COURSE OFFER 2021-2022

COURSE OFFER 2021-2022

8. Each course is validated by acquiring ECTS(European Credit Transfer System).

9. On undergraduate level classes in italics andwith a deep grey background are electives,students will be allowed to choose up to two persemester in Year 3 and 1 elective in Year 2. Forelectives on graduate level more information willbe provided later.

10. Please be informed that there may be slightchanges in this course offer.

11. Language courses (except English) are taught15 hours in e-learning and 30 hours in-classformat per semester.

Important information to keep in mind when choosing courses or modules.

1. EM Normandie offers 2 major programmes:• Master in Management (Grande Ecole Programme)• Bachelor in Management International (BMI)

Master in Management consists of 5 years of studies:3 years undergraduate + 2 years of graduate.Starting from the 1st year of graduate studies (Year 4) studentschoose tracks which are equivalent to specializations.

2. You cannot mix courses from different semesters, differentspecializations and different levels of study.

3. Sometimes courses are offered within modules and if youwant to take these courses you will have to take the entiremodule. Please ask if you are not sure.

4. Additional languages are: Spanish, Italian, German, Portuguese,Russian, Chinese, Arabic, Korean. However, a minimum number ofstudents is required to open a class.

5. EM Normandie imposes no minimum requirement as to the numberof credits for exchange students because you will follow your homeuniversity’s academic obligations. If the course is indicated as NCB (Non-credit bearing), it means that no credits are awarded for this course.

6. In all Master in Management Year 5 specializations there is apossibility to enroll as a dual degree student.

7. Courses with a light blue background are mandatory fordual degree students in BMI Year 3 and Master in Management Year 5and have to be taken on top of the courses/modules offered in theprogramme. Please note that some specializations in the Master inManagement programme have limited spots for dual-degree students. Ifwe have more applicants than places, application files will be reviewed.Non-elected students will be offered an alternative programme.

International Affairs, last updated on 26/02/2021

TABLE OF CONTENTS (TOC)

UNDERGRADUATE PROGRAMMES – Year 2/3Caen campus (5-6)Le Havre campus (7)Oxford campus (8-9)Dublin campus (10-11)

GRADUATE PROGRAMMES – Year 4/5Le Havre and Oxford campus (13)Dublin (14)Le Havre campus (15-18)Oxford campus (19)Paris campus (20-21)Caen campus (22-23)

UNDERGRADUATE PROGRAMMES – Year 2/3Caen campus (25)Le Havre campus (26-27)Paris campus (28)

GRADUATE PROGRAMMES – Year 4/5Le Havre campus (30)Caen campus (31)Le Havre campus (32-35)Paris campus (36-37)Caen campus (38-40)

SHORT TERM PROGRAMMES

UNDERGRADUATE PROGRAMMES YEAR 2 – YEAR 3

Master in Management, Undergraduate Year 2 Caen Campus

Back to TOCNCB – Non Credit Bearing

FALL SEMESTERCourse title Credits

Financial Analysis 5Economics Policies 5Marketing of Services 5Operations of the Firm 5Sensory Market Applications 5Working in Multicultural Teams 5Information and Technology Management 5Citizen Project NCBEnglish NCBFrench as a Foreign Language NCB

SPRING SEMESTERCourse title Credits

UK Labour Law 5Sociology & Theory of Organizations 5Statistics 2 5Elective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5Information and Technology Management 5Internship 3Citizen Project NCBEnglish NCBFrench as a Foreign Language NCB




Statistics 5Project Management 5Geopolitics 5Sociology and Organisational Theory 5Labour Law 5Basics of Innovation and Technology

Management5

English 5French as a Foreign Language NCBCareer Path NCB


Applied and Alternative Economy 5Organisational Behaviour & Management 5Consumer Management 5Strategy 5Management Control 5Basics of International Trade 5Entertainment Marketing 5Digital Transformation and 4.0 Industry 5English 5Internship 3Responsible Project NCBFrench as a Foreign Language NCB

Bachelor in Management, International Business, Undergraduate Year 3 Le Havre Campus



*SAS (Marketing, Finance, Accounting, Spreadsheet, Business Game in Strategy) NCBInternational Press Review 3International Business Law 3International Marketing 4International Trade 4Career Path 2International Logistics 4Innovative Trends 3International Organisational Behaviour 4Business Intelligence 3Sales Technics 4French as a Foreign Language NCBAdditional Language course NCB


Business Ethics (compliance) 2HRM (labour law, staff delegation) 2International Finance (Financial Analysis

15H/Controlling 15H)2

Entrepreneurship & Business Plan 3Global Negotiations 2Customer Satisfaction Management 2Cultural Intelligence 2Managing Global Teams 2New Trends in Marketing 6Becoming a Transformational Leader 6Research Methods & Dissertation 10Professionnal Contest 3French as a Foreign Language NCBAdditional Language course NCB

Master in Management, Undergraduate Year 2 Oxford Campus



Financial Analysis 5Economics Policies 5Marketing of Services 5International Business 5Working in Multicultural Teams 5General Knowledge: The UK 5Management of UK Sport 5Information and Technology Management 5English 5Associations/ Job NCBAdditional Language course NCBFrench as a Foreign Language NCB


