Connecting brands andconsumers through

Content

Content Marketing Services

Content StrategyResearch and build a content plan fine-tuned to your business’s unique needs

Content Development Develop on-target, on-brand messaging to power your inbound marketing efforts

Content Distribution and PromotionDrive traffic, engagement and page views to get more eyes on your content and incite action

What Brandpoint Does

We build successful content marketing programs, leveraging our expertise on content strategy, development and distribution

SEO & Social Media Strategy to drive

engagement & traffic

Gain website traffic with content amplification

EarnedSocial Media Brandpointcontent.com

PaidMat ReleaseSponsored ContentAmplificationPay-Per-Click

OwnedContent Development & Strategy

GOAL:Complete content marketing strategy

Drive brand awareness with mat release campaign

Why Brandpoint?

Turnkey: Full service content marketing agency that can handle all your content needs

Quality: Trusted by the world’s biggest and best brands since 1996

Voice: Work directly with your strategist and writer to portray your brand image

Efficient: Proprietary content platforms streamline workflow and report results

Who Trusts Brandpoint?

AGENCIES BRANDS

Proven Process

Identify Campaign

Goals

Develop Content Strategy

Create and Approve Content

Analyze ROI Optimize for Results

Distribute Content

Content Strategy

SEO Strategy: Identify the search words and phrases customers use to find you

Content Strategy: Tailor a comprehensive content roadmap detailing tactics and timing to reach your goals

Social Strategy: Build a social media strategy that engages and grows your target audience

Content Development

Writing Services: Learn your business, acquire your voice and deliver on-target, on-brand written content

Design Services: Create compelling visual content that attracts your audience and establishes expertise

Structured Data: Implement best practices to get your content indexed for the search engines, found and shared

Content Distribution and Promotion

MAT Releases: Connect your brand message with a mass audience (digital and print)

Sponsored Content: Publish your content alongside trusted editorial (digital only)

Content Amplification: Push your content out digitally to build traffic and drive engagement

Pay-Per-Click: Develop and manage a PPC program that improves your ROI and your content marketing

Brandpoint gathers information to understand your business, audience and campaign goals.

You select the Brandpoint content marketing package that fits your needs.

Brandpoint develops a content strategy, recommends solutions, and creates a schedule and work plan.

Next Steps