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SurveySurvey
Corporate Ethics Policies and Programmes 2016 UK and Continental Europe SurveyBy Guendalina Dondé
Published by
4
2
Ethics Training & Tools
Research & Publications
Events
Accreditation
Business Ethics in Education
Advocacy
Advice
What we do The IBE was established in 1986 to promote high standards of business behaviour based on ethical values.
• Weraisepublicawarenessoftheimportanceofdoingbusinessethically.
• Wehelporganisationsstrengthentheirethicalculturethroughthesharingofknowledgeandgoodpractice.
TheIBEworksataninternationallevel,bothwithourmultinationalsubscribersandincloseaffiliationwithotherbusinessethicsorganisationsoverseas.
TheIBEisaregisteredcharity,fundedbycorporateandindividualsubscriptions.
Subscribersupport,bothfinancialandintellectual,helpsusresearch,publishandprovidetrainingandtoolstoassistinthedevelopmentofethicalbusinesspractice.
Subscribetodayandbepartofanetworksharinggoodpracticeinbusinessethics.
www.ibe.org.uk
Institute of Business Ethics
Doing business ethically ... .... makes for better business
Survey
Corporate Ethics Policies and Programmes 2016 UK and Continental Europe Survey
By Guendalina Dondé
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
Allrightsreserved.Toreproduceortransmitthisbookinanyformorbyanymeans,electronicormechanical,includingphotocopying,recordingorbyanyinformationstorageandretrievalsystem,pleaseobtainpriorpermissioninwritingfromthepublisher.
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
ISBN 978-1-908534-27-9
©IBEwww.ibe.org.uk
Firstpublished26January2017bytheInstituteofBusinessEthics24GreencoatPlaceLondonSW1P1BE
RegisteredCharityNo.1084014
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
ContentsPage
Author and Acknowledgements 2
IBE Foreword 3
Introduction 4
Background 4 Who is this survey for? 4 What is an effective ethics programme? 4 IBE business ethics framework 5 The ethics landscape 6
Key Findings 7
Methodology 8
Purpose 8 Analysis 8 Questionnaire 8
Chapter 1 Corporate Culture 10 Core values 10 Board engagement and tone from the top 11 Current ethical issues 13
Chapter 2 Corporate Ethics Programme 15
Overview of key elements 15 Responsibility for the ethics programme 18 Engagement with stakeholders 20
Chapter 3 Building Blocks of the Ethics Programme 22
Code of ethics 22 Communication strategy 26 Ethics training 28 Speak up 32 Risk assessment, monitoring and accountability 34
Summary and Conclusion 38
Appendices 39
1 IBE 9–Step Model 39
2 Survey Questionnaire 40
Related IBE Publications 46
1
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
Author
Guendalina Dondé isSeniorResearcherattheIBE.ShewritesandresearchesonarangeofbusinessethicstopicsfortheIBE.Sheistheco-authoroftheFrenchandItalianIBESurveyEthics at Work: 2015 Survey of EmployeesandtheIBECoreSeriesCodes of Business Ethics: examples of good practice.BeforejoiningtheIBE,shecollaboratedindevelopingthecodeofethicsfortheItalianAssociationofManagementConsultantsandworkedforaEuropeanCSRBusinessNetworkbasedinBrussels.SheholdsaMaster’sdegreeinBusinessEthicsandCSRfromtheUniversityofTrentoinItaly.
Acknowledgements
Anumberofpeoplehavebeenhelpfulinproducingthissurvey.IamgratefultotheIBEteamfortheirsupportandadvice.Inparticular,CharniGrant,ResearchAssistant;SimonWebley,ResearchDirector;RozlynSpinks,HeadofAdvisoryServices;PhilippaFosterBack,DirectorandMoniaWadham,PublishingEditor,allcontributedpracticalhelpandadviceonthecontentandstyleofthispublication.
IamespeciallythankfultoDanielJohnson,CRDataAnalystatPentlandBrandsLimited,whosecontributionwascrucialtothedevelopmentanddeploymentofthesurveyquestionnaire.HewasassistedbyanadvisorygroupincludingethicsandcompliancepractitionersfromanumberofIBEsubscribercompaniesandmygratitudegoesouttothemall.
IwishtothankDanielJohnsonandAlysonCorriganwhokindlyagreedtoreviewthedraftofthissurvey–bothprovidedhelpfulinsightsandsuggestions.ThecollaborationwithandsupportfromtheSpanishassociationForéticaandtheItalianfoundationSodalitaswerekeyinencouragingtheparticipationofcompaniesfromcontinentalEurope.Iamverygratefultothemandotherswhohavebeensupportive.
2
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
IBE ForewordEverythreeyearstheIBEsurveyscompaniestofindouthowtheyareembeddingtheirethicalvalues.Thisistheeighthintheseries.
Whilemostofthequestionshaveremainedthesame,newoneshavebeenaddedthisyeartoreflecttheinnovationsthatorganisationsareusingtomaketheirethicsprogrammeseffective.Abroaderrangeofcompanieswereaskedtoparticipateinthisyear’ssurvey.
Themainpurposeofthissurveyistoprovideinsightintohowcompaniesmanagetheirethicsprogrammeinapracticalway.ForthefirsttimeitusestheIBEEthicsFrameworktodothis.
Thesurveycanbeusedasabenchmarkforcompaniestodeterminehowwelltheirpoliciesareworkinginembeddingtheirethicalvalues.
TheIBEwelcomesfeedbackonitssurveys.Inparticular,weappreciatesuggestionsonhowtoextendorimprovethetopicscovered.
Philippa Foster Back CBEDirectorInstituteofBusinessEthics
3
IntroductionBackground ThistriennialsurveyprovidesanoverviewofhowethicsisembeddedwithinlargeorganisationsthatoperateintheUKandContinentalEurope.WhentheIBEconductedthissurveyforthefirsttimein1995,muchemphasiswasplacedonthecodeofethics.Twentyyearson,organisationslookatethicsthroughamoresophisticatedlensandithasbecomeevidentthat,whilstacodeisnecessary,itisnotsufficienttoensurethatcorevaluesareembeddedthroughoutbusinesspractice.
Asaconsequence,thescopeofthissurveyhasbroadenedovertheyears:howcanorganisationsmakesurethatemployeessharetheircorevaluesandfeelempoweredtodotherightthing?Howcanethicsbecomeanintegralpartofthegovernancestructure?Whatistheroleofseniorleaders,andtheboardinparticular,insettingtherighttonefromthetop?Aretheycommittedtoethicalcultureandbehaviour?
Toaddresstheseandsimilarconcerns,thissurveyincludesnewquestionsandmorecomprehensiveresponseoptions.ItpresentstheresultsoftheeighthIBESurveyonCorporate Ethics Policies and Programmes.Wherethequestionshaveremainedunchanged,itisnowpossibletoidentifytrendsovera20yearperiod.
Who is this survey for?Thissurveyhasbeenwrittenforthosewhowishtogainabetterunderstandingofhowanethicsprogrammecanbemanagedeffectively.Peopleacrossdifferentbusinessfunctionscanbenefitfromitsfindings–seniorexecutives,managers,otheremployeesorexternalstakeholderswhoareseekingtogainaninsightintohowcompaniesembedethicswherevertheyoperate.
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyIntroduction
Forcompaniesthatarestartingout,thissurveyprovidesanoverviewofthedifferentelementsofanethicsprogramme.Itenablesorganisationswithmoreestablishedethicsprogrammestoobservehowtheycomparewithtypicalpracticeandgainanideaofwhereitcanbeimprovedandenhanced.
What is an effective ethics programme?Theprocessofbuildinganethicalcultureinbusinessisajourneywhichstartswithanorganisation’sethicalvalues(seeFigure1).Thesecanbeseenasthecompassthatguidesbehaviour.Valuesareusuallyexpressedthroughacodeofethics(orsimilardocument)whichprovidesguidancetoemployeesonhowcorevaluesofthebusinessareappliedinpractice.Ifvaluesarethecompass,acodeisthemapthatguidesemployeesintheirdailydecision-making.
Acomprehensiveethicsprogrammeprovidestheadditionaltoolsthatcompaniesmustdeveloptomakesuretheircorevaluesareeffectivelyembeddedandimplemented.Theseincludeappropriatecommunicationcampaigns;regulartraining;resourcesthatencourageanopenandsupportiveenvironment–includingframeworksformakingdecisionsandspeakingup–andmonitoringprocesses.
Byfollowingthismodel,organisationsareabletohaveanimpactontheiremployees’behaviouranddecision-making,ensuringthattheyareshapedbythecompany’scorevalues.Ultimately,thiswillhelpthemtofulfiltheirpurposeandpromotelong-termbusinesssuccess.
4
Corporate Ethics Policies and Programmes: 2016 UK and Continental Europe SurveyIntroduction
Code of EthicsSupported
by
Embedded intoorganisational culture
through
Ethical ValuesReflected in the purpose, business model, strategy, governance,
ethics policy and decision-making process in the organisation
Improving Financial and Operational Performance
Enhancing Trust and Reputation
Et
hi
cs
P
ro
gr
am
me
Communication & Engagement
Training &Reinforcement
Risk Assessment, Monitoring &
Accountability
✓
Leadership, Supportive
Environment & Speak Up
i
Creating an open, responsible culture, which,
combined with business values, influences behaviour and conduct
Figure 1 IBE Business Ethics Framework
5
The Ethics LandscapeHardlyaweekgoesbywithoutsomereferencetoamajorillegalorunethicallapseinthewayanorganisationdoesbusiness.
Indeed,ifyoureallywanttoengageanaudienceduringasessiononabusinesstopic,citingamediareportonthemostrecentcorporatemalpracticewillalwayshelpyoutogainattention.
Therisktobusinessesbysuchmediaexposureisalwayspresent.Itisimpossibletoinsureagainstitandthereforecomesdowntoself-insurance.Whileweknowthatnineoutoftenemployeeswanttobehaveproperly,therewillalwaysbeatenthwhowillfailtoconform.
Howthendoyouself-insureagainsttheriskoftarnishingyourgoodreputationandlosingthetrustofyourcustomersandsuppliers?Evenmoreseriously,howdoyouassureyourselfthatthebehaviourof‘associatedpersons’–thosewithwhomyouhaveabusinessrelationship–istrustworthy?
Thereisnoquickoreasyanswertothesequestions.Buttherearepracticalpreventivemeasuresthatanyorganisationcantaketominimisetheriskofcorporateirresponsibility.Theserevolvearoundtheadoptionofclearethicalandbusinessvaluesandameanstohelpemployeesatalllevelstoapplythem.Thiswillinvolvetheproductionofguidancetostaffonissuesthatarenotcoveredbylawsandregulations–bywritingandpropagatingacodeofethics.
ThispublicationreviewshowthisisbeingdoneinlargerorganisationsintheUnitedKingdomandothercountriesinContinentalEurope.Itidentifiesthetrendsandtracesthechangesthatareoccurringincontent,methodsofembeddingandmonitoringtheeffectivenessofthiskeytool.
Ensuringthatyourcodeofbusinessethicsisrelevantandisusedatalllevelsofmanagementisonewayofreducingtheriskofmalpracticeandatthesametimeassureemployeesthathowtheydobusinessistakenseriously.
Simon WebleyResearchDirectorInstituteofBusinessEthics
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyIntroduction
6
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter
Survey Key Findings
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyKey Findings
Core values Leadership engagement
arethethree most common value words usedbycompanies
‘‘Integrity’’ Integrity ‘‘Respect’’ Respect
‘‘Excellence’’ Excellence
Themainpurpose of the code ofethicsisto:
ETHICS
Code of ethics
1 Provide guidance to staff
2 Create a shared culture
3 Make a public commitment to ethical standards
However,only41% establisha formalisedapproachtomonitoringit
! Speak up 97%ofcompanieswitha speakupsystemalsohaveapolicy to protect employeeswhospeakupagainstretaliation
Morethanaquarterofcompanies
(26%) do not have a communication strategy on ethics
Communication strategy
✓MonitoringThemetricsthataremore frequentlyusedtomonitoran ethicsprogrammeare:
1 Percentage of employees receiving ethics training
2 Data about speak up
3 Questions on ethical standards in staff surveys/ internal audit reports
Businesspartnersarelikelytobeofferedtraining only when it is considered necessary (56%)
Training
Ethics programmeThethreemost common elements ofanethicsprogrammeare:
1 A code of ethics
2 Ethics training/ speak up mechanism
3 Internal reporting tools
ETHICS
i
ofcompanieshaveasupportive environment forethics93%
86%Values andcultureareregularitemsontheboardagendain ofcompanies
64% seetheirleaders as very or extremely engaged inethics
7
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyMethodology
MethodologyPurpose Thispublicationpresentsthecurrentfindingsofasurveywhichbeganin1995andwaslastconductedin2013.Itcanhelpto:
• Understandcurrentpracticeincorporateethicsprogrammesinaccordance withtheIBEbusinessethicsframework
• Trackdevelopmentsoverthelasttwodecades
• Identifyandsharegoodpracticeinhoworganisationsareapproaching businessethics.
