Country Profile of FINLAND in English

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    FINLANDCountry prole

    Project number: UK/13/LLP-LdV/TOI-615

    Info4Migrants

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    337,030 km2POPULATION

    GDP per capita

    1 & 2 cent coins are not used

    Languages FINNISH, SWEDISH

    CURRENCY

    $36,395

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    COUNTRY BACKGROUND

    Finland used to be a province and then a grand duchy un-

    der Sweden from the 12th to the 19th centuries, and an

    autonomous grand duchy of Russia aer 1809. It gained

    its complete independence in 1917. During World War II,

    it was able to successfully defend its freedom and resist

    invasions by the Soviet Union – although with some loss ofterritory. In the half century that followed, the Finns made a

    remarkable transformaon from a farm/forest economy to

    a diversied modern industrial economy. Per capita income

    in Finland is now among the highest in Western Europe. A

    member of the European Union since 1995, Finland was

    the only Nordic state to join the euro system at its inia-

    on in January 1999. In the 21st century, the key features

    of Finland’s modern welfare state are a high standard of

    educaon, equality promoon, and naonal social securitysystem – currently challenged by an aging populaon and

    the uctuaons of an export-driven economy.

    The Finnish coat of arms, a

    crowned lion on a red eld, the

    right forepaw replaced with

    an armoured hand brandish-

    ing a sword, trampling on a

    saber with the hindpaws, was

    originally created around the

    year 1580.

    Naonal Flag

    Finland

    Helsinki

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    SisuFinns describe themselves with the word “sisu,” which

    roughly translates to a combinaon of courage, strength

    and determinaon.

    TangoThe Finnish style of tango is popular throughout Finland.

    Each year Finland crowns a tango king and queen who

    rule over the many tango events held throughout the

    country.

    FINLAND FACTS

    Suomi The Finnish word for the country is “Suomi,” which means marsh-

    land. The country has more than 60,000 lakes, but less than

    8 percent of the country is arable.

    FoodFinnish foods oen use wholemeal products (rye,

    barley, oats) and berries (such as blueberries, lingon-

    berries, cloudberries, and sea buckthorn). Fish and

    meat play a prominent role in tradional Finnish dishes

    in some parts of the country, while the dishes in some

    other regions have tradionally included various root

    vegetables and mushrooms.

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    FINLAND FACTS

    Naonal CharacterTypical Finnish people are very patrioc, have a very

    strong sense of naonal identy and value indepen-

    dence very high. Finland, along with Iceland, is Nordic

    rather than Scandinavian.

    Finns are very modest and downplay their own accom-

    plishments. They view being humble and modest asvirtues. Finns believe there is a proper way to act in any

    circumstance and always expect polite behaviour.

    Ethnic Make-up and ReligionFinns 93%, Swedes 5%, Samis, Romas,Tatars less than 1%

    Most Finns belong to the Evangelical-Lutheran Churchwhile a fracon of Finns belong to the Orthodox Church.

    The Evangelical-Lutheran Church accepts the ordinaon

    of women as priests.

    LanguageOf the two ocial languages of Finland, Finnish is the

    rst language spoken by 93% of the country’s 5.4 mil-

    lion inhabitants. Finnish, unlike Scandinavian languages,

    is not Germanic but in a class of its own. Theorecally,

    Finnish is related to Hungarian but it sounds a bit like

    Estonian.

    The other ocial language, Swedish, is spoken by around

    5% of the populaon, most of whom live in the south

    west and are also speakers of Finnish. Sami is a minority

    language in Scandinavia that is spoken by around 2,000

    people living in the north of Finland, which is 0.03% of

    the Finnish populaon.

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    FINLAND FACTS

    TracYou must keep your headlights on at all mes. In Fin-

    land, trac nes are based on two factors: the sever-

    ity of the oense and the driver’s income. The most

    expensive speeding cket ever given was in 2003. The

    ne: 170,000 Euros for driving 80 km/hr in a 40 km/hr

    zone.

    Ice swimmingIce swimming is quite a popular winter sport in Finland.

    It is done when the water is frozen over. This requires

    breaking the ice to make a pool. There are also com-

    peons for winter swimming. Many winter swimmers

    swim with standard swimming costumes rather than

    with wetsuits or other thermal protecon.

