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Creating Classics

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Page 1: cover n back cover...E.I.D ˜ 65% E.I.D Parry (India) Limited** Promoter’s Stake ˜ 45.82% Carborundum Universal Limited** Promoter’s Stake ˜ 42.20% Wendt India Ltd.** CUMI ˜

Creating Classics

Page 2: cover n back cover...E.I.D ˜ 65% E.I.D Parry (India) Limited** Promoter’s Stake ˜ 45.82% Carborundum Universal Limited** Promoter’s Stake ˜ 42.20% Wendt India Ltd.** CUMI ˜

I n d e xA Classic is BornLegends and Legacies: Murugappa Group � Early history to present day

Creating WealthGroup financials at a glance

Strengths & Strategies

The Complete Guide to Corporate GovernanceValues, Beliefs and Governing PoliciesGroup Structure

New FrontiersWorldwide presence and collaborations

Portfolio of Businesses

Jewels in our Crown

Coromandel International Ltd.E.I.D Parry (India) Ltd.Tube Investments of India Ltd.Carborundum Universal Ltd.Wendt India Ltd.Coromandel Engineering Ltd.Cholamandalam Investment and Finance Company Ltd.Cholamandalam MS General Insurance Company Ltd.Diversified Business Group

People PowerLearning Programmes and HR Initiatives

The Art of GivingGoing beyond CSR

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14

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Murugappa Group � Early history to present day

The Complete Guide to Corporate GovernanceValues, Beliefs and Governing Policies

Worldwide presence and collaborations

Cholamandalam Investment and Finance Company Ltd.Cholamandalam MS General Insurance Company Ltd.

Learning Programmes and HR Initiatives

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2422

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A Classic is born

When Dewan Bahadur AM Murugappa Chettiar emerged from the travails of war in Burma and established a business in India – he established a Classic.

A Classic that has endured from the early 1900’s to flourish in the new millennium.

A Classic that is a powerful tale of a dynasty balancing success with high moral standards.

A Classic adventure that transcends borders and explores new fields.

A Classic that embraces and empowers people within its pages.

And a Classic with heart – celebrating the art of giving.

The Classic he established is the Murugappa Group.

Dewan Bahadur AM Murugappa Chettiar1884-1949

1

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Legends &

Legacies

2

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The story of the Murugappa Group in India is a legacy of

entrepreneurship that started in 1934 and lives to this day.

When Founder Dewan Bahadur AM Murugappa Chettiar

came back from Burma he laid the foundation of a family

business that is one of the longest and most enduring in

India’s corporate history.

Four generations of unbroken family have guided the

Murugappa Group through India’s chequered business

history � laying the cornerstones of growth built on

tradition, togetherness, ethical values, innovation and

discipline.

Each generation strengthened existing businesses and

developed new ones, managing the evolution of businesses

and governance structures simultaneously. As a result, the

Group's business portfolio is diverse and dynamic.

With business instincts honed over decades, the family

knew how to anticipate change and showed a willingness

to adapt. The Murugappa Group became one of the first

Indian corporates to begin the process of transformation

from being a family owned business to a professionally

managed organisation.

3

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4

Today the Murugappa Group is aUSD 3.80 billion* conglomerate.

* INR 17,051 Crores

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The Group is in diverse areas of business including Engineering, Abrasives, Cycles, Sugar, Farm Inputs, Fertilisers, Finance, General Insurance, Plantations, Bio Products and Nutraceuticals.

The Group’s 29 businesses have over 55 manufacturing facilities spread across 13 states in India with a workforce of 32,000 employees.

The Group has a global footprint with presence in Australia, Brazil, Canada, China, France, Russia, South Africa, Thailand, Tunisia, UAE, UK and USA.

The Group has forged strong Joint Venture alliances with leading international companies like Mitsui Sumitomo, Foskor, Cargill, Groupe Chimique Tunisien and Morgan Crucible.

Some of the country’s best known brands are from the house of Murugappa � BSA and Hercules in cycles, Ballmaster, Ajax and Hicut in abrasives, Gromor, Godavari Gold and Paramfos in organic fertilisers, Neemazal in bio pesticides, Parry’s Pure in sugar and Parry’s Spirulina in nutraceuticals.

