27
CONGRESS REPORT SMART EXPO WORLD CONGRESS CITY Host City Organizer Strategic Partner Main Partner Global Partner

CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

  • Upload
    others

  • View
    4

  • Download
    0

Embed Size (px)

Citation preview

Page 1: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

CONGRESS REPORT

SMARTEXPO WORLD CONGRESS

CITY

Host City OrganizerStrategic PartnerMain PartnerGlobal Partner

Page 2: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

WHAT DID WE TALK ABOUT AT SCE CURITIBA 2018?

2

Page 3: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

The 2018 first edition of the Smart City Expo

Curitiba took place in the Expo Renault Barigui

the 28th of February and 1st of March. Under

the motto ‘Innovation as a Motor for Econom-

ic Development’, the Smart City Expo Curitiba

aimed to identify specific solutions to address

the challenges cities are facing nowadays. Over

two days, internationally recognized speakers

explained, discussed, inspired and exchanged

their knowledge and innovative ideas on how to

bring smart development to cities.

3

Page 4: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

The program was designed from a holis-

tic view of the Smart City, with four main

topics (Disruptive Technology, Govern-

ance, Digital Innovation and Economic

Development or Sustainability) and into

four different session formats (keynotes,

dialogues, plenary sessions and parallel

sessions) that were used as an umbrella

to host other relevant sub-topics of the

smart city agenda.

4

Page 5: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

DISRUPTIVE TECHNOLOGIES Artificial Intelligence

Virtual Reality

Internet of Things

Augmented Reality

Big Data

Monitoring Centers

Robotics

Big Data

Driverless Mobility

GOVERNANCE Public Security

Civic Engagement

Public Space

Participation

Smart Communities

Collaborative Economy

Welfare & Quality of Life

Open Data

Open Government

Civic Tech

DIGITAL INNOVATION AND ECONOMIC DEVELOPMENT Industry 4.0

Smart Tourism

Digital Transformation

Technological Innovation

Knowledge and Innovation Management

Talent & Knowledge

Startups and Entrepreneurship

Innovative and Disruptive Business

SUSTAINABLE FUTURE CITIES Circular Economy

Waste Management

Sustainable Energy

Sustainable Mobility

Public Transport

Green and Open Spaces

Urban design

Electric Mobility

Efficient Urban

Climate Change

Air Pollution

Resilience

MAIN TOPICS

5

Page 6: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

KEYNOTE 1

“SENSEABLE CITIES” 2018-02-28 (10:30 - 11:15)

Speaker

Carlo RattiDirector – MIT Senseable City LAB - United State of America.

Introduced by Pilar Conesa, Carlo Ratti director of MIT Senseable City Lab

captivated the audience with his experience in research and development of

softwares and mechanisms, that allow us to learn about cities. His projects

are focused on the human side of technology, and he explained how tech-

nology interfere in the human experience within cities. During the lecture he

addressed how producing and analyzing data allows us to see a city in a new

perspective, and how that knowledge can help us answer some questions

about mobility, office spaces, retail and urban experiences.

According to Carlo Ratti, “more sharing brings less problems” to the environ-

ment.

“The way you use software can change urban mobility” he mentioned to intro-

duce some results from his projects around intelligent cars, equipped with

sensors that give more flexibility to the driving intersection, reducing problems

such as traffic jam and accidents. Another interesting project is the Roboats,

a fleet of autonomous boats that can be used for transportation, emergency

bridges and other urban infrastructures. Simple actions like providing free wi-fi

on buildings take people outside the offices, bringing to life a new way of using

the space now, in a more flexible way. With that action he can produce a big

data to understand the behavior of his public. In the retail example the impor-

tance of creating an experience while we are buying is part of the strategies

to include social thinking in the project process. Another great moment of the

lecture was the first time showing of the Autumn Pavillion, a space where the 4

seasons of the year will be reproduced in the same time, creating a live expe-

rience. Carlo Ratti called us attention to what kind of city we want tomorrow

using data we can analyze as a science, and that is how he sees urbanism, like

a scientific product.

“Together we can do more”

MAIN SESSIONS SUMMARY

6

Page 7: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

KEYNOTE 2

“A SUSTAINABLE FUTURE FOR OUR CITIES” 2018-03-01 (9:30 - 10:15)

Speaker

André TrigueiroMundo Sustentável - Brazil.