UK Labour Law 5Sociology & Theory of Organizations 5Statistics 2 5Introduction to HR 5Working in Multicultural Teams 5General Knowledge: AI 5Management of UK Creative Industries UK 5Information and Technology Management 5English 5Internship 3Associations/ Job NCBAdditional Language course NCBFrench as a Foreign Language NCB

Master in Management, Undergraduate Year 3 Oxford Campus



Statistics 5Sociology and Organisational Theory 5Labour Law 5Geopolitics 5Project Management 5Basics of Innovation and Technology

Management5

English 5Career Path NCBAdditional Language course NCBFrench as a Foreign Language NCB


Applied and Alternative Economy 5Organisational Behaviour and Management 5Consumer Management 5Strategy 5Management Control 5Business in Post-Brexit Europe 5Understanding Climate Change 5Digital Transformation and 4.0 Industry 5English 5Internship 3Responsible Project NCBAdditional Language course NCBFrench as a Foreign Language NCB

Master in Management, Undergraduate Year 2 Dublin Campus



Financial Analysis 5Economics Policies 5Marketing of Services 5Business Ethics 5Human Resources 5Reinforcement of English 5Information and Technology Management 5Career Path NCBEnglish NCBFrench as a Foreign Language NCB


Labour Law 5Sociology & Theory of Organizations 5Statistics 2 5Introduction to Strategy 5Intercultural Marketing 5Reinforcement of English 5Internship 3Information and Technology Management 5Citizen Project or Student Club NCBCareer Path NCBEnglish NCBFrench as a Foreign Language NCB

Master in Management, Undergraduate Year 3 Dublin Campus



Statistics 5Labour Law 5Geopolitics 5Project Management 5Sociology and Organisational Theory 5Basics of Innovation and Technology Management 5English 5Career Path NCBAdditional Language course NCBFrench as a Foreign Language NCB


Applied and Alternative Economy 5Organisational Behaviour and Management 5Consumer Management 5Strategy 5Management Control 5Innovation / Business Modeling 5Learning in a Changing World 5International Trade – Sustainable Economy 5Reinforcement of English 5Internship 3English 5Career Path NCBResponsible Project NCBAdditional Language course NCBFrench as a Foreign Language NCB

GRADUATE PROGRAMMESYEAR 4 – YEAR 5

Back to TOC

Master in Management: International Management - Global Track, Graduate Year 4Le Havre & Oxford Campus



Business Plan 5Digital Marketing Strategy 5Excel Macros & VBA 5Organizational Development & Change 5Doing Business in a Changing World:New Challenges and Opportunities

5

Competing in Emerging Economies 5French as a Foreign Language NCB


International Accounting Standards and Financial Management

5

Cross Cultural Marketing 5Management & Leadership 5Innovation and Business Intelligence 5International Trade, Purchasing and Logistics

+ International Business and Strategy5

European Competition Law 5Optional Consulting Project 5French as a Foreign Language NCB

Master in Management: Digital sales - Graduate Year 5Dublin Campus


SPRING SEMESTER

Course title Credits

COMING SOON!

FALL SEMESTER


COMING SOON!

Master in Management: International Management - Graduate Year 5Le Havre Campus


SPRING SEMESTER

Course title CreditsOPERATIONS MANAGEMENT 5International Operations ManagementManagement of Emerging MarketsSTRATEGIC THINKING 5Strategic ManagementCorporate Social ResponsibilityADVANCED INTERNATIONAL BUSINESS (II) 5International Business NegotiationsInternational Project ManagementElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONAL SKILLS 2 5International Business LawCareer DevelopmentInternational Business Contest 2French as a Foreign Language NCBDissertation Week NCBInternship 15Dissertation 12


Advanced International Business (I) & Trade Marketing

5

Intercultural Management 5International Finance 5International Human Resources Management 5International Marketing 5Elective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONAL SKILLS 1 5Research Methods Career DevelopmentInternational Business Contest 1French as a Foreign Language NCB

Master in Management: International Logistics and Port Management -Graduate Year 5Le Havre Campus



PRINCIPLES OF SUPPLY CHAIN 5Basics of Logistics and Supply ChainStrategic SourcingSustainable Warehouse and Distribution ManagementCOORDINATION IN SUPPLY CHAIN 5Operations ManagementIntegrating the Supply Chain SUPPLY CHAIN FINANCE 5Cost and Revenue ManagementSupply Chain AuditLOGISTICS PERFORMANCE 5Quality ManagementProcess EngineeringNegociationExcelElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONALIZATION AND RESEARCH 5Professional Techniques 1 NCBCareer PreparationResearch MethodologyBusiness Case Competition 1French as a Foreign Language NCB

SPRING SEMESTER

Course title CreditsLOGISTICS AND INTERNATIONAL TRADE 5Basics of Transportation and International TradeLegal Aspects of LogisticsSHIPPING AND RISKS MANAGEMENT 5Multimodal TransportMaritime TransportRisk and Crisis Management in Industry 4.0PORT OPERATIONS MANAGEMENT 5Shipping Business StrategyPort Community ManagementPort Logistics ManagementLOGISTICS AND NEW TECHNOLOGIES 5Information technologies for Logistics OperationsSAP Project and Logistics SimulationDigital Project ManagementElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONALIZATION AND RESEARCHProfessional Techniques 2 NCBBusiness Case Competition 2 3DISSERTATION 12Career Preparation/Job Research Methodology 1INTERNSHIP 15French as a Foreign Language NCB

