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Company Profile
Research Solutions Africa was founded in 1996, and is a leading Pan-African information solutions provider.
We serve businesses, NGO’s, Governments and other institutions
We provide market insights and offer full research services from survey design to data collection and analysis of findings.
Our focus research areas entail:– Market Assessment studies– Social research studies – Trade Research – retail & census– Transport research– Consumer Research
BackgroundBackground Presence in AfricaPresence in Africa
Research Solutions Africa Overview- a leading Pan-African Market Intelligence Provider
Central Africa• Cameroon• Gabon• Congo Brazzaville• DRC (Democratic Republic of Congo)
Head Office in Kenya (Nairobi)
West Africa• Senegal
• Sierra Leone• Ivory Coast• Burkina Faso• Niger
• Nigeria
• Chad• Ghana• Benin
Southern Africa• Zambia • Malawi• Madagascar• Zimbabwe• Angola• Mozambique• Namibia
East Africa• Kenya
• Tanzania • Uganda• Rwanda
• Somalia• Sudan
• Ethiopia• Eritrea
• Burundi
Hub Office in Kigali
(Rwanda)
We are a full service research agency, specialized and active in 20 African countries.
We answer your questions about markets, consumers, lifestyles, and many more.
We conduct quantitative and qualitative research studies tailored to your specific needs.
We work closely with you from fully understanding your question to providing recommendations that work for your organization.
ServicesServices
Traffic surveys and consultancies across Kenya including Limuru, Nairobi and Mombasa.
A survey among health facility managers, doctors, nurses, patients, community based organizations and traditional healers across Kenya for the World Bank .
Surveys of the SME sector in Kenya for two major Kenyan banks.
Impact Assessment of a Kenyan cash transfer programme for the University of North Carolina.
Surveys of informal trade channels (including BoP trade) in Kenya, Tanzania and Uganda .
Assessment of the earnings potential of mobile devices at the BoP in Kenya.
Recent assignments (various)Recent assignments (various)
Our services
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Client: Soma Properties (owner of Sarit Center).
Scope of work: Two days of traffic counting around Sarit Center, 6 junctions, 1 roundabout (Sarit Center Roundabout) and 10 entries to the parking area. Design of templates and maps showing count locations.
Field logistics: A team of 70 enumerators including 6 team leaders and one supervisor.
Training: Full day of training – an interactive half-day session on counting, classifications, time keeping and half-day training on the spot.
Data processing: Data entry in QPSMR, cleaned, structured and formatted.
Project specsProject specs
TRANSPORT SECTORTraffic survey Sarit Center Nairobi
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Impressions field work and training mapsImpressions field work and training maps
Client: Intercontinental Maritime (International provider of marine transportation solutions).
Scope of work: Three weeks of counts and interviews on and around Mombasa Island and the Lake Victoria Area (Kenyan side). Conducted 2,000 interviews and 14 days of counts at 20 locations. RSA mapped out travel patterns in both regions and measured the intensities of traffic flows.
Field logistics: A team of 50 enumerators including 10 team leaders and two supervisor.
Training: Full day of training – an interactive half-day session on counting, interviewing and time keeping.
Data processing: Data processing in SPSS cleaned, structured and formatted.
Report: Analysis of data including maps of traffic flows, intensities and distances.
Project specsProject specs
Mapping of traffic flows Mombasa Island and Lake Victoria area
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Impressions fieldwork and intensity mapsImpressions fieldwork and intensity maps
Client: University of North Carolina Scope of work: The project was an impact
assessment survey on the CT-OVC program as implemented by the Ministry of Gender, Children and Social Development. It was a second wave assessment on the survey in seven districts of Nairobi, Garissa, Kwale, Kisumu, Migori, Homa Bay and Suba, and involved a total of 1912 households.
Field logistics: Interviewing and recruiting of the enumerators (40), field supervisors (8) and field controllers (2); a total of 136 interviews were administered in the process.