Murugappa is the first Group in India to win the IMD Distinguished Family Business Award in the year 2001 from IMD Switzerland.

Page 8: cover n back cover...E.I.D ˜ 65% E.I.D Parry (India) Limited** Promoter’s Stake ˜ 45.82% Carborundum Universal Limited** Promoter’s Stake ˜ 42.20% Wendt India Ltd.** CUMI ˜

“The fundamental principle of economic activity is that no man you transact with will lose; then you shall not.” – Arthashastra

This simple yet powerful dictum shapes the overall philosophy of the

Group and is specially relevant to its financial dealings.

Efficient deployment and management of capital without losing sight of

growth opportunities has been the Group’s approach to finance. Over

the decades, the Group’s growth has largely been funded by internal

accruals and permissible levels of debt. The Group’s track record of

financial prudence and low gearing have helped the constituent

companies earn a consistent credit rating and better terms on funds.

The Group companies have a history of regular dividend payouts with

an established policy of distributing 25�30% of PAT to shareholders.

Sure and Steady Strategies

Creating

The Group has currently set a goal of achieving a total turnover of USD 7.2 billion by FY 2013�14.

500

0

1000

1500

2000

2500

3000

3500

4000

2007 2008 2009 2010 2011

USD MnGroup Operating Performance for Five Years

CAGR OF 20%

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Wealth

7

Revenue Mix for FY 2010�11

Conversion Rate: 1 USD = INR 45Note: PBT for 2009 includes Extraordinary Income (EOI) of 217.78 USD Mn

0

50

100

150

200

250

300

350

400

450

2007 2008 2009 2010 2011

USD MnProfit Before Tax

CAGR OF 19%

Coromandel44.5%

TII19.4%

Others2.5%

CUMI 9.8%

CholamandalamInvestment and Finance

Company Ltd.7.2%

Chola MS5.7%

CEC0.7%

E.I.D10.3%

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Strengths & Strategies

Strengths & Strategies

8

Strengths & &

Strengths &

Strengths

Strategies

Strengths Strengths Strengths Strengths Strengths Strengths Strengths Strengths Strengths &

Strengths Strengths Strengths &

Strengths &

Strengths & & & & & & &

Strengths &

Strengths &

Strengths &

Strengths & & & &

Strengths Strengths Strengths &

Strengths Strengths Strengths Strengths &

Strengths Strengths &

Strengths Strengths Strengths &

Strengths &

Strengths &

Strengths Strengths Strengths &

Strengths &

Strengths & & &

Strengths &

StrategiesStrategiesStrategiesStrategiesStrategiesStrategiesStrategiesStrategies

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Consistent track record of growth and profitability

Integrated business model with focus on innovation and development of quality products

De�risking business through geographical diversification

Prominent presence in diverse sectors

Robust expansion plans with focus on organic and inorganic growth

Proven track record in turning around businesses

Professionally managed Group with visionary promoters

Key strengths and strategies that have made the Murugappa Group a three billion dollar conglomerate

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The Complete

Guide to

Corporate

Governance

Many of Murugappa’s leaders

were thought leaders of

corporate India who took

as much pride in establishing

new standards for Corporate

Governance as in establishing

new businesses.

They defined the guiding lights

– the Values and Beliefs that

illuminate the way to

Murugappa’s growth.

10

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The Spirit of the Murugappa Group

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The Murugappa Group is committed to high standards

of Corporate Governance and believes that the

fundamental objective of Corporate Governance is

enhancement of shareholder value while keeping in

view the interests of other stakeholders. This belief

encourages the Group Companies to create value

through entrepreneurism and promotes ethical business

practices, transparency and accountability.

The imperatives of the Group's Corporate Governance

practices include:

• Board Effectiveness

• Maximising Stakeholders’ interests

• Integrity and ethical behaviour

• Internal control and compliance

• Disclosure and transparency

Board Effectiveness

The Board of Directors, both at the Group and the

individual Company level, comprises of persons of

eminence with excellent professional achievement in

their respective fields. The Board provides leadership,

strategic guidance and objective judgement. The

Independent Directors provide external perspective and

objectivity on matters placed before them.

