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CornwallThe Official Tourism Guide for Cornwall
2015 booking form......................................................................................
2015
PRICES HELDBook byFriday 16 Mayand save10%
ALL advertisers MUST tick the box to indicate what size advertisement they require
Should you be wishing to place more than one advertisement, please complete a separate booking form for each advertisement.
Booking your Advertisement – Accommodation & Editorial Advertisers
Cornwall Guide Advertising Rates
1 Complete all appropriate sections of this booking form, sign and return ALL pages.
2 Either enclose full payment as indicated or complete the Debit/Credit Card Payments section indicating Full or Stage Payments.
3 You do not need to be a member of Visit Cornwall to advertise within this publication. However, details of Visit Cornwall Membership may be obtained from the Membership Team on 01872 322905.
If you have any questions about advertising, please contact
Lynn Pascoe at Visit Cornwall:
Tel: (01872) 322908All booking forms must be returned by Friday 23 May 2014
New Advertisements Under Half A PageALL advertisements under half a page are set to a standard format – see page opposite. The maximum amount of imagery that can be incorporated within each advertisement size can be viewed on the Standard Format Advertisements page.
You will need to work your way through the booking form completing all the respective areas.
Repeat Advertisements Under Half A PageMake any corrections to text, tariff, facility codes and logos on the enclosed copy of your 2014 advertisement without exceeding the maximum allocation for your advertisement size.
Repeat Full Or Half Page AdvertisementsIf you have a full or half page repeat advertisement supplied by a designer NO CHANGES can be made.
New Full or Half Page AdvertisementsFor 2015, full and half page advertisements can either be supplied on disc as your own artwork or can be set to a standard format.
Visit Cornwall Member rates
SIZE TICK CONTENT BASIC VAT @ 20% TOTAL EARLy BIRd dISCOUNT TOTAL PRICEOutside Back Cover Must be supplied on disc. You choose the content £8000.00 £1600.00 £9600.00 £8640.00
Inside Back Cover Must be supplied on disc. You choose the content £5600.00 £1120.00 £6720.00 £6048.00
Full page Must be supplied on disc. You choose the content £4393.50 £878.70 £5272.20 £4744.98
Full page Set to our standard format £4393.50 £878.70 £5272.20 £4744.98
Half page Must be supplied on disc. You choose the content £2474.50 £494.90 £2969.40 £2672.46
Half page Set to our standard format £2474.50 £494.90 £2969.40 £2672.46
Third page 100 words, 4 logos and colour picture (s) £1944.25 £388.85 £2333.10 £2099.79
Quarter page 80 words, 3 logos and colour picture (s) £1388.75 £277.75 £1666.50 £1499.85
Sixth page 60 words, 3 logos and colour picture (s) £1055.45 £211.09 £1266.54 £1139.89
Twelfth page 40 words, one logo and one colour picture £485.00 £97.00 £582.00 £523.80
Twenty-fourth page 12 words, one logo and one colour picture £220.00 £44.00 £264.00 £237.60
Twenty-fourth page 20 words, one logo [no picture] £220.00 £44.00 £264.00 £237.60
Non Member rates
SIZE TICK CONTENT BASIC VAT @ 20% TOTAL EARLy BIRd dISCOUNT TOTAL PRICEOutside Back Cover Must be supplied on disc. You choose the content £10400.00 £2080.00 £12480.00 £11232.00
Inside Back Cover Must be supplied on disc. You choose the content £7280.00 £1456.00 £8736.00 £7862.40
Full page Must be supplied on disc. You choose the content £5711.55 £1142.31 £6853.86 £6168.47
Full page Set to our standard format £5711.55 £1142.31 £6853.86 £6168.47
Half page Must be supplied on disc. You choose the content £3216.85 £643.37 £3860.22 £3474.20
Half page Set to our standard format £3216.85 £643.37 £3860.22 £3474.20
Third page 100 words, 4 logos and colour picture(s) £2527.53 £505.51 £3033.04 £2729.74
Quarter page 80 words, 3 logos and colour picture(s) £1805.38 £361.08 £2166.46 £1949.81
Sixth page 60 words, 3 logos and colour picture(s) £1372.09 £274.42 £1646.51 £1481.86
Twelfth page 40 words, one logo and one colour picture £630.50 £126.10 £756.60 £680.94
Twenty-fourth page 12 words, one logo and one colour picture £285.99 £57.20 £343.19 £308.87
Twenty-fourth page 20 words, one logo [no picture] £285.99 £57.20 £343.19 £308.87
Booking your Advertisement – Accommodation Advertisers ONLY
As the editorial pages of this guide is designed using distinctive, high quality photography, we reserve the right to refuse poor quality, outdated pictures within the advertising section
Booking your Advertisement – Editorial Advertisers ONLY
You / your design agency will supply a print ready PDF file of your advertisement no matter what size advertisement you book.
