DAMn interieur guide 2012

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INTERIEUR KoRTRIjK GUIdE 2012

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Lensvelt manufactures innovative interior solutions for every work, play, relax and think space. To satisfy people and companies, to inspire architects and interior designers to do the unexpected by working with the most remarkable artists, architects and product designers such as Richard Meier, Paolo Rizzatto, Richard Hutten, Wiel Arets, Marcel Wanders, Ronald Hooft, Diederik Fokema, Maarten van Severen, Gerard van den Berg, Studio Job, Atelier Van Lieshout, Bertjan Pot, Ineke Hans.

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By picking the all-embracing catchphrase ‘City in the Biennale, Biennale in the City’ for its 2012 theme, Interieur most certainly became best mates with Kortrijk. In the leap to this 23nd edition the design bien-nale surprised many by announcing to turn its regular formula since 1968 upside down and inside out, crawling outside the Xpo walls and pushing the design fair towards ‘a coherent visitor experience’ within the boundaries of Kortrijk’s city lim-its, and also making its connection to the Eurometropole tangible in places like Lille.

A surprise or not, design events these days have to be imaginative and visionary, and flexible enough to hold itself against the light in order to improve, diversify and stay competitive in an overstocked mar-ket. With Kortrijk-born Lowie Vermeersch - as the new president of the Stichting In-terieur and also in the curator seat of this 2012 edition - the biennale engaged a Lys city homeboy from international waters,

to create a bridge from the Xpo design trade fair to the various events in the city. We can already predict the very first traffic jams along the Doorniksesteenweg.

For your pleasure we compiled a varia-tion of adventurous stories and gathered several opinions from its major players on Design and the City in this 4th DAMN° In-terieur Kortrijk city guide. Read all about the fruit of these collaborations in this handy little booklet, delivering various background info from the Xpo’s diagonal avenues to the wild exoticism on Buda Island. And although shuttles have been arranged from the Xpo to the city…Taxi Gilbert, get your golden spurs ready… • (WALTER BETTENS)

DAMN° wishes to thank all contributors to this city guide, from Stichting Interieur, Stad Kortrijk, Designregio Kortrijk, Design Platform Vlaanderen, Lille Fantastic 2012…

DAMN° INTERIEUR Kortrijk Guide 2012

TAXI!!!

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20 - 28 OctoberKortrijk, Belgium

www.interieur.be

23rd International Biennale


A cITy IN ThE bIENNAlE

A NEw AppRoAchVermeersch: courting courting design in Kortrijk 16

ch-ch-ch-chANGESInterieur Design Biennale: the Xpo community 22

All’S FAIRTalking shop with Interieur’s exhibitors 36

dESIGNREGIo KoRTRIjKPresents 5x5 46

dESIGN plATFoRm VlAANdERENNice to meet you! 48

UNFoldING ThE mApBelgian Design: a matter of identity 50

coNTENTS

Lowie Vermeersch, © Wim Van Eesbeek

Vermeersch’s own contemplation on Future Primitives as presented in Corso Blu

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ThE complETE mApFind your way in Kortrijk in no time! 64

A bIENNAlE IN ThE cITy

ThE ISlANd oF EXpEcTATIoNSBUDA Factory: A new way to produce 70

INTERIEUR TAlKS dESIGN 76

Food FoR ThoUGhTDesign gets tasty 78

EAT, dRINK, INTERIEURThe flavours of Kortrijk 82

loVEGRoVE IN ThE lowlANdSRoss Lovegrove in Kortrijk & Lille 86

INTERIEUR: ThE cITy EXpERIENcEHighlights at BUDA Island & Interieur Extra 90

AGENdAWhat, where and when? All you need to know 109


coNTENTS

BUDA::lab workshop

Freshly cut, a DesignMarketo event at the BUDA factory

Bela & Benoît at Interieur Extra, represented by Valerie Traan gallery. Photo © Fien Muller

Ross Lovegrove. Photo © Siegrid DemyttenaereNick Cave. James Prinz Photography. Courtesy of the artist and Jack Shainman Gallery, New York


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DAMN°’s guide to Interieur 2012 is a free supplement of DAMN°, a magazine on contemporary culture

PUBLISHER DAMnation LtdDAMN°magazine, Bellevuestraat 419050 Gent, Belgium

EDITORIAL TEAMWalter [email protected] [email protected] [email protected]

SUBEDITORSJodie Hruby (English)Veerle Devos (Dutch)

ART DIRECTION & GRAPHIC DESIGNSiegrid Demyttenaere

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New Goff, Belgium

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ADMINISTRATION & SUBSCRIPTIONSClaudine De [email protected]

CONTRIBUTORSTamara GausiEmma FirminJodie HrubyDieter Van Den StormMonique BucquoyeStijn DebailliePieter MichielsAlok P. Nandi

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All rights reserved. Reproduction whole or in part without written permission is strictly prohibited. Copyright © 2012

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INTERIEUR A cITy IN ThE bIENNAlE

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It is as though the Interieur Design Biennale has truly blossomed. Not only does it now have a shining star at its centre but it possesses a spray of ex-hibitions and events that is colourful, multifaceted, adventurous, original, and extremely well composed. Really quite exotic, as DAMN° discovers. TAMARA GAUSI

The founders of the Interieur Design Bien-nale once spoke of a time of crisis when “design had lost sight of its aims, that its vi-tal link with life was missing”*. Happily, the decades have marched on, but where is design now? And just what can Lowie Ver-meersch bring to Interieur’s ongoing story?

When Vermeersch announced that he would be taking over as president of the Interieur Foundation last May, expectations were high. As the award-winning design di-rector of the prestigious Italian car firm Pinin-farina (a feat he accomplished in 2007, aged just 33), Kortrijk-born Vermeersch had built a global reputation for his adherence to detail and innovation, and his elegant, people-first approach to design. Today, he’s applying those same principles to his work as curator of the 2012 Interieur Design Biennale.

For the first time in its 44 year history, Bel-gium’s biggest design fair will be a ‘Biennale in the city, a city in the Biennale’, a concept that will play out in content and spatially with the creation of a ‘temporary design city’ inside Kortrijk Xpo and the incursion of the Biennale into Kortrijk-proper, mainly centred around the three-pronged Buda Is-land in the heart of the city. For Vermeersch, this cross-pollination is inspired not only by

Toen Lowie Vermeersch in mei aankondigde dat hij de nieuwe voorzitter zou worden van de Interieur Foundation, waren de verwachtingen hoog gespannen. Als bekroond designdirecteur van het prestigieuze Italiaanse autodesignbe-drijf Pininfarina (een prestatie die hij neerzette in 2007, op nauwelijks 33-jarige leeftijd) had de in Kortrijk geboren Vermeersch een wereldwij-de reputatie opgebouwd dankzij zijn aandacht voor detail en innovatie, en zijn elegante kijk op design, waarin de mens centraal staat. Vandaag past hij dezelfde principes toe als curator van de Biënnale Interieur 2012. Voor het eerst in haar 44-jarige geschiedenis is de grootste designbeurs van België ‘een Biënnale in de stad, een stad in de Biënnale’, een concept dat inhoudelijk en ruimtelijk wordt uitgewerkt met de creatie van een ‘tijdelijke designstad’ in Kortrijk Xpo. Kortrijk zelf zal eveneens in het teken staan van de Biënnale, en dat zal vooral merkbaar zijn rond Buda-eiland in het hart van de stad. Voor Vermeersch is deze kruisbestuiving niet alleen geïnspireerd door het diverse publiek van Interieur, maar ook door zijn veelzijdige ka-rakter. “Het is een handelsbeurs, maar er zijn ook bezoekers uit het grote publiek, wat bijzonder is. De spreiding van de projecten tussen Xpo en het stadscentrum geeft ons niet alleen meer fysieke ruimte om het programma uit te breiden, maar symboliseert ook de combinatie van economi-sche en culturele overwegingen van Interieur.” Dit jaar duurt de Biënnale negen dagen. Bij In-terieur heeft ‘verandering’ echter niet alleen betrekking op een tijdsaspect. Zo wordt de ere-gast vervangen door ‘project rooms’ van zeven ontwerpers, kunstenaars en architecten (Future Primitives), vindt er een festival plaats tijdens het openingsweekend en is er een tweedaags programma gericht op professionele ontwer-


A NEw AppRoAchVermeersch: courting design in Kortrijk

Lowie Vermeersch © Wim Van Eesbeek

*Geert Bekaert, presidentof the Interieur Foundation(1991 - 2000), an excerptfrom the catalogue Inter-ieur: Design Biennale Since 1968, published on the occasion of the Interieur Design Biennale 2010.


A NEw AppRoAchVermeersch: courting design in Kortrijk

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loUIS VERmEERSch On narrative design

Interieur’s diverse audience but its poten-tial for diverse outcomes. “It’s a trade fair but there are also many members of the gen-eral public who attend, which is something quite special,” he says. “Spreading projects between the Xpo and the city centre not only give us more physical space to expand the programme but it also symbolises the mix between the economic and cultural considerations of Interieur.”

This year taking place over nine days, ‘change’ at Interieur aims to be more than a timely tag, with the vision of one solo guest of honour replaced with project rooms by seven designers, artists and architects (Future Primitives); an opening weekend festival; a two-day programme aimed spe-cifically at design professionals; workshops, seminars, cultural events and installations, and the design circuit of Ventura Interieur, Interieur Extra, and partners in the Eu-rometropole, like those related to lille3000’s Fantastic 2012 event. All this not only en-hances the immediate geographic reach of Interieur, but also intends to make it a more

pers. Verder zijn er ook workshops, seminaries, culturele evenementen en installaties, plus het designcircuit, met Ventura Interieur, Interieur Extra en partners in de Eurometropool, zoals deze verbonden aan het evenement Fantastic 2012 van lille3000. Al deze elementen verster-ken niet alleen het onmiddellijke geografische bereik van Interieur, maar maken van het eve-nement ook een meer zintuiglijke ervaring, die zowel overdag als ‘s avonds wordt beleefd. Zoals altijd moeten ontwerpers, bedrijven – waarvan er meer dan 300 exposeren – en andere deel-nemers zich inschrijven om te worden geko-zen door de selectiecomités. Vermeersch be-schouwt dit veeleer als een teken van kwaliteit dan als creatief snobisme, en om dit te bewijzen, blijft Interieur zwaar investeren in jong talent.