Data processing: Data entry in SPSS, cleaned, structured and formatted.
Project specsProject specs
HEALTH SECTOR The Health, Economic, Demographic and Social Survey of Families with OVC
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Client: Private Sector Innovation Program for Health (PSP4H
Scope of work: The overall objective of the study was to learn and document lessons of how a market systems approach might benefit pro-poor health interventions. A case of TUNZA clinic was studied so as to understand the low uptake of essential medicines by the TUNZA providers.
Outcome: The results of the assessment informed PSK on the appropriate pooled procurement model to adopt.
Project SpecsProject Specs
Assessment of pooled procurement for TUNZA providers in Kenya.
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Client: Microsave Scope of work: Conducted a GIS based survey on
perceptions and performance of mobile money agents in three East African countries i.e. Kenya (n=2,400), Tanzania (n=2,000), Uganda (n=2,000) and Bangladesh (n =2400) within 6 months.
Field Logistics: A combination of sampling criteria was used to ensure there was equal representativeness and rural/urban split. We did use GIS location information of agents in all the countries in order to get a robust sample that could allow for statistical analysis of the data collected.
Project Outcome: The outcome of the surveys has helped the setup of Helix Institute located in Nairobi that trains mobile money agent providers on best practices in managing agent networks. We offered technical assistance in Bangladesh data collection including sampling and currently working on the reports.
Project SpecsProject Specs
FINANCE SECTORGIS based survey on perceptions and performance of mobile money agents in three East African countries
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Client: World Bank Scope of Work: The survey was commissioned by
World Bank to understand the barriers of trade across the region.
Methodology: The survey was conducted in 6 countries (Kenya. Uganda, Tanzania, Rwanda, Zambia and Malawi). We interviewed more than 100 CEO, Product managers from Banks, Insurance Firms, accounting firms across these countries to try and understand different rates applied on different products across the region.
The reports on the survey are underway.
Project SpecsProject Specs
Regional Trade and Financial Services
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Client: American Institute for Research (AIR) and C.A.B. International (CABI)
Scope of work: The study entails a pilot of qualitative work on the intervention sites, in which 16 focus groups and 20 Key informant interviews is currently being conducted and just concluded GPS mapping of 149 current and future locations of Plantwise clinics in 13 counties in Kenya and an inventory of 5,000 small-holder farmers in the vicinity of the 149 locations for ongoing and future sampling of intervention and control groups.
We are currently conducting a 3 year panel survey among 2,800(ongoing) farmers in the same locations. Information collected among others is contacts, farmers’ details and GPS locations for subsequent follow up survey in the next 3 years.
Field logistics: A team of 70 enumerators including 6 team leaders and one supervisor.
Project SpecsProject Specs
AGRICULTURE SECTORImpact evaluation to measure the effect of Plantwise on capacity building, institutional change, farmer behavior and agricultural productivity
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Client: World Bank Scope of work: A market research in Kenya,
Tanzania, Ethiopia, Rwanda and Uganda on the involvement of local companies in global value chains.
Field logistics With a team of research assistants, we will interview both leading companies and local suppliers in agriculture on if and where services are sourced from, to understand current levels of service supply and critical gaps at each stage of the value chain: transport, distribution, design, communications, research, marketing, etc.
Project SpecsProject Specs
Local companies in the Global Value Chain
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Research work doneResearch work done Example clients Market ResearchExample clients Market Research
Our clients - Market research
Types of Research we provide:
Example of Assignments:
Qualitative Quantitative Focus Groups Individual depth
Interviews Observations
Face to Face interviews Telephone interviews Hall tests Self administered
questionnaires
Qualitative Quantitative Trade Research Image & Equity Concept and pack testing Advertising &
communication testing User profiling
Brand Audits and Brand Health checks
Usage and Attitude Retail mapping/census Retail Audit/tracker Customer satisfaction Product testing Segmentation
Types of Research we provide:
Example of Assignments:
Research work doneResearch work done Example Social Research ClientsExample Social Research Clients
Our Clients - Social research
Qualitative Quantitative Asks why Exploratory Interpretative Gain Insights Unstructured Small numbers
Asks what Descriptive Statistical measurement Structured Large numbers
Qualitative Quantitative Ethnography Awareness and Image Behavior and Attitudes
Base-line studies and follow up assessment
Monitoring & Evaluation Media access and
information needs
Our teams use state of the art technology
Digital Recording
Real Time Info
Tracking System
Photographs
Questionnaires are conducted on the phone largely by a drop down menu
We work with a range of customized data collection software packages.
