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Page 1: Copyright€¦ · Unlimited Leads: Special Report 5 Introduction If you have an online business, you’re selling something.It might be a product of your own, a service you provide,
Page 2: Copyright€¦ · Unlimited Leads: Special Report 5 Introduction If you have an online business, you’re selling something.It might be a product of your own, a service you provide,

UnlimitedLeads:SpecialReport 2

Copyright © All rights reserved worldwide. YOUR RIGHTS: This book is restricted to your personal use only. It does not come with any other rights.

LEGAL DISCLAIMER: This book is protected by international copyright law and may not be copied, reproduced, given away, or used to create derivative works without the publisher’s expressed permission. The publisher retains full copyrights to this book.

The author has made every reasonable effort to be as accurate and complete as possible in the creation of this book and to ensure that the information provided is free from errors; however, the author/publisher/ reseller assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein and does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet.

Any perceived slights of specific persons, peoples, or organizations are unintentional.

The purpose of this book is to educate and there are no guarantees of income, sales or results implied. The publisher/author/reseller can therefore not be held accountable for any poor results you may attain when implementing the techniques or when following any guidelines set out for you in this book.

Any product, website, and company names mentioned in this report are the trademarks or copyright properties of their respective owners. The author/publisher/reseller are not associated or affiliated with them in any way. Nor does the referred product, website, and company names sponsor, endorse, or approve this product.

COMPENSATION DISCLOSURE: Unless otherwise expressly stated, you should assume that the links contained in this book may be affiliate links and either the author/publisher/reseller will earn commission if you click on them and buy the product/service mentioned in this book. However, the author/publisher/reseller disclaim any liability that may result from your involvement with any such websites/products. You should perform due diligence before buying mentioned products or services.

This constitutes the entire license agreement. Any disputes or terms not discussed in this agreement are at the sole discretion of the publisher.

Page 3: Copyright€¦ · Unlimited Leads: Special Report 5 Introduction If you have an online business, you’re selling something.It might be a product of your own, a service you provide,

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TableofContentsTableofContents....................................................................................3

Introduction............................................................................................5

StepOne:TheSystem.............................................................................8

StepTwo:TheOffer..............................................................................13

StepThree:TheSqueezePage..............................................................16

InformationtoCollect........................................................................18

StepFour:Traffic...................................................................................20

FreeTraffic.........................................................................................20

PaidTraffic.........................................................................................26

BonusStrategies....................................................................................30

Conclusion.............................................................................................33

Resources..............................................................................................35

AutoresponderServices.....................................................................35

CRMSystems......................................................................................36

AdditionalResources.........................................................................36

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Page 5: Copyright€¦ · Unlimited Leads: Special Report 5 Introduction If you have an online business, you’re selling something.It might be a product of your own, a service you provide,

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Introduction

Ifyouhaveanonlinebusiness,you’resellingsomething.Itmightbea

productofyourown,aserviceyouprovide,anaffiliateproduct(or

mostlikelymultipleaffiliateproducts),etc.Whateveritisyou’reselling,

youneedleads.

Infact,inmostmajorindustriestheaveragecostofasingleleadis$20

ormore!They’reTHATvaluable.Butyouwon’thavetopaythatkindof

money,becauseyou’reabouttolearnexactlyhowtopositionyourself

soyoucaneasilyconnectwithanunlimitedamountofhigh-quality

leadswithoutbreakingthebank!

So,whatexactlyisalead?

Aleadisapotentialbuyer.Andmoreimportantly,aqualifiedprospect

thathasbeenproventobeinterestedinyourproductsorservices.

potentialcustomerorclient.Aleadisn’tguaranteedtobuy,butthey

arefarmorelikelytobecausethey’veshowninterestinyourniche

market.

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Howdoesonegoaboutgeneratingqualifiedleads?

