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032 Queen We are the Champions Ad_test 29/12/2014 11:20 Page 1

COINSLOT REVIEW

Steve Hawkins

Industry news 4Seaside amusements 18Leisure 22B2B Listings 32Latest Machine Charts 38Classified ads and opps 41Comment & Analysis 44Newsweek 48

COINSLOT

We’ll also continue tostrive for a correctionof market imbal-ances, particularlybetween bookies andthe inland AGCsector. With parity,comes the freedom toinnovate...

Last year was huge year for audiosuppliers Soundnet. Between

extending a lucrative agreementwith the Official Charts Companyand trialling a new mobile app,Soundnet became the latest acquisi-tion in TouchTunes’ internationalexpansion, adding 13,000 Europeanjukebox sites to the American com-pany’s portfolio.

So far, TouchTunes’ June takeoverhasn’t produced a noticeable changefor customers, and marketing man-ager Toby Hoyte says it will continueto be business as usual for the com-pany, aside from some exciting inno-vations influenced by the US

industry. “It’s been useful to seehow they’re doing things

in America,” saidHoyte. “TouchTuneshave a mobile appwhich lets punters

select and play songsfrom their mobile phone,

and this type of app now

Cross-continent takeovthe changing face of puSoundnet’s year in revi

As well as being agreat year for popmusic, 2014 mightalso be hailed as theyear of the jukebox,according toSoundnet’s TobyHoyte. After beingacquired by NorthAmerica-basedTouchTunes, thefuture for the audiosupplier is lookingbigger, brighter,andincreasinglydigital.

MUSIC

CHARITY

BACTA bikers raise£13,000 on charitymotorbike tour

Acrew of passionate bikersfrom all corners of the

amusements industry haveraised £13,000 for disabled chil-dren after a mammoth touracross the UK.

The BACTA Bikers travelledthousands of miles throughoutthe country as part of the UKTour of Duty, collecting pledgesfor CHIPS, a charity which fundselectric wheelchairs for chil-dren with mobility issues.

Honorary BACTA BikerNorman “Lensman” Lefty alsocompiled a series of photo-graphs, showing benefactorshanding their cheques over after

the Tour.‘Major’ Andy Murden, the

BACTA Bikers chairman, com-mented: “Manufacturers, opera-tors, retailers, suppliers,distributors, arcades, bingo andmany individuals have all risento help our cause and we oweeach a debt of gratitude.”

The BACTA Bikers will be pre-senting the first powered wheel-chair to a child in need at theirstand at EAG on Wednesday 14January. “This will be a proudmoment for all our team,” saidMurden, “and we would like toinvite as many as possible ofthose who have contributed

2402-p02-inside flap_Coinslot NEW 07/01/2015 18:19 Page 1

COINSLOT REVIEW

Merlin: the growing wizardCOINSLOT REVIEW

Harding on exploringopportunities

January 9 - January 15, 2015 • No. 2402 • www.coinslot.co.ukkins

Market Analysis

rom every corner of thegaming and amusementindustry, people are begin-

ning the pilgrimage to theLondon’s ExCel centre for thelatest edition of EAG. The showhas become the traditional cur-tain raiser for a new year of trad-ing, an accolade that is even moreapt in 2015, as the show arrivesone week earlier than previousincarnations.

“I think exhibitors and organ-isers were nervous,” said organ-iser Karen Cooke, “when weannounced that it was a week ear-lier. Everyone was thinking,‘we’ve got to get ourselves pre-pared,’ but they have and I thinkit’s worked for everybody.”

With less than a week to gobefore the start of the show,Cooke is happy to report thatpreparations are runningsmoothly. “The exhibitors havebeen exceptionally good andeveryone was organised prior tochristmas, so it’s given us a goodstart,” she said, adding an affirma-tion of EAG’s status as a year-open-ing celebration: “It sets the tonefor the year.”

It’s a tone that many expect tobe strikingly positive, followingthe genial atmosphere created bythe debut of the Autumn Coin-opShow (ACOS) during 2014.“There has definitely been a pos-itive from EAG exhibitors follow-ing ACOS,” said Cooke. A chancefor large sections of the industryto meet between EAGs, to net-work and preview new products,has generated a momentum thatmay have been lacking in previ-

ous years.There’s also the not so small

matter of an entirely new show,running alongside EAG at theExCel. The leisure-centric VisitorAttraction Expo (VAE) isexpected to begin a mutually ben-eficial relationship with EAG, asboth shows funnel visitors backand forth across the hallway.

That creates another logisticalchallenge for the organising team,who are also responsible for curat-ing the VAE. “Organisation wisewe’re organising two shows, notone now,” she said. “It is a separateshow that’s co-located, but visitorwise they compliment each otherand it’s great for visitors.”

As for visitor numbers, Cookeconsiders them an overly simplis-

tic measure of an expo’s success.“We’re more bothered about thequality of visitor that turns up,” shesaid, “and I’d rather people give metheir responses after the showabout whether we got the rightpeople through that door.”

Achieving that level of qualityrelies on co-operation fromexhibitors to market the show.“Exhibitors have to support theshow and they have to work,” saidCooke. Happily for everyoneinvolved, she couldn’t be happierwith the way that manufacturers,suppliers and distributors havepromoted EAG to their cus-tomers. “They’ve all workedhard,” she stated, “and all theexhibitors have been exception-ally good.”

EXHIBITION

coinslot

clearly thinking

SUBSCRIBE FROM £10 PER YEARVISIT THE COINSLOT STAND AT EAG 2015STAND 443

With EAG mere daysaway, organiser KarenCooke reveals thatsupport from exhibitorshas been crucial tocreating a new andimproved array ofcomplimentary shows.

Market Perspectives

Early EAG on track for aninvigorating appearance

akeovers, chart hits ande of pub music:n review hits a high note

towards making this happen toshare this special occasion.”

Continuing their charitableefforts, the bikers also hope toauction two early Barcrest

machines donated by SGGaming from their stall at EAG.Any proceeds raised will gotoward the total sum raised forCHIPS.

accounts for 20 percent of alljukebox plays over there.”

With these numbers in mind,Soundnet has worked withSound Leisure to trial its ownversion of the app, calledSoundjack, which the companywill launch fully at its EAG stall inJanuary. Not only can pub-goers play songs from a physi-cal jukebox from their mobile,but they will also be able tochoose background music invenues without a jukebox.

“It’s a low-cost way for busi-ness owners to pull in a bit ofextra revenue,” explainedHoyte “Landlords can chooseto have a pay-per-play optionon the app and add to theirincome that way.”

In an otherwise tricky climatefor pub owners, Soundnet hasalso been developing cheaperfinance options for its juke-boxes, including popular rentaloptions with full music pack-

ages for £34.83 a week, wherebusinesses can own a VHubmodel outright after three yearsand a £50 down payment. Hoytesays the company securedsome big name deals at ACOS inautumn, and will continue topush the rental side of the busi-ness at EAG in 2015.

Adding another string to itsbow, Soundnet has strength-ened ties with its exclusivepartners, the Official ChartsCompany. From early last year,the company gained the rightto supply all Sound Leisurejukeboxes with the UK SinglesChart, reflecting the fact thatnew singles and chart hitsaccount for 80 percent ofsongs played.

However, with the Soundjackapp moving into backgroundmusic after an EAG launch, andAmerica heralding technologi-cal change, the future of Sound-net is looking firmly digital.

F

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4 Coinslot January 9 - January 15, 2015

Industry TO COMMENT ON ANY ARTICLE

Email: [email protected]

Titanium, the new digitalCategory C machine

from Sceptre Leisure, willbe launched in the UK thisJanuary. Titanium is exclu-sive to Sceptre and contin-ues to build on itssuccessful partnershipwith Blueprint.

The machine garners itsname from a precious

metal, chosen to reflect thehigh quality Genie cabinetand top drawer games con-tent, which Sceptre believewill deliver excitingnew gaming enter-tainment for2015.

T i t a -nium isone of threenew digitalCategory Cbrands (Titanium,Palladium andRhodium), which havebeen developed by Scep-tre. Titanium is the top ofthe line, all encompassingproduct, featuring the max-imum amount of content.The exclusive games menuincludes Alice and The MadHatter, Let’s Get Kraken andPaddy’s Payday, all of whichhave already proven popu-

lar with players. Sceptreand Blueprint are also plan-ning to update the

machines

withnew con-

tent during theearly months of

2015.A performance pack will

provide marketing supportfor the launch of Titanium,driving awareness of thenew machines amongstplayers on site. The per-formance packs include

Titanium branded beermats, posters and table top-

pers. The Tita-nium

merchan-dise advertises theexclusive new gamesmenu, the £100 jackpot andincludes links for Sceptre’ssocial media and websitepages. This point of salepack, timed to coincidewith the launch, has beendeveloped with the playerto drive actual machine

play.Sceptre’s digital

machines include anumber of features

designed to benefitretailers. These

include increasedsecurity options,

real time connectiv-ity, gameplay analysis,enhanced attraction

facilities and exclusivegames content. Full

internet connectivity willalso facilitate remotegames downloads and autofault detection.

Sceptre are now one ofthe largest digital operatorsin the sector with over2,000 digital machines. andthe company predicts thatinfusing the market withdigital machines will be animportant factor for 2015across the industry.

Sceptre confirms Januarylaunch for TitaniumCATEGORY C

Forged through acollaborationbetween Sceptreand Blueprint, thenew Titanium Cat Cmachine promises tobe just as preciousand reliable as itschemicalcounterpart.

he thorny issue ofunderage gamblinghas once again

sparked conflict betweenthe coin-op operators andthe the regulator, as HenrySymonds, chairman of AGCand bingo operator CoastalAmusements, has writtento the Gambling Commis-sion and Coinslot in protestof what he sees as inappro-priately harsh checks forunderage gambling.

“At present a representa-tive of the Gambling Com-mission in conjunctionwith the Local Authoritycan enter our premises atany time accompanied byan underage person posingas a customer who will thenattempt to play a machine,”reads his letter. “In order todo this the underage ‘cus-tomer’ will have to turn

his/her back on our staff toplay. The testers will leavethe premises after 90 sec-onds, if, during this time,the underage person hasnot been challenged ourcompany will have failedthe test.”

It takes only two failureson this check, arguesSymonds, to provide theLocal Authority with thepower to tear up his com-pany’s premises licence. “Isthis a fair and responsibleway to operate a regulatorybody?” he asks.

Yes, says the GamblingCommission, in a publicresponse to Coastal Amuse-ments. “Underage gam-bling is rightly a source ofpublic concern,” says regu-latory risk and analysisdirector, Matthew Hill. Hisletter highlights what he

sees asa, “gen-e r a lw e a k -nesses inoperators’systems forpreven t ing[underage gam-bling],” and statesthat the Commission,“makes no excuse for con-tinuing to make it a prior-ity.”

Hill goes on to referencedifferences in interpreta-tion in Symonds’ character-isation of the underagegambling tests. Rather thanhiding themselves fromview and playing a game forninety seconds, Hill reportsthat the young person mustspend one minute identify-ing a machine to play with-out concealing themselves

from staffand then spend five min-utes at the machine itself.“This is considerablylonger than the 90 secondsMr Symonds refers to and,in our view, ample time foran operator’s employees toidentify and approachsomeone thought to beunderage,” reads theresponse.

The correspondencecan be read in full on ourComment page.

Symonds challengesGambling Commissionon underage tests

CoastalAmusementschairman, HenrySymonds, has calledfor reform tounderage gamblingchecks in a stronglyworded letter to theGamblingCommission, whothave responded withtheir own firmdefence of the statusquo.

EXHIBITION

RLMS TO SHOWCASE TOPPRODUCTS AT EAG

RLMS Sales will demonstratea line up of top gaming prod-ucts to visitors at the EAG2015.The showcase will include aline-up of entertainmentmodels including: Mr Bus,Fishbowl Frenzy, Lucky Lad-ders, Odd Bods and F5 Vortex.Leisurematic’s Mr Bus canseat up to three children andincludes a ball catching game,using a steering wheel androcking motion. The machinealso includes a ticket redemp-tion option.Teamplay’s Fishbowl Frenzy isdescribed as the first aug-mented reality ticket redemp-tion game. It was voted bestnew product (coin-operatedarcade and redemption equip-ment) at IAAPA 2014.

FOBTS

HOPES FOR FOBT CLAMPDOWN

UK amusements operatorscontinue to hold out hopesthat the government will intro-duce legislation tackling theissue of FOBTs. Lee Stefani, manager of Har-bour Lights in Fleetwood,believes it will provide a boostfor the industry, especially thehigh tech Category C market.He explained: “Given the neg-ative press around the issuesassociated with FOBTs, I’mhoping the government willclamp down on them and wecan persuade players to returnto the arcades.“If this transpires, I will look tobring in some high tech Cate-gory C machines to try and getthem back to our AGC.”

TUNDERAGE TESTING

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INDUSTRY AMUSEMENTS LEISURE COINSLOT REVIEW COMMENT NEWSWEEK

PREVIEW EAG 2015 - the views, the products, theexhibitors - all you need to know about the top coin-op show. Coinslot Review

The start of the year is acontemplative period

for business owners andmanagers, offering thechance to reflect on pastprogress and look to thefuture. For Crown, Januaryis also a time of bustlingactivity as the companyprepares for the tradeshow at the centre of itsbusiness year.

“EAG is the most impor-tant thing in our calendar,”says Harding. “It kicks off theyear and starts the prepara-tion for Easter and the startof the trading season.”

From the showfloor atLondon’s ExCel Centre,Crown Direct and DeithLeisure will showcaseproducts from both theirgaming and novelty port-folios, and Hardingexpects Vertex from SDgaming to be the overallstar of the show.

“SG’s server basedgaming solution for deliv-ering new game content

has been established for agood while now with someof the corporate operatorsin the UK,” he continues.“Now via Crown and Deithwe will be offering Vertexto the smaller independentoperator customer base.”

On the novelty andamusement side, classi-cally big sellers like push-ers from Harry Levy,cranes from Elaut andredemption from ICE aretipped to remain popular.

Reflecting on the amuse-ments industry as a whole,Harding said: “The seasidehas had a good couple oftrading years now, andback to back years givesome consistency andhave defiantly created amore positive outlook fromFEC operators.”

In Harding’s view, theleisure and tourism indus-try is currently dividedbetween land-locked adultgaming centres andcoastal family entertain-

ment centres, with seasideresorts proving the moreconsistent.

If the inland AGCs arehaving a more difficulttime, he continues, it’sbecause of fierce competi-tion from other gamingcompanies: “The machineoffer at an AGC is so lim-ited compared to LBOs,casinos and online, youcan understand why itcontinues to be a difficultmarket place.”

In spite of this, Crownlook primed to out-striptheir performance atACOS - the newest addi-tion to the trade show cal-endar - when they set up atEAG in the next week.

Looking forward to2015, Harding is hopefulthat some successful gov-ernment lobbies will havea positive effect in 2015:“We would love to seeBACTA’s Fairness on theHigh Street campaigncome to fruition.”

The amusementsindustry’s prospectsare split between theinland and thecoastal sectors, saysCrown managingdirector DeanHarding, but thingsare certainly lookinghopeful for theseaside.

DISTRIBUTION

he Cut Tourism VAT cam-paign has attacked the gov-ernment over what it called

‘a triple whammy’ facing tourismbusinesses in 2015.

It said the coalition’s failure tounderstand the industry meant thatthree prevailing factors wouldreduce the attractiveness of UK des-tinations to overseas and UK visitorsalike

The campaign identified thosefactors as a weak euro, the forth-coming abolition of air passengerduty and the UK’s continued hightourism VAT rate.

David Bridgford, strategy director

at Merlin Entertainments, com-mented: “The government has failedto understand that tourism is a pricesensitive export.

“Their failure to address the UK’sprice competitiveness meanstourism businesses are losing outand the tourism jobs we could createare being exported to our rivals.”

Cut Tourism VAT said a weakereuro would almost certainly lead toa massive rush to book holidays inEurope and further afield by thou-sands of British families.

This would be compoundedwhen air passenger duty is abol-ished from May this year, which it

believes will encourage more fami-lies to take short stays and summerholidays on the continent, withoutan equivalent benefit for those stay-ing in the UK.

A VAT rate three times that of Bel-gium, Greece, Netherlands and Por-tugal, and twice that of France andGermany, makes it more difficult forfamilies to afford a holiday in the UK,it added.

Led by led by Bourne Leisure,Merlin Entertainments, the BritishHospitality Association andBALPPA, the campaign wants VATon accommodation, attractions andrestaurants cut to five per cent.

CutTourismcampaignattackscoalitionon VATTOURISM

T

Crown has designs on sustainedsuccess at the seaside

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The United Distributing Com-pany has reported a huge

increase in the popularity of ticketredemption games and noveltymachines in 2014.

With the paying public choos-ing to play these games withgreater frequency than everbefore, the firm said it was nowlooking towards business in theupcoming year with great enthusi-asm.