Granstudio model shopOngoing study / sketch © Granstudio


sensorial experience, one that extends through the daylight hours and into the night. As always, designers, companies – of which over 300 will be exhibiting at the fair – and other participants must apply to be chosen by the selection committees. But Vermeersch sees this as a mark of quality rather than creative snobbery, and to prove it, Interieur continues to invest heavily in young talent. “In 2010, there were 30 young designers participating in the Biennale, but this year, if you look at all the initiatives such as Ventura Interieur and the Interieur Design Awards, there are now about 140 of them.”

For Vermeersch, the son of artist Rik Ver-meersch and the grandson of prominent Flemish sculptor José Vermeersch, after leaving Pininfarina and setting up his own design firm, granstudio, in Turin, working for Interieur represents something of a home-coming. “I was basically born in the build-ing where the new city programme takes place,” he laughs. So maybe he can explain why a city as small as Kortrijk has been able to position itself as one of Belgium’s key cre-ative hubs? “It may be small, but there are many companies in the field of design here and also lots of opportunities for design-ers […] Historically, this used to be an area with a strong textile industry. But also, this is a place that very much has an attitude of doing things. Here, people who have good ideas like to try and make them happen.”

Is it important for Interieur that Vermeer-sch is a designer with a global profile who also happens to be a local boy? “I think you would have to ask the team that,” he says with characteristic humility, “but one thing I can do is give a new impulse to the Bi-ennale by approaching it with fresh eyes. The fact that I work internationally means

“In 2010 namen 30 jonge ontwerpers deel aan de Biënnale, maar dit jaar zijn het er zo’n 140.” Voor Vermeersch, zoon van kunstenaar Rik Ver-meersch en kleinzoon van beeldhouwer José Vermeersch, voelt werken voor Interieur, na zijn vertrek bij Pininfarina en de oprichting van zijn eigen designbedrijf granstudio in Turijn, als thuiskomen. “Ik ben zo goed als geboren in het gebouw waar het nieuwe stadsprogramma plaatsvindt,” lacht hij. Misschien kan hij dus ver-klaren waarom een kleine stad als Kortrijk zich heeft kunnen positioneren als één van de be-langrijkste creatieve centra van België? “Kortrijk mag dan een kleine stad zijn, er zijn hier tal van bedrijven die zich toespitsen op design en er zijn veel mogelijkheden voor ontwerpers. Histo-risch gezien was dit een streek met een sterke textielindustrie, maar het is ook een plaats waar dingen worden gedaan. Wie hier ideeën heeft, probeert ze uit te voeren.”

Lowie Vermeersch © Wim Van Eesbeek

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that I can help to place Interieur within an international context. But because I am from here, I also understand the culture and mentality.”

And what’s next for Interieur? “Well, I think I should let the new curator answer that, but one of the things that I am very inter-ested in, and one of the things Interieur touches upon, is how your living room and the inside of your home offers the perfect space to respond to what’s going on in the world outside. There is so much focus on speed in today’s world and we tend to think of the home as something that balances that. But in the future I think we’ll see how these new ways of living are also floating into our homes.” And if you can’t wait for tomorrow, Vermeersch’s own contemplation on Future Primitives is being presented by way of the selected design objects, Corso Blu, which embody not only the philosophical questions of the theme but also their relevance to the creative and commercial lynchpins of In-terieur as an evolving event. •


Is het belangrijk voor Interieur dat Vermeersch een ontwerper is met een internationale uit-straling die ook afkomstig is uit deze streek? “Ik denk dat je dat beter aan het team vraagt,” zegt hij bescheiden, “maar ik kan de Biënnale wel een nieuwe impuls geven door het evenement op een originele manier te benaderen. Omdat ik in-ternationaal werk, kan ik Interieur helpen in een internationale context te plaatsen. En omdat ik afkomstig ben uit deze streek, begrijp ik ook de plaatselijke cultuur en mentaliteit.” Wat brengt de toekomst voor Interieur? “Ik kan deze vraag beter laten beantwoorden door de volgende curator, maar één van de dingen waarin ik geïnteresseerd ben en die Interieur ook aanstipt, is hoe je woonkamer en de binnenkant van je woning de perfecte ruimte biedt om te re-ageren op wat gebeurt in de buitenwereld. In de wereld van vandaag is snelheid heel belangrijk, en we zijn geneigd te denken dat onze woning iets is wat dit in evenwicht brengt. Ik denk dat we in de toekomst zullen zien hoe deze nieuwe manieren van leven ook tot uiting komen in onze woning.” Voor wie niet tot morgen kan wachten: Vermeersch’ eigen reflecties over Future Primi-tives worden voorgesteld in Corso Blu, een selec-tie van designobjecten die de filosofische vragen van het thema belichamen, maar die ook relevant zijn als creatieve en commerciële hoekstenen van Interieur als een evenement in ontwikkeling. •

Vermeersch’s owncontemplation on FuturePrimitives as presented in Corso Blu (1),6 Tipsy glasses by Loris& Livia (2), Express tableby Eliumstudio for Super-ette (3), Koloro desk &stool by Torafu Architectsfor Ichiro (4)

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ch-ch-ch-chANGESInterieur Design Biennale: the Xpo community

From a sprawling megalopolis to a compact cityscape, our experiences of living environments are as diverse as the people and places that define their fabrics, interwoven with the memories of the past and hopes for the future. Constancy and flux are part of the deal, so how will Interieur plot its course across the Xpo halls of Kortrijk?EMMA FIRMIN



Change will be experienced in many ways during the Interieur Design Biennale 2012. As the curator, Lowie Vermeersch has chosen to take the metaphor of the city – minus its congestion and pollution – further than words and is determined to make the event a “coherent visitor experi-ence,” regardless of its multiple locations. It comes as welcome news that it was time to “let go of a rigid, grid-based floorplan” and streamline the experience without sacrificing the desire to make it a “true journey of discovery.” So it’s goodbye to hall trudging and sidelined feature exhibi-tions and hello to “open squares and di-agonal boulevards… where experiences and meetings are central components.”

So, map in hand, all senses alerted, what can visitors expect from this mix of com-merce and culture at the Biennale’s Xpo location? Well apart from all the national and international exhibitors, one of the most striking departures this year is the absence of a solo guest of honour. Fa-vouring the plurality of design in today’s networked world makes sense and under-lines Vermeersch’s belief, in accord with the very roots of the Biennale, that the

Tijdens de Design Biënnale Interieur 2012 gaat het om verandering, op vele manieren. Curator Lowie Vermeersch koos voor de metafoor van de stad – zonder de verkeersopstoppingen en vervuiling – en is vastbesloten om van het evenement een “co-herente bezoekerservaring” te maken, ondanks de verschillende locaties. Een gestroomlijnde ervaring ook, maar eveneens een “echte ontdekkingsreis”. Verfrissend is alvast het idee om “het strakke, op een rooster gebaseerde grondplan los te laten”. Met an-dere woorden: vaarwel aan het gesjok door de zalen van de ene stand naar de andere, en welkom aan de ‘open pleinen en diagonale boulevards… waar alles in het teken staat van ervaren en ontmoeten.

Wat mogen de bezoekers, met de kaart in de hand en alle zintuigen op scherp, verwachten van de mix van commercieel en cultureel op de Xpo-locatie van de Biënnale? Naast alle binnen- en buitenlandse standhouders, is er dit jaar geen so-lo-eregast. Een logische keuze in het kader van de pluraliteit van design in de hedendaagse wereld van netwerken, en passend bij Vermeersch’ visie – en de oorsprong van de Biënnale – dat dit een evenement is over “binnenleefruimtes, niet louter over designvoorwerpen”. Onder de titel ‘Future Primitives’ kregen zeven designers, kunstenaars en architecten elk 60m² om een projectkamer te bouwen waarin ze hun visie kunnen tonen op de woonervaring van de toekomst. Daarbij kijken ze voorbij de horizon maar bevragen ze tegelijk de noden die de basis vormen voor die verschillen-de toekomstbeelden. In de Xpo zullen projecten te zien zijn van de Japanse designstudio Nendo, de Amerikaanse architect en filosoof Greg Lynn, het Nederlandse designerduo Makkink & Bey, en de Belgische combi van fotografe Fien Muller en kunstenaar Hannes Van Severen.

Future Primitives sketch by Lowie Vermeersch

Project Rooms at the Xpo by Japanese design studio Nendo (1), American architect and philosopher Greg Lynn (2), Dutch design duo Makkink & Bey (3)


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event is about ‘living spaces, not just de-sign objects’. Under the title Future Primi-tives, seven designers, artists, and archi-tects have each been given 60m2 to build one project room in which to present their vision on tomorrow’s living experi-ence, looking beyond the horizon but also questioning the primitive needs that take us to these places. At the Xpo will be the projects by Japanese design studio Nen-do, American architect and philosopher Greg Lynn, Dutch design duo Makkink & Bey, and Belgian combo of photographer Fien Muller and artist Hannes Van Severen, with investigations that range from a con-centration on specific elements to con-ceptual explorations.

Vermeersch’s own take on the theme of Fu-ture Primitives can be seen in Corso Blu, a collection of familiar, new, and avant-garde designs by the likes of the Bouroullec broth-ers for Vitra, Pia Wustenberg and Knife & Saw. The exhibition will traverse a space of over 100m in length that cuts through the different halls, and its ‘imaginary’ windows

Project Rooms at the Xpo by Belgian combo of pho-tographer Fien Muller and artist Hannes Van Severen (represented by Valerie Traan Gallery) (1/2)

Vermeersch’ eigen invulling van het thema ‘Futu-re Primitives’ is te zien in Corso Blu, een verzame-ling vertrouwde, nieuwe en avant-gardedesigns door onder meer de gebroeders Bouroullec voor Vitra, en Vincent Van Duysen voor Pastoe. Het tentoonstellingstraject is 100m lang en loopt door verschillende zalen. Door de ‘denkbeel-dige’ ramen zijn niet alleen de voorwerpen te zien, maar kan men ook een blik werpen op de trends in interieurs en woonomgevingen. Corso Blu is één van de drie tentoonstellingen die di-agonaal door de Xpo lopen. De twee andere zijn Déjà-Vu, met als curatoren Moniek E. Bucquoye en Chris Meplon (zie p. 34), over herhalingen en verwantschappen in design en over het idee van originaliteit; en Flanders Avenue, één van de eerste publieke uitstapjes van Design Platform Flanders (zie p. 48). Laatstgenoemde tentoonstel-ling plaatst het werk van vier Vlaamse designers - Geoffrey Brussato, Maarten De Ceulaer, Nedda El-Asmar en Michaël Verheyden - in dialoog met


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Future Primitives, selected by Lowie Vermeersch can be seen in Corso Blu (1); The Bike Shelf by Knife & Saw (2), Stacking Vessel Soldier by Pia Wustenberg (3), Slow Chair by Ronan and Erwan Bouroullec for Vitra (4) and a lot more to discover...

