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7/27/2019 Creativity Presentation1- Revised
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Creativity
7/27/2019 Creativity Presentation1- Revised
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Creativity and Innovation
Creativity Model- Decision Making
Creative Process
Phases Team structures for Creativity and Decision Making
Creativity Tools & Barriers To Creativity
Six Thinking Hats & Developing Creativity
Developing Creativity Using your brain
Creativity
Exercises
OVERVIEW OF THE SESSION
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Creativity :
Refers to developing an original product, service or idea that
makes a socially recognized contribution. Its a part of nonprogrammed decisions
Innovation :
To introduce something new.
Innovator can bring in or introduce something new or as new,such as a product or service to the market. Also, alters ormakes changes to an established product/ service.
Creativity & Innovation
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Creativity Model- Decision Making
Preparation
Incubation
Insight Verification
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CREATIVE PROCESS-PHASES
Incubation
Insight CreativeProcess
Preparation/Ideas
Verification
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Team structures for Creativity and
Decision Making
Constructive controversy
Brainstorming
Electronic brainstorming Delphi technique
Nominal Group technique
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Constructive controversy
Any situation in which team members directlydebate their different opinions regarding a problemin a way that minimizes socio emotional conflict.
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Brainstorming
1950s Alex Osborn
It is a structured team decision making process whereby teammembers directly interact to generate as many alternativesolutions to the problem as possible , piggyback on the ideas of
others and avoid evaluation anyones ideas during the ideageneration stage.
Entails 4 rules :
1) No criticism
2) Encourage freewheeling3) Piggyback ideas
4) Encourage many ideas
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Electronic brainstorming
A structured team decision making process wherebyseveral people individually generate ideas via thecomputer software that posts each participants ideasor opinions anonymously.
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Delphi Technique
A structured team decision making process ofsystematically pooling the collective knowledge ofexperts on a particular subject to make decisions ,predict the future or identify opposing views.
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Nominal Group Tech
A structured team decision making process whereby members independently write down ideasdescribe and clarify them to the group and thenindependently rank or vote on them.
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Two phases of creativity
Divergence : stimulating new thinking bydiversifying and exploring
Convergence: Refining and choosing the bestpossibilities
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Creativity Tools
Brain Storming
Lateral Thinking
Mind Mapping
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Fostering Creativity and Innovation
in organizations
Creating a culture of innovation.
Creating an environment that encourages idea sharing.
Managing ideas effectively.
Managing creative thinkers effectively.
Providing your people with the tools they need to improvetheir creative thinking skills.
Developing communications approaches that facilitateknowledge and idea sharing, cross enterprise collaborationand developing internal creative networks
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DEVELOPING CREATIVITY
VERBAL
ANALYTICAL
ABSTRACT RATIONAL
LOGICAL
LINEAR
NONVERBAL
SYNTHESIZING
SEEING ANALOGIES
NONRATIONAL
SPATIAL
INTUTIVE
IMAGINATIVE
USING YOUR BRAIN
LEFT HEMISPHERERIGHT HEMISPHERE
TO BECOME MORE CREATIVE I T I S NECESSARY TO PRACTICE AND DEVELOP BOTH
HEMI SPHERE SKILLS
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WAYS TO DEVELOP LEFT AND RIGHT HEMISPHERE SKILLS
Step by step planning of your work andlife activities.
Reading ancient, medieval, and scholastic
philosophy , legal cases and books onlogic.
Establishing timetables for all of youractivities.
Using and working with a computerprogram.
Using metaphors and analogies todescribe things and people in yourconversation.
Recording your hunches, feelings,and intuition and calculating theiraccuracy.
Detailed fantasizing and visualizingthings and situations in future.
Drawing faces,caricatures, andlandscapes.
LEFT HEMISPHERE SKILLS RIGHT-HEMISPHERE SKILLS