Master in Management: International Logistics and Port Management -Graduate Year 5Le Havre Campus



PRINCIPLES OF SUPPLY CHAIN 5Basics of Logistics and Supply ChainStrategic SourcingSustainable Warehouse and Distribution ManagementCOORDINATION IN SUPPLY CHAIN 5Operations ManagementIntegrating the Supply Chain SUPPLY CHAIN FINANCE 5Cost and Revenue ManagementSupply Chain AuditLOGISTICS PERFORMANCE 5Quality ManagementProcess EngineeringNegociationExcelElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONALIZATION AND RESEARCH 5Professional Techniques 1 NCBCareer PreparationResearch MethodologyBusiness Case Competition 1French as a Foreign Language NCB

SPRING SEMESTER

Course title CreditsLOGISTICS AND INTERNATIONAL TRADE 5Basics of Transportation and International TradeLegal Aspects of LogisticsRisk and Crisis Management in Industry 4.0DEMAND AND SUPPLY IN MANAGEMENT 5Demand ManagementSupply ManagementSUPPLY CHAIN PERFORMANCE 5Value Optimization in the Era of Digitalization Value Chain ManagementSUPPLY CHAIN AND NEW TECHNOLOGIES 5Information technologies for Logistics OperationsSAP Project and Logistics SimulationDigital Project ManagementElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONALIZATION AND RESEARCHProfessional Techniques 2 NCBBusiness Case Competition 2 3DISSERTATION 12Career Preparation/Job Research Methodology 1INTERNSHIP 15French as a Foreign Language NCB

Master in Management: Supply Chain Management - Graduate Year 5Le Havre Campus


FALL SEMESTER

Course title CreditsPRINCIPLES OF SUPPLY CHAIN 5Basics of Logistics and Supply ChainStrategic SourcingSustainable Warehouse and Distribution ManagementCOORDINATION IN SUPPLY CHAIN 5Operations ManagementIntegrating the Supply Chain SUPPLY CHAIN FINANCE 5Cost and Revenue ManagementSupply Chain AuditLOGISTICS PERFORMANCE 5Quality ManagementProcess EngineeringNegociationExcelElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONALIZATION AND RESEARCH 5Professional Techniques 1 NCBCareer PreparationResearch MethodologyBusiness Case Competition 1French as a Foreign Language NCB

SPRING SEMESTER


LOGISTICS AND INTERNATIONAL TRADE 5Basics of Transportation and International TradeLegal Aspects of LogisticsRisk and Crisis Management in Industry 4.0DEMAND AND SUPPLY IN MANAGEMENT 5Demand ManagementSupply ManagementSUPPLY CHAIN PERFORMANCE 5Value Optimization in the Era of Digitalization Value Chain ManagementSUPPLY CHAIN AND NEW TECHNOLOGIES 5Information technologies for Logistics OperationsSAP Project and Logistics SimulationDigital Project ManagementElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5PROFESSIONALIZATION AND RESEARCHProfessional Techniques 2 NCBBusiness Case Competition 2 3DISSERTATION 12Career Preparation/Job Research Methodology 1INTERNSHIP 15French as a Foreign Language NCB

Master in Management: Banking, Finance and Fintech - Graduate Year 5Oxford Campus


SPRING SEMESTER


BANKING III: INVESTMENT PRODUCTS 5Financial Instruments (Derivatives, Fixed Income

Investments) BANKING IV: COMPLIANCE 5Banking RegulationsTax and Legal Aspects in BankingBANKING V: FIDUCIARY RESPONSIBILITY 5Ethics and Corporate GovernanceAsset ManagementFINTECH III: ADVANCED TOOLS 5Project Management in TechnologyBlockchainCONNECTING TO THE REAL WORLD II 5Banking Business Context: Scenario Planning in the New

OrderChallenge 2: BankingSite Visit Banks/Fintech in LondonDISSERTATION 12INTERNSHIP 15French as a Foreign Language NCB

FALL SEMESTER

Course title CreditsINTRODUCTION TO PROGRAMME 5Fundamentals of Accounting & FinanceBusiness Analytics Applying 'R'Quantitative Methods for FinanceBANKING I: RETAIL BANKING 5Introduction to BankingConsumer and SME BankingManagerial AccountingBANKING II: MERGERS & ACQUSITIONS OF INVESTMENT BANKING 5Corporate Finance & Investment decisionsAccounting & Financial Statement AnalysisFINTECH I: EMERGING SECTOR 5Evolution and Industrial Organisation of the Fintech SectorEntrepreneurship Applied to Financial ServicesFINTECH II: CODING FOR FINANCE AND FINTECH 5

Object Oriented Programming: Methodology and CodingCONNECTING TO THE REAL WORLD I 5Banking Business Context: Root Causes of the Decline of the Western OrderChallenge 1: FINTECHPreparing for Research in Banking & Fintech: Research Methods 3French as a Foreign Language NCB

Master in Management: International Events Management - Graduate Year 5Paris Campus