Maximising Stakeholders’ Interest

The Murugappa Group is committed to enhance the

long term value of the shareholders, while recognising

and meeting the aspirations of other stakeholders. The

Group strives to deliver quality products and services at

a competitive price to its customers. The Group provides

its employees, operating freedom and opportunities to

learn, innovate and grow in the organisation. This has

enabled the Group to be a ‘preferred employer’ over the

years. The Group is conscious of its role as a good

corporate citizen and the same is demonstrated through

the various CSR activities driven by the Group, primarily

in the fields of healthcare and education.

Integrity and Ethical Business Practices

The Murugappa Group is known for its commitment to

ethical and lawful business conduct. Ethical business

practice is a shared value at all levels across the

organisation. The importance of integrity and ethical

practices is well articulated and imbibed in the system

through continuous communication and demonstration

of commitment. The Group has a well established

‘Code of Conduct’ and ‘Whistle Blower Policy’ among

other mechanisms to ensure adherence to ethical

standards.

Internal Control and Compliance

The Group has established a robust business planning

and review mechanism and has appropriate Internal

Control Systems, which are regularly reviewed for

improvement. Internal Control Systems practised in the

Group provide against wastage, fraud and inefficiencies

in the operations and ensures accuracy and reliability in

accounting and operating data. The Group attaches

highest importance to the Compliance to the statutes

and has appropriate systems in place to secure

compliance with laws, regulations and the policies of

the organisation.

Disclosure and transparency

The Group believes in disseminating adequate information,

both financial and non�financial, to the investing

community in a timely manner. The Group’s commitment

to transparency is also reflected in their information�rich

annual reports, investor meets, periodic press releases

and updates on its websites.

12

Governance Standards of the Group

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Group Structure

**Companies listed on NSE / BSE

Wholly owned subsidiary

As on 31st March 2011

Tube Investmentsof India Limited**

Promoter’s Stake � 48.26%

Cholamandalam Investment & Finance Co. Ltd.

MG � 69.07%, IFC � 9.92% Others � 21.01%

Cholamandalam MS General Insurance Co. Ltd.

TII � 74% MS � 26%

Cholamandalam MS Risk Services Ltd.

TII � 49.50%Other MG promoters � 0.50%

MS � 50%

Financiere C10

TII � 77.13%

Cholamandalam Securities Ltd.

WOS

WOS

Subsidiary � 99.44%

Cholamandalam Distribution Services Ltd.

WOS

Sedis SAS, France

S2CI, France and

Sedis Co Ltd., UK

Cholamandalam Factoring Ltd.

Coromandel International Ltd.**

E.I.D � 62.36%

Silk Road Sugar Pvt. Ltd.

E.I.D � 50%

Cargill � 49%

Sadashiva Sugars

E.I.D � 76%

US Nutraceuticals LLC

E.I.D � 51%

Parrys Sugar

E.I.D � 65%

E.I.D Parry(India) Limited**

Promoter’s Stake � 45.82%

Carborundum Universal Limited**Promoter’s Stake � 42.20%

Wendt India Ltd.**

CUMI � 39.87%Wendt � 39.87%

CUMI Abrasives & Ceramics Co. Ltd. (China)

WOS

Laserwords Pvt. Ltd.

Associate � 44.5%

Sterling Abrasives Ltd.

Subsidiary � 60%

OthersCUMI USACUMI Austral iaCUMI Middle EastCUMI Canada

Murugappa MorganThermal Ceramics Ltd.

CUMI � 49%

CUMI International Ltd., Cyprus

WOS Volzhsky Abrasive

Works (Russia)

Subsidiary � 97.44%

Foskor Zirconia Pty. Ltd.,South Africa

Subsidiary � 51%

Murugappa Group

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The Murugappa Group has sought out excellence

and partnered with world leaders in various fields.

The Group has forged significant Joint Ventures

alliances with leading international companies like

Mitsui Sumitomo of Japan, Foskor (Pty) Ltd. of

South Africa, Cargill International SA of Geneva,

Groupe Chimique Tunisien of Tunisia and Morgan

Crucible of UK.

