1

Dr. Shahid Bashir Flat # A-10-11, South City Apartments, Seri Kembengan Selangor, Malaysia Mobile: +60172298273 shahidbashir_uk@yahoo.com; shahid_bashir0014@yahoo.com

Education: Degree Name PhD (Marketing) University Infrastructure University Kuala Lumpur (IUKL), Malaysia Session 2012-2016 Thesis Title The Mediating Role of Consumer Trust in Predicting Internet-Based Shopping

Intention: A Malaysian Perspective Degree Name MBA (Hons) University University of Wales, United Kingdom Session 2009-2011 Thesis Title Purchase Motivations and Attitude of the Younger Generation of Islamabad

(Pakistan), Towards Foreign Retail Brand Apparels: A Case of NIKE T-Shirts. Degree Name MBA (Marketing) Institute Federal Urdu University of Arts, Science & Technology Islamabad, Pakistan Session 2006-2008 Thesis Title Pakistani teenagers’ attitudes towards imported brand name apparel

Personal Traits: Solution-focused, proactive and highly skilled professional with rich and varied experience of 05 years in research, teaching and administration. Have solid analytical, research, planning and organizational skills. Have ability to foster atmosphere that encourages creativity, problem solving approach and continuous learning and improvement in the team members. I am an enthusiastic and optimistic person with an ability to take initiatives in challenging environments. I am responsive, courageous and trustworthy. I have an unparalleled passion for learning and development, teaching and research and a proven track record of achievements and consistent growth in term of research publications. I am also good in sports. I have a good sense of humor and have always enjoyed pleasant working relationship with my colleagues and other stakeholders.

2

Participation in Seminars/Training programs:

Title SPSS Techniques Institute University of Utara Malaysia Training & Developments (Malaysia) Year 2016 Title Effective Communication Skills Institute IUKL Research Centre for Training & Developments (Malaysia) Year 2015 Title Managing Academic Thesis for MS/PhD Proposal to Publishing Institute IUKL Research Centre for Training & Developments (Malaysia) Year 2014 Title Literature Searching Techniques, Developing Literature Review, and Data

Analysis for Researcher Institute Cavendish College London (United Kingdom) Year 2011 Title Mastering Qualitative Research Methodology and Analyzing Qualitative

Data using SPSS V.18 and NVIVO V.7 Institute Cavendish College London (United Kingdom) Year 2010 Title Research Ethics and Avoiding plagiarism & Citation and referencing in

Academic Research Institute Cavendish College London (United Kingdom) Date 2010

Research Awards (Peer-Reviewed Conferences):

Title Keynote Speaker

Institute Academic World International (AW) Year 2016 Venue Malacca, Malaysia Title Session Chair Institute International Institute of Engineers and Researchers (TheIIER) Year 2015 Venue Kuala Lumpur, Malaysia Title Session Chair Institute International Institute of Engineers and Researchers (TheIIER) Year 2015 Venue Singapore Title Session Chair Institute International Institute of Engineers and Researchers (TheIIER) Year 2015 Venue Singapore Title Session Chair Institute International Institute of Engineers and Researchers (TheIIER) Year 2015 Venue Kuala Lumpur, Malaysia

3

Administrative/Professional Experience: Institute Infrastructure University Kuala Lumpur (IUKL), Malaysia Designation Graduate Research Assistant Experience 2012- Present Job Description Conduct research with the senior faculty members, Help students in their

research projects and reports, making lectures on different topics as per guidance of senior teachers, Write proposals for the progress of research department

Institute Hassan Medical Centre, Attock, Pakistan Designation Accountant Experience 2007-2008 Job Description Prepare asset, liability, and capital account entries by compiling and

analyzing account information, Document financial transactions by entering account information, Recommend financial actions by analyzing accounting options

Organization Themes Advertising & Marketing (pvt) Limited, Rawalpindi, Pakistan Marketing Manager Tenure April 1, 2009- September 1, 2009 Job Description Generate policies and procedures for business centers and involved in

setting up the public relations, Involved in advertisement matters- placement of ads in magazine and newspapers, Involved in giving ideas, layout, designs, logos, and wording materials for advertisement

Teaching Experience: Institute Infrastructure University Kuala Lumpur (IUKL), Malaysia Designation Lecturer Session 2014-Present Courses Taught Principles of Marketing, Principles of Management, Business Research

Methods, Total Quality Management, International Business, and E-Advertising etc.

Institute Sir Syed College, Attock, Pakistan Designation Commerce Teacher Session 2009 Courses Taught Economics, Financial Accounting, Advance Accounting, Business Statistics and

Mathematics, and English

Research Work: Research Papers (Peer Reviewed Journals): Bashir, S., Kaur, K., Sabbar, D., Abbas, S., Ahmad, M. (2016), The effect of price, quality and store loyalty on Malaysian consumer’s Private Label Brand (PLB) purchase intention, International Journal of Management and Applied Science, 2(6): ISSN : 2394-7926 (Impact factor: 1.05). Bashir, S., Masri, R., Ibrahim, F. (2015), Online market communication: contemporary impact, opportunities and challenges, International Journal of Management and Applied Science, 1(3): 42 -45, ISSN : 2394-7926. (Impact factor: 1.05).