Pilar Conesa opened the second day of the event with the speech of André

Trigueiro, a journalist who focuses on environmental journalism and sustain-

able solutions for cities. He works as a reporter for Tv Globo, as Chief- Editor

of the Cities and Solutions program at Globo News, and as commentator on

Radio CBN and Folha de São Paulo. He is also the creator and professor of the

Environmental Journalism course at PUC-Rio. His talk focused on the future of

cities, its intense urbanization, the environmental crisis and the use of technol-

ogies. Thus, Trigueiro emphasized the importance of technology as an aid tool

in environmental management.

André Trigueiro shared with the audicence several initiatives on how tech-

nology can contribute to sustainable solutions in the city using renewable

energy sources, energy efficiency in buildings, intelligent waste management,

and the importance of using cheap and efficient models of public transport.

An overview of the situation in Brazil, revealed that much of the inefficiency

in cities is due to the fact that the country has “functional illiterate” mayors,

politicians with a lack of knowledge about planning and management making

designing and elaborating new strategic plans for their cities. Management in

its essence means “to optimize resources and reduce waste”. In Brazil, only 50%

of the cities have a master plan and more than 100 million Brazilians do not

have access to basic sanitation.

Some governments have created tax incentives as a way to benefit citizens

who adopt sustainable measures in their homes, such as the Green IPTU and

the Ecological ICMS. These initiatives have gained prominence as a solution

to encourage sustainable practices in cities. Other initiatives are related to the

certification of sustainable buildings which, in addition to reducing long-term

maintenance costs, value real estate.

He concluded stating that the concept of Smart City does not exist without

quality education and environmental education.

“The world will only be fairer if it is sustainable.”

MAIN SESSIONS SUMMARY

7

Page 8: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

KEYNOTE 3

“BLOCKCHAIN VS SMART CITIES” 2018-03-01 (16:00 - 16:45)

Speaker

Tia KansaraDirector - Replenish Earth - United Kingdom

Tia Kansara introduced the Blockchain as a transaction logging system with

high secrecy capability. The ability that humans have in creating a high-per-

formance data system is the same in creating smart cities. The current tech-

nological world has widened the gap between human essence and the digital

world and the speaker navigated the intersection of these trends to frame her

own concept on the evolution of smart cities and the role of individuals in that

city.

The unconcern with the future of the planet causes people today through a

digital currency to buy original products from nature but forget to observe that

we are also products of nature, and through a digital world value something

available to anyone. Or if we had the curiosity to understand the operation

of our first cell phone up to the present one, would we not have the possible

prediction of how it could be next? It was through these and some other ques-

tions that Tia Kansara awakened the will of the audience to start being smarter

in order to create smarter cities.

“Give back more than you consume”

MAIN SESSIONS SUMMARY

8

Page 9: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

MAYORS DIALOGUE

“SMART CITIES IN BRAZIL: THE VISION OF MAYORS” 18:30 - 19:30 (2018-02-28)

Moderator:

Gilberto Perre(Executive Secretary of the FNP - FNP - Brazil

Speakers

Silvio Barros Former Mayor of Maringá - Maringá - Brazil

Felicio RamuthMayor of São José dos Campos & VP of Urban Mobility of FNP - São José dos Campos - Brazil

Jonas Donizette FNP President and Mayor of Campinas - SP - Brazil

This panel discussed the vision of Mayors on smart cities in Brazil, specifically

highlighting three cities, Maringá (Former Mayor Silvio Barros), São José dos

Campos (Mayor Felício Ramuth) and Campinas (Mayor Jonas Donizette), where

their managers talked about the experience and the difficulties of managing

the “projects” of smart cities. Calling them projects due to the constant evolu-

tion of their dynamics: cities - intelligence or information technology - citizens.

All Mayors talked about their strategies and projects to turn cities into “smart

cities,” and the main point of convergence between them was “It’s no use

having an intelligent city without a prepared citizen,” stressing the importance

of empowering the inhabitants of cities for the increasingly innovative technol-

ogies present in them, since it is no use to the city to have the highest tech-

nology standard if the citizens can not enjoy them.

The Mayor of Maringá, Silvio Barros, emphasized the value of the role of civil-

ians in cities, and the importance of strategic planning in Maringá, noting that

the city’s plan is designed so that goals can be achieved, resulting in good

indicators for the city. And he summed up his thoughts with a phrase from

Peter Drucker. “The best way to predict the future is to create it.”

