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© Jobs2web 2010All Right Reserved
2010• 160+ Clients• Staff and Facility Expansion• “Recruit Better”• Expanded Resources• Job Distribution & Analytics
2009• 130+ Clients• 2009 Inc. 500 Honoree• 2009 Top HR Product Award
2008• Interactive Recruiting Site• Client Advisory Board• Dashboard Analytics• Leveraged Social Networking• 85 Clients2007
• Extended Industry Partners• 30 Clients
2006• Recruiting Platform introduced• SEO Leadership• First Clients- Xerox, Merck
2005• R&D Core Technology• HotGigs Staffing Exchange
Jobs2web BackgroundHeadquartered in Minnetonka, MN with a proven leadership team combined with over 70 committed people that do:
• Research & Development
• Marketing & Sales
• Implementation & Support
• Account Management
• Finance & Operations
JOBS2WEB HELPS YOU RECRUIT BETTERIN THREE BASIC WAYS.
FIND BETTER. ENGAGE BETTER. KNOW BETTER.
The Talent Shift
Web 2.0 +Pre-Web Web 1.0
craigslist
Jobs2web is revolutionizing the recruitment industry by using interactive marketing technology, empowering you to Recruit Better.TM
Each day, we help hundreds of clients attract higher quality candidates in less time, for a fraction of the cost.
SIMPLIFY THE ROUTETO BETTER TALENT.
CAREERSITES
APPLICANTTRACKING
SYSTEM
SEARCHENGINES
SOCIALNETWORKS
JOBSITES
EMPLOYEEREFERRALS
TALENTCOMMUNITY
MOBILE
Real Results = Optimized Recruiting Spend
Before: An employer who is using
traditional recruiting methods
After: An employer who has started to leverage all
recruiting channels and optimized recruitment
advertising spend
FIND BETTER ENGAGE BETTER KNOW BETTER
Helping You – Recruit BetterTM
SEO & PPC
Craigslist
Job Distribution
Social Networks
Talent Community
CandidateProfile
TalentPipeline
Email & RSS
Referrals ViralMarketing
Social Media
JobMarketing
Career SiteServices
Career Site
CRM/Sourcing
ApplicantTrackingSystem
• Visitor Intelligence
• Keyword Rankings
• Candidate Demographics
• Social Network Monitoring
• Source Tracking
• Campaign Tracking
• Cost Per Applicant
• Cost Per Hire
Increase Competitiveness
Lower Advertising Expense
(Job Boards & Print)
Increase Competitiveness
Lower Advertising Expense
(Job Boards & Print)
Increase Visitor to Candidate Conversion
Lower Headhunting Costs
Increase Recruiter Efficiency
Increase Visitor to Candidate Conversion
Lower Headhunting Costs
Increase Recruiter Efficiency
Increase Campaign Yield
Lower Operational Costs
Return $2+ For Each $1 Invested with
Jobs2web
Increase Campaign Yield
Lower Operational Costs
Return $2+ For Each $1 Invested with
Jobs2web
Partial listing of clients …
Healthcare
Consulting/Services
Financial/Insurance
Retail / Product
Engineering/Technology
Med Tech
Energy/Ag
Talent abounds in a mindboggling array of channels in the online universe.
FIND BETTER.
Career Site Job Boards
Search Engines
Social Media & Networks
Employees (Referrals)
Past Visitors & Applicants
Recruiters Contacts
Job Classifieds & Aggregators
Every Job is a Campaign
Description from ATS
Passive Capture
Apply Direct To
ATS
ConnectTools
Apply Direct To
ATS
ATS Keyword Search Social Sharing
Marketing
Passive Capture
Matching Jobs
Direct To ATS
Social Sharing
ConnectTools
Marketing
LIFE TIME FITNESS
“Jobs2web helped us deliver a better candidate experience that has been instrumental in building a diverse talent community, enabling us to reduce our time to fill open positionsby up to 50 percent.”
Jess ElmquistVice President, Life Time University
At Jobs2web we firmly believe that the best route between jobs and talent is a two-way street.
ENGAGE BETTER
ON A TYPICAL CAREER SITE…
ONLY
8%of visitors will begin the apply process!
ONLY
1/2of those will actually finish the application process!
&
What Is A Talent Community?