A specification sheet will be sent upon receipt of this booking form to you or your design agency.
You will need to work your way through the booking form completing all the respective areas.
Name*:
Establishment Name:
Telephone:
E-Mail:
Web: www.
Address:
Post Code:
* If you do not wish your name to appear in your
advertisement please tick here
To Be Completed By All Cornwall Guide Advertisers Address For Correspondence / Bookings
To be completed by Accommodation advertisers ONLY — Editorial advertisers go to Section 6
1 Which Area?A version of the map will appear in the Cornwall Guide. Please mark a large X in the square on the map where your accommodation is. Your advertisement, including the grid reference, will then appear in one of the following sections:
West South Coast North Coast
Bodmin Moor All Cornwall Farm Holidays
All Cornwall Self-Catering Agencies
If you market yourself, for example, as South Coast but are located on Bodmin Moor then tick the box indicating the area you wish to be placed.
3 Your Advert InformationText, E-Mail, Web Address & Tariff – To Be Supplied On Disc Or Separate Sheet By ALL NEW Advertisers Or If you Are drastically Amending your Current Text. Alternatively, you can e-mail [email protected]
Text – Please supply either 12, 20, 40, 60, 80 or 100 words. Please do not exceed the maximum allocation for your advertisement size. We reserve the right to edit your text.
E-Mail / Web – Web addresses must only lead to National Quality Assessment Scheme, Visit Cornwall Recognised Inspection Scheme rated or Visit Cornwall Accommodation Charter establishments.
Tariff – (12 words only – each price, eg, £25 counts as one word). All prices must include VAT.
IMPORTANT: It is made clear in the guide that prices quoted by you are only an indication of your tariff, so you can safely make an estimate now.
Facility Codes (continued)
Please do not exceed the maximum allocation for the advertisement size you have booked (up to 5 codes for 1/24th, up to 10 codes for 1/12th page advertisements and up to 15 codes for all other sizes).
you do NOT need to complete this section unless you are changing the codes in your 2014 advertisement but please check that all codes are still valid.
Parking provided
Suitable for disabled
Lift
Ground floor bedrooms available
Open at Christmas
Special Breaks available
Phone in s/c property or hotel room
En-suite bedrooms
Hairdrier available
Electric shaver points
Tea/coffee facilities in bedrooms
Cots available
TV in s/c property or hotel bedroom
Evening entertainment
Linen provided
No smoking establishment
Central heating/night storage heaters
Foreign languages spoken
Broadband
Internet
WiFi
Restaurant/cafe on site
Vegetarian/special diets catered for
Licensed
Children’s facilities/playroom
Games room
Outdoor swimming pool
Indoor swimming pool
Dogs/pets accepted
Linen for hire
Laundry facilities
Motor caravans admitted
Showers on site
Shop on site
Electric hook-ups
Credit cards accepted
9
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4 Facility CodesTourism facility codes are included in all accommodation advertisements (except on supplied advertisements). Please circle the codes which you require.
2 Which Section?You can only appear in the section to which your National Quality Assessment Scheme rating pertains, eg, a Hotel must advertise within the Hotels section. A Guest House must advertise within the Guest Accommodation section.