Youneedtoenticethemtooffertheircontactinformationinexchange

forsomethingofvalue.Itmightbeafreereport,atrainingvideo,a

discountorcoupon,orsomethingelse—butitshouldbesomething

theywouldbeinterestedinonlyiftheywouldalsolikelybeinterested

inwhateveryou’reselling.

Inotherwords,offeringadiscountcouponforacoffeeshopisNOT

goingtogetyouqualifiedleadsifyou’resellingmodelcars.Aguideon

howtoloseweightisNOTgoingtogetyouqualifiedleadsifyou’re

offeringagraphicsdesignservice.Sure,afewofthosepeoplemightbe

interestedinwhatyou’reselling,butyouwantpeoplewhohaveclearly

demonstratedsomelevelofinterestinthetypesofproductsorservices

youareoffering.

Hereisasimpleexample:

Ifyou’reofferingdogwalkingservices,youmightofferafreereporton

trainingyourdog,orhowtogetbargainsonpetsupplies,orevena

couponfor50%offthecustomer’sfirstwalkingsession.

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Tobegin,therearefourmainelementstogeneratingleads:

• Thesystem

• Theleadmagnet(offer)

• Thesqueezepage/entryfunnel

• Traffic

Wearegoingtodevoteachaptertoeachofthesefourelements,so

youwilllearnmoreabouthowtostartgeneratingleadsasyoumove

throughthisguide.Bytheendofthisspecialreport,you’llbereadyto

startconnectingwithred-hotprospectsinyournichemarketsoyou

caninstantlymaximizeyourincomeandexpandyouroutreach.

So,let’sgetstarted!

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StepOne:TheSystem

Thefirstthingyouabsolutelymustdoifyouwanttogenerateleadsis

tosignupforaservicethatwillallowyoutobuildadatabaseofleads

throughawebform.

MostpeoplesimplyuseanautoresponderservicesuchasMailChimp,

MailerLite,aWeber,orGetResponse,buttherearealsoservicesthat

willletyoucollect,store,manage,andsearchmanydifferenttypesof

informationifyouneedmoredetailsfromyourleads.

Ifallyouneedtocollectisnameandemail,whichisfineformost

onlinemarketingpurposes,youcanjustuseasimpleautoresponder

system.

Hereisalistofsomeofthemostpopularautoresponderservices.Each

oftheseservicesiswidelyrespectedandmosthavesimilarfeatures

andpricing.

Ifyou’rejustgettingstarted,MailChimpandMailerLitehavefree

versionsyoucanuseforawhile.

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MailChimp

>>http://www.mailchimp.com

MailerLite

>>http://www.MailerLite.com

AWeber

>>http://www.aweber.com

GetResponse

>>http://www.GetResponse.com

Ifyou’relookingtocollectmorein-depthinformation,youmightwant

togowithaCRM,orcustomerrelationshipmanagement,software.

Thistypeofsoftwarehasin-depthinformationcollectionand

management,allowingyoutobuildadatabaseofcustomerinformation

thatyoucanuseformarketingpurposes.

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AgileCRM

>>https://www.agilecrm.com/marketing-automation-software

AgileCRMisoneofthemostpopularandpowerfulCRMsystemsout

there,andyoucanstartwithaFREEaccounttogiveitatry.Youcan

haveupto10userswiththetrial,andyoudon’thavetoenterany

creditcardinformationtogetstarted.

Agilewillletyousetupautorespondercampaigns,performA/Bsplit

testing,segmentyourlists,andevenpredictcustomerbehaviorinthe

future!

Bestofall,AgileCRMhassomeoftheBrestpricingintheindustry,with

plansstartingatjust$8.99permonthafterthetrial.

Infusionsoft

>>http://www.infusionsoft.com

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Infusionsoftisoneofthemostwell-knownCRMsystemsoutthere.

Theyhaveahugelypowerfulsuiteoffeatures,includingsyncingwith

over200otherservicesfromGmailtoBigCommerce,Shopifyto

Woocommerce.

