CURRICULUM 2007 Bachelor of Science (BSc) in … fileCURRICULUM 2007 Bachelor of Science (BSc) in Business, Language and Culture (Chinese) BSC NEGOT IN CHINESE – REVISED 2008 THE

CURRICULUM 2007

Bachelor of Science (BSc) in Business, Language and Culture (Chinese)BSC NEGOT IN CHINESE – REVISED 2008

THE PROGRAMME IS ADOPTED BY THE CAND.NEGOT. BOARD OF STUDIESWHICH IS PART OF THE HUMANITIES FACULTY

University of Southern Denmark, Sønderborg

WWW.SDU.DK

Curriculum for

the degree programme in

Bachelor of Science (BSc) in

Business, Language and Culture (Chinese)

(BSc Negot in Chinese)

University of Southern Denmark, Sønderborg

2007

Revised 2008

Adopted by the Cand. Negot. board of studies 1

st June 2007

Approved by the Dean of the Humanities Faculty in accordance with regulation 338 of 6th May

2004 regarding BA and MA degrees at universities.

Revised version includes errata approved by the Dean of the Humanities Faculty on March 13th

and June 24th 2008

Contents

Course description

I General provisions for the programme

A. Aims and requirements ................................................................................................. 3

B. Course plan and examination plan

Course plan .................................................................................................................. 5

Examination plan ......................................................................................................... 6

C. Special definitions and examination requirements ....................................................... 8

II Course description

Courses in the Humanities

1st year

§ 21 Chinese oral and written language proficiency 1 ...................................................... 13

§ 22 Introduction to Chinese history, culture and society, part 1 ...................................... 15

§ 23 Philosophy of science ................................................................................................ 16

2nd

year

§ 24 Chinese oral and written language proficiency 2 ...................................................... 17

§ 25 Introduction to Chinese history, culture and society .................................................. 19

3rd

year (study in China)

§ 26 Chinese language proficiency 3 ................................................................................. 21

§ 27 Chinese history and social studies .............................................................................. 23

§ 28 Area studies 1 and area studies 2 ............................................................................... 24

§ 29 Business communication ........................................................................................... 25

4th

year

§ 30 Intercultural communication ...................................................................................... 26

§ 31 Negotiation theory and practice ................................................................................. 28

§ 32 Project presentation ................................................................................................... 29

Joint courses

§ 33 Cultural sociology ...................................................................................................... 29

§ 34 BA project .................................................................................................................. 31

Courses in Social Science

1st year

§ 35 Introduction to scientific method ................................................................................ 32

§ 36 Introduction to EDB and information retrieval ......................................................... 33

§ 37 Mathematics ............................................................................................................... 34

§ 38 Business economics 1a: marketing and strategy ........................................................ 35

§ 38a Business economics 1c: organisational behaviour ..................................................... 37

§ 39 Business economics 2a: accounting and investment .................................................. 38

§ 40 Statistics ...................................................................................................................... 40

§ 41 Micro-economics ....................................................................................................... 41

2nd

year

§ 42 Macro-economics ...................................................................................................... 42

§ 43 Business law .............................................................................................................. 44

§ 44 Global marketing ....................................................................................................... 45

§ 45 Theory of consumer behaviour .................................................................................. 46

§ 46 International economics ............................................................................................. 47

4th

year

§ 47 Organisation ............................................................................................................... 48

§ 48 Market analysis .......................................................................................................... 49

III Coming into force and transitional provisions ........................................ 50

IV Common provisions for the Faculty of Humanities .......................... 50

General Rules – Course Plan and Exam Plan

3

I. General provisions for the programme

In respect of regulation no. 228 of the 6th

May 2004 regarding BA and graduate courses at uni-

versities students are offered the BSc Negot. degree in Chinese.

1. Aims and requirements

§ 1 The aims of the course

The BSc Negot. degree in Chinese is a 4-year combined programme consisting of 50%

language, culture and communication and 50% social sciences/business studies. The course

includes a one-year preparatory course in Chinese language and culture in the 4 years of

study.

The aim of the course is

- to give students basic humanities and social sciences qualifications in business econo-

mics, marketing and management, communication and culture alongside high-level

skills in Chinese.

- to enable students to analyse practical issues in the discipline‟s subject areas and to arri-

ve at academically well-founded decisions based on understanding of relevant methods

and theories

- thereby to provide students with the best possible basis for further practical and theore-

tical training in private and public concerns and organisations

- to qualify students to be accepted for the Cand. negot, graduate degree programme or

other relevant graduate courses

The course aims to develop the following target skills for students:

General competence targets:

Students should be able to

1. isolate and define a technical problem

2. investigate, analyse and solve technical problems with the aid of relevant academic

theories and methods

3. systematise complex knowledge and data and to select and prioritise features significant

for the subject at hand

4. make a critical assessment of the subject‟s various theories and methods

5. to use technical terminology precisely and consistently

6. present an argument based on tenable academic foundations

7. conduct informed dialogue in the subject

8. have a clear focus and consistency in conducting tasks

9. take a critical stance to sources used and to provide documentation for these) using re-

ferences, notes and bibliographies

10. employ language – in writing and/or orally – that relates to the topic and is precise and

correct

11. communicate complex subject matter in such as way that it becomes relevant and

comprehensible to a variety of audiences


4

12. work as a team, including being able to accept criticism of their own work and give

constructive criticism to others

13. work independently, in a disciplined, structured and focused way and to be able to con-

form to deadlines and formalities

14. use IT as a tool both in searching for information and in oral and written communica-

tion

15. understand and employ technical texts in English and to be able to express themselves

on technical subjects in one of the Scandinavian languages

Subject-specific target skills:

Subject target skills:

Students should

- have solid knowledge of the basic disciplines of business economics (including marke-

ting, business economics, micro-/macro-economics, international economics, organisa-

tion)

- have command of Chinese both orally and in writing

- have basic knowledge about cultural and social relations in China

- have basic knowledge about the function of communication in intercultural dealings

- be in a position to find and employ new information in the discipline‟s subject areas

Target skills in practice:

In working areas that require expertise in business economics, marketing, management,

language, communication and culture, students should be in a position to analyse practical

issues and reach well-founded professional decisions on the basic of insight into relevant

methods and theories

The BA programme consists of obligatory subjects amounting to 230 ECTS (the consti-

tuents subject elements) and electives of 10 ECTS.It contains Humanities subjects and So-

cial Sciences subjects in equal measure.

§ 2 Requirements

In order to be accepted for the degree course students must have a certified qualifying

examination at a level corresponding to the entry provisions.

§ 3 Instruction

Instruction is research-based. Instruction languages are English and Chinese.

§ 4 Titles

Once all examinations on the BSc degree programme have been passed the

student has the right to the title BSc Negot. In English, Bachelor of Science in

Business, Language and Culture (Chinese).


5

B. § 5 Course Plan (Courses in bold constitute the first year’s test)

HUMANITIES JOINT SOCIAL SCIENCE LESSONS/ECTS

Culture/Society Language Communication Method Marketing National Eco-

nomics Business Economics Soc. Sc. Hum. TOTAL

1st

year

1st

sem

Introd. to Chin.

Hist.,Cult.&Soc.

2 l/w

5 ECTS

§ 22

Chin.Lang.uage

Prof. 1

10 l/w

9 ECTS

§ 21

Intro. to EDP

& Inf.retriev.

1.4+2.6 l/w

2 ECTS

§ 36

Introd. to Sci-

entific Method

1 l/w

1 ECTS

§ 35

Mathematics

0+2 l/w

2 ECTS

§ 37

Business

Econ. 1a

2 l/w

3.75 ECTS

§ 38

Business

Econ. 2a

3+1l/w

7.5 ECTS

§ 39

7.4 + 5.6

16.25

ECTS

12

14 ECTS

19.4+

5.6

30.25

ECTS

2nd

sem.

Chin.Lang.uage

Prof. 1

10 l/w

9 ECTS

§ 21

Phil. of Science

1 l/w

5 ECTS

§ 23

Micro

Economics

3+1 l/w

4 ECTS

§ 41

Business

Econ. 1c

2 l/w

3.75 ECTS

§ 38a

Statistics

3+2 l/w

7.5 ECTS

§ 40

8 +3

15.25

ECTS

11

14

ECTS

19+3

29.25

ECTS

2nd

year

3rd

term

Introd. to Chin.

Hist.,Cult.&Soc

2 l/w,

5 ECTS

§ 25

Chin. Language

Prof. 2

10 l/w

10 ECTS, § 24

Cultural

Sociology

2 l/w,

4 ECTS,

§ 33

Macro

Economics

3+1 l/w

6.5 ECTS

§ 42

Business Law

2 l/w

4,5 ECTS

§ 43

6 +1

13 ECTS

13

17

ECTS

19+1

30

ECTS

4th

sem

Chin. Lang.

Prof. 2

10 l/w

12 ECTS

§ 24

Global

Marketing

3+ 1l/w

7.5 ECTS

§ 44

Theory of

Cons.Behav.

3 l/w

6.5 ECTS

§ 45

Intern.

Econom.

3+1 l/w

6.5 ECTS

§ 46

9 +2

20.5

ECTS

10

12

ECTS

19+2

32.5

ECTS

3rd

year

5th

sem

¤

Area Studies 1

2 l/w, 5 ECTS,

§ 28

Chinese history,

cult. and soc.