Analysis Thissurveydetailsthefindingsfromtheresponsesof59organisationssurveyedincollaborationwithhomologousorganisationsinSpain(Forética)andItaly (FondazioneSodalitas)inlate2016.
Theanalysisispresentedinthreechapters:
Chapter 1looksbrieflyathowcompaniespromoteastrongethical businessculture.
Chapter 2reviewsgeneralaspectsofcompanies’approachtoethics,includingtheirengagementwithinternalandexternalstakeholders.
Chapter 3 presentsamoredetailedviewofthebuildingblocksofan ethicsprogramme.
QuestionnaireTheIBEEthicsFramework(Figure1)providesthestructureforthissurvey.Questionscoverthefollowingareas:
1.Ethicsprogramme
2.Corevalues
3.Codesofethics(orequivalent)
4.Communicationandawarenesscampaigns
5.Ethicstraining
6.Supportiveenvironment,includingleadershipandspeakup(whistleblowing)
7.Riskassessment,monitoringandaccountability
8.Engagingthirdparties
8
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyMethodology
Respondent profileIn2016,asin2010and2013,wesurveyedcompaniesquotedintheFTSE350andlargercompaniesquotedinFrance,Germany,ItalyandSpain.Inaddition,webroadenedthescopeofthesurveybyincludingotherlargecompanies–eitherlistedonothermarketsornon-listedwithasignificantpresenceinEurope.
Thesurveywasemailedeithertothepersonknowntoberesponsibleforthebusinessethicsfunction,theCEOorthecompanysecretary.Abouthalfofrespondentswereindividuallyresponsiblefortheircompany’sethicsprogramme.Threeinfourhadbeenworkinginethicsandcomplianceforatleastfiveyears.RespondentscompletedthesurveyusingSurveyMonkey.Allpercentageshavebeenroundedsomaynottotal100%.
Thesurveyfindingswerenotformallytestedforstatisticalsignificanceduetothesamplesize.However,theresponserateissufficienttodrawgeneralconclusionsandevaluatetrends.Observationsarebasedonthepercentageofrespondentsansweringquestionsandnotthepercentageoftotalrespondents,sincenotallrespondentsansweredallquestions.
Thesampleofrespondentscomprises59companieswhichwereprimarilylistedinthefollowinglocations:
• UKFTSE350:29
• ContinentalEurope:16 1
• USA(NYSE):2
• Japan(TokyoStockExchange):1
• Notpubliclylisted:11
1 The16companieslistedinContinentalEuropeweredividedasfollows:France(CAC40):8;Spain(IBEX35):4;Germany(DAX40):1;Italy(MIB40):1;Switzerland(SIX):1;Euronextindex:1.
!
i
Whererelevant,trendsandpointsofinterestarehighlightedbythe followingsymbols:
ResultsfromtheanalysisofFTSE350companies
ResultsfromtheanalysisoflistedcompaniesinContinentalEurope
Examplesoftoolsthatrespondentsfeltworkedwell
Examplesoftoolsthatrespondentsfeltwereunsuccessful
Infopoint
✓
9
Corporate CultureCorporate culture sits at the heart of business. It is through the promotion of sound corporate culture that companies are able to link strategy to purpose, thereby protecting and generating value. The need to strengthen a company’s ethical culture is often sparked by a crisis or a high-profile ethical lapse which prompts organisations to reflect on the way they do business. However, it is paramount that companies continuously invest in their culture – even when there isn’t a crisis – to help protect their business from ethical risks and enable long-term success.
Althoughaproperdefinitionofcorporatecultureremainsdifficult,therearetwo key elements: ethical values,asexpressedthroughacodeofethicsandsupportedbyanethicsprogramme,whichshapethecultureofanorganisationandexplain‘howthingsaredonearoundhere’.
Thisneedstobeunderpinnedbyclearleadership commitment:seniorleaders,especiallytheboardofdirectors,haveanimportantresponsibilityinpromotinganethicalculture.Leadingbyexample,theymustensureethicsisintegraltotheirorganisation’sgovernancesystem.
Core valuesCorevaluesarethefoundationofbusinessethics–theyhelpdefineitsscopeandexplainhowtheorganisationwillachieveitspurpose.TheIBEconsidersitgoodpracticetomakethesevaluesexplicit,includingaclearexplanationofwhattheymeanandhowtheyareappliedinaspecificcontext.IBEresearchofFTSE100companiesshowsthatoverthreequartersofcompaniesinthisgrouphavemadetheirvaluesexplicitandpubliclyavailable. 2
Thissurveyreinforcestheideathatcompaniesincreasinglyrecognisetheimportanceofstatingtheircorevalues.Almostallrespondents(96%of46)reportthattheircompany’svaluesareexplicit.
Asvaluesarecloselylinkedtothecultureofaspecificorganisation,thereareavarietyofvaluewordsthatcompanieschooseforthispurpose.Figure2showsthethreemostfrequentlymentionedonesinthissurvey.TheyarecomparedtoIBEresearchfindingsamongFTSE100companies.
Corevaluesadoptedbyorganisationscanbegroupedintotwosets:business values,suchascustomerserviceorentrepreneurialspirit,andethical values,suchasintegrityandrespect.Businessvaluesareimportant,astheyrelatetothecommercialgoalsoftheorganisation.However,itisessentialthattheyareunderpinnedbyethicalvalueswhichsetthestandardofexpectedbehaviourtoachievethosegoals.
The strategy to
achieve a company’s
purpose should
reflect the values
and culture of the
company and should
not be developed
in isolation. Boards
should oversee both.
SirWinfriedBischoff,Chairman, Financial Reporting Council (FRC)
‘‘
Business ethics is
the application of
ethical values to
business behaviour.
Institute of Business Ethics
‘‘
1 Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter1
2 ResearchconductedinJune2016:theIBEcouldidentify77outofthe100companiesintheFTSE100listthathaveasetofcorevaluepubliclyavailableontheirwebsite.
10
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter1
TheresultsshowninFigure2highlighthowcompaniesarticulatetheneedtobalancebusinessandethicalvalues.Integrityandrespectarethemostfrequentlymentionedethicalwordsinbothsamples.However,theseareusedincombinationwithbusinessvaluessuchasexcellenceorinnovation.
Asthesocial,economicandpoliticalenvironmentevolves,manyorganisationsfeeltheneedtorefreshtheircorevaluestokeepthemrelevanttotheiremployeesandotherstakeholders.Overfourinfiverespondents(82%of38)reportthattheirorganisation’scorevalueshavebeenrefreshedatsomepoint.
Figure 2 Most frequently mentioned value words
What does integrity mean for business?
“We act fairly, ethically and openly in all we do.
• Showthecourageto do and say the right thing
• ActinprivateasI do in public, and honour my commitments
• ChallengethingsI believe to be wrong and be open to challenge from others
• Beaccountablefor failure as well as success, and not allocate blame.” 3
i
3 DefinitionofintegrityprovidedbyBarclaysBank(asavailableonthecompanywebsiteinNovember2016).IntegrityisoneofBarclays’corevalues.
4 Percentageofrespondentswhoindicateeither“very engaged”or“extremely engaged”
Culture exists
regardless. If left to
its own devices, it
shapes itself, with
the inherent risk that
behaviours will not
be those desired.
Employees will work
out for themselves
what is valued by
leaders to whom
they report.
SalzReview(2013)AnIndependent Review of Barclays’ Business Practices
‘‘Board engagement and tone from the topAneffectivetonefromthetopiscrucialtoensuringthatcorevaluesareeffectivelyembeddedwithinbusinesspractice.Thoseinleadershippositionshavearesponsibilitytoleadbyexample,demonstratingthecompany’scommitmentthroughtheirbehaviourandpromotinganenvironmentthatreflectstheirorganisation’svaluesandethics.
Overall,respondentsexpressapositiveviewonthis.Almosttwothirdsofrespondents(64%of39)saythatsenior leaders intheirorganisationareveryengagedinethics, 4 while28%reportsomelevelofengagementwithethicsbyseniorleadership(“somewhat engaged”).
Theengagementofseniorleadersismirroredbythefocusonethics,valuesandcultureatboard level,with86%of43respondentsstatingthattheseareregularitemsdiscussedinboardmeetings.AsFigure3illustrates,athirdofrespondentsreportthatthishappensatleastonceayear.
IBEanalysisof38qualitativeresponses Q. What are the values of your company? Base = 38 companies
ResearchconductedbytheIBEinJune2016.77FTSE100companieswereidentifiedashavingapubliclyavailablesetofcorevalues.
Survey Respondents FTSE 100 Constituents
‘‘Integrity’’ ‘‘Integrity’’
‘‘Respect’’ ‘‘Respect’’
‘‘Excellence’’ ‘‘Health & Safety / Innovation’’
1 12 2
3 3
11
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter1
Figure 3 Frequency with which ethics, values and culture are discussed in board meetings
n Other
n At least once a year
n At least twice a year
n At least quarterly
n Throughout the year/every board meeting
15%
33%
14%
25%
14%
IBEanalysisof36qualitativeresponsestothequestion:Q. Is ethics, values and culture a regular agenda item in full board meetings? If yes, how frequently are these matters discussed (e.g. in every board meeting, once a year, etc.)?Base = 36 companies
Thisappearstohaveapositiveimpactonthecultureofanorganisation,as93%of40respondentsreportthat,intheiropinion,theircompanyhasasupportiveenvironmentforethics.
However,thesurveyhighlightsagapbetweenbehaviouratthetopandtheperceptionamongtheoverallworkforce.Only39%of39respondentsthinkthatstaffareveryengagedinethics. 5 Themajority(56%)considerstheworkforcetobeonly“somewhat engaged”.
5 Percentageofrespondentswhoindicateeither“very engaged”or“extremely engaged”
FTSE 350
Ofthe20responsesfromFTSE350companies,75%saytheirseniorleadershipisveryengaged.Asignificantincreasecomparedtotheoverallsample.Anoverwhelmingmajorityofrespondentsinthisgroup(96%of22)alsoreportthatethics,valuesandculturearearegulariteminboardmeetings.Figure4showsasignificantimprovementsince2013.
Figure 4 Ethics, values and culture as regular items in FTSE 350
65%
2013
Ethics in the boardroom 96%
2016Yes
Q. Is ethics, values and culture a regular agenda item in full board meetings?Base = 22 FTSE 350 companies in 2016 / 46 FTSE 350 companies in 2013
Yes
Ethics in the boardroom
12
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter1
Current ethical issuesAsoundethicalcultureprotectsbusinessfromavarietyofrisksthatmightinvolvedifferentbusinessdepartmentsandstakeholdergroups.Intheaftermathofanumberofhigh-profilecorporatescandals,companiesareunderincreasingpressuretostrengthentheirethicalculture.
Therearemanyissuesthatacompanymightneedtoaddress.Surveyrespondentsindicatethoseofparticularconcerntotheirorganisations,ashighlightedinFigure5.
Figure 5 Ethical issues of most concern to companies
Unsurprisingly,
answers to the
question as to what
were the three
biggest ethical
challenges facing
business threw up
many more than three
answers. Broadly,
they fell into two
separate categories:
on the one hand were
those who focused
on the way in which
business needed to
develop a new mind-
set with greater focus
on leadership, values
and statesmanship.
On the other were
those who preferred
to list a number of
more specific issues.
IBE(2016)The Institute of Business Ethics: The next 30 years
‘‘
Q. Which THREE of the issues below are you currently most concerned about in your company? (Tick a maximum of three.) Base = 44 companies
Bribery and corruption
Speaking up/whistleblowing
Supply chain/sourcing
Use of big data
Safety and security in the workplace
Managing conflicts of interest
Discrimination, harassment or bullying
Environmental responsibility
Human rights
Responsible marketing/advertising practices
Use of social media
Product development
Exploitative labour & modern slavery
Executive remuneration policies
Work-home balance for employees
Tax policy
50%
43%
41%
27%
23%
21%
21%
18%
18%
16%
7%
7%
7%
7%
7%
5%
Issue % of most concern to companies
ThethreeissuesthatareofmostconcerntoFTSE350companiesareoutlinedinFigure6.Fightingbriberyandcorruptionremainsatoppriorityformostcompanies–acontinuingtrendsince2010.Supplychainissuesarenowthesecondmostcommonconcern,trendingsharplyupwardsfollowingtheadoptionofthe2015UKModernSlaveryAct;theyrisefromtheseventhandsixthpositionin2010and2013respectively.Speakup,afterdroppingtosixthplacein2013,hasreturnedtoatopthreeposition.Interestingly,thereseemstobeagapbetweenwhatconcernscompaniesontheonehandandthepublicontheother. 6 Inparticular,taxpolicyisnotidentifiedbyanyoftheFTSE350companiessurveyed, whilstfortheBritishpublicthisisaconcernconsideredtobemostinneedofaddressing.