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NEW

FRONTIERS

15

MANUFACTURING BASE

MARKETING & DISTRIBUTION BASE

France - Chains | Russia - Abrasives | China - AbrasivesSouth Africa - Zirconia, Phosphoric Acid | Tunisia - Phosphoric acid

Australia, Canada, Middle East, S.Africa, Thailand, UK, USA

Page 18: cover n back cover...E.I.D ˜ 65% E.I.D Parry (India) Limited** Promoter’s Stake ˜ 45.82% Carborundum Universal Limited** Promoter’s Stake ˜ 42.20% Wendt India Ltd.** CUMI ˜

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Portfolio of Businesses

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1717

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Jewels in our Crown

18

Several of Murugappa Group’s companies are outstanding success stories.

Aerial view of the Coromandel plant at Kakinada, Andhra Pradesh

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One of the largest companies within the Murugappa Group, Coromandel International is in the business segments of Fertilisers, Specialty Nutrients, Crop Protection Products and Retail.

Coromandel manufactures and markets around 2.9 million tonnes of phosphatic fertilisers, making it the second largest player in India.

The Crop Protection business produces insecticides, fungicides and herbicides marketed in India and overseas.

Coromandel has a network of over 14 marketing offices and 7000 dealers. Its brands include Gromor, Paramfos, Parry Sulphur and Godavari Gold. The Company has strategic partnerships with leading companies across the globe, including Foskor (Pty) Ltd. of South Africa and Groupe Chimique Tunisien of Tunisia.

Coromandel was the first private sector company to introduce free micro nutrient soil and leaf sample analysis to farmers through a state�of�the�art soil

testing laboratory. ‘Mana Gromor’, a unique rural retail initiative of Coromandel, provides the entire agri input range of products and services to farmers. There are over 400 of these centres in Andhra Pradesh.

Besides numerous Business Awards, Coromandel was also voted one of the Top 10 Greenest Companies in India by Tata Energy Research Institute (TERI). The Company’s rural community initiatives include scholarships to girl children, vocational training for women and healthcare services through medical camps and dialysis units.

www.coromandel.biz

Sales 1421 1673 18%

PBT 157 219 39%

Coromandel International 2009�2010 2010�2011 Growth

Financials

USD Mn

Coromandel International Ltd.

19

Conversion Rate: 1 USD = INR 45

‘Mana Gromor’ retail outlet

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E.I.D Parry (India) Limited

2121

Sales 257 378 47%

PBT 51 �12 �ve

E.I.D Parry 2009�2010 2010�2011 Growth

Financials

USD Mn

Conversion Rate: 1 USD = INR 45

E.I.D Parry, one of the top five sugar producers in the

country, has several pioneering credits � from

integrated sugar complexes that maximise the utility of

sugarcane, to converting bagasse into electricity and

introducing IT enabled services for farmers, such as

Remote Sensing, Global Positioning System,

village�wise Soil Nutrient Analysis, etc.

E.I.D Parry is also the first private sector company to

start inhouse R&D using tissue culture to develop new

and improved cane varieties. The Company has also

been aggressively promoting eco�friendly Pest

Management Systems.

E.I.D Parry has established ‘Namadhu Parry Maiyam’,

a concept where an entrepreneurial farmer is trained to

become a Namadhu Parry Maiyam operator with access

to professional inputs and high end farm equipment,

which he in turn can hire out to smaller farmers.

Through this network and its other initiatives, the

Company has touched the lives of more than one lakh

sugarcane farmers.

Parry Nutraceuticals, has been a world leader for

over three decades in Micro Algal Technology. It is a

leading supplier of health supplements like Spirulina

and Astaxanthin and exports to over 38 countries.

The Bio Products Division of E.I.D Parry (India) Ltd.,

has set up the world's largest Azadirachtin (Neemazal)

manufacturing plant to produce bio pesticides.

Neemazal has been tested on more than 250 species of

insects afflicting 100 crops in 32 countries. The

product, approved in more than 20 countries has been

accredited by IMO, Switzerland for organic agriculture.

www.eidparry.com

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Tube Investments of India Limited (TII) is the flagship

company of the Murugappa Group. The Company has

15 manufacturing units across the country, ably

supported by an extensive marketing network. TII’s main

business divisions � Cycles and Components,

Engineering and Metal Formed Products, manufacture

and market a wide range of products for the automotive

industry.

