Colorado Homes & Lifestyles 2014 Media Kit

2014 Media Kit

For 34 years, Colorado Homes & Lifestyles has been the leader

in home design, showcasing the best in home design resources,

products and professionals in Colorado.

Just like your business, the CH&L brand continues to innovate

and grow with the changing times. As always, our dedication and

investment is in you, our advertising partners.

We take great pride in our role as your marketing consultant. We listen

to your needs, educate you about the evolving media and marketing

space, help you define your message to capture potential clients, and

customize a program that helps you reach your goals. Our team is

highly committed to you.

For 2014, we’ve created even more unique and integrated programs to

put you in front of your next customer. We are your long-term partner

with one goal in mind: your success. So sit back, relax and know that

your investment in CH&L is the perfect choice for your business.

We look forward to working with you.

Best regards,

Welcome

Holly Scott Publisher

Megan Bennett Sales & Marketing Director

photo (left): custom creations. photo (right): brian markcover photo: kimberly gavin

Colorado Homes & lifestyles is the premier source for the best in Colorado architecture, interior

design and real estate, as well as the hottest products, showrooms,

events and news about some of the state’s most fascinating people.

emily

min

ton

redf

ield

4 ColoradoHomesMag.com

Colorado Homes & Lifestyles reaches a design-driven audience through a

variety of media channels with customized content to maximize engagement.

total brand reaCh

Our reAderS, viSitOrS, FAnS And FOllOWerS Are

your potential buyers

* Print includes 3.0 pass-along readership** Source: Harvey Research Ad-Q Study June-July 2013, Google Analytics 2013, Facebook, Twitter, Pinterest, Silverpop E-Newsletter 2013. CH&L sends eight e-newsletters per month to a database of 4,000 opt-in subscribers.

97,500 13,000

1,820

19,380

10,000

1,793

4,000

9,500

923

51,380

136,080

284,960

/iSSue

*PrInt aUdIenCe

SuBSCriBerS

tWitter FOllOWerS

Online AudienCe/MOntH

neWSStAnd

FACeBOOK FAnS

e-neWSletter AudienCe

tArGeted diStriButiOn

PintereSt FOllOWerS

/MOntH

**dIGItal aUdIenCe

/MOntH

**SoCIal MedIa aUdIenCe

/MOntH

(events, trade professionals, local businesses)

} TOTAL AUDIENCE

Facebook “f ” Logo CMYK / .ai Facebook “f ” Logo CMYK / .ai

5ColoradoHomesMag.com

dIStrIbUtIon ProfIle

32,500total dIStrIbUton Per ISSUe

57%

29%

14%

PaId SUbSCrIberS(13% are trade professionals)

neWSStand(Barnes & noble, City Market, Clark’s, King

Soopers, rite Aid, Safeway, tattered Cover,

Whole Foods, target, Walgreen’s, denver

international Airport)

tarGeted dIStrIbUtIon(High-profile events, country clubs, automotive

dealerships, athletic clubs, hotels, salons, spas,

medical offices, and other local businesses)