    Country prole FINLAND

    ShoesWhen we enter into any Finnish home we always take

    our shoes o.

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    FINLAND FACTS

    Country prole FINLAND

    FashionMarimekko is one of the staples in Finnish fashion.

    One of their most monumental pieces was the Unik-

    ko, which contained large 70s style oral and retro

    prints. Marimekko can be found in over 20 countries

    worldwide, and has over 800 retailers.

    PhonesThere are no public payphones in Finland! There are

    over 5 million mobile phones in Finland for a popu-

    laon of 5.4 million.

    ReindeerIn Finland, anyone living within the area of Finnish

    reindeer husbandry who is a cizen of the EuropeanUnion has the right to own reindeer. The total area

    of reindeer husbandry in Finland is approximately

    33 % of the surface of the country. There are over

    200,000 reindeer in Finland.

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    1 January: New Year’s Day

    Uudenvuodenpäivä,

    Nyårsdagen

    Tradionally, the president

    gives a speech to address

    cizens at noon.

    6 January: Epiphany

    Loppiainen, TreondedagenEpiphany is celebrated to

    commemorate the visit of

    the Biblical Magi to the Baby

    Jesus.

    Moveable Friday in spring:

    Good Friday

    Pitkäperjantai,

    Långfredagen

    Good Friday commemo-

    rates the crucixion of Jesus

    Christ.

    Moveable Sunday in

    spring: Easter Sunday 

    Pääsiäispäivä, Påskdagen

    The resurrecon of Jesus

    Christ is celebrated on Eas-

    ter Day.

    Moveable Monday in

    spring: Easter Monday 

    2. pääsiäispäivä,

     Andra påskdagen

    Easter Monday is the day

    following Easter Day.

    1 May: May Day 

    Vappu, ValborgsmässoaonMay Day is a versale fes-

    val: it is a celebraon of

    spring, youth and work.

    Moveable Thursday in

    spring: Ascension Day 

    Helatorstai,

    Kris himmelfärds dag

    Ascension is a Chrisan hol-

    iday marking the day resur-

    rected Jesus was taken up to

    heaven.

    Friday 19 June - 25 June: 

    Midsummer Eve

     Juhannusaao,

    Midsommaraon

    It is the me of summer sol-

    sce. In the evening, people

    tradionally make bonres.

    Saturday 20 June - 26 June:

    Midsummer Day

     Juhannuspäivä,

    Midsommardagen

    A lot of the Midsummer

    fesvies take place in the

    countryside.

    Saturday 31 October -6 November: All Saints’ Day

    Pyhäinpäivä,

     Alla helgons dag

    All Saint’ Day is a day to hon-

    or the saints and deceased

    loved ones.

    6 December:

    Independence Day

    Itsenäisyyspäivä, Självstän-

    dighetsdagen

    Finland declared its inde-

    pendence on December 6th,

    1917.

    24-26 December: Christmas

     Joulu, Jul 

    Christmas is a family holiday

    spent together with family

    and loved ones.

    PUBLIC HOLIDAYS

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    IMPORTANT TIPS

    SilenceFinns place great value on words, which is reected in the tendency to say lile and avoid

    ‘unnecessary’ small talk. They are beer at listening than at talking.

    Finns rarely enter into conversaon with strangers, unless a parcularly strong impulse

    prompts it. Finns are curiously silent in the metro, the bus or the tram. In lis, they suf -

    fer from the same mute embarrassment as everyone else in the world. However, a visitor

    clutching a map will have no trouble in geng advice on a street corner or in any other

    public place, since the hospitality of Finns easily overrides their customary reserve.

    Introducing yourself 

    When introducing themselves, Finns will say their forename followed by their surname.Women who use both their maiden name and their husband’s surname will state them

    in that order. Although Finns are conscious and proud of any ocial tles they may have,

    they rarely menon these when introducing themselves. In contrast, they do expect to be

    addressed by their tle in professional and ocial contexts.

    TippingTipping has never ed very comfortably into the Finnish way of life. This may have origi-

    nally been due to the tradions of a religion which emphasized frugality; today, the rather

    blunt reason for not pping is that the price paid includes any unusual instances of service

    or politeness i.e. the atude is that “service is included”. However, nobody will object to

    being pped, very few will mind not being pped.

