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WordPress & Working with Clients
Covering all of the major stops when using WordPress to build websites for your clients: Sales Pitch, Design & Function, Content, and Walkthrough
Who is Tammy Hart?
I am a self-taught, freelance designer who has leveraged trial, error, and observation to become a WordPress expert. I specialize in deep customization of WordPress content and templates. I also do all levels of Web Design and XHTML/CSS Coding. You can find out more or contact me through one of these means:
Website: www.TammyHartDesigns.comEmail: [email protected]: @tammyhart
Sales Pitch
How do I sell WordPress to my clients?
Sales Pitch
What do they need? Low cost Content Management Good support Room for Growth Customizability Do it yourself maintenance Media Tools Keep in touch with the audience Scalability
What Would WordPress Do? It’s free! Easy to use admin interface Unmatched community Add content now & later Thousands of themes & plugins Easy as writing an email Built in tools and plugins Multiple subscription options Caching helps!
An Awesome Resume
Design & Function
How do we decide what their website will look like and do?
Design and Function
Where do you start? Ask questions
Budget Timeline Examples and Models Current Design Resources
Start them with a list of functions Don’t be afraid to suggest a
better way Make sure they will have all the
essentials
What Can WordPress Do? Customize a ready theme Start from scratch All your essentials
Static content Blog/News Thousands of Widgets Contact Forms Social Media Integration Subscription Integration
Above and Beyond the Call of Duty
Portfolio Entries www.tammyhartdesigns.com
Paid Content Subscriptions www.nhpoliticalreport.com
Event Information and Calendars www.pasadenasymphony-pops.org
Custom Author Information Pages www.thecoachingassociation.com
Integrated Image Slideshows www.openhandremodeling.com
Multiple Languages www.march18.org
Content
How do I get content from my clients and properly deploy it through WordPress?
Content
Get started off right Develop a site map first Set and enforce deadlines When you’re designing, they
should be writing Use the right tools
Set up their WordPress site before designing
Jumpchart www.jumpchart.com Use plugins to manage pages
▪ pageMash > Page Management▪ My Page Order
Walkthrough
How do I hand over the reigns and keep their learning curve to a minimum?
Walkthrough
A few steps: De-clutter the dashboard Set up their multiple user
accounts for them Install the essential plugins for
them Do a live walkthrough Advise them of upgrades Offer a list of resources
Remember: WordPress is easy! Give support after launch
Resources for Clients
WordPress.org http://codex.wordpress.org/Getting_Started_with_WordPress
WordPress.tv How to Videos http://wordpress.tv/category/how-to
WordChalk Classes www.wordchalk.com
Fresh Workshops Live Training www.freshworkshops.com
As their developer, you are your client’s best resource!
Thank YouWebsite: www.TammyHartDesigns.comEmail: [email protected]
Twitter: @tammyhart
WordChalk: Learn More About WordPress with Live Classes, In Person and via the Web
Next Class: Saturday, January 23rdWebsite: www.WordChalk.com
Twitter: @wordchalkAsk me for your 15% off discount code for WordCamp attendees only!
