Course Launch 101

Course Launch 101A Product Line Managers Guide to a Successful Course LaunchBefore we continueDo you have the following?

Access to Websphere/Accelerator Access to LCMS Access to Basecamp

If your answer is yes, continue to Lesson 1. If your answer is no, you will not be able to proceed with the training. You will need to obtain this access before continuing.

Do you have the following?

Access to Websphere/Accelerator Access to LCMS Access to Basecamp

If your answer is yes, continue to Lesson 1. If your answer is no, you will not be able to proceed with the training. You will need to obtain this access before continuing.

2Lesson 1 ObjectivesBy the end of this lesson, you will be able to:Access and complete the required fields within LCMS.Publish a course to LMS and Store Front.Complete the launch the course from their LMS, and test the accuracy of the launch.

It should take you approximately 1 hour and 15 minutes to complete Lesson 1.

LCMS is the 360training content management system. The LCMS is the tool that allows product managers the ability to make changes and updates to the courses within their libraries. 4Course nameProduct priceHoursCourse descriptionLearning objectives

There are 5 metadata fields each product line manager must complete prior to launching a course. They are, course name, product price, hours, course description, and the learning objectives. There are other metadata fields that required by the system to be completed, before you can launch a new course. The fields above are specific to the role the PLM plays within the course launch process. The 5 metadata fields are minimum fields required before a course is added to storefront or the learning management system. 5

Here is a screenshot of one of the configuration screens within LCMS. The arrows are pointing to the locations of the 5 required metadata fields. Next you will see a video of one way to access LCMS and how to update those fields. 6Video Place Holder7

ActivityYou will need access to one of your unpublished courses for this activity.Do not logout of your training course to complete this activity.Log into LCMS with your username and password.Update the 5 metadata fields.Return to the lesson.

You will need access to one of your unpublished courses for this activity.Do not logout of your course to complete this activity.Log into LCMS with your username and password.Update the 5 metadata fields.Return to the lesson.

8Save It!

You must save your data before the system will allow you to publish.

You can choose to save your metadata updates after each one or you may want to update all of the fields and do one save. In this variation we have decided to use the one save method. Return to the course you have open in LCMS and save your metadata updates. 9Publish It!

Publishing your course makes it available for purchase or enrollment. You can either publish your course to storefront, LMS, or both.

Publishing your course makes it available for purchase or enrollment. There are three steps to the publication process. 1. The course completion report. 2. publishing options 3. Summary page. You can either publish your course to storefront, LMS, or both. Return to the course you have open in LCMS, save and publish your metadata updates. Once you have saved and published your course, return to the lesson. 10Quality is Key

Every product manager should test their course in the learning management system to confirm the course can be accessed and viewed by the learner. As the PLM it is your responsibility to QA the course in LMS by adding it to your account and launching the course. 11ActivityYou will need access to the course you just published for this activity.Do not logout of your training course to complete this activity.Log into LMS with your username and password.Access manager mode and enroll yourself in the course.Switch to learner mode and access the course as a learner. Confirm course launch.Return to the lesson when you have completed this activity.

You will need access to the course you just published for this activity.Do not logout of your course to complete this activity.Log into LMS with your username and password.Access manager mode and enroll yourself in the course.Switch to learner mode and access the course as a learner. Confirm course launch.Return to the lesson when you have completed this activity.

12Knowledge CheckWhat are the five required metadata fields that must be completed by PLMs? PLMs should always publish courses to the VU or virtual university?Will your published course be available to consumers on SF?Will your published course be available to consumers on LMS?There are 5 metadata fields that should be updated prior to launching a course.All changes must be saved and published to be seen. All new course launches should go through a QA by the PLM.

There are 5 metadata fields that should be updated prior to launching a course, all changes must be saved and published to be seen and all new course launches should go through a QA by the PLM.

14Lesson 2 ObjectivesBy the end of this lesson, you will be able to:Respond to comments on their project within Basecamp within 15 minutes of being assigned the ticket.Log into Basecamp and create project.Log into Basecamp, create a project and assign a to-do task.

It should take you approximately 45 minutes complete Lesson 2.15

Basecamp is our project management database and an integral part of the course launch and marketing process. As product line manager you can perform many tasks within Basecamp, but this training is specific to launching a course. 16Course DescriptionsHoursWeb Copy Marketing CollateralPPC SEOLaunch date

When launching a course you must let key departments know information so they can create collateral and add the course launch information to the marketing schedule. This information includes, course description, hours, is web copy required, is marketing collateral required, will there be PPC and SEO efforts on this course, and what is the exact launch date. 17

Basecamp will help you get organized as a product line manager. It also gets everyone on the same timeline regarding course launches. Typically you will be assigned to a project by the project manager. You have the ability to create project too, but we will discuss this later. The project manager works as a liaison between you and marketing to create a smooth launch.