Infusionsofthasextremelypowerfulanalytics,afull-fledgedsales

pipelinebuiltin,andmuchmore.

ThebiggestdrawbacktoInfusionsoftispricing,whichstartsas$199

andscalesupward.It’saverypowerfulsoftware,butthepricemaybea

bithighifyou’rejustgettingstarted.

Salesforce

>>http://www.salesforce.com

Salesforceisanotherverywell-knownCRM.Theyhaveahugearsenal

oftoolsavailable,including

Theyhaveplansstartingatjust$25permonthforleadgeneration

alone,sotheyareaffordableforsmallercompanieswhowon’thavea

lotofusersaccessingthesoftware.Ifyoudon’tneedtheadvanced

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features,youcanmakedowiththecheapestplanjustforgenerating

leads.

Theirleadmanagementsystemletsyoukeeptrackofallthestagesof

customerinteractionandtransactions.

FreeAgent

>>http://www.freeagentcrm.com

FreeAgentisaveryaffordableCRMsystemthathasawealthof

features,includingemailtracking,outboundcalltracking,salesactivity

tracking,real-timealertsandupdates,massemailsend,calendar

syncing,andmore.

Plansstartatjust$29permonth,makingitagreatoptionfornew

companiesandthosewhoaren’tdoingenoughbusinesstosupportthe

priceofoneofthemoreexpensiveoptions.

Onceyou’vedecidedwhichsystemyou’regoingtouseandyou’ve

signedupforanaccountandfamiliarizedyourselfwithhowitworks,

it’stimetomoveontothenextstep—theoffer.

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StepTwo:TheOffer

Onceyouhavechosenyoursystemandsetupyourinitialcampaign,it’s

timetothinkaboutcreatingyouroffer,whichmanypeoplerefertoas

your“leadmagnet”.It’skindoflikefishing,whereyourleadsarethe

fish,andyourleadmagnetisthebaitthatluresthemin.

Remember,thisoffershouldappealdirectlytoyourchosen

demographic.Youcan’texpecttocatchacatfishwithaflashylure

meantforbass.Whileit’spossible,it’snotlikely,andyou’dstanda

muchbetterchanceofcatchingacatfishwithsomethingthatisknown

toappealtothem—suchaschickenlivers,orearthworms,orstinkbait.

Trytothinkaboutwhatmightappealtoyourtargetaudience.What

wouldtheybeinterestedinlearningthattheydon’talreadyknow?

Whatwouldtheybeinterestedingettingadiscounton?

Mostpeoplecreateaspecialreportastheirleadmagnet.It’susually

10-20pages,butmaybeupto50orso,dependingonhowmuchyou

wanttosay.Longerreportsaremoreappropriatewhenyouhavea

complexsubjectandaren’tsellinginformationonthetopic.

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Forexample,ifyou’reinrealestateandsellinghouses,youcangive

awaya50-pageguideonhowtofindtheperfecthouse,including

informationaboutstufflikezoningregulations,homeowners’

associations,utilities,roadfrontage,homeinspections,etc.

Butifyou’resellingacourseonSEO,ashorterreport,say20pages,on

asmallsegmentofthetopicwouldbemuchmoreappropriate,because

youdon’twanttogiveawayallyourinformationforfree.

Youcanalwaysoutsourcethecreationofyourleadmagnet,or

purchaseahigh-qualityPLRproductthatyoucanuse.Thiswillsaveyou

alotoftime.

IfyouareintheInternetmarketingorB2B(business-to-business)fields,

youmightbeinterestedinsigningupfortheAutomatedListProfits

monthlyprogram,whichdeliverstwofully-automatedleadgeneration

packagespermonthandincludesareport,squeezepage,andthank

youpage.Allyouhavetodoispasteyouropt-incodeandupload

everything!