2 l/w, 5 ECTS

§ 27

Chin. Lang. Prof. 3

16 l/w, 17 ECTS,

§26

20

27

ECTS

20

27

ECTS

6th

sem

Area Studies 2

2 l/w,

5 ECTS,

§ 28

Commercial

Communication

2 l/w,

7,5 ECTS, § 29

Chin. Lang. Prof. 3

16 l/w

21 ECTS

§ 26

20

33.5

ECTS

20

33.5

ECTS

4th

year

7th

sem

Intercultural

Comm.

2 l/w,

5 ECTS,

Neg.

Theory

&Skills

1 l/w

Market

Analysis

4+1 l/w,

10 ECTS, § 48

Organization

3 + 1 l/w

7.5 ECTS, § 47

7+2

17.5

ECTS

3

5 ECTS

10+2

22.5

ECTS

8th sem

Project Presenta-

tion

5 ECTS, § 32

1 l/w,

5 ECTS,

§ 30

2 l/w, 10

ECTS

§ 31

BA.-Proj.

15 ECTS

§ 34

0

7.5 ECTS

3

27,5

ECTS

3

35

ECTS

¤ 5. and 6. term are normalle attended at an educational institution in China. *Number of lessons: Digits following + indicate tutorials 37,4+13,6

90 ECTS

92

150 ECTS

129+13.6

240 ECTS


6

§ 6 Table of exams

The workload of exams normally is 1/5 run up to the closest whole number of the workload of the total workload of the subject

Teachinc Exam

Sem Subject l/w

l/w

tuit. Exam form Duration Preparation

Aids/

PC Assessment Censure ECTS § Dept.

1st sem

HUM

Chin. Lang. Prof. 1 10 2 tests 7-scale none 9 § 21 IFKI

Intr. to Chin. Hist., Cult. &

Soc. part 1

2 paper p/f none 5 § 22 IFKI

12 14 IFKI

SoSc Introd. to EDB & Info. retr. 1.4 2.6 paper

written

4 days

4 h

all

p/f

p/f

none

none

1

1 § 36 IFKI

Mathematics 2 home ass. p/f none 2 § 37 VØK

Intr. to Sc. Method 1 written 3 h none p/f int. 1 § 35 MAR

Business Econ. 1a 2 paper 7-scale none 3.75 § 38 MAR

Business Econ. 2a 3 1 2 home ass.

written

4 h

all

p/f

7-scale

none

none

3.75

3.75 § 39 VØK

7,4 5,6 16.25

2nd sem

HUM


Philophy of Science 1 written 3 h ling. dict. p/f int 5 § 23 IFKI

11 14

SoSc Business Econ. 1c 2 written 4 h 7-scale none 3.75 § 38a VØK

Statistics 3 2 home ass.

written

2 h

all printed

7-scale

7-scale

none

none

3.75

3.75

§ 40 IME

Micro-Ecomics 3 1

home ass.

written

3 h

all printed

p/f

7-scale

none

none

2

2 § 41 IME

8 3 15.25

3rd sem

HUM


Int. to Chin. Hist., Cult. &

Soc. part 2

2 home ass. p/f none 5 § 25 IFKI

12 10

SoSc Macro-Economics 3 1 home ass

written

4 h

p/f

7-scale

none

none

0

6.5

§ 42 VØK

Business law 2 written 4 h all printed p/f none 4,5 § 43 VØK

5 1 11

JOINT Cultural sociology 2 written 4 h PC 7-scale none 4 § 33 MAR/

IFKI


7

Teaching Exam

Sem Subject l/w l/w

tuit. Exam form Duration Preparation

Aids/

PC Assessment Censure ECTS § Dept.

4th sem.

HUM

Chin. Lang. Prof. 2 10 2 tests

written

oral

2 h

20 min

20 min

none

7-scale.

7-scale

7-scale

none

int

int

5

6

6

§ 24 IFKI

10 17

SoSc Global Marketing 3 1 written 5 h all printed 7-scale ext 7.5 § 44 MAR

Theory of Cons. Behaviour 3 written 4 h all printed 7-scale ext 6.5 § 45 MAR

Intern. Economics 3 1 home ass.

written

4 h

none

p/f

7-scale

none

ext

0

6.5

§ 46 VØK

9 2 20.5

5th sem. (can take place in China)

HUM Chin. Language prof. 3 16 § 26 IFKI

Area Studies 1 2 wr/oral/home ass 7-scale int 5 § 28 IFKI

Chin. Hist., Cult. & Soc. 2 written 4 h 7-scale ext 5

§ 27

IFKI

20 10

6th sem. (can take place in China)

HUM Area Studies 2 2 wr/oral/home ass 7-scale int 5 § 28 IFKI

Chin. Language prof. 3 16 oral

written.

20 min

5 h

20 min.

all printed

7-scale

7-scale

ext

ext

19

19

§ 26 IFKI

Commercial Comm. 2 written 4 h all printed p/f int 7,5 § 29 IFKI

20 50,5

7th sem.

HUM

Negot. theory and training 1 § 31 IFKI

Intercultural Comm. 2 home ass. p/f none 5 § 30 IFKI

3 5

SoSc

Organization 3 1 oral 20 min. 20 min.

7-scale ext 7.5 § 47 VØK

Market Analysis 4 1 home ass. none 10 § 48 MAR

7 2 17.5

8th sem

HUM

Project Presentation home ass &

oral

20 min

7-scale

int

5

§ 32 IFKI

Negot. theory and skills 2 oral gr. 20 min 40 min. dictionaries 7-scale ext 10 § 31 IFKI

Intercultural Comm. 1 written 3 t all. 7-scale ext 5 § 30 IFKI

3 20

JOINT Bachelor Project paper 7-scale ext 15 § 34

Special definitions and exam regulations

8

C. Particular definitions and examination requirements

§ 7 In the common provisions for courses in the Humanities (this curriculum’s

section IV) definitions can be found of

ECTS (§ 26)

Typing unit (§ 28) (see also below § 16)

Standard page (§ 27) (see also below § 16)

In addition rules are laid down for:

BA project (§ 15)

Summary relating to the BA project (§ 19)

Internal and external examinations (§ 6)

Proficiency in spelling and linguistic expression (§ 9) (see also below § 13)

Language of examination (see also below § 8)(er der ikke § I fællesbestemmelser?)

Web references in dissertations and other written home assignments (§ 18)

Rules for procedures in the event of non-attendance at examinations due to sickness

(§ 13) (see also below § 14)

Rules for student activity (§ 31)

Rules for appeals and exemptions (§ 22 and § 23)

E-learning

Attempts are made to involve accessible and relevant E-learning tools in teaching as far as

possible.

§ 8 Language used in teaching, syllabi and examinations

Teaching in language-specific subjects on the Humanities part take place primarily in Chi-

nese.

The language of instruction in subjects that are not language-specific can be Danish, Swe-

dish, Norwegian or English. The same is true of the texts that are included as required rea-

ding. Other languages can only be used with the approval of the board of studies.

The language used in examination is the same as the language of instruction unless the

board of studies has determined otherwise. Order relating to examination for university

degrees § 5.

Examinations

§ 9 Requirement for a pass, grade weighting and averages

When an examination is assessed it is either given a grade according to the 7-grade scale or

is judged passed/failed. An examination that carries a grade has to be assessed to be at least

grade 2 to have passed. This does not, however, relate to part-examinations, see Order re-

lating to assessment scales and other assessment for university degree courses § 15.

Once passed, an examination cannot be retaken.

An average is worked out for the total BSc degree.

§ 10 First year examination

The first year examination consists of the following subjects:

- Business economics 1a and 1c and Business economics 2a (only the written examination)

- Chinese language proficiency 1


9

The first year examination is passed once these subjects are passed, Business economics 1

and Business economics 2 being passed when the average grade of the two examinations is

02 without being rounded upwards. Once the examinations have been passed on an avera-

ge, none of the parts can be retaken.

Students must report for the first ordinary examination to be held in those subjects that

constitute the first year examination.

Re-examination of subjects in the first year examination are held before the end of August.

The first year examination must have been passed before the completion of the 4th seme-

ster.

§ 11 Examination entry

Students can enter themselves for examinations as part of their course entry or they can

make use of forms designed for the purpose. Entry to other examinations or alterations to

entries takes place in the period 20th-30th October and 20th-30th March respectively.

§ 12 Syllabus

The syllabus for ordinary examinations in a subject continue to apply after the end of the

course until another course has been offered in the subject. After that only the new syllabus

is examined.

§ 13 Proficiency in spelling and linguistic expression

The assessment of the BA project, the dissertation or other larger written assignments

includes the students‟ proficiency in spelling and linguistic expression, regardless of the

language used. Use of language, defined as written/oral forms of presentation, must be as-

sessed as passed for the examination as a whole to be passed. Poor use of language can ha-

ve a negative influence on the total grade. In the same way effective use of language can

have a positive influence of the grade.

§ 14 Procedures in the event of non-attendance due to illness/re-examination

Normally examinations are not held specially to cater for non-attendance due to illness or

for re-examination outside the normal examination periods. For further information see

Common Provisions for Degree Courses in the Humanities § 13 re: First year examinations

and last subjects.

§ 15 Appeals and exemptions

Appeals in respect of an examination or an assessment of examination performance must

be sent to the Dean of the Humanities Faculty (in the case of Humanities subjects) or the

Dean of the Faculty of Social Sciences (in the case of Social Science subjects) no later than

2 weeks after the assessment has been published.

The date of publication of results can be seen from the notice regarding examination dates.

Appeals must be in writing and give grounds for the appeal. The appellant should first con-

tact the examiner.