6 IBESurvey(2016)AttitudesoftheBritishPublictoBusinessEthics2016
13
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter1
Figure 6 Ethical issues of concern to FTSE 350 companies and the British public
ConcernsaboutbriberyandcorruptionarelessprominentamongcompanieslistedinContinentalEuropethanin2013.Rankingjoint-thirdwithsupplychainmanagementandhealthandsafetyintheworkplace,only27%of11respondentsmentionbriberyandcorruptioncomparedto71%of14in2013.
EthicalissuesrelatedtotheuseofBigDataemergeasamatterofparticularconcerntocompaniesinContinentalEurope.Thisisthemostmentionedissuealongsidespeakup(orwhistleblowing).
Q. Which THREE of the issues below are you currently most concerned about in your company? (Tick a maximum of three.)Base = 22 FTSE 350 companies
Q. In your view of company behaviour, which two or three of these issues most need addressing? Base=2,000Adults18+askedonline
FTSE 350 British Public
TAX £10000!
68%
43%55%
28%36%26%
Bribery & corruptionSupply chain
issues
Speaking up
Corporate tax avoidance
Executive pay
Exploitative labour
14
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter2
Corporate Ethics ProgrammeA set of core values, supported by strong leadership engagement, provides a solid foundation for an organisation’s ethical culture. However, this is just the beginning of the journey. As outlined in the IBE Business Ethics Framework (Figure 1), it needs to be supported by an effective and comprehensive ethics programme.
Overview of key elementsAlmostallrespondents(95%of58)reporthavinganethicsprogrammeinplace.The main elementsoftheseprogrammesareshowninFigure7.Acodeofethics(orequivalentdocument)isthemostfrequentlymentionedtool,followedbyemployeeethicstrainingandmechanismsforemployeestoraisetheirconcerns.Alsocommon,thoughlessfrequent,aremonitoringprogrammesandinternalreportingonethicsperformance.
Figure 7 Elements of an ethics programme
2
Having a code
of ethics with an
implementation
programme is the
minimum requirement
for a company that
cares about its ethical
reputation. It is a
kind of preventative
medicine – without
a programme of this
sort a corporation
is vulnerable, simply
because it has
neglected to take the
way it does business
seriously.
IBECoreSeries(2016)Codes of Business Ethics: a guide to developing and implementing an effective code
‘‘
What is an ethics programme?
Forthepurposeofthissurvey,anethicsprogrammeisdefinedastheprocesses,policiesandtoolsforensuringthattheorganisationoperatesinaccordancewithitsvalues.
iQ. Does your programme include any or all of the following? (Tick all that apply.)Base = 45 companies
A global code of ethics (or equivalent document)
Employee training on ethics
A speak up (whistleblowing) line
Internal reporting on ethics performance
An ethics monitoring programme
External reporting on ethics performance
External stakeholder engagement
A board level ethics committee
A management level ethics committee
A network of ethics ‘ambassadors’ (or equivalent)
Other
100%
93%
93%
82%
80%
78%
71%
67%
60%
44%
13%
93%ofrespondentsfromFTSE350companiesreportthepresenceofanethicsprogramme.In2016,acodeofethics(orsimilardocument)continuestobethemostcommonelement.However,forthefirsttimerespondentsreportthepresenceofspeakupmechanismsjustasfrequently.Figure8showsacomparisonwith2013results.
15
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter2
Figure 8 Elements of an ethics programme in FTSE 350 companies
86%
2016 2013
Code of ethics (or equivalent) Speak up line
Code of ethics (or equivalent)
Employee training Employee training
Ethics monitoring programme External reporting on ethical performance
Speak up line
!
!
ETHICS
ETHICS100%
96% 91%
86%
98%
✓
Q. Does your programme include any or all of the following? (Tick all that apply.)Base = 22 FTSE 350 companies
Q. What are the main elements of your company’s ethics programme?Base = 43 FTSE 350 companies
Priorities of an ethics programmeWhenaskedabouttheprioritiesoftheirethicsprogramme,respondentssuggestthatthereisastrongfocusonembeddingethicalvaluestostrengthentheethicsculturewithintheirorganisation.Somerefertothepromotionofspecificvaluessuchas“honesty”, “integrity”and“respect”.
Otherrespondentsdrawattentiontooneofthespecificbuildingblocksofanethicsprogramme,suchasdeliveringappropriatetrainingandmanagingthemechanismsthatallowemployeestoraisetheirconcernsoraskquestions. 7
Theseprioritiesarethentranslatedintomorepracticalactivitieswhenrespondentsareaskedtostatethetasksthatoccupymostoftheirtime,asillustratedinFigure9.
7 IBEanalysisof43qualitativeresponsestothequestion:“What are currently the THREE main priorities for your ethics programme?”
In2016,all11ContinentalEuroperespondentssaytheirethics programmeincludesacodeofethicsand91%includeethicstrainingintheirethicsprogramme.Althoughrespondentsarelesslikelytoreportontheavailabilityofspeakupmechanisms(82%),theyarenowmoreprominentthanin2013whenonly75%ofcompaniesreportedtheiruse.Therelevanceofspeakuppracticesisreflectedinitbeingoneoftheissuesthatmostconcerncompanies.
16
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter2
Significant updatesEthicsprogrammesarenotdesignedtobestatic.Tobeeffective,theyneedtobeconstantlyupdatedandadaptedtotheevolvingneedsofthebusinessandchangingcircumstances.Of41respondents,68%statethatinvestmentintheirorganisation’sethicsprogrammehasincreasedinthelastthreeyears.27%reportthatithasstayedthesameandonly5%saythatithasdecreased.
Figure10showsthemostsignificantchangestothecompany’sethicsprogrammeasreportedbyrespondents.Itindicatesthatcompaniesintroducechangestotheirethicsprogrammeprimarilytoensurethattheircodeandpoliciesarekeptup-to-datewiththemostrelevantissues.Changestothegovernancesystemsoftheethicsfunctionarealsoreported,particularlytofulfiltheneedformoredirectreportinglinestothetopoftheorganisationandcommitteesinchargeoftheethicsprogramme.
Thismightbeaconsequenceoftheincreasedattentionthatboardsplaceonethics,asdiscussedinChapter1.Asemployeetrainingiscitedasapriorityformanycompanies,itfollowsthatintroducingnewtrainingorimprovingexistinglearningopportunitiesisfrequentlyreported.
Figure 10 Recent most significant updates to an ethics programme
1 2
3
4
5
6 7
Update or introduce code of ethics or specific policies
Strengthen the governance of the ethics function (incl. staffing and reporting line)
Update or introduce ethics training
Strengthen values and promote cultural shift
Improve third party engagement
Improve internal communications and speak up system
Improve monitoring of ethics
1 Developing and delivering ethics training
2 Monitoring ethics and conducting risk assessments
3 Embedding ethics into the business (incl. strategy and use of resources)
4 Managing enquiries and investigations/managing code and policies
5 Reporting to senior leaders and externally on ethics
6 Focusing on a particular issue e.g. anti-bribery and corruption (ABC)
7 Internal communication strategy
IBEanalysisof40qualitativeresponsestothequestion:Q. What THREE things currently occupy most of your time? Base = 40 companies
TO DO
✓
Figure 9 Main day-to-day tasks linked to an ethics programme
IBEanalysisof33qualitativeresponsestothequestion:Q. What was the last significant change you made to your ethics and compliance programme, and why? Base = 33 companies
17
Corporate Ethics Policies and Programmes: 2016 UK and Continental Europe SurveyChapter 2
Responsibility for the ethics programmeWhile every employee has the responsibility to promote an ethical culture, usually companies identify a specific department to oversee the ethics programme. The business function most commonly identified is the legal department (23% of 43), as Figure 11 illustrates. Results show, however, that the ethics function plays a central role in many organisations, either jointly with compliance (21%) or as independent function (16%). A number of respondents specify that collaborations across different corporate functions, including CR/Sustainability, Corporate Affairs, Risk and the Company Secretariat are key to performing the task effectively.
The number of companies where the person responsible for ethics has direct access to senior people is encouraging: 35% of respondents report to the General Counsel while a fifth say they report directly to the CEO. 8 This result might be read in parallel with the high level of senior leadership engagement mentioned above.
When asked about how the board of their company takes responsibility for the ethics programme, the majority of respondents (54% of 43) say there is a dedicated committee, while a third say that this responsibility is taken collectively by the board. Only 14% say that the board appointed a nominated individual to take responsibility for the ethics programme.
The growing trend among companies to deal with non-financial risk through a board-level committee is backed up by an IBE survey of FTSE 350 companies: 57 have formed a committee exclusively dedicated to delivering corporate responsibility and embedding values. 9
Figure 11 Business function with ultimate responsibility for an ethics programme
8 IBE analysis of 40 qualitative answers to the question: “What is the reporting line for your company’s ethics department? (E.g. do you report to the CEO, Company Secretary, General Counsel, Head of Legal, etc.)”
9 IBE Survey (2016) Culture by Committee: the pros and cons
n Compliance
n Ethics (as independent function)
n Other (please specify)
n Ethics and compliance (as joint function)
n Legal
Q. Which department or function has primary responsibility for implementing your company’s ethics programme?Base = 43 companies
12%
16%
23%
28%21%
ETHICS
Our history shows
us that we rise and
fall as one company,
which is why the
integrity of Our Code
rests in the hands
of every individual in
the bank. There are
many of us, and we
each carry the same
responsibility to each
other to ensure we
live by our values.
RBS (as available in 2016) This is Our Code
‘‘
18
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter2
10Calculationbasedon37responsestothequestion:“How many people do you have dedicated to ethics in your organisation? (Excluding ethics ambassadors or equivalent) – Full time employee headcount.”
11IBEGoodPracticeGuide(2010)EthicsAmbassadors
Figure 12 Business function with ultimate responsibility for an ethics programme in FTSE 350 companies
Thelegaldepartmentisaccountablefortheethicsprogrammeinabout athird(32%)oftheFTSE350companiessurveyed,increasingfrom29%in2013.Ethicsandcomplianceasajointfunctionisresponsiblein18%ofcompanies,complianceasastandalonedepartmentiscitedby14%ofrespondents.Only9%saytheethicsdepartmenthasultimateresponsibilityfortheethicsprogramme(seeFigure12).
1 2 32016 Legal Ethics & Compliance
(jointly) Compliance
2013 Company secretary or legal department Compliance CR or CSR
2010 Company secretary or legal department Compliance CR or CSR
Human resources
2007 Company secretary or legal department
Board, board committee or CEO Human resources
2004 Company secretary or legal department
Board, board committee or CEO
Human resources Internal audit & finance
2001 Company secretary or legal department Human resources Board, board
committee or CEO
1998 Company secretary or legal department
Human resources/board, board committee or CEO
Corporate or external affairs
1995 Board, board committee or CEO
Company secretary or legal department Human resources44%
21%
10%
7%
14%
14%
16%
16%
13%
11%12%
18%
Q. Which department or function has primary responsibility for implementing your company’s ethics programme? Base = 20 FTSE 350 companies in 2016Please note that the format of the question asked has changed in 2016.
14%
20%
27%
26%
12%
44%46%44%
45%41%
29%
32%
What is an ethics ambassador?
Thefundamentalroleofethicsambassadorsistochampiontheethicalvaluesoftheorganisation;supportingallemployeestoliveuptotheethicalstandardsexpectedofthem.Theyensureconsistencyofimplementationthroughoutanorganisationandareanintegralpartofacompany’sethicsprogramme.[…]Thepostofethicsambassadorsmaybefull-timeormaybetakeninadditiontoanemployee’sday-to-dayjob.Ethicsambassadorswillnormallybepositionedthroughoutthecompany;acrossbusinessunits,geographicallocationsandthehierarchyofanorganisation,andmaycompriseaninformal‘network’ofdiverseemployeeswithsimilarresponsibilities. 11
i
Staffing an ethics functionThenumberofstaffdedicatedtoethicsvariessignificantlyacrossdifferentorganisations.Onaveragethereare27full-timestaffworkingonethics,withthemajorityofrespondentsreporting20orfewerfull-timeheadcounts.However,thisrangesfromcompaniesemploying350full-timestafftocompaniesrelyingexclusivelyonpart-timestaff.10
Inaddition,56%of41respondentshaveanetworkofemployeesthatareselected,ofteninadditiontotheirrole,toformallyassistseniormanagementinpromotingandembeddinganethicsprogramme.Theseemployeeshavearangeofdifferentjobtitles,dependingontheorganisationandthescopeoftheirresponsibilities.Examplesreportedinthesurveyinclude:
EthicsAmbassadors EthicsAdvisors
EthicsCorrespondents EthicsCoordinators(orCSRCoordinators)
EthicsOfficers EthicsandComplianceOfficers
EthicsRepresentatives LocalPolicy/StaffChampions
19
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter2
TheinclusionofethicsintherecruitmentprocessesofFTSE350companieshasbeentrendingupwards.In2016,79%of14appeartodoso,upfrom63%of43in2013and38%of47in2010.
Overthreequartersofrespondents(77%of13)reportthatethicalbehaviourisincludedintheremunerationcriteriaoftheirorganisation.
