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Communications Committee Instructional Overview
How the WISE CLEVELAND Chapter Communications Committee can help YOU publish your news within our network
Updated October 2014
The following are messages and communications pieces the WISE Communications Committee creates & develops
o Email Blasts
o Email Newsletter
o Graphics
o Website
o Social Media Communication
o Outreach for New Membership
o Awareness of Upcoming Programming Events
o Overall Public Relations & Promotion of WISE CLE Chapter
The following are messages and communications pieces the WISE Communications Committee creates & develops
The WISE MARKETING FORM can be found online at www.wisecleveland.com
The form will ask if you all important questions• Do you need an Event Brite registration link• Cost of your event• Do you need a graphic• What are the links that may need to be included• Time, Place, Date
How To Submit Information for: WISE EMAIL BLAST
Description of Email Blast: Crafted electronic message delivered via inbox to MEMBERS and anyone who has attended past WISE Cleveland events that are in our database.
The message is specific to PROGRAMMING –or - MEMBERSHIP VOTING
Steps to Get Your Information Included:• Send an email 30 days prior to when you would like the FIRST blast to go out to
• [email protected] • A response will be sent on how if it fits within the 30 day timeline
• By 15 days out from agreed upon date of sending, please have filled out the Marketing Form found on the RESOURCES tab at wisecleveland.com• This form will ask for specific date, time, event text that will need to be included and if you’ll need any graphic
support • If design work is needed it will be placed in a “que” of order of projects received and an estimated timeline
of first draft would be given back for review
How To Submit Information for: EMAIL NEWSLETTER -part one-
Description of Email Newsletter: Crafted electronic message delivered via inbox to MEMBERS and anyone who has attended past WISE Cleveland events that are in our database.
1. Welcome from the President (MER)2. Member spotlight / highlight their business (promoting our own members)3. NEWS COVERAGE – did WISE or any members receive any press?4. Job Postings5. Movers & Shakers 6. Recap of past months event7. Promotion of Upcoming Event 8. Call to Action - Reminders to Members (example: deadlines and voting)9. CUDOS! Thank you notes or messages received from outside parties
How To Submit Information for: EMAIL NEWSLETTER – part two-
Steps to Get Your Information Included:• Deadline for content is the SECOND FRIDAY of each month
• Send an email to [email protected]
• Please have filled out the Marketing Form found on the RESOURCES tab at wisecleveland.com• If design work is needed it will be placed in a “que” of order of projects received and an estimated timeline
of first draft would be given back for review
How To Submit Information for: WISE CLE CHAPTER GRAPHIC
Doing something special in your WISE Committee that you need Graphic Support with?
Steps to Get Your Graphic:• IF you’d like a graphic created to be created / included please email design ideas 30 days prior to when it would be
needed to:• [email protected] • [email protected]
• If this image is a SAVE THE DATE and a secondary image would need to be edited / created, please include those details at that time
• Please have filled out the Marketing Form found on the RESOURCES tab at wisecleveland.com• If design work is needed it will be placed in a “que” of order of projects received and an estimated timeline of
first draft would be given back for review
How To Submit Information for: WISECLEVELAND.COM
WISE CLEVELAND SOCIAL MEDIA SITES
Steps to Get Your Message posted :
• Please have filled out the Marketing Form found on the RESOURCES tab at wisecleveland.com
• If your message is re-occurring, it will be placed into software that schedules out your message • It is important to indicate this and the specific dates on the Marketing Form
• Please send an email alerting that you have filled out the form to • [email protected]• [email protected]
Questions?The Communications Committee is willing to help, contact any of us at:
Sheetal Kotha Jacki [email protected] [email protected]
Lauren Grys Megan [email protected] [email protected]
Katrina Marshall Sara Naggar [email protected] [email protected]
Angie Mattox Brooke [email protected] [email protected]