Further information can be found in Common Provisions for Degree Courses in the Hu-

manities § 22 and § 23.

Exemptions

Applications for exemptions from the rules of this curriculum must be sent to the study

board on or before 1st of March or 1st of October to take effect from the following exam

period.


10

Definitions

§ 16 A standard page A standard page comprises 2100 characters of prose or 14 lines of verse. For audio-visual

texts, 2 minutes sound or film corresponds to 1 standard page.

§ 17 Submission of home assignments

Home assignments that are to be assessed by a moderator should be submitted to the secre-

tariat in three copies.

Home assignments that are to NOT be assessed by a moderator should be submitted to the

secretariat in two copies.

The number of words required for home assignments is determined using the standard page

(see § 16).

The submission date is given under the examination provisions for any given subject. The

time of submission is always during the secretariat‟s opening hours on the date given.

In the present curriculum the distinction is made between:

a. An open home assignment – the subject for the assignment is formulated by the students

in consultation with their tutor/teacher.

b. A closed home assignment – the assignment is set by the teacher.

A closed home assignment that is assessed to fail failed cannot be resubmitted during the

examination period unless otherwise laid down in the examination provisions for the

subject.

§ 18 Contributions from several students at one examination

Tests are individual, see § 3 of Order no. 231 of 22nd March 2006. In the case of several

contributors to a written assignment, the individual‟s contribution must be able to be asses-

sed on its own. The scale of the assignment must be in reasonable proportion to the number

of contributors.

No more than three individuals can contribute to a dissertation.

With other examinations a maximum of four people can contribute, unless otherwise stated

expressly in the subject‟s examination provisions.

§ 19 Use of computers in examinations

The use of computers as aids in examinations is only permitted where it is expressly stated

in the examination provisions for a subject. If use of computer is permitted and if nothing

else is stated, reference should be made to The Humanities Faculties regulations regarding

the use of personal computers in examinations, see the booklet “Provisions and rules” or

the Humanities Faculty homepage.

§ 20 Credit transfer

General

The decision regarding credit transfer is made by the board of studies on each individual

case on the basis of documentary evidence submitted after the conclusion of the period in

question. In applying for advance approval students must establish that the board of studi-

es‟ conditions for approving credit transfer have been met.


11

The basis for a credit transfer can either be an examination passed at another university

either in Denmark or abroad, or a period of work experience abroad. In the latter case it

must involve work that is relevant to the purpose of the course (see § 1).

Students can apply for advance approval of the study activity or period of work experience

on a special form. Advance approval is an expression of an informed opinion.

Application for final transfer credit should be handed to the Board of Studies on a form

provided no later than 15. September or 15th February respectively immediately following

the student’s return.

If the application relates to several subjects on the basis of the same period of study or

work experience, the application relating to all subjects must be submitted together.

Credit transfer on the basis of studies elsewhere

Credit transfer on the basis of studies in Denmark or abroad can be given for all subjects

with the exception of Written Language Production and Grammar and Negotiation Theory,

for which credit transfer will not normally be given.

Credit transfer can only be granted on the basis of documentation presented for tests pas-

sed, including home assignments. Documentation must contain information as to the extent

of the course in question (for instance, the number of hours involved), the syllabus and the

form of test taken.

Credit transfer for obligatory subjects is granted with the grade of passed, regardless of the

assessment made by other institutions of higher learning, unless there is an advance agree-

ment of transfer of grades to the Danish 7 scale.

In order for there to be granted a credit transfer the test taken must have an academic level

and range at least equivalent to the demands of the curriculum.

In the event of the range of the subject for which credit transfer is applied being judged to

be less than that of the Cand. Negot. course, it may be possible to be granted a reduction in

the syllabus.

Credit transfer cannot be given on the basis of courses/higher education components at a

non-university level.

Courses in the Humanities

12

The Humanities – 1st year

13

II. Course Description for the Programme in

BSc in Business, Language and Culture (Chinese)

The Humanities

1st year

§ 21 Chinese Oral and Written Language Proficiency 1

a. Duration

10 lessons weekly during 1st and 2nd semesters. Weighting: 9 ECTS in 1st semester

and 9 ECTS in 2nd semester, giving a total of 18 ECTS

b. Aims of the course

The student is not expected to have any previous knowledge of the Chinese language.

Oral Proficiency: The student must, in plain/simple language at moderate speed and

without significant errors, be able to

- talk about everyday situations

- summarize a short text, and

- introduce him/herself/others in dialogical situations

-

Listening Proficiency: The student must

- understand explicitly formulated messages about common relations

- be able to take part in a simple dialogue at a moderate speech tempo

-

Reading Proficiency: The student must be able to read 600 Chinese characters.

Writing Proficiency: The student must be able to write 600 Chinese characters without

significant errors, and be able to

- write an introduction of him/herself/others

- write a brief comment based on a text or orally presented situation or state of affairs.

Grammar: The student must know basic elements of Chinese grammar.

c. Contents

The course presents an introduction to modern Chinese spoken language (mandarin/

putonghua) and Chinese written language (abbreviated characters).

The texts used will concern present-day issues relevant for society.

Through tutorials using relatively accessible written and audio-visual materials the stu-

dent will master (listening and performing) basic structures and patterns in modern Chi-

nese.

To support the mastering of the language, the student is introduced to the grammar of

modern Chinese and its use. Grammatical topics relevant to the training of specific

communicative skills are introduced, mainly regarding areas of Chinese grammar which

have proven difficult to students with a European language background.


14

d. Teaching and working methods

The course consists of 5 double lessons weekly in the language classroom, some of this

time being in the language laboratory. Each week‟s lectures introduce new Chinese vo-

cabulary and structures, train memorization and the use of spoken and written forms in

simple well-defined linguistic environments.

To help students attain critical awareness of their acquisition of Chinese and to develop

optimal strategies and modes of acquisition, they should create and update an electronic

education portfolio on BLACKBOARD, to which student and teachers have access. The

students will be instructed in the creation of the portfolio.

In order to acquire proper pronunciation, regular training sessions will be held at the

language laboratory.

e. Course readings

The teaching of reading and writing ability covers recognizing, remembering and ac-

tively producing a limited number of characters (600).

f. Criteria for evaluation

In consideration of the provisions of the assessment system, the form of the examination

and the level of the undergraduate course, weighting is placed on the degree to which

the student‟s performance lives up to the description of aims. Emphasis is also placed

on the degree to which the student masters the general skills described in § 1.

g. Examination requirements

The student must be present at least 80 % of the lessons to qualify for the examinations.

During this course students are expected to pass 4 tests – 2 tests each semester – in

listening proficiency, oral proficiency, reading proficiency and writing proficiency rela-

ted to the texts studied in class. Each test evaluates oral proficiency and written profi-

ciency. These tests are held in class.

Examination form: 4 compulsory oral and written tests – 2 each semester. Each test

evaluates oral proficiency and written proficiency.

Moderator: None

Assessment: 7-grade scale. Assessment is given after each semester as an avera-

ge of the grades for the 2 tests. Oral and written proficiency must

be considered equally in the assessment of each test.

Weighting: 4.5 ECTS per test, 9 ECTS per semester

Re-examinations for the first 2 tests are held in Dec/Jan, in May/June, and re-

examination for test 3 and 4 are held in May/June and August. At a re-examination the

board of studies may decide to replace the 2 tests with one test in oral proficiency and

one test in written proficiency.

Oral re-examination:

Examination form: Oral. An assignment including listening and oral proficiency is gi-

ven.

Duration: 20 minutes

Preparation: 20 minutes

Aids: None

Moderator: None

Assessment: 7-grade scale


15

Weighting: 4.5 ECTS

Written re-examination:

Examination form: Written examination under supervision. An assignment including

listening and oral proficiency is given.

Duration: 1 hour

Aids: None

Computer: Not allowed

Moderator: None


Weighting: 4.5 ECTS

The test in “Written Oral Proficiency” is part of the 1st years’ test.

Students who can show that they in ways other than attending class, have gained a lan-

guage proficiency level equivalent to the exam requirements, can have an assessment

arranged individually.

§ 22 Introduction to Chinese History, Culture and Society, Part 1

a. Duration

2 lessons weekly during 1st semester.Weighting: 5 ECTS.

b. Aim of the course Students must have a knowledge of China‟s history and its political, social and econo-

mic development in the years from the middle of the 19th century to 1976 and under-

stand the essential issues shaping China and the surrounding region.

The students should be able to systematize complex knowledge and express it in a clear

and structured fashion and to evaluate sources on scientific grounds.

c. Content

The aim of this course is to introduce the student to China‟s history and its political,

social, and economic development in the years from the middle of the 19th century to

1976.


The teaching consists of lectures, discussions and tutorials.

e. Required reading

About 500 standard pages in English. Course materials are books, chapters and papers

as well as newspaper articles and historical documents.







16

g. Examination regulation

The course ends with a compulsory individual home assignment related to the material

studied. The assignment is to be written in English. A text is handed out on the basis of

which the student must answer a series of general questions and relate the text to the

material covered in class.

Examination form: A compulsory, individual home assignment. The assignment is to

be written in English. A text is handed out on the basis of which the

student must answer a series of general questions and relate the text

to the material covered in class. The dates for the assignment will

be announced by the teacher at the beginning of the course and by

notice.

Duration: 72 hours

Length: 6-10 standard pages in English

Moderator: None. In any subsequent examination attempt, an internal modera-

tor is used.

