“It is with great pride in our very generous community – its people, its companies, organizations, and foundations – that I announce that we have raised $60,875,000,” said 2011 campaign chair Kay Geiger, president, PNC Bank, Greater Cincinnati/Northern Kentucky.

Geiger said, “Working with United Way the past year, I know first-hand how important this work is to all of our families, friends and neighbors. When we Live United by giving, advocating and volunteering to support critical work in education, income and health, that creates opportunities for more people to enjoy all of life’s success. Thanks to everyone who supported the campaign this year, United Way’s work with its many agency and community partners can continue.”

Geiger announced the campaign total to more than 800 energized volunteers, donors, agency and community partner representatives, and staff attending a noon event at Duke Energy Center in downtown Cincinnati. The goal was $60,625,000, slightly above the $60,608,000 raised last year.

Geiger and United Way president Robert C. Reifsnyder

How do you LIVE UNITED? Read Bob Hart's story, page 4.

Winter 2011 Vol. 7, No. 4

teamed to salute high-performing companies and organizations. (See lists, page 3). Companies participating in Community Care Days were also recognized.

UNITED WAY RAISES $60,875,000! COMMUNITY ExCEEDS GOAl bY $250,000

Education incomE HEaltH

continued on page 2

lIVING UNITED – Connecting in Unexpected Places!

YOU CAN HElp DURING UpCOMING TAx SEASON

This year, LIVE UNITED is showing up in new and

around the region. We've included just a few, including this one below. Can you identify where the photos were taken? Find answers and the top 10 results of the Live United Lounge, pages 5 and 6.

continued on page 5

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Income is one of the building blocks for a good quality

earn enough to meet their basic needs. United Way's Earned Income Tax Credit (EITC) Initiative is just one way we're helping families begin to build assets and financial stability.

As a volunteer tax preparer, you'll help ensure families claim all available tax credits while saving them from paying tax preparation fees.

No experience necessary, all training is provided. Volunteer days, nights or weekends at one of 30+ tax prep sites in Greater Cincinnati, Butler County, Northern Kentucky, and Southeastern

COMMUNITY MaTTERs

Indiana. Sign up to help at www.makeworkpay.com/volunteer.

unexpected places — including the Live United Lounge — of life, yet as many as one-third of working Americans don't

GiVE adVocatE VoluntEER

Funding decisions for local result-producing programs, services and strategic initiatives will be announced in mid-December and implemented in January 2012.

The Greater Cincinnati United Way campaign includes geographic campaigns conducted in Northern Kentucky, the Eastern Area (Clermont/Brown counties), the Middletown area, and Dearborn and Ohio counties in Indiana. Their results are: Northern Kentucky, $4,026,560, Eastern Area, $1,514,043, Middletown, $1,201,951, and Dearborn and Ohio Counties, $190,500.

The campaign is a fundraising partnership of United Way of Greater Cincinnati and the American Red Cross, Cincinnati Area Chapter. It began August 24.

Campaign chair Kay Geiger passes a campaign chair tool kit to 2012 chair David L. Joyce, president & CEO, GE – Aviation as they compare Live United “tattoos.”

Valarie Sheppard, chair of United Way’s Board of Directors (left), thanked campaign chair Kay Geiger "for her passionate and dedicated leadership and support of this year’s campaign. Kay and her team have invested a lot of time over the past year to champion the Live United message and reach out to new donors, advocates and volunteers. Thank you so much for asking us to ‘Bring One’ to the table and for inviting more companies, more organizations and more people to this critical effort.”