Michael Green, UDC salesdirector, commented: “Thegrowth in the popularity of ticket

redemption and novelty gamesduring 2014 has been tremen-dous.

“As a leading supplier ofboth the games and the actualtickets we’ve been able todirectly gauge the increase inthe number of tickets usedduring the year.”

Many of UDC’s gamesproved to be big hits in 2014,including Explosive, the two-player balloon poppinggame by BenchmarkGames, the Adders &Ladders and Tower ofTerror coin roll down

redemption games andEurotek’s Freddie’s Vaca-tion.

UDC said it had beenproactive in searchingout the next big thing andintended to build on thesuccess of these games.

It has big hopes forFish Bowl Frenzy, a newcarnival-themed ticketredemption game thatmixes a physical balldrop overlaid with anenchanting computer-animated fish. Another potential hit is

Aladdin, a three-player ticketredemption ‘reel-fun’ game thatlooks like a traditional AWPmachine with tickets instead ofcoins - a genre that UDC toldCoinslot is proving to be a winningcombination with players andoperators alike.

The company is actively work-ing with suppliers to anticipatethe introduction of new coins bythe Royal Mint, scheduled toarrive later this year.

Paul Moriarty, UDC technicaldirector, said: “UDC will do every-thing practically possible to assisttheir customers in the transition.”

UDC predicting continued success fornovelty and redemption in 2015DISTRIBUTORS

he revival of Mar-gate’s Dreamlandattraction as a her-

itage amusement park suf-fered a setback when partof its Scenic Railway wasblown down overnight onBoxing Day.

The iconic roller coasterwas hit by high windsreaching a storm-force56mph over east Kent theday after Christmas.

Images posted on socialmedia showed timber fromsections of the Scenic Rail-way - which is currentlybeing rebuilt - scatteredacross the site.

However, The Dream-land Trust and ThanetCouncil have movedquickly to play down thelevel of damage caused andstress that it would notaffect the amusementpark’s opening later this

year.The day after Boxing

Day, Dreamland Margatecommented on Twitter:“Last night winds affecteda section of the Scenic Rail-way. Contractors confi-dent damage is notsignificant and will notcause major setbacks.”

Speaking from the site asshe inspected the scenewith contractors andDreamland project direc-tor Eddie Kemsley, Councilleader Iris Johnston saidthe impact of the storm hadbeen limited.

She told local media: “I’mhere on site and can tell youthe part that has blowndown was in the process ofbeing built. The new partwhich I’m currently star-ing at is unaffected.

“It’s only a small section- the main part is fine. The

photos only show part ofthe structure. I’ve spokenwith the contractors andthey’re confident this willnot be a setback.”

The Grade II-listedScenic Railway is currentlybeing restored as the cen-trepiece of the new her-itage amusement park,which is scheduled toopen this summer.

What remained of theoriginal rollercoaster, builtin 1920 but badly damagedby an arson attack in 2008,had been carefully disman-tled over 10 months andwas in the process of beingrebuilt.

Dreamland Trustrecently released thefourth in a series of timelapse videos celebratingthe work, which is beingundertaken by the sameconstruction company

that worked on Margate’sTurner Contemporarygallery.

Speaking to the BBC lastSeptember, designerWayne Hemmingway, oneof the mastermind’sbehind Dreamland’s £18mrefurbishment, stressedhow important the rollercoaster is to the amuse-ment park’s success.

He commented: “TheScenic Railway is the kindof thing that people willshed a tear over when itstarts to run again.

“You have to pinch your-self sometimes becausethere were times when wewere thinking this projectseemed to be going roundand round in circles.

“But finally the commu-nity won and it feels likethe battle is over but thejourney is just beginning.”

Dreamlandsufferssetbackafter ScenicRailwaycollapseAMUSEMENT PARKS

Officials behind therefurbishment of theDreamlandheritage amusementpark have stressed itis still on course for asummer opening,despite seeing thepartial collapse of itscenterpieceattraction overChristmas.

BINGO

GALA SELL SCUNTHORPE HALL

Scunthorpe’s Gala BingoClub has been bought aspart of a £173.4m takeoverby M&G Investments. One of36 freehold sites to be soldas part of a 47-club acquisi-tion, the site will continue tooperate at the MadfordRetail Park under a 25-yearsale-and-lease-back deal.Over the last six months,

Gala-Coral has actively mar-keted its 60 bingo and eightcasino freehold propertiesafter previously selling ten ofthe buildings for a reported£58m. The remaining six sitesare expected to be sold in thefirst quarter of next year.

TECHNOLOGY

TITO COULD DICTATETHE FUTURE

National AGC and bingooperator Praespe are set tostep up investment in TiTOduring 2015. Talking toCoinslot Review, ahead ofnext week’s EAG Expo, CEONick Hardingbelieves thatTiTO candeliver gamechanging tech-nological inno-vation for themachinessector. Heexplained.“I thinkTiTO sitscomfort-ably within this category. Isee the roll out of TiTO aspotentially a seismic shift inthe way that we operate andwe will be investing signifi-cantly in both TiTO as wellas loyalty systems during2015.”

T

2402-p06-09-industry_Coinslot NEW 07/01/2015 19:23 Page 1

he UK’s largestattractions opera-tor Merlin Enter-

tainments heads to EAGwith ample change in itspocket.

A like-for-like annualincrease in its amusementmachine trade for 2014complemented wider eco-nomic success,in turn wasboosted by an increasinglyglobal reach that saw theopening of a Madame Tus-

sauds attraction in Singa-pore, and the announce-ment of Legoland SouthKorea, due to open in2017.

Indeed, the company’sLegoland parks performedparticularly well: a result

the firm attributes to therelease and positive recep-tion of The Lego Movieearly in the year.

“I’m pleased to reportcontinued good tradingacross the business,reflecting positive under-lying trends, favourableweather in the period, andthis year’s exceptionalperformance in LegolandParks,” remarked thegroup’s chief executive,Nick Varney.

However, he concededthat a number of provi-dential factors, such as theweather and the filmrelease, may well haveserved an anomalousboost to footfall. “The per-formance this year hasbenefited from a numberof one-off factors,” he said.“Whilst we remain posi-tive on the outlook for2015, our expectationsremain unchanged.”

Whilst official release ofpreliminary financialresults for the year willtake place in February, thecompany predicted thatthe 2014 taking (beforetax and deductions) of itsResort Theme Parks Oper-ating Group alone totalledapproximately £410m.

Merlincelebratea magicalyearBUSINESS

With fresh expansionon the cards andpositive footfalltrends, 2014 waskind to MerlinEntertainments.Identifying the role ofgood fortune, chiefexecutive NickVarney isn’t gettingcarried away.

EXHIBITION

REFLEX TEASES NEW EAGRELEASES

Reflex Gaming managingdirector Quentin Stott hasrevealed that EAG 2015 visitorswill be treated to exciting newgame releases for its core UKmarkets, as well as a few sur-prises. At the Autumn Coin-opShow in October the companylaunched its Royal £100 ten-game video compendium,along with a ground-breakingoperator rental package,designed to assist operatorswith product managementthrough greater penetration ofretailer machine estates.

LEISURE

WHITEHAVEN WELCOMESNEW ENTERTAINMENTCOMPLEX

Cumbria’s Whitehaven couldsoon be home to a plannedentertainment complex worthan estimated £6m. The bold scheme is backed bytwo anonymous privateinvestors, both of whom arereported to be local business

people from the town. The ini-tiative is currently gainingmomentum with thousands oflocal residents taking to socialmedia in support. The complex plans include acinema, theatre, restaurant, barand conference setup. An offerhas reportedly been made on apiece of land with rumoredlocations including PrestonStreet, the Old Ginns site andland on Coach Road oppositethe Recreation Ground.

EXHIBITION

A NEW CAT C? THAT’S THELUCK OF THE IRISH

The next hi-tec Category Cmachine from BlueprintGaming, Luck O’ The Irish, isset to be the latest product toenhance the company’s rangein 2015. According to exclusive

distributors PW Sales Ltd, thenew machine returned encour-aging test figures during trialsthroughout December and thecompany expect these to beconverted into retailerapprovals in the near future. Although details of LOTI’s fea-tures are not being released atpresent, Paul Wilson, thefounder of PW Sales, said hewas excited to see the machinecome to market later in the year.

CRIME

HUNT IS ON FOR FRUITMACHINE ROBBERS

A gang of thieves are pickingoff fruit machines in the Hunt-ingdon area, stealing cashbox takings from venuesincluding theRoyal BritishLegion. Policereceived twoseparate callson the samenight from rob-bery victimesand havereason tobelieve that the crimes areconnected.A burglary at The GeorgeHotel in Ramsey on 22December in the early hourswas flagged up to the author-ities, before two days later onChristmas Eve a similarcrime took place at TheAngel pub. During bothcrimes, thieves smashed thewindow with a hammerbefore entering the venueand extracting money fromthe fruit machine using a pinkpillow case. A third theft, atRamsay’s Royal BritishLegion, took place on NewYear’s Day.

MOBILEEAG 2015 APP NOW AVAIL-ABLE TO DOWNLOAD

EAG have intro-duced a newapp for the EAG2015 exhibition.The annual expotakes place on13-15th Januaryin London and runs alongsidethe Visitor Attraction Expo.The interactive app for mobileand tablet comes completewith newsfeed, seminars,maps, venues and Twitter inte-gration. Additional functionsinclude the ability for users toadd exhibitors to theirfavourites.

NEWANIMALFUNSIZERIDES!For EveryLocation ThatOnly Has A 4m x 4m (13ft x 13ft)Area Available...

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T

2402-p06-09-industry_Coinslot NEW 07/01/2015 19:36 Page 2

9Coinslot January 9 - January 15, 2015

INDUSTRY AMUSEMENTS LEISURE B2B COMMENT NEWSWEEK

LETTER TO THE EDITOR Testing forunderage players comes into focus as thetests come under fire. 44

Licensed plush andredemption leads theway for WhitehousePLUSH hitehouse Leisure is

set for growth in thecoming year after

securing some of the biggestnew licences 2015 has tooffer. The plush and redemp-tion company has alwaysattributed its success to anability to predict trends andsecure big licensing deals, andtwo blockbuster deals in par-ticular have placed White-house in a prime position for2015.

Minions and the forthcom-ing Jurassic World block-buster could easily be themost lucrative licencessecured by Whitehouse, andthe company plans to high-light their importance by

placing each of these freshmerchandise ranges at theheart of its displays at theforthcoming EAG expo.

Continuing the popularityof the Despicable Me fran-chise, Minions merchandiseis one of the biggest newlicence deals for the plushside of the business. The rangewas developed under anextension to the DespicableMe pan-European licencefrom Universal ahead of theupcoming film, which will bestarring the dungarees-cladcreatures.

Ian Whittingham, businessdevelopment manager atWhitehouse, said the Minionslicence range was highly

anticipated, given the successof the Despicable Me plush in2014, even without a filmrelease that year.

He commented: “With theMinions movie trailer alreadyrunning ahead of the movie’s2015 release, we’re reallyexcited by the potential forthese engaging characters.”

In June 2015, Universal willrelease its blockbuster Juras-sic World and, having securedan agreement with CopyrightPromotions Licensing Groupon behalf of Universal, White-house will release a range ofmerchandise from whatlooks to be one the biggestreleases of the summer.

To compliment the com-

pany’s other successfullicences, including Disney,SpongeBob SquarePants andFamily Guy, the two new fran-chises will also add to White-house’s extensive range ofredemption products. Juras-sic World, in particular, addsstationery, puzzles and fossildiscovery sets to the redemp-tion range, appealing to bud-ding scientists and historians.

With the biggest entertain-ment licences contributingheavily to Whitehouse’s con-tinued growth, it’s clear thatthe company will to place anemphasis on obtaining newlicensing deals ahead of filmreleases to remain a key com-petitor in the industry.

Licensing is the allimportant word forWhitehouseLeisure. So muchso that they’ve takethree stands at EAGto promote them.

WLeading AGC operator

Talarius are planning toinvest in facial recognitiontechnology over thecoming year. The innova-tive software, currentlybeing trialled at a numberof venues, is linked to pho-tographic databases. Ithelps staff provide a bettercustomer service andidentifies both regularcustomers and those whohave chosed to excludethemselves from thepremises. Speaking exclu-sively to Coinslot, CEOPeter Harvey explained:“With linked photographicdatabases, once rolled outacross the industry it willserve as a useful tool.”

Talariusface up tochallenges

AGC

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ith innovative newkiddie rides attract-ing attention at

trade shows across Europe,2015 is already shaping upto be an exciting one forJNC. However, as John Jen-nings admits, it’s also a yearof challenges for the indus-try as a whole.

Along with the recentgovernment crackdown ontaking family holidays interm time, there are alsoproposals to deregulateschool breaks, which couldmean some schools havingjust four weeks off over thesummer.

“I would welcome arelaxation of the strictrules on parents not beingable to take children out ofschool during term time,”said Jennings. “This notonly concentrates a largeproportion of the highincome weeks into theschool holidays, but alsounfairly restricts the abilityfor people who work in theleisure industry to take hol-idays with their children.”

Jennings isn’t alone incriticising the changes;BALPPA chief executivePaul Kelly has also beenvocal in his opposition to

holiday deregulation,describing current propos-als as a ‘real threat’.

However, amusementsmachines supplier JNC stillplans to make an impres-sion at EAG this year with ahost of fun rides, includingJurassic Park, which fea-tures LED lighting and arotating baby dinosaur, andthe new hit attraction GoGo Pony.

“It is clear that to getincreases in takings, invest-ment needs to be made indifferent products to pro-vide the customer with avaried and enjoyable expe-

rience,” explained Jen-nings.

Appearances at tradeshows have also been at theheart of JNC’s strategy, withthe supplier welcomingthe opportunity to havesome informal conversa-tions with both current andfuture customers.

“We hope to meet newcustomers who can see thequality of our products andask us the questions thatare important to them,” saidJennings. “It’s good for us toget a better understandingof how our customersoperate their businesses so

we can advise on products,and financing if required.”

Having received an over-whelmingly positiveresponse last year at bothACOS in the UK and EAS inAustria, the company islooking forward to anothersuccessful year.

Jennings said: “With theinterest received at theautumn exhibitions,together with the upturnwe have seen on the amuse-ment arcades we operate,we are confident that 2015will see continuedimprovement for both ourcustomers and JNC.”

JNC calls for a rethinkon term time holidayrules While strict rulesabout term timeholidays areholding the leisureindustry back,JNC Sales’financial directorJohn Jenningsexplains whyregulation changesare at the top of hiswish list this year.

SCHOOL HOLIDAYS

W

Brighton’s historictourism trade is under

real threat, as cuts toready cash and the lack ofa coherent strategy exertsits impact. That’s accord-ing to Anne Martin, gen-eral manager of BrightonPier. “Brighton is currentlyin a state of flux withregard to tourism serv-ices,” she said, “as spend-ing cuts threaten to reducethe activities that promotethe city and region and wewatch this situation care-fully.”

Arresting this problemwill take a concerted efforton the part of manyBrighton operators. “It’salways critical to link inwith other local busi-nesses and the localtourism bodies,” saidMartin.

Although Brighton Pier,one of the UK’s biggestattractions, has tradition-ally pulled swathes of holi-daymakers into the city, acohesive collaborationbetween the Pier and alter-

native tourist attractionsand businesses is neededto ensure success in thefuture, Martin argued.

She explained: “Thewhole is always greaterthan the parts - and avibrant local economysupported and promotedto the widest possibleaudience is beneficial toall businesses, large orsmall.”

A survey conducted bythe National Office of Sta-tistics for VisitEngland in

September found thatovernight domestictourism in the UK haddropped to 9.5m; a reduc-tion of 12% from 2013 fig-ures of 10.8m. The numberof nights stayed and aver-age expenditure also fellby 17% and 8% respec-tively, potentially reflectingfinancial uncertainty onthe part of holidaymakersin the flailing economic cli-mate.

Although seaside desti-nations fared better thanother parts of the country,with a smaller decline ofonly 1%, Martin is certainthat a pro-active approachis essential.

“More visitors comingto Brighton and beingaware of the whole ‘pack-age’ that Brighton has tooffer is essential to ourbusiness and to others,”she said. “Lack of a co-ordinated strategy by abody like Visit Brighton is adanger and will add anadditional challenge forthe coming years.”

Brighton Pier speaks outagainst threats to tourism

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2402-p12-industry_Coinslot NEW 07/01/2015 17:43 Page 1

14 Coinslot January 9 - January 15, 2015

Industry INDUSTRY AMUSEMENTS LEISURE B2B COMMENT NEWSWEEK

REFURBISHMENT Martin Richardson on floods andrecovery. The Southend operator explains how he plans tomake Happidrome the happiest of place again. 18

oinslot: As yourelinquish yourposition at the helm

of the IOA how would yousummarise the high pointsand the low points of thelast 15 years?John Powell: The highpoints have been thegrowth of the IOA’s opera-tion in what is a highly com-petitive market,successfully winning andrenewing tenders withmany of the leading UK pubcompanies and the devel-opment of the next genera-tion of independententrepreneurs to leadmember companies for-ward.

