1

Creating and ManagingLife-Changing Events

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As the Event Director, it is your responsibility to set the correct feeling

and mood for the event. The impact the Event Director has on creating

an effective environment is crucial to all Melaleuca events.

Melaleuca Corporate, Executive, and Senior Directors, along with

leaders from the company, share in the responsibility to successfully

host Launches, Regional Conferences, Executive Director Presentations,

Super Saturdays, and any other Melaleuca meetings. Your crucial role

as a leader is to create a warm, organized, positive experience for each

participant. All Melaleuca events should have the same quality and

consistency.

There are many aspects to creating and organizing a successful event.

As well-intentioned as an Event Director might be, nothing fails like lack

of planning. It has been said that when you fail to plan, you plan

to fail.

The principle of six Ps will be the cornerstone of your next event:

Proper Prior Planning Prevents Poor Performance.

Inside this booklet, you will find valuable information, guidelines, Q&As,

and diagrams for preparing and hosting a successful Melaleuca event.

This booklet includes:

• CreateYourEventTeam • Pre-EventChecklist • Day-of-EventChecklist • During-the-EventChecklist • After-the-EventChecklist • Q&As • DiagramsandExamples

The purpose of every Melaleuca event is to change lives. Every Melaleuca event is an opportunity to create and reinforce the belief that it is possible to take charge of one’s own life and use Melaleuca to make that change. Therefore, the event should create belief in Melaleuca, its products, its compensation plan, and its leadership. That means it is important to create belief in you! Your goal should be to create a positive experience that will help Marketing Executives witness the success of others and gain the knowledge and confidence necessary to make the decision and commitment to dedicate the time and activities necessary to build a vibrant, prosperous Melaleuca business.

As leaders of leaders, we invite you to recognize the importance and the value of each and every Melaleuca event and to invest your energy to be a part of creating a wonderful experience for all involved. Whether it is a local event, a company-sponsored event, or even an in-home presentation, our guests deserve a positive, life-enhancing experience.

Changing Lives The Importance of Success

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Imagine yourself as a new Marketing Executive walking into your first Melaleuca event. It immediately feels understaffed, disorganized, and chaotic. The registration table has a single person trying to sign in a growing line of waiting participants, who are becoming more and more frustrated. When you do finally walk into the hotel ballroom, no one greets you. You notice a lady frantically trying to put products on a table near the front of the room. Then you see a lot of empty chairs with people scattered, not filling in the gaps. It looks like they were expecting more people than showed up. Other people are clustered together, laughing and seeming to have a good time. There does not appear to be any order to things. There is no walk-in music. Rather, there is the sound of concurrent conversations, along with some sound checks coming from the AV table: “testing, one, two, testing.” As you wonder where to sit, you see a gentleman who appears to be in charge running in and out of the room. You try flagging him down, but the room is too dimly lit and he can’t hear you over all the noise.

Now imagine yourself as a new Marketing Executive walking into your first Melaleuca event, which immediately feels organized, well-staffed, and flowing. The registration table has several leaders signing in participants next to signs marked “General,” “Senior Director,” or “Executive Director and Above.” You approach the appropriate registrar and sign in. As you enter the ballroom, music is playing in the background and a greeter welcomes you and then guides you to open seating. You quickly take your seat because they are filling up fast. You notice a professional display with many Melaleuca products, some of which you have not tried yet. As you glance over the room, the stage seems well lit and the seating area is appropriately dimmed to create a calm ambience. The AV technician is located at the back of the room and she looks prepared. After 5-minute and 2-minute warnings from the Event Host, the room is darkened and a video begins with inspirational thoughts. You know something important is happening! You sit back and think, “What a neat company! I am so glad I came today, this is going to be a great meeting!”

WhichscenariowillyoucreateastheEventDirectorofyournextMelaleucameeting?

Don’t Let This Happen! Make This Happen!

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Every Senior or Executive Director in the community where a meeting is held has responsibility for that meeting’s ultimate success. Every leader should pitch in to help with the event.

If you are the Event Director:Every event should be a team effort. There are many responsibilities

to be fulfilled in order to complete a successful event. You must

organize an Event Team; it would be overwhelming to assume all of the

responsibility yourself. Do not be shy, never turn down an offer for help,

and make certain to delegate responsibilities to every available leader

in your area.