Assessment: Pass/Fail

Weighting: 5 ECTS

§ 23 Philosophy of Science

a. Duration

1 lesson weekly in the 2nd semester. Weighting: 5 ECTS

b. Aim of the course

The student must show insight into basic theoretical concepts of science and problems

and into their significance to the humanities.

c. Content

This course provides a basic introduction to the nature of humanistic science and focu-

ses on the questions of the general science of the Humanities and how it relates to other

branches of science. This is to enable students to reflect, in a critical manner, over the

methods and viewpoints they encounter in their work with issues specific to the course.

The course provides some basic conceptual tools for this purpose. An overview of the

different branches of science, the methods and subjects characteristic to them and rela-

ted scientific theoretical and philosophical problems will be given. Topics such as in-

duction, explanation, hypothesis, evidence, empirical theory, realism vs. constructivism

and the role of science in society will be covered.


The teaching consists of lectures.

e. Required reading

The required reading is about 400 standard pages.

f. Examination requirements

Examination form: Compulsory written examination under supervision

Duration: 3 hours

The Humanities – 2nd year

17

Aids: Language dictionaries

Computer: Yes, according to the Provisions of the Faculty of Humanities

Moderator: Internal

Assessment: Pass/fail

Weighting: 5 ECTS

2nd

year


a. Duration

10 lessons weekly during 3rd and 4th semester. Weighting: 22 ECTS


Oral Proficiency: The student must, at a moderate speed and using a relatively varied

vocabulary, be able to

- describe and assess depictions of situations, people and opinions

- provide a summary of a written or spoken text or dialogue as well as

- argue in favour of/against particular viewpoints

Listening Proficiency: The student must be able to understand and participate in a dialo-

gue with interlocutors at moderate speed.

Reading Proficiency: The student must understand ordinary texts related to the commu-

nicative practices covered.

Writing Proficiency: The student must be able without significant grammatical errors to

produce texts of some length on common states of affairs and special subjects covered

in class, such as summaries, presentations of people, objects and places, as well as ex-

pressions of opinion. The student must be able to command some variation with regard

to vocabulary, the use of discourse markers and syntactic constructions.

Grammar: The student must know the basic elements of Chinese grammar.

c. Contents

The course builds on the first year of Chinese and introduces further basic features of

modern Chinese. During the course the student should learn to recognize, memorize and

write 1000 new Chinese characters.

Grammatical topics relevant to the training of specific communicative skills are intro-

duced, mainly relating to areas of Chinese grammar which have proven difficult to stu-

dents with a European language background.

Through practical tasks using different written and audiovisual materials students will

master different types of communicative practices including simple description of

people, objects and places, presentation of their own opinions and those of others,

summary and dialogue.

5 lectures will be dedicated to topics of general cultural interest (e.g. aspects of gender,

unemployment) to introduce specific vocabulary. The topics themselves will not be te-

sted.


18


The course consists of 5 double lessons weekly in the language classroom, some of this

time in the language lab. Each week‟s lectures introduce new Chinese vocabulary and

structures, train memorization and the use of spoken and written forms in simple well-

defined linguistic environments.

e. Required reading

Relevant text books and grammar books







The student must be present at least 80 % of the lessons to qualify for the exams.

Oral as well as written language proficiency are tested.

1. Language tests

During this course the student is expected to pass 4 tests – 2 tests each semester - in

listening proficiency, oral proficiency, reading proficiency and writing proficiency rela-

ted to the texts studied in class. Each test evaluates oral proficiency and written profi-

ciency. The tests are held during in class.

The student must have passed the tests before being allowed to take the exams at the

end of the course.

Examination form: 4 compulsory oral and written tests – 2 each semester. Each test

evaluates oral proficiency and written proficiency.

Moderator: None

Assessment: 7-grade scale. Assessment is given after each semester as an avera-

ge of the grades for the 2 tests. Oral and written proficiency must

be considered equally in the assessment of each test.

Weighting: 2.5 ECTS per test, 5 ECTS per semester

Re-examinations for the first 2 tests are held in Dec/Jan, in May/June, and re-

examination for test 3 and 4 are held in May/June and August. At a re-examination the

board of studies may decide to replace the 2 tests with one test in oral proficiency and

one test in written proficiency.

Oral re-examination:

Examination form: Oral. An assignment including listening and oral proficiency is gi-

ven.

Duration: 20 minutes


Aids: None

Moderator: None


Weighting: 2.5 ECTS


19

Written re-examination:

Examination form: Written examination under supervision. An assignment including

listening and oral proficiency is given.

Duration: 1 hour

Aids: None


Moderator: None


Weighting: 2.5 ECTS

2. Final Exams

It is a condition for taking this examination that the student has passed the 4 tests.

A. Oral Language Proficiency

The test in oral language proficiency requires students to summarise audio- or

audiovisual materials of approximately 5 minutes and to hold a conversation based on a

text. Materials are handed out at the commencement of preparation.

Examination form: Oral.

Duration: 20 minutes including assessment


Aids: None

Moderator: Internal

Assessment: 7-grade scale. One grade is given, as listening proficiency and ex-

pression proficiency each make up 50%.

Weighting: 6 ECTS

B. Written Language Proficiency

The test in written language proficiency involves different types of task such as answe-

ring questions on a text, cloze insertion, writing descriptions, and exercises in („fluency„

er ikke en opgave?)free written fluency in relation to topics which have been treated in

class.

Examination form: Individual compulsory written test under supervision.

Duration: 2 hours

Aids: None


Assessment: 7-grade scale. One mark is given as reading proficiency and writing

proficiency each contribute with 50%.

Moderator: Internal

Weighting: 6 ECTS

Students who can show that they have gained a level of oral proficiency equivalent to

the examination requirements in ways other than by attending class can have an asses-

sment arranged individually.

The Humanities – 3rd

year

20

§ 25 Introduction to Chinese History, Culture and Society, Part 2

a. Duration

2 lessons weekly during the 3rd semester. Weighting: 5 ECTS.


The student should acquire insight into China‟s history and its political, social and eco-

nomic development in the years from 1976 to the present and understand the essential

issues shaping China and the surrounding region.

The student should be able to systematize complex knowledge and express it in a clear

and structured fashion and to evaluate sources on scientific grounds.

c. Content

The aim of this course is to introduce the student to China‟s history and its political, so-

cial, and economic development in the years from 1976 to the present.


The teaching consists of lectures, discussions and tutorials.

e. Required reading

About 500 standard pages in English. Course materials are books, chapters and papers

as well as newspaper articles and historical documents.







The course ends with a compulsory individual home assignment related to the material

studied. The assignment is to be written in English. A text is handed out on the basis of

which the student must answer a series of general questions and relate the text to the

material covered in class.

Examination form: A compulsory, individual home assignment. The assignment is to

be written in English. A text is handed out on the basis of which the

student must answer a series of general questions and relate the text

to the material covered in class. The dates for the assignment will

be announced by the teacher at the beginning of the course and by

notice.

Duration: 72 hours

Length: 6-10 standard pages in English

Moderator: None. For subsequent examination attempts an internal moderator

is used.

Assessment: Pass/Fail

Weighting: 5 ECTS


year

21

3rd

year

The courses in Chinese Oral and Written Language Proficiency 3, History and Social Stu-

dies in China and Asia, Business communication, as well as Area Studies 1 and 2 are - as

far as possible - held at an educational institution in China.

The stay may be arranged by the Negot. board of studies or by students themselves with

the approval of the board of studies.

If the stay is arranged or approved by the Negot. board of studies, tuition fees will be paid

by the university. Funds for covering the travel costs can to some extent be granted by the

International Office following the procedures that normally apply for this office.

If the stay is arranged by the Negot. board of studies, the board of studies decides to

which institution the student will go. If there are several options, the criteria will be the

language level of the student as indicated by the test results, and degree to which the stay

contributes to extending the intercultural competence of the student.

Students will be informed by mail at their student email address about their prospective

Chinese institution not later that 1st of February in the year when the stay is to take place.

Students can either be enter for examinations according to the requirements outli-

ned/described in this curriculum or they can apply to the board of studies for pre-approval

for corresponding exams at the foreign institution.

Upon their return home students must be able to certify that the examinations have been

taken.

It is a condition of approval by the board of studies that the student has passed the

1st year test, Language Proficiency 1 and 2, Introduction to Chinese History, Culture

and Society 1 and 2, and in addition two Social Science subjects prior to the stay

abroad.


a. Duration

16 lessons weekly during 5th and 6th semester. Weighting: 38 ECTS


The student must be able to participate in daily as well as more formal situations,

without significant linguistic errors and using a varied and moderately nuanced vocabu-

lary, demonstrating the ability to describe and assess people and things, to summarise a

text, dialogue or event and to argue in favour of/against viewpoints by using persuasive

strategies.

The ability to express oneself appropriately with due regard to situation and interlocutor

is required, as is a varied vocabulary and the ability to communicate without interfe-

rence caused by pronunciation and grammar.

As for reading proficiency, the student must be able to understand the main content of

newspaper texts relating to modern Chinese social studies.

In written language proficiency the student is trained to formulate expository as well as

more formal texts such as resumes, summaries and the like.

Student should extend their knowledge of characters to 2500-3000.

c. Content

The purpose of this course is to enhance phonetic, grammatical, lexical and discursive

language proficiency. Students‟ active and passive language proficiencies must be


year

22

brought up to a level which allows them to benefit as far as possible from other courses

taught in the Chinese language and to extend their ability to function in a Chinese

speaking environment.

