Could you sell ice to an Eskimo?

Today’s Goals:-Understand 5 techniques for persuading-Think of an example for each technique

-Choose one persuasive technique that you will use for your next writing

Commercial One: http://www.youtube.com/watch?v=T1Xh-tZrzwk

Silent victims

Identify the persuasive techniques used

Sympathy

Example: Your donation might just get this puppy off the street and into a good home.

Getting people to feel happy, sad, or angry about the problem can help your argument.

Commercial One: http://www.youtube.com/watch?v=sGPU-JhG-A8 – montana meth den

Identify the persuasive techniques used

Consequences

Example: If fracking for gas continues, one-fourth of Americans could be left without water to drink.

What will happen if the problem continues? Provoke a fear of the results.

Commercial One: http://www.youtube.com/watch?v=sGPU-JhG-A8 - tempur pedic

Identify the persuasive techniques used

Benefits

Example: If you plant more trees, you will feel happier and more energetic.

Show your reader that action will actually be good for themselves.

Personal Experience

Example: My cousin, a kind, wonderful person, was killed by a drunk driver in 2009.

Explain that you have responded to the problem, or that it has otherwise impacted your life.

Example: I always turn off lights when I leave a room. If everyone would do this, we could save a lot of electricity.

Urgency

Example: If we don’t change things soon, it will be too late.

Try to convince your audience that this issue is so important they must act now.

What your paper should contain:

1 paragraph: Your own opinion and thoughts– Explain why your topic is a problem

2 paragraphs: Two possible solutions– What can you, I, the class, America, the President,

or ANYBODY do to help?• The only solution you can’t use: giving money

1 paragraph: One worthwhile charity– Identify a charity which helps a problem, and show

why they deserve money• How do they spend the money• What have they achieved?