Cultural TimesA global map for creative industriesEiffel Tower, October 8, 2017

2

11 sectors

14% 18%

300mainsources

17local

stories

150interviews

30testimonials

in 55countries

Advertising Architecture Books

Gaming Music Movies

Newspapers Performing Arts Radio

Television Visual Arts

5global regions

An unprecedented initiativeto measure the global economic impact of

Cultural& CreativeIndustries

Under theinitiative of

With the supportof key sponsors

(Globo, FCFA)and knowledgepartners (World

Bank, ICMP,IFRRO)

The 1st Global Report on

© 2015 Property of Ernst & Young Advisory. Confidentiel. All Rights Reserved.Cultural Times - The first global map of Cultural & Creative Industries – Dec 3, 2015

3 © 2015 Property of Ernst & Young Advisory. Confidentiel. All Rights Reserved.Cultural Times - The first global map of Cultural & Creative Industries – Dec 3, 20153

Global Powers

29.5million people

2,250US$ - billion

x1.5more than

telecom services

1%of the world’s

active population

TelevisionUS$ 477b

12 3

Visual ArtsUS$ 391b

Newspapers &MagazinesUS$ 352b

Visual Arts6.73 m

123

Music3.98 m

Books3.67 m

Weight

4 © 2015 Property of Ernst & Young Advisory. Confidentiel. All Rights Reserved.Cultural Times - The first global map of Cultural & Creative Industries – Dec 3, 20154

Trading Places

²

Traditional powers

Newfrontiers

Massiveleader

Regions

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The US$200b 4D impact

Digital platforms provide access to15 million music titlesand 32.8 million books

Diversity

Despite the massive shift to onlinerevenues, CCI strike back

Disruption

Cultural content has a direct impact onthe sales of electronic devices

DevicesDigital revenues and digital design

provide more than 50%of CCI’s volume worldwide

aDvertising

Digital

6 © 2015 Property of Ernst & Young Advisory. Confidentiel. All Rights Reserved.Cultural Times - The first global map of Cultural & Creative Industries – Dec 3, 20156

Cultural Differences

CCI contributesignificantly to youth

employment

CCI favor theparticipation

of women

Creation is driven bysmall businesses or

individuals

The undergroundeconomy

is an economy

Young Entrepreneurial

Inclusive Informal

People

7 © 2015 Property of Ernst & Young Advisory. Confidentiel. All Rights Reserved.Cultural Times - The first global map of Cultural & Creative Industries – Dec 3, 20157 Cultural Times - The first global map of Cultural & Creative

Industries – Dec 3, 2015

Creative Cities

“ Culture attracts touristsand skills ”

“ Urbanization and culturalactivities fuel the emergence

of the creative class ”

“ A growing middle class inemerging countries is hungry

for cultural contents ”

“ Museums and festivalsare flagships and boosters

of local economies ”

Local Attractiveness Middle Class

Creative Talents Urban Regeneration

Locations