The Cycles and Components Division offers consumers

a range of bicycles, eScooters, fitness equipment and

infant mobility solutions. TI Cycles produces 4 million

bicycles a year making it the second largest producer of

bicycles in India, with a market share of 34%. BSA Motors,

set up as a separate division manufactures and markets

electric scooters.

Tube Products of India, operating in the Precision

Tubes space is a preferred supplier to leading

automotive companies in India and abroad. It is the

market leader in Precision Tubes with 48% market

share in India.

The Metal Formed Products Division manufactures

precision value added sheet metal components, industrial

chains and automotive chains. The Division is a market

leader in metal formed door frames with 58% market

share and supplies metal formed products to the railways

and leading auto companies. In the metal formed

transmission chain segment the Division has 44%

market share.

Recently, TII acquired a controlling stake in Sedis Group,

France, to tap the potential in Industrial and Engineering

Class chains.

www.tiindia.com

Sales 521 699 34%

PBT 29 54 86%

TII 2009�2010 2010�2011* Growth

Financials

USD Mn

* (TII results include SEDIS and Wuxy China)

Conversion Rate: 1 USD = INR 45

Tube Investments of India Limited (TII) is the flagship

company of the Murugappa Group. The Company has

15 manufacturing units across the country, ably

supported by an extensive marketing network. TII’s main

business divisions � Cycles and Components,

Engineering and Metal Formed Products, manufacture

and market a wide range of products for the automotive

industry.

The Cycles and Components Division offers consumers

a range of bicycles, eScooters, fitness equipment and

infant mobility solutions. TI Cycles produces 4 million

bicycles a year making it the second largest producer of

bicycles in India, with a market share of 34%. BSA Motors,

set up as a separate division manufactures and markets

electric scooters.

Tube Products of India, operating in the Precision

Tubes space is a preferred supplier to leading

automotive companies in India and abroad. It is the

market leader in Precision Tubes with 48% market

share in India.

The Metal Formed Products Division manufactures

precision value added sheet metal components, industrial

chains and automotive chains. The Division is a market

leader in metal formed door frames with 58% market

share and supplies metal formed products to the railways

and leading auto companies. In the metal formed

transmission chain segment the Division has 44%

market share.

Recently, TII acquired a controlling stake in Sedis Group,

France, to tap the potential in Industrial and Engineering

Class chains.

www.tiindia.com

Sales 521 699 34%

PBT 29 54 86%

TII 2009�2010 2010�2011* Growth2009�2010 2010�2011* Growth2009�2010 2010�2011* Growth

Financials

USD Mn

* (TII results include SEDIS and Wuxy China)

Conversion Rate: 1 USD = INR 45

Tube Investments of India Limited

23

‘BSA GO’ stores retail bicycles, eScooters and fitness equipment

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CUMI’s Global Presence

CUMI factory at Sriperumbadur

CUMI’s Global Presence

USA

RUSSIA

CANADA MIDDDLE EAST INDIA AUSTRALIA WENDT THAILAND CHINA

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Carborundum Universal Limited

25

Carborundum Universal Limited (CUMI) was founded in

1954 as a tripartite collaboration between the

Murugappa Group, Carborundum Inc, USA, and the

Universal Grinding Wheel Co Ltd, UK.

CUMI pioneered the manufacture of coated and bonded

abrasives in India, besides super refractories, electro

minerals, industrial ceramics and ceramic fibres. In

sync with the global vision, CUMI is expanding its

product spread. The Company makes over 20,000

varieties of products manufactured at 25 locations

across India, Russia, South Africa, Australia, China,

Thailand and Canada. CUMI exports its products to 43

countries spread across the globe. All the

manufacturing facilities of CUMI are ISO 9001:2008

and ISO 14001: 2004 certified for quality standards

and environment�friendly manufacturing practices.

CUMI is one of the few manufacturers of abrasives and

ceramics in the world with fully integrated operations

that include mining, fusion, power generation and

manufacturing, besides marketing and distribution.

CUMI is equipped with a state�of�the�art Research and

Development centre that works aggressively on product

development and efficiency enhancement. Its in�house

R&D and collaborative research with leading research

institutions have ensured market leadership in India and

abroad. CUMI has manufacturing practices like Lean

and Six Sigma in place to improve its cost

competitiveness.