emily

min

ton

redf

ield


deMoGraPhIC ProfIle

reader ProfIle

Average Age: 54

Age 35-54: 40%

Female: 83%

Married: 80%

College Graduate: 95%

Average Household income: $275,137

Average net Worth: $1,876,437

Average value of Primary Home: $783,245

Second Home Owners: 35%

Average value of Second Home: $966,071

reader enGaGeMent

Average time spent with each issue: 43 minutes

Average time an issue is saved: 6.5 months

100% of subscribers have read 3 out of the last 4 issues

reader reSPonSe

83% of readers take some purchasing action as a result of reading an issue

54% saved an advertisement

47% visited an advertiser’s website

25% made plans to purchase an advertised product/service

25% purchased an advertised product/service


hoMe ProdUCtS

Art & Antiques 32%

Bath 28%

Building Materials 24%

Closet/Storage/Garage 29%

deck/Patio/Sunroom 31%

Fencing/Gates/exterior Stone 26%

Flooring/Carpet/rugs 45%

Furnishings 61%

Glass/tile/Marble/Hard Surfaces 31%

Home technology/Automation 21%

Kitchen/Appliances/Cabinetry 33%

lighting 33%

linens/Fabrics/textiles/upholstery 35%

Outdoor Furnishings 21%

Wall Coverings/Paint 40%

Window & door/Window Coverings 31%

ProfeSSIonal SerVICeSArchitectural Services 11%

Financial/insurance/Mortgage Services 26%

Health & Medical 41%

renovation/remodel/Basement 36%

Plan to Buy/Build 38%

interior design Services/ design Centers/ Showrooms 21%

landscaping/Plants 64%

lIfeStYleAutomotive 31%

events/Philanthropy 33%

travel/Hotels/resorts/Cruises/Ski/Golf 49%

Jewelry/Clothing 49%

restaurants/Specialty Food/Catering/ Alcoholic Beverages 64%

Spa/Beauty/Fitness 32%

PUrChaSe Intent

Source: Harvey Research, Ad-Q Study June-July 2013

kimb

erly

gav

inki

mber

ly g

avin


In eVerY ISSUe

FindS: We bring you the best products from design showrooms, local boutiques, Colorado artisans and top-of-the-line national manufacturers available in Colorado.

nOteWOrtHy: We share the month’s best events, newest home products, interesting reads—and other updates from the local design world.

Art: We’ll introduce you to the artists, gallery owners, museum directors and other inspired folks who are shaking up the Colorado art scene.

PeOPle: your chance to peek inside the homes and lives of some of Colorado’s most notable residents.

HOMeS: take a look inside Colorado’s most beautiful homes. We’ll bring you three homes in each issue—showcasing the best design from traditional to contemporary—as well as gorgeous gardens.

exPlOre: More than a travel story, this department will celebrate the natural beauty of Colorado. State and national Parks and Monuments, great places to hike and bike, and hidden outdoor treasures will be featured.

tASte: top chefs, wine experts, cookbook authors and local foodies share their favorite recipes and ideas for entertaining at home.

HiStOry: each issue, we’ll select an important home, landmark or building and share its story.

edItorIal

Colorado Homes & Lifestyles is always on the lookout for stunning homes, the newest home decor products, events and showroom openings.

Send YoUr SUbMISSIon to: elaine St. louis, Art director [email protected]

Have a great story idea you want to share?

at Colorado Homes & lifestyles, we believe that everyone should

have a beautiful, comfortable home that expresses their personality

and reflects their lifestyle.


edItorIal Calendar

Jan/Feb reModel bonUS dIStrIbUtIon: 3,500 (Colorado Garden & Home Show)

deadlIne: november 14, 2013 | on neWSStandS: december 31, 2013

March fUrnItUre bonUS dIStrIbUtIon: 4,350 (Home & Lifestyle Show, Colorado Garden & Home Show, Excelsior Youth Center Gala)

deadlIne: January 9, 2014 | on neWSStandS: February 25, 2014

April bath bonUS dIStrIbUtIon: 1,300 (DAM Uncorked, Doors Open Denver)

deadlIne: February 13, 2014 | on neWSStandS: April 1, 2014

May oUtdoor lIVInG bonUS dIStrIbUtIon: 1,600 (Cherry Creek Arts Festival, Colorado Garden & Home Show Grant Ceremony)

deadlIne: March 13, 2014 | on neWSStandS: April 29, 2014

Jun/Jul art & antIqUeS bonUS dIStrIbUtIon: 3,400 (Cherry Creek Arts Festival, JW Marriott)deadlIne: April 10, 2014 | on neWSStandS: May 27, 2014

August State of deSIGn bonUS dIStrIbUtIon: 1,000 (ASID CO Crystal Awards, Crested Butte Arts Festival)deadlIne: June 12, 2014 | on neWSStandS: July 29, 2014

Sept/Oct kItChen bonUS dIStrIbUtIon: 2,500 (Colorado Fall Home Show, Denver Food & Wine)

deadlIne: July 10, 2014 | on neWSStandS: August 26, 2014

Nov/Dec entertaInInG bonUS dIStrIbUtIon: 600 (Governor’s Residence Holiday Tours)

deadlIne: September 11, 2014 | on neWSStandS: October 28, 2014

• to feature the most stylish and well designed homes in the state

• to inspire homeowners to create spaces they will love with the help of design ideas, expert advice and resource information

• to report on exciting happenings and important philanthropic events

• to connect readers to design professionals in person, in print and online

We promise...

emily

min

ton

redf

ield

* Bonus distribution, deadlines and newsstand dates subject to change


retaIl theraPY • Formatted ad section

• in every issue

• Front-of-book placement

dreaM hoUSeA unique opportunity to feature your project—and highlight the other design professionals who contributed to the residence—with a high-impact integrated branding campaign.

brandInG adSthe core of any multi-media program. Full-page, half-page and quarter-page ads are available.