FALL SEMESTER


EVENTS ENVIRONMENT 5Events Industry and Fields VisitsSustainable DevelopmentEVENTS COMMUNICATION 5Event CommunicationGraphics and PhotoshopEVENTS PROJECT MANAGEMENT 5International Project ManagementEVENTS IMPLEMENTATION 5Budget and BiddingLeading International TeamsExperience the EventDIGITALISATION OF EVENTS 5Digital and Mobile MarketingEvent ProductionContest Career PathResearch Methodology 3Elective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5French as a Foreign Language NCB

SPRING SEMESTER

Course title CreditsEVENTS MARKETING 5FundraisingEvent driven Destination ManagementSponsorship and PartnershipMarketing AnalyticsEVENTS MANAGEMENT 5HRM in EventsLegal Risks and OpportunitiesRisk and Safety ManagementEVENTS IN PRACTICE 5Junior Consulting ProjectSales and NegotiationField Visits (incl. study trip)* NCBPERSONAL AND PROFESSIONAL DEVELOPMENT 5InDesignEmotions and Conflict ManagementFostering CreativityCareer PathElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5INTERNSHIP 15DISSERTATION 12French as a Foreign Language NCB

EXCHANGE STUDENTS can come in Fall or for a year only.

*Attention: Spring semester includes a mandatory study trip for Dual Degree students with a cost of 1 000€. For more information, please contact [email protected].

Master in Management: Marketing and Digital in Luxury and Lifestyle -Graduate Year 5Paris Campus


SPRING SEMESTER


BUISNESS MODELS IN LUXURY 5Comparative Strategy in Luxury

Supply Chain Management and Sourcing in Fashion and Luxury

BRAND MANAGEMENT AND RESPONSABILITY IN LUXURY 5Brand Management in LuxuryEthics and Sustainability in LuxuryECONOMIC PERFORMANCE IN LUXURY 5Monitoring KPI of Digital Marketing StrategiesFinance and Budget in LuxuryINTERNATIONAL ENVIRONMENT IN LUXURY 5New Consumers in LuxuryHuman Resources Policy in an International Environment Legal International Environment in Luxury and Intellectual PropertyPERSONAL DEVELOPMENT 1Career Path and Visit in Italian Fashion*Chinese Language (optional) NCBElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5INTERNSHIP 15DISSERTATION 12French as a Foreign Language NCB

FALL SEMESTER

Course title CreditsPERSONAL DEVELOPMENT 4Career PathResearch Methodology 3Chinese Language (optional) NCBMARKETING ACTIVATION IN LUXURY 5Building a Collection in LuxuryMerchandising and Netchandising in LuxuryRetail and Omnichanel in LuxuryCOMMUNICATION AND DIGITAL IN LUXURY 5Communication Corporate and Event ProjectSocial Media, E-reputation and Influence in LuxuryDIGITAL DEVELOPMENT IN LUXURY 5Digital Marketing Strategy and ProjectWeb Development in Luxury HERITAGE IN LUXURY 5French Touch and Savoir Faire Fashion and DesignINNOVATION IN LUXURY 5Experiential LuxuryDigital Native Monobrand ExperimentationElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5French as a Foreign Language NCB

EXCHANGE STUDENTS can come in Fall or for a year only.

*Attention: Spring semester includes a mandatory study trip to Milan for Dual Degree students with a cost of 500€ for hotel, flight, visits. For more information, please contact [email protected].

Master in Management: International Marketing and Business Development -Graduate Year 5Caen Campus


FALL SEMESTER

Course title CreditsINTERNATIONAL MARKETING PROCESSES 5Marketing managementCases of international marketingINTERNATIONAL OPERATIONS MANAGEMENT 5International ContractsInternational Payment Means and Financial RisksInternational LogisticsCROSS-NATIONAL BUSINESS 5Cross-Cultural Management*International Business NegotiationMARKET RESEARCH 5International Market Research TechniquesINTERNATIONAL MARKETING IN PRACTICE 5Career PathElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5Research Methodology 3Career Path 1French as a Foreign Language NCB

SPRING SEMESTER


DIGITAL MARKETING AND SERVICES MARKETING 5E-commerce, Web-Marketing and Mobile MarketingInternational Services MarketingMARKETING INNOVATION 5New Product DevelopmentBrand MarketingINTERNATIONAL BUSINESS DEVELOPMENT 5Strategy and Company International DevelopmentInternational Project ManagementINTERNATIONAL BUSINESS DEVELOPMENT IN PRACTICE 5Career PathBusiness Game**Elective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5INTERNSHIP 15DISSERTATION 12French as a Foreign Language NCB

*Visit of students from partner HTWR University in Saarbrucken, Germany in November

**Study tour to partner HTWR University in Saarbrucken, Germany in Spring with company visits and cultural events. Trip related expenses borne by the program. Group of maximum 40 students