Top 5 Campaign Facts:1. Amount raised: $60,875,000, exceeding goal by a

quarter of a million dollars2. New Tocqueville Society members – donors of $10,000

or more – including 46 Women’s Leadership Council members: 154

3. New Donors: more than 12,800 4. New employee campaigns and corporate gifts: more

than 1005. Existing donors with increased gifts: nearly 14,000

Campaign-at-a-Glance

It’s essential that companies and individuals who haven’t

finished their campaigns or pledged yet do so as we continue

to raise every dollar possible to help children succeed and

families and individuals achieve financial stability. Anyone

interested can call United Way at 513-762-7187. − Campaign chair Kay Geiger,

president, PNC Bank, Greater Cincinnati/Northern Kentucky

United Way Raises $60,875,000...continued from page 1

Buenger award: saluting Education LeadershipAlan Abes, partner, Dinsmore & Shohl LLP (left), presented Bill Burwinkel the first Clement L. Buenger Award for Leadership in Education. “This new award honors someone in the community who is strongly committed to ensuring all children and youth succeed academically,” said Abes, chair, United Way's Youth Achieve Success in School and Life Impact Council, which recommends the strategic direction for United Way’s work with school-aged children and their families.

The award is named for Clement L. Buenger. He chaired the highly successful 1981 United Way campaign, and, in 1991, led what became known as the Buenger Commission that developed a report outlining recommendations for improving Cincinnati Public Schools. He and his wife, Ann, were committed volunteers who have given their time and resources throughout their lives. The award honors someone who demonstrates extraordinary leadership,

commitment or involvement in helping children or schools and districts as they strive toward academic excellence.

Burwinkel, founder and CEO of Adopt A Class Foundation, helped establish a monthly pen pal project between employees at National Marketshare Group and students at Oyler Community Learning Center. He has encouraged other businesses to partner with Oyler students. Today, those businesses offer students role models and a vision of what can be achieved after obtaining a high school diploma or college degree.

During the past seven years, Adopt A Class has expanded to 19 schools in Greater Cincinnati and Northern Kentucky, and four schools in Portland, Oregon. More than 200 businesses and community groups work with more than 5,000 students to teach appropriate social skills and relationship-building.

saluting Corporate Voluntarism: United Way Community Care Days

Mark Cosimi, director, strategy execution, Ethicon-Endo Surgery, a partner with United Way in Community Care Days, presented the Best Newcomer Award to Luciano Zilio, general manager, product quality assurance, Toyota Motor Engineering and Manufacturing North America, Inc. The award goes to the company that completes the most projects in its first year of participation in United Way Community Care Days. Each department has partnered with a United Way agency to assist them all year.

Mitch Quint, president, Formica North America, accepted an award for Formica Corporation as the veteran Community Care Days participant with the biggest increase in the number of projects over the previous year. Formica completed 12 group projects this year, involving more than 200 employees.

So far in 2011, more than 125 companies

completed 600-plus projects around the region, giving people a first-hand look at the kind of programs and agency and community partners their contributions support. United Way Community Care Day projects have engaged more than 5,000 volunteers and saved agencies more than $470,000.

2

and organizations — including 34 new — have

The following Top 25 companies and organizations have made giving back to the community a top priority. These corporations are leaders in their industries and also philanthropic giving:

The 25 highest per capita giving companies with at least 25 employees and 55 percent employee participation that are not large enough to be in the Top 25.The Tremendous 25 – companies that aren't large enough to make the Top 25, but are leaders in generosity. These businesses have at least 25 employees with 55 percent participation or more. These organizations also have the highest combined corporate and employee per capita giving:

OrganizatiOn tOtal

1 the Procter & gamble Company $12,500,000

2gE aviation/GE Aviation, GE Aviation Components Service Center, GE Federal Credit Union, IAMAW Locals 912 & 162, UAW Local 647, Int'l Guards Union of America Local 8

4,600,000

3 Fifth third Bank 3,072,331

4Macy's, inc./Macy's Corporate Office — Downtown and Kemper Road, Macy's Credit and Customer Service, Macy's Stores, Macy's Systems and Technology

2,207,737

5 Ethicon Endo-Surgery, inc., a Johnson & Johnson Company 1,800,000

6

Western & Southern Financial group/Western Southern Life Insurance Company, Capital Analysts, Eagle Realty Group, Columbus Life Insurance Company, W&S Brokerage Services, Fort Washington Investment Advisors, W&S Financial Group Distributors, Touchstone Investments, Integrity Life Insurance Company, Lafayette Life Insurance Company