PrInt MenU

ColoradoHomesMag.com/Design-Resources/AllGo online for more retail therapy and design inspiration between issues. Browse photo galleries, read full-length profiles and locate each retailer using Google maps.

retail therapy

A C o l o R A D o H o M e s & l i f e s t y l e s s p e C i A l s e C t i o n

Carla’sthe Streets at SouthGlenn, Centennial carlasaclassicdesign.com, (303) 683-0372Bewitched Settee. Inspired by 1930s glamour,

the “Bewitched” settee is dressed in champagne-

hued, textured rayon with a handsome frame

finished in smoky pearl. The settee will work

wonderfully throughout the home.

Creative living interior & exterior Décor

1101 Santa Fe Drive,Denver, CO 80204

clden.com, (720) 222-9509Curl up with a book in the shade of

your favorite tree with the Hanging

Sphere Chair. This stunning piece not

only provides you with unique seating,

it also enhances your outdoor living

space with distinctive design. To see

more furniture by Urban Balance and

to browse an ever-changing collection

of fountains fire pits.

the stone ColleCtion4210 Carson StreetDenver, CO 80239thestonecollection.com(303) 307-8100The Stone Collection is Denver’s

premier resource for natural stone.

We provide a large, diverse selection

of the finest natural stone slab

material from around the world.

Along with the region’s largest stone

selection, we also carry Caesarstone

Quartz, Vetrazzo Recycled Glass and

the exciting new Neolith Porcelain

Slab line.

BirDsall & Co.1540 South Broadway, Denver, CO 80210birdsallgarden.com, (303) 722-2535Never mind the pink flamingos. Instead,

bring artistic color to your environment with

these charming patchwork herons. For more

outdoor decor ideas, visit Birdsall & Co. where

you will discover the fountain you’ve dreamed

about, the perfect containers for your patio or

the best bench for your backyard. A feast for

the eyes is awaiting you!

the Brass BeD, Fine linens & Furnishings3113 east 3rd avenue, Denver, (303) 322-17122460 Canyon Boulevard, Boulder, (303) 440-3473brassbedfinelinens.comThe spring-inspired Italian print collection in

various fun colors (pictured here) pairs Old World

craftsmanship with alluring contemporary designs.

Available only at THE BRASS BED, fine linens &

furnishings in Denver or Boulder.

A C o l o r A d o H o m e s & l i f e s t y l e s s p e C i A l s e C t i o n

hunter residence in breckenridge

pHotoGrApHy By TIM STONE

dream house

set in the striking mountains of breckenridge, colorado, the Wild

Goose Ranch is an authentic interpretation of Western tradition infused with modern-day

amenities. With a nod to ranch homes of a bygone era, the residence comprises three buildings

connected by light-drenched enclosed walkways. Renewable energy sources and energy-efficient

design elements are in place throughout the project. Agricultural ponds dot the property,

referencing its history, while nearby, a timber-frame barn hosts a variety of community events

sponsored by the civic-minded homeowners. Kelly & Stone Architects created the original master

plan for this energy-efficient showpiece, as well as the design for the main residence and barn.

Visit www.ksaarch.com or call 970.875.0590.

/design details

Catherine Lane Interior DesignRKD Architects

Concept 4012 Kitchen Distributors

Golden Aspen DesignDiamond Spas

Mountain West Contractor

Our print audience is searching for your

products and services—83% take purchasing

action as a result of reading CH&L.

deSIGnerS In deMandShowcase your design services to CH&L’s affluent readers. One-third page templated advertising section.

adVertorIalSAn advertorial highlighting the region’s top experts. Full-page Q&A templated layout or a custom advertorial layout.

CUStoM PUblIShInGthese high-quality sections are written, designed and formatted for your company or special event. reprints of the section can be distributed at your business, home tour, event or trade show.

PrInt MenU

{ luxury design services for your home }

ph

ot

o c

ou

rt

es

y N

ew

ra

ve

NN

a

Decorative MaterialsWhether you’re smitten with luxe patterns, calmed

by simple geometries or somewhere in between, you’ll

find it worth your while to visit one of Decorative’s four

showrooms, in Denver, Edwards, Basalt or Aspen. With the

guidance of a keen design team creating fresh synergy in

the realm of tile and stone, you are sure to be delighted.

decorativematerials.com

designers in demand

creative living interior & exterior Décor

Elevate your plants and create your own stylish living wall.

