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Create Your Personal Marketing Plan
How to Research and Target New Clients
Seller Doer Academy for Civil Engineers has met the
standards and requirements of the Registered Continuing
Education Program . Credit earned on completion of this
program will be reported to RCEP at RCEP. net . A certificate
of completion will be issued to each participant . As such,
it does not include content that may be deemed or construed
to be an approval or endorsement by the RCEP.
COPYRIGHT MATERIALS
This educational activity is protected by U.S. and
international copyright laws. Reproduction,
distribution, display, and use of the educational
activity without written permission of the presenter
is prohibited.
The Seller Doer Academy 2017
Purpose and Learning Objectives
The purpose of this module is to help you create your personal
marketing plan. You will learn how to:
Confirm your target markets,
Select ideal prospective companies,
Find and capture contact information for important people, and
Prepare a personal marketing plan to reach your target
contacts.
Benefits and Process
Benefits of Research, Planning and Analysis
Effective use of time to achieve good results
Avoid embarrassment
Acquire resources to help you succeed
Begin to create your personal system that works for you
Confirm Target
Markets
Identify Target
Companies
IdentifyContacts
Select Contact Methods
Prepare Personal
Marketing Plan
Confirm Target Markets
Confirm target markets
Raspberry Jam
Validate target markets
Identify Target Companies
Associations
NACS
Distillers
Association Directory
Business Lists