Hotels
Guest Accommodation
Self-Catering
Holiday, Touring & Camping Parks
Individual Caravan You may choose Self-Catering or
Holiday, Touring & Camping Parks
Holiday Village You may choose Self-Catering or Holiday, Touring & Camping Parks. Visit Cornwall reserves the right to overrule.
Serviced Apartments You may choose Self-Catering
Alternative Accommodation
Budget Hotels
Campus You may choose Guest Accom or Self-Catering
Chalets You may choose Self-Catering or Holiday, Touring & Camping Parks
Hire Craft & Hotel Boat
Hostel
1
A MLKJHGFEDCB
2
3
4
5
6
7
8
9
10
WEST
SOUTH COAST
BODMIN MOORNORTH COAST
PENZANCE
ST IVES
FALMOUTH
ST AUSTELL LOOE
PLYMOUTH
BODMIN
BUDE
HELSTON
CAMBORNE
REDRUTH
NEWQUAY
PADSTOW
LAUNCESTON
LISKEARD
TRURO
Polperro
Mevagissey
Gorran Haven
Portloe
Portscatho
St Mawes
Veryan
HelfordMawnan Smith
PorthallowPorthoustock
CoverackKennack Sands
Cadgwith
PenrynStithians
PorthcurnoLamorna
Mousehole
Marazion
Portreath
Zennor
CapeCornwall
St JustNewlyn
Praa Sands
PorthlevenGunwalloe
Gweek
St Keverne
Mullion
Kynance CoveLizard
SennenLand’s End
Carbis Bay
Porthtowan
St Agnes
Feock
PhilleighRuanhighlanes
Mount Hawke
RockTrevone
PolzeathPort Isaac
Tintagel
DelaboleTrebarwith Strand
Camelford
Boscastle Warbstow
Morwenstow
Sandymouth
Stratton
Widemouth Bay
Crackington Haven
Kilkhampton
Constantine Bay
Wadebridge
Altarnun
St BrewardSt Tudy
Bolventor
Blisland
Cardinham
Lostwithiel
Golant
Lanivet
St Columb MajorMawgan PorthWatergate Bay
Crantock
St Newlyn EastPerranporth
Gwithian
Godrevy
Hayle
Goonhavern
Holywell
Charlestown
ProbusSt Ewe
Fowey
CarlyonBay
Mount
Duloe
Downderry
St NeotMinions
Torpoint
Cawsand
Calstock
Gunnislake
Dobwalls
Callington
Saltash
5 LogosIncluded On All Advertisements (except on supplied advertisements)
All establishments will be required to show their appropriate National Quality Assessment Scheme, Visit Cornwall Recognised Inspection Scheme rating or Visit Cornwall Accommodation Charter (VCAC) on their advertisement.
Please do not exceed the maximum allocation for the advertisement size you have booked (1 logo for 1/24th and 1/12th page advertisements, 3 logos for 1/6th and 1/4th page advertisements and up to 4 logos for 1/3rd page advertisements and above).
National Accessible Scheme
Others
It is a contravention of the Trades Descriptions Act 1968 to display a logo or grading to which you are not entitled or which is not current
Please tick appropriate category Mobility 1 2 3 AE Vision 1 2 Hearing 1 2
LHALocal Hotel
Association
AA: Please state the number of Pennants or Holiday Centre
Visit Cornwall Recognised Inspection Scheme: Please state
Approved Awaiting Assessment
AA: Please state the number of stars, designator and award, if applicable (Rosette, Breakfast, Dinner)
VisitEngland: Please state the number of stars, designator and award, if applicable (Gold, Silver, Breakfast)
To be completed by Editorial advertisers ONLY – Accommodation advertisers go to Section 7
6 Which Section?Please tick one category which best encompasses your business
Activities General
Arts & Craft How To Get Here
Culture Indulgence
Family Holiday – Attractions Sustainability
Food & drink Well-Being
Gardens World Heritage Site
Sections that may/will be applicable to BOTH Editorial and Accommodation advertisers
7 Design/Advertising Agency DetailsTo be completed IF you wish to employ a designer or anyone else to handle your advertising
Design/Advertising Agent’s Name:
Address:
Post Code:
Tel: Fax:
E-Mail:
8 Check ListPlease Ensure you Send Us All Of The Following, If Applicable:
This form, completed and SIGNED, with the appropriate payment or completed Debit/Credit Card details indicating Full or Stage payments
Amended copy of 2014 Guide advertisement, if applicable
disc with picture and/or text, etc, if applicable, colour transparency, colour print [not negative] or colour illustration with cropping instructions, if applicable. Alternatively, you can e-mail [email protected]
Copy of your typestyle for advertisement heading, if applicable, to be supplied on disc as an eps or tiff file. Alternatively, you can e-mail [email protected]
9 Stage PaymentsStage payments will be split equally over 6 months but this is subject to your booking-in date, eg, May: 6 months, June: 5 months, July: 4 months, August: 3 months, September: 2 months, October: 1 month.