Transform earthbound flora into veritable air plants with

these sleek powder-coated, spun-aluminum planters. Ideal

for outdoor use, the planters are perfect for any cactus,

succulents, herbs, or lettuce. These modern flowerpots

attach directly to any vertical surface or hang from above.

Stop by Creative Living and browse through the unique

collection of contemporary outdoor decorations, containers,

fountains, fire pits and patio furniture. clden.com

sierra Pacific WinDoWsLet the outside in! Sierra Pacific bi-fold doors and

windows create a spectacular transition from the interior

to the exterior of your home. One of the most popular

new building products on the market today, Sierra

Pacific bi-fold doors are available directly from the

manufacturer and are installed by certified

professionals. Call for a free quote today!

sierrapacificwindows.com

a c o l o r a D o H o M e s & l i f e s t y l e s s P e c i a l s e c t i o n

A C o l o r A d o H o m e s & l i f e s t y l e s s p e C i A l s e C t i o n

expert q&a

Clients come to you for… A sophisticated sense of scale and proportion, as well as my many

years of experience coordinating all aspects of design, from conceptual drawings to construction and

selection of furnishings and accessories. My vast knowledge and approachable personality keep clients

coming back and referring their friends.

Your personal style is most influenced by… Southern style and tranquil simplicity. I love

combining light colors, warm woods, metals and old architectural accents and, of course, large

arrangements of fresh hydrangeas. When I’m working in the mountains, I give some of these elements a

twist so they blend with the mountain grandeur everyone comes here for.

the most inspiring thing you’ve seen lately is… Colorado residents coming together to support

each other during this difficult year. It inspires us to be better people and to help out our neighbors.

Share with us one of your go-to design resource. Designer markets. These shows are where vendors introduce their new lines and I can touch and feel

their products. My goal is to increase my resources by at least one vendor each time I go.

Make a decorating prediction.For me, design, especially in the mountains, always contains classic elements and timeless palettes.

Contact us: 916 N. Summit Blvd., Frisco, CO P: 970.668.1781 E: markeldesigngroup.com

with Susan Millerof Kitchen Designs, Inc.

every home must have... Good lighting! Architecturally

appointed windows, in addition

to decorative interior lighting,

is the key to balancing a space.

We often forget that we inhabit

our homes the most during the

evening hours.

2014 rAteS

COntACt uS tO CUStoMIze A rAte PACKAGe tHAt MeetS yOur

uniQue BuSineSS needS


onlIne MenU

the new ColoradohomesMag.com is the premier resource for home design products and services in

the state. We offer more ways to capture leads, enhance organic and referral traffic, share content and

give more opportunities for YoU to reach your potential customers.

72% OF Our reAderS COMe tO Our Site FOr reSOurCe inFOrMAtiOn tHey SAW in tHe PAGeS OF Our MAGAzine

bY the nUMberS:

19,380AverAGe MOntHly viSitOrS

17,634AverAGe MOntHly uniQue viSitOrS

84%Are neW viSitOrS

Source: Google Analytics 2013, Harvey Research Ad-Q June/July

WhY adVertISe?• CH&L visitors increased by 25%

over last year!

• visitors search CH&L’s site for inspiration, design ideas, resources and professsionals—be there.

• Connect with these savvy, engaged consumers looking for your business now!

WhY dIGItal adVertISInG IS effeCtIVe:• Creates linking opportunities

• drives leads to your business

• enhances organic search and traffic to your site

• Generates more ways to interact with qualified consumers

kimb

erly

gav

in


onlIne MenU

PreMIer reSoUrCe with PreMIUM tIle PlaCeMentyour opportunity to have a professionally-written story about your work or project featured on our site.

your premier resource tile will include home page placement and all subsequent landing pages (with the exception of other portfolio pages). this product has limited inventory—only 24 tiles rotate randomly through 6 positions on our site.

Premier resource Portfolio includes:

• unlimited photos

• up to 400-word story

• logo, contact info, web link

• Brands, products, affiliations inclusions

• Ask a question/get a quote feature

• Social media links to Facebook and twitter

• video upload capabilities

banner adSGain exclusivity as one of only 16 display advertisers on our site.