The Mayor of São José dos Campos, Felício Ramuth, said that even with all the

technology present in cities, the “smart city” is a utopia because time always

leaves the “latest” technology “less new.” But it continues in this continuous

search for the intelligent city.

The Mayor of Campinas, Jonas Donizette, defended the innovations that infor-

mation technology brings to cities, as they are responsible for bringing improve-

ment in some aspect. Defending their application in practice, day-to-day.

The interest of Mayors in the application of technology in the cities for their

better development is clear, as well as the consent of the importance of the

role of civil society in meeting the goals, avoiding that they change according

to management, and on the risks that the innovating managers run in the polit-

ical life.

MAIN SESSIONS SUMMARY

9

Page 10: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PLENARY 1

“MAKING SMART PROJECTS HAPPEN: THE ROLE OF LEADERSHIP”11:45 – 13:00 (2018-02-28)

Moderator

Norman de Paula Arruda FilhoISAE/ FGV – Brazil

Speakers

Jorge Perez JaramilloConsultant – Colombia

Carlos Oliveira Minister Counsellor – Delegation of the European Union in Brazil – Brazil

Carlos Amastha Mayor – Estado de Tocantins, Palmas – Brazil

Frederico Augusto Munhoz da RochaPresident – Agência Curitiba de Desenvolvimento S/A – Brazil

MAIN SESSIONS SUMMARY

The metropolitan areas are seen by many as the cities of the future, and only

by fully studying them and planning their growth these places will have the

capacity to react to future problems. That’s why creating long-term plans for

these complex spaces is so important.

These plans´ biggest challenge is to create cities worth living in, something

that shouldn’t be forgotten is that these cities are the place where people

live, so they must be as pleasant as possible. Other than the citizen focus, the

cultural characteristics of a place shouldn’t be abandoned, since they have a

big influence in how the spaces were constructed.

When action is taken after intensive planning the results are visibly better for

the citizens, and that’s why leadership in the ecosystem of innovation is so

important. Only by integrating the actors of the planning system for cities, its

problems will be put in the first row.

10

Page 11: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PLENARY 2

“GOVERNING CITIES IN A DIGITAL SOCIETY: SMART CITY STRATEGIES” 2018-02-28 (17:15 - 18:30)

Moderator

André GomydePresident - Rede Brasileira de Cidades Inteligentes e Humanas - Brazil

Speakers

Agustín SuárezGeneral Director of Digital Management - Municipality of Buenos Aires - Argentina

Frans-Anton VermastStrategy Advisor & International Smart City Ambassador - Amsterdam Smart City - Netherlands

Guilherme RangelSecretary of Public Safety and Traffic of Curitiba - Curitiba - Brazil

Edvaldo Nogueira Mayor - Estado de Sergipe - Aracaju - Brazil

Marcos Henrique Marçal CamilloManager Superintendent Assistant – COPEL – Brazil

MAIN SESSIONS SUMMARY

Intelligent services for digital citizens, that is a very short ideal of how a

smart city should work. The interaction between human beings and digital

technology in now considered inevitable, so more and more companies are

trying to transform urban services in apps.

For those to work properly two words are necessary: optimization and integra-

tion. For example, to create safer cities the Police force of Curitiba is trying to

create a “digital wall”, where the data and information obtained by monitoring

the spaces with the help of technology is passed on to the citizens.

With all that context in mind, the construction of a Smart City can be consid-

ered a journey of digital transformation and social inclusion since these spaces

are the centre of human development.

11

Page 12: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PLENARY 3

“PUTTING CITIZENS AT THE CENTRE OF URBAN POLICIES AND SERVICES” 16:45 - 18:00 (2018-03-01)

Moderator

Andre TurbayProfessor and Associate Coordinator of Strategic Area of Cities - PUCPR - Department of Architecture and Urban Planning - Brazil

Speakers

Edgar Eduardo MoraMayor - Municipality of Curridabat – Costa Rica

Maria Paz Uribe Head of International Banking - FINDETER - Colombia

Alexandre Teixeira Assistant of the Brazilian General Director - ITAIPU - Brazil

MAIN SESSIONS SUMMARY

The world population is growing exponentially and some estimates predict

that around 66% of the world population is living in urban areas. The imple-

mentation of smart projects and strategies is becoming increasingly neces-

sary for a more effective dialogue between the public and the citizen.