First, enthusiastically contact other Senior or Executive Directors in

your area to request their help. Obtain that leader’s commitment for

the event itself: “Can we have your assistance and recommendations on

this upcoming event?”

Then discuss with all local leaders how they might best help in the

event’s preparation and execution. Attempt to tailor your request

to the leader’s strength: “I need someone to help with celebration

logistics registration. Will you manage all the celebration for this

event? We will need six Senior or Executive Directors to assist you.

As Celebration Director, I need you to make a list of all Executive

Directors in attendance that will be given to the Event Host right before

the meeting begins so we can pay proper tribute to all the Executive

Directors. The list will need to have the correct status of each individual

and be in status sequence from lowest to highest. This is an important

responsibility. Will you do that for me?”

If you are not the Event Director but live in the community where the event will take place: Please don’t wait for the Event Director to call you. As a local leader

you should contact the Event Director and volunteer your help. Take

initiative and let the Event Director know if there is something specific

you can do to help.

When there is an event in your community, its success or failure will

ultimately impact your business and reflect on your leadership. It is

every leader’s responsibility to make certain every event is a

great success.

Create Your Event Team

8 9

Event Host: Works directly with the Event Director.

•Reviewsmaterials,DVDs,andagendasrelatingtothemeetingatleastone week in advance

•Welcomesallattendees

•Isthemainpersononstageduringtheevent

•Conductscelebrationfromthestage

•Announcesthespeaker(s)

•Keepseventmoving

•Addsenthusiasmandfuntothemeeting

Product Display Creator: Designs a professional-looking product display

that demonstrates the various product families and variety of products.

•Arrivestwohoursearly

•Hastheproductdisplaytablesetupandreadyonehourbefore doors open

•Bringsalongatleastonepersontohelp

•Hasatleastonepersontohelpanswerquestionsattheproducttable

before and after the meeting

•Ataminimum,usesaCareerPackforthedisplay

– Display should be in the front of the room to the side of the stage

– Refer to Product Display on page 25 for an example of a product display

Registration Team Director: Supervises registration team.

•Arrives two hours before event

•Makessureregistrationtablesaresetupandorganizedonehour prior to start time

•Overseesallaspectsofthecheck-inprocessandattendancerolls

•Atlargerevents,createsstatussigns(Director,SeniorDirector,Executive

Directorandabove)toaidintheregistrationprocess.

•Passesoutpackets(oneperbusiness)orhandoutsafter

attendee registers

•Atendofevent,organizestheattendancesheetsandanyregistration

forms that need to be returned to Melaleuca by 8 a.m. the next morning

•Assistsincleanupandboxingupofanyothermaterials

Every event consists of two key positions that are assigned by the company: 1) the Event Director and 2) the Event Host. These are chosen by the Regional Director or Regional Vice President. There are several additional support positions that are assigned by the Event Director. Every leader in the community (Senior Director and above) should be given a leadership role to play at each event.

It is the responsibility of every Melaleuca Corporate Director, Executive Director, and Senior Director to support the Event Director in helping make every event a life-changing experience.

Event Director: The Event Director for each event is assigned by the

company and is the event’s lead organizer.

•Coordinatesthelogisticsandallthedetails

•Choosesandassignsallmembersoftheeventteam

(exceptEventHost)

•ReceivesanypackagesfromCorporateOffice

•Overseestheentireevent

•Workswiththeteamtoensureallpiecesareprepared

•Assignstwopeopletoshareatwo-minuteproductexperience

– Explains guidelines: personal experience and the “why” behind the

product(i.e.thescienceandingredientsbehindtheproductand

theresults)

– There should be at least one Oligo™ story

Assistant Director: Assists the Event Director with managing the event. •StayswiththeEventDirectorduringtheentireevent •SitsbesidetheEventDirector,runserrands,anddeliversmessages

asnecessary(totheSoundDirectororLightingDirector,etc.)

Create Your Event Team

1110

Ushers: Responsible for crowd control, helping people find their seats and

chairs, and keeping doors closed during videos, etc.