• your ad will rotate randomly in a 4-time rotation

• your ad will appear on the home page and every landing page of our site (top leaderboard excluded from home page)

fInd a reSoUrCeCH&L’s onlIne reSoUrCe dIreCtorY is the go-to source for visitors searching for products, services and professionals. Prime upper right-rail placement on our home page and every subsequent landing page, and searchable by product or service type.

find a resource Portfolio includes:

• up to 20 photos

• 250-word business profile

• logo, contact info, web link

• Brands, products, affiliations

• Ask a question/get a quote featurePreMIer reSoUrCe

fInd a reSoUrCe

banner adS


onlIne MenU

SPotlIGht VIdeoS (neW)this is a professionally shot and produced high-definition on-location video featuring your business and tailored to promote your specific marketing goals.

Production Package includes:

• A 2-minute customized video tailored to promote your business

• up to 250 words of professional narration

• voiceover script

• On-camera script for use with teleprompter

• Five songs to choose from for your video background music

• initial intake interview by phone or in-person to discuss your specific video strategy

Promotion Package includes:

• Completed video uploaded to youtube and “MP4” video uploaded for your own website

• two-week home page takeover on ColoradoHomesMag.com

• One-year video archive spot on ColoradoHomesMag.com

• Social media announcement on CH&L’s Facebook and twitter pages

• One custom e-newsletter announcement of your new video

eXPert q&a

A unique opportunity to share your expertise with visitors of ColoradoHomesMag.com

expert q&a includes:

• 7 Q&As, professionally edited (50 words max per question)

• your photo

• Contact info, web link

• Featured for one year in the expert archive

• Posted on CH&L’s Facebook page

All CH&L online advertisers receive quarterly analytics at no additional charge upon request.


onlIne MenU

SPonSored e-neWSletterSthis is your opportunity to create your own mini-feature story to share with our e-newsletter subscribers.

• exclusivity

• Sent once per week

• up to 200 words

• up to 2 Photos

• link to your web site

e-neWSletter SkYSCraPer adSponsor a skyscraper ad on our weekly e-newsletter, which highlights design trends, events, decorating tips, recipes, luxury real estate and more.

• editorial adjacency

• Sent once per week

• 2 ads/e-newsletter; option to purchase exclusivity

• link to your web site


dIGItal SherPa

Marketing in today’s digital world is complex,

time-consuming and ever changing. Chances are

it’s not your area of expertise. Fortunately, it’s

ours. We make social and content marketing

simple and effective for your business.

What We do • Create a customized blog for your business

• Create fresh, frequent, unique content to drive organic and direct web traffic

• Activate your social media marketing

• drive new online prospects

• deliver leads

• enhance SeO

• Create long-tail search advantage

• Manage your social media program in one place with our custom dashboard

• Create integrated contests and campaigns to increase your social network

hoW doeS SoCIal Content MarketInG helP MY bUSIneSS? • Google and other search engines are looking for fresh, frequent, unique, unduplicated content.

• Creating a blog and writing frequent content keeps you fresh in Google’s eyes.

• Search engines index the link to the page where this content lives. they organize that content around keywords. the more content you write, the more keywords you create. As a result, more people find your site when searching.

WhY IS SoCIal MedIa IMPortant to MY bUSIneSS? • Content on social platforms engages past customers and potential customers.

• digital “word of mouth” gives customers a way to easily share your content with friends.

• Creates inbound links from social platforms to your site/blog so Google recognizes that your content is important (and you are an authority), and therefore increases your page rank.

kimb

erly

gav

in


80%of consumers research online before purchasing within a 10-20 mile radius

dIGItal SherPa

PUttInG It all In one PlaCeWe make working with your social media platforms easier than ever!and, the dashboard is included at no extra charge

• you only need to remember one password for Facebook, twitter and blog accounts

• Keep track and update your social media platforms—simply and efficiently

• Manage your business reputation online

• Monitor and post to your social media platforms and blog

• Schedule future content to post

• Find out how your digital Sherpa program is working with our rOi calculator and get tips on how to improve it

