8/2/2019 Cute Monsters Creative Brief
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CuteMonstersCreativeBrief&Tips
ThankyouforparticipatinginthedeviantWEARCuteMonstersDesignChallenge!
Yourchallengeistocreateanamazingt-shirtthatfeaturesaCuteMonsterorCuteMonstersofyourownoriginaldesign.Forourpurposes,wetakecutetomean
endearing,delightful,humorous,andcharming.Cuteistheanti-monster,somethingthatbringsasmiletoyourface,somethingyouwanttopickupand
squeeze.Werenotlookingforgore,macabre,orscaryontheselittleguys.Ifyou
sawacutemonsterunderyourbed,youdwanttohugitinsteadofshriekingin
terror.Theadorablepossibilitiesareendless!Soletthosecutemonstersoutofyourheadandsharethemwiththeworld!
TargetAudience:
YourdesignshouldappealtoalargeaudienceondeviantART:boys,girls,teens,
adults,andmonstersofallshapesandsizes.
Requirements:MakesuretoreadalloftheTerms&Conditions
AllCuteMonsterDesignChallengeentriesmustbesubmittedonthet-shirttemplatesprovidedinthisassetpack(ortheirequivalents)inorderto
qualifytobeasemi-finalist.
Thedesignmustbeyouroriginalworkwiththeexceptionofthet-shirttemplateprovidedtoyoufordownloadfromtheDesignChallengePage.
Designssubmittedwithoutat-shirttemplateoronanon-conformingtemplatewillnotbeconsideredandremovedfromthecontest.
Limityourdesigntoonlytwoprintareas.Thefront,back,sides,andsleeveareeachconsideredseparateprintareas.
Youmaynotincludeanycopyrighted,creativecommons,orfanartimages,includingbutnotlimitedtologosorimagestakenfromtelevisionprograms,
movies,comicbooks,videogames,andthelike.
MustbesubmittedtotheCuteMonstersDesignChallengeGalleryonorbefore11:59:59PM(LosAngeles,CA,time)onFebruary28,2012.
Yourdesignwillbejudgedbasedon:
(1)Theoriginalityandcreativityofthedesign,
(2)Thedesignsappealaspresentedonagarmentintendedforallsizesand
genders,
(3)Thedesignssuccessfulrepresentationofacutemonsterorcutemonsters.Cuteforthepurposesofthischallengeisdefinedas:endearing,
delightful,humorous,orcharming.
DesignerTips:
1.
Screenprintsaremadewitharectangularscreen,somakesuretheentiredesigncanbeboundbyarectanglethatdoesnotoverlapanyseam,collar,or
edgeoftheshirt.
8/2/2019 Cute Monsters Creative Brief
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2.
Itisrecommendedthatnolineshouldbethinnerthan2pt.notwoareasofprintshouldbecloserthan2pt.
3.
Itsrecommendednottousemorethan7colorsinyourdesign.Itwillbedifficulttoprint.
4.
Avoidverylargeblocksofsolidcolor;thisresultsinathick,plasticfeeltotheink.
5.
Designforonlytwoprintareas.Pertheofficialtermsandconditions,designsusingmorethantwoprintareas,willbedisqualified.Forexample,
thefront,back,sideandsleeveareeachconsideredaseparateprintarea.
6.
ItisyourchoiceifthedeviantARTlogoorotherdeviantARTattributeappearinyourdesign.Itspossiblethatcommunityvotingwillbeinfluencedby
whetheryourdesignspecificallyreferencesdeviantARTornot.
7.
EnteringthesamedesignonseveralgarmentsindifferentcolorsasmultipleEntriesdilutesyourvotes.Youshouldpickasinglegarmentcolorthatyou
favorandsubmitoneEntryperdesign.8.
MakesuretouseyourORIGINALdesign.Rememberthatalloftheimages
youuseinthedesignmustbeownedbyyou.9.
Takerisks.Thebestdesignsareoftentheonesthatpushboundaries.10.Considertheappealofyourdesignwhenwornbypersonsofallages,
genders,andsizes.11.Donotusefanartorcopyrightedmaterial.Seriously,dont.
Byenteringthechallenge,youauthorizedeviantART,atitssolediscretion,tomodify
anywinningdesignusingitsowncreativeteamasneededtocomplywithprintingrequirements,includingbutnotlimitedtoscale,placement,andcoloruse.