•Arriveatleastonehourearly

•Only60%ofthechairsshouldbesetup,whileother40%stackedin

backofroomuntilneeded.(Oneoftheworstthingsthatcanhappenat

a meeting is for there to be a lot of empty chairs. You can have a great

event with only a few people, as long as most of the chairs are full. A

lotofemptychairsdrasticallysubtractsfromthefeelofthemeeting.)

•Onlyputadditionalchairsoutwhenabsolutelynecessary

•Fillinanyemptychairs

•Kindlyaskpeopleifthechairsnexttothemareavailable

•Duringvideos,makesurelightcomingfromdoorsopeningandclosing

does not distract the experience; keep doors closed during video

presentations by directing people to one designated exit door. If any

prolonged disruptions from attendees or babies occur during meeting,

politely direct them to the foyer. However, do not let people go in and

out of the room when a video is running. The light from the open door

greatly subtracts from the message in the video

•Announcecountdownoftimetothosewhoarenotinthe

meeting room at the end of a break and assist getting crowd back

into the ballroom

•Managedoorsanddoornoiseduringmeeting

•Assistwithbothsetupandcleanup

Celebration Team Director: Manages all celebration-related activities and processes. •Arrives at least two hours prior

•OrganizesandstaffsAwardsRegistrationtable

•Setsupawardsonstage

•VerifiesthereisenoughseatingforCorporate,Executive,and

Senior Directors

•KnowswhichCorporateandExecutiveDirectorsareinattendance,by

name and status

•CreatesacompletelistoftheCorporateandExecutiveDirectors

andgivestotheEventHostpriortothestartoftheevent(thislistis

sequencedinorderofloweststatustohigheststatus)

•WorkswiththeEventHosttodetermineresponsibilitiesforthe

Celebrating Success portion of the agenda

•Assistswithliningupawardrecipientsonstageright

(ifapplicable);referstoCelebratingSuccessDiagram(page25)

for details on how attendees should walk on and off stage

Greeters: Create a great environment by welcoming attendees to

the meeting.

•Arrive at least one hour early

•Are outgoing, friendly, and upbeat

•Stand at ballroom entrance, greet everyone enthusiastically, shake

hands, smile, and welcome each attendee

•Assistwithbothsetupandcleanupasneeded

Stage Coordinator: Ensures room is set based on standards.

•Arrivesatleasttwohoursprior

•FollowsRoomDiagrams(pages26–33)fordetails

•Hangspodiumsign

•Coordinatesbannerhangingwithhotel

•Arrangesforplantsonstage

Create Your Event Team

13

Sound & AV Tech Director: Responsible for all video and audio needs

during the event.

•Arrivestwohoursearly

•WorkswithhotelAVTechtotestappropriate“highenergy”levels

for mic, video, walk-in music, awards music, break music, and

walk-out music

•Makessurelivelymusicisplayedforwalk-in

(usingapprovedMelaleucamusic)

•Testsallvideos,DVDs,CDs,andmicrophones

•SitsbesideAVTechduringentireprogram

•MakessureduringtheCelebratingSuccesssegmentthatAVTechlowers

the sound a little while names are read, then raises it as they walk up to

the stage – Ensures all aspects of the meeting are well-managed with appropriate sound

and video requirements – Assists with both setup and cleanup

Lighting Director: Coordinates all lighting requirements related to the event.

•Arrivestwohoursearly

•Locatesandpracticesusingeachlightswitch

•Knowsexactlyhowtooperateeachswitchandturnslightsofffor

video segments

•Dimslightstogetaudienceintotheirseatsafterthebreaks

•Lightsshouldbecompletelyoffforallvideoportions

•Somelocationshavemultiplelightswitches;iftherearemultiple

light switches at multiple locations, organizes one person at each

light switch

•PracticescueswithEventDirectorsotheteamisawarewhenlights

are turned off and on

•Attheendofbreaks,flasheshallwaylightstogetpeopleback

into ballroom

•Staysnearthelightswitchesduringmeetingtokeepothersfrom

accidentally turning them off or down

•Assistswithbothsetupandcleanup

Multiple Responsibilities: In some instances, there might be one person

doing two or more roles. However, whenever possible each volunteer should

only have one role. Make sure your most reliable leaders are filling the most

critical roles.