4

Bashir, S., Tumi, N. S., Sabbar, D., Abbas, S., Ahmad, M. (2015), Malaysian consumer’s purchase intentions towards private labels, International Journal of Management and Applied Science, 1(5): 87-89, ISSN : 2394-7926 (Impact factor: 1.05). Bashir, S., Masri, R., Ibrahim, F., Arumugam, V., Ghazeia, Q. (2015), The contemporary e-market communication tools and processes for SMEs, International Journal of Management and Applied Science, 1(3): 51-53, ISSN : 2394-7926 (Impact factor: 1.05). Masri, R., Bashir, S., Rani, R, A. (2015), Religious-Hermeneutics as a Research Model in the Field of Business and Management, Jurnal Hadhari, Institut Islam Hadhari and Jabatan Kemajuan Islam Malaysia, Universiti Kebangsaan Malaysia. Bashir, S., Masri, R., Ibrahim, F., Arumugam, V. (2014), Online market communicational patterns in developing countries: a Malaysian perspective, Malaysian Journal of Communication, 30(2): 61-70. (Impact factor: 1.05). Hussain, R, I., Bashir, S. (2013), Effect of Motivational Factors on Employee's Job Satisfaction: A Case of District Public School Okara, International Journal of Management & Business Studies, 3(2): 07-10, ISSN : 2230-9519 (Impact factor: 0.381). Zeeshan, M., Sabbar, S, D., Bashir, S., Hussain, R, I.,(2013), Foreign students’ motivation for studying in Malaysia, International Journal of Asian Social Science, 3(3):833-846. Bashir, S., and Samedi, J. (2012), Students’ Perception on the Service Quality of Malaysian Universities’ Hostel Accommodation, International Journal of Business and Social Science, 3 (15). Bashir, S., et al.,(2012), Intergenerational Influences on Brand Preferences: Consumables Vs Durables, International Journal of Business and Social Science, 3 (13).

Research Papers: (Peer Reviewed Conferences):

Bashir, S., Kaur, K., Sabbar, D., Abbas, S., Ahmad, M. (2016). The effect of price, quality and store loyalty on Malaysian consumer’s Private Label Brand (PLB) purchase intention. Paper presented & published in the proceedings of International Research Conference held by International society for engineering research and development (ISERD) at Kyoto, Japan. Bashir, S., Masri, R., Ibrahim, F., & Arumugam, V., Ghazeia, Q. (2015). The contemporary e-market communication tools and processes for SMEs. Paper presented & published in the proceedings of International Research Conference held by Institute of Research and Journals (IRAJ) at Singapore. Bashir, S., Masri, R., Ibrahim, F. (2015). Online market communication: contemporary impact, opportunities

and challenges. Paper presented & published in the proceedings of International Research Conference held by Institute of Research and Journals (IRAJ) at Singapore. Bashir, S., Masri, R., Ibrahim, F., Arumugam, V. (2014). Online market communicational patterns in developing countries: a Malaysian perspective. Paper presented & published in the proceedings of International Research Conference held by IICON2014 at Kuala Lumpur, Malaysia. Bashir, S., Zeeshan, M., Sabbar, D, S., Hussain, R, I. (2012). Impact of Cultural Values and Life Style on Impulse Buying Behavior: A case study of Pakistan. Paper presented & published in the proceedings of International Research Conference held by IICON2012 at Kuala Lumpur, Malaysia.

5

Honor and Certificates:

2014-Present: Brand Ambassador of Institute of Research and Journals (IRAJ), Academic World International (AW), and International society for engineering research and development (ISERD). 2013: Former president of postgraduate student society in Infrastructure University Kuala Lumpur (IUKL) 2009: Top position holder in the field of Marketing with a CGPA of 3.76/4.00 from Federal Urdu University, Islamabad, Pakistan.

2009: Certified member of Occupational health, safety & environment (OSHA), United Kingdom, A+ grade and 93% Marks

2009: IELTS Certified, 6 band

2007-2008: Former player of the soccer team of Federal Urdu University, Islamabad.

2005: Scored 73% marks in B.Com Part 1, and achieved second position among all the college students affiliated with Agriculture University, Faisalabad, Pakistan.

Other Information: Nationality: Pakistani (I.C No. 37104-9683274-9) Current Residence: Malaysia Visas: England, Malaysia and Singapore Languages: English, Urdu, Punjabi, Hindi Health: Excellent Knowledge of Computer Software: MS Word, MS Power Point, MS Excel, SPSS, Amos Hobbies and Interest: Social Networks, Fitness, Sports, Books LinkedIn Profile: https://my.linkedin.com/in/shahid-bashir-a0266b23

……. Quality Reference will be provided On Demand …….