The student will receive training in both oral and written business communication,

such as business meetings, corporate and product presentations, interviews, problem-

solving, decision-making and strategies of persuasion.

Through practical tutorials using different written and audiovisual materials such as in-

terviews, newspaper articles and presentations, the student will acquire proficiency in

communicative practices such as nuanced description of people, things and places, pre-

senting one‟s own or others‟ opinions, writing letters to an editor, making summaries of

talks and dialogues, composing instructions etc.

Students are trained to understand and present different types of text. This is done by

using the characteristic discursive, grammatical and lexical features of these types of

texts.

Grammatical topics are included on the basis of their relevance to the training of skills

relating to areas of Chinese grammar that have proved difficult to European students.

The teaching can incorporate topics from the parallel courses in History and Social Stu-

dies and Area Studies.


Each week‟s lectures introduce new Chinese vocabulary and structures, train

memorization and use of spoken and written forms in simple well-defined linguistic

environments.

e. Required reading

Includes relevant textbooks, articles and grammars







The student must be present at least 80 % of the lessons to qualify for the exams and

must have passed Language proficiency 2.

At the end of the course two exams are held:

A. Oral exam

The examination involves summarizing a 5-minute audio- or audiovisual item and con-

ducting a conversation based on written material. All materials and text are handed out

at the commencement of preparation.

Examination form: Oral test in listening and speaking proficiency respectively.

Duration: 20 minutes including assessment.

Preparation: 20 minutes.

Moderator: External


Weighting: 19 ECTS


year

23

B. Written exam

A written examination covering both reading proficiency and written proficiency. After

reading an unfamiliar Chinese text, students must answer questions, summarize or

comment on the content. In writing proficiency students must produce a text in which

they demonstrate command of the given form of discourse.

Examination form: Written under supervision

Duration: 5 hours

Aids: All printed aids

Moderator: External

Assessment: 7-grade scale. Two grades are given. One for reading proficiency

and one for written proficiency.

Weighting: 19 ECTS

§ 27 Chinese History, Culture and Society

a. Duration

2 lessons weekly during the 5th semester Weighting: 5 ECTS.


Student should acquire an understanding of social, political, economic and cultural

aspects of the development in modern Chinese society during the latest 150 years.

Students should demonstrate that they can understand and analyze extracts from 2-3

general works on Chinese history and society.

c. Content

This course builds upon the knowledge acquired by the student in the introductory

courses in the 1st and 3rd semesters and will stress changes in Chinese history and

society over the latest 150 years. Historical flashbacks with relevance for understanding

the present can be incorporated. Social, political, economic and cultural aspects of

developments in Chinese society are covered and examined.


The teaching consists of lectures and discussions. The course is taught in Chinese.

e. Required reading

Course materials are books, chapters and papers as well as newspaper articles and histo-

rical documents in English and Chinese. Required reading comprises about 200 stan-

dard pages in English and Chinese.



and the level of the undergraduate course, weighting is placed on the degree to which the

student‟s performance lives up to the description of aims. Emphasis is also placed on the

degree to which the student masters the general skills described in § 1.


year

24


The student must be present at least 80 % of the lessons and must have passed

Introduction to Chinese History, Culture and Society 1 and 2 to qualify for the

examination.

The examination takes the form of a compulsory home assignment based on the

examination requirements. The lecturer decides the deadline for submission, but this

will be no later than 10th of January/10th of June. Two weeks are given for the

assignment. The essay is to be written in English.

Examination form: A written examination (in Chinese/English) under supervision ba-

sed on questions (in Chinese/English) centred on the examination

requirements. The examination language is announced at the start

of the course.

Duration : 4 hours

Moderator: External

Assessment: 7-grade scale. Assessed at the institution. The language must be

comprehensible, but language proficiency is not a part of this exa-

mination.

Weighting: 5 ECTS

If it is impossible to take this course or do the examination abroad, the staff-student

study committee may allow the student to take the examination by submitting a home

assignment.

Examination form: Individual home assignment (in Chinese/English). Topic and exa-

mination requirements to be agreed upon with a supervisor chosen

by the board of studies no later than by the end of the examination

semester ending the study stay (i.e. 30th of June).

Length: 6-10 standard pages

Moderator: External


§ 28 Area Studies

a. Duration

2 courses of 2 lessons weekly in the 5th and 6th semester. Weighting: 5 ECTS per cour-

se, 10 ECTS in total.


The student should acquire insight into a defined present-day or historical subject/issue

in the context of language, society, the market or business. The student must be able to

communicate this insight in the foreign language at a level corresponding to that of the

6th semester.

c. Content

Of the two courses one must be in either applied Chinese language or modern Chinese

culture. The other course must be in modern Chinese social studies, market conditions

or trade conditions.

Literature relating critically to the topic must be included in the teaching.


year

25

The course themes are chosen by the board of studies before the start of the semester.


Teaching consists of lectures, discussions and tutorials.

e. Required reading

Required reading is about 200 standard pages in Chinese and/or English for each

subject. The examination requirements are determined by the lecturer.


In consideration of the provisions of the grading system, the form of the examination and

the level of the undergraduate course, weighting is placed on the degree to which the stu-

dent‟s performance lives up to the description of aims. Emphasis is also placed on the



The student must be present at least 80 % of the lessons and must have passed langua-

ge proficiency 1 and 2 as well as Introduction to Chinese History, Culture and Society 1

and 2 to be entered for the examination.

The examination is held as an oral or written examination or as a home assignment writ-

ten in Chinese. Other examination forms may be used as decided by the board of studi-

es. The chosen examination form is announced by the lecturer at the start of the course.

Examination form 1: Written

Duration: 5 hours

Aids: All printed aids are allowed

Moderator: Internal

Assessment: 7-grade scale. Language proficiency must meet the level cor-

responding to the 5th semester (Autumn) or 6the semester (Spring)

in order for the examination to pass..

Examination form 2: Oral

Duration: 30 minutes, including assessment



Moderator: Internal


responding to the 5th semester (Autumn) or 6th semester (Spring)

in order for the examination to pass.

It is possible to get credit transfer for one of the courses on the basis of a period of work

experience by writing a report in Chinese. The report must deal with a linguistic, cultu-

ral or societal topic and must contain a section devoted to theory. Credit transfer can be

given for both courses (10 ECTS) if the duration of the stay is equal to at least 6 weeks‟

full-time employment.

Examination form 3: A free individual home assignment (based on a period of work ex-

perience(?))

Length: about 5 standard pages in Chinese

Moderator: Internal


year

26


responding to the 5th semester (Autumn) or 6th semester (Spring)

in order for the examination to pass.

Weighting: 5 ECTS

§ 29 Commercial Communication

a. Duration

2 lessons weekly during 6th semester. Weighting: 7.5 ECTS.

The teaching can be replaced by a period of work experience in China. Participation in a

company corresponding to one month‟s full-time employment is required. The student

must have a supervisor within the company.


The student should acquire the ability to use Chinese in communication situations cha-

racteristic of business relations conducted in China, e.g. business meetings, company

and product presentations, interviews, written enquiries to companies and institutions,

press releases and minutes.

Students must be familiar with text types and communicative structures based on the

studied material, be able to use them in practice as well as express themselves in pre-

cise and relatively correct Chinese.

c. Content

The teaching will introduce different examples of oral as well as written communication

of relevance to business in the area. Individual tutorials will train the student‟s ability to

master such discursive types.


The teaching consists of lectures and tutorials.

e. Required reading

Course materials are textbooks, articles from journals and chapters in English and Chi-

nese. Required reading comprises about 50 pages in Chinese. As much as 50 % of the

required reading can be replaced by relevant audio- or audiovisual material (1 standard

page = 3 minutes playing time)







The student must be present at least 80 % of the lessons and have passed Language

proficiency 1 and 2 to qualify for the exams.

Examination form: Written examination under supervision. Using a description as a

starting point, students must prepare a commercial text in Chinese,

Joint Courses – 4th

year

27

e.g. information about a product and/or correspondence/press relea-

se to one or more companies/institutions or the like.

Duration: 4 hours

Aids: All printed aids are allowed.

Moderator: Internal

Assessment: Pass/fail. Language proficiency must meet the level corresponding

to the 6th semester in order for the examination to pass.

Weighting: 7.5 ECTS

In the case of a period of work experience the examination is replaced by a home as-

signment where students account for the tasks carried out during their period abroad. In

addition, the assignment must contain answers to an assignment set by the supervisor,

such as the preparation of a product presentation, a press release or the like.

Examination form: Individual, free home assignment

Length: 7-10 pages in English

Moderator: None


Weighting: 7.5 ECTS

4th

year

§ 30 Intercultural Communication

a. Duration

2 lessons weekly in the 7th semester and 1 lesson weekly in the 8th semester.

Weighting: 10 ECTS.

b. Aim of the course:

The student should become familiar with different communication and culture

concepts fundamental to the study of intercultural communication as well as being able

to use them in analysing intercultural communication.

c. Content

The course will enable the student to make analyses and assess the strengths and

weaknesses of intercultural communication within different theoretical frameworks. The

student must acquire knowledge of different concepts of communication and culture

foundational to the study of intercultural communication and be able to use them in the

analysis of intercultural communication in China (e.g. between minorities and majori-

ties) and/or between Chinese and Europeans.


The teaching consists of lectures, discussions and tutorials. The language of instruction

is English.

e. Required reading

Course materials are 500 standard pages from textbooks, journal articles and chapters in

English and Chinese.


year

28







1. Home assignment after the first semester

In order to enter for the concluding written examination, the student must have passed a

compulsory home assignment (oral or written) related to the issues studied. The dead-

line is both announced by the lecturer and is posted at the commencement of the course.