Master in Management: Financial Data Management - Graduate Year 5Caen Campus


SPRING SEMESTER


Decision making & predictive analysis tools 5

Budget modelisation & simulation

Statistics applied to Finance

PERFORMANCE MODELING 5

Key indicators & common reference

Management controlling & social M.C. methods

FINANCIAL MANAGEMENT 5

Management reporting and communication

Leading cross-cultural teams & communication

DATA MANAGEMENT 5

Cyber security, data ethics & CSR

Data crunching

CAREER PATH 1Elective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5

INTERNSHIP 15

THESIS 12

French as a Foreign Language NCB

FALL SEMESTER


DATA AND FINANCIAL DECISIONS 5Advanced financial analysisSelecting investment and financing modesFINANCIAL MECANISMS 5Accounts consolidation technique & IFRSFinancial stakes of mergers & acquisitions operationsDATA ARCHITECTURE & GOVERNANCE 5Digital transformation and data managementEvolution of key corporate information systemsSTRATEGIC DEPLOYMENT 5Strategy & mastering risksManaging computing projectPROFESSIONAL DEVELOPMENT 6Finance Bootcamp & Research partnership - 4 weeks x 6h.Junior consulting project - 4 weeks x 3h.Career pathElective Business Course - To be confirmed 5Elective Business Course - To be confirmed 5Research Methodology 3French as a Foreign Language NCB

UNDERGRADUATE PROGRAMMESYEAR 2 – YEAR 3

Back to TOC



FALL SEMESTER

Course title CreditsStatistiques - Maths Financières 5Démarche Marketing 5Analyse FI/des Coûts 5Droit du Travail et des Contrats 5Management de l’information et des technologies : les

fondamentaux5

Géopolitique 5Anglais 5Parcours carrière NCBAnglais Renforcé ou autres langues optionnelles NCB

SPRING SEMESTER

Course title CreditsEconomie Alternative et Appliquée 5Comportement Organisationnel & Management 5Comportement du Consommateur 5Stratégie 5Contrôle de Gestion 5Comprendre le Dérèglement Climatiqueet Agir pour la Transition 5Pensées Stratégies Comparées 5FIT (Finance, Investissement, Trésorerie) 5Entertainment Marketing (in English) 5Transformation digitale et industrie 4.0 5Basics of International Trade (in English) 5Anglais 5Stage 3Projet Responsable NCB

Master in Management, Undergraduate Year 3 Le Havre Campus


FALL SEMESTER


Statistiques - Maths Financières 5Démarche Marketing 5Analyse FI/des Coûts 5Droit du Travail et des Contrats 5Géopolitique 5Management de l’information et des technologies 5Anglais 5Parcours Carrière NCBAnglais renforcé ou autre langue optionnelle NCB

SPRING SEMESTER


Economie Alternative et Appliquée 5Comportement Organisationnel & Management 5Comportement du Consommateur 5Stratégie 5Contrôle de Gestion 5Comprendre le dérèglement climatiqueet agir pour la transition 5FIT (Finance, Investissement, Trésorerie) 5Transformation digitale et industrie 4.0 5Anglais 5Stage 3Projet responsable NCBAnglais renforcé ou autre langue optionnelle NCB

Bachelor in Management, Logistique et Commerce InternationalUndergraduate Year 3Le Havre Campus


FALL SEMESTER

Course title Credits*SAS (Marketing, comptabilité/finance, culture juridique,

ressources documentaires, tableur, business game)NCB

AFFAIRES INTERNATIONALES 13Droit International des Affaires Revue de Presse InternationaleMarketing InternationalDroit des TransportsMANAGEMENT 5Management d’Equipes InternationalesParcours CarrièreSUPPLY CHAIN MANAGEMENT 12Logistique IndustrielleTableurAchat LANGUES ET DEVELOPPEMENTTest Voltaire NCBAnglais NCB

Autre langue Optionnelle NCB

Méthodologie de la Recherche NCB

SPRING SEMESTER


AFFAIRES INTERNATIONALES 6Ethique des AffairesAnalyse Financière Business PlanChallengeTRANSPORTS INTERNATIONAUX 9Commerce InternationalTransport MaritimeTransport Multi-ModalSUPPLY CHAIN MANAGEMENT 5Supply Chain ManagementLogistique 4.0 (SAP/digitalisation/VMS)LANGUES ET DEVELOPPEMENT Intégrité Académique NCBAnglais NCBAutre Langue Optionnelle NCBMÉMOIRE 10

Master in Management, Undergraduate Year 3Paris Campus


FALL SEMESTER


Statistiques - Maths Financières 5Démarche Marketing 5Analyse FI/des Coûts 5Droit du Travail et des Contrats 5Géopolitique 5Management de l’information et des technologies 5Anglais 5Parcours Carrière NCBAnglais renforcé ou autre langue optionnelle NCB

SPRING SEMESTER

Course title CreditsEconomie Alternative et Appliquée 5Comportement Organisationnel & Management 5Comportement du Consommateur 5Stratégie 5Contrôle de Gestion 5Comprendre le dérèglement climatique et agir pour la transition 5FIT (Finance, Investissement, Trésorerie) 5Transformation digitale et industrie 4.0 5Pensées Stratégies Comparées 5Entertainment Marketing (in English) 5Basics of International Trade (in English) 5Stage 3Projet responsable NCBAnglais renforcé ou autre langue optionnelle NCB

GRADUATE PROGRAMMESYEAR 4 – YEAR 5

Back to TOC

Master in Management, Graduate Year 4Le Havre Campus


FALL SEMESTER

Course title CreditsCORE COURSES 15GRH pour manager & LeadershipEléments Financiers du Business PlanInnovation et Intelligence EconomiqueCulture DigitaleEnglishTRACK MARKETING 15Brand DevelopmentBrand ManagementBusiness Game MarketingTRACK FINANCE 15Gestion FinancièreComptabilité Multi-normes et FiscalitéBusiness Game FinanceTRACK LOGISTIQUE 15Commerce International, Achats & LogistiqueSupply Chain ManagementBusiness Game Logistique

TRACK: CORE+MARKETING 30

TRACK: CORE+FINANCE 30

TRACK: CORE+LOGISTIQUE 30

Here is how it works: You can choose a track with a specialisation along with core courses and it willgive you 30 ECTS in total.

