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Corporate Workflow Production 1

Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

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Page 1: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Corporate Workflow

Production

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Page 2: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Distribution Web & High End

Market trend

Why Youtube is only part of the solution?

Your enterprise’s own Youtube

External Communication & events

Internal communication & E-learning

IT & Security

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Page 3: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Market trends3

Page 4: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Why Youtube is only part of the solution?

Better get traffic on your web site where you can inform about your

company

Easy? Ever tried to built a “latest videos” page on your site using

Youtube?

Free? Yes, it’s free. But when a product is for free, then YOU are the

product!

Revenue? 1.3 USD/1000 views….

Any concerns about confidentiality?

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Page 5: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Your enterprise’s own Youtube

An online video platform that

YOU control

You control who has access, who can publish

You can install review/validate

workflows

It’s in the cloud, no hardware

hassles

It’s in a Swiss cloud, in Biel or

Glattbrugg, you know where.

As easy as Youtube to use, but

more powerful

Still allows automated publishing

on Youtube, Dailymotion, Vimeo,

Facebook, Twitter and more…

Allows for download ! Without

illegal solution

You get consolidated analytics

(including social networks)

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Page 6: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

External Communication & events

Go Live!

integrate with video solutions from Visuals (Black Magic, Dalet,

Amberfin)

Sync Slide shows (Powerpoint,

PDF)

Extract keywords from slides for

later searching

Maintain your “Self Care” video portal and save on customers calls

Communicate with your

customer the way they are used

to: Video!

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Page 7: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Internal communication & E-learning

Built your video-based knowledge base

Save on new employees training (self training)

Live video is useful for emergency communication cases

Or for daily information (when no delay is acceptable)

Integrate with LMS (Learning Management Systems)

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Page 8: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

IT & Security

Some orders of magnitude

Integration solutions

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Page 9: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

BASICS : A SEQUENCE OF IMAGES

SIMPLE CASE : THE FULL HD

1920x1080 pixels -> 2 millions pix

Progressive scanning @ 50 fps

24bits / pixel

1 FRAME = 5.9 MB

50 FPS = 2.3 GB/S !!!!

DIFFERENT COMPRESSION METHOD CAN BE APPLIED (CODECS)

Digital video

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Page 10: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

ProRes @ 180 Mb/s = 1.8x ethernet 100

1 x floppy disk = 0.06s of video

1 x usb key (8GB) = 6mn

1 x 250 GB drive = 3 h

Orders of magnitude10

Page 11: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

2000 hours of archived broadcast video at 70Mb/s = 62 TB

Orders of magnitude

Plus redundancy…

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Page 12: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

2 hours of live streaming to 3500 viewers @ 2Mb/s

6 TB delivered!

Orders of magnitude12

Page 13: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Datarate (kbps) Durée (mn) Volume (MB) Usage

500 60 219.73 Web h264 ( mobile…)

1200 60 527.34 Web h264, tablets, hbbtv

50000 60 21'972.66 Broadcast MXF SD

70000 60 30'761.72 Broadcast MXF HD (long Gop)

184000 60 80'859.38 ProRes 4:2:2 HQ 25

Orders of magnitude13

Page 14: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Integration solutions

Shared cloud vs Private cloud vs On Premise

Media traffic vs business traffic

Security

Involve your IT department!

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Page 15: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Where to go next

Think “Content first”

Involve your IT department

Watch video! (and especially

swissdigitalvideoday.ch)

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Page 16: Corporate Workflow Production - Salon ECom Genève · Distribution Web & High End Market trend Why Youtube is only part of the solution? Your enterprise’s own Youtube External Communication

Thank youMICHEL CROIBIER – WWW.DOTCAST.CH

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