The low points havebeen the departure or saleof members outside of the

IOA. Operationally 2007stands out as a particularlybad year with the introduc-tion of the smoking banquickly followed by theimplementation of the newGaming Act, resulting in aloss of machines and adownturn in performance.The demise of the SWP islamentable as this was apopular pub game draggeddown by the greed of someshort-sighted operatorstrying to make a fast buckfrom a product that clearlybreached the regulations,resulting in further con-trols.

CS: Which two people doyou admire most in thegaming industry and why?JP: I would have to restrict

your question to themachine side of the gamingindustry, in which case Iwould say Jimmy Thomasand Nick Harding. Jimmyhas had a very successfulcareer across all sections ofthe machine business build-ing up to the stunning Hip-podrome Casino today.Nick built up a successfulcorporate career before set-ting up a leading AGC oper-ation which was eventuallysold, but to prove that wasno fluke he then proceededto do it all over again - quiteremarkable!

CS: In a recent press state-ment the IOA was con-firmed as the top supplierby a number of nationalaccounts - how would you

summarise the organisa-tion’s key strengths?JP: There is fierce competi-tion amongst members toperform and to succeed andthis coupled with profes-sional skills bought in at thecentre allow our customersto benefit from the insightand drive of owner man-aged depots co-ordinated ata national level. Single siteoperating will never be theglamorous part of themachine industry but doingthe ordinary things well hasalways been at the centre ofour philosophy.

CS: You were instrumentalin founding the IOA andhave played a central lead-ership role in the organisa-tion-how do you see the

Independently minded: John Powellcalls time on his IOA stewardshipOPERATOR

After 15 years at thehelm of the IOA,John Powell isstepping down fromhis position aschairman. In anexclusive two-partinterview withCoinslot, he reflectson his highs andlows, discusses whatit means to beindependent andexplains whichpersonalities heholds in the highestregard within themachines sector.

C

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15Coinslot January 9 - January 15, 2015

INDUSTRY AMUSEMENTS LEISURE B2B COMMENT NEWSWEEK

INVESTMENT Crealy Adventure Park sets out anew £1m investment programme to mark asignificant year of celebration. 22

IOA’s future development?JP: The IOA is an organisa-tion that will evolve tomatch the requirements ofits customers and it’s mem-bers. There is a wealth oftalent in the next genera-tion and the determinationto succeed, which will carrythe IOA through the chal-lenges ahead. I would like tosee this manifest itself innew products and servicesthat could be suppliednationally through theIOA membership.

CS: Finally, will you missyour role leading the IOA?JP: I will still be taking anactive part in the IOA, but Icertainly won`t miss someof the responsibility or thetravelling. Also, I’m makingway for some very talentedpeople.

Next Week: Powell dis-cusses corporate cultureand countering the nega-tive image of the industry.

PIERS

The new owners ofSouthsea’s South

Parade Pier have said thatamusements and bingowill play a big part of itsplans to restore the pier toits heyday.

According to reports,the pier’s purchase bySouth Parade Pier Ltd wascompleted for an undis-closed sum earlier thisweek.

The Grade-II listedattraction was closed in2012 after it was deemed“a danger to the public”

and at risk of collapsing.South Parade Pier Ltd

said it would continue towork with Portsmouth CityCouncil to ensure the pieris fully repaired and re-opened to the public laterthis year.

Malcolm Belcher,spokesman for the newowners, said: “Our inten-tion is to return the pier tothe people of Portsmouth.We remember the pier inits heyday and that’s howwe want it to becomeagain.”

“We want music, danc-ing, restaurants, bingo andamusements - plenty offun entertainment thatlocals will enjoy and whichwill also attract tourists.

“We are also interestedin what the public want tosee on the pier and havearranged a public consul-tation via our website.”

The consortium said ittook control of the pierfrom previous owners SSP

South Coast Ltd in early2014, before the sale wascompleted, and started anemergency repair plan tosave the dilapidated struc-ture.

Previous co-owner FredNash commented: “No-one starts a business with-out good intention orinvests money in a lostcause, we failed due tounfortunate circum-stances and I am pleasedthat the new owners willbe looking to bring the pierback to life and I wishthem all the best.”

Donna Jones, leader ofPortsmouth City Council,said: “I have visited thepier and observed theextent of the repair worksbring carried out by thenew owners.

“There is a lot of verycomplex work beingundertaken. We all wantthe same thing: a repaired,regenerated, thrivingSouth Parade Pier.”

Amusements tohelp revitaliseSouth Parade Pier

2402-p14-15-industry_Coinslot NEW 07/01/2015 13:18 Page 2

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Record tourismspending forecast

A community share option schemeis to be launched to raise the cashneeded for Clevedon Pier’s new£2.25m visitor centre. Clevedon PierTrust said it has 90per cent of thefunds in placeand now hopesthe communitywill help it reachthe overall target.

Pier share schemelaunches

A funfair operator has reported arecord numberof visitors to itsannual WinterWonderlandevent in Cardiff.Norman Say-ers, owner ofSayers Amusements, said 300,000people visited the site between No-vember 13 and Monday this week.

Funfair reports recordnumbers

Butlins has cele-brated a bumper yearfor its conference andevents division, after itrecorded businessgrowth of 19 per cent in2014. Its flagship conference desti-nation in Bognor Regis was partic-ularly successful, with bookingsover the period increasing by animpressive 43 per cent.

Butlins sees businessboost

The governmenthas revealed thatspending bytourists visitingthe UK is ex-pected to reach record levels thisyear. According to forecasts bytourism body VisitBritain, theamount of money spent by over-seas visitors will top £22bn for thefirst time.

he old anecdote ofKing Canute tryingto hold back the

incoming tide is provingvery apt for Martin Richard-son after his Happidromearcade in Southend hastwice found itself inun-dated with flood waters inless than two years.

Richardson, once a cranetechnician for Churchfayre,fulfilled a life-long dream bybuying the Happidrome inFebruary of 2013 and soontransformed the once darkseafront property onMarine Parade into a brightand vibrant family enter-tainment centre featuring awide variety of over 100retro and modern games.

“I spent seven years outon the road with Church-fayre servicing cranesthroughout the UK but I gotfed up with the travelling,”said Richardson. “I have ayoung daughter and I wasmissing her growing upbecause I was leaving on

the Monday morning andnot getting back until theSunday evening. I hadalways wanted to run myown arcade so I saved up allmy pennies and purchasedthe Happidrome.”

However, less than fivemonths later over theAugust bank holiday, thevenue was flooded causingover £200,000 in damages,which included £23,000for new carpets and£75,000 for machines notto mention roof refurbish-ments and improved tilingfor a 50-square-metrereception area.

“The people that Ibought this venue from hadbeen here for 67 years andwe had never had floodingon the seafront like thisbefore,” said Richardson.“This is the oldest arcade onthe Southend seafront andis renowned.”

Determined to perse-vere, Richardson even hadambitious plans to increasefootball that includedinstalling an indoor/out-door rollercoaster butthese were soon put onhold after problems arosewith the fitting of the car-pets, which is a matter cur-rently being pursuedthrough the courts, in addi-tion to delays with theinsurance claim and prob-lems with the £17,000 in re-fitted tiles.

To make matters even

worse and despite a ‘great’2014 summer season, thevenue was forced to prema-turely close again afterbeing flooded for a secondtime by two feet of wateron September 19 althoughRichardson declared thathe is determined to haveeverything once more upand running by this Easter.

“I am like King Canute;you couldn’t make up astory that goes as bad asours,” said Richardson. “Thelocal authority is blamingadverse weather condi-tions and the like but we aregetting flooded by surfacewater and not the seabecause of the poor design

of the seafront and inade-quate drainage.”

Despite two floods in asmany years and the ongo-ing problems with what hecalls ‘cock-ups’ and ‘badworkmanship’, Richardsonis determined to perseverewith the Happidrome andhas now installed abespoke internal floodwall costing over £6,000and has plans to compli-ment his offerings with anin-house coffee shop on araised platform.

Asked what he haslearned from the wholeprocess, Richardson statedthat 2014 was ‘a big learn-ing curve’ as he discovered

the good and bad parts ofbusiness as well as ‘whowas on our side and whowasn’t’.

“We will be open forEaster and I will be at ExCellooking at new machines tobuy,” said Richardson.“Everyone is asking mewhy I haven’t just foldedup, disappeared and gonehome, but I love my arcade.But now, after taking pre-ventative measures intoour own hands with theinternal floor wall, we areready to replace £137,000-worth of machines. Protectyour bubble, I’ve done thatand I’m confident and opti-mistic now.”

Flood-hit operator confirmsdetermination to carry onSEASIDE OPERATIONS

Martin Richardsonepitomises the heartand soul of the UKamusementsindustry. Faced witha wave of ill-fortunefollowing two floods,he remains upbeatand resolute in hisaspirations for theHappidromearcade. Wth his lifesavings invested, arefurbishmentcompleted and highhopes for the future,will 2015 finallyreward the formertechnician with ahappy ending.

T

2402-p18-20-amusements_Coinslot NEW 07/01/2015 12:55 Page 1

20 Coinslot January 9 - January 15, 2015

Amusements

CRIME

Magistrates in Grimsbyhave heard how a

woman smashed windowsat a Cleethorpes amuse-ment arcade after she losther temper over an earlierconfrontation with staff.

Grimsby resident TaraConway, 28, admitteddamaging windowsbelonging to R & J LeisureArcades, on November 30and December 3.

Prosecuting, BrendanWoodward said Conwaythrew either stones or arock at the windows ofthe arcade in AlexandraRoad, Cleethorpes, shat-tering them.

She claimed she wasgiven some “gob” byarcade staff and went intoa “rage”, believing shehad been barred from thepremises for no goodreason.

Jade Taylor, mitigating,said Conway lost hertemper after anger builtup inside her, but hadshown remorse.

Taylor said Conway wasnot part of a group ofyouths that had previouslycaused problems at thearcade, but staff believedshe was with them andhad asked her to leave.

In a separate incident,two boys aged 11 and 16were arrested following adisturbance at an amuse-ment arcade onCleethorpe’s Sea Road.

The pair were arrestedat the scene following analleged assault on a policeofficer on the evening ofDecember 28.

Police closed the roadfollowing the disturbanceafter Grimsby Town’s 1-3defeat to Lincoln City inthe Football Conference.

Suffolk seaside resortssuch as Felixstowe and

Lowestoft could be in for abumper year in 2015according to figuresrecently released.

The forecast was madeafter holiday lettingsagency Best of Suffolkreported an increase of 35per cent in advance book-ings for holiday cottageaccommodation this year.

Naomi Tarry, co-founderof Best of Suffolk, told theIpswich Star that it wouldhave positive implicationsfor tourism hot spots all over

the county.She said: “One of our key

goals is to achieve the high-est occupancy figures possi-ble for our property owners,so this is very good news.

“But it’s also good newsfor tourism-related busi-nesses in Suffolk - higheroccupancy rates meansmore visitors to ourcounty’s wonderful inde-

pendent restaurants,shops and tourist attrac-tions.”

Alex Paul, director ofsales and marketing atGough Hotels, which oper-ates Southwold Pier, saidhe was already feeling con-fident for the year ahead.

He told the Star: “We’recertainly confident aboutnext year, we’ve come offa very strong last quarterin 2014 and expect that tocontinue.

“The pier in Southwoldat this time of year is veryquiet, but we’re confidentfor a good year.

“We keep improving

our product to increasethe customer experience.We’re doing more with thepier shops and the cater-ing, doing more for thecustomer.”

Amanda Bond, at VisitSuffolk, said: “In 2014,between January andAugust, the East of Englandregion has the highesttourism expenditure in thecountry, up 24.6 per centyear on year.

“We would expect thisto continue into 2015,with many businessesciting huge percentageincreases, especially in theself-catering market.”

Cleethorpesarcades hitby spate ofdisturbances

Suffolk seaside resorts set for bumper yearTOURISM

reat Yarmouth is set to loseone of its major seafrontamusement arcades after

plans were unveiled to replace itwith retail units, a children’s play areaand food franchises.

A total refurbishment of TheAtlantis Complex’s ground floor willsee its Family Fun Zone FEC makeway for new food court featuring aBaskin-Robbins ice cream store, aMaple Moose dessert bar and aSubway sandwich outlet, all sharingseating alongside the existing KFCrestaurant.

Atlantic director Colin Abbottexplained that the move had beenprompted by changes to the Gam-bling Act and rise of home videogames consoles, which he said hadmade it challenging to operate anamusement arcade successfully.

Speaking to the Eastern DailyPress, he commented: “We have gotto look to the future rather than thepast - and on the seafront that meansa family-friendly future.

“I know that someone onSouthend seafront is doing exactlythe same as me, even bringing in thesame food brands.”

The loss of the Family Fun Zone,which incorporates the GamesEmporium amusement arcade, theCasino Emporium AGC and theredemption Prize Emporium, repre-sents a big blow for the coin-op

market in Great Yarmouth. Abbott said it was part of his ambi-

tion to bring something different tothe resort’s seafront, revealing thathe had secured a developer to buildthe children’s play area for a “sub-stantial six-figure sum”.

A local estate agent is now mar-keting the remainder of the com-plex’s ground floor for more food orretail outlets.

Abbott, who was a key player inits £5m-plus revamp 12 years ago,

said this could entail anything fromone big unit to five smaller ones.

This could even see the return ofa betting shop to the site, herevealed: “They could be anythingfrom convenience stores to gift andsweet shops; we used to have abookmakers in here and that mightbe a possibility.”

The cost of the work necessary tohave everything in place for the startof the 2015 season will be at least£400,000.

A wine bar that opened on the firstfloor of the complex last summerwill also undergo further improve-ments before the season begins.

Abbott said the remaining floors,including the dance hall that is nowused only for private functions,would be overhauled in stages overforthcoming years.

He said: “I would love someone tocome forward with an idea for thedance hall, something like an artgallery or a museum.”

Yarmouth arcade tomake way for shopsand food hall

The coin-op market inGreat Yarmouth is aboutto experience a serioussetback with the loss ofone of its biggestamusement arcades.

FEC

G

INDUSTRY AMUSEMENTS LEISURE B2B COMMENT NEWSWEEK

ANALYSIS Exodus: Gods and Kingscontinues to knock on the box officecharts but what about the machines? 38

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22 Coinslot January 9 - January 15, 2015

Leisure TO COMMENT ON ANY ARTICLE

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Early Christmascall

JD Wetherspoon is to open atleast 20 new pubs across the WestMidlands over the next five years. A spokesman for the operator said:“We have enjoyed great success inthe West Midlands and are looking

forward to open-ing a number ofnew pubs in thecoming months.

Uncertainty still surrounds the siteof a former Mecca Bingo hall inNorwich city centre that was de-molished last year. LandownerTelereal Trillium said there wereno immediateplans for an appli-cation, but it willconsider viableuses shortly.

Wetherspoon targetsWest Midlands

Mystery over Mecca site

A local bingo player in her40s celebrated a very special Christ-mas after winning over £276,000 incash courtesy of Mecca Bingo andits venue in Blyth, Northumberland.“What a night,” said Chris Robinson,general manager for the MeccaBingo venue. “Our regular player wasover the moon and what a win. Whata fantastic early Christmas present.”

realy Great Adven-ture Parks cele-brated the 25th

anniversary of its themepark near Exeter in 2014and an investment ofover £1m helped it toopen new attractions andpush visitor numbers upby 15 per cent whencompared with the previ-ous year.

Devon’s Crealy pre-miered four new attrac-tions last year beginning

with The Lost World ofAtlantis underwater-themed indoor play areafor pre-school children.Opened in February bythree generations of theDown family who ownand have run the parksince its inception in1989, this area alsocomes complete withfour rides including thepark’s second roller-coaster, Shark Bay.

In March, Devon’s

Crealy welcomed televi-sion wildlife presenterand insect expert NickBaker to officially openits Bugz Unlimited area.This attraction inviteschildren to explore theworld of strange andinteresting creepycrawlies including giantAfrican land snails andChilean rose tarantulaswith local children fromLady Seaward’s Churchof England Primary

School and Clyst St MaryPrimary School the firstto visit.

On April 14, the parkcelebrated its officialbirthday with the open-ing of The Flying Machineaerial adventure ridewhile the followingmonth saw the unveilingof Dino Jeeps, whichtransports visitors backto the Jurassic era whendinosaurs roamed theEarth. May also witnessed

the burying of a time cap-sule that is not due to beopened until the park cel-ebrates its 50th birthdayin 2039.