Create Your Event Team

Event Team Assignments

Event Director:

Event Host:

Assistant Director:

Registration Team Members:

Director:

Celebration Team Members:

Director:

Ushers:

Director:

Greeters:

Director:

Product Display Creator:

Sound & AV Tech Director:

Stage Coordinator:

Lighting Director:

Lighting Assistants:

Product Experience Stories:

As Event Director, you will need help from leaders in your area to run a successful event. Get all local leaders involved and make assignments.

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Careful attention to detail makes the difference between a poor meeting and a great meeting. As the Event Director, in the days or weeks prior to the event you should do the following:

Visit the hotel: If possible, visit the hotel before the contract is signed.

Do a walk-through of the ballroom and make sure it meets Melaleuca’s

standards. Here are some key points to consider:

•Willthestagebewell-litwhiletherestoftheroomisdimmed?•Isthereagoodsoundsystem?•Isthescreenlargeenoughandhowisthelineofsightfortheaudience?•Doestheroomhavetallceilingsanddoestheroomfeelinviting?•Istheroomthecorrectsizeforthenumberofattendees?•Wherearethelightcontrolsandhowdotheyoperate?•Doestheroomsmellclean,freefromodors?•Isthehotelprofessionalandwell-kept?•Isthehotelinagoodlocation?•Howdoattendeesfindthemeetingroom?Isiteasytofindordoyouneeddirectionalsignage?

For details on recommended screen size, room size, and ceiling height,

refertotheAVandRoomRequirementsonpage24.

Review stage and room requirements: A proper room setup is very

importantforagreatmeeting.Take30minutestoreviewtheroom

setupwithyourhotelcontactandAVTech.RefertoAVandRoom

Requirements more information.

Banners: Besureyouhavearrangedwiththehoteltohangbanners.

Confirmwhereandhowthiswillbeaccomplished.Bannersshouldbe

pinnedorrigged.DonotusetapeorVelcro.Sometimesthehotelwill

insist that their technicians hang the banners and sometimes they

require that you hang them. Discuss with the hotel in advance. See

Room Diagrams for banner placement. Remember to contact Executive

Directors in your area and remind them to bring their pull-up signs.

Contact the hotel: Knowyourcontactswellinadvance.

Confirm room setup and the number of chairs.

Assignments: Make all assignments listed above at least

2 weeks prior to event. Review roles and responsibilities and

make sure they practice their responsibilities.

Review all materials and DVD (ifapplicable): Your

Melaleuca packet will arrive well in advance of your event. Make

sure you have reviewed all the contents thoroughly.

Confirm all materials: Make sure all materials, banners, boxes,

etc., have arrived at either your home or the hotel at least one week

prior to your event. Check boxes right away and verify you have all

the necessary materials. Don’t wait until a few days before the event

to check your boxes.

Delivering Wellness Presentation from stage: If another

Marketing Executive is presenting a Delivering Wellness presentation

prior to the Launch or other meeting, contact him or her prior to

the meeting date. If possible, receive a copy of his or her bio, then

provide to the Event Host.

Proximity: If the meeting is scheduled to take place in a different

city, arrive at least one day prior.

Set agenda: Review or create timelines for each part of the

event. Call presenters to let them know start and finish times for

their presentations.

Pre-Event Checklist for Event Director

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Materials: Have all materials, boxes, banners, products, etc., at the hotel.

Arrive early:Youandyourteamshouldarriveapproximately2–3hoursbeforehand(orearlier),dependingonthesizeandscaleofthemeeting.

Confirm room setup is correct: Stage, screen, tables, chairs, etc.

Chairs: Roomshouldbesetupfor60%ofyourexpectedattendance,leaving40%ofthechairsstackedatthebackoftheroom.Avoid having any empty chairs. Empty chairs put a damper on any meeting. Put out extra chairs only when the demand requires it.

Packets/handouts: Hand out packets at Registration. Once an attendee registers,handthemapacket(1perbusiness).Remindattendeesthatpackets are only to be opened when instructed.

Reserved seating: Place signs on the front rows for Corporate, Executive, and Senior Directors and Management Team members as appropriate. Seating must be by status.

Banners: Hang banners on the appropriate walls in the room. Refer to the RoomDiagrams(pages26–33).Hangbannerswithpinsorbyrigging.DonotuseVelcroortape.