Mutation Chair by Maarten De Ceulaer (5) and Surfaces by Charlotte Dumoncel d’Argence (6) at Flanders Avenue

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will not only show the objects but also offer views on the tendencies affecting our liv-ing environments and interiors. Corso Blu is one of three exhibitions that will diagonally navigate the Xpo, with Déjà-Vu curated by Moniek E. Bucquoye and Chris Meplon (see page 34), testing design’s double-takes and the very idea of originality, with one of Design Platform Flanders’ (see page 48) first public forays, Flanders Avenue, making up the trio. The latter sees four Flemish design-ers: Geoffrey Brussato, Maarten De Ceulaer, Nedda El-Asmar and Michaël Verheyden, placing their work in dialogue with four of their students/pupils, respectively Tom Lambeens, Charlotte Dumoncel d’Argence, Celina Gram and Jill Ryckaert, in a scenog-raphy by Caroline Voet that echoes the dy-namic of Interieur at the Xpo.

Elsewhere, the work that has made Alain Gilles (see page 32), the seventh recipient of the ‘Designer of the Year’ title will also be on display, with other special features to look out for – and hard to miss – includ-ing the 30m long Marina table that will mark the 18th birthday of Extremis. The ta-

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ble, a design by Bruno Fattorini & Partners, has been produced in Oudenaarde and brought to Kortrijk by boat, carried to the Xpo by 110 students in early October in what is described as a ‘heroic procession’ – let’s just hope that by the time it gets to the Xpo it remains in one piece! And while we’re in monumental mode, there will also be the chance to see the Czech crys-tal and glass producer Lasvit’s Liquidkristal pavilion, developed in collaboration with another of Interieur’s Future Primitives, Ross Lovegrove.

Bars, a bookshop, meeting places, a space for children… the view up close and from afar is certainly that of a cityscape, and Interieur at the Xpo promises to be an experience that can respond to the many-minded needs of Interieur’s design citizens, whether professional or public. Design galleries such as Sophie Lachaert, Victor Hunt, Carpenters Workshop Gallery, Valerie Traan, Judy Straten, Ampersand, and Gosserez will provide a vision of de-sign that may be limited in editions but not in imagination – and provide plenty of thought food for those who want to de-bate the borders of art and design.

And whether you are an Interieur virgin or practically part of the furniture, don’t miss the Ventura Interieur quarter at the Xpo. Replac-ing the Young Designers Fair, the majority of

The Lasvit pavilion byRoss Lovegrove in Hall 1at the Xpo (1)

‘Heroic procession’: a 30m long Marina table that will mark the 18th birthday of Extremis designed by Bruno Fat-torini & Partners, brought to Kortrijk by boat, carried to the Xpo by 110 students. (2)

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het werk van vier van hun studenten/leerlingen, respectievelijk Tom Lambeens, Charlotte Dumon-cel d’Argence, Celina Gram en Jill Ryckaert. In een scenografie van Caroline Voet, die de dynamiek van Interieur in de Xpo doet weerklinken. Elders wordt ook het werk tentoongesteld dat Alain Gilles voor de zevende keer de titel ‘De-signer van het Jaar’ opleverde (zie p. 32), naast andere blikvangers zoals de 30m lange Marina-tafel waarmee Extremis zijn 18de verjaardag viert. Deze tafel, een ontwerp van Bruno Fattorini & Partners, werd in Oudenaarde gemaakt en per boot naar Kortrijk gebracht, en wordt begin ok-tober door 110 studenten naar de Xpo gedragen in wat een ‘heroïsche processie’ wordt genoemd – laten we hopen dat ze in één stuk in de Xpo aankomt! En nu we het toch over monumen-tale zaken hebben, de bezoekers zullen ook het Liquidkristal-paviljoen kunnen bezoeken van de Tsjechische kristal- en glasproducent Lasvit, in samenwerking met die andere ‘Future Primitive’, Ross Lovegrove.

Bars, een boekwinkel, ontmoetingsplekken, een ruimte voor kinderen… wat u van dichtbij of veraf te zien krijgt, doet in elk geval denken aan een stad. Interieur is een ervaring die een ant-woord probeert te bieden op uiteenlopende behoeften van liefhebbers van interieurdesign, professionals en andere bezoekers. Designgale-ries zoals Sophie Lachaert, Victor Hunt, Carpen-ters Workshop Gallery, Valerie Traan, Judy Straten, Ampersand en Gosserez brengen een kijk op de-sign die stof tot nadenken biedt voor wie graag over de grenzen van kunst en design heen het

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Bamboo-Steel Tableby Nendo, represented by Galerie Sofie Lachaert (1)

Camoufleur, designed by Richard Hutten, represented by Galerie Judy Straten (2)

FRAGILE FUTURE III, designed by Lonneke Gordijn and Ralph Nauta, represented by Galerie Carpenters Workshop (3)

Nymphéa by Vaulot & Dyèvre, represented by Galerie Gosserez (4)

Block collection, designed by Sylvain Willenz. These containers and officeaccessories have all been made using a glass cast-ing method inspired by the well-known lost-wax technique. Instead of using wax, each piece has been made and assembled by hand using Expanded Polystyrene (EPS) board as the base material. Represented by Galerie Victor Hunt (5/6)

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the Ventura Interieur programme can be seen throughout the Buda Island location. This selection includes highlights such as Belgium designer Bram Vanderbeke and a group show by Lille Design. Ventura Projects, which was initiated by Organised in Design’s Dutch founders Margriet Vol-lenberg and Margo Konings, first put its ‘curated design districts’ into practice in Milan with the Ventura Lambrate, and this is its first venture into Kortrijk. With a mix of individual designers, design collectives, new brands, academies and institutions, it’s good to see that Interieur isn’t internalis-ing the mood of change, and is making its ‘temporary city’ an open one. •

Ventura Interieur at the Xpo; Hearth by Mathias De Ferm (1), Tuberack by Joeri Reynaert (2), LAMA by Rejon (3), Woven by Bram Vanderbeke (4), Tensio.Time by Nicolas Destino - Lille Design.Photo © Kevin Louage (5)

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debat aangaat. En of u nu een absolute nieuwko-mer of een trouwe bezoeker van Interieur bent, het onderdeel Ventura Interieur in de Xpo mag u zeker niet missen. Ventura Interieur volgt de ‘Young Designers Fair’ op. Het grootste deel van het Ventura Interieur-programma is te zien op het Buda-eiland, maar deze selectie omvat ook hoogtepunten zoals werk van de Belgische de-signer Bram Vanderbeke en een groepstentoon-stelling door Lille design. De Ventura Projects zijn een initiatief van Margriet Vollenberg en Margo Konings, de Nederlandse stichters van Organised in Design. Zij brachten hun ‘curated design dis-tricts’ voor het eerst in de praktijk in Milaan, met Ventura Lambrate. Dit wordt het eerste Ventura Project in Kortrijk. Het is goed om te zien dat Inte-rieur, met zijn mix van individuele designers, de-signcollectieven, nieuwe merken, academies en instellingen, de veranderingen niet naar binnen gericht doorvoert, maar van zijn ‘tijdelijke stad’ een open stad maakt. •

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INTERIEUR 2012Kortrijk, BelgiumStand 552 | Hall 5

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AlAIN GIllES: dESIGNER oF ThE yEAR

It’s a grand sounding title, but the re-cipient of this year’s Designer of the Year award certainly doesn’t have his head in the clouds or walk around like an emperor without clothes. Alain Gilles’ work has a fo-cus and a sensibility that is both personal and pragmatic, working with internation-al manufacturers including Casamania, Bonaldo, Buzzispace, Galerie Gosserez, Qui est Paul, and O’sun. Issuing the award were Interieur vzw, Knack Weekend and Le Vif Weekend magazines, in collabora-tion with Design Museum Gent, Grand Hornu Images, and Design September. DAMN° asked Gilles to flesh out the rea-sons highlighted for his ‘win’. (EF)

How & why are you solid?Probably because people assume I have good know-how about different produc-tion methods. In a way, I have decent know-how, but I always tend to have to guess when playing with the limits of a ma-terial or technique, and to have to feel the material, even though I sculpt everything directly in 3D and don’t do prototypes! How & why are you relevant?If someone says I am relevant as a designer I reckon it is because I design pieces that make sense, that are usable, and that answer people’s needs in the world of today. My per-sonal threshold for judging my own designs is usually their relevance and functionality. How & why are you industrially responsible?I always try to turn my concepts, my dreams, into things that are producible at a cost that is more or less in line with the market of an editor or potential producer. I also try to make

Het is een plechtig klinkende titel, maar de ‘De-signer van het Jaar 2012’ leeft zeker niet met het hoofd in de wolken en loopt niet rond als een kei-zer zonder kleren. Alain Gilles’ werk is qua focus en gevoeligheid zowel persoonlijk als pragmatisch. Hij werkt met internationale producenten zoals Casamania, Bonaldo, Buzzispace, Galerie Gasserez, Qui est Paul, en o’sun. Gilles kreeg de titel van In-terieur vzw, de magazines Knack Weekend en Le Vif Weekend, in samenwerking met het Design museum Gent, Grand-Hornu Images en Design September. DAMN° vroeg hem naar de redenen van deze onderscheiding.