you will need to complete the debit/Credit Card Payments section below and tick to indicate Stage Payments.
10 Debit/Credit Card PaymentsSORRy, AMERICAN EXPRESS NOT ACCEPTEd
Please complete the details below should you wish to pay by this method or make Stage Payments.
Card Holder’s Name:
Card Type:
Card Number:
Valid From Date: Expiry Date: If applicable
Issue No: If applicable
Security No: Last 3 digits on reverse
Full Payment
Stage Payments
11 Payments Enclosed
Price of Advertisement inc VAT ....................... £
Price of Membership inc VAT ........................... £ If applicable
Total Payment inc VAT .................................. £
Please make cheques payable to Visit Cornwall
12 ImportantPlease read the Terms & Conditions overleaf and sign below.
Signed: Date:
If you have any questions about advertising, please contact
Lynn Pascoe @ Visit Cornwall – telephone 01872 322908.
ALL pages of this booking form must be returned no later than Friday 23 May 2014.
Green Tourism Business Scheme: Please state your award
Gold Silver Bronze Awaiting Assessment
British Holiday & Home Parks Association Member
Visit Cornwall Accommodation Charter
www.web-address-to-go-here.co.uk
Twelfth Page Advertisement ref
Any Farm Park, Anywhere, Any Cornish Town AA11 2BB E [email protected] (01000) 300000 F (01000) 300000
A twelfth page advertisement gives you up to 40 words, plus your address and rates, one colour picture, one logo and up to 10 facility codes. You may use your own typestyle for your establishment name.
Caravans: £160–£495 Camping: Adults £5, Child (4–12) £3
<WHOLIDAY, TOURING& CAMPING PARK
Any Caravan Park, Anywhere, Any Cornish Town AA1 2BBE [email protected] T (01000) 700000 F (01000) 700000
Third Page Advertisement ref
A third page advertisement gives you up to 100 words of copy, in addition to your address and rates, together with up to 3 colour pictures, four logos and up to 15 facility codes. You may also use your own typestyle for the name of your establishment, if you can supply this on disc as an EPS or TIFF file. Alternatively, you can e-mail [email protected]
www.web-address-to-go-here.co.uk
9<iW
Caravans: £160–£495 Camping: Adults £5, Child (4–12) £3
HOLIDAY, TOURING& CAMPING PARK
Caravans: £160–£495 Camping: Adults £5, Child (4–12) £3
A quarter page advertisement gives you up to 80 words of copy, in addition to your address and rates, together with up to 3 colour pictures, three logos and up to 15 facility codes. You may also use your own typestyle for the name of your establishment, if you can supply this on disc as an EPS or TIFF file. Alternatively, you can e-mail [email protected]
.
Any Caravan Park, Anywhere, Any Cornish Town AA1 2BBE [email protected] T (01000) 700000 F (01000) 700000
www.web-address-to-go-here.co.uk
Quarter PageAdvertisement ref
HOLIDAY, TOURING& CAMPING PARK9<iW
PicturesIt is essential that you send us good quality images either on disc, colour transparency, colour print [not negative] or colour illustration with cropping instructions, if applicable, for all new advertisements or if you are changing your 2014 advertisement picture. Alternatively, you can e-mail [email protected]
Standard Format AdvertisementsDesignThe examples shown here indicate the style and sizes available. 1/12th page advertisements will be laid out horizontally or vertically whichever is most suitable (at the discretion of Visit Cornwall).