Examination form: Compulsory home assignment in English.

Length: Decided by the lecturer and announced at the beginning of teaching

Moderator: None

Assessment: Pass/fail. Language proficiency must meet the level appropriate to

the 7th semester in order for the examination to be passed.

Weighting: 5 ECTS

2. Written examination after the second semester:

Examination form: Written examination in English under supervision

Duration: 3 hours

Aids: All aids are allowed

Computer: Yes, according to the Faculty of Humanities‟ provisions

Moderator: External

Assessment: 7-grade scale.

Weighting: 5 ECTS

§ 31 Negotiation Theory and Skills

a. Duration

1 lesson weekly in the 7th semester and 2 lessons weekly in the 8th semester.

Weighting: 10 ECTS


The student must be able to establish conversational cooperation and master communi-

cative actions as describing, explaining, arguing, questioning, summarizing, offering,

making and declining demands, accepting, making admittances, entering deals etc.

c. Content

A practical introduction to negotiation techniques is given and negotiation role-plays

and case studies are conducted.

The student is trained to master the communicative skills necessary to conduct negotia-

tions. The aim is to acquire competent speaker and listener skills in preparation for the

conduct of negotiations in a dynamic and coherent manner.


year

29


The teaching will be in the form of lectures and practical training in negotiation. The

language of instruction is Chinese/English.

e. Required reading Required reading consists of about 300 standard pages in Chinese and English including

articles and other texts on negotiation theory.







The examination takes place as a negotiation role play. The negotiation is conducted in

Chinese and is based on a hand-out in either Danish or Chinese. Before the start of the

examination students hand in a short written statement of their strategic choice and their

goals. This statement is used as a checklist after the examination.

Examination form: oral test

Duration: 20 minutes per student including assessment

Preparation: 40 minutes per student

Aids: Dictionaries

Moderator: External

Assessment: Two grades according to the 7-grade scale. One grade is given for

language proficiency and one for negotiation skills.

Weighting: 10 ECTS

§ 32 Project Presentation

a. Duration

There is no instruction in this subject.


The student must present the purpose, method and contents of the project in a structured

and clear manner both orally and written in a Chinese at a level appropriate to the 8th

semester.

c. Teaching and working methods

There is no teaching in this subject. The student should use the skills obtained from the

other language courses in the Bachelor programme.

d. Criteria for evaluation






year

30

e. Examination requirements

A summary of the project is handed in to the secretariat (two copies) no later than 15th

May if it is due for assessment in the summer semester or 1st December if it is due for

assessment in the winter semester. The summary must describe the principal content of

the Bachelor Project.

Examination form: Summary and oral presentation in Chinese

Length: About 5 standard pages in Chinese

Duration: The oral examination lasts 20 minutes including assessment

Preparation: None

Moderator: Internal

Assessment: 7-grade scale. One combined grade is given for the summary and

the presentation, each contributing 50%.

Weighting: 5 ECTS

Joint Courses

§ 33 Cultural Sociology

a. Duration

2 lessons weekly in the 3rd semester. Weighting: 4 ECTS


The student should:

- become familiar with the basic concepts and issues of sociological and cultural

analysis

- be able to use these concepts in the analysis of specific problems

c. Content of the course:

The course provides an introduction to the sociological tradition and to basic concepts

and issues of sociological and cultural analysis such as:

- the social bond

- symbolic interaction

- social groups

- forms of social authority

- social roles

- status and class

- the relation between individual and group

- values and norms

- alienation, anomie and deviation

After the introduction to the concept of culture and its history there will be a discussion

of cultural categories and problems cultural analysis such as:

- ethnicity

- gender

- generation

- social changes

- cultural differences

- identity and life style


year

31

- modernity and tradition

- the relations between integration and differentiation



e. Required reading

The required reading consists of max. 800 pages.







Examination form: written examination under supervision

Duration: 4 hours

Aids: None

Computer: Allowed, according to the rules of the Faculty of Humanities

Moderator: None

Assessment: 7 scale

Weighting: 4 ECTS

§ 34 Bachelor Project

a. Duration

The Bachelor project is written during the 8th semester under supervision.

Weighting: 15 ECTS


In the Bachelor project students must demonstrate their ability to

- independently acquire an overview over a defined issue relating to a primary topic of

the course

- define and present problems within the subject

- make a critical assessment of source materials

- complete an analysis by using a relevant method

c. Content of the subject, and d. Teaching and working methods

The project is written under individual supervision from a supervisor appointed by the

board of studies. The basis for the project is a topic of the student‟s choice. The topic

chosen must concern an issue related to the course and must be approved by the super-

visor.

e. Criteria for evaluation




year

32



f. Examination requirements

Examination form: An individual home assignment of 30-35 standard pages on a

subject chosen by the student. The project may be written in either Eng-

lish or Chinese.

Entry: The student must enter an application for supervision on the registration

form available at the secretariat. The registration must be returned

by(?)15th December or 15th May respectively. The registration form

must include a preliminary title, a short description of the topic and na-

me of the prospective supervisor.

About three weeks after the expiration of the registration deadline the

names of the supervisors are announced.

Deadline: The project must be submitted at the secretariat in three copies (four to

five(enten eller?) copies if there are two supervisors) no later than 15th

May if it is due for assessment in the summer semester and 15th No-

vember if it is due for assessment in the winter semester.

Multiple

participants: Up to 3 students may contribute to the project. Each student‟s contribu-

tion must be identified and will be graded individually

Length: If done singly the length should be 30-35 standard pages. 2 contributors

would normally write 50 standard pages in total and 3 contributors

normally about 70 standard pages.

Moderator: External

Assessment: 7-grade scale. The grade will be available about four weeks after the

project has been handed in.

Weighting: 15 ECTS

Social Science Courses

1st year

§ 35 Introduction to Scientific Method

a. Duration

1 lesson weekly in the 1st semester. Weighting: 1 ECTS


The student must show insight into the basic elements of the scientific process in all sorts

of academic practice, such as induction, deduction, paradigm. The student should under-

stand the elementary principles for writing a paper at an academic level, e.g. know how to

define a problem and how to make a theoretical framework of reference for a project, be

familiar with the meaning of quantitative and qualitative methods and with methods of

data retrieval such as questionnaires, interviews etc.

Social Science courses – 1st year

33

c. Content

The course gives an introduction into the following areas:

- the concept of science

- concepts as paradigm, induction and deduction

- basic principles for writing a paper at an academic level

- how to make a theoretical framework of reference for a project

- quantitative and qualitative methods and methods of data retrieval

Additionally the course provides a brief introduction to project work and data collection

methods, e.g. questionnaires, interviews, focus groups and so on. This part of the course

will be based on practical examples.



e. Required reading

About 400 standard pages.


In consideration of the provisions of the grading system, the form of the examination and the

level of the undergraduate course, weighting is placed on the degree to which the student‟s

performance lives up to the description of aims. Emphasis is also placed on the degree to

which the student masters the general skills described in § 1.


Examination form: Written examination under supervision

Duration: 3 hours

Aids: None

Computer: Allowed according to the rules of the campus

Moderator: Internal


Weighting: 1 ECTS

§ 36 Introduction to EDP and Information Retrieval

a. Duration

Introduction to EDP (Electronic Data Processing): 8 lectures and 24 tutorial sessions; In-

formation Retrieval: 14 lectures and 14 tutorial sessions in the 1st semester.

Weighting: 2 ECTS.


The aim of this course is to introduce the students to the EDP facilities at the educational

institution and to teach them to use EDP as a tool in the solving of different tasks.

The student must be able to use the relevant EDP/IT facilities and tools in describing,

analysing and solving economic and cultural problems, and must be able to choose the re-

levant tools.


34

c. Content

These topics are covered in the course:

- Introduction to the EDP facilities at the educational institution (operating system, net-

work, hardware and software, e-mail, newsgroups)

- Introduction to word processing

- Introduction to spread sheet programs

- Search engines (library systems, Internet, data conversion from output to input, pre-

sentation, graphics, layout)

- Introduction to databases

- Introduction to information searches

- Introduction to general search techniques

- Introduction to specific search techniques


The teaching is a combination of lectures and tutorial sessions.

e. Required reading

Required reading comprises about 200 pages.







Midway during the course an individual home assignment is given.

Examination form: Compulsory home assignment. Four days are given to complete the

assignment. The examination is only held in the autumn semester.

Moderator: None


Weighting: 1 ECTS

Final examination:

Examination form: Individual compulsory written examination (computer use allowed)

Duration: 4 hours

Aids: Any

Moderator: None


Weighting: 1 ECTS

§ 37 Mathematics

a. Duration

2 tutorial sessions weekly in the 1st semester. Weighting: 2 ECTS


35


The student should become familiar with the central topics of the course:

- Functions of one or more variables

- Differential and integral calculus

- Partial differentiation

- Maximizing functions

- Maximizing functions under side conditions

- Interpretations of maximizing conditions and graphic representations

- Convexity/concavity

c. Content

The course focuses on the maximizing/minimizing of mathematical functions, including a

thorough introduction to the mathematical tools and concepts required to understand this

area of mathematics. The aim(?) is to give students an insight into mathematical pro-

blems, especially of an economic character that will make it possible for them to obtain

an analytical understanding of the economic problems introduced later in their studies.



e. Required reading

Required reading comprises about. 200 standard pages.