With the objective of finding new solutions to urban problems, the discussion

suggested a change of attitude, placing the citizen as a focal element of the

alternatives.

At this moment the audience questioned the plenary with the following ques-

tion: Since we need to put a citizen as an example of possible solutions what

would be the profile of this citizen? Edgar Eduardo Mora Altamirano, Mayor

of Curridabat, Costa Rica replies: “I, as mayor, can carry out works that show

high development numbers according to the data, such as creating kilometres

of sidewalks, but it is no use having miles of sidewalk if the walkability in the

implanted city is low. I need to meet the demand with quality and after reaching

change the profile of the citizen in order to meet other needs of the population”.

12

Page 13: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 1

“TECHNOLOGICAL DISRUPTIONS IN PUBLIC SERVICES” 14:30 - 15:45 (2018-02-28)

Moderator

André Telles Co-founder - ICITIES - Brazil

Speakers

Marcos Cesar WeissProfessor & Researcher - ESPM - Brazil

Richard Threlfal Global Head of Public Transport - KPMG - United Kingdom

Jorge HellerCEO - REDISUL L1 - Brazil

Emilio Hoffmann Postgraduate in vants and drones in civil and commercial applications - PUCPR - Brazil

Ana Wakesberg Head of Policy & Research - 99 - Brazil

PARALLEL SESSIONS SUMMARY

This parallel session aimed to present new technological trends and discuss

their impact on public services. From demonstrations of research results and

product functionality, such as sensors and drones, the speakers reinforced the

idea that new technologies are changing the way public services are designed

and provisioned.

The first research presented was by ESPM researcher and professor, Marcos

Weiss, who showed the current scenario of the ICT research of the São Paulo

School of Advanced Science on Smart Cities. The second research was by

Richard Threlfall, showing the countries most prepared to receive the new

technological trends, according to criteria such as policy & legislation, tech-

nology & innovation, infrastructure and consumer acceptance.

In sequence, Emilio Hoffman, with multiple examples, talked about the various

possibilities of drones as facilitators and service providers. To conclude the

plenary, Ana Wakesberg pointed out the viability of using the cell phone as a

great data collector for research base according to results of data collection

and analysis carried out by company 99 to, for example, find out the points of

greatest nocturnal movement in the cities.

13

Page 14: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 2

“OPEN GOVERNMENT AND CIVIC ENGAGEMENT” 14:30 - 15:45 (2018-02-28)

Moderator

Daniel MeregeCEO - CITYTECH - Brazil

Speakers

Juan Merlo Coordinator - WONDER.LAB - Ecuador

Gustavo MaiaCo-founder - Agora! - Brazil

Susanna Marchionni Administrative - Planet the Smart City - Brazil

PARALLEL SESSIONS SUMMARY

The panel presented cases on open government methodologies and how to

successfully engage civic participation on community’s administration. Using

various data input tools, it’s possible to create a city’s administration that is

more transparent, collaborative and efficient, using collective intelligence

to identify and solve actual community problems. This guarantees a precise

expense of effort and resources and also creates a sense of belonging and

ownership of the public spaces, making citizens feel attached to public facil-

ities and helping on their conservation and good use. A “impact formula” was

also outlined, which included: the understanding that a deep change in the

way our cities are managed is a long term process, identifying major problems

through data input, designing “quick wins”, which are minor problems that can

be solved on the short term, setting the city’s administration as a major player in

innovation and co-creation and using available data, technology and collective

intelligence to achieve those goals.

The presented cases were Colab,

an app in which citizens can directly

input relevant data, through a process

of gamification, about several aspects

of the city, from minor infrastructural

ones, such as street lights that don’t

work and potholes to major decisions

such as investments in public build-

ings. The second case was Wonderlab,

which is a social innovation lab that

works with research on political, envi-

ronmental and organizational issues.

The last case is Smart City Laguna, an

urban design project that focus on a

social smart city, that is accessible to

various social classes, democratizing

and bringing smart cities closer to the

major population’s reality.

