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Page 1: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 2: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 3: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 4: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 5: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 6: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 7: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 8: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 9: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

Page 10: Columbia University › ~chekhlov › › OverAndUnder... · Dan Ariely, "Predictably Irrational" Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions, Harper,

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