Basecamp will help you get organized as a product line manager. It also gets everyone on the same timeline regarding course launches. Typically you will be assigned to a project by the project manager. You have the ability to create project too, but we will discuss this later. The project manager works as a liaison between you and marketing to create a smooth launch. For the next activity you will need to reach out to the company project manager. 18ActivityDo not log out of LMS to complete this activity. Using the course you just published and launched work with the project manager to start a marketing course launch project.Have the project manager assign you the a project within Basecamp.Respond with a comment to the project within 15 minutes of receiving the email notification from Basecamp.Return to the training course.

Do not log out of LMS to complete this activity. Using the course you just published and launched work with the project manager to start a marketing course launch project.Have the project manager assign you the a project within Basecamp.Respond with a comment to the project within 15 minutes of receiving the email notification from Basecamp.Return to the training course.

19Creating a Project

Creating a project can be completed in 3 easy steps. Once you have logged into your Basecamp account, look into the top left hand corner under projects. You should find the New Project button. Click on the plus sign and you will be taken to the title page screen. It is here you will name your project, invite project attendees, and start your project. You have the ability to invite people in and outside of the company.

You want to name your project with something recognizable and easy to understand for the team. Remember, the people you invite to your project will be notified of project changes unless you remove them. Finally, once a project has been started it can only be archived not deleted.

So that is it:Create projectName projectStart Project20Create projectName projectStart Project

After you have started your project you will receive a welcome notice from Basecamp. You have already been invited to a project by the company project manager. Do not forget to look out for that notification. While you are waiting of for this information, lets invite someone to our new project. Because we are dealing with a live course, please be sure you are ready to start the marketing process before proceeding to next activity. If you would like to still practice, you can create a test project and follow the steps of the next activity. You will need to let all participants know the activity is for training. 21By Invite Only

Because we are dealing with a live course, please be sure you are ready to start the marketing process before proceeding to next activity. If you would like to still practice, you can create a test project and follow the steps of the next activity. You will need to let all participants know the activity is for training. 22ActivityDo not log out of LMS to complete this activity. Log into BasecampUsing the course you just published start a new project within Basecamp.Invite at least one person within the company to your project.Return to the training course.

Do not log out of LMS to complete this activity. Log into BasecampUsing the course you just published start a new project within Basecamp.Invite at least one person within the company to your project.Return to the training course.

23What To- Do with my To -Do?

Making a to-do list is almost as easy as adding inviting someone to a project. To-do lists do not have to be for other people, they can be a list of assignments you must complete prior to getting others involved in a project. The project manager is already assigned to every project and can see every to-do list. Keep the list work related.24What To- Do with my To -Do?

When you have added a new to-do list to your project, you can now create to-do task. Click where it says add a new to-do and type what you want completed. You can add as many to-do tasks as necessary.25What To- Do with my To -Do?

To assign the to-do to someone click the unassigned button and choose an employee. 26Unassigned To-Do

You can choose any employee within Basecamp to assign a to-do to. You can also set a due date. For your next activity, you will be asked to create a to-do list within Basecamp and assign a to-do task to someone. 27ActivityDo not log out of your training course to complete this activity. Using the project you just created add a to-do list to the project.Assign at least one person to complete a task on the to-do list.Return to the training course.

Do not log out of your training course to complete this activity. Using the project you just created add a to-do list to the project.Assign at least one person to complete a task on the to-do list.Return to the training course.

28Knowledge CheckAnyone with access to Basecamp can create a project.Everyone in the organization will be automatically notified that you have created a project. Which of these people would never be included in a Basecamp project:The CEOThe CFOThe CROAll of the above Anyone could be included in a Basecamp project.4. Can you assign multiple tasks to the same person?5. Can you assign multiple tasks on the same project?6. Is Basecamp used in the course launch process?29Basecamp is a good project management tool for the PLMs.Any PLM has the ability to create projects.Any PLM has the ability to assign to-tasks.

Basecamp is a great project management resource for product managers, any product manager has the ability to create projects and assign to-do task.

30Lesson 3 ObjectivesBy the end of this lesson, you will be able to:Update appropriate metadata fields in Websphere Accelerator.Save metadata changes in the extended sites store.Update the price field on storefront.

