Taming the Content Tiger

Transforming your business

Today’s business environment demands that you transform your organization to become

more productive, efficient and competitive. To drive this

transformation, you need to recruit, retain and manage

employees for optimal performance. Using elearning

courses, you can tackle challenges in all of these areas and leverage the most efficient

way for your workers to gain skills anytime and anywhere.

The right contentFirst, you start with finding the courses your company needs but it doesn’t end there. How do you make sure it’s the RIGHT content? You need to ensure that your learners find it engaging and employee utilization is high.

In this eBook, we delve into the expectations of modern learners in your organization today and how you can ensure your training courses meet the following expectations:

Is your training ENGAGING?

Are the courses RELATABLE?

How RELEVANT is the content?

How DISCOVERABLE are your training courses?

How DELIVERABLE is your training to your learners?

RELEVANTIn today’s ever changing

business environment, your training courses would be up

to date with the latest technology and business

best practices.

Imagine if your corporate training was…

ENGAGINGTraining utilization would be

higher than ever before because employees find it

engaging.

DISCOVERABLELearners would be able to

easily, quickly find elearning that fits their needs and

learning paths.

DELIVERABLEAll employees could access

training anywhere, anytime while their progress and completion is

tracked easily by the corporate HR systems.

RELATABLEWhether you are a manager, executive or employee, you could find training that you need to be more productive

and advance your career.

What would be the impact on your business?

Recruitment of new

employees would be easier

Retention of employees

would be higher

Employee productivity

would be improved + + =

Improved business performance

ENGAGING: How to get there

Is your training ENGAGING?Did you know that employees average only 31.5 hours of training annually? How can you help transform your business with only 4 days per employee per year?

Increasing the engagement level of your training will increase utilization and satisfaction of your learners, resulting in more hours of training per employee. So, how do you raise the engagement level of your elearning? Use our handy checklist to evaluate your current content to identify opportunities for improvement.

CHECKLIST FOR ENGAGEMENT

✓ Objectives or desired outcome is clearly presented upfront

✓ Encourages interaction to increase knowledge transfer (eg: quizzes, games and simulations)

✓ Images support the materials, are free of pixelation and are legally licensed

✓ Navigational tools (eg: next, previous, exit) should be easy to find and perform the expected actions

✓ Any video should be bright, clear and free of loud background noise or other distractions

✓ Supplemental materials that serve as pre/post work support the primary course

✓ Audio narration is clear. Ideally, narration is not simply reading the text on the screen

✓ Consider humor when appropriate for the materials being covered

go.opensesame.com/content-quiz

go.opensesame.com/content-quiz

RELATABLE: How to get there

Are the courses RELATABLE?Did you know that training and development is the most coveted job benefit for millenials, your future workforce? How does your training measure up to their expectations in addition to their baby boomer, Generation X and other colleagues?

Regardless of age, job tenure, or cultural background, your training courses should support any of your learners in their unique path of career or personal development. Broadly appealing and universally applicable, effective elearning should enable your entire learner population to be more productive and help your company achieve its business goals.

CHECKLIST FOR RELATABILITY

✓ Course supports a job role, core competency or personal/professional development goal

✓ Cultural considerations are made to ensure each learner doesn’t lose key insights due to a limited viewpoint

✓ Speaker or presenter is not over or underdressed compared to your target audience

✓ Case study examples are general enough for broad use. Ideally they align with your industry

✓ Learners can grab “ah-ha” moments easily from the course

go.opensesame.com/content-quiz

RELEVANT: How to get there

How RELEVANT is it?In today’s fast moving business environment, things are changing so quickly that it can be hard to keep up. It’s vital that your learning and development programs help prepare your learners for the future.

Yet, it can be challenging to ensure training is still relevant for today’s learners at this accelerated pace. Not sure where to begin? These tips will get you started..