>>https://promotelabs.com/automated-list-profits

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Youmightalsoconsiderjustofferingaheftydiscountcoupontoleads,

especiallyifyouhaveaproductthatisindemandinyourniche.Thisis

especiallyusefulifyouhavearecurringbusinessmodelorasales

funnelwithupsellsthatwillallowyoutousetheinitialsaleasaloss

leaderandmakemoremoneyonthebackendlater.

Onceyouhaveyourleadmagnetready,besuretoaddalinktoitto

yourautoresponderserviceasafollow-upafterpeopleopt-in.You

don’twanttohavetosendallthosefreebiesoutmanually!

Checkyourautoresponder’shelpfilestofindouthowtosetupa

follow-upemailthatcontainsalinktoyourleadmagnet.Theprocess

willbeslightlydifferentforeachservice,butit’snotdifficult.It’sabout

aseasyassendinganemail.

Thenit’stimetocreatethesqueezepagetopromoteit!

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StepThree:TheSqueezePage

Yoursqueezepageisyourleadgenerationpage.Thisisawebpage

createdspecificallytocollectinformationfrompeopleandoncethey

do,yourautoresponderwilldirectthemtothepagewheretheycan

downloadtheirfreebie.

Thispageshouldberelativelyshort.It’snotlikealongsalesletter.

Peopledon’tneedthatmuchconvincingwhensomethingisfree,but

theydoneedsome.Afterall,theydon’twanttogiveuptheirpersonal

contactdetailsunlesstheyreallythinkyourleadmagnetwillbenefit

them.

Forthisreason,squeezepagesshouldhavejustenoughinformationto

enticethereaderintotakingaction.Ifit’stoolong,peoplewillget

boredandleavebeforetheyoptin!

Generallyspeaking,asqueezepageshouldconsistof:

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• Headline–Thisneedstoimmediatelycapturetheirattentionand

persuadethemtocontinuereading.

• Sub-headline–Thisprovidesalittlemoreinformationandworks

asyourheadline’ssupportingagent.

• Bulletpoints–Quick,digestiblehighlightsabouthowyour

prospectbenefitsbysubscribingtoyournewsletter,orentering

yourfunnel.

• Acall-to-action–Adirectpromptthatinstructsyourprospect

howtocompletetheprocessofsigningupforyourfreeoffer.

• Yourleadgenerationform-usuallygeneratedbyyour

autoresponderserviceorleadgenerationservicewithvarious

formfieldsandabuttontosubmittheinformation.

QuickTip:ELIMINATEYOURWORKLOAD

Youcansignuptoaservicethatprovidesmonthlyleadgeneration

packagesthatincludesqueezepages,highqualitycontentthatyoucan

sendouttoyourlist,andeverythingelseyouneedtostartcollecting

leadsandbuildingyourbackendsystem.

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ThisserviceiscalledAutomatedListProfitsanditwasdesignedto

eliminatetheworkloadinvolvedinbuildingalead-generationsystem

byprovidingyouwitheverythingyouneedtogetstarted.

Checkitout:

>>https://promotelabs.com/automated-list-profits/

Information to Collect

Mostpeoplecollectonlythenameandemailaddressoftheirleads,but

youmightneedmoreinformationthanthat,dependingonyourniche

market,andwhetheryouwishtofurthersegmentyourlistsand

identifypotentialcustomersthroughdemographicbaseddata.

Thenameandaddressofpotentialcustomersisprobablyenough

informationforgeneralmarketingpurposes,butwhatifyou’resellinga

higher-endproductorservicelikerealestateorlegalservices,or

somethingthatrequiresone-on-onecontactlikecoaching,you’llwant

tobegincollectingasmuchinformationaspossibletohelpyoubetter

connectwithpotentialcustomers.

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Incaseslikethis,it’sprobablyabetterideatoaskforname,address,

telephonenumber,andemail.Youmightevenneedadditional

information,suchasdateofbirth(ifyou’resellingsomethingforadults

only,forexample)orevenmoredetailedinformation,suchasthe

breedofdogtheyown,ortheirincome.Youdon’twanttoaskfortoo

muchinformation—whichwilljustcausepeopletogetfrustratedand

leavewithoutfillingoutyourform—butyouwanttogetjustenough

informationtomakesurethey’requalified.