Ethicalconductseemstobeassessedaspartofperformanceappraisals.Mostcommonlythishappenswithintheexecutiveteam,amongmanagersandotheremployees(93%of14).Thispracticeappearstobesignificantlymorewidespreadthanin2013whenitwasmostcommonlyreportedwithintheexecutiveteamandonlyin60%of41cases.
Acompanywhich
seeks to build a
positive relationship
with a wide
range of external
stakeholders must
be clear what its
values are, and its
own behaviour must
be consistent with
the message it gives
to stakeholders.
IBEReport(2016)Stakeholder engagement values, business culture & society
‘‘Engagement with stakeholdersHavingbothinternalandexternalstakeholdersonboardisparamountinbuildingastrongethicalcultureandensuringthatcorevaluesaresharedandunderstood.Employersuseavarietyofmethodstodemonstratetheimportanceofcompanyvaluesandethicalbusinessconducttotheirstakeholders.
Employees81%of31respondentsreportthatethicsplaysapartintheircompany’srecruitment process.Justunderthreequarters(72%of29)saythatethicalbehaviourisconsideredintheremuneration criteria oftheirorganisation.
Appraisalsalloweachemployeetodiscusstheirperformanceregularly,representinganimportantopportunitytoincludeethics.Thisopportunityisseizedbythemajorityofcompaniessurveyed,asFigure13shows.
Figure 13 Is ethical behaviour included in performance appraisals?
Q. Do performance appraisals in your company include reference to ethical behaviour?Base = companies in the following numbers:The board = 24 Managers/supervisors = 30 Executive team = 29 Other employees = 28 Business partners = 20
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Busi
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pa
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s
YES
NO 33% 40%
60%✓
✗
67% 86% 86%87%14% 14%13%
20
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter2
Third partiesTorunasuccessfulbusiness,companiesneedtoensurethattheirrelationshipswithothercompaniesandindividualsuppliersaresoundandsecure–notonlyintermsofcommercialriskbutalsointermsofethicsrisk.Forthisreason,manyethicsandcompliancepractitionersareactivelyengagedwiththirdparties.85%of40respondentsareseekingtoengagethirdpartieswiththeirorganisation’sethicsprogramme.Inparticular,thefollowinggroupswerementioned:
What is ethical due diligence?
EDD[Ethicalduediligence]isanextensionoftheduediligenceprocesstocoverethicalissues.[…]EDDisbestdescribedasavoluntaryprocessundertakenbycompaniestoobtainandjudgeinformationofanethicalnatureasapreludetoabusinesstransaction. 12
i
Suppliers
Contractors&subcontractors
Agents
Charitableorganisations&NGOs
Consultants
Government
Industryspecificorganisations
Distributors&salesrepresentatives
Businesspartners&jointventures
Academicinstitutions
Localcommunities
Toassesstheethicalcharacterofa(potentialorexisting)supplierorbusinesspartner(e.g.ajoint-venture)andidentifypossiblesourcesofethicalrisk,amethodfrequentlyusediswhattheIBEreferstoasethical due diligence.91%of33respondentssaytheircompanycarriesoutduediligenceontheirsuppliersandotherbusinesspartnerstochecktheirethicalstandard.
12IBEReport(2007)Ethical Due Diligence: an introduction and guide
21
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Building Blocks of the Ethics ProgrammeCode of ethicsA code of ethics has become an essential element of a company’s approach to business ethics. Overall, 98% of 44 respondents say their company has adopted a code of ethics or equivalent document. In the majority of cases, this document is made publicly available (81% of 41 companies with a code). The IBE considers this to be good practice, as it improves openness and engagement with external stakeholders.
TheseresultsaresupportedbypreviousIBEresearchwhichfoundthatalmostthreequartersofFTSE100companieshaveacodeofethics(orsimilardocument)easilyaccessibleontheirwebsite.13
The length of timeacompanyhashadacodeofethicsinplaceisoneindicatorofthematurityofitsethicsprogrammeandlevelofexperience.88%of40respondentsindicatethattheircodehasbeeninplaceforfiveyearsormore.Themajorityofrespondentsinthisgroupreportthattheircompanyhashadacodeformorethan10years.
Anotherimportantindicatoroftheattentioncompaniesgivetotheircodeisthefrequencywithwhichitisupdated.TheIBErecommendsthatthishappensatleasteverythreeyearstoensurethattheguidanceremainsmeaningfultoemployeesandaddressesnewconcernsthatmighthavearisen.Thesurveyshowsthatcompaniesareawareofthis,as48%of40respondentssaytheircompanyupdateditscodewithinthepreviousyear,whiletwofifthssayitwasupdatedbetweentwoandfouryearsago.
Whenquestionedonthepurposeofthecode,interestinglyrespondentsfocusoninternalelements,asshowninFigure14.Providingguidancetostaffisthemostfrequentlymentionedand,inlinewiththeprioritiesidentifiedfortheethicsprogramme,respondentsplaceemphasisonethicalculture.Concernsaboutexternalengagementandthecompany’sreputationarelesscommonlyreportedbyfar.
3
13IBEresearchconductedinJune2016amongFTSE100companies
If you want to
maintain a culture
of integrity within an
organisation then
guidance to staff is
absolutely critical and
this is normally in the
form of a code.
IBEPearls(2016)What are some of the tools companies can use to encourage ethical behaviour?
‘‘
96%of22FTSE350respondentssaytheircompanyhasacodeofethics.47%sayithasbeeninplacefor10yearsormore,increasingfrom38%of41in2013and25%of47in2010and2007respectively.Further,thenumberofcompaniesthathavehadacodeforfivetonineyearsincreasedto47%in2016from40%in2013.
58%of19respondentsreportthattheircodewasreviewedlessthanayearago,while32%saiditwasreviewedbetweentwoandfouryearsago.Only11%saytheircodewasreviewedbetweenfiveandnineyearsago.
22
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Figure 14 Main purpose of a code of ethics
Q. What are the main purposes of your code? (Tick a maximum of THREE.)Base = 41 companies
88%
81%
61%
27%
20%
20%
12%
7%
2%
Embedding a code internallyToensurethecode’seffectiveness,itisvitalthatstandardsofbehavioursetoutinthecodeareproperlyexplainedtostaff,especiallytonewrecruits.88%of41respondentsincludethisintheinductionofnewemployees.Makingthecodeavailableontheorganisation’sintranet(85%)andprovidingspecifictrainingonthecode(76%)arealsopopularwaysofhelpingemployeesfamiliarisethemselveswiththecode.
Inadditiontothis,almostfourinfivecompanies(78%of40)includeconformitytothecompany’scodeincontracts of employment.Furthermore,companiesmayrequiresomeoftheiremployeestocertifythattheyhavereadandunderstoodthecodebysigningitonanannualbasis.Figure15showsthatthisisoftenarequirementfortheexecutiveteamandmanagersorsupervisors,whileitislesscommonforotherstaffandbusinesspartners.
Toaddsignificancetotheircode,anumberoforganisationsstatethatnon-compliancewiththecodewillhaveconsequences.Thesurveyhighlightshowevidencebacksupsuchstatements,asaboutfourinfiverespondents(81%of37)reportthatbreaches of their codehaveledtoemployeedismissalsinthepastthreeyears.
Acodeofethics(orsimilardocument)isviewedasanimportanttooltocreateasharedcorporateculturewithinlistedcompaniesinContinentalEurope,asmentionedbynineoutoftenrespondents.Providingguidancetostaffcloselyfollows,asmentionedbyeightoutoftenrespondents.
Providing guidance to staff
Creating a shared and consistent company culture
A public commitment to ethical standards
Guarding reputation
Reducing operational risk
Providing guidance to contractors and other business partners
Helping to secure long term shareholder value
Improving the company’s competitive position
Decreasing liability in the case of misconduct
How to write an effective code of ethics?
Oneofthemosteffectivewaystoensurethathighstandardsofbusinessintegrityarepartofthecultureofanorganisationistoproduceandpromulgateaclearlywrittencodeofethics.
TheIBE9–StepModelfordevelopingandembeddingacode(Appendix1) illustrateshowthiscanbedoneeffectively. 14
i
14IBECoreSeries(2016)Codes of Business Ethics: a guide to developing and implementing an effective code
23
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Figure 15 Are employees required to sign the code?
InFTSE350companies,themostcommonlyusedmethodtocommunicatetheexistenceofacodeofethicsinternallyisincludingitaspartoftheinductionfornewjoiners(84%of19).Thisoptionwasofferedforthefirsttimethisyear.Postingthecodeonthecompany’sintranet,whichhadbeenthemostpopularmethodsince2004,fallstosecondpositionalongwithpresentingitasastand-aloneguideorbooklet(79% of19).
Raising awareness about a code externallyExternalengagementwithethicsisoftenreflectedinthecode.Thissurveyhighlightshowcommonitisforstakeholdersbeyondemployeestoberequiredexplicitlytoliveuptotheethicalstandardssetoutinacompany’scode.Thisisparticularlythecaseforsuppliers,whilebusinesspartnersandjointventurescloselyfollow.Onerespondenthighlightsthat“everyone who acts on behalf of the company”isrequiredtofollowsimilarethicalstandards.72%of32companiesprovideseparateguidancetosuppliersintheformofasupplier’s code of ethics.
Thecompanywebsiteisthemostcommontoolusedfortheexternal communication of the code.Boththecompany’sannualreportandspecificreportsoncorporateresponsibilityarealsoseenasimportanttoolstoreachouttoexternalstakeholders(seeFigure16).
Q. Are employees required to sign against the code on an annual basis?Base = companies in the following numbers:The board = 35 Managers/supervisors = 35 Executive team = 36 Other employees = 35Business partners = 34
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Busi
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pa
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s
YES
NO 60%
40% 37% 21%49%
51%
50%
50% 63% 79%
✓
✗
24
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Themostcommonmethodtocommunicateacompany’scodeofethicsexternallyamongFTSE350respondentsistopostitonthecompanywebsite(87%of15).However,thishasslightlydecreasedsince2013(93%of41).Thesecondmostcommonmethodistomentionitinannualreports(80%),althoughslightlylesspopularthanin2013(85%).
Asignificantproportionofrespondents(67%)usetheircorporateresponsibilityreport(orsimilar)toenhanceexternalcommunicationsaboutthecode,whilstabouttwoinfivehighlightthattheyundertakesuppliertraining.
Q. How does your company communicate the existence of its CODE to EXTERNAL STAKEHOLDERS? (Tick all that apply.)Base = 33 companies
Posted on company website
Mentioned in annual report
Mentioned in corporate responsibility (or similar) report
Supplier training
Direct distribution
Through external social media
Discussion in newsletters
82%
76%
73%
36%
24%
15%
12%
Figure 16 External communication of a code
15IBEanalysisof31qualitativeresponsestothequestion:“What have you found to be the most effective way of embedding your code throughout your organisation?”
Code FormatMostorganisationsmaketheircodeavailableinpdfformat(88%of41).Manyorganisationsproduceahardcopy(81%)oradedicatedwebsite(76%).However,afewcompanieshavefoundcreativewaysofpresentingitasdedicatedappsfortabletsorsmartphones(10%).Morethanaquarter(28%of40)reportthattheircodehasinteractivefeatures.Forinstance,onerespondentexplainsthatinhis/hercompanythecodeisavailableasaninteractivemobileapp,includingvideomessagesfromtheleadershipteam.OthersincludevideosofscenariosoftenaccessiblethroughQR(QuickResponse)codes.
It works!
Effective ways of embedding a code of ethics throughout an organisation 15
Manyrespondentsfindthatspecificcode training,eitherface-to-faceoronline,isstillthemosteffectivewaytoembeditwithintheirorganisation–supportedbycommunication campaigns aimedatraisingawareness.
Theroleofleadersandmanagersisalsoimportantinsettingtherighttone from the top,leadingbyexampleandeffectivemanager-leaddiscussions.
✓
25
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Communication strategyInternalcommunicationsplayanimportantroleinestablishinganethicalculture.However,morethanaquarterofrespondents(26%of42)saytheircompanydoesnothaveaninternalcommunicationstrategyonethics,valuesandculture.
Astrongercommitmentmightimprovetherelativelylowperceptionoftheworkforce’sengagementwithethicsoverall,asoutlinedinChapter1.Figure17highlightssomeofthemessagesthatrespondentswithacommunicationstrategyconsiderparticularlyimportant.
Figure 17 Most frequent messages on ethics communicated within companies
Inaddition,manycompaniesincludeanumberofstatisticsandindicators toraiseawarenessoftheirethicsprogramme’seffectiveness.Figure18detailswhatkindofinformationtheycommunicateandtowhom.Theboardofdirectorsandtheexecutiveteamreceivemoreaccuratereports,whilebusinesspartnersdonotappeartoreceiveasmuchinformation.Somerespondentsregularlycommunicaterelevantethicsinformation,suchasriskandaudit,toboardcommitteesorethicsrepresentatives.Workcouncilsandregulatorsreceivereportswhennecessary.
Communicating
ethical values
is not as simple
as informing
employees about
facts, figures and
procedures and
checking they
are compliant.