1,340,759

7 PnC Bank 1,255,328

8 Cincinnati Children's Hospital Medical Center 1,091,379

9the Kroger Co./United Food & Commercial Workers Local 1099, IAMAW Local 162, Firemen and Oilers Local 7, RWSDU Local 390, Teamsters Local 661,Teamsters Local 100

1,035,852

10Duke Energy/United Steelworkers of America Locals 12049 & 5541-06,

Workers Local 1347920,000

10 U.S. Bank 920,000

12 american Financial group, inc. 797,280

13toyota Motor Engineering & Manufacturing north america, inc./Toyota Motor Sales USA, Inc., Cincinnati Region; Toyota Motor Sales USA, Inc., North American Parts Center KY

662,819

14 Ohio national Financial Services 646,007

15 triHealth, inc. 605,918

16 Cincinnati Bell, inc./Communications Workers of America Locals 4400 & 4401

572,847

17 Mercy Health and Catholic Health Partners 536,000

17 Convergys Corporation 536,000

19 aK Steel Corporation/International Association of Machinists & Aerospace Workers Local Lodge 1943

480,000

20 american Modern insurance group 426,643

21 Deloitte 414,500

22 luxottica 375,675

23 the Christ Hospital 355,919

24 the Cincinnati insurance Companies 348,238

25 Carol ann & ralph V. Haile, Jr./U.S. Bank Foundation 310,000

25 general Cable Corporation 310,000

OrganizatiOn tOtal

1 Vantiv $200,000

2 Oncology Hematology Care, inc. 23,950

3 Bexion Pharmaceuticals 11,200

4 abruzzo regulatory affairs Consulting llC 10,000

4 guardian Savings Bank 10,000

4 Moellering industries 10,000

4 Union Savings Bank 10,000

8 anchor associates 8,470

9 Freking and Betz law Firm 8,440

10 the Kenwood by Senior Star 8,371

OrganizatiOn tOtal

1 Katz, teller, Brant & Hild $2,251.72

2 Bartlett & Co. 1,731.80

3United Way of greater Cincinnati

1,608.06

4Squire, Sanders & Dempsey llP

1,511.15

5 Baker Hostetler llP 1,203.34

6Pricewaterhouse-Coopers llP

1,161.15

7Corporex Family of Companies

1,123.19

8 HOran 1,118.05

9 Clopay Corporation 1,051.69

10 aiM MrO Holdings, inc 975.45

11 Frost Brown todd, llC 973.31

12 Ernst & Young llP 946.92

13Fund Evaluation group, llC

933.07

14american red Cross, Cincinnati area Chapter

909.70

15 Blank rome llP 906.80

16 al neyer, inc. 901.09

17 USi Midwest 897.50

18 Marsh, inc. 894.39

19KnowledgeWorks Foundation

871.44

20 thompson Hine llP 850.97

21 BKD, llP 809.76

22 Kiwiplan 773.53

23 Dinsmore & Shohl llP 734.92

24lyondellBasell industries

689.26

25Park national Bank of SW Ohio & n Ky

666.97

THE TOp 25 THE TREMENDOUS 25The largest corporate, retiree and employee campaign donors.

TOp 10 NEW bUSINESS lEADERSThe largest new business donors. To qualify, a company or organization can provide a new corporate gift, a new employee campaign or both. United Way is committed to helping our families, friends and neighbors achieve the building blocks for a better life. Part of this work relies on reaching out to new donors, including new businesses that have never before supported United Way. The businesses listed at right either made a corporate gift, ran an employee campaign or both for the first time:

GiVE adVocatE VoluntEER

3

Utility Workers of America Local 600, International Brotherhood of Electrical

helps students like John with programs like the Cincinnati Arts and Technology Center (CATC), a United Way agency partner that works with Cincinnati Public School (CPS) students who are at risk of not graduating or of dropping out. By partnering with CATC, United Way is helping students maintain one of the building blocks of a good quality of life – an education. United Way works to ensure that all youth grow to be successful adults.