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    Dining and EntertainmentThe sauna is an esteemed Finnish tradi-

    on. Business discussions may be held in a

    sauna, or a business lunch may be preced-

    ed or followed by a sauna.

    All Finns go to sauna naked. You do not

    have to go to sauna naked, but it is consid-

    ered strange not to. You may wrap a towelaround yourself or wear a bathing suit.

    Finns insist on punctuality for social occa-

    sions.

    Conversaon may connue for approx-

    imately one to two hours aer dinner.

    Never leave unl coee/dessert/cognac

    is nished. Business can be discussed at

    any me during lunch, but is not discussed

    during dinner, only aer coee.

    Checks in restaurants are never split. If you

    make the invitaon, you pay.

    GisWhen invited to someone's home, always

    bring a small gi for the hostess.

    Give: owers (odd numbers are best; white

    and yellow owers are for funerals only;

    tulips are a favorite), wine, chocolates.

    Do not give: poed plants.

    Gis are normally not exchanged in busi-

    ness meengs, but small gis may be

    appropriate at the successful conclusion of

    negoaons.

    Give: books, cognac, local/naonal gis,

    recordings, art, glass, liquor (very expen-

    sive in Finland).

    Helpful HintsDo not show emoons in public.

    Never ask personal quesons, such as

    those related to someone's religion, job or

    polical party.

    IMPORTANT TIPS

    Country prole FINLAND

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    Loyalty, reliability, self-suciency and independence are highly valued.

    Finns are proud of their heritage and current society (they are leaders

    in peace conferences and internaonal peace iniaves). They enjoy

    nature and proudly protect their environment, which is one of the

    cleanest in the world. Finns value their privacy and appreciate others

    respecng it.

    PEOPLE IN FINLANDIndependent & Reliable

    Meeng and GreengShake hands with everyone present – men,

    women and children – at a business or

    social meeng. Shake hands again when

    leaving.

    Body LanguageKeep some physical distance from Finns.

    Respect their shyness and desire for pri-

    vacy. If you try to engage a Finn in conver-

    saon on a bus, restaurant or other public

    places, they may see it as unusual.

    • Do not hug, kiss or touch a Finn unlessyou know them well.

    • Maintain eye contact when speaking to

    someone. 

    Corporate CultureFinns take punctuality for business meet-

    ings very seriously and expect the same

    from you;

    • Call if you will be more than ve min-

    utes late.

    • The Managing Director is the decision

    maker.

    • Finns do not make small talk; they get

    right to business.

    • Doing business in Finland takes me

    and paence.

    • Two- to three-minute pauses of silenceare common. Don't interrupt this si-

    lence.

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    SOCIETY

    In 1906, Finland was the rst naon in the

    world to give full surage (the right to vote

    and to run for oce) to all adult cizens,

    including women.

    Finnish women were the rst in Europe to

    gain the franchise, and by the 1980s they

    rounely constuted about one-third of

    the membership of the Eduskunta (parlia-ment) and held several ministerial posts.

    In the 1980s, about 75% of adult women

    worked outside the home; they made up

    about 48% of the work force.

    Finnish women were as well educated

    as their male counterparts, and, in some

    cases, the number of women studying atuniversity level, for example, was slightly

    ahead of the number of men.

    In addion to an expanding welfare sys-

    tem, which since World War II had come to

    provide them with substanal assistance in

    the area of childbearing and child-rearing,

    women had made notable legislave gains

    that brought them closer to full equality

    with men.

    The Equality Law that took eect in 1987commied the country to achieving full

    equality for women.

    Finland was ranked second in the Global

    Gender Gap Report 2012.

    Finland is highly producve in scienc

    research. In 2005, Finland had the fourth

    most scienc publicaons per capitaamong the OECD countries.

     According to UNICEF, Finland

    ranks fourth in the world in

    child well-being (behind the

    Netherlands, Sweden and

    Denmark).

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    The objecve is that women and menshould have equal rights, obligaons and

    opportunies in all elds of life. It is widely

    acknowledged that society can progress in

    a more posive and democrac direcon

    when the competence, knowledge, experi-

    ence and values of both women and men

    are allowed to inuence and enrich the

    development.