Registration and attendance rolls: Registration tables are set at the entrance of the meeting room. Make certain all attendees sign the appropriateattendanceroll:1)General:Customers,MarketingExecutives,andDirectors;2)SeniorDirectors;3)ExecutiveDirectorsandabove.Ifthereare any celebration items, ask attendees to complete the appropriate forms.

Signs: Hang “Registration Desk” and “Awards Registration” signs on walls behind the registration tables. Hang the podium sign using heavy-duty duct tape or other reliable adhesive.

If you’ve planned appropriately, the meeting day will be nothing more than a day of implementation. Arrive early and ready to handle any last-minute changes or complications. Be certain to wear your Melaleuca pin and remember that you represent the company at all times.

Product display table: Make sure the product display table is completed one hour prior to the meeting. This display should be on a table next to the stage at the front of the room. Display should look professional and with latest product packaging.

New products (Launch only): Wait to uncover any new products until after the conclusion of the video.

Rehearsal: For those going on stage, allow them to practice their introductions, announcements, or award presentations with enthusiasm before doors open to the audience. This should occur at least one hour prior to doors opening.

Audio visual:CoordinatewithyourassignedAVTechDirector.TheAVTechDirectorshouldtestvideosandsoundlevelswiththeAVTech.Confirmallequipmentisatthetechtable.PracticecueswithAVTechand Lighting Directors. Rehearse awards music during the celebration rehearsal. The awards music during celebration is lowered in volume while names are read then raised while they walk to the stage. This helps add to the excitement and recognition. As a helpful guideline: on a scale from1to10,astheEventHostreadsnamesvolumelevelsshouldbeata5to6.Then,afterthenameisread,volumeraisestoan8or9.Thetestingshouldbecompleteatleast1hourpriortodoorsopening.Playwalk-inmusic30minutesbeforethestartofthemeeting.Soundlevelsforwalk-in are at a sound level 8—high energy.

Lighting: Follow up with your Lighting Director. Lighting Director should testalllightinglevels.RehearsecueswiththeAVTechDirector.

Presenters and agenda: Review the timelines with presenters. Remind presenters to be upbeat and energized, but to refrain from “hype.” Let presenters know how much time they will have and that if they go over on their time they should expect you to graciously interrupt them. They need to avoid going over on time so that the meeting can proceed as planned.Besuretoopendoors30minutespriortothemeeting.

Leaders in attendance: The Celebration Director should take special care to make sure that all Corporate and Executive Directors are registered and provide the names and statuses of Corporate and Executive Directors in attendance to the Event Host. The names should be provided in status sequence from the lowest status to the highest status.

Day-of-the-Event Checklist

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Your preparation will directly impact the feeling in the room, but your role as the Event Director continues throughout the event as you manage the stage presentations. Coordinate with your Event Host. It is his/her responsibility to keep the meeting warm, inviting, and upbeat.

Start on time. Doorsopen30minutesprior.Theonlyexceptiontostarting

on time is to wait while putting out more chairs due to overflow. In that

case, make an announcement that you will be ready to begin as soon as

the extra chairs are out and people are in their seats. Communicate to the

crowd if there are any delays. Explain the delay and let them know this

meeting will start soon.

Event Host: Give5-minuteand2-minutewarnings.

Lighting Director: Turnlightsoff30secondspriortostart.

Usher: Close doors. Hang a “Meeting in Progress” sign outside the door.

Event Host welcomes everyone to the event.

Status celebration: Melaleuca Events create a unique opportunity for

you to celebrate the success of the leaders in your area, community,

and even within your organization. As you celebrate, remember how

significant the experience will be for the leaders you recognize. It is your

responsibility to set an energetic tone for the duration of the meeting.

SeeLeadershipCelebrationformoreinformation(pages20–21).

Appropriate Announcements: Review any announcements that seem

appropriate for the setting.

• Cell phones turned off

• No recordings of Melaleuca events (this includes camcorders, audio recorders, and phones)

• Stay in your seats during the meeting unless necessary

• If you need to leave, sit in chairs along the back of the room when you return

• If you have a baby who becomes fussy, please take him or her to the foyer

• You can give confidential feedback on this meeting by going to MelaleucaEvents.com

– “I encourage everyone in the room to go online and tell us how we did tonight.”