Inotherwords,whatinformationdoyoureallyneedtoknowupfront,

andwhatcanyougatherlaterinthesellingprocess?

Onceyoursqueezepageissetup,andyou’veaddedtheleadmagnetto

yourautoresponderservice,it’stimetostartsendingtraffictoyour

squeezepage!

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StepFour:Traffic

Thethreepreviousstepswereprettyeasy.Evenifyoucreateyourown

leadmagnetfromscratch,andyouneedtimetolearnhowtouseyour

autoresponderorCRM,youcancompletetheotherthreestepsina

fewdaysatmost.

Youmightthinktrafficisthehardestpart,butit’sactuallyalotsimpler

thanyouthinktogettraffic!We’regoingtotakealookatafewofthe

beststrategiesforgettingtraffic,bothfreeandpaid.

Free Traffic

Asfarasfreetrafficgoes,there’sonlyonemethodthat’squickenough

togeneratetrafficstartingtoday,doesn’thaveaheftylearningcurve,

andprovidesqualitytrafficthatcanconvert:socialmedia.

Keepinmindthatcertainmarketsaremoreinclinedtousecertain

socialnetworksthanothers,soit’simportanttolocateyourmarketand

becertainyou’refocusingmostofyourtimeandenergyonthose

locations.Whileyoucanstilluseothersocialnetworks,mostofyour

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effortshouldbefocusedonthosesitesthathaveahigher

concentrationofyourtargetdemographic.

We’regoingtolookatafewofthemostpopularsocialnetworks,and

howyoucanlocateyourtargetdemographiconeachoneinorderto

findoutwhichone(s)youshouldconcentrateon.

Facebook

LocatingyourtargetdemographiconFacebookisrelativelysimple.

Beginbysearchingforatopicrelatedtoyournicheandfindpagesand

groupsthatfityourniche.

Forexample,ifyouareofferingadogwalkingservice,you’dwantto

searchforthingslikegroupsforpetownersinyourcityorstate.Find

outhowmanypeopleareinthosegroups,andhowmanygroupsthere

are.Thiswillgiveyouaroughideaofhowmanypeopleyoucanreach

onFacebook.

Jointhesegroupsandparticipateinthem,makingsureyoufollowtheir

rules.Iftheydon’tallowpromotions,you’llneedtocontactthegroup

administratorsandaskforpermissiontoadvertiseyourservice.

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Otherwise,youshouldbeabletopipeinifpeoplehappentoaskabout

dogwalkingservices.

Youcanalsostartyourowngroup,whichisyourbestoption.Thiswill

giveyouasourceoftrafficyoucanturnintoleadsanytime.

YoushouldalsostartaFacebookpageforyourbusiness,andyoucan

evenincludealinktoyoursqueezepageonyourFacebookpage.

Pinterest

Pinterestislikeanonlinecorkboard.Youcanhavemultiple“boards”,

andthenpinimageswithlinks,sortoflikebookmarkingapage.

YoucanfindouthowpopularyournicheisonPinterestbyperforminga

search,andthenclicking“Boards”tofindouthowmanypeoplehave

boardsrelatedtoyournicheANDhowmanyfollowersthoseboards

have.

Youcanalsosearchpinsforthenicheandseehowmanyrepinseach

onehas.Thiswillletyouknowhowinterestedpeopleare.

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Pinteresthasahugeamountoftraffic,andit’srelativelyeasytoaccess

justbyfollowingaccountsthathavesomeconnectiontoyournicheand

pinningcontentrelatedtoyournicheandusingkeywordsinyourboard

namesanddescriptions.

You’llneedtohavesomeinterestingcontenttopin,soit’sagoodidea

tohaveablogorwebsitethatyouusetopostcontentrelatedtoyour

field.Forexample,youcouldhaveadogcareblogforyourdogwalking

serviceandpostusefulinformationforpetowners.

