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Concept Note
Contest for Logo, brand name and letter head
for new Water and Sanitation Authority in Peshawar
This concept note describes the rules (Official Rules) of the
Logo Design Contest organized
by the Provincial Government of Khyber Pakhtunkhwa (GoKP), (the
Contest). The object of
this contest is to design a logo, brand/common name, acronym and
letter head for the new water
and sanitation Authority for the city of Peshawar.
Directions:
y Please use simple but attractive words reflecting the
functions of the proposedAuthority as suggested above
y The brand name, common name & acronym can be in Pushto,
Urdu, English or acombination of any of these
y Please ensure that the proposed name reflects the area of
jurisdiction for which it isbeing developed
y Please ensure that while being creative, the proposed name and
its acronym is unique& original, and is not similar to that of
similar organizations working across the
World
COMPETITORS RULES & REGULATIONS:
Eligibility Criteria:
y The competition is open to students (individuals) enrolled at
public or privateinstitutions in Peshawar
y The competition is NOT open for employees of Government and
donor organizationsincluding immediate family members of the
same
Submission Guidelines and Requirements:
y All entries must be submitted as a full package i.e.
containing Logo, (brand and orcommon) name and letter head. Partial
entries will not be entertained by the committee.
y The entrants can send as many entries as they likey All
entries must be submitted, via email, as a scalable vector graphic
in EPS format, and
also as a JPG, PDF. See the Submission Guidelines below for
further information.
y The email must include the completed form attached at the end
of this concept note(name, age, postal address, phone number,
institutional name and email address) of the
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Entrant and each entry must include full details of the concept,
design and logic of
submission.
y Entries must conform to the Submission Guidelines set out
below. Entries which fail todo so will be rejected.
y We will attempt to acknowledge all entries within one week of
receipt; however, wecannot be responsible for entries or responses
lost in e-mail.
y There is no fee to enter the Contest.y All entries be
submitted in both colored and black & whitey Entries must be
submitted to the following two members of the sub- committee:
o Mr. Khan ZebDirector General Sports, Qauyym Stadium,
Peshawar
091-9212767, 0333 596 5225
[email protected],
o Mr. Mohammad DaudDirector Water and Sanitation, PDA Building,
Phase V, Hayatabad, Peshawar
091-9217725, 0300 584 2234
[email protected]
y For each entry, the proposed brand name, common name, acronym,
logo and letterheadshould be sent in one zipped file. The entry
missing any of these five shall not be
considered for competition
y The name of the zipped folder must contain name of your
institutiony The competitors are welcomed to use graphic design
tools of their choicey The logo will be used online, in print
including single color letterheads and visiting cards,
on merchandise (eg Tshirts/ trophys/ keychains etc) and to
create stickers withpromotional messages. Flexibility is a key
requirement, including the need to resize
easily and to look good in black and white as well as color. The
final version of thelogo will need to be suitable for high quality
printing.
y The logo needs to look good and reflect cultural heritage and
values of the province/city.y The logo must not be photographicy
The logo must also contain the name of the utility (brand and or
common). The logo must
not contain any other text/letter besides that reflects name
(brand and or common).
y The name (brand and common) and acronym may be in English,
Urdu Pashto orcombination e.g. the common name may be in Pashto
while brand name may be in
English.
y The logo may incorporate other imagery, abstract symbols or a
catchphrase, so long asthe name of the utility is included
somewhere in the logo. To this extent, the full namecan be
displayed in a smaller font size than the main image, if there
exists a main image.
y The design of letter head must contain header & footer
with name (brand and orcommon) of utility, log and space for its
official address(s) i.e. street address, phone, fax,email and
website. The entrants may use a imaginary address, in their entry,
that will be
replaced with actual address once utility came into existence
(before 1st July 2012).
y Due to the requirements for high quality printing and
re-sizing Entries must submitted inscalable vector graphic format
(EPS). We advise against the use of halftones and
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gradients unless created inside a vector graphics program. Color
in this version must beCMYK, no spot colors.
y For purposes of submission only, please submit your design in
.png, .jpg or .psd for(Resolution of 300 dpi) AND as a .pdf file
(less than 10MB).
y Entrants should take care to ensure that their Entries are not
in any way similar to existinglogos or other copyrighted images
(national and global). The entrant logo that no matterhow well
crafted, cannot win the Contest if the Entrant cannot sign a form
declaring its
totally original.
