55
Mobile Based Main Business New Area Servicing Business 11 AUG 2021 OPPORTUNITY DAY Com7 Public Company Limited

Com7 Public Company Limited

  • Upload
    others

  • View
    2

  • Download
    0

Embed Size (px)

Citation preview

Mobile Based

Main Business

New Area

Servicing Business

11 AUG 2021

OPPORTUNITY DAYCom7 Public Company Limited

4 Business Unit

2

iCare, True by Comseven

Service

Commercial, Education

B2B

Banana , Studio7, BKK,

Kingkong phone, etc.

Retail

bnn.in.th

Online

Revenue and Profit

3

Quarterly Performance

15% 0%

49%

Q2’18

Revenue

Q2’19 Q2’20 Q2’21

6,756 7,7697,774

11,562

36% -7%

114%

Q2’18 Q2’19 Q2’20 Q2’21

216 294 275

587Net Profit

0

3,250

6,500

9,750

13,000

0

120

240

360

480

600

Q1' 2019 Q2'2019 Q3'2019 Q4'2019 Q1' 2020 Q2'2020 Q3'2020 Q4'2020 Q1' 2021 Q2' 2021

-20%

0%

Sale Contribution & Growth

4

By Category

Smartphone

Tablet

Accessories

IT Product

Others

Q2’ 20205%

18%

45%

21%

11%

Others

49%

IT Product

11%

Smartphone

+65% 28% 78%

Tablet Accessories

Smartphone

Tablet

Accessories

IT Product

Others

Q2’ 20215%

13%

50%

18%

14%

Recap from Last QuarterWhat we have done , What we have tried, and What is the Result

Smartphone5g VS 4G Price VS Spec, and

Average SRP

Gaming

WFH Effect, Gaming industry, and

Customer insight

5G VS 4G

7

Down to Earth

4%

10%

32%

45%

17%

Q3’ 2020

Q4’ 2020

Q1’ 2021

Q2’ 2021

5%

17%

41%

50%

Trend of Average Suggested Retail Price(SRP) for Smartphone

2020-2021

Q1 2020 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Q2 2021

+13%

5G phone

8

Return of the King

Smartphone5g VS 4G Price VS Spec, and

Average SRP

Gaming

WFH Effect, Gaming industry, and

Customer insight

Sale Contribution & Growth

10

By Category

Smartphone

Tablet

Accessories

IT Product

Others

Q2’ 20205%

18%

45%

21%

11%

Others

49%

IT Product

11%

Smartphone

+65% 28% 78%

Tablet Accessories

Smartphone

Tablet

Accessories

IT Product

Others

Q2’ 20215%

13%

50%

18%

14%

3 Main Category

11

Catch on IT Train

Ram, CPU, Mainboard, Harddisk. Monitor, Cooler, Cases, etc.

Thin -Light Notebook , Gaming Notebook,

2-in-1 Notebook

NotebookDIY

Acer, Dell, HP, Asus, Lenovo

Desktop & Tower

11%

Plan for EQUIP

12

Customer Migration after Lockdown

2021 May June JulySmartphone 1% 1% 6%

Tablet 3% 6% 11%

Notebook 5% 6% 21%

DIY 26% 31% 60%

DIY Customer Insight

13

DIY your Own DIY Set Brand PC

Flexibility Hi Med Low

Warranty & Service Low Med Hi

Compatibility Low Med Hi

ASUS ROG Strix GA15 SRP 74,990

Soldout 14d

Dell G5 Gaming SRP 29,990-59,990

Soldout 7dComing Soon

5%

10%

30%55%

Gamer

Graphic Design

Trader

Streamer

3 Main Category

14

Catch on IT Train

Ram, CPU, Mainboard, Harddisk. Monitor, Cooler, Cases, etc.

Thin -Light Notebook , Gaming Notebook,

2-in-1 Notebook

NotebookDIY

Acer, Dell, HP, Asus, Lenovo

Desktop & Tower

Passive to Active

15

Affordability ProgramUfund, True Loan, Lower Purchasing

Power due to Pandemic

Partnership & CollaborationBig C,True, Xiaomi, Huawei,

Imoo, and Realme

Affordability Program

17

Education Sector

July 20 Aug 20 Sep 20 Oct 20 NOV 20 DEC 20 JAN 21 FEB 21 MAR 21 APR 21

Monthly Performance

18

2%6%

14% 13%13%25% 21% 29%

46%49%

iPhone : 51%iPad : 43%Mac : 6%

UFund Performance

19

0

20

40

60

80

April May June July

Ustore Studio7

Affordability Program

20

500 MB Within 4 months

Affordability ProgramUfund, True Loan, Lower Purchasing

Power due to Pandemic

Partnership & CollaborationBig C,True, Xiaomi, Huawei,

Imoo, and Realme

22

X

45 Branches

Aomyai Onnut Rajdamri Itsarapap Rama 4 Huamark Suwintawong Pattani Ubon

Udon Chiangmai Pattaya Rangsit klong 3 Futurepark Phetchkasem Lopburi Roiet Phuket

Angthong Tiwanon Chiangrai Kalasin Chonburi Samutsongkram Nakornpathom Buriram Mukdaharn

sainoi Kranuan Patong Phetburi Phare Nan Samuthprakarn Suratthani Banbeung

Nakornsawan Kanchanaburi Trang Bandung Suphanburi Chumporn Samrong Navanakorn Rayong

X

Collaboration

30

Add Your Sub-header Here Lorem Ipsum

X

Add your header here

31

Add Your Sub-header Here Lorem Ipsum

Collaboration

32

Add Your Sub-header Here Lorem Ipsum

RealmeTotally New Business Line, Next

Level of collaboration, Aiot

(Next Level of Collaboration)

Next Level of Collaboration

40

3,800 Suppliers

700 Suppliers

Our store

Branches

Franchise

936

468 137

91 12

122106

+25

AS of Q2-21

Our Store : Coverage

29%

BKK+Perimeter

15% South

11% North

North E.

13% East

16% Centr

al

32%

Franchise

3%17%

75 Of 77 Region

186 Ampher (Up country)

25% BKK +

AS of Q1-21

Upcountry

20%

Franchise

936

468 137

91 12

122106

+25

AS of Q2-2175 Of 77 Region

Franchise

178 58

19 1

46104

48 Of 77 Region

416

46

Online

O N L I N E

COVID - 1 COVID - 2 COVID - 3.1 COVID - 3.2

MOM +698% MOM-2% YOY +216%

MOM+82% YOY +324%

(full month)2021 May June July

Smartphone 1% 1% 6%

Tablet 3% 6% 11%

Notebook 5% 6% 21%

DIY 26% 31% 60%

POP UP STORE

1 store @HQ 1 Store @ Mahachai 1HQ + XX Popup

COVID-1 COVID-2 COVID-3 (1&2)

*** as of 5 Aug 21

Pop Up Stores

53

Speed

Week

29 Provinces were

shutting down

Week

13 provinces were

shutting down

Week

Covering Back all

Provinces

Week

Finished up the work

Start

3 Stores

8 Stores

27 Stores 19 Stores

57 Stores

Branches

During Covid 19

178 58

19 1

46

302

45974 Of 77 Region

28

46

Franchise

103Pop-Up

57