It should take you approximately 40 minutes to complete Lesson 3.31

Websphere acceleratorthis is where the magic truly happens for a product line manager. Now that you have successfully updated a course within LCMS and notified the appropriate teams in marketing using Basecamp, the final step is to make the course available for purchase. 32Update Storefront metadataCreate pricing specialsBuild packages or kitsMake course available in Master Catalog

Websphere Accelerator is the database management system that allows product line managers to update storefront metadata, pricing, build packages or kits, create discounts, and make the courses available for purchase or viewing in the master catalog. 33Megasite vs. Extended Site

There are 2 major stores product line managers will work in to make changes, the extended sites store and Megasite. Extended sites store is the root store and all changes but price filter from the extended sites store to the portals, including your direct portal. There may be program description or discount that you want to apply to a course that only impacts the company and not the customers. This change would only occur on megasite.

There are 2 major stores product line managers will work in to make changes, the extended sites store and Megasite. Extended sites store is the root store and all changes but price filter from the extended sites store to the portals, including your direct portal. There may be program description or discount that you want to apply to a course that only impacts the company and not the customers. This change would only occur on megasite. 34Extended Sites

To search for a store you can use a partial name search or if you happen to know the store name exactly, you can do an exact search. For the extended sites store you can use the word extended and for megasite you can use mega. Since we will be working with price later in the lesson, you will need to know how to access both. 35Catalog TreeThe ecommerce catalog is where you will need to make changes to course metadata, including pricing in order for this information to filter to the stores. It is easy to access the catalog tree once you are inside the extended sites store. Keep expanding the tree until you have drilled down to your personal course group.

The ecommerce catalog is where you will need to make changes to course metadata, including pricing in order for this information to filter to the stores. It is easy to access the catalog tree once you are inside the extended sites store. Keep expanding the tree until you have drilled down to your personal course group. The following video is an demonstration on various metadata fields being updated within Accelerator.36Accelerator Video PlaceholderIt is important that you remember to save all of your changes. If you do not save or do not get a message to save, your changes may not be applied to the storefront.

It is important that you remember to save all of your changes. If you do not save or do not get a message to save, your changes may not be applied to the storefront. 38ActivityDo not log out of LMS to complete this activity. Log into Websphere AcceleratorUsing the course you updated in Lesson 1, find that course on the catalog tree. Add a short description, add audience, and language information.Save your changes.Do not log out of Websphere and return to the training course.

Do not log out of LMS to complete this activity. Log into Websphere AcceleratorUsing the course you updated in Lesson 1, find that course on the catalog tree. Add a short description, add audience, and language information.Save your changes.Do not log out of Websphere and return to the training course.

39Pricing Updates

Pricing changes are handled almost the same way as metadata changes. Remember earlier we learned that you need to update pricing on megasite as well as extended site for pricing changes to be seen across all of the stores. To change or update pricing you need to access the course just as you did through the catalog tree. When you get to the course you can right click and select set price.

40Pricing, Offer, List

You can set the list priceSet an offer priceSet tiered pricing

You will be taken to the following screen which gives you three options:

You can set the list priceSet an offer priceSet tiered pricing

In the next activity you will need to set pricing for your active course in both stores. It does not matter which store you are in, the process is the same. If you need to remember how to access the megasite store, refer to earlier in Lesson 3. 41ActivityDo not log out of LMS to complete this activity. Return to Websphere Accelerator (login again if you were timed out.)Using the course you updated in Lesson 1, find that course on the catalog tree of the extended sites store. Update the pricing on the course to reflect an offer price of 10% off your list.Create tiered pricing for up to 100 seats.Save your changes.Repeat these steps in the megasite store.

Do not log out of LMS to complete this activity. Return to Websphere Accelerator (login again if you were timed out.)Using the course you updated in Lesson 1, find that course on the catalog tree of the extended sites store. Update the pricing on the course to reflect an offer price of 10% off your list.Create tiered pricing for up to 100 seats.Save your changes.Repeat these steps in the megasite store.

42Knowledge CheckWhich one of these metadata fields must be updated in Websphere Accelerator?Course NamePriceCourse DescriptionNone of the aboveWhich field is not found in accelerator, but in LCMS?Course OutlineLearning ObjectivesVendor InformationNone of the AboveYou only need to save metadata changes in storefront?If you save changes in accelerator, they are visible to the public if they are visible on the catalog.You cannot update price in Websphere Accelerator.Websphere accelerator is the storefront database management system.All changes except price are filtered to the direct portals and megasite from extended sites.It allows the product line manager the ability to manage pricing, content, and structure on the forward facing store.

Websphere accelerator is the storefront database management system.All changes except price are filtered to the direct portals and megasite from extended sites.It allows the product line manager the ability to manage pricing, content, and structure on the forward facing store.

44End of Course InstructionsYou have reached the end of your course. Any changes you have made to your course catalog that should not be live should be deleted, retired, or archived. 45