Submission Deadline:
y The deadline for Entries is midnight (one minute after 23:59)
on March 4th, 2012,Pakistan Standard Time.
Prizes:
The committee will shortlist winners and nominate for prizes in
following categories.
y Full package (Logo, common & brand name, acronym and
letter head)y Logoy Common namey Brand namey Acronymy Letter
head
The winner will receive:
1. Top (One) award for full package: Certificate and shield from
ChiefMinister of theprovince and other rewards
2. T op (five) awards in rest of categories (if need arises):
Certificate and shield fromChiefMinister of the province and other
rewards
3. Special consolation prizes in various categories: Certificate
and shield from ChiefMinister of the province and other rewards
The winning designs will be used as the Official logo for
government of Khyber Pakhtunkhwa,
including promotional items, and on the official website.
Judging and Selection of Winner:
The winning design(s) will be selected by a sub-committee
appointed for the purpose,
comprising of members of large committee notified by the govern
et on establishment of utilitywith additional technical input from
a renowned experts, if required.
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1. The decision of the sub-committee will be final. No further
correspondence shall beentered into.
2. The sub-committee reserves the right not to select a winner
if, in its sole discretion, nosuitable entries are received.
3. The sub-committee reserves the right to disqualify any
entrant or entry at its solediscretion. No correspondence shall be
entered into.4. The winner will be required to sign a contract/
letter assigning all ownership of theentries to government of
Khyber Pakhtunkhwa.
5. Accepting the prize constitutes permission for the
sub-committee to make public andotherwise use winners name, and
other details for publicity purposes. Further personal
data may be requested but is not required.6. No timetable is set
for the announcement of a winner.
Intellectual Property
1. All submitted work must be original and not based on any
pre-existing design.2.
All Entries will become the sole property of government of
Khyber Pakhtunkhwa andmay be displayed publicly on official web
sites.
3. The winning entry will be registered as trade mark of the new
utility with the competentauthority and the entrant agrees to
transfer all right and title of the Entry in accordance
with the Official Rules of this Contest.
Acceptance
Participation constitutes the Entrants full and unconditional
agreement to and acceptance of
these Official Rules. By participating in the Contest, the
Entrant is representing and
warranting that he/she has read and understood, and agrees to be
bound by these rules. They
govern the entrants participation and supersede any prior or
other agreements between theentrant and sub-committee/Khyber
Pakhtunkhwa government relating to the Contest.
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FORM TO BE FILLED FOR EACH ENTRY SUBMITTED BY ENTRANT
Mr/Ms/Mrs
Name:----------------------------------------------------------------------------------------------
Fathers
Name:--------------------------------------------------------------------------------------------------
C.N.I.C Number:
-----------------------------------------------------------------------------------------------
Date of Birth:
---------------------------------------------------------------------------------------------------
Name of Institution:
--------------------------------------------------------------------------------------------
Name of Course:
-----------------------------------------------------------------------------------------------
Class:
-------------------------------------------------------------------------------------------------------------
Contact Address:
-----------------------------------------------------------------------------------------------
Phone number (land line):
------------------------------------------------------------------------------------
Phone number (cell):
-------------------------------------------------------------------------------------------
Email address:
--------------------------------------------------------------------------------------------------
Conceptual details of
Logo:-----------------------------------------------------------------------------------
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Conceptual details of common name:
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Conceptual details of brand name:
---------------------------------------------------------------------------
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By signing this form I hereby confirm to agree that I have read
all the details of this contest and
agree with them including transferring the copy right of
entry(s) to government of Khyber
Pakhtunkhwa.
Signatures:
--------------------------------------------------------- Date:
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