OneimportantthingtonoteisthatPinterestisheavilyimaged-based,

soyou’llneedgoodimagestopinthatrelatetoyourarticle.

Forexample,ifyou’vepostedanarticlecalled“5Tipsfor

HousebreakingYourPuppy”,you’dwanttoincludeaphotoofadog

beingtrained,orsomethingrelatedtohousebreakingapuppy,and

havethetitleofyourarticleontheimage.

IfyoutakealookatPinterest,you’llseethatmostimagesaretaller

thantheyarewide.That’sbecausetheytakeupthemostscreenreal

estatesinceimagesareconstrainedbywidth,buthavemuchmore

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spacetoexpandlengthwise.Thus,trytomakesureyourimagesfollow

thesameformat.

Instagram

Instagramisagreatplatformforvisualcontent,andyoucangetalotof

trafficfromit,especiallyifyourbusinessisrelatedtofashion,beauty,

art,lifestyle,foodandcooking,crafts,orothertopicsthatarepopular.

Youcangetagoodindicationofwhat’spopularonInstagramby

openingtheappandclickingthesearchicon,searchingforaterm

relatedtoyourniche,andthenclicking“Tags”.Thiswillshowyouhow

manypostsarecurrentlyonthesiteusingthatphrase,aswellaslotsof

relatedphrases.

Forexample,whenIsearchfor“dogs”,Iseemillionsofpostswithsuch

hashtagsas#dogsofinstagram,#dogs,#dogstagram,and#dogsitting.

Youcanalsoclickthe“People”tabandclicksomeofthetopprofilesto

seehowmanyfollowerstheyhave.Thisisanothergoodindicatorof

interestinyourtopic.

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TherearethreeimportantstepstogettingtrafficfromInstagram:

1. Filloutyourprofileandincludealinktoyourwebsiteorsqueeze

pagethere.Makesuretochooseaninterestingphotoofeither

yourselforsomethingrelatedtoyournicheforyourprofile

picture.Andincludethatlinkbecauseyoucan’tincludelinksin

thedescriptionsofyourindividualposts!(Justtellpeopletocheck

yourprofileforalink.)

2. Postoften.Instagrampostsscrollbyandaregonequicklyif

someoneisfollowingalotofprofiles,sothebestwaytogetseen

istopostasoftenaspossible.Don’tspam!Justafewpostsaday

isfine,butspreadthemouteveryfewhours.Anddon’tforgetto

addatleast5relevanthashtagstoeverypost!

3. Followpeoplewhoarerelatedtoyourniche.Manywillfollow

youback,andotherswillfindandfollowyoufromthosepeople’s

profiles.It’sagoodideatofollowatleast20newaccountseach

day,whichyoucanfindeasilythroughthesearchfunctionand

referralsfromotherpeople.Stickmostlytofollowingaccounts

relatedtoyourniche,becauseyouwantqualifiedleads,notjusta

highfollowercount!

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OtherSocialNetworks

Thereareothersocialnetworksthatcanbeeffective,too,depending

onyourmarket.Isuggestgivingeachoftheseatrytoseehowtheydo

foryourparticularmarket,butyoumightwanttoconcentrateyour

effortsontheothersiteswe’vetalkedaboutearlierinthischapter.

Paid Traffic

Idon’trecommendusingpaidadsuntilyou’vethrownagoodamount

offreetrafficatyoursqueezepageforawhileandtestedconversion

rates.Ifyouaren’tgettingmanyleads,youmaywanttomakesome

tweakstoyoursqueezepageand/orleadmagnettoincreasethose

conversions.

Onceyou’rehappywithhowyourpageisconverting,youcanstart

sendingsomepaidtraffictoit.