Talent Community
Prospects & Passives
Current Employees
Past Applicants
Recruiter Contacts
Key Contact Lists
Alumni
• Centralized database of targeted talent groups
• Automated job matching & marketing
• Configured & self-managed by talent
• Grouped & tagged for campaign targeting
• Designed to increase repeat & viral traffic to your site
• Integrated into your career site, apply process
• Accessible by Sourcing Teams to target key talent
Visitors join your Talent Community to be notified of future opportunities.
• Active Job Seekers• Employee Referrals• Past Applicants• Passive Career Site Visitors• Social Network Contacts• Recruiter Contacts• and More!
Automated dialogue with every candidate keeps your
community engaged.
• New job postings become campaigns that instantly match the best talent with the right job.
Your talent community will be a robust supply chain
that helps you fill jobs better and faster than ever
before.
Talent Community Building
Map Search
Keyword Search
Category or Keyword
Links
ConnectTools
Current Candidate Experience – Apply or Goodbye
Current Candidate Experience – 7 clicks to apply
© Jobs2web 2010All Right Reserved
Job Details: Sales Associate
Sales Associate Will work regularly with customers to find and s Job Details: Sales Associate Job Description: Sales Associate Will work regularly with customers to find and sell products to match our customer’s needs. Must be interested in and capable of interacting with the customer by approaching customers to suggest items as well as using active selling techniques to drive add on business. Qualified candidates should feel comfortable working in a dynamic environment with shifting priorities and responsibilities. Outside of selling product to our customers on our selling floor, associates may also stock shelves, maintain backroom areas, process customer pick-ups and operate cash registers as needed. May also be assigned other duties within the store at the direction of the store management team.
Powered by Jobs2web
A consumer report requesting criminal conviction information and/or an investigative consumer report may be requested in connection with your employment application. Upon written request to the employer, you will be informed whether this report was requested, and, if so, the name and address of the consumer reporting agency. You may inspect and receive a copy of this report by contacting the agency. Click here to read the text of Article 23-A of the New York State Correction Law relating to the employment of persons previously convicted of a criminal offense.
Passive Capture
Description from ATS
Apply Direct To
ATSSocial SharingATS Keyword
Search
ConnectTools
Talent Community Membership
Cleveland Clinic
HCR ManorCare
Lifetime Fitness
<1 1 2 3 4 5 6 7 8 90
200
400
600
800
1,000
1,200
1,400
1,600
1,800
2,0001833
1291
687
458
869 806
588 514 481
89
Age Of Applicants In Talent Community
67% Of Candidates Apply Same Day 33% Join Talent Community
& Apply Months After
Before After
• Inconsistent Experience• Poor Employment Brand Use• Recruiter Owned Network• Recruiter/Rolodex defection
• Better and consistent Experience• Promotes Company Brand• Company Owned Network• Network Retention
Social Network Strategy
MICROSOFT CORPORATION
“The Jobs2web platform helps us automate and measure all aspects of our talent community and social recruiting strategy.
It has definitely brought the efficiency, innovation, and insights that we needed to drive the results we’re looking for, and even helped us to re-humanize the recruiting function here at Microsoft.”
Marvin SmithDirector Of Talent Communities
It seems like recruiting is still a guessing game.
KNOW BETTER
31
POST, PAY AND PRAY IS PASSÉ.
No more getting reports after you’ve spent your money—and still wondering – did it work?
• See your results from the time the first dollar is spent • Make adjustments on the fly• Improve every campaign• Be in total control of your spend and strategy
UNIQUE DASHBOARD REPORTS
• Visitor by Visitor Reporting (Source + Keywords)
• Visitors Map
• Visitors by Day & Time
• Members Overview
• Members Map
• Members Groups
• Facebook Referrals
• Applicants Overview
• Applicants by Job
• Applicants by Job Overview
• Jobs Overview
• Categories Overview
• Keyword Rankings (and History)
• Conversion Funnel (by Source of Talent)
HCR ManorCare“Jobs2web has helped HCR ManorCare identify, develop and track new recruitment channels to drive increased candidate traffic directly to HCR ManorCare at a significantly lower overall cost. At HCR ManorCare we measure everything with very detailed analytics.”
Annette FoghtDirector of National Recruiting
WE JUSTJOINED YOUR TEAMWe put our Client Strategy Group at your service to create perfectly calibrated solutions that align with your strategy, processes, and goals.
Your own Client Strategy Director will work with you, day in and day out, to help you navigate the interactive recruiting environment, and get where you want to be.
We’re eager to talk to you, work with you, build a solution for you, and put you on the direct path to recruiting better.