    The Act on Equality between Women and

    Men (609/86), in force since 1987, has

    three major goals:

    • the prevenon of sex discriminaon

    • the promoon of equality between

    women and men

    • the improvement of women’s status,

    especially in working life

    The Act places a duty for promong equal-

    ity purposefully and systemacally on all

    authories and employers as well as in

    educaon, teaching and research. In 1992,

    discriminaon on grounds of pregnancy and

    family care responsibilies was prohibited.

    Since 1995, employers with 30 or more reg-

    ular workers have been obliged to includemeasures to promote equality in annual

    sta and training programmes or in labourprotecon programmes. The Amendment

    of 1995 includes a quota system; in ocial

    commiees and councils the proporon of

    representaves of either sex should not be

    below 40%.

    The ban on discriminaon in employment

    covers hiring, wages, other working condi-

    ons, including sexual harassment, supervi-sion and terminaon of employment.

    The Ombudsman for Equality monitors the

    observance of the Equality Act and parc-

    ularly the observance of the prohibion on

    discriminaon and discriminatory job and

    training adversing.

    The Equality Act does not apply to:• Acvies connected with the religious

    pracces of religious communies, or

    • Families’ internal aairs or people’s pri-

    vate life

    In 2004, a new Act on Equality between

    Women and Men has been in the process

    of preparaon. The new Act is based on

    the old legislaon supplemented by the EUlegislaon and direcves.

    Country prole FINLAND

    GENDER EQUALITY

    Equality between women and men is

    a crucial part of the Finnish welfare

    state model.

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    DO’S AND DON’ТS

    DO Keep some physical distance from Finns.

    Respect their shyness and desire for privacy.

    DOLearn a few words in Finnish, even though

    it’s hard. It’s an ego-booster for a Finn to

    hear a foreigner speak his language.

    DOApologize even if you are only a few min-

    utes late. Being late for longer usually re-

    quires a short explanaon. 15 minutes is

    usually considered the threshold between

    being “acceptably” late and very late. Some

    will leave the arranged meeng points aer

    15 minutes. Send a text message even if you

    are only a few minutes late. Being late for a

    business meeng, even by 1-2 minutes, is

    considered bad form.

    DON’TDon’t visit without calling rst. The doormay not open without a prior noce,

    especially on weekends.

    DON’TDon’t make empty promises. If you say to a

    Finn, “Let’s do lunch,” he or she truly

    believes you have set up a lunch meeng

    and expects to hear from you.

    DON’TDon’t complain or cricise. It is never in

    your interest to be crical or opinionated, as

    any kind of negavity will oend your Finn-

    ish colleagues.

    DON’TDon’t be oended if your Finnish partners

    seem rather blunt and to the point. This is

    typical in Finnish communicaon as Finns

    prefer to tell the truth directly and takepride in their maer of fact atudes.

    DON’TDon’t brag. Finns are modest and down-

    play their own accomplishments and hardly

    make a fuss about anything. In Finland,

    humility and grace will get you far, as they

    view modesty as the biggest virtue.

    Do poke fun at yourself and your

    country but never make fun of

    others. Finns appreciate dry wit and

    enjoy self-deprecang humour.They tend to enjoy irony and have

    a rather subtle sense of humour.

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    DO’S AND DON’TS

    DO When invited to someone’s home, always

    bring a small gi for the hostess. Give: ow-

    ers (odd numbers are best; white and yel-

    low owers are for funerals only; tulips are

    a favourite), wine, chocolates. Do not give:

    poed plants.

    DOIt is normal to drink ridiculous quanes of

    alcohol in Finland, so be prepared to have

    an “open-minded” atude towards it.

    DOExpect direct communicaon from Finns.

    Expect your colleagues to tell you what they

    think rather than what you want to hear.

    DOWait for your turn. First listen to the speak-

    er, wait for them to nish, and then reply.

    Interrupng is rude.

    DOTalk in moderate tones and do not do any-

    thing to call aenon to yourself.

    DON’TTake your shoes o if you are invited to

    someone’s home. First thing aer entering a

    house or an apartment: shoes o.

    DON’TGet to know Finns. They are good conver-

    saonalists once they get to know you and

    feel comfortable around you. Finns follow

    the news, both domesc and internaonal,

    and have strong opinions about the events.