Info sent immediately to the server computer (network allowing)
When no network, data is stored and uploaded with regained network
Enumerators can be continually tracked by GPS system
GPS system provide location movement every 5 seconds (network allowing)
Smart Phone has a camera built in
Possibility to add picture information to the collected data
Samsung Galaxy Pocket
Removable Battery
Stand-by Up to 406 h (2G) / Up to 406 h (3G)
Talk time Up to 8 h 45 min (2G)
Wi-Fi
GPS
2.8-inch QVGA (~143 ppi pixel density)TFT Capacitive Touch
Auto rotate (G-sensor)
2 Megapixel Camera
3 Megabytes of internal memory
Micro SD, up to 32GB
FunctionalitiesFunctionalities
Examples of Client Base Quotes from satisfied clients
Market Research Social Research
Conducted 18 different studies in 9 countries in Africa
Conducted a children & youth poll survey in 10 countries
Conducted 12 nationwide surveys in Tanzania
Conducted a study with 1800 respondents in 3 regions in Somalia
Conducted retail censuses and audits in three African countries
Conducted the quarterly mystery shopper study in Tanzania
Conducted a social study in 7 regions with 2,759 respondents in Kenya
Some sample studies and some client feedback
“Just a short note to show our appreciation for the time taken to research training as
well as our meetings”
”Thank you very much for RS’s exemplary support in the just concluded Wholesale
Dealer Survey and we look forward to working together in future projects
together”
“Our meetings and discussions will be a foundation of future projects”
“Also, your extra efforts during our visit will come out to good results for your business”
“I would also like to thank the all RS team members who assisted with the research”
„good stuff – it‘s a really interesting read“
Over 11 years experience in social & market research for KIPPRA and South Consulting, Deloitte , East African Development Consultants etc
Holds a Bsc in Mathematics and is Member of Marketing & Social Research Association (MSRA)
Over 6 years in the research industry with experience from Synovate Holds a Bachelor of Arts In political science and sociology.
Worked mainly in East and South Africa, with wide knowledge of Tanzania Expertise in both Market and Social Research, as well as Qual and Quant approaches
Peter OtienohResearch Manager
Evangeline Wanyama
Research Manager
Teresa DachaResearch Manager
10 years experience in social research Holds a Bachelor of Arts – Sociology from the University of Poona, India.
Has attended a number of professional research and social education courses.
A team of 20 full time staff and a wide network at your service
More than 10 years experience at the interface of research and consulting. Holds an MSc in Economics and a PhD in Integrated Assessment
Author of ‘Futures of Technology in Africa’
Dr. Jasper GrosskurthManaging Director
In addition: A strong team of 7 full-time research assistants, logistics and field managers
A data processing team skilled in all major statistics software packages and 12 data entry terminals in house A database of 1500 enumerators, team leaders, supervisors, translators, moderators, interviewers, sector experts and more.
Jasper GosseltResearch Director
Over 12 years experience in consultancy and market research Advises private and public sector clients on topics covering marketing,
monitoring, market research, traffic and mobility, retail planning and real estate Holds a MSc in Economic Geography
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Dr. Jasper [email protected]+254 (0)7 32817670www.researchsolutionsafrica.com
Msc. Jasper [email protected]
+254 (0)7 02564248
www.researchsolutionsafrica.com