• Manage your leads, calls and traffic results all in One place

lIStInGS & PlaCeMent

• take control of your local business listings

• See how your business is being presented on search result pages

lIStenInG & MonItorInG

• Manage your web reputation

• Keep track of your competitors

• Manage rSS feeds and Google alerts

bloGGInG & Content

• Manage all your blogs in one place

• Schedule and post to your blogs

• Get content ideas from your custom business intelligence feed

SoCIal MedIa

• Access your Facebook, twitter and linkedin pages with one log-in

• Manage and post content all in one place

• Follow and track industry influencers

reSUltS & roI

• Check up on your program’s rOi

• track your program’s web traffic and top performing content

• Find out who is referring visitors to your website

leadS & ConVerSIon

• Access and manage your leads database

• Create new forms, buttons and calls to action

• Keep track of your web prospects

dIGItal SherPa daShboard

FOr MOre inFOrMAtiOn, PleASe viSit

digitalsherpa.com


febrUarYColorado Garden and home Show | gardeningcolorado.comBe inspired by the latest ideas and trends in landscaping, gardening and home improvement at the largest garden and home show in the rocky Mountain region. February 15 - 23, 2014

MarChexcelsior triumphant faces Gala | excelsioryc.orgexcelsior youth Center is committed to the treatment and education of young at-risk females to enhance their successful reintegration into their families and communities. excelsior provides a safe and secure environment for young women. March 7, 2014

home & lifestyle Show | homeandlifestyleshow.comthis 3-day show offers exclusive sponsorship opportunities to showcase your products/services to Cherry Creek Shopping Center’s 33,000 daily visitors. tickets from the opening night gala will benefit the denver Hospice, serving more than 50,000 patients and their family members for over 3 decades. March 14-16, 2014

aPrIldaM Uncorked | denverartmuseum.orgthis annual 2-day fundraiser features a wine tasting on Friday evening and a dinner and auction on Saturday. in 2013, this event raised over $500,000, which will support exhibitions and programming at the denver Art Museum. April 11-12, 2014

doors open denverCelebrating architecture and design in denver, over 60 of denver’s most notable buildings will open their doors to the public for this free, 2-day event. April 12-13, 2014

JUlYCherry Creek arts festival | cherryarts.orgSince 1991, Cherry Creek Arts Festival is a world-class and award-winning celebration of visual, culinary and performing arts, drawing an annual attendance of over 350,000 visitors to denver’s Cherry Creek north shopping district for 3 days during the 4th of July holiday weekend. July 4-6, 2014

aSId Crystal awards | asidcolorado.orgSupport and celebrate the best Colorado has to offer in commercial and residential design by showcasing your business in the 2013 Crystal Awards special section of CH&L’s August 2014 State of the Arts issue. July 10, 2014

aUGUStCrested butte arts festival | crestedbutteartsfestival.comCrested Butte Arts Festival features incredible art, cuisine, entertainment, culinary demonstrations and more. August 1-3, 2014

SePteMberColorado fall home Show | gardeningcolorado.comthe Fall Home Show features more than 300 companies with a focus on home renovation, remodeling and sustainable living. September 5-7, 2014

denver food and Wine | denverfoodandwine.comSample over 600 featured wines, signature spirits and cuisine from denver’s finest restaurants at the dFW Grand tasting event. September 6, 2014

eVentS & SPonSorShIPS

Colorado Homes & Lifestyles is the chosen partner for the state’s most prestigious events and

organizations. throughout the year, CH&L produces and sponsors a variety of events across the state.

in doing so, we create opportunities for our clients to reach consumers and trade professionals.

kell

y ta

sker

* Event calendar subject to change


eVentS & SPonSorShIPS

living KitCHen by William oHs

the 2nd annual home & lifestyle Show is an exciting 3-day home, lifestyle and culinary experience at the

Cherry Creek Shopping Center.

during the weekend of March 14-16, 2014, attendees will be inspired by a full-size gourmet “living Kitchen,” home design sponsor

vignettes and design and culinary demonstrations, all strategically showcased in the newly remodeled Grand Court. the Home & lifestyle Show is an exclusive opportunity to display your products/services to

33,000 daily visitors of the Cherry Creek Shopping Center.

reSerVe YoUr SPonSorShIP bY noVeMber 15, 2013— SPaCe IS lIMIted.

emily

fors

berg

don

rile

y

emily

fors

berg

emily

fors

berg


SPeCS

onlIne

banner adS

• top leaderboard: 468w x 60h pixels

• Bottom leaderboard: 728w x 90h pixels

• rectangle: 300w x 250h pixels

• 72 dpi

• Only JPeG, GiF or PnG files

• rGB color mode

• no flash

SkYSCraPer ad on CH&L WeeklY e-neWSletter

• 160w x 300h pixels

• 72 dpi

• Only JPeG, GiF or PnG files

• rGB color mode

• no flash

SPonSored e-neWSletter

• (1) logo, 200w x 90h pixels (rGB, 72 dpi)

