5
Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610 34638 34602 33592 33570 33567 33556 33540 33647 34604 34667 34613 33619 33527 33544 34607 33545 34639 34654 33566 33543 34655 33579 34609 33541 33584 33558 34669 33576 33578 33610 33573 34637 34608 34668 33511 33569 34688 34689 34677 33534 33549 33563 33596 33626 33559 34685 34683 34606 33542 34653 33615 33702 33612 33572 33614 33607 33624 33594 33617 34698 33618 33625 33621 34691 33634 34652 33605 33637 33510 33716 33710 33548 33604 33613 33635 33756 33762 34684 33764 33713 33611 33773 33781 33759 34695 33782 33771 33777 33760 33772 33703 33709 33755 33770 33774 33707 33629 33761 33609 33603 33765 33714 33704 33763 33776 33712 33705 33711 33616 34690 33778 33606 33602 33701 33708 33706 33715 33785 33767 33620 33786 Text Market Penetration Daily Times Circulation LEGEND 1 dot = 20 daily Times households Hernando Pinellas Hillsborough Pasco Source: Q1 2017 AAM Reports. *Excludes branded editions. Florida’s largest Sunday newspapers Total average paid Sunday circulation* Tampa Bay Times 390,912 Orlando Sentinel 172,606 South Florida Sun - Sentinel 172,018 Miami Herald 127,130 Palm Beach Post 108,136 Florida’s largest daily newspapers Total average paid daily circulation* Tampa Bay Times 239,913 Orlando Sentinel 104,406 Miami Herald 94,138 South Florida Sun - Sentinel 88,581 Palm Beach Post 74,615 timestotalmedia.com | 800-333-7505

Daily Times Circulation Market Penetration · Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610

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Page 1: Daily Times Circulation Market Penetration · Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610

Hernando

Pasco

Pinellas

Hillsborough

Clearwater

St. Petersburg

Wesley Chapel

Brandon

33547

34601

33525

33523

34614

33598

33565

34610

34638

34602

33592

33570

33567

33556

33540

33647

34604

34667

34613

33619

33527

33544

34607

33545

34639

34654

33566

3354334655

33579

34609

33541

33584

33558

34669

33576

33578

33610

33573

34637

34608

34668

33511

33569

3468834689

34677

33534

33549

33563

33596

33626

33559

34685

34683

34606

3354234653

33615

33702

33612

33572

33614

33607

33624

33594

3361734698

3361833625

33621

34691

33634

34652

33605

33637

33510

33716

33710

33548

33604

33613

33635

33756

33762

34684

33764

33713

33611

33773

33781

33759

34695

33782

33771

33777

33760

33772

3370333709

33755

33770

33774

33707

33629

33761

33609

33603

33765

33714

33704

33763

33776

33712

3370533711

33616

34690

33778

33606

33602

33701

33708

33706

33715

33785

33767

33620

33786

Daily Times Circulation

Source: 2015 AAM Audit

Text

1 dot = 20 daily Times households

Market Penetration

Daily Times Circulation

LEGEND1 dot = 20 daily Times households

Hernando

Pinellas

Hillsborough

Pasco

Source: Q1 2017 AAM Reports. *Excludes branded editions.

Florida’s largest Sunday newspapersTotal average paid Sunday circulation*

Tampa Bay Times 390,912

Orlando Sentinel 172,606

South Florida Sun - Sentinel 172,018

Miami Herald 127,130

Palm Beach Post 108,136

Florida’s largest daily newspapersTotal average paid daily circulation*

Tampa Bay Times 239,913

Orlando Sentinel 104,406

Miami Herald 94,138

South Florida Sun - Sentinel 88,581

Palm Beach Post 74,615

timestotalmedia.com | 800-333-7505timestotalmedia.com | 800-333-7505

Page 2: Daily Times Circulation Market Penetration · Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610