In welke zin en waarom bent u een gedegen designer?Wellicht omdat mensen ervan uitgaan dat ik een goede kennis van zaken heb over de verschillende productiemethodes. In zekere zin is dat ook zo, maar toch blijft het vaak gokken als ik speel met de grenzen van een materiaal of techniek, en moet ik het materiaal kunnen voelen - ook al maak ik al-les direct in 3D, zonder prototypes!

In welke zin en waarom bent u relevant?Misschien omdat ik zinvolle stukken maak, stuk-ken die bruikbaar zijn en die aan een hedendaag-se behoefte beantwoorden. Ook voor mijzelf zijn relevantie en functionaliteit een belangrijke maat-staf bij het beoordelen van mijn eigen ontwerpen.Zijn uw stukken produceerbaarIk probeer mijn ideeën, mijn dromen altijd om te


Alain Gilles, photo © Serge Anton (1)

Buzzihood for Buzzispace, flatpack(2)

Tectonic side tables for Bonaldo (3)

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products that are as sustainable as possible or have a design that can last and evolve, so they can have a second or third life. How & why are you poetic?By bringing a movement, a tension, a dis-cussion within the piece itself. By adding a graphic or feminine touch to fairly masculine and architectural pieces. By designing prod-ucts that have this simplexity: simplicity with enough complexity to remain interesting and tell a story. By addressing people on dif-ferent levels, since there are usually different entry points into my designs, different layers. •

zetten in dingen die produceerbaar zijn tegen een kostprijs die min of meer strookt met de markt van een uitgever of een potentiële producent. Ik probeer ook producten te maken die zo duurzaam mogelijk zijn of een design hebben dat kan blijven bestaan en evolueren, zodat ze ook een tweede of derde leven kunnen krijgen.

In welke zin en waarom bent u poëtisch?Door een beweging, een spanning, een discussie in het stuk zelf te leggen. Door een grafische of vrou-welijke toets toe te voegen aan overwegend man-nelijke architecturale stukken. Door producten te ontwerpen die ‘simplex’ zijn: simpel, maar voldoende complex om boeiend te blijven en een verhaal te vertellen. Door mensen aan te spreken op verschil-lende niveaus, omdat mijn ontwerpen meestal ver-schillende ingangen, verschillende lagen kennen. •


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Big Table for Bonaldo, development drawing (1)

Translation Armchair for Qui est Paul, photo by Claude Smekens © Design Vlaanderen (2)

0ne & Two, experiment for ‘Les petits riens’, a second hand - second life auction (3)

Collage of Sofa Tables (red/blue/khaki/brown/black) for Bonaldo (4)

Nomad solar lamp for O’Sun (5)

Container, sideboard for Casamania (6)

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ThE déjà-VU STREETMONIEK E. BUCQUOYE

Déjà-Vu is an exhibition about design af-filiations, curated by Moniek E. Bucquoye and Chris Meplon. Design involves creativ-ity and innovation, and if an object is not innovative, in theory it’s not ‘design’. How is it then that on first seeing design objects we often ask ourselves: “Hey, is this new? Haven’t I seen this before?” In 2005 Japa-nese designer Naoto Fukasawa designed an aluminum chair for the Italian company Magis. It was called Déjà-Vu. In daily speech we use this term for things or situations we have already seen. But the more scientifi-cally accepted explanation is that a sense of déjà-vu is caused by misperception. Is it true that more and more design objects look more and more alike, or is this just an-other instance of misperception?

Objects that independently trigger a feel-ing of déjà-vu are deliberately juxtaposed in this exhibition. Their physical proximity allows us to put any vague impression to the test. Does this bring about a paradigm shift? Does it cause fundamental changes in our attitudes to concepts like original-ity and innovation? Let the debate begin. •

Déjà-Vu is een tentoonstelling over verwant-schappen in design, onder curatorschap van Moniek E. Bucquoye en Chris Meplon. Design im-pliceert creativiteit en vernieuwing. Een voorwerp dat niet vernieuwend is, is in theorie geen design. Maar hoe komt het dan dat we bij het zien van designvoorwerpen vaak denken “Hé, is dit nieuw? Heb ik dat al niet eerder gezien?” In 2005 ont-wierp de Japanse designer Naoto Fukasawa een aluminiumstoel voor de Italiaanse firma Magis. De stoel kreeg de naam Déjà-Vu. In het dagelijkse taalgebruik gebruiken we die term voor dingen of situaties die we al eerder hebben gezien. Maar een wetenschappelijk juistere uitleg is dat een déjà vu een ervaring is die wordt veroorzaakt door een foute perceptie. Klopt het dat meer en meer desig-nvoorwerpen er meer en meer hetzelfde uitzien, of heeft ook dit met foute perceptie te maken?

Voorwerpen die onafhankelijk van elkaar een déjà vu uitlokken, worden in deze tentoonstelling bewust naast elkaar gezet. Hun fysieke nabijheid laat ons toe om onze vage indrukken te toetsen. Leidt dit tot een nieuw paradigma? Leidt dit tot fundamentele veranderingen in onze houding ten opzichte van ideeën zoals originaliteit en vernieu-wing? Laat het debat beginnen. •

Déjà-vu by NaotoFukasawa for Magis (1),Basel by Jasper Morrisonfor Vitra (2)

Bong, coffee table by Giulio Cappellini for Cappellini (3), TATTOO pouf by Maurizio Galante from Cerruti Baleri (4)

Matt Ring by Objekten (5),Gloria by Norway Says from MUUTO (6)

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Interieur 2012Hall 6, stand 607Kortrijk Xpo, Doorniksesteenweg 2168500 Kortrijk, Belgium

N°35 Automatica Carcanapé by BLESS

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All’S FAIRTalking shop with Interieur’s exhibitors

There are some 300 exhibitors taking part in the Interieur Design Biennale. Why? It might sound like an obvious question, but with the diverse and evolving channels that companies use to promote and communicate their products, it’s not mere musing. Do the time and money justify the out-comes? The innumerable design festivals, weeks and fairs, not to mention the heavyweight clout of Milan and Cologne, and events in emerging mar-kets, mean that competition is fiercer than ever. So, how to retain relevance and make the experience of exhibiting one that fulfils commercial and creative demands? DAMN° asked regular, returning, and first-time Interieur exhibitors what such events mean for their companies. (EF)

QueStIONS:1. Your company regularly attends/is returning/ is at Interieur for the first time, what is its specific importance for you? 2. there are so many different channels for you to communicate your company’s activities, what purpose do events like Interieur have? 3. How do you see the relationship between exhibitor, visitor and organiser evolving in the future?

ThE REGUlARS DurAVItVincent Boone, general manager (BeLux) 1. Over the last couple of decades Du-ravit has been actively developing high quality design products in collaboration with renowned visionary designers that of-fer a long-term innovative perspective. In-terieur is the perfect platform to showcase these new products because its visionary purpose coincides with that of our com-pany. Visitors are likely to find what they are looking for. 2. Prior to the fair every exhibitor is judged on different aspects. The level of the Biennale is therefore very high. This

Er doen zo’n 300 exposanten mee aan de Design Biënnale Interieur. Waarom? Dat lijkt misschien een voor de hand liggende vraag, maar met alle diverse zich ontwikkelende kanalen die onderne-mingen gebruiken om hun producten te promo-ten en te communiceren is het geen overbodige vraag. Zijn de resultaten de tijd en het geld waard? Dankzij het ontelbare aantal designfestivals, -we-ken en -beurzen, waaronder de meest prestigi-euze van Milaan en Keulen, en evenementen in opkomende markten is de concurrentie heviger dan ooit. Hoe behoud je dus de relevantie en zorg je ervoor dat deelname aan een beurs inspeelt op commerciële en creatieve behoeften? DAMn° vroeg habitués en nieuwe Interieur-exposanten wat een evenement zoals Interieur voor hun on-derneming betekent. Vragen:1. Uw onderneming is regelmatig/opnieuw/voor het eerst aanwezig op Interieur, wat is het speci-fieke belang van deze beurs voor u?2. Er bestaan vele verschillende kanalen om de activiteiten van uw onderneming te communice-ren. Welk specifiek doel heeft een evenement als Interieur voor u?3. Hoe denkt u dat de relatie tussen exposant, bezoeker en organisator zich in de toekomst zal ontwikkelen? REGELMATIGE EXPOSANTEN DURAVIT BELUXVincent Boone, algemeen directeur 1. De afgelopen decennia ontwikkelde Duravit hoogwaardige designproducten in samenwerking met bekende designers met een visie en een ver-nieuwend langetermijnperspectief. Interieur is het


The You-Turn was firstintroduced by DeltaLight during InterieurDesign Biennale 2010.Because of its success,the You-Turn has nowbeen extended into a complete set of lighting solutions comprising of ceiling surface and track lighting, and made into a special module in combination with the Splitline. (1)

Tweeter is one ofthe most remarkablenewcomers in the Delta Light collection. Available in ceiling recessed and ceiling surface-mounted versions, Tweeter introduces new levels of flexibility, both in movement and in light-ing application. (2)

Nahho floatation tub designed by Eeos for Duravit (3)


creates an environment that enables the visitor to have all their senses stimulated: look, hear, touch, feel and taste. 3. The organiser gives certain directives, creating a framework. The exhibitor then has to show the necessary creativity in present-ing itself and its products. The visitor is free to decide whether a stand is worth a visit. We don’t see any major changes in this fairly tra-ditional pattern. The ecological aspect will in-evitably become more important. Most fairs already offer online platforms that allow visi-tors to review products they were interested in at the fair at a later time in their homes.

DeLtA LIGHt (BE)Reggy Van den Branden, marketing manager 1. Interieur is still considered to be a unique and trendsetting occasion within the design & architecture world. Its focus on quality, innovation and content is a good match with the core values of Delta Light. Furthermore, it is the number one design event in our home market, in close proximity to our headquarters. 2. It’s an excellent opportunity to meet our target audience face-to-face. An occasion to launch new collections and get instant feedback. Personal contact is a very important aspect of our approach. 3. With the continuous evolution of multimedia, the Internet and people’s busy agendas, it is a challenge for both organis-ers and exhibitors to provide good and attractive content that convinces visitors to come. The exchange of information hap-pens on different platforms, an event like In-terieur needs to have enough relevance to get people to move away from their desks.