During the course the student must pass 6 home assignments.

Examination form: 6 compulsory individual home assignments

Moderator: None


Weighting: 2 ECTS

In order to enter for the examination in Micro Economics and Statistics, the examination

in Mathematics must have been passed.

§ 38 Business Economics 1a: Marketing and Strategy

a. Duration

2 lectures weekly in the 1st semester. Weighting: 3.75 ECTS.


The aim is that the student can:


36

1. Identify, explain and delimit the market situation of a company by means of the rele-

vant theories and concepts

2. Use the relevant theories and models to describe the behaviour of customers and com-

petitors in a market

3. Use the results of 1) and 2) to reach possible marketing decisions

4. Draw up a marketing plan

c. Content

The course introduces the student to the topics of marketing and strategy. The purpose is

to provide the student with a theoretical as well as practical understanding of what cha-

racterizes a company and how it is run with an emphasis on external adaptation to market

demands. The teaching covers the following topics among others:

- Methods to analyze sector and their development

- Dangers and opportunities for agents in a sector

- Market strategies and the behaviour of competitors

- Customer behaviour

- Marketing decisions of a company

- The marketing plan


The teaching consists of lectures with case-based problems.

e. Required reading

Basic textbooks on the topic chosen by the teacher.







Examination form: A paper based on a theme chosen by the student and approved by the

teacher to be submitted in January/August on a date decided by the

teacher.

Length: Max. 10 standard pages excluding appendices

Moderator: None

Multiple

participants: The teacher creates groups of 2 students (normally). The contribu-

tion of each student must be precisely identified in the table of con-

tents, and each student will be assessed individually

Assessment: 7-grade scale. This result contributes 50% to the final grade for

Business Economics 1a and 1c.

Weighting: 3.75 ECTS

Re-exams are held in August.

Neither of the two examinations (Business Economics 1a or Business Economics 1c)

must be assessed as -3. If the two examinations combined result in a grade of 02, neither


37

of them can be taken again. If the combined grade is 00 or below, only the examination

which has the grade 00 or –3 can be taken again.

Business Economics 1a and 1c and Business Economics 2a are taken as a combined unit

by creating an average, in which Business Economics 1a and 1c combined make up 50%

and Business Economics 2a contributes the remaining 50%. Neither of the two grades

must be -3. When the two exams combined result in a grade of 02, neither of them can be

taken again. If the combined grade is 00 or below, only the examination which has the

grade 00 or -3 can be taken again.

The exams in Business Economics 1 and 2 are part of the 1st year test.

§ 38 a Business Economics 1c: Organisational behaviour

a. Duration

2 lectures weekly in the 2nd semester. Weighting: 3.75 ECTS.


The student should be able to explain important factors that have influence on human be-

haviour in organisations. Based on descriptions of specific organisational circumstances

the student should be able to use the relevant models and theories to analyse specific cir-

cumstances in the organisations in question.

c. Content

Organisational behaviour is one of the important subjects in business economics. The aim

of this course is to give a basic knowledge of important theories about human behaviour

in organisations and to introduce students to how to perform specific analyses of organi-

sational behaviour based on relevant theories.


The teaching consists of lectures with case-based problems.

e. Required reading

Basic books on the topic as decided by the teacher.







Examination form: Written exam

Duration: 4 hours

Aids: decided by the teacher responsible

Moderator: None

Assessment: 7-grade scale. This result contributes 50% to the final grade in the

course.


38



Neither of the two examinations (Business Economics 1a or Business Economics 1c)

must be assessed as -3. If the two examinations combined result in a grade of 02, neither

of them can be taken again. If the combined grade is 00 or below, only the examination

which has the grade 00 or –3 can be taken again.







The exams in Business Economics 1 and 2 are part of the 1st year’s test.

§ 39 Business Economics 2a

a. Duration

3 lectures and 1 tutorial session weekly in the 1st semester. Weighting: 7.5 ECTS


The student should learn to identify, describe, analyse and propose solutions for a series

of management accounting problems presented in small simplified case problems. The

student should be able to take a critical stance when choosing tools and presenting soluti-

ons.

The student should be able to prepare, read and analyse financial reports on a basic level.

c. Content The course gives the student a basic knowledge of management accounting and of the ac-

countant‟s role in the company

The student will develop a good understanding of costs and cost behaviour. And the stu-

dent will learn how to use cost information and other kinds of economic information in

decision-making and for planning and control purposes.

The student will develop skills in preparing, reading and analyzing basic financial re-

ports.

The course consists of 2 key areas:

I. Managerial accounting

a. Managerial accounting and the business organisation

b. Cost behaviour and cost-volume relationships

c. Job-costing

d. Relevant cost information for decision-making

e. Budgeting and budget control


39

II. Accounting fundamentals

a. Concepts, techniques and conventions

b. Recording transactions

c. Basic financial statements

d. Analysis of financial statement


The teaching consists of lectures and tutorial sessions.

e. Required reading

Basic literature on the subject chosen by the teacher, e.g. Horngren, Sundem, Stratton; In-

troduction to Management Accounting, Prentice hall 13th ed. (Chap. 1,2,3,4,

5,6,7,8,14,15-16.)

Horngren, Sundem, Stratton; Introduction to Financial Accounting, Prentice hall. 8th Edi-

tion. (Chapter 1,2,3,4 ).







1. Two compulsory assignments written by 1-2 students

A. For the managerial accounting area

B. For the accounting fundamentals area

The assignments should test the capability of the students in solving small practical busi-

ness problems from cases related to the areas of the two key areas above.

The assignments are only given in semesters in which the course is offered. The assign-

ments must be passed no later than 6 semesters after the commencement of study.

Examination form: Two compulsory written home assignments

Multiple participants: 1-2 students may contribute to one assignment. The teacher organi-

ses the groups. If more than one student takes part, it should be pos-

sible to identify the contribution of each student to carry out indivi-

dual assessment.

Moderator: None

Assessment: Pass/fail. The obligatory assignment is passed once both sections are

passed.


2. A written examination at the end of the course

The written examination is designed to test the capability of students in solving small

practical business problems from cases related to the areas of the two key areas above.


Duration: 4 hours

Aids: All aids are allowed (PC, calculator, textbooks and notes)



40

Moderator: None

Assessment: 7- scale









The exams in Business Economics 1 and 2 are part of the 1st year’s test.

§ 40 Statistics

a. Duration

3 lectures and 2 tutorial sessions weekly in the 2nd semester. Weighting: 7.5 ECTS.


The student should be able to

- analyse a relatively large number of data by means of a statistical programme

- describe statistical models and concepts mathematically and in words

- critically assess the preconditions and limitations of a model

- relate statistical models to common problems in economics and business economics

- use statistical analysis to examine problems related to economics and business econo-

mics

- evaluate the relevance of the statistical analysis in connection with a problem

c. Content

The purpose of this course is to enable the student to analyse relevant economic problems

by using methods of collecting, by summarizing and analysing data based on random

checks and population.

Important themes:

- the concept of probability and probability calculation

- stochastic variables and probability distributions

- random sampling and distribution of random sampling

- estimation

- hypothesis testing

- contingency tables

- analysis of contingency and correlation

- one-sided variance analysis


Teaching consists of lectures and tutorials.

e. Required reading

Textbooks on applied statistics, statistical tables, notes etc.


41







The examination consists of 2 parts.

A. A project which will evaluate and strengthen the student’s understanding of the

subject. 2 weeks are given for the assignment. There is no supervision.

Examination form: A compulsory home assignment written by 3-4 students. The teacher

creates the groups and deviances(forstår ikke?) is decided by the tea-

cher. The contribution of each student should be identified in the

table of contents and each student will be assessed individually.

Length: About 20 pages excluding appendices

Moderator: None

Assessment: See under B


B. A written examination which aims at testing the student’s understanding of the

methods and application of this course.


Duration: 2 hours

Aids: All printed aids, notes and calculator


Moderator: None

Assessment: One grade is given using the 7-grade scale. Project and written exa-

mination each make up 50%.


The exams may be passed separately and completed in different semesters.

Re-exams in August.

In order to enter for the examination in Statistics, the examination in Mathematics must

have been passed.

§ 41 Micro-Economics

a. Duration

3 lectures and 1 tutorial session weekly in the 2nd semester. Weighting: 4 ECTS.


The student should acquire a fundamental theoretical knowledge of basic microeconomic

relations which the course has introduced.

Social Science courses – 2nd

year

42

c. Content

This course focuses on the economic behaviour of the individual consumer and producer.

Insight into price and production set analysis is given and an understanding of which fac-

tors decide market structures and competition conditions is provided. The following to-

pics are dealt with: Fundamental consumer theory, fundamental (producer theory, market

structures and their effect on competition, the new information economy in a microeco-

nomic perspective, analysis of factor markets, industrial and competitive policy, privati-

zation and regulation.

The course will also cover the topics descriptively using both Danish and foreign cases as

well as focusing on more political topics such as taxation, competition legislation and en-

vironmental issues.



e. Required reading

The examination reading requirements are 500 standard pages approx.






g. Examination requirements:

In order to take the written examination the student must submit and pass a home assign-

ment halfway through the semester. Should students not pass this assignment, they may

correct it and hand it in again. The deadline is decided by the lecturer.