“It has been a year toremember for us at Crealy,”Chris Down, managingdirector for Crealy GreatAdventure Parks, whichalso runs Cornwall'sCrealy at Tredinnickbetween Wadebridge andNewquay, told the Expressand Echo newspaper.

“We’re thrilled to haveseen so many guests enjoythe new rides and attrac-tions. As a family-run busi-ness we know all too wellhow precious quality funtime with the family is so wealways strive to ensure ourguests experience a won-derful time together whenthey visit. We have somevery exciting plans for2015, which we are lookingforward to announcing inthe New Year.”

Devon’s Crealy celebrates 25thbirthday with £1m investment

Crealy GreatAdventure Parkposted its mostsuccessful year yetafter opening fournew attractions andpushing visitornumbers up by 15percent.

SWPS

PARAGON UPDATES FROM AMS

Independent gaming and amusementmachine supplier Automatic MachineServices (AMS) has updated all of itsParagon SWP units with the latest V9software.

On its lottery schedule, the firm’sJason Jarrett has revealed that AMS

is now offering new ticket sets

for their machines including DiamondJackpots, Lotto Money and LuckyHorseshoe. “Our ability to offer such awide range of games is testament to ourcommitment to be the best for everyarea of machine supply,” wrote Jarrett.

CASINO

BATH ON THE UP

A new premises licence for a casino and

restaurant has beengranted in Bath.

Several buildingswill be demolished tomake way for thenew £14m SawClosescheme develop-ment, including a sig-nificant section of theGrade II-listed Gala Bingo hall. Thecasino will be operated by French firmGroupe Partouche in partnership with

Global GamingVentures.

New research indicatesBath’s leisure and tourismoffering continues to growand according to propertyexperts, only 20 of Bath’s1,008 retail units are empty.As the availability of space

declines, rents have increased in thepast year by ten per cent to £200 persquare foot.

ADVENTURE PARK

C

Building work toconvert waste-land in the centre

of Southamptoninto a £70m leisure

complex is underway. Opening inautumn 2016, it will feature apublic plaza, a 10-screen multi-plex cinema and 20 bars andrestaurants.

Work starts on leisurecomplex

2402-p22-23-leisure_Coinslot NEW 07/01/2015 13:07 Page 1

23Coinslot January 9 - January 15, 2015

INDUSTRY AMUSEMENTS LEISURE B2B COMMENT NEWSWEEK

EVENTS Just how is the internet driving change inthe leisure and parks sector? All will be revealed atthe VAE seminars next week. 48

T H E B E S TM A D E E V E N

B E T T E RN O W W I T H B A C K L I G H T I N GB A C K L I G H T I N G

E-Mail: [email protected] www.nsmmusic.com Tel: 0113 271 3708

NSM MUSIC LTD., UNIT 4 MAPLE PARK LOWFIELDS AVENUE LEEDS LS12 6HH

Visit us at EAG 13-15 January Stand 950

In celebrating its 25th anniversary,the Colin Glen Trust in Northern

Ireland has unveiled plans for a newurban adventure park in westBelfast.

Established in 1989, the non-profitColin Glen Trust succeeded severallocal organisations and is responsi-ble for a 240-acre site that last yearattracted more than 220,000 visitorsfrom around the world.

The last four years has seen the

organisation develop additionalfacilities such as the Skytrek highropes adventure zone, a tepee camp-ing village, bubble ball arena, watersports site, laser combat zone, 3Gfootball pitches and a 16-bay golfdriving range in addition to miles ofwoodland paths through rivers,ponds and meadows.

“Over the last number of yearswe have significantly developedand expanded the facilities at Colin

Glen,” said Colin O’Neill, CEO for theColin Glen Trust. “We now haveglobal visitors making the trip towest Belfast to enjoy the wide rangeof activities available.

“We launched plans to enhancethe services including a much needednew visitors' centre and a host of newattractions including interactive her-itage exhibitions, tree-top accommo-dation, mountain bike regionalcentre with pump track, treetop

rollercoaster and more.”O’Neill declared that he hopes to

transform the Colin Glen site intoan inclusive family attraction andadventure park for visitors fromeverywhere while utilising and pro-tecting a magnificent naturalresource in the heart of one ofNorthern Ireland’s most deprivedareas that has already attracted visi-tors from as far afield as Thailand,Spain and Canada.

Newadventurepark plannedfor westBelfastADVENTURE PARK

PRODUCT LAUNCHES

STS BRING THE SEASIDE TO EAG

Sega Total Solutions (STS) will befocussing on the needs of the sea-side amusements sector at EAG thisyear with a range of new products tobe premiered at the ExCel nextweek. The company, leading suppli-ers of redemption tickets in Europe,will be bringing this popular productto London in the hope of continuingtheir global expansion. General Man-ager Peter Murphy said: “This is avery important show for STS, whohave achieved excellent sales at thisexhibition in recent years.” LED enhancement kits will also takea prominent role in the exhibition andSTS will be catering for familyarcades with its debut selection ofchange machines and ticket eaters.

2402-p22-23-leisure_Coinslot NEW 07/01/2015 13:07 Page 2

KIDDIE RIDESNEW MACHINES

OVER 1,000 MORE MACHINES IN STOCKCALL 01179 382552 TO DO A DEAL

JNC SALESTEL: 0117 9382552

REDEMPTIONNEW MACHINES

Klobber the RobberThis whacker machine has proved to be highly attractive and durable. Players score points which are refl ected in the number of tickets won but points are deducted if they inadvertently hit the policeman instead of the robber. To increase the playability of the game, the targets rotate so the player doesn’t know what is coming next.L:810mm W:1120mm H:1520mm

Go Go PonyAfter a great ‘debut’ at the EAS exhibition, together with very positive test fi gures, this kiddie ride appeals to children of all ages, but is also very appealing to both boys and girls. It is linkable up to 4 machines so players can compete against each other. Brilliant and durable steering mechanism provides a very different experience. The bright coloured LED lights make this ride stand out from the crowd. L:1350mm W:600mm H:1630mm

Kiddie SubmarineEnclosed and highly popular interactive kiddie ride that appeals to children of all ages. The fantastic LED lighting attracts players and the basic gameplay provides great fun for younger children. Ticket payout option available.L:2200mm W:1460mm H:2230mm

Mini Kiddie SubmarineNEW FOR 2015. The Mini version of the brilliant Kiddie Submarine, this will now suit smaller sites and soft-play areas. It is easier to manoeuvre, has the same great look and retains the great takings levels.L:1850mm W:1040mm H:1930mm

Kiddie FiremanNEW FOR 2015. Another exciting new product from JNC this year. An interactive kiddie ride with the addition that children can shoot water at the screen and score points for hitting targets. The fl ashing LED lights and fi reman theme are a big hit with the kids.L:2030mm W:1100mm H:1570mm

Kiddie WonderlandExpress TrainInteractive kiddie ride that can be played by children of all ages. Fantastic LED lighting and new imitation smoke effect catches everyone’s eye, most importantly the kids’!L:1940mm W:1050mm H:2000mm

Mini Kiddie Jet SkiNEW FOR 2015. The muchawaited Mini version of the superb Kiddie Jet Ski. With the same LED attract lights and takings potential, this new version adds fl exibility to where it can be sited.L:1400mm W:800mm H:950mm

Kiddie Jet SkiA proven performer over several years, this is a highly enjoyable, interactive kiddie ride. The basic interactive game, together with controlled motion provides great fun for kids of all ages.L:2070 W:1140mm H:1400mm

Galaxy GarrisonSingularly the highest selling machine of 2014 across all categories. Due to the size of the machine, it appeals to all ages, including very young children, and also to a very wide range of locations. From amusement arcades to soft-play centres, leisure centres to holiday camps this machine is a proven winner. It is very reliable and can be set to pay out tickets if required. L:500mm W:630mm H:980mm

VIDEO GAMESNEW MACHINES

PUSHERSNEW MACHINES

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AFTERSALES TEL: 0117 9382225

Jurassic Park 8pl RoundThis eye-catching pusher is the follow-up to the successful Clockwork Oranges. The attract LED lighting is fantastic and the baby dinosaur top fl ash slowly rotates. The popular accumulating jackpot feature is prominent on this pusher and will create a buzz in the arcade when it ‘drops’.

Available as Cash payout orCash & Ticket payout.

Overtake TwinNEW FOR 2015. This highly dramatic new Twin Driving game provides a great new addition to the video market. The driver not only has to compete with other drivers, but has to avoid earthquakes, plane crashes and other devastating events, all with cinematic video and audio. Vehicle modifi cations and upgrades available to the player. Linkable up to 4 players.L:1695mm W:2220mm H:2335mm

Monster Eye 5DNEW FOR 2015. This impressive 5D Theatre will take your breath away! Not only are the graphics unbelievable realistic with motion in the seat, you will even feel the air blow when the monster roars. This is a great piece of entertainment for all the family to share.L:2825mm W:1805mm H:2250mm

Power StormFollowing a successful fi rst year, this fully interactive 2 seat simulator has more than lived up to expectation, with repeat orders already taken. Players can select from 4 highly realistic rides including the brilliant Tuk Tuk ride over the Great Wall of China.L:2100mm W:2570mm H:2100mm

Clockwork Oranges8pl RoundWidely thought of as the top taking pusher of 2014, this is a proven machine with great appeal to customers. The attract sound and lighting is very distinctive, and has the benefi t of the accumulating jackpot feature.

Available as Cash payout or Cash & Ticket payout.

Jurassic Park10pl StraightThe straight equivalent is a great looking pusher with the same LED lighting and the accumulating jackpot feature.

Available as Cash payout orCash & Ticket payout.

26 Coinslot January 9 - January 15, 2015

Politics TO COMMENT ON ANY ARTICLE

Email: [email protected]

The Isle of Man has offered doubleduty tax relief to online gambling op-erators who makethe island theirhome. This allowscompanies to claimmonetary reliefequivalent to thegambling duty that would have beenpaid to the Isle of Man under the pre-vious legal regime.

ALPPA chairmanBob O’Connor isentering the final

days of his tenure,preparing to hand overthe coveted office toMarshall Hill after twoyears in the role.

The exchange willtake place at BALPPA’sAGM on January 13 atLondon’s ExCel - the firstday of the EAG Interna-tional show.

A co-owner of the Fun-land amusement park inHayling Island, and thecurrent BALPPA vicechairman, Hill has been amember of the associa-tion for 15 years and was

voted on to its manage-ment committee eightyears ago.

Hill (pictured) said hewas excited to be takingover: “I firmly believe inthe sharing of best prac-tice and will be lookingto drive this forward viaseminars and otherevents.

“Another importantpart of my role will be tocontinue to be proactivein terms of political lob-bying on key issues thataffect our industry, suchas the deregulation ofschool holidays and cut-ting VAT and on healthand safety as per previous

chairmen. “As we all know, the

welfare and safety ofguests and staff should beour number one priority

and I feel that it’s vitallyimportant that thepowers that be under-stand our industry andthe various sectorswithin it - I want to makesure that our voice isheard.”

As managing directorof Howletts and PortLympne Wild AnimalParks, outgoing chairmanO’Connor has been anactive member ofBALPPA since 2004. Hejoined its managementcommittee in 2008,before assuming thechairman’s duties in Jan-uary 2012.

O’Connor com-

mented: “The last twoyears have flown by and Ihave thoroughly enjoyedmy time, serving as chair-man.

“I am delighted to havewitnessed some greatprogress in terms ofBALPPA’s lobbying com-mitments and to havehosted some wonderfulevents in Europe and inthe UK.

“I will continue to be apart of BALPPA’s manage-ment committee andwith my colleagues, Ilook forward to buildingon the foundations wehave laid in supportingthe industry as a whole.”

Amusement park ownerMarshall Hill will betaking over the reins at theUK’s parks and attractionsassociation BALPPA.Signalling his intentionstowards a more sharingbody, the new chairman willbe looking to broaden theexchange of information ashe pushes the case for bestpractice across the sector.

TRADE ASSOCIATION

SOCIAL RESPONSIBILITY In the wake of the Gam-bling Act 2005, the UK

gaming industry has beenunder greater pressure thanever to demonstrate its cor-porate social responsibility(CSR) credentials. Asoppose to taking a passiveapproach, the AstraGaming Group decided in2014 to grasp the nettle andcreate its own website,www.playnice.org.uk, withthe sole aim of promoting asafe and responsibleapproach to the way thatplayers enjoy gaming.

Of key importance is thesite’s Check List sectionwhich features 11 simple

questions regarding theextent to which playersgamble and, inter alia, thefactors that influence theirlevels of play. In the eventthat a player answers posi-tively to any of the ques-tions, they are encouragedto go to the Self Help pageor, if appropriate, accessthe Further Help and Advicesection to find out moreabout professional inter-vention.

Describing the site, ZaneMersich, Group CEO,stated: “We deliberately setout to make Play Nice assimple and informative aspossible. There are no vivid

colours or exciting imageryto distract from the corefunction of the site which isto inform players about theway gaming works and thechoices that are open tothem if they feel that theirgaming is getting out ofcontrol.”

He added: “As a majorstakeholder in the UKgaming space, the AstraGaming Group is fully com-mitted to meeting its CSRobligations. It is of para-mount importance that ourcustomers are able to enjoyour products and do sosafely and responsibly.Since the introduction of

the GamblingAct 2005, theindustry has seena much greaterfocus on CSR. Conse-quently, policy makers areplacing increasing pressureon stakeholders to ensurethat they are doing every-thing within their power tominimise the potential forproblem gambling.

“When we launched PlayNice last year, we werekeen to demonstrate a will-ingness to fulfil thatrequirement and send apositive missive to legisla-tors that the industry iscommitted looking after the

well-beingof players.

Novomaticwas among

the first commer-cial gaming organisationsin the world to trulyembrace the concept ofCSR and it has sinceevolved to become a coreprinciple that influences theway we conduct our busi-ness on all levels. As such,it will be extended through-out each and every one ofour group activities. We aimto set the standard - themodel of excellence in CSR- that others will want toaspire to.”

Bell Fruit areactively pushingthe innovativePlay Nicecampaign withthe initiativetaking aprominent roleon its website.But what is PlayNice and whatdoes Bell Bruithope to achievethrough it?

It pays to be nice

Hill aims to climb every mountain

Chairman ofproblemgamblingcharity Gam-Care, AnthonyJennens, hasbeen recognised in the NewYear Honours List with an OBEfor his charitable services in theprevention and treatment ofgambling addictions.

Isle of Man offers taxcompensation

The GamblingCommissionis looking toappoint threenew commission-ers to operate out oftheir Birmingham office. The role in-volves ensuring adherence to theGambling Act, promoting stan-dards of corporate governance,and financial governance.

Commissionersin demand

Seminars featur-ing key industryleaders will runon the Tuesdayand Wednesdayduring EAG at ExCel, January 13-15. Topics include disciplinary pro-cedure, customer retention, thestate of the industry, and how socialmedia is affecting the leisure and at-tractions industry.

Keeping abreast Jennens awardedOBE

B

2402-p26-politics_Coinslot NEW 07/01/2015 12:57 Page 1

1. THE GAMEThe game shall be known as 8 Ball Pool and referred to in these rules as ʻthe gameʼ.It is intended that players and teams should play 8 Ball Pool in the true spirit of thegame and in a sportsmanlike manner. It should be clearly understood that the refer-ee is the sole judge of what is fair and unfair play.the referee will take whatever action is necessary to ensure that these rules areobserved.

2. THE REQUIREMENTS OF THE GAMEThe game is played on a rectangle 6-pocket table with 15 balls plus a cue ball. Ballscomprise of two groups, represented by two different coloured balls plus the 8 Ballwhich is black.Alternatively, numerical balls may be used numbered 1-7 which are plain colouredballs, 9-15 which are striped coloured balls.Balls in two groups are known as object balls.

3. THE OBJECT OF THE GAMEThe player or team pocketing their group of object balls first in any order and then legally pocketing the 8 ball (black) wins the game.

4. COMMENCEMENT OF THE GAME (OR RESTART)a) The balls are racked as illustrated (right) with the 8 ball (black) on the 8 ball spot which is at the intersection of the centre and the corner pockets.b) Order of play is determined by the flip of a coin. the winner of the flip has the option of breaking or requesting his/her opponent to do so.c) The opening player plays at the triangle of object balls by striking the cue ball on or within the ʻDʼ. That player must pot one or more object balls or cause at least two object balls to return to an imaginary line joining then two centre pockets (i.e.. to theʻDʼ half of the table). This constitutes a legal break. the breaking player shall thenverbally nominate his group of object balls before play continues, even if a foul hasbeen committed when Rule 6 will apply (except as in 4f)d) Any balls potted prior to groups being nominated are ignored for the purpose of establishing a playersʼ group of object balls.e) If a legal break is not achieved the balls are re-racked and the oncoming playerrestarts the game with one free shot, following which the group must be nominatedbefore continuing with a normal visit to the table.f) If the player pockets the 8 Ball (black) from the break, the game shall be restartedby the same player. No penalty will be incurred. the balls to be re-racked. This applies even if other balls, including the cue ball are pocketed as well.g) If a ball or balls are legally pocketed, this entitles the player to one additional shot

and this continues until the player either:i) Fails to pocket one of his/her set of allocated balls, orii) Commits a fouls at any time

h) Combination shots are allowed provided that the player hits one of his/her group of balls first (unless Rule 6b applies)i) A player may legally pocket one or more of their opponents object balls providing the cue ball strikes one of their own group first and providing one or more of their own groups are pocketed on the same shot.