[…] Therefore,
discussions about
ethics must start
with concepts that
touch employees’
sense of self.
IBEGoodPracticeGuide(2014)Communicating ethical values internally
‘‘
1 2
3
4
5
6
7
Values and culture
Doing the right thing and ethical dilemmas
Speaking up
Code and other policies
Specific issues e.g. anti-bribery and corruption (ABC)
Ethics is everyone’s responsibility
Ethics promotes long-term success and good reputation
IBEanalysisof30qualitativeresponsestothequestion:Q. What messages are being communicated regarding ethics in your organisation? Base = 30 companies
26
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Q. What information do you report on regarding ethics to the following EMPLOYEE groups? (Tick all that apply.)Base = companies in the following numbers:The board = 38 Managers/supervisors = 29 The executive team = 37 Other employees = 17 Business partners = 9
Ethics training completion rates
Code sign off rates
Number of disciplinary actions taken against the code
Number of speak up (whistleblowing) contacts
Number of speak up (whistleblowing) contacts leading
to disciplinary action
Number of supplier/other business contracts terminated
for ethical reasons
Other
Answer Options
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71%42%
68%
92%
59%
65%
29%
47%
35%
12%
12% 11%
56%
56%
44%
22%
22%
33%
79%81%51%
62%
95%
45%
52%
52%
38%71% 73%37%
16% 16%
38% 21%
4%
Figure 18 Statistics on ethics reported internally
Thewayorganisationscommunicatehowtheyexpectemployeestobehavecanbekeytobuildinganethicalculture.Acompanymightwanttousedifferentcommunication stylestoreachouttodifferentaudiences.Bothelectroniccommunicationtools(90%of40)andface-to-facediscussions(88%)arewidelyused.Otherpopularmethodsincludeprovidinghardcopiesandmaterials,displayingpostersorothergimmicks(75%).
Somerespondentsspecifythatteammeetingsandtrainingsessionsaregoodopportunitiestoemphasiseethicsmessagesface-to-face.Othersstresstherisingimportanceofinternalsocialmedianetworks,suchasYammer,tofacilitateaconversationaboutethics.Onerespondentstatesthathis/hercompanyorganisesawardsandrecognitionschemesbasedonthecompany’svalues.
Again,thesurveyhighlightsthattheethicsfunctionshouldnotstandaloneincommunicatingethicalvaluesacrossglobalbusiness.In60%of40casestheresponsibility of the communication strategyissharedbetweentheethicsfunctionandinternalcommunications.
27
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Anumberofrespondentsemphasizethatanappropriateexternal communications strategyplaysanimportantroleinengagingexternalstakeholders.All27companieswhorespondedthinkitiscrucialtocommunicatetheexistenceofacodetoexternalstakeholders.59%saytheycommunicatethenumberofcontactsmadetotheirspeakupsystemandaboutaquarter(26%)decidedtodiscloseinformationonthesubstantiationrateanddisciplinaryactionstakentoexternalstakeholders.
Ethics trainingEthicstrainingbuildsethicsawareness,supportsthecommunicationstrategyandhelpsemployeesunderstandtheircompany’sexpectationsofthem.Itmaynotbespecificallycalledethicstrainingandmaybeintegratedintootheremployeetrainingschemes,suchasanti-briberyandcorruptionormanagementskills.Aboutthreequartersofcompanieswhichofferethicstrainingprovideitasastandalone(76%of37),whileaboutaquarter(24%)incorporateitwithinotherkindsoftraining.
Inmostcases,trainingismandatory,especiallyfortheexecutiveteamandformanagersorsupervisors(seeFigure19).Fewerrespondentsprovidedetailsonthetrainingavailabletobusinesspartnerswhichtendstobeofferedonavoluntarybasis.
Training is an
essential element of
a corporate ethics
programme. Failing
to train staff in
the importance of
ethical values and
how to use them
leaves companies
open to integrity
risk and reputational
damage.
IBEGoodPracticeGuide(2012)Developing and using business ethics scenarios
‘‘
It works!
Communication initiatives with the most impact 16
Trainingonlineorface-to-face.
Engagement with managementtocascadethemessagethroughouttheorganisation.Demonstratingthesupportofseniormanagerssetstherighttone from the top.
Gimmicksandvideos,includingcartoonvideosandlight-heartedcomicsdisplayinganumberofunethicalbehaviours toavoid.
!Be careful …
Communication initiatives that don’t work 17
A top-downroll-out,duetoalackofrelevanceontheground.
Excessivefocusonstatistics,especiallyiftheyarecommunicatedinawaythatistooimpersonal(e.g.emailorposters).
Overzealouscompliance enforcementcancreateacultureoffear,raisingthelevelofrisk.
Function-ledcommunicationsseemtobelesseffectivethanbusiness-ledmessages.
Messagesthataretoo narrow in their scopeornotdesignedforaglobalaudience(i.e.beingtoo‘westernised’).
16IBEanalysisof27qualitativeresponsestothequestion:“Which of your communication initiatives have created the most impact amongst your employees?”
17IBEanalysisof15qualitativeresponsestothequestion:“Have you tried anything that really didn’t work? (If so, what?)”
✓
28
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
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sYES
NO
YES
NO
25%
✓
✓
✗
✗
Is the training mandatory?
Included in the induction?
Q. Is the training mandatory or voluntary for the following employee groups?Base = companies in the following numbers:The board = 32 Managers/supervisors = 37 The executive team = 36 Other employees = 36 Business partners = 18
Q. Does the induction process include training on ethics for the following groups?Base = companies in the following numbers:The board = 32 Managers/supervisors = 37 The executive team = 35 Other employees = 34 Business Partners = 18
94%
94%
95%
95%91%39%
81% 61%
75%
19%
17%6% 5%
5% 6%9%
83% 50%
50%
Findingsovertimesuggestasteadyincreaseinthepercentageof FTSE350companiesthatofferethicstrainingtoemployeessincethisquestionwasfirstintroducedin1998,withadipin2010.
FTSE350companiestendtotraintheirstaffmoreregularlythanin2013,particularlyseniorleadersandmanagers.Respondentsreportthattheircompaniesoffertrainingtotheboard,theexecutiveteamandmanagersorsupervisorsonanannualbasisratherthanonlywhenneeded,aswasthecasein2013.
continues
Managersorsupervisors,otheremployeesandtheexecutiveteamaremorelikelytoreceiveethicstrainingaspartoftheinduction process.Thisappearstobecommonpracticeforallemployees.
Trainingisoftendeliveredonanannualbasis,particularlytomanagersorsupervisors(43%of35),otheremployees(37%of35)andtotheboard(41%of34).Businesspartnersaremorelikelytobeofferedethicstrainingwhenitisthoughtnecessary(56%of25),whileonly16%statethattheyaretrainedannually.
Figure 19 Is ethics training mandatory? Is it included in the induction process?
29
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Figure 20 How often is ethics training delivered?
Training format Onlinetrainingisthemostcommontraining method used(53%of38),howeverasignificantnumberofrespondents(37%)statethattheyprovidebothonlineandface-to-facetraining.Somerespondentssaythatface-to-facetrainingisusedtotargetspecificgroups(e.g.management)orissuese.g.anti-briberyandcorruption(ABC).
Amongthetoolsused,presentingemployeeswithethicaldilemmasandscenariostostimulatedebateiswidespread(86%of36).Multimediatoolssuchasdedicatedvideosarealsopopular(78%).Otherelementssuchasgames(19%of36)andappsfortabletsorsmartphonesarecurrentlylesspopular(14%of36).
Q. How frequently do you deliver ethics training to the following employee groups? (Tick all that apply.)Base = FTSE 350 companies in the following numbers:The board = 17 Managers/supervisors = 18 The executive team = 18 Other employees = 18 Business partners = 14
Duetothechangeinmethodology,thecomparisonshowninthetableaimsatillustratinggeneraltrends.Theresponseoptionchangedsignificantlysince2013.Asanexample,theoption“less than once a year” in2013was“biannually”.In2013,theoption“after major revision of the code”wasgiven,butitisnotreportedinthisfigure.
More than once a year
Annually
Less than once a year
As required
Once only
Never
2016 2013 2016 2013 2016 2013 2016 2013 2016 2013
The
boar
d Th
e ex
ecut
ive
te
am
Man
ager
s,
supe
rvis
ors,
etc
.
Othe
r em
ploy
ees
Busi
ness
pa
rtner
s
12% 17% 17% 17%
19%
19%
n\a n\a n\a n\a n\a
21%
6% 6%
2% 2%
7% 10% 11%
48% 48%
24%
53% 44% 44%
29% 39% 39% 39%
29% 33% 33%
6% 0%
0%
0% 0%
0%
0%
0%0%
33% 38%
21% 21%
22%
33%
10%
7%
21%
14%
14%
10%
52%50%
7%
7%
Thepercentageofrespondentswhosaythattrainingisprovided“only once”droppeddramatically.However,stillaroundoneinsevenreportthatnotrainingisprovidedforbusinesspartners.Figure20illustrateshowfrequentlytrainingisdeliveredtodifferentgroupsinFTSE350employees.
continued
2%
2%
2%
30
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
In72%of36cases,training sessionstaketheformofrelativelyshortsessionsthatlastnomorethanonehour.Inthemajorityofcompanies,theyareconductedbyinternalstaff.In59%of34companiestheyareledbytheethicsfunction.44%ofcompaniesreporttheinvolvementofotherinternaldepartments,oftenHRorcompliance,eitherinisolationorincollaborationwithotherfunctions.Theinvolvementofanexternalspecialistisreportedonlyin21%ofcases.
Figure21highlightsthattrainingisfrequentlyfocusedonthestandardssetoutinthecodeoronspecificissuesthatneedfurtherattention.Otherssaythattrainingisaimedatimprovingethicaldecisionmaking,explaininghowvaluesareappliedinpractice.
Figure 21 Most frequent topics in ethics training within companies
1 2
3
4
5
6
Specific issues (e.g. ABC, data protection, fair competition)
Code of ethics
Values and culture
Speak up
Ethical decision making
Ethical leadership
IBEanalysisof31qualitativeresponsestothequestion:Q. What are the main topics of focus for your ethics training?Base = 31 companies
It works!
Valuable training techniques or resources 18
Interactive participation sessionsareaneffectivewaytoconveycontentandencouragedebate,particularlythroughanonymisedreallifescenariosandcasestudies.
Respondentsalsosuggestthat story tellingtechniques,videosandsomekindofgamification,suchasquizzesandtoolkitsformanagersishelpful.
Face-to-face trainingishighlightedasuseful,asitcreatesanopportunityforemployeestodiscussgreyareas/issuesofconcernrelevanttotheirday-to-dayactivitiesfreely.
18IBEanalysisof21qualitativeresponsestothequestion: “Do you have any training techniques or resources that you have found to be particularly valuable?”
✓
31
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Speak upCreatinganopencultureisessentialtoprotectacompanyagainstethicalrisk.Employeesmustfeelfreetoraisetheirconcernsaboutbehaviourthatis,orappearstobe,inbreachoftheprinciplesdefinedinthecode.Mostglobalcompaniesprovidemechanismstospeakup,raiseconcernsoraskquestionswhenunsureaboutwhatcourseofactiontotake.Speakuplinesareanelementofgoodgovernance,astheycanactasanearlywarningsystemforpotentialethicalrisk.
98%of41respondentssaythattheircompanyprovidesaconfidentialmechanismforemployeestoraiseethicalconcernsoraskquestions.Formostofthem(92%of39),ahelpline(sometimesreferredtoashotlineoradviceline)iscentral.Moreover,thesurveyshowsthatinalmostfouroffivecompanies(79%of33)thisisnotlimitedtoemployees–otherstakeholderscanraisetheirconcernsthroughthespeakupsystemtoo.
97%of39respondentsreportthattheirsystemallowsconcernstoberaisedanonymously.Goingbeyondconfidentialityandassuringanonymitycanbeavitalingredientinencouragingemployeestocomeforward.However,itmakesitmoredifficultforcompaniestokeepthepersonwhoraisedaconcernanonymouslyinformedontheoutcomeofaninvestigation.Moreover,insomecases,itmightleadtomaliciousreportswhichcouldseriouslydamagesomeone’sreputation.
Each of us has a
responsibility to
speak up if we
see something
unsafe, unethical or
potentially harmful. If
you have a question,
need help or want
to raise a concern
you have several
options.
BP Our Code Our Responsibility (asavailable in2016)
‘‘
AllrespondentsfromcompanieslistedinContinentalEuropereport thattheirspeakupsystemallowsanonymousreporting.Bycontrast,thispracticeisstronglydiscouragedinmanyEuropeanjurisdictionswhereevidenceobtainedthroughanonymousreportsisinadmissible. 19
LegislativeinterventionsinsomeEuropeancountriesfavouringspeakuppracticesseemtohavehadapositiveeffectonbusinesspractice. 20 However,someunfavourableperceptionsseemtopersist. 21ResearchbyTransparencyInternational(2013)suggeststhatthetermwhistleblower–forwhichthereisnoliteraltranslationinGerman–isnotwellknownamongtheGermanpublic.Similarly,SpainisoneofonlysevenEUcountriesgivena“none or very limited”ratingforwhistleblowerprotectionlaws.InItaly“whistleblowing as a productive corruption-fighting tool has begun to garner attention only recently.” 22
19Lexology(2015)Whistleblowing in the EU and data privacy
20Forexample,theItalianParliamentisdebatingalawaimedatstrengtheningtheprotectionof employeeswhospeakuponwrongdoingsintheircompany.