Hernando

Pasco

Pinellas

Hillsborough

Clearwater

St. Petersburg

Wesley Chapel

Brandon

33547

34601

33525

33523

34614

33598

33565

34610

34638

34602

33592

33570

33567

33556

33540

33647

34604

34667

34613

33619

33527

33544

34607

33545

34639

34654

33566

3354334655

33579

34609

33541

33584

33558

34669

33576

33578

33610

33573

34637

34608

34668

33511

33569

3468834689

34677

33534

33549

33563

33596

33626

33559

34685

34683

34606

3354234653

33615

33702

33612

33572

33614

33607

33624

33594

3361734698

3361833625

33621

34691

33634

34652

33605

33637

33510

33716

33710

33548

33604

33613

33635

33756

33762

34684

33764

33713

33611

33773

33781

33759

34695

33782

33771

33777

33760

33772

3370333709

33755

33770

33774

33707

33629

33761

33609

33603

33765

33714

33704

33763

33776

33712

3370533711

33616

34690

33778

33606

33602

33701

33708

33706

33715

33785

33767

33620

33786

Sunday Times Circulation

Source: 2015 AAM Audit

Text

1 dot = 20 Sunday Times households

Market Penetration

Source: Q1 2017 AAM Reports. *Excludes branded editions.

Sunday Times Circulation

LEGEND1 dot = 20 Sunday Times households

Hernando

Pinellas

Hillsborough

Florida’s largest Sunday newspapersTotal average paid Sunday circulation*

Tampa Bay Times 390,912

Orlando Sentinel 172,606

South Florida Sun - Sentinel 172,018

Miami Herald 127,130

Palm Beach Post 108,136

Florida’s largest daily newspapersTotal average paid daily circulation*

Tampa Bay Times 239,913

Orlando Sentinel 104,406

Miami Herald 94,138

South Florida Sun - Sentinel 88,581

Palm Beach Post 74,615

Pasco

timestotalmedia.com | 800-333-7505timestotalmedia.com | 800-333-7505

Page 3: Daily Times Circulation Market Penetration · Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610

Hernando

Pasco

Pinellas

Hillsborough

Clearwater

St. Petersburg

Wesley Chapel

Brandon

33547

34601

33525

33523

34614

33598

33565

34610

34638

34602

33592

33570

33567

33556

33540

33647

34604

34667

34613

33619

33527

33544

34607

33545

34639

34654

33566

3354334655

33579

34609

33541

33584

33558

34669

33576

33578

33610

33573

34637

34608

34668

33511

33569

3468834689

34677

33534

33549

33563

33596

33626

33559

34685

34683

34606

3354234653

33615

33702

33612

33572

33614

33607

33624

33594

3361734698

3361833625

33621

34691

33634

34652

33605

33637

33510

33716

33710

33548

33604

33613

33635

33756

33762

34684

33764

33713

33611

33773

33781

33759

34695

33782

33771

33777

33760

33772

3370333709

33755

33770

33774

33707

33629

33761

33609

33603

33765

33714

33704

33763

33776

33712

3370533711

33616

34690

33778

33606

33602

33701

33708

33706

33715

33785

33767

33620

33786

Daily Times Penetration

Coverage31% or more

21% - 30%

11% - 20%

0-10%

Source: Q.1 2017 AAM Report

Market Penetration

Daily Times Penetration

Hernando

Pinellas

Hillsborough

Pasco

0 - 10%

21% - 30%

11% - 20%

31% or more

LEGEND

Source: Q1 2017 AAM Reports. *Excludes branded editions.

Florida’s largest Sunday newspapersTotal average paid Sunday circulation*

Tampa Bay Times 390,912

Orlando Sentinel 172,606

South Florida Sun - Sentinel 172,018

Miami Herald 127,130

Palm Beach Post 108,136

Florida’s largest daily newspapersTotal average paid daily circulation*

Tampa Bay Times 239,913

Orlando Sentinel 104,406

Miami Herald 94,138

South Florida Sun - Sentinel 88,581

Palm Beach Post 74,615

timestotalmedia.com | 800-333-7505timestotalmedia.com | 800-333-7505

Page 4: Daily Times Circulation Market Penetration · Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610