5. FOULSa) In off (cue ball pocketed)b) Hitting opponentʼs balls before his/her own ball or balls, except when rule 6b appliesc) Failing to hit any ball with the cue balld) Jump shots - defined as when the cue ball jumps over any part of any ball before making contact with any object balle) If a player hits the 8 Ball (black) with the cue ball on the first impact before all

his/her own balls have been potted, except when Rule 6b appliesf) Potting any opponents balls except when rule 4(i) or 6b applies.g) Ball off the tablei) Any object ball or the 8 Ball (black), shall be returned to the 8 Ball spot (see 4a) or as near as possible to that spot without touching any other ball, in a direct line between that spot and the centre of the ʻDʼii) If the cue ball, the ball to be played from any position on or within the ʻDʼ. A ball shallbe deemed to be ʻoff the tableʼ if it comes to rest other than on the bed of the table.h) If the player clothing or body shall touch the ball.i) Player;ayer not having at least one foot on the floor.j) Playing or touching with the cue any ball other than the cue ball.k) Playing out of turn.l) Playing before balls have come to rest.m)Playing before the ball or balls have been re-spottedn) Striking the cue ball with any part of the cue other than the tip.o) Striking the cue ball with the cue more than oncep) Playing a shot before the breaking player has nominated a group of object balls following the break shot.q) Push stroke (see 8a)r) Moving an object ball or the 8 Ball (black) when playing away from a touching ball.

6. PENALTY FOLLOWING ANY FOULa) Following any foul described under rule 5 the oncoming player may play the cue ballfrom where it lies or from the ʻDʼ as in rule 8(b) and proceed as in 6(b). moving the cueball to the ʻDʼ does not constitute a Shot or Visit.b) Following a foul the oncoming player is entitled to one free shot which may be playedwithout nomination, play the cue ball directly onto any ball, including oppponents objectballs and the 8 ball (black). however the 8 ball (black) may not be pocketed, which wouldmean loss of the game, unless the player has already pocketed all of their own group ofobject balls and only needs to pocket the 8 balls (black) to win the game.c) Following the single free shot described in 6(a) the player will commence his/her normalvisit.

7. LOSS OF GAMEa) If a player pockets the 8 ball (black) before he/she pockets all balls in his/her owngroup, except as allowed under rule 4(g), he/she loses the game.

b) A player going in off the 8 ball(black) when the 8 ball (black) is potted, loses thegame.c) A player who clearly fails to make any attempt to play a ball of his/her own groupwill lose the game.d) If a player seeks to gain advantage by deliberately touching a moving ball orretrieving a ball dropping into the pocket he/she shall lose the game.

8 GENERALa) PUSH STROKE - defined as when the tip of the cue remains in contact with thecue ball once it has commenced its forward motion.b) CUE BALL IN HAND - When a player has a cue ball in hand he/she plays from anyposition on or within the ʻDʼ and in any direction.c) PLAYER IN CONTROL - A player is said to be in control of the table from the timethat his/her body, cue or clothing touches the table prior to his/her shot, throughhis/her visit and up until his/her opponent does likewise prior to his/her visit. Any ballswhich fall into the pockets during this period (including 8 balls (black), he/she is saidto have potted and he/she is liable to any penalties or benefits norm,ally awarded tohim/her for the potting of that ball or balls as are accorded to him/her in the rules ofthe game (rule 5c applies)d) The game is completed when the 8 ball (black) is potted in any pocket and all theremaining balls including the cue ball have come to rest, except where rule 4f applies.e) TOUCHING BALL - A player must play away from a touching ball which must notmove (see5(s)). If the touching ball is one of the players own group, he/she is deemedto have played that ball. If the touching ball is not one of his/her own group the cueball must strike one of his/her own group. When 6(b) applies a player must play awayfrom the touching ball and is deemed to have played the game.

9. STALEMATEShould any situation arise whereby a legal shot cannot be played, then the gameshould be restarted by the same player whether this situation is arrived at by accidentor design. If in the opinion of the referee neither player is allowing the game toprogress or a stalemate situation has arisen, then the game shall be re-started takinginto consideration “GUIDANCE”(h)

GUIDANCEa) The term ʻshotʼ means striking the ball once.b) the term ʻvisit ̓refers to one turn at the table comprising one or a series of shots.c) the term ʻbreakʼ refers to the first shot of the game or the first shot of the gamebeing re-started.d) Coaching is deemed to be unsportsmanlike behaviour (See rule 1)e) A referee may, if requested, advise on rules of the game.f) there is an obligation on both players to ensure the breaking player nominates agroup of object balls.g) The Referee should ensure that excessive time is not taken to play a shot andshould act in accordance with competition rules or guidance.h) Re-racks as in Rule 9 may be a reduced number of balls in accordance with com-petition rules or guidance.i) In Doubles Matches, once a player is in control of the table conversation with oth-ers including the partner is unsporting and shall be dealt with under competition rules.

Suzo-HappUnit 1-2 King Georges Trading Estate, Davis Road, Chessington KT9 1TT Tel: 020 8391 7700 Fax: 020 8391 7760 Email: [email protected] www.suzohapp.co.uk

UK 8 BALL POOL RULES

Visit Suzo-Happ

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28 Coinslot January 9 - January 15, 2015

Business TO COMMENT ON ANY ARTICLE

Email: [email protected]

NEW LAUNCH

InnoPrint, a new sub-sidiary of Innovative

Technology, has launchedits debut range of productsaimed at offering fresh newticketing solutions for thegaming industry.

The company has tai-lored its machines to suitthe specific needs ofarcade owners, providingfeatures such as high-speed printing and freeticket templates to allowbespoke branding.

InnoPrint also claim toreduce wastage and

operating costs by offer-ing a 600-ticket capacity ineach of the products.

Development directorChris Robinson said: “Welook forward to bringingour quality, low cost alter-native products to theindustry.”

IOA confirm AGM at EAG

BALPPA has called for the start of tri-ennial talks or stakes and prizes. PaulKelly, CEO, commented: “Discussionsneed to be started about the next tri-ennial review, focusing on how we canwork with the DCMS insupporting the indus-try, in particular hard-pressed seasideoperators.”

BALPPA urges triennial talks

Soundnet’s soundjackapp has been highlycommended in the‘Most Effective Mobile-First Service’ category at last month’s EffectiveMobile Marketing Awards. Soundnetjoined other award winners includingJohn Lewis, Unilever and IKEA at aceremony in London, which cele-brated the best mobile marketing.

Soundjack appcommended

The Gambling BusinessGroup is preparing to assist the new government department officials after May’s generalelection. CEO Peter Hannibal said:“This is an opportunity to offer knowl-edge-based learning about the indus-try, as opposed to reaching decisionsderived from misrepresentations theymay have read in the press.”

GBG prepares forgeneral election

IOA vice chairman Paul Langham islooking ahead to the association’sAGM as an opportunity to review asuccessful 2014. Takingplace at EAG next week,it will also discuss howto mark quarter centuryanniversary, which fallsin January nextyear.

ardiff-based amuse-ment and gamingmachine firm 24

Seven Gaming is celebrat-ing its second birthday thismonth and is looking for-ward to a successful 2015after earlier releasing anumber of popular Cate-gory C £100 products.

The relatively new face inthe industry has wasted littletime making its mark,recently conducting on-sitetrials of its new Category-B3Multi Lotto games while aCategory-B4 title is expectedto make its premiere beforethe end of March.

“For EAG 2015, we willbe showing some new Cat-egory C products, whichwill be released aroundFebruary or March,” saidSimon McCarthy, managingdirector for 24 Seven

Gaming. “All Wok Aroundthe Clock productionorders were successfullydispatched and sited beforeChristmas and we are nowanticipating the first brew-ery approvals on our latestBlackbeard’s Bounty gamecurrently out on site trials.It is all go here and we lookforward to supporting ourtwo extremely experi-enced distribution part-ners in the UK market,Wessex Coin and BlueMonkey Sales, at the show.”

Adding to this optimismis the new i-Play cabinet,which was produced involume for the Wok AroundThe Clock pre-Christmasbuild and now gives the firmgreater scope for independ-ent game design. In addition,24 Seven Gaming used TheAutumn Coin-Op Show in

October to exhibit theBlackbeard’s Bounty andWild Wild West-Tin CanAlley Category C titles tomuch acclaim.

“We have also enjoyedconsiderable success withthe Multi Lotto game com-pendium from Czech firmE-Gaming in the UK, whichis available in both B3 andB4 formats,” saidMcCarthy. “The E-Gamingproduct is on site in itsthousands throughoutEurope and is provenwith the added benefits ofa highly secure cabinet andreliable hardware. It is avail-able to operators under anumber of options includ-ing outright purchase, rent,profit share or a fixed dailyfee. We have really thoughtoutside the box with this inorder to be competitive.”

As we come to rely more and more onmodern technology to live our lives,

jukebox innovator NSM Music has reiter-ated how important it is to utilise onlineconnectivity for the provision of music.

Thanks to the forward thinking of itsresearch and development department inthe 1980s, every one of NSM Music’s digi-tal jukeboxes with the exception of thehybrid Evolution model can be activatedfor online operation, delivering operatorsinstant access to well over 120,000 hand-picked tracks with daily updates.

“If the jukebox is anything but an IconLite without optional features then it costsnothing to put it online,” explained AlexKirby, sales manager for NSM Music. “If it isnot an Icon Lite without the extra options,there is a small fee to upgrade your harddrive and then the music content chargewill increase slightly.”

Currently in its 25th year, NSM Musicpatented the idea for downloading musicusing the Internet, satellite and telephonebefore trialing its first digital jukebox, theVirtuaTrax, in 1999 and stated that opera-tors using its technology often report an

immediate uplift in coin drop.“NSM Music has had all its equipment

approved by Sky Cloud Network and oper-ators can now link their NSM Music juke-box for a small monthly fee,” said Kirby. “Wehave seen a trend that, once an operatorputs their first jukebox online and noticesthe uplift on takings and how much easierthey are to operate, they put their remain-ing jukebox estate online. Once a jukeboxis online, they also then have the capabil-ity to download any data or change any set-tings remotely from any computeranywhere in the world via Team Viewer.”

Innovativeapproachto ticketing

PERFORMANCE

They may be the newkid on the gamingmachine block, buttheir demeanour isdefinitely that ofexperience. 24Seven Gaming isnearly two years old,and as buoyed bythe opportunities aswhen it firstlaunched.

C

24 Seven Gaming looks to newyear with sense of optimisim

NSM extols the benefits of online technologyMUSIC

2402-p28-business_Coinslot NEW 07/01/2015 15:40 Page 1

• Flexible ticketing solutions for low payout machines

• Ticket in/ticket out (TITO) & networkless ticket out only functions

• Eliminate hopper refills, resolve hopper starvation and maximize playtime

• Increase security, operational efficiency and revenue

• Supports both analogue and digital platforms

• GBG TITO standards supported

• Market tested in multiple AGC operator sites in the UK

Move beyond cash transactions. Connect your operation and then connect with your players like never before. Contact your JCM representative or visit jcmglobal.com today.

by FutureLogic a JCM Global Company is Ticketing Made Easy.

More than a transaction. A connection.

32

B2B

Underage gambling is rightly a source ofpublic concern, particularly in the lightof the general weaknesses in operators'systems for preventing it that havecome to light in recent years. We make

no excuse for con-tinuing to make it apriority.

MATTHEW HILL, GAMBLING COMMISSION DIRECTOR, REGULATORY RISK AND ANALYSIS.

An alleged member ofPlayStation and Xboxhacker group LizardSquad has been ar-rested in connection witha PayPal fraud investigation. Vinnie Omari, 22, was not chargedafter his arrest on December 30, butpolice have confiscated his computingdevices for further investigations.

Gaming hacker arrestedin fraud case

Listings

Coinslot JANUARY 9 - JANUARY 15, 2015

JANUARY 9 - JANUARY 15, 2015

32B2B listingsand industrymarketplace

38This week’s

machinecharts

40Latest

products andservices

41Classified

sales, job andbusiness

opps

EAG At Show Next Week

GAMING

oasting a market-leading gamingportfolio spanning categories B, Cand D, Astra Games is confident

that the breadth of options on offer willmake the company stand out at EAG.

Sales and marketing director AlanRogers said: “This is arguably one of thestrongest product line-ups we have everpresented at a trade show.”

The company’s video gaming range willbe capped by brand new Cat C multiplayerCommunity £100 Bonus; a six-strongcompendium of feature-packed gamescomprising Space Kings, Winwall,Cashanooga, Bars Attacks, ThunderflashCash and 100.00BC.

In the B3 video category, Astra willshowcase Slotto 500, a single player thatcomes with 21 titles from Astra and Novo-matic. In addition, Slotto 500 also includesthe ‘walls editor’, which allows operatorsto control background and game position,as well as create or edit tabs in order totailor the machine specifically for their

site’s needs. Jackpot 500, another B3 - in a new

FOBT-style wooden cabinet - featurespopular titles from Astra and Novomaticincluding Sizzling Hot Deluxe, Always HotDeluxe, Wheels of Glory, Lucky Lady’sCharm, Dolphin’s Pearl, Treasure Reef,Reel King Potty, Sticky Reel King Potty,500-1 Potty, Play Your Joker and HotFruity.

Astra Games also hopes to impressanalogue enthusiasts with Cat C multi-player Arena Bullion Bars Streak, Houseof Fortune Multistake, Gold Vault Streakand the established Electrocoin favourite,Bar X. In Cat D, Astra are to showcase twothree-players in House of Fortune Classicand Gold Vault Classic.

“It’s no exaggeration to say that withinour portfolio there is literally somethingfor everyone,” said Rogers. “Whetheryou’re looking for the very best in video orreel-based gaming, we can say with confi-dence that we have it.”

Astra Games aims todemonstrate diversityat EAG 2015

Playing on its indubitablestrengths as an all-roundinnovator, the Bridgend-based manufacturer will becatering for all sides of thestreet-gaming coin with afresh range of productsacross three categories.Astra is in buoyant mood.

B

CASH HANDLINGAN INNOVATIVE YEAR

EAG marks the beginning of an excitingyear for Innovative Technology. With the completion of their new office

expansion at the Innovative BusinessPark, Oldham, the company have hintedat a numberof excitingproductreleases in2015.

Seniorbusinessdevelopment manager Paul Curley said:“We have exhibited at EAG since day oneand this year we will show our continuedcommitment to the European amusementindustry. Highlights on the stand willinclude compact note recycler, the NV11,and the next generation banknote valida-tor, the NV9 USB+, alongside other prod-ucts from our cash handling range.”

THE FUTURE IS TITOFOR FUTURELOGIC

FutureLogic is leading the way for theticketing revolution by enhancing its

newest printing products withsecure Ticket In/Ticket Out(TITO) capabilities.

The company claims thisnew feature can increasemachine uptime, reduce lossof earnings from cash theft andfraud, and enhance all-round effi-ciency for AWP/ Low Payout machines.

In line with the noticeable market shifttoward TITO machines, GEN3 Evolution,the newest of the company’s products,has been developed into a ‘future proof’machine with both TITO and promotionalticketing functions.

FutureLogic has also produced a desk-top TITO printer in the form of CouponX-press, as well as enhancing Ticket Outproduct Ticket2Go to eliminate the needfor hoppers.