Introduce each presenter: Read their bio and introduce them before

each presentation.

Energy: Havefunandkeeptheenergyhigh!ButDONOTaskfor

noise or try to get people yelling and screaming more than the substance

warrants. Such hype creates a feeling of being fake and phony.

Genuineenthusiasmisgreat!Hypeisnot!Energyandapplauseshould

be genuine.

Awards: Award music playing. Music volume should be lowered as the

Event Host reads names and raised as each person walks to the stage.

Keeptheenergyhighandengagetheaudiencetosupportthosebeing

recognized. Do not announce, “Anyone who qualified that we did not call,

please come up.”

Close: Thank each presenter, leader, and all attendees for their

participation. Review Call to Action and any details for turning in order

forms, etc. As meeting concludes, play walk-out music.

During-the-Event Checklist

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•AllleadersinattendancefromDirectorsthroughCorporateDirectorsshould

be acknowledged and celebrated at every Melaleuca Event. This should

always occur basically the same way, regardless of whether the meeting is on

the East Coast or West Coast, in the United States, Asia, or Europe.

•AstheEventHoststartsthisportionoftheprogram,theAVDirectorshould

startthecelebrationmusicwiththevolumeat5or6(scaleof1to10).As

eachnewstatusisrecognized,graduallyincreasethevolumeto8or9and

hold until Event Host moves to the next status.

•Donotpubliclyrecognizeguestsoridentifyguests(thosewhoarenot

Melaleucaleaders).Guestsusuallydonotwanttobeidentified.Avoidmaking

anyone feel uncomfortable or embarrassed. Simply welcome everyone.

•AstheEventHost,itisyourresponsibilitytokeeptheaudienceenergylevel

high. If you notice a lull in the applause, take the initiative to remind people

to applaud enthusiastically for the achievement of others.

•Makecertaintorecognizeindividualstatuses(Director,DirectorII,Director

III)ratherthanstatusgroups(Director,SeniorDirector,ExecutiveDirector).

You can best do this by sharing some explanation of the requirements and

rewards for each status. You might recognize Director-status leaders using

language similar to the following example:

• “Forthenextsegment,itwillbemypleasuretocelebratetheachievementof

atrulyexceptionalgroupofleaderswehaveinattendanceheretoday.”

• “First,letmeintroducethosewhohavetakenthefirststepinbuildingtheir

businesses.They’veenrolledeightcustomersandqualifiedfortheirfirst

leadershipstatus.TheyaretheMelaleucabusinessleadersofthefuture.

Directors,notyetDirectorsII,pleasestand(applause).”

• “Now,we’llinviteDirectorsIItostand(applause).”

• “Ournextleadershaveenrolledatleast11customers,andfromthose

customers,they’vetakenthenexttrulycrucialstepinbuildingtheir

MelaleucabusinessbyhelpingoneoftheircustomersachieveDirectorstatus

andnowqualifytoparticipateinLeadershipPoolBonuses.DirectorsIII,

pleasestand(applause).”

Continuethisprocesswitheachsuccessivestatus:DirectorIV,DirectorV,DirectorVI,etc.

•Unlesstherearemorethan10SeniorandExecutiveDirectorsattheevent,you should introduce each Senior Director individually by name. Have the Celebration Director create a Senior Director list along with an Executive & Corporate Director list. The list is organized by lowest to highest status. Ifmorethan10SeniorDirectorsareinattendance,onlyrecognizeeachstatus level as a group by having that group stand. Executive and Corporate Directors should always be introduced by name.

•BeforeintroducingSeniorDirectors,explainthattheleaderisnowearninga significant income with his or her Melaleuca business and has received theCarBonus.YoumayeventakeamomenttoexplaintheCarBonustothose in attendance:

“Now,leaderswhohaveachievedSeniorDirectorstatusnotonlyhave

developedfivepersonalDirectorsandenrolledatleast20activepersonal

customers,they’realsoearningasignificantmonthlyincomeandMelaleuca

ispayingforthemtodriveabrand-newcar.WillallthoseatSeniorDirector,

notyetSeniorDirectorIIpleasestand?”Continueintroducingeachstatus

level:SeniorDirectorII,SeniorDirectorIII,etc.