21IBESurvey(2015)Ethics at Work: 2015 survey of employees (Continental Europe)
22TransparencyInternational(2013)Whistleblowing in Europe: legal protections for whistleblowers in the EU
32
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Halfofrespondents(50%of22)saythatthemostpopularreportingtoolisstillthetelephone,aboutaquarter(23%of22)receivemostcontactsviaemail andafifth(18%of22)throughthehelpline.Slightlyfewerrespondents(14%of22)thinkthatemployeesintheirorganisationraisetheirconcernsmainlyinperson.23
RetaliationFosteringanopenculturewhereemployeesareabletovoicetheirconcernsconfidentlyandwithoutfearofreprisalremainsachallengeformanyorganisations.AccordingtorecentIBEresearch,20%ofemployeesinBritainsaytheyhavebeenawareofunethicalconductintheirworkplaceovertheprecedingyear.However,only55%oftheseraisedtheirconcerns.Themostcommonlyreportedreasonfornotdoingsowas:“I felt it might jeopardise my job”.24
Organisationsseemtobeawarethatfearofretaliationcanhinderthewillingnessofemployeestospeakupandtheoverwhelmingmajorityofcompanieswithspeakupmechanismssaythattheircompanyhasapolicyaimedatprotectingthosewhospeakupfromreprisal(97%of39).Somerespondentshighlighthowtheircompanyaddressesthisintheircodeaswellasinotherpolicies(e.g.investigationpolicy).
However,onlytwoinfive(41%of39)establishaformalisedapproachtomonitoring retaliation.Inmanyinstances,thisisachievedthroughmakingpersonalcontactwiththosewhoraisedtheirconcerntounderstandwhethertheysufferedanyformofretaliation.Forinstance,onerespondentexplainsthathe/shesendsashortquestionnairetoasampleofpeoplewhoraisedanissuethreemonthsafterthecasewasclosed.
What is an ethics helpline?
Forstaffwhodonotfeeltheirconcernhasbeenaddressedbytheirlinemanagerorwhofeeluncomfortableraisingaparticularissuewithlocalstaff,itiscommonpracticefororganisationstomakeadedicatedtelephoneline,emailorweblinkavailable.Forsomecompaniesthiswillbeahelpline(suchasanethicshelpline)orwebpagewhichcanbeusedforenquiriesabout,forexample,theethicscodeoraboutclarifyingwhatiscorrectbusinesspractice,aswellasforreportingconcernsaboutmisconduct. 25
i
Mirroringtheresultsin2013and2010,allFTSE350respondentshavea“formal mechanism for employees to raise ethical concerns or ask questions confidentially”.Thishassteadilyincreasedsince1995.
AllFTSE350companiesalsosaythattheirspeakuparrangementsincludeahelpline(orequivalent),whichistrendingupwardsfrom47%in2004whenthequestionwasfirstintroducedto72%in2007,79%in2010and93%in2013.
23Somerespondentsmentionedtworeportingtoolsthatwereequallythemostusedintheirorganisation.
24IBESurvey(2015)Ethics at work: 2015 Survey of Employees – Britain
25IBEGoodPracticeGuide(2007)Speak Up Procedures
33
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
‘‘ ValuesAssurancelooksatriskthroughthelensofcultureandbehaviour.Using a Values Maturity Model, a team of trained assessors evaluates maturity along ten dimensions. Viewing risk through the lens of culture and values provides a proactive way to understanding risk and addressing signals before issues arise. This diagnostic, along with an assessment against the Internal Control Framework and regular risk management compliance boards, provides a holistic view of risk in the organisation. ’’
There is little that
is straightforward
about culture, and
no single ‘good’
or ‘bad’ culture
that provides a
template against
which others can be
ranked. Culture is a
differentiating factor
that can vary within
as well as between
organisations. It is
hard to define, hard
to measure, hard
to manage and
generally extremely
hard to change,
and certainly harder
in each case than
are compliance or
conduct.
BankingStandardsBoard(2015/16)AnnualReview
‘‘
1 2
3
4
5
6
Identifying and mitigating risk
Measuring compliance with/effectiveness of the programme
Ensuring appropriate controls
Identifying areas that need more attention
Defining proprieties and budgeting
Industry benchmark
IBEanalysisof23qualitativeresponsestothequestion:Q. What is the intended purpose of your risk assessment process?Base = 23 companies
RISK
✘
✔✔
!
Risk assessment, monitoring and accountabilityMonitoringtheeffectivenessoftheethicsprogramme,andwhetherthevaluesareembeddedthroughoutalllevelsoftheorganisation,helpstounderstandwhethertheapproachtakeniseffectiveandtoidentifyareasthatrequirefurtherattention.Thesurveyshowsthat85%of40respondentssaytheircompanytakesstepstomonitortheeffectivenessoftheirethicsprogramme.
Risk assessment78%of36respondentsreportthattheyareinvestinginethicsandcomplianceriskassessmentstohelpmonitoringandmanagingtheirethicsrisks.Figure22illustratesthemainpurposesofriskassessmentprocedures.
Inparticular,onerespondentprovidesapowerfulillustrationofthepurposeofriskassessmentsinhis/herorganisation:
Figure 22 Most frequently mentioned purpose of risk assessment procedures
Thesubjectoftheassessmentvariesfromcompanytocompany,aseachorganisationfocusesontherisksandissuesthataremostrelevanttothem.Somerespondentshighlighthowthecodeactsasapointofreferenceindecidingwhattopicstoincludeintheassessment.Amongthemostcommonlyassessedrisks,respondentsmentionbriberyandcorruption,conflictofinterest,fraudandfinancialcrime,competitionissuesandantitrust.26
26IBEanalysisof22qualitativeresponsestothequestion:“What is the scope of your risk assessment? (Issues, locations, etc.)”
34
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
‘‘ For those risks where E&C [Ethics and Compliance] is the primary second line of defence, E&C leads the risk assessment. For those risks where E&C provides the second line of defence jointly, E&C collaborates with Legal to complete the risk assessment. Where other primary functions (for example the IT Department) who own the respective compliance programme (e.g. data security/cybersecurity), that function leads the risk assessment. ’’
‘‘ The review is conducted by a team of dedicated professionals who are trained in collecting qualitative data. The multi-disciplinary team includes backgrounds in psychology, organisational development, internal audit, compliance and manufacturing. The team size varies based on the size of the entity undergoing a review. Guest auditors are also leveraged to bring in business expertise and to deepen understanding of [our] values. ’’
What is an ethics and compliance risk assessment?
Agoodethicsandcomplianceriskassessmentincludesbothacomprehensiveframeworkandamethodologyforevaluatingandprioritizingrisk.Withthisinformationinhand,organizationsmaybebetterabletodevelopeffectivemitigationstrategiesandreducethelikelihoodofamajornoncomplianceeventorethicsfailure,settingthemselvesapartinthemarketplacefromtheircompetitors. 27
i
27DeloitteCompliance risks: What you don’t contain can hurt you
Anumberofrespondentsexplainthattheirorganisationconductsriskassessmentsacrossallbusinessunitsworldwide.Afewothers,however,pointoutthattheirprocesscoversaselectedsampleoftargetedlocations.
Respondentshighlighthowtheassessmentprocessoftenrequiresajointeffortthatinvolvesdifferentfunctionsbothatlocalandatgrouplevel.Asonerespondentexplains,complianceandethics–eitherjointlyoreachinitsownright–arefrequentlymentioned:
Otherrespondentsrecordhowaspecificteamofdedicatedprofessionalsissetup:
Finally,somerespondentssaythattheassessmentisdonebydifferentpeopleatdifferentlevels(e.g.contractmanagersorbusinessunitexecutives),whiletheethicsteamisresponsibleatgrouplevel.
Mostrespondentsconductthisassessmentonanannualbasis,asshowninFigure23.
Figure 23 Frequency of risk assessment procedures
n Other
n At least twice a year
n At least once a year
n At least every 2 years
IBEanalysisof22qualitativeresponsestothequestion:Q. How frequently do you conduct the risk assessment?Base = 22 companies
5%14%
14%
68%
RISK
✘
✔✔
35
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
85%
82%
73%
73%
Q. How do you monitor the effectiveness of your ethics programme to ensure that your values are embedded throughout the organisation? (Tick all that apply.) Base = 33 companies
Percentage of employees receiving ethics training
Use of speak up data
Questions on ethical standards in staff surveys
By use of internal audit
Board reports
External audit processes
Dedicated ethics surveys
Code sign off numbers
Engagement with external stakeholders
52%
42%
36%
33%
33%
IBEanalysisof13qualitativeresponsestothequestion:Q. What are your primary measures of success of your ethics programme? Base = 13 companiesRespondents to this question answered “yes” to the question: Q. Do you have KPIs for ethics?
• Volume, nature and substantiation of concerns received through all channels
• Breaches of the code
• Case closure days
• Time to respond to a report
• Outcomes of internal controls
• Employee survey results
• Customer surveys and feedback
• Internal Audit reports
• Usage of online registers (e.g. gifts and etertainment/conflict of interest)
• Number of new employees receiving the code
• Use of communication
• Code certification
• Training completion rate
• Reward & Recognition
Measuring Ethics
Misconduct Surveys & Controls Other
Monitoring an ethics programmeMonitoringtheethicsprogrammeisapowerfultooltoensureitworksandcontinuestoimprove.However,someorganisationsmightstillfindthedefinitionofappropriatemonitoringmechanismsachallenge,asitmightbedifficulttofindmetricstomeasure‘soft’elementssuchasvaluesandbehaviours.ThemostfrequentlyreportedmetricsareshowninFigure24.
Figure 24 Most frequently used metrics to monitor the effectiveness of an ethics programme
48%of31companieshavesetspecificKey Performance Indicators(KPIs)tomeasureethics.Figure25illustratesexamplesofKPIsusedbyrespondentstomeasurethesuccessoftheirethicsprogramme.
Figure 25 KPIs to measure the success of an ethics programme
36
Consistentwithpreviousyears,ofthe20responsesfromFTSE350companies,fourinfivemonitortheirethicsprogramme.However,only68%(of19)conductanethicsandcomplianceriskassessment.
RespondentsfromFTSE350companieswerethenaskedhowtheircompaniesconductthemonitoring.Asin2013,theuseof“speak up data” isthemostcommonindicator.Forthefirsttimesince2007whenthisquestionwasintroduced,“questions in staff surveys on ethical standards” isthesecondmostpopularmethod.Anotherindicatorreportedmorefrequentlythisyearisthe“percentage of employees receiving ethics training”.Figure26illustratesthechangesreportedovertime.
Themajorityofrespondentsseekexternal assurancesoftheirethicalperformance(53%of30).TheDowJonesSustainabilityIndex(57%of14),theUNGlobalCompact(43%of14)andtheFTSE4GoodIndex(29%of14)arethemostfrequentlycitedexternalstandards.
Figure 26 How to monitor an ethics programme
Q. How do you monitor the effectiveness of your ethics programme to ensure that your values are embedded throughout the organisation? (Tick all that apply.)Base = 15 FTSE 350 companies
2007 2010 2013 2016
Other (please specify)
Dedicated ethics survey
External audit processes (previously ‘External
assurance provision’)
Engagement with external stakeholders
Code sign-off rate
Board receives reports on ethical violations/
misconduct
Recording the percentage of employees
receiving ethics training
By use of internal audit
Questions in staff surveys on ethical standards
Use of speak up/hotline data
7%
73%
73%
80%
40%
40%
35%
38%
79%79%
21%
21%
44%
64%
25%
26%
27%
9%
33%
60%
87%
62%
58%
56%
51% 59%
84%
88%62%
71%
What is an external assurance engagement?
Aprocessthatresultsintheassuranceproviderexpressingaconclusionabouttheevaluationormeasurementofsustainabilitydisclosuresagainstreportingcriteria.Theassuranceengagementmayinvolveassessingnotonlytheaccuracyandreliabilityofwhatisdisclosed,butalsotheprocessesfordecidingwhatissuesanddataaredisclosed. 28
i
n\a
n\a
n\a
n\a
n\a
n\a
n\a
n\a
n\a
n\a
28GlobalReportingInitiative(2013)The external assurance of sustainability reporting
37 Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyChapter3
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveySummaryandConclusion
Summary and ConclusionEthicaldilemmasveryrarelyhaveastraightforwardsolution.Similarly,itisdifficulttoidentifybeyonddoubtthemostappropriateanswertothemanyethicalissuesthatorganisationsfaceintheirday-to-daybusinesspractice.