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ABet LAMINAtI (IT) Johnny Maris, general manager (BE) 1. Interieur is one of the most prestig-ious design events in Western Europe. At Interieur, Abet Laminati is able to present the company’s ideas and solutions in an inspiring space that we create specifically for this exciting event. Interieur delivers a number of marketing objectives, from brand building through to product dem-onstration and b2b contact with verified professional visitors. 2. Traditional advertising and com-munication tools seek to communicate appropriate messages to core audiences. Exhibitions and events like Interieur allow Abet Laminati to go one step further and engage in the power of ‘live’ conversa-tion with our target audience. Interieur brings our brand messages alive. Events like Interieur are one of the most effective mediums for establishing and maintain-ing customer relations. In an increasingly digital age, they are the only media where buyer, seller and product physically come together. 3. An event like Interieur attracts strong brands and visitors from all over Europe, providing a platform to build rela-tionships between exhibitors and visitors. One of the principle challenges is to un-derstand how technology (e.g. digital en-vironment, social media etc) may enhance the exhibition experience in the future.

perfecte platform om deze nieuwe producten te presenteren, omdat deze beurs dezelfde visionaire inslag heeft als onze onderneming. Hier hebben bezoekers grote kans om te vinden wat ze zoeken. 2. Voorafgaand aan de beurs wordt elke expo-sant op verschillende aspecten beoordeeld. Het niveau van de Biënnale is dan ook bijzonder hoog. Zo wordt een omgeving gecreëerd waarin alle zintuigen van bezoekers worden gestimuleerd: gehoor, zicht, reukzin, tast en smaak. 3. De organisator stelt richtlijnen op en creëert zo een kader. Het is aan de exposant om zichzelf en zijn producten creatief te presenteren. De be-zoeker beslist zelf of een stand een bezoek waard is of niet. We verwachten geen grote veranderin-gen in dit vrij traditionele patroon. Het ecologi-sche aspect zal onvermijdelijk belangrijker wor-den. Veel beurzen bieden nu al onlineplatforms waar bezoekers producten die ze op de beurs inte-ressant vonden op een later tijdstip thuis kunnen bekijken. Dit vermindert de hoeveelheid gedrukte media, zoals productbrochures. DELTA LIGHT (BE)Reggy Van den Branden, marketingmanager 1. Interieur wordt nog steeds beschouwd als een uniek en trendsettend gebeuren in de wereld van design en architectuur. De focus op kwaliteit, innovatie en inhoud past goed bij de kernwaar-den van Delta Light. Bovendien is Interieur het be-langrijkste designevenement in onze thuismarkt, vlak bij ons hoofdkantoor. 2. Het is een uitstekende gelegenheid om onze doelgroep persoonlijk te ontmoeten, het biedt mogelijkheden om onze nieuwe collecties te in-troduceren en om direct feedback te ontvangen. Persoonlijk contact is een heel belangrijk aspect van onze benadering.


Digital Print patterns, part of the new collection PARADE, designed by Giulio Iacchetti for Abet Laminati


Adnet CirculaireMirror designed by Jacques Adnet

[email protected]

Meet us at

KORTRIJKBELGIUMKORTRIJK XPO / HALL 6, STAND 626

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3. Met de zich voortdurend ontwikkelende multimedia, internet en de drukke agenda’s van mensen is het zowel voor organisatoren als expo-santen een hele uitdaging om goede en aantrek-kelijke content te bieden die bezoekers kan over-tuigen om te komen. Uitwisseling van informatie gebeurt op verschillende niveaus. Een evenement als Interieur moet voldoende relevantie hebben om mensen achter hun bureau vandaan te kun-nen lokken. ABET LAMINATI (IT)Johnny Maris, algemeen directeur (Abet België) 1. Interieur is één van de meest prestigieuze designbeurzen van West-Europa. Op Interieur kan Abet Laminati ideeën en oplossingen presenteren in een inspirerende ruimte die we speciaal voor dit evenement creëren. Interieur leent zich voor tal van marketingdoeleinden, van brand building over productdemonstraties tot b2b-contact met professionele bezoekers. 2. Traditionele reclame- en communicatiemid-delen bereiken een kernpubliek met een one-size-fits-all boodschap. Beurzen en evenementen als Interieur bieden Abet Laminati daarentegen de mogelijkheid om een stap verder te gaan en ge-bruik te maken van de kracht van een ‘live gesprek’ met de doelgroep. Interieur brengt merkbood-schappen tot leven. Het behoort tot de meest ef-fectieve media om klantrelaties aan te gaan en te onderhouden. In een toenemend digitaal tijdperk zijn dit soort beurzen de enige media waar koper, verkoper en product fysiek samenkomen. 3. Een evenement als Interieur trekt sterke mer-ken en bezoekers uit heel Europa aan en vormt zo een platform om interactieve relaties op te bouwen tussen exposanten en bezoekers. Eén van de belangrijkste uitdagingen is begrijpen hoe technologie (digitale omgeving, sociale me-dia, etc.) de beurservaring in de toekomst kan verbeteren.

NIEUWE EXPOSANTENDE LA ESPADA (PT)Luis De Oliveira, directeur 1. We hebben Interieur altijd bewonderd; ons eerste bezoek dateert geloof ik van 2000. Het is één van de best beheerde kleinere beurzen die we kennen.2. Beurzen blijven voor ons het belangrijkste com-municatiemiddel, naast internet en sociale media. We hebben enige bezwaren tegen het huidige formaat en de kosten van veel beurzen. Naar ons idee zouden er meer lokale beurzen moeten zijn, en dan van een hoger niveau en tegen lagere kos-ten dan de hele grote beurzen die momenteel de designwereld domineren.


ThE FIRST-TImERSDe LA eSPADA (PT)Luis De Oliveira, managing director 1. We have always admired Interieur, going back to a visit that could have been as early as the year 2000. It is among the best-curated small exhibitions that we know. 2. Exhibitions remain for us the most important means of communication, alongside the Internet and social media. We have our issues with the current format and the cost of many exhibitions; we believe there should be more local exhibitions and these should be of a higher standard but at a lower cost, compared to the very large ex-hibitions that dominate the current scene. 3. We want to see a world where exhib-itors focus on content and entertainment, with lower rental costs, and where exhibi-tion organisers focus on raising revenue from visitors, providing them with a com-plete experience: food, accommodation, events, entertainment, retail etc. The idea of a fabulous department store or an inspiring market is the way forward, rather than the trade focused old-fashioned exhibition.

GuBI (DK)Louise B Zastrow, creative director – brand & communication 1. Interieur is known for its uncompro-mising international selection of contem-porary interior design products, and that is something we want to support, and it’s the right context for our brand. On top of that, Interieur is not only a trade fair, but it is also open to the public. It has become an international fair that attracts a lot of attention and also has a cultural context that is very interesting to follow. 2. We only participate in events when the design community is listening and ready to share the news – so this is a great

Bestlite, GUBI (1)Matégot Coatrack black, GUBI (2)

Armstrong Sofa by Matthew Hilton for De La Espada (3)Master Chair by Autobanfor De La Espada, launched at the Interieur Biennale (4)Matthew Hilton accesso-ries for De La Espada (from left to right): Industry,Cocoon (background),Honeycomb (foreground),Drop. To mark five years ofhis eponymous brand,Matthew Hilton launcheda range of accessories made from machined solid brass at the London Design Festival and these are being exhibited at the Interieur Biennale (5)


platform for creating attention for a new product, showing our brand and what we stand for. A lot of our products are also more globally oriented and not only Dan-ish design; for example the collections by French designers Mathieu Matégot and Jacques Adnet, from which we will be showing new products here. 3. Hopefully we can collaborate even more in order to grow and develop the traditional fair into a wider and more ex-citing experience. We are very happy to see that this is changing these days, with everyone being allowed to tell their real story and create more experiences to in-spire our customers.

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LeICHt KüCHeN (DE) Harald Blessing, export manager 1. Interieur is a very important con-tact platform for meeting architects and designers. It is also important for the cul-tivation of our clientele and it gives us the opportunity to get in contact with new customers in our target group. 2. We can have direct contact with the opinion leaders in the market. We can show our kitchens, our design, our qual-ity, all live. Independent from exhibitions and fairs, we also use all other channels of communication with our customers: on-line, print, and social media. 3. There should be a close coopera-tion between the exhibitor and the or-ganiser, to install a successful fair that is interesting for visitors. All interests should be taken into consideration.

3. Wij zien graag een wereld waarin exposan-ten zich focussen op inhoud en entertainment, met lagere huurkosten, en waar organisatoren zich richten op het genereren van inkomsten van bezoekers door hen een totaalervaring te bieden: catering, accommodatie, evenementen, entertainment, retail, etc. Het idee van een groot-warenhuis of een inspirerende markt is waar we naartoe moeten, in plaats van de ouderwetse handelsgerichte beurs.

GUBI (DK)Louise B Zastrow, creatief directeur - merk & com-municatie1. Interieur staat bekend om zijn fantastische inter-nationale selectie van hedendaags interieurdesign. Dat is iets wat we willen steunen – het is een con-text waarin we ons merk graag zien. Bovendien is Interieur een handelsbeurs die ook toegankelijk is voor het grote publiek. Het evenement is uitge-groeid tot een internationale beurs die veel aan-dacht trekt, met een interessante culturele context. 2. We doen alleen mee aan evenementen als de designcommunity bereid is om te luisteren en te delen – dit is dus een geweldig platform om de aandacht op een nieuw product te vestigen, ons merk te presenteren en duidelijk te maken waar we voor staan. Veel van onze producten zijn mondiaal georiënteerd. We hebben Deens design maar ook bijvoorbeeld collecties van de Franse designers Mathieu Matégot en Jacques Adnet die we tijdens Interieur zullen tonen. 3. Hopelijk kunnen we nog nauwer samenwer-ken om de traditionele beurs te laten uitgroeien en ontwikkelen tot een bredere en spannende ervaring. Het doet ons erg veel plezier om te zien dat deze evolutie al gaande is, zodat iedereen zijn eigen verhaal kan vertellen en meer ervaringen kan creëren om klanten te inspireren.