•AlwaysintroduceallExecutiveandCorporateDirectorsindividuallybyname and status. The Celebration Director should provide the Event Host with a list of all Executive and Corporate Directors in attendance. Take a brief moment to explain what it means to achieve this status level:

“NowIhavetheprivilegeofintroducinganelitegroupofleaders:our

ExecutiveandCorporateDirectors.Theseleadershavehundredsofcustomers

intheirorganizations,andhavedevelopedmorethan10personalDirectors.

TheaverageincomeforanExecutiveDirector-statusleader,itshouldbe

noted,ismorethan$140,000ayear,andthey’reearningtwiceasmuch

fortheirCarBonusascomparedtoaSeniorDirector.Iinvitetheseleaders

tocomeandstandonstageastheirnamesareread.Ladiesandgentlemen,

pleasejoinmeinrecognizingthesetrulyincredibleleaders:(leader’sstatus

andname)(applause).”

Event Host : Leadership Celebration

22 23

Q— If the group is a little unruly, how do I call attention and get the

meeting started on time?

A— HaveyourassignedLightingDirectordimorturnoffthelights,andthen

raisethembackfourtimes,whileyoustandatthepodiumsothegroup

noticesthatitisabouttimetostart.Afterabout30seconds,announceto

thegroupthatitistimetogettotheirseatsandthatyouwillbestarting

in2minutes.Ushershouldhelppeopleinhallwaysandbackofroomto

“Pleasetakeyourseats.”Turningofflightsandplayingashort“motivational

quotes”videoatthebeginningofthemeetingalsohelpscalltheirattention.

Q— What if during the presentation the sound levels are not right for

the music, video, or microphones?

A— IdeallyyouwillhavecoordinatedwiththeAVDirectorandHotelAVTech

togooversoundbeforethemeetingandagreedonhowtosignalhimor

hertoadjustthesoundwhenappropriate.Ifnot,insteadofmovingahead

withpoorsoundvolume,haveyourAssistantDirectorgospeakwithyour

AVDirectorandtheHotelAVTechtofixtheproblem,andthenproceedwith

yourmeeting.Ideally,yourAVDirectorcanhandleitwithoutinterrupting

themeeting.

Q— When announcing awards, there is not very much support and

applause from the audience. How do I get the energy going?

A— Takeamomentandinstructtheaudiencetolettheawardrecipientsreceive

theappropriaterecognitionfortheirhardwork,andthatthisistheir

moment,sopleasegiveanenergeticapplauseastheirnamesareannounced

tocomeacrossthestage.Iftherearealotofawardsandittakesawhile,

keepaskingtheaudiencefortheirsupport.

Q—The product experience is going on too long. What should I do?

A— Makesureyousetuptheappropriateexpectationsup-fronttokeepthe

storytojust2minutes.Inthecasethatitisgoinglong,gentlycomeup

behindthemandgiveasubtlehintbystandingnexttothem.Ifitstillkeeps

draggingout,politelyaskthemtowrapitupinthenextminutesoyoucan

coveralltheotheragendaitemsforthemeeting.

Questions and Answers:

Just as you monitored and assisted with the setup and preparation of the event, you’ll need to do a few things to professionally take down the arrangement before you take that sigh of relief. Make sure you have help from your team.

Product display: Pack up product displays and display stands.

Melaleuca materials and banners:Boxupandreturnallcompany

materialstoMelaleuca(exceptunusedpaperwork).Rollupbanners,place

CDsorDVDsinpaddedenvelopes,andreturnpodiumsign.

Paperwork: Send all pertinent paperwork to designated contact

at Melaleuca, including Launch order forms, attendance rolls, and completed awards forms by 8 a.m. the following day.

After-the-Event Checklist: FAQs

24 25

Audio VisualScreen •One:10'x14'screensetstage

leftforattendanceunder600

•Two:10'x14'screenson

each side of the stage for

attendanceover600

Projector •Frontscreenprojection

recommendedfor600orless

•Rearscreenprojection

recommendedfor600ormore

Laptop •RGB/VGAcables

•Basedonthetypeofmeeting,

determine if the laptop should

be set at the podium or at the

AVTechtable

Microphones •1podiummicrophone

•1wirelesshandheld

microphone

CD Player – for music

DVD Player(ifapplicable)

Sound – house versus speakers.