Master in Management, Graduate Year 4Caen Campus


FALL SEMESTER


CORE COURSES 15GRH pour manager & leadershipEléments Financiers du Business PlanInnovation et Intelligence EconomiqueCulture DigitaleEnglishTRACK MARKETING 15Brand DevelopmentBrand ManagementBusiness Game MarketingTRACK FINANCE 15Gestion FinancièreComptabilité Multi-normes et FiscalitéBusiness Game FinanceTRACK ENTREPREUNARIAT/INNOVATION 15Business ModelManagement de l’InnovationBusiness Game ou Challenge

Here is how it works: You can choose a track with a specialisation along with core courses and it willgive you 30 ECTS in total.

TRACK: CORE+MARKETING 30

TRACK: CORE+FINANCE 30

TRACK: CORE+LOGISTIQUE 30

Master in Management: Audit/Finance d’Entreprise - Graduate Year 5Le Havre Campus


FALL SEMESTER


MANAGER LES GROUPES ET LES ENJEUX ECONOMIQUES 5ConsolidationAnalyses économiquesMANAGER ET CONTROLER 5ManagementContrôle de GestionMANAGER LES SYSTEMES D’INFORMATION 5Conférences (IA pour la finance, finance responsable, intro en Bourse)Architecture, gouvernance et sécurité des SI Gestion des projets SI, de la perf SI et audits CULTURE FINANCIERE 5Comptabilité généraleAnglais financierAUDITER 5Jeu d’entrepriseMéthodologie d’AuditVisites d’entreprisePROFESSIONNALISATION 9ChallengeParcours CarrièreMéthodologie de la Recherche

SPRING SEMESTER

Course title CreditsGERER LES FINANCES DES GROUPES 5Trésorerie des GroupesFusionOPTIMISER LES EQUILIBRES FINANCIERS 5Ingénierie FinancièreGestion de la valeurInvestissement/financementEVALUER L’ENTREPRISE 5Evaluation d’entrepriseAnalyse financièreCULTURE PROFESSIONNELLE ET INTERNATIONALE 6Anglais financierNormes comptables internationalesParcours carrière

MEMOIRE 12STAGE 15

Master in Management: Supply Chain Logistique Innovations - Graduate Year 5Le Havre Campus


FALL SEMESTER

Course title CreditsFONDAMENTAUX DE LA SUPPLY CHAIN 5Introduction à la Supply ChainManagement des achats et approvisonnementsManagement de la chaîne d’approvisionnementMANAGEMENT OPERATIONS 5Management des entrepôts et de la distributionManagement de la demande et la productionCOORDINATION EN SUPPLY CHAIN MANAGEMENT 5Management de la supply chain intégréeNégociationManagement des processus et des fluxPERFORMANCE LOGISTIQUE 5Management de la qualitéAudit logistiquePROFESSIONALISATION 8Méthodologie de la RechercheTechniques professionnelles & ExcelAnglaisParcours carrièreChallenge 1

SPRING SEMESTER

Course title CreditsLOGISTIQUE ET COMMERCE INTERNATIONAL 5Management des opérations de commerceStratégies de logistique durableProcédures douanièresTRANSPORT INTERNATIONAL 5Transport multimodalTransport maritime et stratégies d’affaireManagement des opérations portuairesLOGISTIQUE ET NOUVELLES TECHNOLOGIES 5Logistique et systèmes d’informations (SAP)Projet SAP – Fresh ConnectionManagement de projet digitalSUPPLY CHAIN MANAGEMENT ET INNOVATIONS 5Digitalisation et management de la chaine de valeurGestion de risque et de crise dans l’industrie 4.0

PROFESSIONALISATION 3Parcours carrièreChallenge 2MEMOIRE 12STAGE 15

Master in Management: Stratégie Marketing et Développement Commercial -Graduate Year 5Le Havre Campus - Option Marketing (au Spring)


FALL SEMESTER

Course title CreditsOUTILS POUR LE MANAGER 5AnglaisGestion de projetTeam buildingParcours carrièreNEGOCIATION COMMERCIALE 5Négociation et prospection commercialesClosing et gestion de la relation clientSTRATEGIE COMMERCIALE 5Stratégie commerciale: conception et mise en œuvreOptimisation des canaux de distributionSTRATEGIE MARKETING 5Marketing stratégiqueDonnées de panelDEVELOPPEMENT ET PROFESSIONNALISATION 5Méthodologie de la RechercheChallenge 1

