Coheed and Cambria "The Afterman" Official Trailer

Tyler Brown

The Afterman

• Product – Coheed and Cambria double album called “The Afterman: Ascension” and “The Afterman: Descension”

• Audience – Anyone who is a fan of the band or alternative or progressive rock music

• Desired Outcome – To inform people of the new double album so that they will purchase it when it is released.

The Afterman

• This ad stands out because it shows Sirius Amory walking into his ship and talking to the All Mother making the viewer wonder what will happen next.

• Typically, bands do not create video advertisements like this for an album. Most bands will write an article giving details about a new album.

The Afterman

• In my opinion, I think the advertisement is perfect. Considering that most bands don’t have a concept, most bands aren’t able to create an advertisement like this.

• Overall, I think that the advertisement is very effective. It previews an opening song for the album and almost acts as a music video for the song. At the end of the video, it gives information about the double album.

The End

Works Cited

• http://www.tumblr.com/tagged/claudio-sanchez?before=1348781971

• http://s3.tinypic.com/fasjkx_th.jpg• http://i.imgur.com/LltZ6.jpg• http://

upload.wikimedia.org/wikipedia/en/9/97/The_Afterman_Ascension_album_cover.jpg

• http://www.youtube.com/watch?v=vCBa01cDzuc