Discuss with hotel if the house

sound is acceptable. Add speakers

ifnecessary(e.g.lowqualityhouse

soundorforalargeraudience).

•1speaker:125orfewerpeople

•2speakers:150ormorepeople

•4speakers:over600people

StagingStage Size •75to600attendance:

12'x18'x24"

•Over600attendance:

24'x30'x24"

Podium – professional-looking

and not worn. Wood podium is

preferred.

Plants •6to8smallplantsforfront

ofstage(e.g.ferns)

•2largeplantsforback

ofstage(e.g.ficus,palms)

Pipe & Drape – behind stage and

hang a banner in middle

Stairs – on each side of stage

Room Set •Firstrowofchairsset6to8

feet from stage.

•Distanceinaislesis5feet

•AVTechtablesetatbackof

the room, not behind the

stage or side of room

•Tableforproductdisplay is set stage right

•Ceilingheightshouldbe12feet or taller

Celebrating Success Stage Process

10 x 14

Line Forms Here

Announcer Stands Here

To help with the celebration process, refer to the diagram below for how the line should flow. The announcer stands off the stage, reads the name, and the recipient walks across the stage.

AV and Room Requirements

26 27

Banner A

10 x 14

Banner A

Banner B

or

or

Banner B

5 ft.

6–8

ft.

Pull-up Sign

Pull-up Sign

AV Tech Table

Banner C

Entrance

75–125 Attendance

Diagram KeyRG=GeneralRegistrationTableRL = Registration for SD, ED, and CDAR = Awards RegistrationAT = Awards Display Table P = Product Display Table

Banner Guide

Banner A

Banner B

or

or

RG

RL

AR

AT

P

Small Room Diagram

28 29

Banner A

10 x 14

Banner B

Banner D

Banner C

5 ft.

6–8 ft.

Pull-up Sign

Pull-up Sign

Entrance

5 ft.

Banner A

Banner B

or

or

AV Tech Table

125–300 Attendance

RG

RL

AR

AT

P

Diagram KeyRG=GeneralRegistrationTableRL = Registration for SD, ED, and CDAR = Awards RegistrationAT = Awards Display Table P = Product Display Table

Banner Guide

Banner A

Banner B

or

or

Medium Room Diagram

30 31

Banner A

10 x 14

Banner B(Oligo)

5 ft.

6–8 ft.

Pull-up Sign

Pull-up Sign

Entrance

5 ft.

Banner E (Oligo)

Banner A

or

AV Tech Table

300–600 Attendance

Banner Guide

Banner A

or

RGRL

AR

AT

P

Diagram KeyRG=GeneralRegistrationTableRL = Registration for SD, ED, and CDAR = Awards RegistrationAT = Awards Display Table P = Product Display Table

Large Room Diagram

32 33

Banner A

10 x 14 10 x 14

Banner B(Oligo)

Banner C(Exceptional Products)

5 ft.

6–8 ft.

Pull-up Sign

Pull-up Sign

Entrance

5 ft.5 ft.

Banner G(Oligo)

Banner F(Oligo)

Banner E Banner D

Pull-up Sign

Pull-up Sign

Entrance

Banner A

or

AV Tech Table

600+ Attendance

Banner Guide

Banner A

or

RG

RL

AR

AT

P

Diagram KeyRG=GeneralRegistrationTableRL = Registration for SD, ED, and CDAR = Awards RegistrationAT = Awards Display Table P = Product Display Table

600+ Room Diagram

34 35

Event Team Assignments

Event Director:

Event Host:

Assistant Director:

Registration Team Members:

Director:

Celebration Team Members:

Director:

Ushers:

Director:

Greeters:

Director:

Product Display Creator:

Sound & AV Tech Director:

Stage Coordinator:

Lighting Director:

Lighting Assistants:

Product Experience Stories:

As Event Director, you will need help from leaders in your area to run a successful event. Get all local leaders involved and make assignments.

36

© 2010 Melaleuca, Inc. Printed in USA 03/10U