Ratherthansuggestingtherightwayofdoingthings,thissurveyaimstopromoteadebatearoundkeyelementsofethicalcultureinbusinessandencourageorganisationstosharegoodpracticeandmaintainit.
Threeimportantissuescanbeinferredfromtheresultsofthissurvey–theydeserveparticularattention:
• Engagementofseniorleaders Inthepast,somearguedthatboardsofdirectorsshouldfocusexclusivelyonfinancialrisks,whileethicswasoftentranslatedintoanumberofadd-onactivitiestoimprovethecompany’simage.Thissurveysuggestasignificantshiftinperceptionbymanyorganisations.Accordingto86%ofrespondents,ethics,valuesandcultureareregularlydiscussedinboardmeetings.Boardengagementappearstohavegrownstronger,particularlyinFTSE350companieswherethepercentageofrespondentswhosaythatthesetopicsareregularlydiscussedatboardlevelhasincreasedbyover30%since2013.
• Employeeethicstrainingonaregularbasis Respondentsoftenstresstheimportanceofprovidingappropriateethicstrainingfortheiremployeesonaregularbasis.AmongFTSE350companies,ethicstrainingtendstobedeliveredmoreregularlythanin2013,particularlytoseniorleadersandmanagers.
• Importanceofcross-functioncollaborationtoimproveeffectiveness Inits30yearsofactivity,theIBEhaswitnessedanincreasingnumberofcompaniessettingupinternaldepartmentsspecificallydedicatedtoethics.However,thissurveysuggeststhatthesefunctionsarenotexpectedtoshouldertheresponsibilityofrunninganethicsprogrammeontheirown.Collaborationwithotherkeydepartmentsandfunctionsarevitaltotheeffectiveimplementationofeachbuildingblockofanethicsprogramme.
38
39
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix1
Appendix 1The IBE 9–Step Model for developing and embedding a code of business ethics
The launch of the code is just the beginning of the journey. Ongoing monitoring, training on its use and rewarding those who demonstrate ethical leadership are also required.
Test it Monitor it 7 9
To ensure your code is fit for purpose, it needs to be piloted with a cross-section of employees drawn from different locations and levels of employment.
The launch event of a new or revised code should be memorable, engage employees and raise their awareness of the importance of doing business ethically.
Launch it 8
Ensure that your organisation has articulated its core values. Ethical values in particular should form the basis of the code and guide employee decision-making through ethical dilemmas.
Articulate your core
(ethical) values
Core Series
Corporate values, ethics and culture are matters of governance. Without senior leadership endorsement, embedding a code of business ethics is unlikely to be effective.
Establish board level
support
✓
The drafting of the code should produce a document which is clear, inclusive and accessible. It should be principles-based and give guidance to staff, and detail who to ask when unsure of the right way forward.
Draft your code
6
CODE OF
ETHICS
Codes can be structured according to stakeholders, issues, values or in a ‘hybrid’ way. Each organisation will need to choose which model best suits its individual requirements.
Choose your approach
5 Find out what bothers people
4
It is important to find out what issues are of particular relevance to your employees and your sector, so copying the code of another organisation is not the way to proceed.
?
7✓
✓ET
HICS 1
3 2Understand your
context
At the outset, it is necessary to understand the catalyst for the code. Knowledge of this will help you create an appropriate framework to develop your code.
?“
!
revi
ew
regula
rly
to m
ain
tain
the c
ode’s
rele
vance
1
✔
39
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix2
Appendix 2Survey Questionnaire
PERSONAL INFORMATION
• Whatisyourname?
• Whichcompanydoyouworkfor?
• Whichorganisationinvitedyoutoparticipateinthisresearch?
o IBE–UK o Forética–Spain o CEA–France o Sodalitas–Italy
• Whatisyourjobtitle?
• Whatisyouremailaddress?
• Areyouindividuallyresponsibleforyourcompany’sethicsprogramme?[Yes/No]
• Howmanyyearsofexperiencedoyouhaveworkinginethics/compliance?
o Lessthanayear o 2-4years o 5-9years o 10+years
COMPANY INFORMATION
• Inwhichcountryisyourcompany’sheadquarter?
• Isyourcompanypubliclylisted?[Yes/No]
• Ifyourcompanyispubliclylisted,onwhichindex(es)?(Tickallthatapply)
o UKFTSE100 o UKFTSE250 o FranceCAC40 o Germany–Dax40 o Italy–FTSEMIB40 o Spain–IBEX35 o BoursedeLuxembourg o Other(pleasespecifybelow)
• Ifyourcompanyisnotpubliclylisted,whatisyourownershipstructure?
o Employeeowned o Privatelyowned o Familyowned o Partnership o Stateowned o Other(pleasespecifybelow)
• Howmanyemployeesdoesyourcompanyhaveglobally?
o Lessthan100 o 101-500 o 501-1,000 o 1,001–10,000 o 10,001–100,000 o Morethan100,000
• Whichprimarysectordoesyourcompany operatein?
1. YOUR COMPANY’S ETHICS PROGRAMME
• Doesyourcompanyhaveanethicsprogramme(i.e.processes,policiesandtoolsforensuringthatitoperatesinaccordancewithitsvalues)?
• [Yes/No]–ifyescontinue,ifnojumptoCORE VALUES
• Doesyourprogrammeincludeanyorallthefollowing?(Tickallthatapply)
o Aglobalcodeofethics(orequivalentdocument) o Employeetrainingonethics o Amanagementlevelethicscommittee o Aspeakup(whistleblowing)line
o Anetworkof‘ethicsambassadors’(orequivalent) o Externalstakeholderengagement o Internalreportingonethicsperformance o Anethicsmonitoringprogramme o Externalreportingonethicsperformance o Aboardlevelcommittee o Other(pleasespecify)
• WhatarecurrentlytheTHREEmainprioritiesforyourethicsprogramme?
continues
40
continued
• WhatTHREEthingscurrentlyoccupymostofyourtime?
• WhichTHREEoftheissuesbelowareyoucurrentlymostconcernedaboutinyourcompany? (TickamaximumofTHREE)
o Briberyandcorruption o Discrimination,harassmentorbullying o Safetyandsecurityintheworkplace o Humanrights o Supplychain/sourcing o Taxpolicy o Environmentalresponsibility o Managingconflictofinterest o Speakingup/whistleblowing o Responsiblemarketing/advertisingpractices o Work-homebalanceforemployees o Executiveremunerationpolicies o Exploitativelabour&modernslavery o Productdevelopment o Useofsocialmedia o Useofbigdata o Other(pleasespecify)
• Whatwasthelastsignificantchangeyoumadetoyourethicsandcomplianceprogrammeandwhy?
• Whichdepartmentorfunctionhasprimaryresponsibilityforimplementingyourcompany’sethicsprogramme?
o Legal o Ethics(asanindependentfunction) o Compliance o Ethicsandcompliance(asajointfunction) o CSR/CR/sustainability o HR o Internalaudit/finance o Corporate/externalaffairs o Other(pleasespecify)
• Whatisthereportinglineforyourcompany’sethicsdepartment?(e.g.doyoureporttotheCEO,CompanySecretary,GeneralCounsel,HeadofLegal,etc.)
• Howdoestheboardofyourcompanytakeresponsibilityfortheethicsprogramme?
o Throughanominatedindividual o Throughadedicatedcommittee o Collectively o Theydon’ttakeresponsibilityfortheethics
programme o Notapplicable
• Isethics,valuesandculturearegularagendaiteminfullboardmeetings?[Yes/No]
• Ifyes,howfrequentlyarethesemattersdiscussed?(e.g.ineveryboardmeeting,onceayear,etc.)
• Howmanypeopledoyouhavededicatedtoethicsinyourorganisation?(Excludingethicsambassadorsorequivalent)
o Full-timeemployeeheadcount o Part-timeemployeeheadcount
• Doesyourapproachtomanagingethicsincludeanetworkofethicsambassadors(orequivalent)? [Yes/No]
• Ifyes,whatdoyoucalltheminyourcompanyandhowmanydoyouhave?
• Inthelastthreeyears,hasfinancialinvestmentinyourcompany’sethicsprogramme...
o Increased o Stayedthesame
• Whichprimarysectordoesyourcompanyoperatein?
2. CORE VALUES
• Hasyourcompanymadeitscorevaluesexplicit?[Yes/No]–ifyescontinue,ifnojumptoCODE OF ETHICS
• Whatarethevaluesofyourcompany(pleaselistbelow)
• Havethesevalueseverbeenrefreshed?[Yes/No]
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix2
41
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix2
3. CODES OF ETHICS (OR EQUIVALENT)
• Doesyourcompanyhaveacodeofethics(orequivalentdocument)?[Yes/No]–ifyescontinue,ifnojumptoCOMMUNICATION AND ENGAGEMENT
• Whatarethemainpurposesofyourcode?(TickamaximumofTHREE)
o Apubliccommitmenttoethicalstandards o Providingguidancetocontractorsandother
businesspartners o Guardingreputation o Reducingoperationalrisk o Helpingtosecurelong-termshareholdervalue o Creatingasharedandconsistentcompany
culture o Decreasingliabilityinthecaseofmisconduct o Improvingthecompany’scompetitiveposition o Providingguidancetostaff o Other(pleasespecify)
• HowdoesyourcompanycommunicatetheexistenceofthecodetoEMPLOYEES? (Tickallthatapply)
o Postedonthecompanyintranet o Includedaspartofstaffmanual/handbook o Producedasastandaloneguide/booklet o Throughinternalsocialmedia o Discussionininternalnewsletters o Codespecifictraining o Manager-ledteamdiscussions o Includedaspartoftheinductionfornewjoiners o Other(pleasespecify)
• Isthecodepubliclyavailableorisitaninternaldocument?
o Itispubliclyavailable o Itisaninternaldocument
• Howlonghasyourcompanyhadacode? o Lessthan1year o 2-4years o 5-9years o 10+years
• Whenwasthelasttimethecodewasupdated? o Lessthan1yearago o 2-4yearsago o 5-9yearsago o 10+yearsago o Ourcodehasneverbeenupdated o Other(pleasespecify)
• Whatformat(s)doesyourcodetake? (Tickallthatapply)
o Hardcopy/booklet o PDF o Website o App o Other(pleasespecify)
• Isyourcodeinteractiveinanyway?[Yes/No]
• Ifyes,pleaseexplainthewaysinwhichyourcodeisinteractive
• Whathaveyoufoundtobethemosteffectivewayofembeddingyourcodethroughoutyourorganisation?
• Areemployeesrequiredtosignagainstthecodeonanannualbasis?
o Theboard[Yes/No] o Theexecutiveteam[Yes/No] o Managers,supervisors[Yes/No] o Otheremployees[Yes/No] o Businesspartners[Yes/No]
• Isconformitytoyourcodeincludedincontractsofemploymentbyyourcompany?[Yes/No]
• Hasabreachofyourcodeledtoanyemployeedismissalsinthelastthreeyears?[Yes/No]
4. COMMUNICATION AND ENGAGEMENT
• Doesyourcompanyhaveacommunicationsstrategywhenitcomestointernalmessagesaboutethics,valuesandculture? [Yes/No]
• Whatmessagesarebeingcommunicatedregardingethicsinyourorganisation?
• Howdoyoucommunicatethesemessagestoemployees?(Tickallthatapply)
o Face-to-face o Inprint o Electronically o Intheworkplace(i.e.posters,etc.) o ‘TownHall’stylemeetings o Companyconferences o Other(pleasespecify)
continues
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continued
• Whoisresponsibleforthesecommunications? o Theethicsfunction o Ethicsworkingwithinternalcommunications o Anexternalagency o Other(pleasespecify)
• WhatinformationdoyoureportonregardingethicstothefollowingEMPLOYEEgroups? (Tickallthatapply)
o Pleasespecifyifthereareanyotheremployeegroupswithwhichyoucommunicate?Oranyotherinformationyousharewiththem
• Whichofyourcommunicationinitiativeshavecreatedthemostimpactamongstyouremployees?
• Haveyoutriedanythingthatreallydidn’twork? (Ifso,what?)
5. ETHICS TRAINING
• Doesyourcompanyoffersometrainingonethics?[Yes/No]–ifyescontinue,ifnojumptoLEADErshIp, sUppOrTIvE ENvIrONMENT AND spEAk Up
• Isyourethicstrainingincorporatedintoothertrainingstreams,ordoesitstandalone?
o Weprovidededicated/standaloneethicstraining o Ourethicstrainingisincorporatedintoother
employeetraining
• Isthetrainingmandatoryorvoluntaryforthefollowingemployeegroups?
o Theboard[mandatory/voluntary] o Theexecutiveteam[mandatory/voluntary] o Managers,supervisors,etc.[mandatory/voluntary] o Otheremployees[mandatory/voluntary] o Businesspartners[mandatory/voluntary]
• Doestheinductionprocessincludetrainingonethicsforthefollowinggroups?
o Theboard[Yes/No] o Theexecutiveteam[Yes/No] o Managers,supervisors,etc.[Yes/No] o Otheremployees[Yes/No] o Businesspartners[Yes/No]
• Howfrequentlydoyoudeliverethicstrainingtothefollowingemployeegroups?(Tickallthatapply)
• Whichmethoddoyouuseforthemajorityofyourtraining?
o Face-to-face o Online o Bothusedequally o Other(pleasespecify)
• Whattrainingtoolsareused?(Tickallthatapply) o Gamesdilemmas/scenarios o Multimedia(e.g.videos) o Apps o Other(pleasespecify)
• Whoconductsthetraining? o Theethicsfunction o Otherinternaldepartment(pleasespecify) o Localmanagers o Anexternalspecialist
• Whichinternaldepartmentconductstheethicstraining?