Examination form: A compulsory individual written home assignment

Moderator: None


Weighting: 2 ECTS

The written examination is held during the last lecture:

Examination form: Written examination with supervision

Duration: 3 hours



Moderator: None


Weighting: 2 ECTS

In order to enter for the examination in Microeconomics, the examination in Mathematics

must have been passed.


year

43

2nd Year

§ 42 Macro-Economics

a. Duration

3 lectures and 1 tutorial session weekly in the 3rd semester. Weighting: 6.5 ECTS.


The student should acquire a theoretical knowledge of basic macroeconomic relations and

have a basic understanding of macroeconomic relations and economic-political goals/

objectives. This includes knowledge of: national income and national treasure, finance

policy and foreign trade, the European Central Bank and the monetary system, monetary

and financial policy in an open and a closed economy, unemployment, inflation, econo-

mic growth.

c. Content

This course focuses on economic policy - fiscal and monetary policy - and its effects on

an increasingly globalised economy. The following topics are covered: National income

and national treasure, finance policy and foreign trade, the European Central Bank and

the European monetary system, monetary and financial policy in an open and a closed

economy, unemployment, inflation, economic growth.



e. Required reading

The examination reading requirements comprise about 500 standard pages.







1.

Halfway through the semester, a compulsory written home assignment is handed in. The

deadline is determined by the lecturer. Before being entered for the written examination

at the end of the course, this assignment must be passed. Any student not passing this as-

signment may correct it and hand it in again.

Examination form: A compulsory individually written home assignment

Moderator: None


Weighting: 6.5 ECTS (with the final exam)


year

44

2.

At the end of the semester a written examination is held:


Duration: 4 hours

Aids: None


Moderator: None


Weighting: 6.5 ECTS (with the final exam (the home assignment?))

§ 43 Business Law

a. Duration

2 lessons weekly in the 3rd semester. Weighting: 4.5 ECTS


To provide students with knowledge about certain important parts of property law, inclu-

ding contract law, sale of goods law, corporate law and financial law and to give them the

ability to apply these laws to specific business related problems.

c. Content

The course will give an introduction to important parts of property law, e.g. contract law,

sale of goods law, corporate law and financial law.


Teaching consists of lectures.

e. Required reading

The examination reading requirements comprises about 800 standard pages and is taken

from a primer in business law.








Duration: 4 hours



Moderator: None


Weighting: 4.5 ECTS


year

45

§ 44 Global Marketing

a. Duration

3 lectures and 1 tutorial session weekly in the 4th semester. Weighting: 7.5 ECTS.


Students should acquire insight into methods and theories for defining, describing and

analysing markets and into problems relating to marketing in an international environ-

ment. The long-term marketing planning of the company will also be discussed.

c. Content This course is based on the discussion of models and concepts from the introductory

course (Business Economics 1b). Lectures will deal with the marketing process and mar-

ket interaction with surrounding environments both inside and outside the company, with

special emphasis on international markets. Students will be introduced to methods and

theories aimed at defining, describing and analysing markets. Finally, particular problems

relating to marketing in an international environment and the long-term marketing plan-

ning of the company will be discussed.

The following topics are dealt with:

- The marketing concept

- Marketing and culture

- Strategic marketing planning

- Analysis of the external environment

- Internationalization processes

- Strategies for entering international markets

- Implementation of global marketing strategies

- International branding and communication strategies

- e-business

- Post-modern marketing



e. Required reading

The examination reading requirements comprise about 800 standard pages.








Duration: 5 hours

Aids: All printed aids are allowed; computers may be used

Moderator: External


Weighting: 7.5 ECTS


year

46

§ 45 Theory of Consumer Behaviour

a. Duration

3 lessons weekly in the 4th semester. Weighting: 6.5 ECTS


At the examination the student must demonstrate basic insight into theories of consumer

behaviour from a marketing perspective. (Det er vel ikke kursets formal – den kommer i

næste afsnit?)

c. Content

The course provides students with a fundamental knowledge of the sociological and psy-

chological factors influencing the similarities and differences in consumer habits in diffe-

rent societies. This includes psychological aspects of consumer behaviour, e.g. personali-

ty variables, creation of attitude, information treatment and decision-making, as well as

the socio-cultural aspects of consumer behaviour, e.g. lifestyle analysis, the influence of

social groupings, process of change in consumer patterns, consumer rituals and consu-

mer culture in general.


Teaching consists of lectures.

e. Required reading

The examination reading requirements are max. 800 standard pages.






e. Examination requirements:


Duration: 4 hours



Moderator: external


Weighting: 6.5 ECTS


year

47

§ 46 International Economics

a. Duration

3 lessons and 1 tutorial session weekly in the 4th semester. Weighting: 6.5 ECTS


The student must acquire a basic theoretical knowledge of international economics, e.g.

economic theories relating to international monetary politics, commerce and trade poli-

tics. The economic aspects of the international commercial system, the role of the mone-

tary and political trading institutions in a global economy, special problems of underdeve-

loped countries in a liberalised world economy and the effect of a closer economic inte-

gration in Europe, international trade theories, protectionist agents (tariff/quota), moneta-

ry and rate of exchange theories, monetary and financial policy in an open economy (re-

visited), the international monetary system.

c. Content

The course deals with economic theories relating to international monetary politics,

commerce and trade politics. The economic aspects of the international commercial sy-

stem are described and contextualised as are the role of the monetary and trade political

institutions in a global economy. Special problems of underdeveloped countries in a libe-

ralised world economy and the effect of a closer economic integration in Europe are also

dealt with.

The following topics are covered: International trade theories, protectionist agents (ta-

riff/quota), monetary and rate of exchange theories, monetary and financial policy in an

open economy (revisited), the international monetary system, EMU, WTO and free trade,

the problems of developing countries.


Teaching consists of lectures and tutorial sessions.

e. Required reading The examination reading requirements comprise about 600 standard pages.







1.

Approximately halfway through the semester, a compulsory written home assignment is

carried out. The deadline is decided by the lecturer. This assignment must be passed befo-

re students can take the final examination at the end of the semester. Any student not pas-

sing this assignment may correct it and hand it in again.

Examination form: Compulsory written home assignment

Moderator: None


Social Science courses – 4th year

48

Weighting: 6.5 ECTS (with the final exam)

2.

At the end of the semester

Examination form: Written examination with supervision

Duration: 4 hours

Aids: None


Moderator: External


Weighting: 6.5 ECTS (with the home assignment

4th year

§ 47 Organisation

a. Duration

3 lessons and 1 tutorial session weekly in the 7th semester. Weighting: 7.5 ECTS

b. Aim of the course Students must be able to account for the mechanisms and processes that influence the beha-

viour of individuals and groups within the broader context of organisational structure and cul-

ture. Based on descriptions of specific organisational conditions and events students must be

able to apply the theories covered in the course to identify problems and propose solutions.

c. Content Organisational Behaviour constitutes, along with the course International Management and

Organisation the coverage of organisations, one of the core business disciplines. The purpose

of the course is to provide students with a basic understanding of key theories about human

behaviour in organisations and knowledge of how specific analysis of behaviour in organisa-

tions can be conducted.

- • Individuals in organisations, the importance of personality, perception and motivation.

- • The role of groups, their formation and leading them.

- • Overall structure of organisations and the role of culture.

- • Processes related to leadership, decisions and internal politics



e. Required reading

Basic textbooks on the subject.






49

which the student masters the general skills described in § 1, especially point 1-9.

g. Examination requirements:

An oral examination at the end of the semester

Examination form: Individual oral examination based on a short case story, a model or a

question. The point of departure for the examination is the student‟s

answer to the examination question.

Duration: 20 minutes, including assessment



Moderator: External


Weighting: 7.5 ECTS

§ 48 Market Analysis

a. Duration

4 lectures and 1 tutorial session weekly in the 7th semester. Weighting: 10 ECTS


The student must acquire basic insight into the market analysis process. It is emphasised

that students can combine their knowledge of consumer behaviour with both qualitative

and quantitative methods. This is tested by means of an assignment in which students

must show their understanding and skills in applying market analytic methods. In this as-

signment knowledge of problems associated with the theory of science must be integrated

in relation to the theories and methods of the assignment.

c. Content

The aim of this course is to give students a general introduction to qualitative and quanti-

tative methods and techniques for analysing consumers and markets.

The course bases itself on the theoretical knowledge the student has acquired in the cour-

ses Scientific Method, Marketing, and Theory of Consumer Behaviour. This knowledge

is applied in a practical context for the creation of specific projects for analysing consu-

mers and markets. Both qualitative and quantitative methods are applied, individually and

in combination. The teaching is focused on working with specific problems.



e. Required reading

A maximum of 800 pages is read in the course.







50


During the semester a compulsory home assignment is to be carried out.

Examination form: Compulsory home assignment. The dead line for handing in the as-

signment is announced by the teacher.

Length: Decided by the lecturer in consultation with the students

Moderator: None


Weighting: 10 ECTS

III Coming into force and transitional provisions

§ 49 Applicability

This curriculum has been developed in relation to government order no. 338 of 6th May

2004 on BA and postgraduate degrees at universities and applies to students matriculating

on 1st September 2007 or thereafter.

IV Common provisions for the Faculty of Humanities

You are referred to the Humanities Faculty homepage for an updated version:

http://www.sdu.dk/Om_SDU/Fakulteterne/Humaniora/Ledelse_administration/Intern%20infor

mation/Materialesamling.aspx

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CURRICULUM 2007 Bachelor of Science (BSc) in … fileCURRICULUM 2007 Bachelor of Science (BSc) in Business, Language and Culture (Chinese) BSC NEGOT IN CHINESE – REVISED 2008 THE