CHECKLIST FOR RELEVANCE

✓ Course materials reflect the best and/or most up-to-date information on the subject

✓ The length of the course is fitting for the subject being covered. Short and concise is typically preferred

✓ References to specific software, tools or materials reflect what is available to your target audience

go.opensesame.com/content-quiz

DISCOVERABLE: How to get there

How DISCOVERABLE are your training courses?Building training courses is only half the battle. You also need to ensure your learners can find the training they need, especially the ones who are proactively looking to uplevel their skills.

If your learners have one place to go for all of their training needs, they are more likely to utilize the courses you provide versus looking outside the company. Once they get to your central training hub, you need to make it easy for them to search and find the training they are looking for by subject matter, format, or career level. Your learners may want to search using keywords, browse by topic categories, or review personalized course recommendations..

CHECKLIST FOR DISCOVERABILITY

✓ Content has a clear description, seat time and title to make it easy to check for suitability

✓ Tags or labels are used to indicate the correct level of user experience or prerequisites that are required

✓ The content is easily discoverable by your learners on your LMS, intranet or resource center

go.opensesame.com/content-quiz

DELIVERABLE: How to get there

How DELIVERABLE is your training to your learners?How do you support your growing mobile workforce? Learning on the go enables your mobile employees to access training wherever they work. With elearning accessible on mobile devices, your company can save time and money by reducing the time and expense of employees travelling to classrooms for specific training. Employees can be more productive when they can choose when and where they want to train.

Tying training to business results remains the holy grail for any learning and development team. You need to be able to track utilization, effectiveness, and ROI of learning programs as well as to more easily capture feedback from learners. With this data, planning the next learning initiative and validating the effectiveness of training becomes easier.

CHECKLIST FOR DELIVERABILITY

✓ The delivery of the content fits the target audience. Mobility and internet bandwidth have been considered

✓ Mandatory courses can be properly tracked for progress and completion

✓ Any system requirements have been reviewed and it’s clear to your learners what is needed to properly run the course

ENGAGING

▢ Objectives or desired outcome is clearly presented upfront

▢ Encourages interaction to increase knowledge transfer (eg: quizzes, games and simulations)

▢ Images support the materials, are free of pixelation and are legally licensed

▢ Navigational tools (eg: next, previous, exit) should be easy to find and perform the expected actions

▢ Any video should be bright, clear and free of loud background noise or other distractions

▢ Supplemental materials that serve as pre/post work support the primary course

▢ Audio narration is clear. Ideally, narration is not simply reading the text on the screen

▢ Consider humor when appropriate for the materials being covered

RELATABLE

▢ Course supports a job role, core competency or personal/ professional development goal

▢ Cultural considerations are made to ensure each learner doesn’t lose key insights due to a limited viewpoint

▢ Speaker or presenter is not over or underdressed compared to your target audience

▢ Case study examples are general enough for broad use. Ideally they align with your industry

▢ Learners can grab “ah-ha” moments easily from the course

RELEVANT

▢ Course materials reflect the best and/or most up-to-date information on the subject

▢ The length of the course is fitting for the subject being covered. Short and concise is typically preferred

▢ References to specific software, tools or materials reflect what is available to your target audience

DISCOVERABLE

▢ Content has a clear description, seat time and title to make it easy to check for suitability

▢ Tags or labels are used to indicate the correct level of user experience or prerequisites that are required

▢ The content is easily discoverable by your learners on your LMS, intranet or resource center

DELIVERABLE

▢ The delivery of the content fits the target audience. Mobility and internet bandwidth have been considered

▢ Mandatory courses can be properly tracked for progress and completion

▢ Any system requirements have been reviewed and it’s clear to your learners what is needed to properly run the course

Your Content Checklist

TAKING THE NEXT STEPNow that you have some ideas of how to evaluate your current training content, it’s time for you to put those ideas in action. Let us help you.

Want to assess the quality of your content?Take this quick 3-minute assessment to evaluate the quality of your training and compare how you stack up against other companies like yours.

www.quiz-maker.com/QWCDFJW Based on your results, we’ll send you tips and tricks to optimize your content and help you stay up to date on the latest training industry trends.