How audioBoom shared the Cricket World Cup 2015 Listens per Country 9% UK 8% Australia 7% Pakistan 28% India Listens 30% Desktop 59% Android App 8% iOS App 3% Other “ We wanted to give fans across the world a taste of the atmosphere at the 14 venues across Australia and New Zealand for the ICC Cricket World Cup 2015 – and audioBoom helped us to achieve that. Easily shareable across most of our social channels, audioBoom added another element to our digital content during the tournament. Whether it was fan interviews, passionate crowd chants, press conferences or capturing the winning moment of the World Cup ﬁnal, audioBoom helped us to capture these key moments and engage with millions of fans across the world. Big match-days can be high-pressured and fast moving. As a plaorm audioBoom was quick and easy to use, meaning that content was beamed to our global followers just moments aﬅer it was captured. The potenal of this plaorm is only just being tapped into now and I look forward to working with audioBoom in the future. ” Andrew Burt - ICC Cricket World Cup 2015 Social Media Listens 275,000 ICC page views from Twier 24,000 CWC page views from Facebook choose.audioboom.com 10% US 38% Other Total listens

Cricket World Cup Case Study

Download PDF Report

Upload
blair-hughes
View
86
Download
0

Embed Size (px)

Citation preview

How audioBoom shared the Cricket World Cup 2015

Listens per Country

9% UK 8% Australia 7% Pakistan 28% India

Listens

30% Desktop59% Android App 8% iOS App 3% Other

“ We wanted to give fans across the world a taste of the atmosphere at the 14 venues across Australia and New Zealand for the ICC Cricket World Cup 2015 – and audioBoom helped us to achieve that.

Easily shareable across most of our social channels, audioBoom added another element to our digital content during the tournament. Whether it was fan interviews, passionate crowd chants, press conferences or capturing the winning moment of the World Cup final, audioBoom helped us to capture these key moments and engage with millions of fans across the world.

Big match-days can be high-pressured and fast moving. As a platform audioBoom was quick and easy to use, meaning that content was beamed to our global followers just moments after it was captured.

The potential of this platform is only just being tapped into now and I look forward to working with audioBoom in the future. ” Andrew Burt - ICC Cricket World Cup 2015

Social Media Listens

275,000 ICC page views from Twitter

24,000 CWC page views from Facebook

choose.audioboom.com

10% US 38% Other

Total listens