SPRING SEMESTERMARKETING

Course title CreditsDEVELOPPEMENT DE NOUVEAUX PRODUITS 5Innovation produitInnovation dans les services et expérience clientMarketing entrepreneurialMARKETING DIGITAL 5Web marketing et réseaux sociauxMarketing mobileGESTION DE LA MARQUE 5Gestion de la marqueCommunication marketing intégréeOUTILS POUR LE MANAGER 5Anglais Séminaires inspirantsGestion de projets en mode agile Parcours carrièreDEVELOPPEMENT ET PROFESSIONNALISATION 3Challenge 2MEMOIRE 12STAGE 15

70% of the courses in French 30% of the courses in English (more details to come)

Master in Management: Stratégie Marketing et Développement Commercial -Graduate Year 5Le Havre Campus - Option Commerce (au Spring)


SPRING SEMESTERCOMMERCE

Course title CreditsPILOTAGE DE LA FORCE DE VENTE 5Management de la Force de VenteManagement d’EquipeCONSTRUIRE UNE PROPOSITION COMMERCIALE 5Structuration d'une Proposition de Valeur et Appel d’OffreDroit Commercial

NOUVELLES TECHNOLOGIES ET GESTION COMMERCIALE 5

Social SellingCRM et Gestion du Portefeuille ClientOUTILS POUR LE MANAGER 5Séminaires InspirantsAnglaisGestion de Projets en Mode Agile Parcours CarrièreDEVELOPPEMENT ET PROFESSIONNALISATION 3Challenge 2MEMOIRE 12STAGE 15


OUTILS POUR LE MANAGER 5AnglaisGestion de ProjetTeam BuildingParcours CarrièreNEGOCIATION COMMERCIALE 5Négociation et Prospection CommercialesClosing et Gestion de la Relation ClientSTRATEGIE COMMERCIALE 5Stratégie Commerciale: Conception et Mise en OeuvreOptimisation des Canaux de DistributionSTRATEGIE MARKETING 5Marketing StratégiqueDonnées de PanelDEVELOPPEMENT ET PROFESSIONNALISATION 5Méthodologie de la RechercheChallenge 1

70% of the courses in French 30% of the courses in English (more details to come)

Master in Management : Manager des Ressources Humaines - Graduate Year 5Paris Campus


FALL SEMESTER


COMPRENDRE LA FONCTION RH 5Introduction, Cartographie de la Fonction RHGestion des Ressources Humaines et Théorie des OrganisationsGESTION INDIVIDUELLE DES RESSOURCES HUMAINES 5Droit du TravailRecrutementGESTION DES COMPETENCES 5Gestion des CompétencesGestion des CarrièresDEVELOPPEMENT DES COMPETENCES 5FormationGestion de la Performance et des TalentsDEVELOPPEMENT DE COMPETENCES TRANSVERSALES 4Méthodologie de la RechercheAnglaisParcours carrièrePROFESSIONNALISATION - MISSION 3

SPRING SEMESTER


GESTION COLLECTIVE DES RESSOURCES HUMAINES 5Relations Professionnelles et NégociationGestion du ChangementPILOTAGE DIGITAL DES RH 5Gestion de Projets RH et Transformation Digitale des OrganisationsHR AnalyticsPILOTAGE STRATEGIQUE DES RH 5Stratégie de Rémunération (Contrôle de Gestion RH)International Human Resource Management (in english)DEVELOPPEMENT DE COMPETENCES TRANSVERSALES 4L’art de la Gestion des Ressources HumainesAnglais des Gestions des Ressources HumainesParcours carrièreMISSION 2MEMOIRE 12STAGE 15

Master in Management: Stratégie Digitale et Innovation - Graduate Year 5Paris Campus


FALL SEMESTER


Enjeux Stratégiques et Juridiques de l’Economie Numérique 5

Technologies de l’Economie Numérique 5Stratégie et Performance Digitale 5Fondamentaux Techniques du Marketing Digital 5Méthodologie de la Recherche 3Anglais Presentation Skills et Leading Change ou Anglais TOEIC 0Mission d’Entreprise 3Parcours carrière 1

SPRING SEMESTER


Conseil et innovation numérique 5

Gestion de projet et des données 5

Communication et distribution digitales 5

Acquisition et Customer Lifetime Value 5

Mission d'entreprise 2

Mémoire 12

Stage 15

Parcours carrière 1

Master in Management: Entreprenariat Digital - Graduate Year 5Caen Campus


SPRING SEMESTER

Course title CreditsPROJECT MANAGEMENT 5Online Project Management Créathon : from Problematic to SolutionBUSINESS DEVELOPMENT 5

Direct Retail & DNVB (Digitally Natives Vertical Brands) : New TrendsBusiness Development + Mobile devicesDIGITAL DEVELOPMENT AND NEW TRENDS 5E-réputation and Phygital : Build Your NetworkSocial CommunityE-santéAgriculture ConnectéePrésentation du Projet FinalRAISING FUNDS 5Raising Funds : From crowdfunding & new trends to investment fundsLevée de Fonds : les FondamentauxPROFESSIONNALISATION 4AnglaisChallenge Levée de FondsParcours Carrière TALENT CHECKMÉMOIRE 12STAGE 15