GiVE adVocatE VoluntEER

UNITED WAY AbOUT TOWN

WLC Holds Fall Wine TastingThe executive committee of United Way's Women’s Leadership Council held an evening of competition and collaboration for members October 20. Ashley Kenny, Ohio Valley Wine, hosted the “brown bag” tasting as guests formed teams and judged wines. Seated (from left): Karen Bowman, Joan Wurtenberger, Priscilla Stewart-Jones. Standing (from left): Denice Hertlein, Jean Lauterbach, Susan McPartlin, Raye Allen, Jodi Geiser.

Cincinnati association for the Blind and Visually Impaired Celebrates 100 Years, Honors United WayCelebrating 100 years of providing opportunities for independence to people who are blind or visually impaired (from left): CABVI's John Mitchell, executive director, and Michael Lichstein, board president; Rob Reifsnyder, UWGC president; event host John Morris Russell, conductor, Cincinnati Pops Orchestra.

CAll fOR INVESTMENT 3.0 UNDERWAY fOR 2013determining funding in support of its Agenda for Community Impact — focusing on education, income and health — for its next three-year funding cycle. The current cycle ends at the end of 2012.

The application process is taking place now for organizations wishing to be considered for funding that will begin in January 2013. Letter of Intent submission deadline was December 1, 2011.

Following an intensive analysis of Letters of Intent by volunteer and staff review teams, organizations with programs deemed to have potential for maximum impact on achieving the goals of the Agenda will be invited to submit a full proposal. The Request for Proposal will include requirements for proposal submission, provide tools for fulfilling the requirements and expectations of being a United Way agency partner.

From Detroit Youth to Middletown Herbert R. Brown Society — How Bob Hart Lives United

Throughout my life, I have been blessed with many opportunities to LIVE UNITED. The value of mentoring was engrained in me early at home with my parents and in my neighborhood with parents and grandparents of friends, elderly neighbors, civic leaders, church members, scout leaders, coaches, and store owners.

My mentoring began in 1963 in Detroit when I learned about kids with unbelievable challenges. Some had no idea where their parents were, and most

were raised by aunts, uncles and grandparents. Although many were very bitter about life in general, among them were some of the most independent, courageous and intelligent teens I had ever known.

I became a Big Brother and expanded my mentoring through coaching in the Police Athletic League that offered boys and girls a wide range of opportunities from chess and swimming to tennis and golf.

In 1987, I launched a program at Miami University, the Multicultural Leadership Program (MLP). It focused primarily on high school juniors – prospective first-generation college students from a variety of ethnic and racial backgrounds. MLP worked with a wide variety of organizations to maximize success, including church

youth groups, libraries, the YMCA and YWCA, Boy Scouts and Girl Scouts,

and social and athletic clubs.

Following my retirement from

Miami University in 2002, I began mentoring youth

through golf at courses

in Cincinnati and Middletown, working with other men in the area. We focus on African American males, grades 5 through 12. Among this population, each year increasingly more are incarcerated than are going to college. One of our primary achievements is the adoption of Rosa Parks Elementary School as our central target for our mentoring efforts.

I have created and launched an educational aid process, CULTURE, CREATIVITY AND COMMERCE, working with FamiliesFORWARD, a United Way agency partner, in selected Cincinnati Public Schools. It is also in place in districts in Butler County.

Throughout my 37-year career with Ford and Miami University, I contributed to United Way through payroll deduction. Now retired, I shall contribute through the Herbert R. Brown Society — Middletown and United Way of Greater Cincinnati.