Let’slookatsomeofthemosteffectivepaidadplatforms.Theseare

generallythemostprofitable,buttheymaynotworkforallniches

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equally,sobesuretotrackyourconversionscarefully,tweakadsas

needed,andkillanyadsthataren’tperforming.

FacebookAds

Facebookisgenerallyconsideredoneofthebestadvertisingplatforms,

becauseadsaretypicallyaffordableandconvertwell.Thisismainly

becauseofhowwelltheyareabletotargetadstotheappropriate

parties.

Rememberwhenwetalkedabouthowimportantitistogetqualified

leads?Facebookisbrilliantforthat,becausetheyhaveincredibly

advancedtargetingoptions.Youcantargetpeoplebasedonage,

gender,location,maritalstatus…justaboutanythingyoucanthinkof…

PLUS,youcantargetbyinterests,shoppinghabits,andsomuchmore.

Stickingwithourexampleofusingalocaldogwalkingbusiness,youcan

targetpeopleinyourcity,orsurroundingcities,ANDwhoaredog

owners.YoucanseriouslygetTHATspecific!

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Whenyoucreateyourad,payattentiontothetypeofadyou’re

creating.Theregularnewsfeedandmobilenewsfeedformatsare

consideredthemostprofitable.

KeepinmindthatthepriceyoupayforyouradsonFacebookisheavily

basedonyourCTR(click-thrurate),soit’simportanttodesignthemost

effectiveadpossible.IfyounoticeanadhasalowCTR,pausethead

andmakechanges.Keeptweakinguntilyoufindtherightcombination

tobringinqualifiedleadsatalowcost.

Facebookhasagreatguidetohelpyougetstarted:

>>https://www.facebook.com/business/ads-guide

BingAds

Bing’sadplatformisn’tnearlyascompetitiveasmanyothers,because

theyhavemuchlesstrafficthanGoogle,Facebook,andsomeother

platforms.However,youcanstillgetalotoftrafficataverylowprice,

becausethelowercompetitionmeansyoucanactuallygetmoretraffic

thanyoucouldatthemorecompetitivesitesbecauseinmany

instancesyoucouldbetheonlyadvertiserinagenre.

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BingisaPPCplatformjustlikeGoogleAdWords,soifyou’realready

familiarwithAdWords,youshouldn’thavetoomuchtrouble.

Binghasalotoftrainingifyou’renotfamiliarwiththeplatform:

>>https://advertise.bingads.microsoft.com/en-

us/resources/training/courses

OtherAdPlatforms

Thereareplatformsyoucanexploreaswell,suchasYouTube,

Pinterest,Twitter,Instagram,GoogleAdWords,andmanyothers.But

thesecanbealittletrickiertomasterthantheotherthreeplatforms

wediscussed,astheyareeithermoreexpensive,morecompetitive,or

hardertomaster.

Forthisreason,Isuggestexploringotherplatformsonceyou’ve

masteredtheotherthreewediscussedandaregettingconsistent

results.

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BonusStrategies

Thereareafewthingsyoucandototakeyourleadgenerationtothe

nextlevel.Inthissection,we’regoingtolookatafewofthose.

BigWelcomeSplash

>>https://promotelabs.com/downloads/big-welcome/

TheBigWelcomeSplashisafantasticwaytoreallygrabvisitor

attentionthemomenttheyarriveatyourwebsiteandgetthemtoopt

in.

See,visitorshavebecomeimmunetopopups,andtheygetreally

annoyedwithallthosesneakytacticslikexbuttonsthataretinyand

coloredalmostlikethebackground,andrequiringopt-inbeforethey

canevenreadyourcontent.Theydon’trespondtotheseaswellas

theyusedto.Theyjustleave.

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ButBigWelcomeisapluginforWordPressthatwilleliminatealotof

thesevisitorfrustrationswhilestilllettingyouattractattentionand

grabthoseleads!

Youcancreateasmanywelcomemessagesasyouneedto,includinga

differentsplashscreenforeachpageonyoursiteifyoulike.