• (1) Main image, 600w x 315h pixels (rGB, 72 dpi)

• (1) Banner ad, 600w x 150h pixels (rGB, 72 dpi)

• Only JPeG, GiF or PnG files for logo, image and ad

• email subject line

• Headline

• Maximum 200 words of copy

PreMIer reSoUrCe

• unlimited images (72 dpi, horizontal orientation)

• (1) logo (72 dpi)

• Only JPeG, GiF or PnG files for logo and images

• Contact info (address, email, phone, website)

• Social media links (Facebook, twitter)

• up to 400 words (professionally interviewed and written)

fInd a reSoUrCe PortfolIo

• up to (12) images (72 dpi, horizontal orientation)

• (1) logo (72 dpi)

• Only JPeG, GiF or PnG files for logo and images

• Contact info (address, email, phone, website)

• Social media links (Facebook, twitter)

• 300 words about your business

eXPert q&a

• (1) Horizontal professional image of the expert in his/her work space

• Complete provided electronic questionnaire

2-PAGe SPreAd Bleed18.25 x 11.125*

Leave 1˝ space between text/important graphics

where they cross the gutter (or .5˝ on each side)

Full-PAGe Bleed9.25 x 11.125*

Trim size: 9 x 10.875 plus .125” bleed on all sides. See full-page

specs below

Full PAGe8.5 x 10.375

1/2-PAGe vertiCAl4.1667 x 10.125

1/2-PAGe HOrizOntAl 8.5 x 4.9792

1/4 PAGe4.1667 x 4.9792

*SPECS FOR FULL-PAGE-BLEED ADS

BLEED SIZE:(9.25 x 11.125) this section of your graphics will be trimmed off after printing.

TRIM SIZE:(9 x 10.875) Actual edge of the final paper.

SAFE SIZE:(8.5 x 10.375)All text/important graphics must be inset .25” from the trim size

1/4˝ or .25˝1/8˝ or .125˝

PrInt


SPeCS

dIGItal reqUIreMentS

CH&L aCCePtS the folloWInG forMatS:

• PdF/x-1A

• Photoshop tiFF or ePS

• indesign CS5

fIleS Can be SUPPlIed VIa:Our FtP site; email, if file size is less than 8MB; Cd or dvd; flash drive

SUGGeSted rICh blaCk:Cyan-76, Magenta-68, yellow-68, Black-88

IndeSIGn CS5 reqUIreMentS:

• Send package of resource files placed in the layout

• CMyK with spot colors off

• include all Macintosh screen and printer fonts

• use actual fonts; do not apply “local” or “menu” style attributes (e.g., for bold, italic)

PhotoShoP reqUIreMentS:

• CMyK

• 300 dpi resolution (photos or logos taken from a website are usually 72 dpi and therefore not acceptable for print)

• Save as tiFF or ePS (dCS off); if Photoshop file contains fonts, flatten layers and save as an ePS

Pdf reqUIreMentS:

• PdF/x-1A at 300 dpi resolution

• embed all images and fonts

• Composite CMyK with layers/transparencies flattened

• For any PdF created from indesign, check the “Preserve Overprint” box in your Acrobat settings.

• do not include printer marks

Please note: CH&L doesn’t guarantee exact color matching without purchasing a PMS color. We do not provided printed proofs of your ad as everything is done digitally. We will attempt to recognize errors and inaccurate files submitted, but are not responsible for printed material from faulty artwork.

ftP InforMatIon

to UPload an ad to oUr ftP SIte:Create a folder containing all of the files, including fonts and images if necessary, and compress it using Stuffit (Macintosh) or Winzip (Windows).

