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Digital Signage for Growing BusinessesNovember 2013

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Requires a 4th generation Intel® Core™ processor, enabled chipset, Intel® Rapid Storage Technology (Intel® RST) software.

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The New World of Digital Signage

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Presenting information

Promoting brands

Advertising

2 Million displays

Thousands of networks

Who Is Using Digital Signage

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65%

15%

6%

5%3% 3% Retail (65%)

Entertainment (15%)

Transportation (6%)

Hospitality (5%)

Corporate (3%)

Healthcare (3%)

The major vertical markets are:

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Digital Signs Deliver Value

Higher Revenues

Lower Costs

Enhancing Customer Experiences

Increasing Customer Engagement

Digital signs can engage customers via touch screen (and/or non-touch, gesture controls) creating opportunities to get customized information, play games, gather input and more.

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A Versatile Marketing and Communications Solution

Digital signs are smart

With the addition of a camera like device on the sign, you can gather anonymous audience analytics and track how many people viewed the sign, their age, gender, etc.

Digital signs can be installed anywhere: vending machines, kiosks, gas pumps

Static and interactive signs

For broadcasting and gathering information that can be used to improve your business

Choosing a Digital Signage Solution

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Basic Solution Large Implementation

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Managing Content

Static and animated images, video

Live data from the Internet

Intel® Retail Client Manager: What content should appear, when and for how long

One of the primary advantages of digital signs is the flexibility they offer in displaying content. Instead of static images, the content can consist of animated graphics, video and even live data feeds from the Web or local, enterprise applications.

Gathering Anonymous Audience Analytics

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Optical sensors—i.e., a webcam

Analytics software: Intel® AIM Suite: gathering gender and age data

Digital signage can help you gather information for planning and marketing:

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Remote Management

Digital signs can be managed remotely

Intel® AMT can fix a wide range of issues even when the operating system is down

KVM redirection to remotely power on/off

Proof-of-play

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Why an Intel-based Solution?

Powerful, scalable processors

HD Graphics

Enhanced capabilities for content, diagnostics, analytics, security and more

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Digital Signage Recipe

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The Future Is Happening Now

Media-Saturn Group: A global communications and Advertising Network

Suning: In-store kiosks that use analytics to engage customers and prevent show rooming

Large European retailer: Animated, multi-dimensional views of large appliances—reducing in-store inventory needs

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