Hernando

Pasco

Pinellas

Hillsborough

Clearwater

St. Petersburg

Wesley Chapel

Brandon

33547

34601

33525

33523

34614

33598

33565

34610

34638

34602

33592

33570

33567

33556

33540

33647

34604

34667

34613

33619

33527

33544

34607

33545

34639

34654

33566

3354334655

33579

34609

33541

33584

33558

34669

33576

33578

33610

33573

34637

34608

34668

33511

33569

3468834689

34677

33534

33549

33563

33596

33626

33559

34685

34683

34606

3354234653

33615

33702

33612

33572

33614

33607

33624

33594

3361734698

3361833625

33621

34691

33634

34652

33605

33637

33510

33716

33710

33548

33604

33613

33635

33756

33762

34684

33764

33713

33611

33773

33781

33759

34695

33782

33771

33777

33760

33772

3370333709

33755

33770

33774

33707

33629

33761

33609

33603

33765

33714

33704

33763

33776

33712

3370533711

33616

34690

33778

33606

33602

33701

33708

33706

33715

33785

33767

33620

33786

Sunday Times Penetration

Coverage45% or more

30% - 45%

15% - 30%

0 - 15%

Source: Q.1 2017 AAM Report

Market Penetration

Sunday Times Penetration

Hernando

Pinellas

Hillsborough

Pasco

0 - 20%

40% - 59%

20% - 39%

60% or more

LEGEND

Source: Q1 2017 AAM Reports. *Excludes branded editions.

Florida’s largest Sunday newspapersTotal average paid Sunday circulation*

Tampa Bay Times 390,912

Orlando Sentinel 172,606

South Florida Sun - Sentinel 172,018

Miami Herald 127,130

Palm Beach Post 108,136

Florida’s largest daily newspapersTotal average paid daily circulation*

Tampa Bay Times 239,913

Orlando Sentinel 104,406

Miami Herald 94,138

South Florida Sun - Sentinel 88,581

Palm Beach Post 74,615

timestotalmedia.com | 800-333-7505timestotalmedia.com | 800-333-7505

Page 5: Daily Times Circulation Market Penetration · Hernando Pasco Pinellas Hillsborough Clearwater St. Petersburg Wesley Chapel Brandon 33547 34601 33525 33523 34614 33598 33565 34610

Hernando

Pasco

Pinellas

Hillsborough

Clearwater

St. Petersburg

Wesley Chapel

Brandon

33547

34601

33525

33523

34614

33598

33565

34610

34638

34602

33592

33570

33567

33556

33540

33647

34604

34667

34613

33619

33527

33544

34607

33545

34639

34654

33566

3354334655

33579

34609

33541

33584

33558

34669

33576

33578

33610

33573

34637

34608

34668

33511

33569

3468834689

34677

33534

33549

33563

33596

33626

33559

34685

34683

34606

3354234653

33615

33702

33612

33572

33614

33607

33624

33594

3361734698

3361833625

33621

34691

33634

34652

33605

33637

33510

33716

33710

33548

33604

33613

33635

33756

33762

34684

33764

33713

33611

33773

33781

33759

34695

33782

33771

33777

33760

33772

3370333709

33755

33770

33774

33707

33629

33761

33609

33603

33765

33714

33704

33763

33776

33712

3370533711

33616

34690

33778

33606

33602

33701

33708

33706

33715

33785

33767

33620

33786

Daily Times and tbt* Circulation

Source: 2015 AAM Audit

Text

1 dot = 20 daily Times households

1 dot = 20 daily tbt* households

Market Penetration

Daily Times and tbt* Circulation

LEGEND1 dot = 20 Daily Times households

Hernando

Pinellas

Hillsborough

Pasco

1 dot = 20 Daily tbt* households

Source: Q1 2017 AAM Reports. *Excludes branded editions.

Florida’s largest Sunday newspapersTotal average paid Sunday circulation*

Tampa Bay Times 390,912

Orlando Sentinel 172,606

South Florida Sun - Sentinel 172,018

Miami Herald 127,130

Palm Beach Post 108,136

Florida’s largest daily newspapersTotal average paid daily circulation*

Tampa Bay Times 239,913

Orlando Sentinel 104,406

Miami Herald 94,138

South Florida Sun - Sentinel 88,581

Palm Beach Post 74,615

timestotalmedia.com | 800-333-7505timestotalmedia.com | 800-333-7505