Bob HartPresident & CEO, IFM, Ltd., LLC. Chair, Herbert R. Brown Society, Middletown

HOW I lIVE UNITED

4

United Way of Greater Cincinnati has begun steps for Bridging the Gap — United Way

GiVE adVocatE VoluntEERUnexpected Places...continued from page 1

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1. Live United Lounge at one of its many appearances, including its inaugural emergence at the United Way kickoff, Cincinnati Reds and Cincinnati Bengals games, Midfest Musical Festival, and more

2. LPK windows, Garfield Place

3. Photo booth, United Way kickoff

4. Tocqueville Riders, Newport, Ky.

5. Great American Ball Park

6. UC Homecoming parade, Student United Way at UC, Calhoun Street

7. PNC Bank headquarters, East Fifth Street

8. United Way and agency partner team members performing in a “flash mob” just prior to the campaign finale, Duke Energy Center

9/ Step Up, Step Out event, Women's 10. Leadership Council and Women Investing in

the Next Generation (WINGs), Great American Tower at Queen City Square

11. Pride Parade, downtown Cincinnati

LIVING UNITED - Connecting in Unexpected Places - Answers

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Non-Profit Org.U.S. Postage

PAIDCincinnati, OhioPermit No. 2008

United Way of Greater Cincinnati2400 Reading Road, Cincinnati, OH 45202-1478

Vice President, Marketing: Carol N. AquinoEditor: Patti CruseContributors: Jill Cooper, Katy Crossen, Toni Lehmkuhl, Nickol Mora, Bessie Taliaferro, Karli WoodLayout: Becky Mengel Freund Inquiries: 513-762-7143 or patti.cruse@uwgc.org

Visit United Way’s Web site at www.uwgc.org

GiVE adVocatE VoluntEER

IN MEMORIUM Carl Henry Lindner, Jr., a great business leader and supporter of Cincinnati, was deeply committed to philanthropic efforts across the region, including those of United Way of Greater Cincinnati.

In 1984, he was one of 13 founding members of our Tocqueville Society and, with his wife, Edyth, a member of our Million Dollar Roundtable. He was the recipient of the 1995-1996 Tocqueville Award.

At the United Way campaign finale October 28, campaign chair Kay Geiger said, "We honor him today as we celebrate this, our 96th campaign, and his 92 years of life…it has been said that 'Heroes are not giant statues framed against the sky. They are people who say, This is my community and it's my responsibility to make it better.'

"We will always remember Carl, a true hero, who understood the spirit of what it means to LIVE UNITED."

lEAVE A lEGACYLegacy Leaders Recognizes those persons who have made a planned gift in their will, estate plan, current gift, or by some other means, to the United Way Foundation or to The Human Services Endowment Partnership of The Greater Cincinnati Foundation and United Way of Greater Cincinnati. (Endowment gifts are above and beyond annual giving.)

New Legacy LeadersEdward & Esther Woliver Charitable Fund

New Memorials and Donationsanthony aquinoby Ms. Margaret Hulbert

Bob gilmoreby Dick and Mary Lu Aftby Ms. Carol Aquinoby Mr. and Mrs. Walter Deneckeby Ms. Jodi Feigelsonby Bob Gilmore Memorial Golf Outing,

Bel-Wood Country Clubby Mr. & Mrs. Leroy Hesseby Mr. and Mrs. Ronald Kellerby Mr. and Mrs. Kelly Kingby Ms. Deborah Minor

gloria goeringby Ms. Raye N. Allen

Jim grabowskiby Ms. Valarie Sheppard

For more information on planned giving, please visit www.uwgift.org or contact Mary Ann Remke, director, Planned Giving, at 513-762-7112 or maryann.remke@uwgc.org.

lIVE UNITED lOUNGE — TOp 10 RESUlTS: 1. Number of personal interactions: 5,000 2. Live United-branded giveaways: nearly 2,000 3. Download cards for Tracy Walker song, This is Who We Are, distributed:

500 4. Show-stopping Live United spray tattoos: 450 5. Live United t-shirts handed out: 250 6. New Facebook Likes: more than 200 7. Sign-ups for Live United camp chairs: 187 8. E-mails shared: 197 9. New Twitter followers: 32 10. Number of diverse and unexpected events: 12

Thanks to help from Game Day Communications, mobile events created community engagement in unexpected places and events, August through October. People throughout the community connected with United Way — joining the online conversation, finding volunteer opportunities and ways to give. Look for the Lounge throughout 2012!