SideStripe

>>https://promotelabs.com/downloads/side-stripe/

SideStripeisanotherpowerfulWordPresspluginthatwillletyou

createcoolslide-inadsthatcanincludealeadgenerationform.These

aremuchmoreinterestingandattention-grabbingthanpopupsor

standardon-pageforms.

SideStripeisgreatwhenusedinconjunctionwithBigWelcome,

becauseyouhavetwochancestocapturethelead,andpeoplecan

responddifferentlytodifferentoffers.

Retargeting

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Retargetingisanextremelypowerfuladvertisingmethodthatcanbe

usedatmanydifferentadplatforms,suchasFacebook.Thisisan

advancedtechnique,butitisn’tparticularlydifficulttosetup.

Retargetingallowsyoutospecificallytargetpeopleyouhavealready

reached,inordertopullthembackinandgetasecondchanceat

convertingthem.It’salsousefulbecauseitwillallowyoutotargetyour

existingleadsintosales!

You’llneedtosetuparetargetingpixelonyoursqueezepage.

Whicheverplatformyou’reusingwillgiveyouthecodeyouneedtoadd

toyourpage.Thiswilltrackyourvisitors’behaviorandtargetthem

againlater.

YoucanlearnmoreaboutretargetingonFacebookhere:

>>https://www.facebook.com/business/learn/facebook-ads-pixel

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Conclusion

Inthisguide,you’velearnedhowtosetupyourownpowerfullead

generationsystemfromstarttofinish.Whetheryou’rejustlookingto

collectemailaddressestobuildyourlistsoyoucanmarketaffiliate

offersoryourownproducts,oryouneedmoredetailedinformationfor

bigticketitems,youarenowarmedwithexactlywhatyouneedtostart

collectingthoseleads.

Remember,it’svitaltocollectqualifiedleads.Youcanhavealistofa

millionleads,butitwon’tdoyouanygoodunlessthosepeopleare

interestedinwhatyouhavetooffer.It’smuchbettertohavea

thousandqualifiedleadsthanitistohaveamillionunqualifiedleads,

unlessofcourseyou’resellingsomethingthathasanextremelywide

areaofinterest.

Startbychoosingtherightleadgenerationserviceforyou.Mostof

themhavetrials,soyoucantestthemouttoseewhichoneworksbest

foryourneeds,andwhichoneyoufindeasiesttoyou.

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Next,createyourleadmagnet.Thisoffershouldbesomethingrelated

toyourniche,andsomethingthatyourtargetmarketwouldlikelybe

interestedin.

Onceyourleadmagnetisready,createyoursqueezepage.Remember

tokeepthispagesimple,andfocusonlettingpeopleknowexactlywhat

theywillget,andwhyitwillbenefitthem,whentheysignup.

Finally,sendsometraffictoyoursqueezepage.Startwithfreetraffic,

refineyourpagetogetagoodconversionrate,andsendpaidtraffic

onceyouknowyoursqueezepageisconvertingwell.

It’sthatsimple!Nowgetoutthereandstartgeneratingalltheleads

youneedforyourbusiness!

Goodluck!

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Resources

Foryourconvenience,hereisalistoflinkstothevariousresources

mentionedinthisguide.

Autoresponder Services

MailChimp

>>http://www.mailchimp.com

MailerLite

>>http://www.MailerLite.com

AWeber

>>http://www.aweber.com

GetResponse

>>http://www.GetResponse.com

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CRM Systems

AgileCRM

>>https://www.agilecrm.com/marketing-automation-software

Infusionsoft

>>http://www.infusionsoft.com

Salesforce

>>http://www.salesforce.com

FreeAgent

>>http://www.freeagentcrm.com

Additional Resources

AutomatedListProfits

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>>https://promotelabs.com/automated-list-profits/

BigWelcomeSplashPlugin

>>https://promotelabs.com/downloads/big-welcome/

SideStripePlugin

>>https://promotelabs.com/downloads/side-stripe/