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8/3/2019 Cross Cultural Management 1
1/24
Culture is more often a source of conflictthan of synergy. Cultural differences are a
nuisance at best and often a disaster
Session 1:
Part 1: Culture is it an elusive energy?Part II: Significance of Culture is
strategic decision making
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Talking Points
Culture: definitions and concepts
Elements of Culture
Role of Culture in organizations Variables of Culture
Characteristics of Culture
Dimensions of Culture Culture & behavior
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Culture: Some Definitional Snapshots
Tylor (1871) culture is the complex whole reinforced by
knowledge, belief, art, law, morals, custom and other
capabilities and habits of man as a member of society
Claude Lvi-Strauss: Culture is a force in its own right
Hofstede (1997): the collective programming of the mind
which distinguishes the members of one group of people from
another
Trompenaars (1994): culture is the way in which a group of
people solves problems
Edgar Schein (1992): a pattern of shared basic assumptions
that the group learned as it solved its problems of external
adaptation and internal integration
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Elements of Culture
Communication Cultivated Behavior
Learned and accumulated experience
Explicit & Implicit patterns Values
Norms
Artefacts
Sum total of learned behavior
Collective programming of the mind
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Is Culture Growing in Importance?
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Role of culture in Organizations
What does it focus on?
What does it facilitate?
How does it happen?
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Variables of Culture
Differentiators of Culture:
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Variables of culture: The Differentiators
National
Economic system Legal system
Political system
Physical Situation
Technology know-how
Socio-cultural
Religion Education
Language
Organizational
Structure System
Policies,Norms
Staff
Leadership &ManagementStyle
Individual &Group
Personality Productivity
Motivation
Commitment
Ethics
Kinship & Family
Education
Religion
Health
Recreation
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Characteristics of Culture
Learned behavior Shared behavior
Shared system of meanings
Based on tradition and custom
Adaptive Subject to change
Wide in scope
Related to many things and does not exist in isolation
Socially constructed realities
Best understood in relation to groups
Relative
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Dimensions of Culture
Aspects of culture that are inherited and
preserved and also modified with passage of
time.
Rituals & customs
Reflection and practices
Identifies an organization or community
Renders stability
Ensures control
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Organization Culture
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Robbins (1989)
Viewed cultural dimensions from the followingperspectives:
Innovation & risk taking
Attention to detail
Outcome orientation
People orientation
Team orientation
Aggressiveness
Stability
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Handy (1993)
Organizationculture
Organizationculture
PowerCulturePowerCulture
RoleCulture
RoleCulture
TaskCultureTask
Culture
PersonCulturePersonCulture
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Rousseaus Ring (1990)
FundamentalAssumptions
Values
Behavioralnorms
Patterns ofBehavior
Artefacts
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Porterian Strategy and theMatching Model of SHRM
According to Michael Porter, productivity of firms isfundamental to competitiveness
Reinforcing different employee role behaviors/ culture which
fit with a particular generic competitive strategy, whether
low cost, differentiation, or focus is critical. This has tohappen by matching the five Ps i.e.:
Philosophy
Policies
Programs Practices
Processes
Failing to match competitive strategy with
HRM dynamics results in role conflict andambiguity hampering organizational
effectivenessopetitivyit HRM dynamics
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Setting up Strategic Value-behavior Fitness: (Michigan Model)
Value behavior
EnvironmentOrganizational
Strategies
Organizational
CapabilitiesOrganizational
Characteristics
Consistency
C
o
n
s
i
s
t
e
n
c
y
C
o
n
s
i
s
t
e
n
c
y
Consistency
FitFit
FitFit
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Mc-Kinsey 7-S Model: Harvard Model
Strategy
Structure
Systems Style
Staff
Skills Super-ordinate goals
Hard S: Factual and easy to
identify. They can be found in
strategy statements, corporate
plans, organization charts & otherdocumentation
The Soft Ss are difficult to describe,
they are continuously developing and
changing. They are highly determined bypeople at work in the organization
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Cases for thought
Leadership from the bottom: employee and customer value
even in the face of all odds Taj Mumbai during and after
26/11
Jeff Dyers review of Benchmarking study conducted by Bain &
Company for Chrysler comparing cost, quality, and time to
market of a Chrysler small car versus Toyota wherein Toyota
had a 30% cost advantage, almost one half of the defects, and
33% faster product development cycle in four years versus six
for Chrysler (Dyer & Ouichi, 1993)
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Business Mission, Goals and Strategy
HRM Goals and Strategy
Human Resource Management
Attract &
Select
Meaningful
CareerDevelopment
Re-
development
&
termination ofemployment
Performance& Growth
Appropriate
work structure& culture
Appraise &Develop
Induct, Train& Manage
Motivation& Reward
Managing the Employee Life Cycle
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National Culture Influencing
Organization Culture
Assertiveness: confrontational & competitive
Future Orientation: planning & investing in
future Performance Orientation: importance
attached to performance & excellence
Humane Orientation: practice of rewardingpeople & nurturing values of fairness, concern
and care
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Critical Operational Value Differences
Time: differences in temporal values
Change: to what extent one can exert control
over the future
Material factors: consumption of resources,
physical goods, status symbols
Individualism (I consciousness): Valuing
individual achievement, accomplishments,promotions & wealth
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Cross-National Comparisons: Culture Surveys
Hofstedes Cultural Dimensions (1969-73, 1990):116,000 respondents from 70 different countries
individuals working in local subsidiaries of IBM
Ronen & Kraut: Work Value & Attitude Dimensions
(SSA analysis) among Country clusters
Trompenaarss Cultural dimensions (1994):
Universalism versus Particularism: 15,000 managers
from 28 countries
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Key Questions1)What is meant by the term culture? What is meant by the
term value? Should international firms always go for value and
culture surveys before entering a new market if so why?
2) Describe the four dimensions of culture proposed by Hofstede.
What are the managerial implications of these dimensions?
3) Discuss Trompenaarss Value dimensions in what ways do they
correspond to/ are different from Hosfstedes dimensions?
4) Discuss the different operational conflicts that could occur in an
international context because of different attitudes toward
time, change, material factors and individualism. Give
examples relative to specific countries.
5) In what ways has technology enabled organisational cultures to
change? What challenges or issues do these changes present
to managers and leaders?
Nidhi & Shikha
Rajesh & Prabhakar
Pushpanjali & Vivek
Snehashish & Neha
Sushanta & Prabhat
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Experiential Exercise: Tim Robbins, an international real estate developer from
Dallas, had made a 2:30 p.m. appointment with Mr.Abdullah, a high-ranking government official in Riyadh,Saudi Arabia.
From the beginning things did not go well for Tim. First,he was kept waiting until 4:00 p.m. before he was
ushered into Mr. Abdullahs office. When he finally did get in, he was reluctant to get too
specific because he considered much of what theyneeded to discuss was sensitive and private.
Mr. Abdullah seemed more interested in engaging inmeaningless banter than in dealing with the substantiveissues concerning their business.
How might you help Tim with his frustration?
Milan & Tapan