2402-p32-37-listings_Coinslot NEW 07/01/2015 17:54 Page 1

CALL NOW 01843 866464 Harry Levy Amusement Contractor Ltd | Unit 6 Patricia Way | Pysons Road Industrial Estate | Broadstairs, Kent, CT10 2LF

Tel: +44 (0)1843 866464 | Fax: +44 (0)1843 860144 | Email: [email protected] | Web: www.harry-levy-amusement.com

FlappyFlappyBirdsBirds

Lucky Lucky DucksDucks

Ballroom Ballroom GlitzGlitz

ScenicScenicRailwayRailway

Subway Subway SurferSurfer

Swings & Swings & RoundaboutsRoundabouts

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TEL 01636 642 734 MOB 07971 617 984

MANUFACTURER MACHINE JACKPOT PRICE

BLUEPRINT LUCK OF THE IRISH NEW £100 P.O.A.BLUEPRINT LETS GET KRAKEN NEW £100 £2095BLUEPRINT LETS GET KRAKEN HORIZON 2 REBUILD £100 £1695BLUEPRINT SUPERHEROES EX TEST £100 £1995BLUEPRINT PADDY’S PAYDAY ECLIPSE REBUILD £100 £1495BLUEPRINT VIVA LAS VEGAS USED £100 £1495G SQUARED BANK JOB LOADSA LOOT £100 P.O.A.G SQUARED HIGH VOLTAGE £100 £1695 BFG DOND BANK ON IT £100 £595BFG DOND ELIMINATOR £100 £595BFG FAMILY GUY DRUNKEN CLAM £100 £595BFG BULLSEYE ON THE OCHE £100 £595BFG DOND ROAD TO RICHES £100 £595BFG DOND RIGHT DEAL RIGHT TIME £100 £495BFG DOND EAST WEST WING £100 £445BFG DOND RED HOT £100 £445BFG DOND RED MIST £100 £445BFG DOND MAKE OR BREAK £100 £445BFG DOND SEAL THE DEAL £100 £445BFG DOND PERFECT DEAL £100 £445BFG DOND PLAY THE GAME £100 £445BFG DOND DESERT ISLAND £100 £445BFG CASH AHOY £100 £445

Coinslot JANUARY 9 - JANUARY 15, 2015

Listings34

B2B

JUKEBOXSOUNDS GREAT

NSM Musicis currently

promoting itslatest internetjukebox, IconIce, which fea-tures a fasteruser interface,new graphics ahuge internetmusic library,plus an advertis-ing platformdesigned forpromoting localand nationalbrands. Themachine’s top feature allows customersto play licensed internet music videosfrom the charts. Fitted with a state-of-the-art 24” inch touchscreen, the Ice’s userinterface has been designed to be moreuser-friendly and is complemented bysmart tech features, such as Touch &Slide operation, intuitive software andultra-fast search.

PUSHERSA POT OF MUSHROOMGOLD

Rainbow Riches, available from AMGLeisure, has made the transition to

more traditional casinos. The slot marks amove away from the traditional three-reelfruit machine and is comparable to ahybrid between that and the Vegas-styleslot games. The machines are manufac-tured by Barcrest (owned by IGT) andlicenced through Wagerworks to onlinecasinos such as Sky and Paddy PowerGames. There are three separate bonusrounds which can be viewed by selectingthe ‘Paytable’ link. The community gameincorporates a new mushroom bonus.

TITO

roject is heralding an encourag-ing start to 2015, following whatit is describing as a positive and

robust response to the company’s firstTiTO enabled machine. The newrelease, Fortune Hunter 500, is beingshown at EAG alongside a host of inno-vations and new games. The eight gamecompendium, which was first seen atOctober’s Autumn Coin-Op Show heldat Chelsea’s Stamford Bridge stadium,began shipping to customers during thelast six weeks of the year.

Explaining the appeal of Project’slatest B3 offering, managing directorTony Boulton said: “We are talkingabout what are essentially two new ini-tiatives. Firstly we have the launch ofwhat is a powerful new compendium,which is recording robust income fig-ures in its own right; to add to this it isour first TiTO enabled product, whichbrings an array of well documented

Project highlight landmark prod

The release of Project’s debutTiTO machine is a majormilestone for the company andimmediate consumer reactionindicates its status as a likelyEAG star.

P

2402-p32-37-listings_Coinslot NEW 07/01/2015 17:35 Page 2

E-Mail: [email protected] www.nsmmusic.com Tel: 0113 271 3708

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CATEGORY CREFLEX PRIMINGHEAVY HITTERS

Reflex Gaming’s range of new Cat Cmachines are ready and waiting to be

unleashed on the UK market. Visitors toEAG will be able to try for themselves thegames that have been wracking upretailer approvals across the board.

These include Chilli Con Carnage,which has has already received an almost

blanketretailer go-ahead and isexpected tocompletethe processin the nearfuture. Thismulti-stake£100 jack-pot title isjoined byMaid ofMoney,which is onestep aheadof its com-

patriot, having already obtained a full setof retailer approvals during the latter partof 2014.

HAPPY BIRTHDAY!

Wessex Coin will be displaying theirfull Street Casino range, including the

2015 switchable Cat C/B4 & B3, housedin a selection of cabinets from the rebuild

Horizon, new Gem or the flagship Tem-pest, fitted with 22” HD monitors, noterecycler and topper. Sales manager, KarlPrismall, said: “We’re looking forward toseeing customers new and old. We’re cel-ebrating our 40th year of trading andhere’s hoping for a prosperous 2015.”

VIDEODOWN IN THE SUBWAY

The arcadeversion of

the secondmost popu-lar game inthe world isnow avail-able fromCrownLeisure.The aim ofSubwaySurfers -135mmonthlyusers, anddownloaded 425m times - is to help Jake,Tricky and Fresh escape from the grumpyinspector and his dog, and grind trainswith their crew! The colourful and vivid HDgraphics bring the hoverboard surfing tolife, along with the paint powered jetpackand lightning-fast swipe acrobatics. Youcan challenge and help your friends too inthis highly addictive game.

k product at EAG

player and operating benefits. As such Ithink it’s fair and accurate to describeFortune Hunter 500 as something of a‘landmark’ product and a great way forProject and its customers to kick-offthe New Year.”

He added: “Operators have the flexi-bility to purchase Fortune Hunter 500either in a conventional format withnote acceptor and recycler or TiTOenabled. The ‘ticket in ticket out’ con-figuration comes with a smart unit withoperators purchasing a £199 ticket cas-sette when they are ready to run TiTO.Operationally TiTO maximises machineup time and reduces fraud; from aplayer’s perspective it ticks every box interms of convenience, privacy andportability of winnings. The simple factis that wherever TiTO has been intro-duced it has worked and in 2015 there’sno reason why the majority of industrywide B3 sales should not be on TiTO.”

2402-p32-37-listings_Coinslot NEW 08/01/2015 15:47 Page 3

Coinslot JANUARY 9 - JANUARY 15, 2015

Listings36

B2B

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THE HIGHEST EARNING POOL,AIR HOCKEY AND FOOTBALL TABLES

s the amusements industry entersa new year, there is a perceptiblypositive outlook from several

companies in the field, with Preston-based Pinball Heaven among them.

With financial recovery on the hori-zon, the company is optimisticallypreparing to exhibit their new range ofproducts at EAG.

“The whole economy seems to beimproving,” said director Phil Palmer.“But of course, we would like to see morepinball on location.”

However, Palmer is confident thatsome new products in the company’srange on stall 155 will catch the eye of

some business-owners. “We hope The Hobbit, from Jersey

Jack Pinball, will have a lot of attentionat this year’s show. It’s the company’ssecond release after Wizard of Oz,” hesaid.

Although Pinball Heaven is keen tomaintain a grass roots approach to pub-licity, the company appreciates that thescale of an event such as EAG is an asset.

“It’s not essential that we attend thebig yearly shows as we operate on aword of mouth recommendationsystem,” explains Palmer. “But bigshows like EAG are important to show-case new products.”

PinballHeavenoptimisticaboutindustryprospectsin 2015

MACHINESJURASSIC JOINSHARRY

Harry Levy’srange has

expanded forthe New Year.Their latestpusher, Juras-sic Park(Round andStraight),accompaniesMega Stacker,where players play eight Minor Prize levelsfor tickets, and four Major Prize levels forattractive prizes - all in one. The Surf Sidesix-player is also available in 12-player,while Willie Wheels gives children alicense to drive by choosing a drivingcourse from three ‘worlds’ of varying diffi-culty. A special ‘Car Auto-move Mode’can be selected to help younger playerssuccessfully navigate the track.

CRANEWHAT A PICTURE

Now it’s not justaliens you can

pick up playingSega’s UFOCatcher. With thepopularity ofselfiesincreasingby the day,the Blue-tooth oper-ated TokioSelfie stick,featuring ashutterrelease andzoom forAndroiddevices, is now up for grabs too. Low bat-tery issues are a thing of the past with thepocket-sized Tokio Power Bank, alsoavailable to win. It plugs into a USB port,or can charge on sunny days using thebuilt-in solar panel.

AWPSLEEDS FOCUS ON£100 JACKET AWPS

Leeds Leisure is currently offering 15sought-after £100 jackpot AWPs

alongside its wide range of B3s, videogamers, club machines and boxers.

The highlights of the £100 jackpot

range include Happy Hour, Triple Deal orNo Deal and Cops N’ Robbers Street-wise, and several machines are sold withthe relevant licence included.

Cops N’ Robbers Streetwise andHappy Hour, also from Bell Fruit, bothofferDOND-style fea-tures andprogressivecashamountsbased onstakes.

Triple DOND, a relatively new release,follows a similar format to previous gamesfrom Bell Fruit, but with the added draw ofthree super feature panels as opposed toone or two.

RECRUITMENTBRIGHTON LOOK FORNEW SIGNINGS

One of Britain’s premier tourist attrac-tions is seeking an assistant arcade

chief engineer to expand its operations.

Brighton Pier has stated that previousengineering experience in an arcade envi-ronment is essential, while customer serv-ice and supervisory experience ispreferable.

GAMESTEC EXPANDACCOUNTS STAFF

Gamestec, part of Novomatic Group,is recruiting account managers

throughout the UK as part of an ambitiousnew growth initiative. New staff will assistin expanding the business by handling arange of account portfolios and providinga business consultancy service.

NAMCO ON NATIONALHUNT

Namco Operations Europe Ltd, part ofthe global Bandai Namco Group, is

looking for a national account manager todrive progress across the company’s rangeof holiday parks in East Anglia, Kent, WestSussex & North Wales. Namco is alsoexpanding its staff base with a recruitmentdrive for experience arcade engineers inseveral park locations.

PINBALL

A

2402-p32-37-listings_Coinslot NEW 07/01/2015 17:36 Page 4

37

B2B

Coinslot JANUARY 9 - JANUARY 15, 2015

8TO COMMENT ON ANY ARTICLE

Email: [email protected]

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20 winlines.£2 play activates Mexican Mischief – Blows up symbols in view to give any win. Multiplies wins by10 or turns reels wild.Features include; Chilli Hot Freespins, TequilaShootout and The Big Train Robbery

10 Winlines. Max bet will activate GOLD POT in maingame5 Gold O’s in view during SuperSpins feature will award the GOLD POT.Get 3 or more SuperSpins symbol in a winning line toactivate the BIG WIN freespins

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KIDDIE RIDESNEW RIDES TOMONKEY AROUND ON

World of Rides has introduced safariand jungle themed rides to its current

repertoire of battery-operated bumpersand kiddie rides. Designed specifically for small spaces,the fun-size rides onlyrequire a 4x4m– or13ft by 13ft - trackin order to beinstalled, with360-degree rota-tion meaning thatno extra movementspace is required.

The company has saidthat a fresh new range of animal designsfrom the jungle and beyond will soon jointhe current rhino and lion designs on offer.

Pitched at children between the ages ofthree and ten, these single-seaters areavailable for delivery to most UK post-codes, and come equipped with a 12vbattery.

SPARES AND COMPONENTS

espite having barely arrived, 2015 isalready shaping up to be a hecticyear for Suzo-Happ. Not only is the

gaming and amusements manufacturer cel-ebrating its 60th successful year in Europe,but the UK branch is also busy preparing tolaunch a range of new products at EAG 2015.

Not that 2014 was much quieter. Lastyear, Suzo-Happ acquired Italy’s Comes-tero Group as well as securing a lucrativeWorld Distribution Agreement for theirTransAct range of ticket printers. After astint at ACOS in the autumn, the company is

now looking forward to an exciting fewdays at the EAG trade show this spring.

UK sales director, John Vallis, said:“ACOS was a great show. There was a lot ofpositive energy from visitors and exhibitorson both days and I think that this re-iteratesthe importance of such a show in the future.

“It has certainly given us the chance togain valuable feedback from the marketon the products that are coming for 2015and get a good idea on the directions thatthe industry as a whole is looking tomove towards.”

Among the products Suzo-Happ will beshowcasing, Comestero ChangeMachines, the RM5 HD Coin Acceptor andthe Recycling of Coins Kiosk (ROCK) will betaking centre-stage.

“With such a wide and diverse range ofproducts for both OEMs and operatorsalike it is difficult to predict which of theSuzo-Happ products will gain the mostinterest at EAG 2015,” continued Vallis.“One thing we are sure of is that we dohave a great range of fantastic productsfor the entire market.”

Suzo-Happ tocelebrate 60th year inEurope at EAG After a productive time at ACOS last autumn, Suzo-Happ islooking forward to showcasing the best of a brand new range atLondon’s ExCe;.

D

2402-p32-37-listings_Coinslot NEW 07/01/2015 17:37 Page 5

Coinslot JANUARY 9 - JANUARY 15, 2015

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B2B Analysis

CATEGORYB3 (£2/£500 Max.)

CATEGORYD (10p/£5 Max.)

CATEGORYB4 (£2/£4000 Max)

AGCsThis LastWeek Week Name / Manufacturer

1 1 Mega Bars Big Hit Project2 2 Slotto 500 Astra3 3 Wish Upon A Slot Blueprint4 4 Triple 8 Barcrest5 5 Magic Lotto Ultra Novomatics6 6 King of Slots Blueprint7 7 Triple 7 Barcrest8 8 A Bet Astra9 9 Lady Luck Reflex10 10 TS22 Project

Based on data supplied by a representative number of UK sitesSupplied by RLMS Sales

Members clubsThis LastWeek Week Name / Manufacturer

1 1 Jackpot 100 Barcrest2 2 Fiddle a Fortune Reflex3 3 Street Casino 2014 Storm4 4 Flamin’ 400 Reflex5 5 DOND Live BFG

Based on data from representative sites. Supplied by sector professional

FEC - familyThis LastWeek Week Name / Manufacturer

1 1 Bullion Bars (3 Player) Astra2 2 Party Time Classic ( 3 Player) Astra3 3 Party Games (4 Player) Astra4 4 Monopoly (4 Player) Mazooma5 5 Adders And Ladders (4 Player) Vivid6 6 Rainbow Riches (3 Player) Empire7 7 Goldrush Stampede (4 Player) Barcrest8 8 Party Time Arena (4 Player) Astra9 9 Party Time (3 Player) Astra10 10 Clockwork Orange Empire

Based on data from four sites Amusement Equipment Co Ltd

FEC - adultThis LastWeek Week Name / Manufacturer

1 1 Rainbow Riches Party Barcrest2 2 Magic Games U/R Novomatic3 3 Free Play 70 Project4 4 Pure Gold Project5 5 Find The Lady 70 Project6 6 Party Time Arena (4 Player) Astra7 7 Win Wall Astra8 8 Bar X 7’s Electrocoin9 9 Party Games (4 Player) Astra10 10 DOND Cops and Robbers Bellfruit

Taken from a representative number of sites around the UKSupplied by Amusement Equipment Co Ltd

CATEGORYC (£1/£100 Max.)

AGCsThis LastWeek Week Name / Manufacturer

1 8 Encore T7 (GP1) SG Gaming2 2 Magic Games 100 Ultra Novomatic3 7 Magic Games 3 – Novomatic4 5 Triple 7 (GP3) – SG Gaming5 - Triple 7 (GP1) – SG Gaming6 - Free Play £70 – Project7 - Triple 7 (GP2) – SG Gaming8 - Super Big 7 – Electrocoin9 6 World of Poker – Project10 3 Bullion Bars Streak – Astra

Based on data from a minimum of 10 locations. Supplied by Praesepe

Single siteThis LastWeek Week Name / Manufacturer

1 1 Queen We Are The Champions BFG2 2 DOND Winfall BFG3 3 DOND Next Level BFG4 4 DOND Double Up BFG5 5 DOND Box 23 BFG6 - Maid of Money REF7 10 Hit the Dracpot REF8 - DOND Best Offer BFG9 8 Hot Shots REF10 6 DOND Powerplay BFG

Taken from a representative number of sites around the UKSupplied by national operator

2402-p38-39-analysis_Coinslot NEW 07/01/2015 10:44 Page 1

39

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Coinslot JANUARY 9 - JANUARY 15, 2015

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PHILIP GEORGE:WISH YOU WEREMINE

UK Box Office ChartThis LastWeek Week Name

1 1 The Hobbit: The Battle of the Five Armies2 2 Exodus: Gods & Kings3 3 Paddington4 4 Annie5 5 Night at the Museum: Secret of the Tomb6 6 Dumb and Dumber To7 7 Unbroken8 8 Penguins of Madagascar 9 9 The Hunger Games: Mockingjay - Part 110 10 PK

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MUSICCHARTS

UK Jukebox ChartHighest Earning Tracks on Sound Leisure jukeboxesThis LastWeek Week

1 3 Uptown Funk Mark Ronson feat. Bruno Mars2 1 Thinking Out Loud Ed Sheeran3 - Something I Need Ben Haenow4 4 Real Love Clean Bandit & Jess Glynne5 6 All About That Bass Meghan Trainor6 10 Shake It Off Taylor Swift7 8 Budapest George Ezra8 - Bang Bang Jessie J, Ariana Grande & Nicki Minaj9 9 Outside Calvin Harris feat. Ellie Goulding10 10 Shake It Off Taylor Swift

http://www.soundnet.net/

www.soundnet.net

AlbumsThis Last

Week Week

1 4 Wanted On Voyage George Ezra2 1 X Ed Sheeran3 2 In The Lonely Hour Sam Smith4 7 1989 Taylor Swift5 9 A Perfect Contradiction Paloma Faith6 3 Never Been Better Olly Murs7 8 Chapter One Ellie Henderson8 - Motion Calvin Harris9 6 Four One Direction10 - No Sound Without Silence Script

DownloadsThis Last

Week Week

1 1 Uptown Funk Mark Ronson ft Bruno Mars2 - Wish You Were Mine Philip George 3 4 Blank Space Taylor Swift4 3 Thinking Out Loud Ed Sheeran5 2 Something I Need Ben Haenow 6 5 Up Olly Murs ft Demi Lovato 7 7 All About That Bass Maghan Trainor8 9 Shake It Off Taylor Swift 9 6 Heroes (We Could Be) Alesso ft Tove Lo10 8 These Days Take That

2402-p38-39-analysis_Coinslot NEW 07/01/2015 10:45 Page 2

Coinslot JANUARY 9 - JANUARY 15, 2015

40

B2B

OUT FROM THE COLD PENGUINS OF MADAGASCAR WHITEHOUSE LEISURE

Just in time for the winter months,Whitehouse Leisure will be display-

ing Penguins of Madagascar - based on afilm of the same name - at EAG. The gamefollows the adventures of Skipper, Kowal-ski, Rico and Private in the pursuit of theirbeloved Cheezy Dibbles. Along the waythey stumble upon a plot by the evil octo-pus, Dave (Dr Octavius Brine). The pen-guins travel from their Tiki home to placesincluding Fort Knox, NY Airport, andMonte Carlo in an attempt to foil Dave’splans to destroy the world.