14

Page 15: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 3

“SMART SPECIALIZATION AND LOCAL INDUSTRY CLUSTERS”15:45 - 17:00 (2018-02-28)

Moderator

Luiz Gustavo ComeliInnovation and Technology Consultant - SEBRAE - Brazil

Speakers

Micaela CamachoResearcher - Instituto de Competitividad - Universidad Católica del Uruguay - Uruguay

André Luis AzevedoLaboratório de Inovação, Tecnologia e Sustentabilidade - LITS - Universidade Federal Fluminense - UFF

Andreia AbrahaoSmart campus supervisor - Centro Universitário Newton Paiva - Brazil

PARALLEL SESSIONS SUMMARY

Today’s society has created the digital culture, which has changed the way

people communicate and their performances in everyday live. An important

difference to understand nowadays smart cities and the people that make

them is by first differentiating the meanings of: tendencies and impacts, and

the way these ideas have entered our everyday lives.

The smart cities that have been changing the concept of contemporary

urbanism have also developed the competitiveness of its creators, which is a

general process for the sustainable well being. These cities consist in a new

way of organizing the urban environment by using technology to create data

that needs the cooperation of many different actors to achieve success. For

this process to work these cities must create an environment of competitive-

ness.

An example of that is the Smart Campus Newton in Brazil, which works as a

“small smart city”, being a live laboratory in which researchers can monitor and

collect data as variables in real time, and with that create solutions for the real

problems that society might have to deal with.

15

Page 16: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 4

“CIRCULAR ECONOMY AND SUSTAINABLE RESOURCE MANAGEMENT”15:45 - 17:15 (2018-02-28)

Moderator

Leonardo MendesEditorial Director - Gazeta do Povo - Brasil

Speakers

Daniela UgazziShared Value and Sustainability Manager - Conquito, Agencia de Promoción Económica - Ecuador

Rodrigo Barros Secretary of Economic Development and IT - Guarulhos - Brazil

Alexandre TeixeiraAssistant General Director - ITAIPU - Brazil

Jannyne BarbosaTechnical Director - IABS - Brazil

Gustavo Rafael CollereResearch and Development Manager - SANEPAR - Brazil

Luis DâmazoSecretaria Municipal de Agricultura e Abastecimento - Brazil

PARALLEL SESSIONS SUMMARY

The circular economy is presented as a sustainable solution that, as pointed

out by Leonardo Mendes, focuses on finding a balance between environment,

economic development and waste management, within the urban environ-

ment. In this context, the role of government is strategic in order to accelerate

an already existing organic process, through fiscal incentives and public poli-

cies.

Daniela Ugazzi pointed to the creative economy as the basis for the circular,

and states that engaging with government is imperative to the success of any

project. The need for unity among all sectors, including civil society, with a

focus on a single agenda, is the way forward.

Alexandre Teixeira and Gustavo R. Collere, presented projects that bring the

BioGas generation as a solution for organic waste, and argue that the return to

society is significant both in economic and environmental terms.

The idea that partnerships between the public and private sectors are essen-

tial to foster new projects is unanimous among all the speakers, but, as Luis

Dâmazo pointed out, in this context the lack of social engagement seems to

be a barrier to be overcome and today is one of the great challenges of the

city managers.

16

Page 17: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL SESSIONS SUMMARY

PARALLEL 5

“CIVIC TECH AND SOCIAL INCLUSION” 10:30 - 11:45 (2018-03-01)

Moderator

Thiago RondonFounder - App Cívico - Brasil

Speakers

Mónica VillegasProject Manager - Fundación Corona - Colombia

Erica ElisaProject Coordinator - ICITIES - Brazil

Iury LimaCEO - Bairro da Gente - Brazil

André PegorerNEX - Brasil

Filipe CassapoFIEP - Brazil

17

Page 18: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL SESSIONS SUMMARY

In this parallel session, different people discussed how technologies

contribute to social inclusion. From the experiences of each participant, it was

possible to identify several successful initiatives in Brazil and in the world.

Monica Villegas is project manager of the Corona Foundation in Bogotá, an

institution that aims to contribute to the social development, quality of life and

equality of the Colombian population. Villegas showed a picture of the citizen

participation, as well as the challenges faced so that the population under-

stands the importance of participating and contributing in the making of deci-

sions. It is necessary to work the various barriers, as the teaching must be in

levels.

Erica Elisa is the project coordinator for ICITIES and brought some thoughts on

the use of technologies:

• Who are these technologies and innovations for?

• Who will benefit from these technologies?

• Who will continue to innovate?

• Who will be the professionals of the future?