The Company has a commanding list of subsidiaries

across the globe that include Volzhsky Abrasive

Works�Russia, CUMI Australia Pty Ltd, Foskor Zirconia

Pty Ltd�South Africa, CUMI Middle East�RAK, CUMI

Canada Inc, CUMI America Inc, Sterling Abrasives

Limited�Ahmedabad, Net Access India Limited,

Southern Energy Development Corporation Limited

(SEDCO), CUMI Abrasives and Ceramics China Limited

(CACCL). CUMI's joint ventures include Wendt (India) �

manufacturers of super abrasives and special purpose

machines, Murugappa Morgan Thermal Ceramics �

manufacturers of ceramic fibre, Ciria India Limited �

specialising in design and installation of refractory

liners for petrochemical and fertiliser industries and

Laserwords Private Limited, an associate of CUMI

specialising in apex abstracting and editing services.

This unique strength allows the Company to serve

diverse markets and geographies leveraging the local

strength of its partners.

www.cumi.murugappa.com

Sales 285 356 25%

PBT 38 57 50%

CUMI 2009�2010 2010�2011 Growth

Financials USD Mn

Conversion Rate: 1 USD = INR 45

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Wendt India Limited

26

State�of�the�art production facility at Hosur, Bengaluru

A joint venture with Wendt GmbH, Wendt India

manufactures a world renowned range of

super�abrasive products made of Diamond (DIA) and

Cubic Boron Nitride (CBN).

From advanced grinders to super abrasive grinding

wheels, dressing tools, honing sticks, PCD/PCBN tools,

precision components and related tools for special

grinding applications, Wendt offers its customers

complete grinding and honing solutions.

The products find application in automobile, auto

components, cutting tools, construction, steel, tile,

ferrite, glass, ceramics, textile, paper, aerospace and

engineering industries.

Wendt India represents Wendt GmbH as a service

provider for their high�end Special Purpose Grinding

Machines for India and South East Asia.

To address the South East Asian and Middle East

markets, Wendt (India) Limited has its 100% owned

subsidiaries Wendt Grinding Technologies Ltd., in

Thailand and Wendt Middle East FZE in UAE.

www.wendtgroup.com

Sales 13.67 20.30 49%

PBT 3.37 5.66 68%

Wendt 2009�2010 2010�2011 Growth

Financials

USD Mn

Conversion Rate: 1 USD = INR 45

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Since its inception in 1947, Coromandel Engineering

(CEC) has become synonymous with some of the

landmark structures in the country. The Company is

broadly involved in two areas of construction �

Civil Construction and Real Estate Development.

CEC’s clients include leading industrial houses,

Government organizations, power plants, malls, 5�star

hotels, sugar, fertiliser, automobile plants and more.

CEC has also made a significant mark in the

construction of residential buildings through its

premium brand, CORAL.

CEC uses the latest technologies and has introduced

several novel engineering techniques such as

pre�engineered metal building systems. These

initiatives have contributed to its success in the

construction industry. It has been ISO 9001 and

18001 certified for OHSAS.

www.coromandelengg.com

Coromandel Engineering Limited

27

LIC building, Chennai

Trident Hotel, Chennai

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Cholamandalam Investment and Finance Company Limited

2828

Cholamandalam Investment & Finance Company

Limited (CIFCL) was incorporated in 1978 as the

financial services arm of the Murugappa Group.

In 2005, the Company entered into a Joint Venture

partnership with DBS Bank Singapore. Five years later,

the Murugappa Group bought over the entire stake held

by DBS Bank.

With a total asset size of USD 2321 million and a

pan India presence, CIFCL offers a wide range of asset

backed financial products to its customers. These

include Vehicle Finance, Corporate Finance and Home

Equity Loans.