Please note that on 1/24th and 1/12th page advertisements the postal address may need to be abridged if e-mail and web addresses are to be included.
9<iW SELF-CATERING
Twenty-fourth Page refwww.web-address-to-go-here.co.uk
Twenty-fourth refwww.web-address-to-go-here.co.uk
Twenty-fourth page advertisement without picture gives you 20 words, address and rates, plus one logo and up to 5 facility codes.
Twenty-fourth page advertisement allows 12 words, address, one logo and 5 facility codes.
Caravans: £160–£495Camping: Adults £5, Child (4–12) £3
Caravans: £160–£495Camping: Adults £5, Child (4–12) £3
W
W
HOLIDAY, TOURING & CAMPING PARK
HOLIDAY, TOURING & CAMPING PARK
Anywhere Caravan & Camping ParkAny Cornish Town AA11 2BBE [email protected] (01000) 200000 F (01840) 200000
Anywhere Caravan & Camping ParkAny Cornish Town AA11 2BBE [email protected] (01000) 200000 F (01840) 200000
A sixth page advertisement gives you up to 60 words of copy, in addition to your address and rates, together with up to 2 colour pictures, three logos and up to 15 facility codes. You may also use your own typestyle for the name of your establishment, if you can supply this on disc as an EPS or TIFF file. Alternatively, you can e-mail [email protected]
Any Holiday Cottage, Anywhere, Any Cornish Town AA1 2BBE [email protected] (01000) 300000 F (01000) 300000
www.web-address-to-go-here.co.ukSixth Page Advertisement ref
Per week from £180 (low season) to £320 (high season)
9<iW SELF-CATERING
The following is not applicable for self-catering:
Code of Booking Practice In common with the Statutory Tourist Boards, Visit Cornwall implemented, with effect from 1st June 1977, the Code of Booking Practice. This applies to hotels and guest houses with four or more guest bedrooms and has been introduced voluntarily.
The main object of the Code is to ensure that guests shall be clear, by being told in writing BEFORE taking up accommodation, what prices they will be obliged to pay, particularly the total obligatory charge. Such details should be supplied when the booking is being made and confirmed, in writing, at the point of reception.
Before a booking is taken up, establishments abiding by the Code are required to give the customer a card at reception stating the total charge for a room and meals included in the booking, taking account of Value Added Tax and any service charge. Certain other basic particulars about the accommodation will be included such as the provision or otherwise of a private bathroom.
Further information may be obtained from: Trading Standards Service, Cornwall Council,Unit 6, Threemilestone Industrial Estate,Threemilestone, Truro TR4 9LD.
Telephone: 0300 1234 191
1 No guarantee can be given regarding the exact period during which this publication will be distributed.
2 No particular position can be guaranteed for any advertisement. Visit Cornwall reserves the right to decide the position of any advertisement.
3 Cancellation Charges – Should you need to cancel your advertisement at any stage prior to printing, the following charges will apply: prior to 28 July – 20%, up to 15 September – 50% and thereafter no refund will be made.
4 If any copy or other material is not supplied within seven days of a request for the same, Visit Cornwall shall be at liberty to proceed with the printing in as complete a form as practicable, or omit the advertisement altogether at its discretion.
5 The Advertiser shall be responsible for and shall indemnify Visit Cornwall against all losses, damages, costs and expenses by reason or on account of any libel or any infringement of copyright due to copy and/or photographs supplied by the Advertiser to Visit Cornwall which is or are used by Visit Cornwall for publication in print in the said publication. In case Visit Cornwall shall pay or be liable to pay any sum or sums of money in discharge of any such losses, damages, costs or expenses, the Advertiser shall be liable to pay the same to Visit Cornwall.