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Tocco, the new kitchen line by LEICHT Küchen with accents in retro colours. (1/2)

Vase from the Variations collection by Patricia Urquiola for Baccarat (3)

Bear and Duck from the Zoo collection by Jaime Hayon for Baccarat (4/5)

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ThE RETURNERSBACCArAt (FR)Barend Van Mullem, area director BeneluxGreece/Scandinavia/Spain/Switzerland/Portugal 1. Baccarat has been the expression of a French art de vivre since 1764 […] Bac-carat stands for heritage and modernity, so it was logical to return to Interieur to show-case our collections of Philippe Starck, Jaime Hayon, Patricia Urquiola, Arik Levy and Michele de Lucchi, among others. 2. The brand has been developing dis-tinguished iconic products over the dec-ades and has reinvested them via modern interpretations with leading designers or its own in-house design team. Baccarat is an international company building on unrivalled French performance in Eu-rope, while presenting strong positions in emerging markets. We want to ensure a true luxury shopping experience, deliv-ered through a network dominated by retail, in order to increase control on Bac-carat’s brand image, while also relying on a perfectly managed wholesale network and alternative channels (e.g. A&D, e-commerce). Interieur is a unique platform for achieving these objectives. 3. For Baccarat, the interaction between the exhibitor, visitor, and organiser contrib-utes to a relationship of a high standard, enabling us to expand the brand to an even broader, still very discerning audience, with-out compromising on our quality.

LEICHT KüCHEN (DE)Harald Blessing, exportmanager 1. Interieur is een heel bijzonder contactplat-form waar je architecten en designers kunt ont-moeten. Het is ook belangrijk voor de aangroei van onze clientèle en biedt ons de gelegenheid om in contact te komen met nieuwe klanten in onze doelgroep. 2. We kunnen direct contact hebben met opi-nieleiders in de markt. We kunnen onze keukens, ons design en onze kwaliteit live laten zien. Naast beurzen en tentoonstellingen maken we ook ge-bruik van alle andere communicatiekanalen: onli-nemedia, gedrukte en sociale media. 3. Voor een succesvolle beurs die interessant is voor bezoekers is een nauwe samenwerking tussen exposant en organisator noodzakelijk. Daarbij moet rekening worden gehouden met alle belangen.

TERUGKERENDE EXPOSANTENBACCARAT (FR)Barend van Mullem, area director Benelux/Grieken-land/Scandinavië/Spanje/Zwitserland/Portugal 1. Baccarat geeft al sinds 1764 uiting aan de Franse art de vivre […] Baccarat staat voor ge-schiedenis en moderniteit, dus het was een logi-sche keuze om terug te keren naar Interieur om onze collecties met onder meer Philippe Starck, Jaime Hayon, Patricia Urquiola, Arik Levy en Mi-chele de Lucchi te presenteren. 2. Het merk heeft de afgelopen decennia be-faamde iconische producten ontwikkeld en zet deze opnieuw in de schijnwerpers via moderne interpretaties van toonaangevende designers of van het eigen designteam. Baccarat is een interna-tionale onderneming van Franse origine die bijzon-der succesvol is in Europa en die een sterke positie bezet in opkomende markten. Wij willen een ware luxe shop-ervaring creëren via een netwerk dat


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LeNSVeLt (NL)Hans Lensvelt, director 1. I thought it was the perfect occa-sion to present to an international audi-ence the new programme my company has developed, On Stock. 2. Lensvelt manufactures innovative in-terior solutions to satisfy people and com-panies in every work, play, relax and think space, all to inspire architects and interior designers to do the unexpected. Brands and brand value is getting more and more im-portant, especially for a company like Lens-velt. We do live in one world. A world that is more and more overpopulated by super large companies such as Ikea and MacDon-ald’s, which want to dictate our tastes, opin-ions and even our dreams. Shops are getting less important. They evolve into experience centres where potential buyers are triggered by the Internet and manipulated by search machines such as Google. At Lensvelt we focus on architects and interior designers as the most important influencers of the buy-ing process of companies. [Therefore] I see Interieur as the best interface to inform those architects and interior designers. 3. It’s hard to say how this relation-ship will evolve, but for sure, as I’ve tried to explain, as an entrepreneur I will always need to join this kind of event where I can have direct contact with people from the design environment. •

voornamelijk bestaat uit retail, om de controle van Baccarat op het merkimago te vergroten. Maar we vertrouwen ook op een perfect beheerd netwerk van groothandels en alternatieve kanalen (zoals A&D en e-commerce). Interieur is een uniek plat-form om deze doelstellingen te verwezenlijken. 3. Voor Baccarat bevordert de interactie tus-sen exposant, bezoeker en organisator een hoog-waardige relatie om het merk te kunnen uitdra-gen naar een nog breder maar kritisch publiek, zonder afbreuk te doen aan onze kwaliteit. LENSVELT (NL)Hans Lensvelt, directeur 1. Het leek mij de perfecte gelegenheid om On Stock, het nieuwe programma dat mijn on-derneming heeft ontwikkeld, te presenteren aan een internationaal publiek. 2. Lensvelt ontwikkelt zowel voor particulie-ren als bedrijven vernieuwende interieuroplos-singen voor elke werk-, speel-, relax- of denkruim-te en daagt architecten en interieurdesigners uit om voor het onverwachte te gaan. Merken en merkwaarde worden steeds belangrijker, zeker voor een onderneming als Lensvelt. We leven allemaal samen in één wereld. Een wereld die steeds meer overspoeld wordt door enorme be-drijven als Ikea en McDonald’s die onze smaak, meningen en zelfs dromen willen beïnvloeden. Winkels worden minder belangrijk. Die veran-deren in ervaringscentra waar potentiële kopers worden getriggerd door internet en gemanipu-leerde zoekmachines als Google. Bij Lensvelt rich-ten we ons op architecten en interieurdesigners als belangrijkste beïnvloeders van het kooppro-ces van bedrijven. Daarom zie ik Interieur als de beste interface om deze architecten en interieur-designers te informeren. 3. Het is moeilijk te voorspellen hoe deze rela-tie zich zal ontwikkelen, maar zoals ik al vertelde, zal ik als ondernemer altijd meedoen aan dit soort evenementen waar ik rechtstreeks contact kan hebben met mensen uit de designerwereld. •

LENSVELT ON STOCK.The Dutch contract manufacturer Lensvelt, has made an exciting selection of products from its Collection, that can be delivered within a week.That Chair by Richard Hutten (1)AVL Office Chair by AVL Joep van Lieshout (2)&P&H#1 stool by Ronald Hooft and Dirk Prast (3)Foldable Desk by Paolo Rizzatto & Franciso Gomez Paz (4)

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dESIGNREGIo KoRTRIjK pRESENTS 5X5

Designregio Kortrijk aims to position the Kortrijk region as an area that uses design as a lever for its development. It directs its activities at a better integration of design culture in the region’s industrial fabric, in education, and in the public and cultural sectors. The result of a partnership be-tween the city of Kortrijk, Interieur Founda-tion, Howest, Intercommunale Leiedal and the Flemish Chamber of Commerce (Voka West Flanders), Designregio Kortrijk is also a founding member and, since this year, re-gional hub of Design Platform Vlaanderen.

A supplier of goods and services must con-tinuously anticipate the market’s emerging needs and society’s ongoing changes. To do so successfully requires a coherent and ef-fective approach. Cooperating and collabo-rating with an experienced designer offers the opportunity to generate new insights and helps to design and develop new prod-ucts or services with lasting added value. As such, Designregio Kortrijk developed the 5X5 concept, which takes place for the third time after its successful debut in 2006. Over the course of a year, five businesses from the Kortrijk region team up with a lead-ing designer, receiving substantial support throughout the process. •

Designregio Kortrijk positioneert de streek als een regio die design gebruikt als hefboom voor haar ontwikkeling. Haar activiteiten zijn gericht op de integratie van designcultuur in het industriële weefsel, in het onderwijs en in de openbare en cul-turele sector. Designregio Kortrijk is het resultaat van een samenwerkingsverband tussen de stad Kortrijk, Interieur Foundation, Howest, de inter-communale Leiedal en het Vlaams netwerk van ondernemingen (Voka West-Vlaanderen). De orga-nisatie is stichtend lid van en, sinds dit jaar, een re-gionaal centrum van Design Platform Vlaanderen.

Elke producent moet inspelen op nieuwe be-hoeften van de markt en op veranderingen in de maatschappij. Een coherente, efficiënte aanpak is daarvoor noodzakelijk. Samenwerken met ervaren ontwerpers biedt de mogelijkheid om nieuwe in-zichten te genereren en helpt om nieuwe produc-ten of diensten met een blijvende meerwaarde te ontwerpen en ontwikkelen. Daarom werkte Desig-nregio Kortrijk het concept 5X5 uit, dat na een suc-cesvol debuut in 2006 nu voor de derde keer plaats-vindt. Een jaar lang werken vijf ondernemingen uit de regio Kortrijk samen met een topontwerper. •


The five design couples this edition are: (hall5, Xpo)OUTDOOR WOOD CONCEPTS + Roel Vandebeek (1)DE WITTE LIETAER + Stefan Schöning (2)BMINUS + GBO (Eric Dumortier) (3)GROUP DE KEYZER/ALKE + Alain Berteau (4)LS BEDDING + Alain Gilles (5)

5x5 is part of the EFRO project Humin (n° 610, 2011-2013). The project helps in creating a competitive advantage through ‘people centred innovation’: innovating with and for the end user. Humin is set up by Genk/C-mine and Designregio Kortrijk, with the support of Flanders and Europe. 5X5 is coordinated by Kris Dekeyzer.

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dESIGN plATFoRm VlAANdEREN: NIcE To mEET yoU!