The Icities Kids project seeks to promote the culture of smart cities with robotics

and technology workshops; sustainable energies; conscious consumption and

recycling; and, intelligent mobility. It is intended for children visiting the insti-

tution.

Iury Lima presented the case study “Bairro da Gente”, a company with the

purpose of planning places, creating opportunities and conditions for people

to live happier through urban design.

The pillars for the development of a neighborhood that respects the human

scale begin with the process of co-creation with the community. To get a place

identity, you first need to understand what people dream about. In this way

it is possible to promote diversity and inclusion. It is necessary to create an

attractive environment with sustainable mobility and intelligent infrastructure.

To offer recreation, leisure, sport, health, spaces of learning and strengthening

of culture and values, besides work, progress and prosperity.

Nex is a Coworking company founded by André Pegorer whose aim was to

offer a shared workplace, to resignify communities. When bringing to the

same space different companies and people seeks to create an ecosystem of

connections and content. Pegorer believes that the connection occurs through

belief and the place is just the tool.

Filipe Cassapo is FIEP’s manager of innovation, talent and management. The

institution understands that the raw material for innovation are the spaces for

dialogue and sociocultural diversity. The purpose of thinking together about

solutions to social inclusion is to create values. This is how it encourages and

promotes the acceleration of innovative ventures.

18

Page 19: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL SESSIONS SUMMARY

PARALLEL 6

“MODERNIZATION OF PUBLIC SERVICES” 10:30 - 11:45 (2018-03-01)

Moderator

Stella HirokiFounder - Smart City Talks - Brazil

Speakers

Marcus J. RochaHead of Science, Technology and Innovation - Prefeitura Municipal de Florianópolis - Brazil

Jacson CarvalhoPresident - CELEPAR - Brazil

Amilto FrancisquevisMarket Advisor - Instituto das Cidades Inteligentes - Brazil

Werner Rodolfo SurkampDATAPROM

Fernando VernalhaFounder Partner - VG&P LAW FIRM - Brazil

19

Page 20: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL SESSIONS SUMMARY

This panel dealt with the modernization of public services, and how tech-

nology plays as a key role in optimizing this process. The speakers stressed

the importance of access to new technologies for the modernization of cities,

such as public private partnerships (PPP) can influence these investments and

the role of managers to disseminate this knowledge among citizens.

Marcus Rocha, head of the innovation department in Florianópolis, remarked

his city has a specific municipal law for innovation, encouraging sectors that

seek new technologies, a municipal fund for innovation and a municipal

council made up of representatives with different backgrounds and visions,

seeking the best for the city and investing in the modernization of public

services, knowing that this contributes to a better formation of the State and

to the quality of life of the inhabitants.

Jacson Carvalho, CELEPAR, highlightd the advantages of IT for access to infor-

mation and data collection, as well as the dissemination of the data obtained

for the population, forming a transparency portal, which helps to improve the

quality and veracity of the information, which arrives the population.

Amilton Francisquevis shared the importance of integrating managers with

the population, highlighting the great value of the interaction between tech-

nology, economy and quality of life. The direct dialogue between “academia,

government and industry” is responsible for the formation of citizens, that is, it

is a structural basis for the construction of “smart cities”. And more than that,

emphasizing the role of the citizen as a “co-manager” of cities, showing “our

role” in the transformation of cities.

Werner Surkamp, DATAPROM, pointed out the efficiency of PPPs to improve

the quality of services offered, in this case an electronic ticket for the manage-

ment of the public car fleet, due to the greater transparency required by the

investing companies in the system.

Fernando Vernalha, VG & P, pointed out that even with the help of PPPs for

investments in cities, clearer legal models for partnership are still lacking, and

that partnerships would be the only way to implement smart cities, due to the

great investment. Emphasizing that public lighting projects are strategic and

open the way for the implementation of other technologies, and states that the

results obtained should be considered more than the amounts invested.

Speakers shared a common view on the importance of public-private partner-

ships (PPPs) for the implementation of a more advanced technology in cities,

showing that they can be one of the ways to create smart cities and the role

of the manager as a planner and organizer of cities, without forgetting the role

of the citizen as a co-planner and basis for the formation of more solid and

developed cities, since it is no use to be “intelligent” if the inhabitants do not

know how to use the technology. The digital city is not necessarily a smart city,

so the importance of education and empowerment for people can make their

own choices.