6 Any advertisements published in the publication are carried on the assumption that they comply with the provisions of the Trade Descriptions Act, 1968. The right to refuse copy for publication is therefore reserved by Visit Cornwall if it has reason to suspect that any advertisements do not comply with the provisions of the said Act.
7 A proof of every standard format advertisement will be sent to the Advertiser, who shall be responsible for checking and, if necessary, correcting the proof, and for returning it to Visit Cornwall, within the time allowed for this purpose. No liability can be accepted by Visit Cornwall for any error whatsoever in an advertisement. Author’s minor alterations to the original copy, made at colour proof stage, will not be charged.
8 If, accidentally or otherwise, an advertisement is omitted from the publication, Visit Cornwall shall be under no
FOR OFFICE USE ONLY: Number:
Member Non-Member Accommodation Editorial
Section: Hotels Guest Accom Self-Catering Parks Individual Caravan Holiday Village Serviced Apts
Alternative Accom Budget Hotel Campus Chalets Hire Craft & Hotel Boat Hostel
Activities Arts & Craft Culture Family Holiday – Attractions Food & Drink Gardens
General How To Get Here Indulgence Sustainability Well-Being World Heritage Site
Area: West South Coast North Coast Bodmin Moor Grid ref:
All Cornwall SCA All Cornwall Farm Holidays
Size: Full Half 1/3 1/4 1/6 1/12 1/24 Location:
Enclosed: Text No. of repeat pic(s) No. of new pic(s) New Typestyle
Full – 1/2 – Page Repeat Full – 1/2 – Page Standard Format Disc / CD Enclosed Rate Card Signed / Dated
Fees: Advert Fee Enclosed Membership Fee Enclosed Debit/Credit Card Details Provided
Amount Received: Guide £ CHQ/CC/INV
Membership £ CHQ/CC/INV
Total £ CHQ/CC/INV
Process completed by:
Notes:
liability to the Advertiser, other than to make a refund of the advertisement charge.
9 If there is an error with an advertisement where Visit Cornwall is at fault we will offer a full refund but no further compensation.
10 The advertisement rates are strictly net.
11 Visit Cornwall reserves the right to reject any particular copy or layout, or to decline or reject any application for space in the publication at any time, without assigning a reason, whether the amount due in respect of the advertisement has been paid or not. In the event of an application being rejected after payment by the advertiser, a refund will be made.
12 Visit Cornwall will use every endeavour to ensure the due performance of the Contracts, but will not be responsible for any delay or cancellation caused by the inability to secure labour or materials, or as a result of any strike, lock-out or other labour dispute, or any other cause beyond its control.
13 Advertisers are expected to comply with the Government’s Voluntary Code of Booking Practice for Hotels and Guest Houses, where it is applicable (See across).
14 All advertisers must have the appropriate yearly assessment carried out by either the AA and/or VisitEngland or Visit Cornwall Recognised Inspection Scheme or signed up to the Visit Cornwall Accommodation Charter Scheme.
TariffsAll prices quoted in advertisements must be inclusive of VAT.
Proofs A proof will be sent to you if your advertisement is standard format so that you might check it for designer errors or such minor alterations as new ownership or enforced changes to tariffs. Please note you will no longer receive a black and white proof of your advert but simply one colour proof. Any minor changes made at this stage will not incur a charge. Major alterations could incur heavy surcharges. Proofs must be returned within five days. On no account can the designer release original photographs or artwork until the Guide is completed. It is advisable to have duplicate photographs made for use in other publications.
All pages of this booking form are to be returned. It is essential that you take a photocopy for your records.Please return by Friday 23 May 2014 to:
Lynn Pascoe, Visit Cornwall, Pydar House, Pydar Street, Truro, Cornwall TR1 1EA. Tel: (01872) 322908
Terms & Conditions for Acceptance of Advertising
Payments All cheques should be made payable to Visit Cornwall.
Liability Visit Cornwall accepts no liability arising from any mistake or error which may occur in any entry in the Guide whether or not due to any negligence on their part or on the part of their employees or agents.