The bustling Flemish design landscape is internationally recognised as a design-minded region. To strengthen design at home and abroad, five key organisations combine forces in the Design Platform Vlaanderen. Those five - Design Flanders, Flanders InShape, Flanders Fashion Insti-tute, Designregio Kortrijk, and Design Hub Limburg - are supported by the Flemish ministers of economy (Enterprise Agency), innovation and culture. •

CONNeCt, eNHANCe, trANSfOrMDesign Platform Vlaanderen is developing a strategic policy for Flemish design and promotes this at home and abroad. At the INTERIEUR Biennale 2012 the plat-form presents itself for the first time, and it does so as:

- DeSIGN fuSION: Flanders Design Summit 2012 - Monday, 22 October, Kortrijk Xpo Meeting Center XXL. Annita Beysen, Marcus Fairs, Max Fraser, Ineke Hans, Jaime Hayon James Irvine, Koen Verhaert, Dirk Wynants,... give inspiring lectures. Registration required: www.designplatformvlaanderen.be

- fLANDerS AVeNue: 20-28 October, Kortrijk Xpo. In one of the diagonals of the Biennale, top Flem-ish designers exhibit together with the young talents. The duos are: Geoffrey Brusatto and Tom Lambeens, Maarten De Ceulaer and Charlotte Dumoncel d’Argence, Nedda El-Asmar and Celina Gram, and Michaël Verheyden and Jill Ryckaert. The scenography is by architect Caroline Voet.

- PrOJeCt rOOM MuLLer-VAN SeVereN: 20-28 October, Kortrijk Xpo. Design Platform Vlaanderen promotes Flemish design and talent in an interna-tional context, and presents this top Flemish design-er duo in one of the seven project rooms. (1)

- VeNturA INterIeur: 20-28 October, Kortrijk Xpo & Buda Island. Sixteen designers enthusiastically display their objects. Design Platform Vlaanderen selected them after an open call and finances their position amongst other (inter)national participants in Ventura Interieur. (2)

- DreSS A HOSt(eSS)!: 20-28 October, Kortrijk Xpo & Buda Island. Damien Ravn won the DRESS A HOST(ESS)! competition - a joint initiative of Design Platform Vlaanderen and Interieur - and is clothing the hosts and hostesses in this edition of the Biennale.These projects are supported by Flanders in Action and Enterprise Agency.

Het bedrijvige Vlaamse designlandschap wordt internationaal erkend als een designminded re-gio. Om design in binnen- en buitenland te ver-sterken, bundelen vijf kernorganisaties de krach-ten in het Design Platform Vlaanderen. Die vijf - Design Vlaanderen, Flanders InShape, Flanders Fashion Institute, Designregio Kortrijk en Design Hub Limburg – worden ondersteund door de Vlaamse ministers van economie (Agentschap Ondernemen), innovatie en cultuur.

Design Platform Vlaanderen ontwikkelt één strategisch

beleid voor Vlaams ontwerp en promoot dit in binnen-

en buitenland. Op de Biënnale INTERIEUR 2012 komt het

platform voor het eerst naar buiten, en wel zo:

- DESIGN FUSION: Vlaanderen Design Summit 2012,

maandag 22/10/2012, Kortrijk Xpo Meeting Center XXL.

- FLANDERS AVENUE: Kortrijk Xpo.

- PROJECT ROOM MULLER-VAN SEVEREN: Kortrijk Xpo. (1)

- VENTURA INTERIEUR: Kortrijk Xpo & Buda eiland. (2)

- DRESS A HOST(ESS)!: Kortrijk Xpo & Buda eiland.


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Deze initiatieven worden gecofinancierd door Vlaanderen in Actie en het Agentschap Ondernemen.www.designplatformvlaanderen.be


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Even though the Interieur Biennale has a global reputation as an international platform, it is the moment when Belgian companies have the time, space & context to shine. Plucking out just a few of the country’s brands and designers on show, diverse exhibitors provide a number of clues for those in search of a national design identity. DIETER VAN DEN STORM

Not so long ago I sat in on a debate on design and national identity (What The Helsinki! Culture Through Design, La Fab-rika, Brussels, 2012.) The different people taking part all agreed quite unanimously that it is easier to define another country’s design then one’s own. When we spoke about Scandinavian design, we all con-firmed that there are certain recurrent ele-ments such as working with natural ma-terials like wood. Dutch design is strongly embedded in cultural references. The French is about ‘les arts décoratifs’. And the Italian like it a bit more extravagant. Broad strokes and nuances make up the map of commonalities – that’s a given – but, shift-ing or rooted in its DNA, there are clearly recognisable identities.

But defining Belgian design was a harder thing to do. Is it design from Belgium or should we speak about objects designed in Belgium? First of all, we don’t have a major institute educating young designers as they do at the RCA in London, ECAL in Lausanne or the Design Academy in Eindhoven. Most of our designers are self-made, architects and interior architects turned into designer, or product designers, returning after a for-mation abroad. Secondly, our designers are

UNFoldING ThE mApBelgian Design: a matter of identity

forced to break out. Living in a smaller mar-ket where the actual manufacturing oppor-tunities are much harder to find, they aim their targets as high as they can, working for leading international companies. And they are rather successful at it. A quick checklist gives you Belgian Designer of the Year, Alain Gilles (see p32), who works for Italian com-panies such as Bonaldo and Casamanie; Sylvain Willenz, one of the busiest Belgian talents, and his designs for Cappellini, Kar-imoku and Established & Sons; while, those designers like Vincent Van Duysen and Xavi-er Lust, to name just two, have been work-ing across borders for some time.

An international event like Interieur is proof that there are a lot of Belgian companies worth exposing and able to compete on an international scale. The industrial herit-age of Kortrijk and the surrounding area was once world renowned for textiles, yet over the years this diminished and other industries have taken over. The outdoor


Pole collection by Studio Segers for Mookum

UNFoldING ThE mApBelgian Design: a matter of identity

market, with companies such as Extrem-is, Manutti and Royal Botania, makes its presence felt and shows how the Belgian weather doesn’t dampen enthusiasm for life outside. The lighting industry is also strong, with one of the best export prod-ucts at the moment. Companies including Modular, Wever & Ducré and Dark, all spe-cialise in different sections, from spotlights

and LEDs to smile-inducing illumination. A lighting company such as Delta Light has also discovered the strength of collab-oration and worked together with fashion designer Tim Van Steenbergen, creating his own light based on an existing model. This fashion designer is being picked up by more than media headlines, with tex-tile company Aristide asking him to create

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patterns and textiles for the home sector. Done well, these kinds of exchanges can give different companies the exposure they want and need, and consumers a product that is the result of different ways of thinking. For example, in recent years companies like Serax, which specialises in all kinds of tableware and home accesso-ries, has invested in some original collabo-rations, such as the designer/chef partner-ships between Nedda El-Asmar/ Wout Bru, and Ann Van Hoey /Peter Goossens.

Another Belgian talent is Brussels-based designer Jean-François d’Or. He has ob-jects in production with the French com-pany Ligne Roset and Domani. At Inter-ieur he presents some new mirrors for REFLECT+. A new brand from Belgian mir-ror producer Deknudt, this combination of strong ideas matched by smart mate-rial choices and inventive insights, is inter-preted by companies in various forms and functions throughout Interieur: Vasco’s heating concepts; Novy’s cooker hoods; and Modulyss’ carpet tiles. And if you think about Interieur refocusing on living envi-ronments, it’s just these kinds of exhibitors

that you should visit to have daily impact on your life. Continuing the theme in an-other place and space, Bart Lens is show-ing his own designs under the name Ob-jet B’Art, while the young company Basalte shows that touch-sensitive switches are not the future but the present. And in this head-rush of activity, new furniture and home accessory company Mookum puts exclusive objects from Belgian designers under the spotlight. Surprising, innova-tive, flexible, and with survival skills, may-be these characteristics, rather than any visual signposts, point to an identity that can be read by any language or culture. •


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Red Lable Bokz by Royal Botania (1)Smile by Wever & Ducré (2)Converse by Modulyss (3)

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THE SILENT COOKER HOOD

UP_SIDE a new generation of cookerhoods

www.novy.com

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MANuttI Kortrijk Xpo, Hall 2, stand 220For Stephane De Winter, the CEO of Manutti, since the last In-terieur, the company has been moving its furniture for outdoor living spaces in a more design-led direction. Developing its in-ternational profile, it has become a key player in Europe and has set America in its sights. When it comes to the current econom-ic context, De Winter’s message is clear: “Manutti didn’t stop evolving. We didn’t deteriorate.” And, with good responses from clients at a range of events, and collaborations with Belgian designers such as Gerd Couckhuyt, whose work includes the Mood lounge and coffee tables, De Winter is confident about the company’s decisions. But what about the broader Belgian design context? At the moment, De Winter thinks “there is a good collaboration between schools, like the Howest in Kortrijk and the KHLim in Diepenbeek, and companies. They invest in design and the presentation of furniture, and we have to keep on stimulating that in the future.”www.manutti.com

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MODuLAr LIGHtING INStruMeNtSArmoedestraat 71, 8800 RoeselareWith its worldwide network, fairs are an essential platform for Modular to meet its international dealers and clients. Partici-pating in the Italian and German shows of Euroluce and Light & Building respectively, the company’s press & communication’s manager, Els Kerckhof, sees the synergy with Kortrijk’s biennale: “Interieur is impor-tant in the way that it is a milestone within our company to launch novelties.” This year the company will be showcasing new de-signs at its headquarters in Roeselare dur-ing Interieur, with its authentic approach summed up by Kerckhof when she notes that it remains “faithful to our design pro-cess by working with some internal de-signers, in collaboration with the typical Modular external designers. Mainly for DNA reasons…” Kerckhof words reflect Modu-lar’s precision and breadth of perspective: “Our core business is architectural light-ing, we expect far more than just design. It’s the ultimate combination between technology and design...Hasselt, Antwerp and Kortrijk have education programmes for product developers/designers and we work with them on a regular basis.”www.supermodular.com

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Elements collection designed by Gerd Couck-huyt for Manutti (1)

Chapeau, designed in cooperation with Couvreur-Devos for Modular (2/3)



fuSION tABLeSHall 4, stand 412With its sociable designs that mix long-held experiences of dining & gaming tables, Fusion Tables’ sales & marketing man-ager, Thierry Hoyaux, is not shy to say that two years ago the company’s first Interieur participation was “amazing.” Going on to exhibit in the UK, Spain and Germany, he clearly identi-fies a “serious lift in our sales development,” a result backed up by new sales agents and points-of-sale, which according to Hoyaux were so convincing it motivated the company to develop new lacquered ranges, a lighting system and other concepts. For Hoyaux, Belgian designers are “artists with a business brain,” and surveying the industry as a whole, he sees the country as well placed to adapt products in a worldwide market, with questions of a national design identity better replaced by its multifaceted considerations: a humble ap-proach; a constructive art to improve the user’s everyday life.www.fusiontables.com