• Whatarethemaintopicsoffocusforyourethicstraining?
• Howlongdoestrainingtypicallylast? o Lessthananhour o Onehour o Twohours o Halfday o Fullday o Morethanoneday o Other(pleasespecify)
• Doyouhaveanytrainingtechniquesorresourcesthatyouhavefoundtobeparticularlyvaluable?
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix2
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6. LEADERSHIP, SUPPORTIVE ENVIRONMENT AND SPEAK UP
• Inyouropinion,doesyourcompanyhaveasupportiveenvironmentforethics?[Yes/No]
• HowwouldyouratetheengagementofyourSENIORLEADERSHIPwithethics?
o 1-Extremelydisengaged o 2-Verydisengaged o 3-Somewhatdisengaged o 4-Neitherengagednordisengaged o 5-Somewhatengaged o 6-Veryengaged o 7-Extremelyengaged
• HowwouldyouratetheengagementofyourOVERALLWORKFORCEwithethics?
o 1-Extremelydisengaged o 2-Verydisengaged o 3-Somewhatdisengaged o 4-Neitherengagednordisengaged o 5-Somewhatengaged o 6-Veryengaged o 7-Extremelyengaged
• Isthereaformalmechanismforemployeestoraiseethicalconcerns/askquestionsconfidentially?(i.e.aspeakup/whistleblowingsystem)[Yes/No]–ifyescontinue,ifnojumptorIsk AssEssMENT, MONITOrING AND ACCOUNTABILITY
• Doyourspeakuparrangementsincludeahelpline/hotline/adviceline?[Yes/No]
• Doesyoursystemallowconcernstoberaisedanonymously?[Yes/No]
• Approximatelywhatpercentageofcontactsdoeseachofthefollowingchannelsaccountfor?
o Phoneo Emailo Onlinereportingo Inpersono Otherchannels
• Doesyourcompanyhaveanon-retaliationpolicytoprotectthosewhoraisetheirconcerns?[Yes/No]
• Doyouhaveaformalisedapproachtomonitoringwhethertherehasbeenanyretaliationagainstthosewhohaveraisedtheirconcerns?[Yes/No]
• Ifyes,howdoyouensurenon-retaliationagainstthosewhohaveraisedtheirconcerns?
7. RISK ASSESSMENT, MONITORING AND ACCOUNTABILITY
• Doesyourcompanymonitortheeffectivenessofyourethicsprogramme?[Yes/No]]–ifyescontinue,ifnojumptoENGAGING WITh ThIrD pArTIEs
• Ifyes,doesthisincludeanethics/complianceriskassessment?[Yes/No]]–ifyescontinue,ifnojumpto‘Howdoyoumonitortheeffectiveness…’below
• Whatistheintendedpurposeofyourriskassessmentprocesses?
• Whatisthescopeofyourriskassessment?(issues,locations,etc.)
• Whodoestheriskassessment?
• Whoelsedoyoucollaboratewith(internallyandexternally)toprovideacomprehensiveassessmentofrisk?
• Howfrequentlydoyouconducttheriskassessment?
• Howdoyoumonitortheeffectivenessofyourethicsprogrammetoensurethatyourvaluesareembeddedthroughouttheorganisation?
(Tickallthatapply) o Byuseofinternalaudit o Questionsonethicalstandardsinstaffsurveys o Boardreports o Useofspeakupdata o Engagementwithexternalstakeholders o Percentageofemployeesreceivingethicstraining o Dedicatedethicssurveys o Codesignoffnumbers o Externalauditprocesses o Other(pleasespecify)
• DoyouhaveKPIsforethics?[Yes/No]
• Ifyes,whatareyourprimarymeasuresofsuccessofyourethicsprogramme?
• Doyouseekexternalassurancesofyourethicalperformanceortheeffectivenessoftheethicsprogramme?[Yes/No]
continues
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix2
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Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurveyAppendix2
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• Ifyes,whichexternalbenchmarksorstandardsdoyouuse?(Tickallthatapply)
o InvestinginIntegrity(IiI) o GoodCorporationStandard o BITC(BusinessintheCommunity) o CRIndex o FTSE4GoodIndex o AA1000(accountabilitystandard) o BS10500(anti-briberystandard) o DowJonesSustainabilityIndex o (DJSI) o ISO26001 o UNGlobalCompact o Other(pleasespecify)
• Doesethicsplayapartinyourcompany’srecruitmentprocess?[Yes/No]
• Doperformanceappraisalsinyourcompanyincludereferencetoethicalbehaviour?
o Theboard[Yes/No] o Theexecutiveteam[Yes/No] o Managers,supervisors,etc.[Yes/No] o Otheremployees[Yes/No] o Businesspartners[Yes/No]
• Isethicalbehaviourincludedintheremunerationcriteriaofyourorganisation?
continued
8. ENGAGING THIRD PARTIES
• Areyouseekingtoengagethirdpartieswithyourorganisation’sethicsprogramme?[Yes/No]–ifyescontinue,ifnojumptotheend
• Ifyes,whodoyouincludeinyourdefinitionofthirdparties?
• HowdoesyourcompanycommunicatetheexistenceofitsCODEtoEXTERNALSTAKEHOLDERS?(Tickallthatapply)
o Directdistribution o Postedoncompanywebsite o Mentionedinannualreport o Mentionedincorporateresponsibility(orsimilar)
report o Discussioninnewsletters o Suppliertraining o Throughexternalsocialmedia o Other(pleasespecify)
• Apartfromemployees,whichothersdoyouasktoliveuptothestandardsofyourcode?(Tickallthatapply)
o Jointventures o Non-operatedjointventures o Businesspartners o Suppliers o Other(pleasespecify)
• Doesyourcompanyhaveaseparatesuppliercode?[Yes/No]
• Doyoudoduediligenceonsuppliersandotherbusinesspartnersforethicalstandards?[Yes/No]
• Cannon-employeesraisetheirconcernsthroughthespeakupsystem?[Yes/No]
• WhatinformationdoyoureportonregardingethicsEXTERNALLY?
o Theexistenceofthecode o Numberofdisciplinaryactionstakenagainstthe
code o Numberofspeakup(whistleblowing)contacts o Numberofspeakup(whistleblowing)contacts
leadingtodisciplinaryactions o Numberofsupplier/otherbusinesscontracts
terminatedforethicalreasons o Other(pleasespecify)
Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
Related IBE Publications
IBEpublicationsprovidethoughtleadershipandpracticalguidancetothoseinvolvedindevelopingandpromotingbusinessethics,includingseniorbusinesspeople,corporategovernanceprofessionalsandethicsandcompliancepractitioners.Somerecentpublicationsrelatedtothistopicwhichyoumightbeinterestedininclude:
Codes of Business Ethics: a guide to developing and implementing an effective codeSimon Webley and Daniel Johnson
NewguidancefromtheIBEonhowtodevelopandimplementaneffectivecodeofethics.ThisCoreIBEReportaddressesmanyofthequestionsthatarisewhenorganisationswishtoprovidesupportandguidancetostaffinethicaldecision-making.Itisintendedtoapplytoorganisationsofanysize,regardlessofthesectorinwhichtheyoperateandwillassistthosechargedwithimplementingorupdatingtheirorganisation’scodeofethics.CodesofBusinessEthicsfollowstheIBE9–StepModelandsharesexamplesofgoodpractice.
Codes of Business Ethics: examples of good practiceSimon Webley and Guendalina Dondé
ThiscompanionpublicationtoCodes of Business Ethics: a guide to developing and implementing an effective codedrawsonthewordingofanumberofcurrentcorporatecodeswhichaddressthemostcommonconcernsencounteredindoingbusinesstoday.Therearepotentially108issueswhichcodesofethicscancover.Theseincludenewissues,suchaspersonalrelationshipsatwork;treatingcustomersfairly;socialmedia;protectionofthecompany’sbrand;riskmanagementandprioritisingethicsoverprofitswhichdidnotexistwhentheguidancewaslastupdatedin2003.
Culture by Committee: the pros and consPeter Montagnon
Shiftingperceptionsofriskhaveincreasinglyencouragedcompaniestoformspecialboardcommitteestodealwithbroadquestionsofcorporateresponsibility,sustainabilityandethics.ThisIBESurveyReportlooksatthenatureandroleoftheseboardcommittees,andalsoatthewaycompaniesthatchoosenottohavesuchcommitteeshandlethisgrowingrangeofnon-financialrisks.Theideaofhavingacommitteededicatedtothetaskofoverseeingcultureandethicsisrelativelynew.ThissurveyreportisintendedtobenchmarkwhatishappeningintheUK,providingavaluableinsightintohowcompaniesareapproachingthetask,andhelpingcompaniesdecideontherightapproachfortheminanincreasinglycomplexworld.ThissurveywaspreparedincollaborationwithICSA:TheGovernanceInstituteandMazars.
Core SeriesCore Series
Published by
Codes of Business Ethics a guide to developing and implementing an effective codeBy Simon Webley and Daniel Johnson
Core SeriesCore Series
Codes of Business Ethics examples of good practiceBy Simon Webley and Guendalina Dondé
Published by
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SurveySurvey
Published by:
Culture by Committee the pros and consBy Peter Montagnon
In collaboration with:
IBE_ Boards & Culture_COV_SURVEY.indd 1 22/02/2016 16:44
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Other IBE Resources
Investing in Integrity Charter Mark
Isthereawaytoproveacompany’sintegrity?TheIBEhasdevelopedachartermarkinassociationwiththeCharteredInstituteofSecuritiesandInvestment(CISI)tohelpbusinessesandorganisationsknowiftheirethicsprogrammeisembeddedthroughouttheirorganisation.
The Investing in Integrity(IiI)chartermarkgivesanassuranceoftrustworthinesstoclients,customers,investorsandotherstakeholdersdoingbusinesswiththeorganisation.TherealstrengthoftheIiIframeworkisthatittestsanorganisation’sethicalconductagainstitsstatementsofvaluestoensurethosevaluesareproperlyembedded.Itcanhelpthemidentifywhetherornotthecompanyistrulylivinguptoitsvalues,fromtheboardroomtotheshopfloor.
ThetestingusesaselfassessmentmanagementquestionnaireandthirdpartyauditbyIiIpartnerGoodCorporationwhosemethodologyhasbeenadaptedfortheIiIchartermark.
Tofindoutmorevisitwww.investinginintegrity.org.uk
Say No Toolkit
TheIBESayNoToolkitisadecisionmakingtooltohelporganisationsencourageemployeestomaketherightdecisionindifficultsituations.TheSayNoToolkitdeliversimmediateguidancetoemployeesonawiderangeofcommonbusinessissues,especiallythosethatcouldleadtoaccusationsofbribery.
Employeestapthroughaseriesofquestionsaboutthesituationtheyfaceandthetoolwillprovidetherightdecisiontotake:SayNo,SayYesorAsk.Theansweralsomakesitclearwhyitisimportanttomakethatdecisionsoyouremployeescanhavetheconfidenceandtheknowledgetorespondcorrectly.
OrganisationscanuseboththeIBESayNoToolkitappandwebsiteforfree.Theappcanbedownloadedontoanysmartphoneortablet. Youcanstartusingitforfreenow.Simplygotowww.saynotoolkit.net TheSayNoToolkitcanbecustomisedandbrandedtosuityourorganisation’sneedsanddetailedprocedures.Formoreinformationemailinfo@ibe.org.ukorcalltheIBEofficeon+442077986040.
For details of all IBE publications and resources visit our website www.ibe.org.uk
47 Corporate Ethics Policies and Programmes: 2016UKandContinentalEuropeSurvey
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Corporate Ethics Policies and Programmes2016UKandContinentalEuropeSurvey
How do organisations make sure that employees share their core values and feel empowered to do the right thing? How can ethics become an integral part of doing business?
Thistriennialsurvey,nowinitseighthedition,providesapictureofhowethicsisembeddedwithinlargeorganisationsthatoperateintheUKandContinentalEurope.
ItisbasedontheIBEBusinessEthicsFrameworktobuildanethicalcultureinbusiness.Byfollowingthismodel,organisationscaninfluencetheiremployees’behaviouranddecision-making,ensuringthattheyareshapedbythecompany’scorevalues.Thiswillhelpthemtoachieveandfulfiltheirpurpose,promotinglong-termsuccess.
ISBN 978-1-908534-27-9 Availableatwww.ibe.org.uk