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Why You Need To CommunicateShare Information
Get Members to Act
Ensure Understanding
Create Value in the Association/Take Credit/Create culture of belonging
Keeping silent lets rumor become fact
SUCCESSES
ASSOCIATION NEWS
TRAINING OPPORTUNITIES
MEMBER BENEFITS
CONTRACT UPDATES
ANYTHING YOU CAN TAKE CREDIT FOR/BRAG ABOUT
ANYTHING RELATED TO SALARY AND BENEFITS
STORIES ABOUT MEMBERS. PEOPLE LIKE TO READ NAMES OF PEOPLE THEY KNOW AND SEE THEIR PICTURES.
Paper Newsletter• Bi-Monthly• Can’t do that? Do a mid and end of the year review• Can’t do that? Do an end of the year round up• Just do something that gives the Association a visible
presence in the local to create value
--Let’s talk about how to create the newsletter for a minute--
As Needed Communications
• Negotiators Report (same colored paper as newsletter)
• Meeting/Training Announcement Reminders
• External Communications
Post on Bulletin Board
Latest Newsletter Member Benefits/www.neamb.com Any Announcements/Meetings Weingarten Rights Building Rep Name and email Local Association Leadership
names/emails MEA contact information for local
office and www.maineea.org
Climate Survey
Want to know what members, think, want need from the Association?
Just ask them in a simple climate survey which: Engages Members Opens lines of communication Lets members feel like someone is listening Give the Association a clear area to focus
work and produce results for members