The Wealth Management Division through its

subsidiaries Cholamandalam Securities Limited and

Cholamandalam Distribution Services Limited offers

services in stock broking, distribution of wealth

management and financial products respectively.

www.cholamandalam.com

Income 212 272 28%

PBT(incl EOI) 15.5 27 76%

CIFCL(Consolidated) 2009�2010 2010�2011 Growth

Financials

USD Mn

Conversion Rate: 1 USD = INR 45

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Cholamandalam MS General Insurance Company Limited is a Joint Venture between Murugappa Group and Mitsui Sumitomo Insurance Group of Japan, the world’s fifth largest General Insurance Group and Japan’s largest General Insurance Company.

Cholamandalam MS offers a range of products that include accident, engineering, health, liability, marine, motor, property, travel and rural insurance for individuals, SMEs and the corporate sector.

The Company achieved Rs. 968 crores Gross Written Premium (GWP) mark for 2010�11. The Company has a network of 113 branches across the country and is represented by more than 7000 agents.

Total Risk Management Solutions � Advantage Chola MS

Cholamandalam MS offers a unique combination of efficient insurance services and innovative risk management consultancy, thereby offering Total Risk Management solutions. This ensures long term business continuity for corporate customers.

Cholamandalam MS Risk Services won the prestigious ‘Risk Manager of the Year 2007’ at the 11th Asian Insurance Industry Awards.

www.cholainsurance.com

Cholamandalam MS General Insurance Company Limited

29

Cholamandalam MS General Insurance Company Limited is a Joint Venture between Murugappa Group and Mitsui Sumitomo Insurance Group of Japan, the world’s fifth largest General Insurance Group and Japan’s largest General Insurance Company.

Cholamandalam MS offers a range of products that include accident, engineering, health, liability, marine, motor, property, travel and rural insurance for individuals, SMEs and the corporate sector.

The Company achieved Rs. 968 crores Gross Written Premium (GWP) mark for 2010�11. The Company has a network of 113 branches across the country and is represented by more than 7000 agents.

Total Risk Management Solutions � Advantage Chola MS

Cholamandalam MS offers a unique combination of efficient insurance services and innovative risk management consultancy, thereby offering Total Risk Management solutions. This ensures long term business continuity for corporate customers.

Cholamandalam MS Risk Services won the prestigious ‘Risk Manager of the Year 2007’ at the 11th Asian Insurance Industry Awards.

www.cholainsurance.com

Cholamandalam MS General Insurance Company Limited

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The DBG was formed in 2009 by bringing together diverse businesses of the Group like Plantation, Construction,

Food, Packaging, Travel and Infrastructure.

The combined turnover of the DBG is expected to be USD 300 million in the next three years from its current

turnover of USD 90 million.

Parry Agro Industries Ltd. and Kadamane Estates Company A pioneer in organic plantations, Parry Agro has 9 tea plantations and 10 factories in South

and North�East India. The Company produces around 17 million kilograms of tea annually.

New Ambadi Estates

One of the highest yielding rubber estates in the country, New Ambadi cultivates rubber in

over 500 hectares using advanced planting techniques. The Company has pioneered the

production of chemically modified rubber.

Diversified Business Group

Kadamane Tea estate on Bengaluru� Mangalore highway

3030

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Parry Infrastructure Co. LtdThe Group’s foray into the high growth infrastructure sector in India, Parry Infra, owns a

notified food processing SEZ spread over 250 acres in Kakinada, Andhra Pradesh. The

business is currently evaluating entry into segments like power generation, logistics, high�end

residential buildings, mining, etc.

Parry Enterprises (India) LtdThe businesses of the company comprise � Tuflex India which produces Flexible Packaging, Extended Polymeshes, etc., the General Marketing Division which markets food intermediaries

and packaged drinking water and Parry Travels, an end�to�end travel solutions provider.

31

Flexible Packaging from Tuflex India

Rubber estates at Kulasekharan, Kanyakumari

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3232

Class of ELP 2010Training programme in progress

UnlockingPeople Potential

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Creating a culture of learning and continuous improvement

is the cornerstone of the Murugappa Group.

The Group’s Management Development Centre (MDC)

was setup in 2003 to meet learning and development

needs of the Senior Management.It conducts specifically

designed Leadership Development Programmes for

them in a structured manner. MDC endeavours to equip

high potential managers with contemporary concepts

and skills, thus creating a pipeline of leaders who are

ready to take on business challenges and opportunities.