Please name your folder and file with your company name and the issue in which your ad will appear. include a plain-text “read Me” file with: the advertiser’s name, a contact name, your phone number and e-mail address, a list of the included files, and any special instructions.

aCCeSS:using an FtP program such as Fetch, transmit or WS_FtP, enter the following:

host: ftp2.nci.comUser Id: homedesignPassword: homedesign6

drag and drop your file into the appropriate issue folder. Please contact Caroline Graf at [email protected] or 303-248-2053 after you have uploaded your ad materials to our FtP site.

need design help? ask us, we can help.

emily

min

ton

redf

ield


teStIMonIalS

“in today’s competitive real estate market, the key to success has become differentiation; doing common things in an uncommon way. in

fact, differentiation from the competition has become the cornerstone of Coldwell Banker’s unprecedented success here in Colorado. Advertising every home we market in Colorado Homes & Lifestyles enables us to do just that. Couple that with reaching such a precise targeted audience of

subscribers and readers, Colorado Homes & Lifestyles delivers the proven results today’s consumers have come to expect. it works for our real

estate agents, which makes us happy advertisers.”

CHriS MyGAttpresident & Coo

Coldwell banker Colorado

tOdd MOirdirector of marketing and events

Coldwell banker Colorado

“Advertising in Colorado Homes and Lifestyles has been very beneficial to my business. i can track sales directly back to the ads that have appeared in the magazine. i have enjoyed consistently outstanding customer service from the CH&L team, and i am proud to be associated with this professional and beautiful publication.”

HOlly KuHnold glory antiques

“We recently redesigned our website through digital Sherpa. the website they designed for us was easy, cost effective and has surpassed our expectations. the combination of print advertisement, our new website design and continuing web services with CH&L has generated many leads and in turn has created a high return on investment.”

MiCHAel HuPFlifescape

“i can’t believe the success i receive from advertising in Colorado Homes & Lifestyles, i literally have people tear out the ad i ran that month and bring it into Birdsall looking for the item they want to purchase! We are also involved in several events that CH&L is part of; one of my favorites is the Cherry Creek Arts Festival. i love being part of something that allows us to show our creative side. CH&L is always involved in the highest profile events in denver.”Annie HuStOn

birdsall & Co.

“We have been with Colorado Homes & Lifestyles for over a decade; throughout the years they have proven to be an incredible resource on so many levels. Most recently, they helped us to launch a very successful social media campaign on Facebook; we gained over 2,400 Facebook fans to our fan base—this was an overall increase of 1,300%!”

dAvid uHeydenver glass interiors

elaIne St. loUISArt director

[email protected] 248 2076

laUra beaUSIreAssociate editor


MarY barthelMe abeleditor in Chief


andrea thoMaSMarketing & Promotions [email protected]

303 248 2071

laUren GladUAdvertising & digital Production Coordinator


CarolIne GrafPrint Production Coordinator


hollY SCottPublisher


MeGan bennettSales & Marketing director


Joanne SMIthAccount director


nanCY broWnAccount director


SIobaIn frenChAccount director


Meet the

teaMch

ad ch

isolm

bria

n ma

rk

bria

n ma

rk

bria

n ma

rkch

ad ch

isolm

cust

om cr

eatio

ns

chad

chiso

lm

chad

chiso

lm

Julia

vand

enoe

ver

chad

chiso

lm

chad

chiso

lm

We knoW HoMe DeSIGnPRINT • ONLINE • SOCIAL MEDIA • EVENTS • NETWORKING • MARKETING

Home Design, Network Communications, Inc.2 Sun Court NW, Suite 300, Norcross, GA 30092nCI.CoM | 678.346.9300

ColoradoHomesMag.comSEPTEMBER/OCTOBER 2013

T I P S F O R G R I L L I N G P I Z Z A | H OT N E W K I TC H E N P R O D U C TS

pages of tastypages of tasty28kitchenideas

MOUNTAIN

LIVING®

Bring

ingthe

Sp

irito

fthe

Hig

hC

ountry

Ho

me

JULY

2013www.m

ountainliving.com

July 2013

MOUNTAINLIVING

LET THEOUTDOORS IN!

®

Best SummerSTUNNING LAKE VIEWS

THE SEASON’S NEWEST TEXTILESEASY IDEAS FOR OUTDOOR ENTERTAINING

OF

CLASSIC& CHICnew looks for thenew seasonGREAT STYLE,INDOORS & OUT

AT

LAN

TA H

OM

ES

& LIF

ES

TY

LES

M

AR

CH

20

13C

LAS

SIC

& C

HIC

VO

LUM

E 3

2, N

O. 3

Get to know the nation’s largest publisher of regional home-design brands and social content marketing.

We are the authority in home-design marketing, with more than 130 years of experience helping you grow your business and meet your marketing goals.

v3

Documents

Colorado Homes & Lifestyles 2014 Media Kit