Lifetime Fitness TransformationChallengeReduce its annual $200K spend on job boardsWhile most job seekers thought of Life Time Fitness for openings such as personal trainers, Life Time has a variety of positions – including positions in spas, restaurants and administrative offices. They needed to attract qualified, geographically diverse applicants with varied skills sets and create brand visibility in areas where Life Time Fitness was not yet established.
SolutionsJobs2Web transformed the company’s career center into an interactive recruiting engine that leverages Web 2.0 technologies.
Results• 187,000-member talent community• Eliminated 99% of job board spend• Improved candidate experience• Increased conversion of visitors- to-applicants by 100%. • 804% increase in applicants • Reduced cost per hire from as much as $300 to as little as $15. • Improved quality of candidates, as evidenced by 30% turnover
reduction for key roles.
Lifetime Fitness Increase In Talent Quality & Key Business Metrics
Q4 ‘09 Q1 ’10 YTD
QoQ % increase
Visitors 419,819 603,226 44%
Apps 35,082 47,758 36%
Talent Comm
36,555 49,347 35%
‘09 ‘10
RMP Standard: 1,000 jobs
Premium: 1,000 jobs
JP&A No Yes
Other No Redesign, social, hosting, campaigns
QoQ Value Growth
YoY Product Growth
QoQ new club opening marketing cost reduced by 85% and CPA by 75%
QoQ Personal Trainer financials over-performing $1.3M over revenue target
Impact Area Q1 2009 Q2 2010 Result
Staff Growth 1762 PTs 1803 PTs 2.3% Increase
5.6% increase in growth since Oct 09
Applicants 1482 1681 13.4% Increase
Average Hires per month 72 82 13.9% increase
Revenue Per Trainer $5,814 $6,177 6.2% Increase (Higher quality of new hire)
YoY Talent Community growth 6X
ADP Case Study: Working with WidgetsChallenges
As a leading global provider of HR, payroll, and benefits administration services, ADP required a vast pool of uniquely-talented employees to service a large catalog of clients. The company tasked Jobs2web with opening doorways to jobs on their career site and other Web 2.0 channels in order to attract and welcome potential candidates into their talent community.
SolutionsJobs2web installed widgets on the ADP career site and Facebook fan page. The ADP widgets included a field to search for careers, networking and social media widgets to engage visitors on other platforms, and an email subscribe widget to publicize their talent community. Each widget was embedded with a unique code, enabling ADP recruiters to track their efficiency on the Jobs2web dashboard.
Results• ADP realized immediate and significant increase in
applicant volume and quality• 10X more traffic to their career site – now over
100,000 job seekers visit the ADP site monthly• Talent community burgeoned to 100X its original
amount, from a dozen a day to over 1,300 subscribers per day
• Visitor to applicant conversion increased by 50%
37
Jobs2Web Integration Catapults Volume, Quality and Throughput
Q4 ‘09 Q1 ’10 YTD
QoQ % increase
Visitors 132,718 635,438 379%
Apps 11,742 43,143 267%
Talent Comm
12,418 46,531 275%
‘09 ‘10
RMP Standard: 500 jobs
Premium: 750 jobs
JP&A No Yes
Other No Site redesign, campaigns
QoQ Value Growth
YoY Product Growth
June July Aug Sept Oct Nov Dec Jan Feb Mar Apr May 9,000
11,000
13,000
15,000
17,000
19,000
B4 J2WWith J2W
YoY ATS completed applicants up 40%
MoM visitors up 10X MoM throughput conversion up 50%
MoM Talent Community joins up 100X
Enhance brand recognition
Improve the candidate experience
Make recruiters more efficient
Build proprietary, passive talent relationships
Drive quality talent directly via multiple channels
Gain accurate and total visibility to recruiting metrics
Power your social networking strategy
Meeting Your Business Objectives
Spend more effectively
Jobs2Web Recruitment Marketing Platform
Time To Value In 12 Weeks
41
How fast can your jobs be in front of candidates?
Discovery Train
• Easy and collaborative deployment• Live in 12 weeks from receiving assets (pending client approvals and project scope)• No changes to ATS System• No change in your recruiting process
Build Go Live
• Train users on platform and dashboard
• Your Hiring Needs• Gather Assets• Research Keywords• Site Infrastructure
• Mock-up• Production Brief• Review and Approve
• Create Branded Site • Start ATS Job Scrape• Create All Landing Pages• Configure Apply process
• Move Site to Production
• Submit Site maps• Launch Job Feeds
Design