20

Page 21: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 7

“PROMOTION OF STARTUP ECOSYSTEMS” 11:45 - 13:00 (2018-03-01)

Moderator

Gustavo GehrkeChief Innovation Officer - Secretaria de Desenvolvimento Econômico, Inovação e Turismo - Prefeitura de Uberlândia - Brazil

Speakers

Natalia Alejandra RamirezPresident - CODELESTE - Paraguay

Tiago FranciscoTechnical Director - Agência Curitiba of Development and Innovation - Brazil

Regiane RelvaGeneral Coordinator - Smart Campus FACENS - Brazil

Anislene Brandao PeresExecutive Manxager - Caixa Econômica Federal - Brazil

PARALLEL SESSIONS SUMMARY

The main discussion on this panel orbited around cases of innovation ecosys-

tems and promotion of startups through funding. The alignment between

public power, private financing and academia allows the creation of ecosys-

tems in which innovation and creation of startups is encouraged.

Ecosystems come in different shapes and sizes, such as Agência Curitiba,

which has a series of programs, ranging from business management courses

to Vale do Pinhão and the Tecnoparque, which are, respectively, an innova-

tion ecosystem promoted by the municipality’s administration and a program

that focus on promoting research and development of knowledge on the city,

creating an environment to facilitate those initiatives.

Another example is the Smart Campus FACENS, on Sorocaba - SP, which is a

private university campus that focus on structures and programs that allow

students to freely innovate and participate on their communities, applying their

knowledge to solve real world issues. Caixa Econômica Federal is a case of a

public financing entity that can facilitate the access to funds in order to develop

those initiatives. The alignment between public, private, academia and their

communities are vital for Smart Cities development and popularization.

21

Page 22: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 8

“GREEN URBAN DEVELOPMENTS” 11:45 - 13:00 (2018-03-01)

Moderator

Gustavo TaniguchiCEO - URBTEC TM Engineering, Consulting and Planning - Brazil

Speakers

Juan Pablo NegroArchitect and Urban Planner - Instituto de Vivienda de La Ciudad - Argentina

Regina MonteiroAdvisor Presidency - SP-URBANISMO - Brazil

Jorge Luiz NumaGeneral Coordinator - Sustainable Cities Program - Brazil

Pedro AlcantaraCommercial Director - CITELUM GROUPE EDF - Brazil

Rodrigo de Matos Head of the Public Management Department - Public and Socioenvironmental Management Division - Brazilian Development Babk - Brazil

PARALLEL SESSIONS SUMMARY

In this panel we had the vision of different agents responsible for planning

the city, from the practical part of the plan, urban design, to the part of the

study to make feasible the necessary investments, talking about planning

and optimizing spaces for the implementation of more solutions sustainable

development projects for the urban environment, and on Public Private Part-

nerships (PPPs) for the execution of these projects.

Mr. Negro and Mr. Numa presented a very similar vision about urban planning,

defending urban sustainability through urban, housing and socioeconomic

integration. Promoting through these the physical sustainability in the places,

counting on the social participation, each one has its role for the development

in the city, for the creation of the spaces and providing a better use of the

places. Without forgetting the importance of plans (political definitions) in the

formation and transformation of cities, and of PPPs when necessary.

22

Page 23: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL SESSIONS SUMMARY

Mr. Numa remarked that “more democracy and less inequality is the formula

for fairer, more democratic and sustainable cities, that is, the city we want.” And

Mr. Negro says that “smart city is permeable, integrated, appropriable, resilient,

synchronized and heterogeneous”, we realize that both affirm that the city we

want or our “smart city” is the city where we can live well, to which we felt we

belonged there.

Mrs. Monteiro talked about the importance of advertising or the regularization

of it for greater urban sustainability, from the use of public spaces to the recep-

tion of people in places, through the Clean City Law, which seeks to trans-

form the landscape for greater sustainability in the city, seeking a place where

people feel inserted and not excluded or intimidated by ads, transforming the

city into a place we want to be.

Mr. Alcantara and Mr. Moreira both emphasized the importance of good street

lighting, showing the advantages of a well planned and executed project in

the cities. Emphasizing that a good lighting project is a way to implement other

technological plans. The lighting in the cities is responsible for bringing more

urban life, a sense of security and belonging to the place and for highlighting

thematic points, meaning it brings more life to the place. Because these proj-

ects are of greater investment, they are usually done through PPPs where cities

with better strategies have a greater facility to make the contracts, showing

the importance of an organized and participative management.