GOOD VIBRATIONSOVERTAKEBMI GAMING

JNC Sales will be showcasing their newtwin driving game, Overtake, at EAG.

The player attempts to avoid destructiveevents - including earthquakes - in a newstreet racing video arcade. Each vehiclehas distinctive features and various typesof turbo jet boost. The games come withfour modes; Game Mode, Time Trail,Race Mode and Multi-Player Modes. Fea-tures include diverse track combinations,scenery and the player’s ability to remodeltheir cars, which are equipped with vari-ous types of lighting and the ‘vibration’function. When vehicles are hit or turbo jetor boost is used, vibrations will be felt byplayers to enhance their race experience.

FIRST TIME IN UK FISHBOWL FRENZYUDC

UDC are distributors for FishbowlFrenzy and will exhibit the new game,

for the first time in the UK, at EAG. Thisticket redemption machine combinesphysical interaction with video graphics,overlaid on the play field via a 65” ‘trans-missive’ LCD display. The effect engagesplayers as a ball moves side-to-side and isreleased when the play button is pushed.The ball falls and bounces off of ‘pins’ andcan drop into the 3D fishbowls to scoretickets. The game also features an inter-active ‘carnival barker’ who talks to theplayer, encourages play and congratu-lates success.

RLMS’ StageRLMS Sales hopeQueen We Are TheChampions will rock in2015. Utilising Scorpion6 technology andhoused in an EclipseElite cabinet (1860mm(H) x 740mm (W) x820mm (D)), themachine incorporates aJCM EBA22 noteacceptor.

SG Gamingexpects Vertexto be their starof the show atEAG. The server-based gamingsolution allows the delivery of newgame content with a drive poweredby the Indilinx Barefoot 3 controller.The memory has been swapped fornewer 19nm Toggle-Mode NANDtechnology.

Star qualityBlueprint Gaming’sKing of Slots B3compendium continuesto win over players. Ofthe 14 games available,Luck of the Irishaccounts for 65% of thecashbox on its own.This is complemented

by three new games; Team17branded ‘Worms’ game, ‘Winstar’and ‘Jackpot Gems’.

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Coinslot JANUARY 9 - JANUARY 15, 2015

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gaming...and so much more!

New & Used Machine Prices

All prices subject to VAT and Carriage

RAINBOW COMMUNITY 3 PLY £24,995T8 VEGAS PARTY £7,995FORTUNE HUNTER £7,495KING OF SLOTS VISION £6,995WISH UPON A SLOT VISION £6,995T8 VERTEX READY £5,995SLOTTO 500 £3,995HOT HOT 500 £995

CAT B3 £2 STAKE TICKET CIRCUS £31,995WIZARD OF OZ 2 PLY £13,495FREDDIE 3 PLY £10,995ALADDIN 3 PLY £10,995PIRATES HOOK £8,495KUNG FU PANDA STD £8,495LUCKY DUCKS £7,995WHACK N WIN £7,795GOLD FISHIN £7,495DOWN THE CLOWN £6,995GOAL LINE RUSH £6,495PLANTS VS ZOMBIES £6,495SINK IT SINGLE £6,195HARPOON LAGOON £5,995FLAPPY BIRDS £5,995SUBWAY SURFER £5,995MINION D.M. WHACKER £3,595

REDEMPTION

HOUSE OF FORTUNE £8,495GOLD VAULT CLASSIC £8,495

10P £5 MULTI-PLAYERS

MINION PUSH COIN/TKT £19,495MINION PUSH COIN £17,495MERRY GO ROUND COIN/TKT £16,995

2P MIDI CHANGER £2,495

PUSHERS

CHANGERS

THIS WEEKS STAR BUY

495995

495£2,995

ONLY

+VAT

GALAXY SPACE FLIGHT £5,995EASY RIDER BIKE £3,495POLICE CAR £2,995DANIELS CAR £2,495

FALGAS RIDES

5

NASCAR TWIN DRIVER

FOR SALE

01179 382552

DESKTOP DELTRONIC TICKET EATER

UNUSED £795

FOR SALE

01179 382552

STOOLS

£60 EACH

FOR SALE

01179 382552

EUROMIX 1 DANCE MACHINEONLY £1,495

FULLY WORKSHOPPED

FOR SALE

Please call:

01132 040885

RANGE OF OBSOLETE DECALS

AND KITS

AVAILABLE FOR £5/£35/£70 JACKPOTS.

PC TOWER REPAIRS

Call LeedsLeisure on

01132 040885

BARCRESTASTRA

PARAGON ETC.

£100 CONCEPT SMILEY KITS FOR

Please call:

01132 040885

RANDOM GOLD POUNDSTRETCHER

CASINO BAR X 7 CASINO BIG 7

DO YOU NEED

I am seeking part-time, full-time or freelance employment.

ANY AREA CONSIDEREDPlease contact Alan

on 07523 621279 or email [email protected]

AN EXPERIENCED SERVICE ENGINEER

AND/OR

OPERATIONAL MANAGER

AFTER SALESCUSTOMER SUPPORT

ENGINEER

Experienced engineer required to work within our Customer Support Team

based in Wigan.

Candidates must have several years’ experience on servicing all types

of amusement machines with good communication skills essential.

Position comes with competitive salary.

Please send CV to;[email protected]

For more information pleasecall 01942 210 871

42

B2B

Coinslot JANUARY 9 - JANUARY 15, 2015

For Sale

TEL 01635 552131

ASTRA CAT PRICE BULLION BAR ARENA C £14,995 HOUSE OF FORTUNES - 3 PLAYER C £10,995 GOLD VAULT - 3 PLAYER C £10,995 HOUSE OF FORTUNES CLASSIC D £8,495 GOLD VAULT CLASSIC D £8,495 BULLION BAR CLASSIC D £8,495 PARTYTIME CLASSIC D £8,495SLOTTO 500 2 B3 £7,495 HOT 100 C £3,995 SLOTTO 500 B3 £3,995 BARCREST CAT PRICE COMMUNITY CASH - 3 PLAYER B3 £26,000 T8 B3 £7,995 TRIPLE 7’S + NV11 B3 £3,995 TRIPLE 7’S + NV11 C £3,995 INFILLS N/A £295 NEVADA C/B4 £2,995 BFG CAT PRICE DOND DOUBLE UP C £2,599 DOND NEXT LEVEL C £2,599DOND BOX 23 B4 £1,975 EMPIRE GAMES CAT PRICE OVER THE RAINBOW - GLO 3 PLAYER C/D £12,995OVER THE RAINBOW - 3 PLAYER C/D £8,495 LUCKY LADDERS - 3 PLAYER REDEMP £8,495

REFLEX CAT PRICE FIDDLE A FORTUNE B4 £1,875

SHOWTIME (ATOM) C £2,275

TREBLE TOP C £2,225

CHILLI CON CARNAGE C £2,225

LETS GET JACKPOTTED - DOOR C POA

GALLOPING JACKPOTS - DOOR C POA

APOLLO - DIGITAL C £2,995

ROBIN THE RICH - MINI D £1,995

BANDS OF GOLD - MINI D £1,995

BANK RAID PLATINUM - MINI D £1,995

STORM CAT PRICE STREET CASINO 2015 TEMPEST B3 £4,995

STREET CASINO 2015 - GEM C/B4 £2,495

STREET CASINO 2015 TEMPEST C £3,495

STREET CASINO 2015 TEMPEST B4 £3,495

MEGA LOTTO 8 IN 1 - INSPIRATION B3A £1,995

MEGA CLUB - INSPIRATION - TICKET B4 £1,995

STREET CASINO 2015 - HORIZON C/B4 £1,995

PROJECT COIN CAT PRICE FORTUNE HUNTER B3 £6,995

CHASE THE ACE - DOUBLE JACKPOT C £3,495

FIND THE LADY - ULTIMATE GAMBLE C £3,495

CHASE THE ACE D £1,995

TWENTY FOUR - 7 CAT PRICE MULTI LOTTO B3 POA

BLACKBEARD BOUNTY C £2,295

WOK AROUND THE CLOCK C £2,295

WILD WILD WEST C £2,295

BLUEPRINT CAT PRICE WISH UPON A BONUS 3 PLAYER C £15,995

WISH UPON A BONUS 2 PLAYER C £10,995

WISH UPON A SLOT B3 £6,995

SUPER SLOTS C £4,495

NSM CAT PRICE FUSION JUKE £1,995

ICE JUKE £1,750

ICON LITE JUKE £1,350

SOUND LEISURE CAT PRICE VENUEHUB P32 A/V JUKE £2,895

VENUEHUB P32 JUKE £2,795

VENUEHUB P23 JUKE £2,350

MILESTONES JUKE £1,950

SUPREME CAT PRICE WINNERS (Prices from) POOL £690

PRINCES (Prices from) POOL £815

BAR BILLIARDS POOL £975

TELEPHONE - 01132 040885

Tim Stanhope,Keith Parker or John HoodTel: 01132 040885Fax: 01132 560180John mobile: 07766 247876Email: [email protected] 59/62L, Springfield Commercial Centre,Bagley Lane, Farsley,LEEDS LS28 5LY

Leeds Leisure Ltd

£100 JACKPOTCOPS STREETWISE

£645

£100 JACKPOTTRIPLE DOND

£100 JACKPOTMONOPOLY MILLIONAIRES ROW

£100 JACKPOTMONOPOLY TAKEOVER

£695

£1,295INC. LICENCE

£1,295INC. LICENCE

CLUB MACHINESLETS GET JACKPOTTED (NEW) .........................................POADOND BOX 23 (NEW) .......................................................... POAFIDDLE A FORTUNE (NEW) .................................................POA COPS SMASH & GRAB ............................................................£695COPS PLATINUM......................................................................£395CLASSIC GOLD DIGGER .......................................................£375MONTE CARLO OR BUST ....................................................£345ITALIAN JOB ..............................................................................£195BOOZE CRUISE ........................................................................£195

CASINO LOW TECHRANDOM GOLD DOUBLE UP £100 .................................£795POUNDSTRETCHER £100.....................................................£795RANDOM GOLD £100 ..........................................................£795FIND THE LADY ........................................................................£395RAINBOW RICHES CAT C/D ...............................................£395ELVIS CAT C/D ..........................................................................£395CARIBBEAN CRUISE ...............................................................£350MIDAS TOUCH ..........................................................................£295DOND CASINO .......................................................................£295ROLL X .......................................................................................£295X FACTOR ..................................................................................£295JOKER POKER 20P £10 ...........................................................£295CASINO MONOPOLY ............................................................£195

VIDEOSFAST & FURIOUS DRIFT TWIN ........................................ £3,295FORD RACING TWIN ........................................................ £1,995TIME CRISIS 3 DELUXE ....................................................... £1,295TIME CRISIS TWIN STD ...................................................... £1,295

AIR HOCKEYGARLANDO SPEEDY 7FT ......................................................£745

BOXERSI BOXER .......................................................................................£895JAKAR BOXER MATRIX ..........................................................£695PRO BOXER................................................................................£395

£100 JACKPOT AWPSCHILLI CON CARNAGE ........................................................ POASHOWTIME ................................................................................ POATREBLE TOP ............................................................................... POAHIT THE DRACPOT ................................................................. POASTREETS CASINO (DIGITAL) HORIZON ..................... £1,695TRIPLE DOND (inc. licence) ............................................... £1,295MONOPOLY MILLIONAIRES ROW (inc. licence) ........ £1,295HAPPY HOUR (inc. licence) ............................................... £1,195DOND TAKE A CHANCE (inc. licence) .......................... £1,095ALICE THRU THE LOOKING GLASS ..................................£845DOND BANKERS OFFER ......................................................£795BULLSEYE ON THE OCHE ....................................................£695MONOPOLY TAKEOVER ........................................................£695CASH AHOY ..............................................................................£595DOND COPS & ROBBERS .....................................................£595

£70 AWPSTHE BANKER RINGS TWICE ................................................£275SHOOT FOR THE STARS ........................................................£275DEVIL OF A DEAL ....................................................................£195HOT HOT HOT ........................................................................£175PACMAN POWER ....................................................................£125

B3AMEGA LOTTO (6 GAMES) ................................................. £1,695MAGIC MERLIN CASINO ......................................................£995LOTTERY 500 .............................................................................£295

B3 £500GIANT JACKPOTS ....................................................................£695KING POTS .................................................................................£695STAR ATTRACTION ................................................................£695WORLD OF GAMES ................................................................£595SUPER 500 ...................................................................................£595DOUBLE ACTION SLOTTO ..................................................£395PARTY SLOTS .............................................................................£395MEGA BARS ...............................................................................£395MONTY PYTHON ...................................................................£295

SWPSPARAGON TT 09 FULLY LOADED ......................................£795PARAGON PRO 19 ...................................................................£375DEAL OR NO DEAL ................................................................£245

43

B2B

Coinslot JANUARY 9 - JANUARY 15, 2015

[email protected]

th

[email protected]

th

Assistant Arcade Chief Engineer:

Here is the perfect opportunity to work within a fast and demanding environment!

Are you up to the challenges of helping to build and develop a team able to cope with working within one of Britain’s premier tourist attractions?

You must have had previous arcade engineering experience in repairing, servicing and maintaining all types of arcade machines and previous supervisory experience is essential.

You also must have a proven record of excellent customer service and some supervisory experienced would be preferred.

Contact Mike Brocklehurst, Arcade Manager at [email protected]

If you are looking for a career in a dynamic, proactive sales/commercial environment then we would like to hear from you.

Novomatic Leads, Others Follow

Exciting opportunities with Gamestec Leisure Limited, one of the largest and most progressive suppliers of coin operated amusement equipments throughout the UK and part of the Novomatic group, a world leader in gaming solutions and supply. We operate in a range of public venues, ranging from Public Houses, Licensed Betting Offices, Clubs and Family Entertainment Centres. Our business is about providing class leading pay to play entertainment to the licensed and leisure sector and we pride ourselves on being able to deliver exceptional service to a wide range of customers.

Due to continuing business gains, we are looking to strengthen our team further and are recruiting for:

ACCOUNT MANAGERS Location: Nationwide (various areas e.g. Midlands, Yorkshire, Southeast etc.)

The Account Managers will be responsible to manage, retain and develop a portfolio of local accounts / sites in a variety of trade channels or corporate customers to achieve key volume, income, profit and customer satisfaction targets. You will be accountable for the optimum utilisation of all machines by using the assets and logistics available to maximise the commercial returns, whilst fulfilling all Service level Agreements for our customers.

You will also be providing a business consultancy service to individual customers utilising the performance and control data from Company systems and thorough knowledge of the gaming and amusement machine market. You must have previous experience in a dynamic and proactive commercial business environment.

To help achieve ambitious growth plans we are looking for someone with:

In return, we can offer successful candidates:

A friendly, professional yet challenging environment!

