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© 2016 CWT 1 CWT 3.0 The Digital Difference

CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

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Page 1: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 1

CWT 3.0The Digital Difference

Page 2: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 2

CWT 1.0

People

Page 3: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 3

CWT 2.0

Technology

Page 4: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 4

CWT 3.0

TechnologyPeople

Data

Page 5: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 5

The Traveler Experience

The 3.0 Road Map

The Travel Program

Innovation

Page 6: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 6

Kurt Ekert

Chief Executive

Officer

Delivering a consumer-grade traveler experience

A consistent, seamless experience across all channels

A new level of personalization and social collaboration

Increased hotel content across all channels

Optimizing your travel program

Integrating tools and data to deliver more intelligence, content and effective action with your travelers

Simplifying our processes to get you faster answers

Bringing you smart innovations

Investing in the ideas that will keep you ahead of the curve

CWT 3.0

Page 7: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

CWT To Go

7

The Traveler Experience - Vision

1. Deliver a consistent consumer-grade travel experience across all channels, worldwide

New and modern global user interface refresh

Q32017

Q22017

New tools and training

Travel Counselor

THRU2017

CWT Global Itinerary

Work with OBTs to create a seamless booking experience

2018

CWT Portal

Page 8: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

External

Social

Policy

Traveler Details

Preferences

Loyalty

History

8

The Traveler Experience - Data

2. Deliver a new level of personalization

The right content at the right time in the right place

Da

ta S

tre

am

s

Page 9: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

CWT To Go

The Traveler Experience - Hotels

3. Extend mobile capabilities across the traveler journey

Improved hotel booking experience – THRU2017

9

Page 10: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

CWT To Go

The Traveler Experience - Hotels

3. Extend mobile capabilities across the traveler journey

Improved hotel booking experience –

Search by office location

THRU2017

10

Page 11: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

CWT To Go

The Traveler Experience - Hotels

3. Extend mobile capabilities across the traveler journey

Improved hotel booking experience –

Search by office location

Integrated hotel reviews

Need hotel-only booking screen

THRU2017

11

Page 12: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

CWT To Go

The Traveler Experience – Hotels + Air

3. Extend mobile capabilities across the traveler journey

Improved hotel booking experience –

Search by office location

Integrated hotel reviews

Air booking

THRU2017

2018

Safety and security check in

Expense receipt capture

12

Page 13: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 13

The Traveler Experience – Natural Language Processing

4. Chat / Voice is the next UI

Thru2017

Page 14: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 14

The Traveler Experience - Social

5. Develop new interactions and social experiences

Team travel: Planning tool for teams traveling together

Chat with counselors Who’s around: See your colleagues

Q2 2017

End 2017

End 2017

Page 15: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 15

The Travel Program – Insights & Analytics

A suite of well integrated platforms, services and channels that gives you all the information you need in one place to help traveler satisfaction, compliance, savings, and control.

T&E Decision Tree

Integration in CWT AnalytIQs:

Travel reporting

T&E dataQ1-Q22017

Availablenow

Page 16: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT

Integration of CWT Program Messenger,

CWT AnalytIQs and CWT To Go for personalized

messaging on appropriate channels

16

The Travel Program – Communication

A suite of well integrated platforms, services and channels that gives you all the information you need in one place to help traveler satisfaction, compliance, savings, and control.

End 2017

Page 17: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 17

The Travel Program – Safety & Security

A suite of well integrated platforms, services and channels that gives you all the information you need in one place to help traveler satisfaction, compliance, savings, and control.

Integration of safety & security with

CWT AnalytIQs and CWT To Go

You receive push notification about an emergency

2018

Page 18: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 18

Innovation – 3rd party integration

We are always exploring new technologies and digital platforms that will improve the customer experience.

Ground transport aggregator

Hotel guest recognition via iBeacon for better service

Flight and hotel fare tracking

Trip disruption

Page 19: CWT Global Sales Template 16/10 - TTI | Home€¦ · © 2016 CWT 5 The Traveler Experience The 3.0 Road Map The Travel Program Innovation

© 2016 CWT 19

Data is key to connect People and Technology,helping deliver the most seamless, personalized and integrated Experience

CWT 3.0

Understand your travel program

Enable 3rd party integrations

Engage your travelers

Thank You