Columbia University School of Social Work Thank you for joining our webinar, Accessing the Hidden Job Market with Caroline Ceniza-Levine. The program will

Columbia University School of Social Work

Thank you for joining our webinar, Accessing the Hidden Job Market with Caroline Ceniza-Levine. The program will begin shortly.

To ensure the best possible experience for all participants, your phones will be muted. If you have a question, please use the chat box in the lower left corner of your screen. Please note that this program will be recorded.

All information is copyright © SixFigureStart 2011


Columbia University School of Social Work

Accessing the Hidden Job Market

October 24, 2011

Presented by SixFigureStart®

All information is copyright © SixFigureStart® 2011

Agenda

Introduction and Housekeeping

What is the “hidden” job market

Job Search from the Employer’s Perspective – behind the scenes in the hiring process

Job Search from the Candidate’s Perspective

How to find the decision-makers

How to engage and follow up with decision-makers

Checklist of Lessons Learned


What Is SixFigureStart®?

Career coaching by former Fortune 500 recruiters

Founded by two recruiting professionals with over 40 years of combined HR and line of business experience

Managed firm-wide recruiting efforts at Citigroup, Warner-Lambert, Merrill Lynch, Time Inc.

Also recruited for Accenture, Conde Nast, Disney ABC, and others

Adjunct Assistant Professors of Professional Development at SIPA

Career columnists for CNBC.com, Vault.com, and Forbes.com

Media sources for ABC News.com, CBS and CBS Moneywatch, NBC News.com, BusinessWeek, Christian Science Monitor, CNN Money, Newsweek, NPR, and The Associated Press


Our Presenter Today

Caroline Ceniza-Levine is an extreme career changer: classical pianist, banker, consultant, executive recruiter, actor, life coach, corporate HR director, real estate investor, and career coach (www.SixFigureStart®.com).

Caroline is a co-author of “How the Fierce Handle Fear: Secrets to Succeeding in Challenging Times” from Two Harbors Press 2010; and “Six Steps To Job Search Success” from Flat World Knowledge 2011.

In 2010, Caroline was awarded a grant from the Jones New York Empowerment Fund to create career programs for professional women over age 40.

Caroline teaches at Columbia SIPA and Barnard College and is a Barnard alumna.


What Is The “Hidden” Job Market

Jobs that are not widely posted or marketed constitute the Hidden Job Market

These jobs might be filled by employee referrals, existing candidates in the company database, or internal transfers

Five O’Clock Club, a 25-year old national outplacement and career coaching firm, reports that 80% of jobs are filled outside of job postings and recruiting firms

6


The Job Search From the Employer’s Perspective Has 8 Steps

1. Opening is defined

2. Budget is approved – there are 2 steps before a job opening is even public

3. Search kicks off – there are 3 steps before resumes are even considered

4. Resumes are screened & candidates selected

5. Interviews are conducted

6. Finalists are selected

7. Offer is extended and negotiated

8. New hire is onboarded

7


Searches Do Not Begin In HR…Networking is Key

The search begins with the actual hiring department

Unless the salary is covered by HR (which might be the case for company-wide leadership programs), the search is approved by the actual hiring department

Therefore, a candidate’s chances are improved if they have access to

line managers of the actual hiring department, not HR

Networking and knowledge at the line of business level are key for the candidate


Searches May Be Conducted In A Variety of Ways…Networking is Key

Company website posting , external website posting (job boards, trade associations and schools), classified ads, employee referrals, external recruiters

Many if not most positions are filled via employee referrals

Therefore, a candidate’s chances are improved if they can get introduced via an employee

Networking again is crucial for the candidate


The Job Search From the Candidate’s Perspective Has 6 Steps

1. Identify Your Target

2. Create Your Marketing Campaign

3. Research

4. Networking and Interviewing

5. Stay Motivated/Organized & Troubleshoot Your Job Search

6. Negotiate and Close the Offer

Many candidates spend too much time on the resume. There is no separate resume step in the above process. It is not as important as candidates think.

10


You Must Have Clearly Defined Targets To Find The Decision-makers Of Hidden Jobs

Industry + Function + Geography

Know the key players in your intersection

Know how they are structured

Who manages the group or position you are targeting?


In-Depth Research Is Required to Engage Decision-Makers

Show, don’t tell – Beware of “trust me, I’ll learn/ change”

Make informational interviews two-way conversations

Do you know what keeps your targets up at night?


The Best Follow-up Is Generous and Under No Obligation

Every contact is a mini-interview, another opportunity to assess the candidate: poise, professionalism, presentation, communication, work ethic, motivation, expertise, credibility

Focus on building a long-term relationship, not just getting the job…send a thank you note after every live interaction

What can you talk about besides your need for a job?


The Interview Process Ends Later Than You Might Think…This Is Still Part of Follow-up

What is the interview process and decision timetable

How do your targets define success

Why do your targets want me/ not want you

It’s not over till someone starts – you might be the 2nd choice


Checklist of Lessons Learned

Are you getting to prospective employers before the search kicks off

Are you staying front of mind throughout all steps

Do you focus on relationships: to hear about searches early; to stay competitive throughout all interview phases; to have effective negotiations; to integrate smoothly into your new job

Do you have enough information: to engage decision-makers early; to position yourself well during interviews; to have informed negotiations; to integrate productively in your new job

15All information is copyright © SixFigureStart® 2011

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Documents

Columbia University School of Social Work Thank you for joining our webinar, Accessing the Hidden Job Market with Caroline Ceniza-Levine. The program will