To apply: Please send your covering letter & CV to: [email protected] Closing date for receipt of applications: 31st January 2015

Recruitment

44 Coinslot January 9 - January 15, 2015

Comment

“letter to the editor

Dear Sirs,

We are Coastal Amusements Ltdwho have been a limited companysince 1960. We have two AdultGaming Centres and a Bingo Hallon Hastings seafront with anapproximate turnover of £2.6m.We are a well-established andrespected company who employsome 36 staff.We are prompt taxpayers, payingsome £400,000 per year inmachine games duty, approx.£150,000 in Bingo Duty, Corpora-tion Tax and Council Tax.

We are a small family run com-pany - Chairman Harry SymondsSenior, Managing Director HarrySymonds Junior and Mrs AnneSymonds as Company Secretary,all of whom play an active andhands on part in the day to day run-ning of the company. We considerourselves to be a responsible andfair company.

We are members of BACTA whohave a good working relationshipwith the Gambling Commissionwith much mutual respect.

At present a representative ofthe Gambling Commission inconjunction with the LocalAuthority can enter our premisesat any time accompanied by anunderage person posing as acustomer (after a plain clothesofficer has visited and inspectedthe premises for the safety of anunderage person) who will thenattempt to play a machine. Inorder to do this the underage‘customer’ will have to turn

his/her back on our staff to play.The testers will leave the prem-ises after 90 seconds, if, duringthis time, the underage personhas not been challenged ourcompany will have failed the test.

If the test is failed the companywill receive a letter from the LocalAuthority to attend a meeting toanswer the case. If a second test isfailed the Local Authority canrescind our premises license. Thiscourse of action would result inclosure of the business and unem-ployment of our staff.

Our question to the gamblingcommission: is this a fair andresponsible way to operate a regu-latory body?

It is our opinion that to test inthis fashion is tantamount toentrapment and is neither fair norequitable. Surely a better waywould be for a Gambling Commis-sion or Local Authority representa-tive to enter the premises at anytime and should an underageperson be found gambling wewould have a case to answer. Atthe moment the only person toallow an underage person onto thepremises is the Local Authority!

It seems to us that after some50 years of hard work and invest-ment to build a successful andthriving business it could, intheory, be closed down after 90seconds testing.

Yours faithfully,Henry C SymondsChairmanCoastal Amusements Ltd.

Dear Joseph Ewens

Underage gambling is rightly asource of public concern, particu-larly in the light of the generalweaknesses in operators’ sys-tems for preventing it that havecome to light in recent years. Wemake no excuse for continuing tomake it a priority.

We are sure that any responsi-ble operator would agree on theneed for effective policies andprocedures to help preventunderage gambling.

Test purchasing is one usefulmethod to measure the effec-tiveness of those policies andprocedures. However, we recog-nise that it can sometimes betempting, particularly when atest purchase indicates weak-nesses, to question the method-ology rather than tackle theunderlying issues. That is whywe have published our method-

ology and shared it widely,including with BACTA. The Com-mission’s advice note “Approachto test purchasing - England andWales only (May 2011)” can befound on our website.

Our guidance on test purchas-ing requires the tester to enter thepremises and spend one fullminute identifying which machineto play. During this time they mustnot conceal themselves from theview of staff. The young personmust then remain playing themachine for around five minutes.This is considerably longer thanthe 90 seconds Mr Symondsrefers to and, in our view, ampletime for an operator’s employeesto identify and approach some-one thought to be underage.

Yours sincerelyMatthew Hill Gambling Commission Director, Regulatory Risk and Analysis

here’s no doubting that the buzzsurrounding the debut AutumnCoin-op Show was a world away

from the muted noises that emergedfrom EAG just nine months earlier. Theindustry will be hoping and prayingthat this momentum carries forwardinto the 2015’s edition of the coin-opindustry’s biggest show.

Definitive recovery in the nationaleconomy is clearly having its effectsand there’s no question that there’splenty of room to regain for the coin-op

sector. This EAG may well prove a mean-ingful litmus test. Was ACOS just a flashin the pan? A brief flirtation with out-right positivity brought on by theexcitement of something new and theglamorous Chelsea surroundings. Orwas it the harbinger of things to come?Completely different in size and offer-ing, ACOS proved the power of assem-bly. For an industry that sees freshgreen grass on the horizon and is readyto forge ahead in search of it - EAG canoffer so much more.

Email: [email protected]

EAG stands at pivotal pointACOS signalled hope and enthusiasm: EAG must take the baton

to the finishing line

T

Communication breakdownWhat happens when the regulator and operator lock horns?

A happy solution preferably.

he feisty back and forthbetween Henry Symonds ofCoastal Amusements and the

Gambling Commission has exposedthe potential for a dangerous communi-cation breakdown. The message fromthe Commission is clear: underage gam-bling is something they take extremelyseriously. So how can it be that seriousindependent operators like Coastal canhave been misguided on the nature ofunderage gambling checks?

An error occurred somewhere alongthe line and if this problem is endemic,it needs to be clearly identified. PerhapsHenry Symonds is an isolated case, butif it transpires that the various rules andregulations of the Gambling Commis-sion are not properly understood

across the sector, operators are going tofind it tricky to adhere to them.

Regulation is not a friendly brother -it sometimes feels more like a bouncer.But that’s what it’s meant to do - itkeeps us in check. However, we needeasy to understand rules and guidelines,and we need to feel that they’re notdevised just to catch us out andpenalise us. Whilst that’s clearly not thecase, on some occasions, it really doesfeel like that: clear communication andunderstanding is all that’s needed.

To their credit the Gambling Com-mission are always on hand; and totheindustry’s credit, it will always con-tinue to question them.

The solution, hopefully, will alwayslie somewhere in between.

T

ou hear so much negativeabout the gaming and gamblingindustry that you can some-

times forget how vile other sectors ofsociety are!Well, over the next 4months, we’re going to have thechance to really find out.

Take politicians, for example. Wehear the bull many of them spout abouthow bad virtually anything that doesn’twin them a vote is. We then hear themspeak passionately and earnestly about

anything and everything that could pos-sibly win them a vote is.

So, when these rules are put on thetable, let’s make certain we knowexactly where they stand when we talkeconomy, employment and customercare. Because that’s the message thecoin-op industry will be presentingthrough to May and beyond. If you wanta booming economy, high employmentand caring corporations, then you needto support the coin-op sector.

Do not waste your voteThe Election campaign officially kicked off this week, but amid the tedious

start, we must remember what we want

Y

TO COMMENT ON ANY ARTICLE

Email: [email protected]

2402-p44-46-comment_Coinslot NEW 07/01/2015 20:26 Page 1

coinslot

clearly thinking

SUBSCRIBE FROM £10 PER YEARVISIT THE COINSLOT STAND AT EAG 2015

STAND 443

46 Coinslot January 9 - January 15, 2015

December saw the BingoAssociation hold its fourth-quarter board meeting. For chiefexecutive Miles Baron, if taxationwas the key issue for bingo in2014: social responsibility looksprimed to the top the agenda in thecoming year. Coinslot asks why?

politicsmiles baron

TO COMMENT ON ANY ARTICLE

Email: [email protected]

CS: What were the key results ofthe association’s December

board? MB: The directors of the BingoAssociation effectively signed offour code of conduct, which isgoing into print and will be avail-able mid-January. It details ourtwelve-point commitment tosocial responsibility and harm pre-vention and represents quite a sig-nificant step forward for us.

CS: What will be the key focusareas of the new code of conduct? MB: It includes the bingo industryself-exclusion scheme, industry age-verification testing scheme andcommitment to cash-only contribu-tions to the responsible gamblingtrust from all members.

CS: Were there any other newdevelopments in the final quarterof 2014?MB: Yes: in tandem with the newcode, we now have a standing com-pliance committee: a group whichmeets on a regular basis to reviewand monitor all social responsibilityprovisions to make sure that thesethings come to life and are effective.We’ve also released our brand newoperators manual, which is a com-prehensive guide on how to run alicensed bingo operation. Com-bined, I feel we’ve made significantstrides forward now in meeting mostof the requirements set forth by theGambling Commission’s licensing,conditions and codes of practice.

CS: How significant will the issue of

socially responsible gambling be tothe bingo industry in 2015?MB: If 2014 was the year of taxation,2015 is shaping up to be the year ofsocial responsibility and regulation.There’s a lot of focus at the momentfrom government, and therefore thegambling commission, on compli-ance, problem gambling, socialresponsibility, that kind of thing. Wethink primarily that we aren’t thekey focus of that: we’re soft socialgaming and we see ourselves verymuch removed from some of theharder gaming. Nevertheless, we aregambling and we’d be stupid to dis-miss it lightly. So, it’s for us to put ourbest foot forward and demonstrateproactively that we our a veryresponsible gambling industry, andhowever low our levels of harm pre-vention are we still take the issueseriously.

CS: Finally, what will be the BingoAssociation’s priority objectives inthe coming year? MB: First of all, the bingo industrywill be keeping a close eye on thebingo pubs and clubs issue. We’llalso be watching the outcome ofthe B2 research and interpret that,as well as any reactions surround-ing it. Clearly, any issues aroundB3’s would have serious implica-tions for bingo. But our main focusfor the first quarter of next yearwill be to make sure that the codeof conduct is meaningful andeffective and demonstrates thatbingo is extremely well governedand regulated in terms of socialresponsibility.

2015: Theyear of socialresponsibility

In the news this week: criminals continueto strike in the Midlands, whilst thebetting sector gets ready for thegeneral election and Rank look topersuade Northern Ireland thatcasinos can boost the economy ratherthan restrict it.

media watchjoseph ewens

Crime, elections andderegulation - whatmore do you want?

As reported in lastweek’s media watch,

the Coin-op Communityhas since received anumber of responsesfrom other operators whohave experienced prob-lems with the same gangfrom Birmingham. Thegang has been using aspecial tool in order toattack and loot a numberof machines during open-ing hour.

“This group of scum-bags have been doing thisfor years but this is thefirst photo evidence I haveseen of them,” said MarcBird from Leisureplay.“What I have been told isthey are not kids, work ingroups 3-5, Birminghamaccents, only order halfpints or soft drinks, con-gregate around a machine(using a coat to cover thecashbox door) whilst amember of the gang dis-tracts the bar staff -sometimes even askingthem to select somemusic on the jukebox! Asoperators we can adviselandlords and hope theywill educate their staffwhat to look out for. Theyhave been over Coventryrecently.

Karl Stevens fromEnigma Gaming said, “Wehave also had a number ofmachines that have beenbroken into in the sameway. It’s becoming a realproblem.”

John Icke from Rams-

gate suggested “a baracross the cash door anda belly lock and highsecurity padlocks” would“stop the probleminstantly”.

Meanhile, sister titleBettuing Business Interac-tive has been lookingahead to the general elec-tion and the prospects forthe betting industry. In itseditorial, the paperexplored the lobbyingforces at work. “It alreadyfeels like a big year aheadfor the gambling industry;frustratingly though it’smore for external reasonsthan anything that can bedirectly addressed.

The absolute key datefor the sector though is 7May - election day. Gam-bling has been hoofed upand down Parliament likea delinquent with a hedge-hog over the last couple ofyears and the hustingsahead of this general elec-tion will undoubtedlyprove fertile ground forthose wanting to scorecheap political points,regardless of their accu-racy. Of course it is evenmore dangerous when youadd into the mix a mon-eyed and motivated lobbygroup.

We will see just howmuch dirt has stuck to theindustry during the cam-paigning process - andhow many promises aremade in the run up topolling day. In these days

of coalition governments,manifestos are more easilypushed aside than everbefore (just ask Lib Demvoting university stu-dents), but adding restric-tions to gambling may wellbe one of the few issues togarner cross-party sup-port.”

On the casino front,International CasinoReview reported on theRank Group’s decision,despite widespread criti-cism, to ‘persevere withdiscussions regarding aproposed plan that wouldsee it build its latest casinoin Belfast, Northern Ire-land.’

Now, whilst the govern-ment, the paper confirmedwere not for the idea - “InDecember 2012, theNorthern Ireland executiveagreed that the currentlaw on casinos shouldremain unchanged for thepresent,” Storey told theBBC in mid-December.

“I see no compellingreason to revisit this issueat this time” - Rank weremore determined to gettheir message across. Itreported Rank’s response:“All the evidence goes toshow when you have awell-regulated [and] prop-erly-run entertainmentleisure complex like this,it’s much easier to dealwith problem gamblingthan leaving it to slotmachines where you canlose thousands of pounds.”

Comment

2402-p44-46-comment_Coinslot NEW 07/01/2015 20:27 Page 2

B A C T ARepresenting the British Amusement Industry

Presented by

www.attractionsexpo.co.uk

Presented by

Introducing

a new

neighbouring

showSee TWO GREAT SHOWS in one visit!

THE AMUSEMENT& LEISURE SHOW

13 – 15 JANUARY 2015ExCeL London

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REGISTER NOW!

48 Coinslot January 9 - January 15, 2015

PARKS GET THE LOW-DOWN ON STAYING AHEAD

eisure park andamusements repre-sentatives can learn

how the internet is drivingchange at one of the semi-nars scheduled at the VisitorAttractions Expo next week. The 50-minute seminar willexplore the rise of socialmedia and how parks canstay competitive in the faceof change. Seminar leaderBaz Slatter, the global busi-ness development directorat Picsolve, will look in par-ticular at how everyday tech-nology such as smart

phones could cause photog-raphy takings in leisureparks to dip. He will also beusing his commercial strat-egy expertise to talk to atten-dees about emerging trendsin customer behaviour atamusement arcades. Theseminar will take place atVAE on Wednesday 14 Janu-ary at 1:30pm, followed by acomplimentary seminar on

social media marketing forthe entertainments and hos-pitality industry.

ICE SET TO HOST KEYPLAYERS IN GAME DEVELOPMENT

evelopers arepreparing to unveiltheir latest offerings

in street gaming at this

year’s ICE expo, withseveral big coin-opnames featuring onthe exhibitor list. MEI,Futurelogic, and Bell-Fruit Games are just afew of the develop-ment companiesattending, alongsideprolific manufacturers fromthe industry. Bell Fruit in par-ticular will be showcasing a

fresh range of Cat C games,including Double Deal or NoDeal, Casino Triple Monop-

oly and Monopoly For-tunes. Distributorsand interested atten-dees will have theopportunity to meetthe developers in oneof ICE’s dedicated net-working areas, suchas the ICE Bar and

Bistro, to discuss technicalsupport, deliveries and cus-tomer care.

Calendar

TO COMMENT ON ANY ARTICLE

Email: [email protected]

JANUARY 201513-15EAG International ExpoExCeL London ExhibitionCentre,

London UK www.eagexpo.com

13-15Visitor Attractions Expo(VAE) ExCeL London Exhibition

Centre, London UK www.attraction-

sexpo.co.uk

20-22The Toy Fair 2014 Grand

Hall Olympia London UK

www.btha.co.uk/toy-fair

FEBRUARY 2015

1-5Spring Fair NEC Birmingham UK

www.springfair.com

2-4 ICE Conferences ExCel London

UK www.icetotallygaming.com/con-

ferences

3-5 ICE Totally Gaming ExCel Lon-

don UK www.icetotallygaming.com

11-15 IAAPI Amusement ExpoBombay Exhibition Centre Mumbai

India www.iaapi.org

MARCH 2015

18-19 FADJA Peru Westin Lima

Hotel & Convention Centre Lima Peru

www.fadja.com.pe

18-20Enada Spring Rimini Fiera

Rimini Italy www.enadaprimavera.it

EDITORIALEdition Editor:Joseph Ewens Email: [email protected]: 01273 699 900Contributing Editor:Chris WebsterContributors:Nick Norton, Dan Tester,Steve Turner, ImogenGoodman, Alan Campbell,James Walker Editorial Director:Ken Scott Email: [email protected]: 01273 699 900ADVERTISING SALESKathryn NorrisEmail: [email protected]: 01204 396 397Fax: 01204 392 748SUBSCRIPTIONSSarah HaworthTel: 01204 396 397DIGITAL VERSIONMarc LawtonEmail: [email protected]: 01204 396 397PRODUCTIONDesigner: Gina LloydEmail: [email protected] Production &Pre-Press:Dave RoderickEmail: [email protected]: John SullivanGB Media Corporation Ltd,Bolton Technology Exchange,

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Adventure playground manager to share insights at EAGhe managing director of a successfuladventure playground will be run-ning a seminar on the state of the

industry at EAG this year. Janice Dunphy, who currently manages

the Web Adventure Park in York, will sharethe findings of a recently conducted surveyand her expertise as an indoor and outdoorplay consultant to locate key industrytrends for 2015.

After opening her own childcare busi-ness, Dunphy has been closely involved inresearch around the benefits of play, work-

ing with researchers of the Universityof York and chairing the PlayProviders Association and a sub groupof BALPPA.

The seminar is expected to pull ina broad cross-section of industry pro-fessionals, including representativesfrom the amusements and seasidearcade sectors.

Dunphy’s talk will be running from12:10pm on Wednesday 13 January aspart of a series of eight seminars at EAGand VEA organised by BALPPA.

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