However, all the speakers emphasized the importance of PPPs for the granting

of new technologies, the fundamental role of organized management in

controlling the city and the role of the population, since the city is made up of

people and people

.

23

Page 24: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 9

“TECHNOLOGIES RESHAPING THE WAY CITIES WORK” 14:30 - 15:45 (2018-03-01)

Moderator/Presenter

Orlando PintoUniversidade Tecnológica Federal do Paraná - UTFPR - Brazil

Speakers

Alexandre BarralInvestment Project Manager in France - Embaixada da França no Brasil - Brazil

Renato PazottoBusiness Development Manager - CISCO - Brazil

Vinicius Muniz NOC Coordinator - LANDIS+GYR

Myriam TschiptschinIED Smart Cities Course Coordinator and Smart Cities Dep. Leader - Centro de Tecnologia de Edificações - Brazil

This panel provided examples of how technologies transform both the use

of public services and the way citizens relate to cities.

Myriam Tschiptschin stated that digital technologies are strategies for sustain-

able urban development as long as they act to reduce costs, minimize envi-

ronmental impacts, and maximize resources with a focus on quality of life.

Success depends on facing certain challenges such as heated economy,

technological advances, public incentives and innovation ecosystems.

Renato Cisco brought to the table the discussion that the great challenge for

smart cities is to enable the collection of all the data that the city and citizens

produce daily in a network that is unique and accessible to all. In this way, it

will be possible to create conditions and information for new solutions for the

city, for the citizen and for business.

PARALLEL SESSIONS SUMMARY

Vinicius Muniz presented a specialized tool for measurements to collaborate

with Smart City. This tool uses unified information technology to control and

assist in decision making. A NOC - Network Operation Center is created and

allows centralized visibility for rapid response to incidents in the city.

Alexandre Barral brought some examples of projects in France that are accel-

erated in Station F, recognized worldwide as a campus that brings together an

entire business ecosystem in one place.

24

Page 25: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

PARALLEL 10

“SUSTAINABLE CITIES: MOBILITY AND ENERGY AS DRIVERS OF CHANGE”14:30 - 15:45 (2018-03-01)

Moderator

Rui SedorCEO & Senior Global Designer - SEDOR - Brazil

Speakers

Alberto SilvaConsultant - UN-HABITAT - Brazil

Paula ManoelaActive Mobility Coordinator - WRI BRASIL - Brazil

Lourival LippmanR&D Engineer - Instituto LACTEC - Brazil

Kevin AlixSolutions Manager B2T - ENGIE - Brazil

Silvia BarcikExecutive Director - Instituto RENAULT - Brazil

Energy and mobility are discussed as central issues in a new context of the

city, the smart city. Rui Sedor argued that the ever-increasing expansion of

urban space brings the challenges of managers that can only be overcome

through a vision that sees the city as a multiple, integrated, sustainable and

citizen-centered system. However, the question remains on how to make

this idea come out, effectively, from the role and also be more accepted by

the population. In her contribution, Paula Manoela, presented the concept of

“complete streets” and argued that these are the basis for any model of intel-

ligent city, because they preserve the human scale and promote a positive

and healthy interaction of the citizen with his environment. She concluded her

speech by exposing the potential of these spaces to be used as living labora-

tories, where new technologies can be tested before being implemented on

a large scale.

PARALLEL SESSIONS SUMMARY

Silvia Barcik and Lourival Lippman introduced complementary solutions for

mobility and energy. Silvia presented the autonomous car, developed by

Renault, which is already in the test phase. The main strengths of the project

are the reduction of accidents and atmospheric pollutants. Lippmann brought

the concept of “energy harvesting” and showed how it is possible, through

accessible technologies, to generate clean energy in the urban environment.

Alberto Silva, concluded that, in view of the new dimensions of cities and

urban demand, it is imperative to adopt innovation as a guiding philosophy for

efficient solutions that do not compromise the quality of spaces, turning the

challenges into opportunities.

25

Page 26: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

Official Host HotelMedia PartnerGovernment Partner Tourism Partner

Collaborators

Supporting Institutions

Page 27: CONGRESS REPORT - SmartCity Expo Curitiba 2020 · Smart Tourism Digital Transformation Technological Innovation Knowledge and Innovation Management ... Carlo Ratti called us attention

Event Partner