    No such atude as “whatever.”

    Don’t be confused if you see people

    walking with poles even if there is

    no snow on the ground. It is called

    Nordic Walking, and it is a very

     popular acvity among all ages.

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    Finland is a naon of 5.4 million people and 3.3

    million saunas, found in homes, oces, factories,

    sports centres, hotels, ships and deep below the

    ground in mines.

    Types of saunas in Finland:

    • Smoke sauna (savusauna), 80-160C: Known as

    the original sauna and mainly found in rural areas.

    Smoke lls the room as wood is burned in a large

    stove. Once heated, the re is allowed to die and

    smoke is vented via a hole in the ceiling.

    • Wood-heated sauna 70-130C: Most common type

    in the countryside. Stones are placed on a metal

    stove red by well-dried birch wood – preferred for

    its good smell and long-lasng burn.

    • Electric sauna 80-105C: Most common type as it

    is the safest and easiest to heat in homes. An elec-tric stove is acvated at the press of a buon. Some

    apartment blocks have basement saunas that can be

    booked for private sessions.

    No swimsuits are needed. Men and women visit the

    sauna separately, unless they are members of the

    same family.

    Country prole FINLAND

    FINNISH SAUNA

    The only Finnish wordto make it into everyday

    English is “sauna”.

    “An invigorang bath originang in Finland inwhich the bather is subjected to hot steam, usu-

    ally followed by a cold plunge or by being lightly

    beaten with birch twigs”

    Collins Diconary

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    BUSINESS IN FINLAND

    TitlesIt is very important that you

    call the individual by their

    last name; if you don’t pos-

    sess this informaon, the

    simple Miss, Mr, and Mrs

    will do as well. It is consid-

    ered disrespecul to call

    a Finn by their rst name,

    wait for the individual to

    make the switch rst.

    StyleDo not over-dress, for the

    Finns take that as a sign of

    arrogance. When you fold

    you arms, you may also beviewed as arrogant.

    LingoThe main language for doing

    business in Finland is English

    and/or German.

    Small talkFinns are very reserved

    people and they don’t liketalking just for the fun of it.

    If you do, you will get suspi-

    cious looks.

    HandshakeA handshake is customary

    when meeng someone for

    the rst me.

    PunctualityPunctuality is very import-

    ant for business and social

    occasions.

    ContactTo call you over, Finns will

    most oen simply ask youto approach them. Physical

    contact is not very common

    in Finland, so you should

    avoid it unless necessary.

    We understand that

    as a new person do-

    ing business in Fin-

    land it is imperave

    to know how you

    should do business

    eecvely. So in or -

    der to do this, below

    are a few things you

    should know when

    meeng a Finn for

    the rst me.

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    UNUSUAL COMPETITIONS

    Air Guitar ChampionshipsSince 1996, the annual Air Guitar World

    Championships have been a part of the

    Oulu Music Video Fesval in Oulu, Fin-land. The idea of the contest was originally

    coined as a joke, meant only to be a side at-

    tracon for the music video fesval, but has

    since become a major draw in its own right.

    Wife carrying championshipsThe event has been organized in Sonkajärvi

    in 1992. The number of couples interested

    in the world wide known event is growing

    steadily; qualifying games, in which physical

    condion and sense of humour are test-

    ed, are being organised in many countries

    around the world.

    World Cell Phone Throwing

    ChampionshipsFinland was the home of the mobile manu-

    facturer Nokia and the event takes place in

    August each year in Savonlinna.

    Swamp Soccer World

    ChampionshipsThe Swamp world soccer championship

    requires the body to be very physical andcoordinated. The event is held in Hyrynsal-

    mi in Northern Finland.

    Mosquito Swang

    ChampionshipsTry swang as many mosquitoes as you

    can, in 5 minutes.

    Milking Stool Throwing

    ContestsFarms hosng milking stool throwing con-

    tests take place in early summer.

     

    Anthill compeonSing bare-boomed in an anthill to ndout who can stay put the longest.

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    Veronica Gelfgren

    Yulia Bazyukina

    Marja-Liisa Helenius

    John Park

    Research

    Research, layout

    Proofreading

    Proofreading

    Learnmera Oy