FALL SEMESTER

Course title CreditsDIGITECH 5Fondamentaux informatique, codage, Python, IA, conception de projets web par codage print 3D et robotique, agilité et design thinkingConception d’application et de site web sans codage (Glide, Adalo, Airtable, Zapier, Integromat)GraphismSTARTING BLOCKS 5From the idea to the project conception : from scratch avec les bon outilsEntrepreneurship training support and new paradigmsBuild your project (legal, economic model, BP)Management et psychologie positiveDIGITAL MARKETING STRATEGY 5Digital marketing surveySocial media and e-marketing strategiesStory selling & telling vidéo (PREMIERE PRO)TERRITORY AND INNOVATION 5Territorial innovation ecosystemEconomie Sociale et Solidaire (ESS) : do differently / green entrepreneurshipUndertake to internationalPROFESSIONALISATION & RESEARCH 6Méthodologie de la RechercheEntrepreneurial mission : marketing survey apply to digitalAnglaisParcours Carrière

Master in Management: Manager des Systèmes d'Informations -Graduate Year 5Caen Campus


FALL SEMESTER

Course title Crédits

FONDATION : GESTION DES SYSTEMES D’INFORMATION 5Management des Systèmes d’informationRéseaux et TélécommunicationsMéthodologie du ConsultantPROGRAMMATION 5VBAProgramming Language (TBA) Python or RubyBASE DE DONNÉES & BIG DATA 5Base de Données Relationnelles et SQLBig DataFONDEMENTS TECHNIQUES 5Développement Web et DesignUrbanisation des SI et Modélisation des ProcessusCYBER SÉCURITÉ : I 5Cyber Sécurité : IntroductionCyber Sécurité : Politique, Governance et StandardDÉVELOPPEMENT PERSONNEL – CULTURE NCBParcours Carrière Anglais DÉCOUVERTE DE NOUVEAUX HORIZONS NCBMéthodologie de la rechercheChallenge

SPRING SEMESTER

Course title CréditsINTÉGRATION DES SI 5Introduction à ERPIntégration des SI telles que CRM, Logistique, SCM, Finance, RH…CYBER SÉCURITÉ : II 10Cyber sécurité : Assurance et la Sécurité de l’InformationCyber sécurité : Investigation Numérique (Forensics)Cyber sécurité : Audit des SI et de la SécuritéBusiness Intelligence et Tableau de BordMANAGEMENT DES SI ET PROJET 5Gestion du Risque (Risk Management)Management des ProjetsDÉVELOPPEMENT PROFESSIONNEL 5Parcours Carrière Anglais STAGE 15MÉMOIRE 12

Master in Management: Entrepreneuriat Digital - Graduate Year 5Caen Campus


SPRING SEMESTER


PROJECT MANAGEMENT 5Online Project Management Créathon : from Problematic to SolutionBUSINESS DEVELOPMENT 5Direct Retail & DNVB (Digitally Natives Vertical Brands) : New TrendsBusiness Development + Mobile devicesDIGITAL DEVELOPMENT AND NEW TRENDS 5E-réputation and Phygital : Build Your NetworkSocial CommunityE-santéAgriculture ConnectéePrésentation du Projet FinalRAISING FUNDS 5Raising Funds : From crowdfunding & new trends to investment fundsLevée de Fonds : les FondamentauxPROFESSIONNALISATION 4AnglaisChallenge Levée de FondsParcours Carrière TALENT CHECKMÉMOIRE 12STAGE 15

FALL SEMESTER


DIGITECH 5Fondamentaux informatique, codage, Python, IA, conception de projets web par codage print 3D et robotique, agilité et design thinkingConception d’application et de site web sans codage (Glide, Adalo, Airtable, Zapier, Integromat)GraphismSTARTING BLOCKS 5From the idea to the project conception : from scratch avec les bon outilsEntrepreneurship training support and new paradigmsBuild your project (legal, economic model, BP)Management et psychologie positiveDIGITAL MARKETING STRATEGY 5Digital marketing surveySocial media and e-marketing strategiesStory selling & telling vidéo (PREMIERE PRO)TERRITORY AND INNOVATION 5Territorial innovation ecosystemEconomie Sociale et Solidaire (ESS) : do differently / green entrepreneurshipUndertake to internationalPROFESSIONALISATION & RESEARCH 6Méthodologie de la RechercheEntrepreneurial mission : marketing survey apply to digitalAnglaisParcours Carrière

SHORT TERM PROGRAMMES

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Courses


Cross-Cultural Management & Intercultural Competences 6

Cross-Cultural Negotiation Skills & Leadership 6

Experiential Marketing (available only at the sunrise session) 6

Fashion & Luxury Brand Management 6

Marketing Analytics 6

Join students from around the world to:• Participate in a 2-week international experience• Earn 6 to 12 ECTS (one course of 6 ECTS represents 30 contact-hours + self-study time). • Sharpen your knowledge and skills within a variety of business subjects• Build your network and exchange with international experts• Learn about French business, culture and language thanks to a “French Touch” virtual cultural immersion

Time zones: 2 sessions available to accommodate international learners• “Sunrise” sessions from 8:00 AM to 11:30 AM CEST time (Paris) = UTC+2• “Sunset” sessions from 4:00 PM to 7:30 PM CEST time (Paris) = UTC+2

Teaching delivery: Online, synchronously (zoom)

https://www.em-normandie.com/en/em-normandie-summer-school

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Summer School - 100% online5 to 16 July 2021

https://www.em-normandie.com/en/em-normandie-summer-school

Documents

COURSE OFFER 2021-2022