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The Encounter Jan/Feb 2009
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I
Oounoil Eluffs' Public ArtRevolutionlThe lowa West Public Art Initiativeby Heather Akerberg I rendering courtesy of the Orpheum Theater
mazement and wonder fall over people's faces as they exit Famous Dave's nearMid-America Center in Council Bluffs. They become almost awestruck as theyaze at the giant aluminum figure before them. lt 's Molecule Man, one of three
sculptures of its kind in the world, by artist Jonathan Brofosky. The other two sculptures arein Los Angeles and Berlin. So, now you might be wondering, "Why Council Bluffs?"
"Quality of life is quality of place." That! the belief driving an ambitious public art program inCouncil Bluffs. lowa West Public Art (IWPA) is an initiative of the lowa West Foundation, a non-profitwhose goal is to improve lives and strengthen communities. In 2004 the Foundation gathered asteering committee, comprised of foundation and governmental representatives and citizent todiscuss possibilities for economic development. What emerged was a public art master plan.
"The big civic improvements, such as streetscapes, landscaping and corridor improvements,that we had been doing were very well-received by the community. I asked if anyone had everthought about public art as a compliment to that " said Todd Graham, executive director and CEOof the lowa West Foundation.
The foundation agreed with Graham that public art could not only change the landscape inCouncil Bluffs but would also enhance the lives of its citizens. With a background in urban plan-
ianuary/february 20Og I the encounter
ning, Grapham knew that creating a master plan for the city would
ensure long-term vision.The committee began compiling a list of the
top 50 potential sites for public art. The sites are spread throughout the
city, in hopes that art becomes an integral part of daily life.
After having identified Bayliss Park in downtown Council Bluffs as
their number one site, but with the plan still unfinished, the committee
was facdd with a decision. The old fountain in the park failed, and the
city was unsure of whether they would repair it or close it all together.
The committee saw this as an opportunity to partner with the city and
turn their plan into reality.
"lt was kind of risky," said Graham. "ls it smart to start offwith the
most important site in the city? lf we fail, the program is over. We were
nervout but it ended up well."
The selection panel, which consists of members of the community
and persons with curatorial and public art expertisg then began itsprocess to find the right artist. Starting with a pool of 15 artists, thepanel soon realized that there was a clear choice: Brower Hatcher, an
artist recognized as one of the best in the public art world.
"Browerwas a unanimous selection,"Todd said.
Hatcher created a new fountain, Wellspring, which stands more than
30 feet tall, and Oculus, a performance pavilion, as well as new seating,
landscaping and a children's area that features six cast bronze black
squirrels. Brower's work was unveiled during the rededication of Bayliss
Park in the spring of2007.
The best proof of its success is utilization of the park," said Graham.
With the success of their first project under their belt, the committee
then began work on the next project and the next and the next. To
date, six projects are complete, two are nearing completion, and still
others are in the planning stages.
Besides work by Hatcher, the public art collection includes three
sculptures, Haymarket Rabbits, by Deborah Masouka on Pearl Street
and three sculptures, Interstate, Circus, and Sunrise, by William King
near the Mid-America Center. Currently, two additional projects are
nearing completion at the Mid-America Center. One is an expansive
sculpture garden, which sits on 22,000 square feet of granite and will
showcase 21 works by Omaha's own Jun Kaneko. The other is Molecule
Man, a 50-foot-ta11,33,000-pound aluminum plate sculpture by Borof-
sky. The next project to begin construction is four massive sculptures
by artist Albert Paley, who is renowned for his abstract gateways.The
mixed metal pieces will rise 50 to 70 feet in the air from the four corners
of the 24th Street Bridge, which crosses Interstate 80. This western
gateway to the State of lowa will change the interstate landscape and
is sure to become a distinctive, talked-about landmark.
This innovative community-based public art program has accom-
plished a great deal in its first phase. The public art collection is a key
element, but their efforts don't end there. IWPA's website offers infor-
mation on each of the artistt an interactive map, photos of the collec-
tion, webcams, and resources for educators, including posters for each
of the projects complete with curriculum on the back.The lowa West
Foundation has also partnered with Artspace, a Minneapolis-based
non-profit, to create affordable housing for artists and their families.
the encounter Iianuary/february 2009 iq::,j
"QualtV of lfeis qualiV of place"
Bayliss Parkand
Haymarket Rabbits
Directions from Omaha: Take
Dodge Street to the l-480 onramP.
Follow Hwy 6 East to Council Bluffs'
which turns into Broadway. Continue
on Broadway until you cross the via-
duct. Once over the viaduct, stay on
Broadway by veering right and drive
This project is currently under construction in downtown council Bluffs
(www.artspace.org).
The goal is to make art part of dai! life in Council Bluffs' Want to
see what's happening on the east side of the river? Visit the website at
www.iowawestpublicart.org or use this mini-guide to create your own
Council Bluffs art tour.
102 Main Street. After viewing Haymarket Rabbits, stop by La Carreta
Rosa at 622 South Main Street. They offer authentic Mexican cuisine,
including Cocktail, a traditional Mexican dish made with octopus and
shrimp simmered in a tomato sauce.
Mid-America Center
Directions from Omaha: Take l-80 East into lowa and exit onto South
24th Street. Turn left on to South
24th Street and drive over the
bridge. Just past the bridge you will
see King's Interstate on the left, this
is Mid-America Drive. Turn left onto
Mid-America Drive and follow it
until you reach Convention Center
Blvd.Turn left and drive untilYou
reach the Convention Center. Park
in the parking lot on the left, and you will be in walking distance to Sun-
rise and Circus, Jun Kaneko's Sculpture Garden, and Molecule Man.
Explore the area: The Mid-America Center offers a variety of events,
including public ice skating in the winter (www.midamericacenter'
com). Also nearby is Horseshoe Casino and Bass Pro Shops, which has
several displays of taxidermy that are worth a view even if you're not an
outdoorsman.
Get a bite to eat lf you're looking for something extremely close, try
Famous Dave's. Other restaurants in the area include Ruby Tuesdays
and Quaker Steak& Lube. [In
a few blocks until you reach Pearl street. Turn right onto Pearl street.
Bayliss Park will be on your right after a few blocks. To see Haymarket
Rabbits, continue on Pearl Street for a few more blocks, and the sculp-
tures will be on your left.
Exolore the area: Visit Rock Speaks Studio (open by appointment
only), 109 Pearl Street, to see the work of local artist Margaret LaBounty
or stop by the Union Pacific Railroad Museum,200 Pearl Street'
Get a bite to eat: Consider getting take-out and enjoying it at one of
Bayliss Park's many picnic tables, weather permitting. Try Main Street
Caf6. a local favorite famous for their Meat Lovers Omelet, located at
Some locotion, Some owners, NEW NAI E!
Ready-to-wear Pieces, or we'llhelp you create Your own'
515 S. 13th . Old Market402-346-4367
ur
%m ianuary / february 2oog I the errcounter