Leadership Programmes

MDC spearheads two signature Leadership Programmes

– Business Leadership Programme (BLP) and the

Emerging Leaders’ Programme (ELP). These flagship

programmes are conducted in collaboration with

knowledge partner, Indian Institute of Management,

Bangalore. The participants are meticulously groomed

through intensive training modules, designed by industry

experts in consultation with internal

stakeholders.

Many of the business leaders in the

Group are home grown BLPians and are

driving the Group’s aggressive growth

strategy.

The Murugappa Group partners with

world class universities like Harvard,

Wharton, Insead, Stern School, Indian

Institute of Management and the Indian

School of Business among others, for its

learning programmes. The faculty from

these universities are also invited as

external facilitators for programmes conducted by MDC.

Other HR initiatives that aim to help employees excel in

their functions are Talent Acquisition, People Development,

Career Development and Employee Welfare.

People Power

Business Leadership Programme � Winner

of the International “Exemplary Practice

Award for Leadership Development”

Corporate University Xchange Awards 2009,

Pennsylvania

Career Development and Employee Welfare.

3333

“Money spent on learning and development is invested and never wasted” –

Mr. MM Murugappan, Vice Chairman, Murugappa Group

333333

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The Art of Giving

34

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Long before the term ‘Corporate Social Responsibility’

was coined, the Murugappa Group was already

contributing to society.

The legacy of philanthropy was established by its

founder Dewan Bahadur AM Murgappa Chettiar who

opened the first AMM Hospital in 1924. He believed, as

did successive generations of the Murugappa family,

that social responsibility went beyond merely fulfilling

corporate obligations.

Therefore, ever since it went into business, the Group

invests a portion of its wealth � one percent of profit

after tax (PAT) for the welfare of society.

AMM Foundation

In 1953, the Group set up the AMM Foundation. The

Foundation works for the welfare of the communities

where Murugappa operates, with special thrust on

education and health sector.

Over the last eight decades, the Foundation has built

and maintains:

Four high schools

A polytechnic institute

Four no�fee hospitals.The hospitals run by the AMM Foundation treated over 8 lakh people as out�patients

and over 13000 as in�patients in the last one year.

Sri AMM Murugappa Chettiar Research Centre (MCRC)

is a Research and Development centre that uses science

and technology applications for rural development.

Apart from the Group’s involvement in social

development, employees are also encouraged to

individually contribute their time and energy for the

betterment of society.

Educational Institutions

AMM Matriculation Higher Secondary School

Sri Ramaswamy Mudaliar Higher Secondary School

Vellayan Chettiar Higher Secondary School

TI Matriculation Higher Secondary School

Murugappa Polytechnic College

Medical FacilitiesAMM Arunachalam Hospital

AMM Hospital

Sir Ivan Stedeford Hospital

Valliammai Achi Hospital

35

AMM Matriculation Higher Secondary School, Chennai

SHG trained by MCRC proudly displays handmade eco�friendly paper products

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And so, the story continues…

Chapter follows chapter on

new beginnings,

new learnings, new ventures at home,

new associations in distant lands,

new ways to touch lives…

But the old is not forgotten �

time tested truths and glorious values

run through every new page, anchoring

new developments.

They make the difference between

Murugappa becoming yet another

success story or becoming a Classic.

3636

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Safe HarborSome of the statements in this publication that are not historical facts are forward looking statements. These forward looking statements include financial and growth projections as well as statements concerning our plans, strategies, intentions and beliefs concerning our businesses and the markets in which we operate. These statements are based on information currently available to us, and we assume no obligation to update these statements as circumstances change. There are risks and uncertainties that could cause actual events to differ materially from these forward looking statements. These risks include, but are not limited to, the level of the market demand for the products, the highly competitive market for the types of the products that we offer, market conditions that would cause customers to reduce their spending for the products, our ability to create, acquire and build new businesses and to grow existing businesses, our ability to attract and retain qualified personnel, currency fluctuations and market conditions in India and elsewhere around the world, and otherwise not specifically mentioned herein but those that are common to industry.

Dare House � The Murugappa Group headquarters in Chennai

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Dare House,

234, N.S.C. Bose Road ,

Chennai � 600 001, India

Email: [email protected]

www.murugappa.com

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