New Fusion Side Board (1)

EDVARD mirror by Jean-François D’Or for Reflect+ (2/3)

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DeKNuDt MIrrOrS, refLeCt+Kortrijk Xpo, Hall 4, stand 447 Deknudt is another Belgian company for whom the last couple of years have been intensive, what Annemie Vanzieleghem, in-house designer and head of Design and R&D, describes as “special and hectic”. The company started developing, pro-ducing and selling a totally new exclusive mirror collection, working with external designers Bart Lens, Stefan Schöning and Jean-François D’or for its Reflect+ collection (on show at Interieur), and de-veloping a concept with MADE (design studio), which Vanzieleghem says should be ready in January 2013. Vanzieleghem cheers on such initiatives like the BUDA Factory, seeing the special labs and co-development projects as a way to “stimu-late the cooperation between industry and product design students.” However, Vanzieleghem’s points out the company’s obligations to its consumers: to make good, well-designed products, which are conscious of price accessibility. And while this last word is one Vanzieleghem asso-ciates with the idea of a Belgian design identity, she doesn’t confuse characteris-tics with content.www.deknudtmirrors.com


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NEW | Fotomuseum Lamp and Fotomuseum Table by Richard Hutten for NgispeN

Interieur 12 | Booth 605 | www.gispen.be

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DAMN° INTERIEUR Kortrijk Guide 2012DAMN° INTERIEUR Kortrijk Guide 2012

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NOVYHall 2, stand 217The marketing manager of Novy, Katrien Van Hecke, has seen the company she works for expands its European presence over the last few years, identifying its home market, Ger-many, the Netherlands, France and Spain as particularly strong. Specialising in hoods for a range of cookers that make kitchen spaces living rooms, Novy works with an internal design team, and Van Hecke is another in-dustry figure who focuses on the mind-set of a Belgian design identity: no-nonsense, and having a real link to consumers’ needs.www.novy.be

BASALteHall 3, stand 302Floating quotes from the likes of Leon-ardo da Vinci to Steve Jobs across the top of its website, the design-technology of Basalte’s home automation systems has been awarded numerous prizes. For the company’s CEO, Klaas Arnout, such profes-sional acknowledgment enables Basalte to “further strengthen our position in the market and to establish our brand.” Cur-rently working with its Belgian design team of Sandra Maes and Arnout, for the latter “ the economic reality forces Belgium to focus on creativity…Luckily there are a lot of successful examples of Belgian compa-nies focusing on design as a true asset…This wouldn’t be possible without the nec-essary talent…so I hope that politics and governments keep on investing in the nec-essary initiatives to further nourish these talents.” And unlike some, Arnout zooms in on a Belgian design identity, manifested in levels of creativity, knowledge about mate-rials and craftsmanship, something he says “we should cherish and be proud of.”www.basalte.be

UP_SIDE the table top cooker hood by Novy (1)

Basalte Deseo1/2/3/4. Ar-nout & Maes for Basalte. Photo: Julien Lanoo Photographs (2)


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INTERIEUR 201223rd INTERNATIONAL BIENNALE20 – 28 October 2012 / Opening Hours 10 – 18

Kortrĳ k Xpo / Doorniksesteenweg 216 / Kortrĳ k / BelgiumStand 121 and LLK pavillion / Hall 1

Lasvit LiquidKristal by Ross LovegroveInfi nity by Jitka Kamencova Skuhravawww.lasvit.com

JOIN US FOR A COCKTAIL WITH

ROSS LOVEGROVEon SUNDAY 21 October 2012 at 5pm

Lasvit Stand 121 and LLK pavillion / Hall 1

Lasvit LiquidKristal by Ross LovegroveInfinity by Jitka Kamencova Skuhrava

www.lasvit.comwww.DAMNmagazine.net

61 / announcement lasvit + Ross ldAmN°cocktailon Sunday

image?????text????

(its in his glass pavillion)

ect Ad lasvit hiernaast zetten, bes????

INTERIEUR 201223rd INTERNATIONAL BIENNALE20 – 28 October 2012 / Opening Hours 10 – 18

Kortrĳ k Xpo / Doorniksesteenweg 216 / Kortrĳ k / BelgiumStand 121 and LLK pavillion / Hall 1

Lasvit LiquidKristal by Ross LovegroveInfi nity by Jitka Kamencova Skuhravawww.lasvit.com


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INTERIEUR A bIENNAlE IN ThE cITy


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Shuttle pointXpo

DesignGalleries

Kristal Pavillionby Lasvit

Déjà-Vuexhibition

Future Primitives Project Roomsmakkink & bey

OESTERBAR

black BAR

Alain Gilles ‘Designer of the Year’

Prada Loungeby Verpan

Press Room

South EntranceTicketingCloak Room

Bookshopby Copyright

be BAR

Future Primitives Project Roomsmuller van severen

Flanders Avenueby Design PlatformVlaanderen

Ventura Interieur

Kid’s Cornerby Quinze & Milan

Marina table(30 m)by Extremis

Future Primitives Project RoomsGREG LYNN

NOrth EntranceTicketingCloak Room

bar maison

box BAR

Future Primitives Project Roomsnendo

XXL restaurantDesign Summit

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INTERIEUR EXTRAEXTREMIS: 30M MARINA TAblE / Parcours from Buda Beach to Kortrijk Xpo on 11/10bROElMUSEUM: 4 YEARlY DESIGN PRIZE / Broelkaai 6bUDA KUNSTENCENTRUM / Kapucijnenstraat 2ODIlON CREATIONS + blEU NATURE + ART PROPOS / Vaartstraat 130POP IT UP WINEbAR & CAMPhOTEl / Condédreef 97GYSElINCK DESIGN / Wijngaardstraat 26-28WIjNEN DE ClERCK + GYSElINCK DESIGN: WINE & DESIGN / Bissegemsestraat 65bhOOM, CREATIvE DESIGN UNIT / Loofstraat 39-2K vORM / Doorniksewijk 45FOCUS ADvERTISING: ThE FUTURE UPDATE: TREND lECTURE / Lounge of the Interieur Bistro, Buda Factory, 25/10 at 7.30 pmKAThO & CO: hUb01 / Doorniksesteenweg 145KAThO bA EvENT MANAGEMENT / Black Box (studio Multimediacel), Doorniksesteenweg 145SINT lUCAS ANTWERPEN (jewelry design department): GlUE/GlOSSY / Mobile kiosk at the Buda Island & in city centrevAN MARCKE ART bOX / Conservatoriumplein 1STAl 13: OlD ObjECTS GET A NEW lIFE / Kleine Sint-Jansstraat 13CARRElAGE DU MARAIS + vAlERIE TRAAN GAllERY + ThOMAS NAChTERGAElE / Veldstraat 73CASAlIS: POP-UP bAR AND RESTAURANT / Stasegemsesteenweg 72bAvETTE: SPIT-vElO / in front of the Buda TowerINSPé: INSPIRE TO EvOlvE’ / check: www.interieur.be/calendarMUZIEKCAFé TRACK / Conservatoriumplein 1M.KINT bICYClES / Proosdijstraat 21bURO II & ARChI+I / Hoekhuis Habbekrats, Oude Kasteelstraat 4

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BUDA TOWER

BUDAfactory

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The Bench Years by Established & SonsHay pop-up

Piet Hein Eek5(UN)forbidden city by Alessi

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Interieurbistro

Ventura Interieur

De Invasie will invade on 27 - 28 October

>Interieur Award Winners>Future Form Lab

>'In the cloud' by Sou Fujimoto [JP]> Ventura Interieur0

Shuttle PointBuda

budascoopSelected filmprogramme

BUDA GalleryFuture Primitives Project RoomstroIka

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INTERIEUR EXTRA (VERVolG)

hOWEST INDUSTRIAl DESIGN CENTER: AlUMNI EXPO 2012 / Marksesteenweg 58TASTE & COlOURS / Groeningelaan 22RENATEX: ART AND FAbRICS / Jan Palfijnstraat 20DEWEER GAllERY ‘RE-OPENING’ / Tiegemstraat 6a, 8553 Otegem (Wed, Thu, Fri & Sun from 2-6pm and on appointment)bOOKShOP ThEORIA & DEEvIE vERMETTEN / Onze-Lieve-Vrouwestraat 22CONTEMPORARY ARChITECTURE WAlK / Info: www.kortrijk.be/toerismeUITREIKING CUlTUURPRIjS vORMGEvING / Buda Factory on 23/10 at 07.30pmSChOUWbURG: bOX bAROqUE ORChESTRATION OF X / Schouwburgplein 14 on 21/10PARKjAZZ / In & around Muziekcentrum Track on 27/10, Conservatoriumplein 1, in Schouwburg on 28/10 DESIGNREGIO KORTRIjK - vITRINE PROjECT / Broelkaai 1BDE INvASIE: ThE vIllA / BUDA Island, 27+28 October5AM + FlOAT:lEFT + bENOIT DE ClERCK: CREATIEvE STUDIO IN A CONTAINER / VandalepleinDOOM: MUSICAl INTERvENTIONS (track, De Kreun, Conservatorium, Vlamo, Quindo, respiro dell’ Arte and festival van Vlaanderen) / Conservatoriumplein

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VENTURA INTERIEUR / bUdAbUdA FAcToRy, GRoUNd FlooR (A)MARIUS OP ’T EYNDE / MARIUSPETRUS, bERIA lINS, bEANDREA bRENA, IThUNT, bEMEIKE hARDE, DERjW ElSINGA, NlYET|MATIlDE, ITIZR, bEjONAThAN hENS, bEWIM bUSSElS, bERFORM, bEjAMES vAN vOSSEl, bETORE blEUZé, bEjOKE vERbEEREN, bEKUPPERS EN WUYTENS, bEC.A.D. bRUSSElS, bEAbKM/ACADEMIE bEElDENDE KUNSTEN MAASTRIChT, NlASSOCIATED WEAvERS, bE: AWARENESS AWARD NOMINEES AND WINNERSlUCA INTERIEURvORMGEvING GENT/bRUSSEl, bEKASK / SChOOl OF ARTS GENT, bEARTEZ hOGESChOOl vOOR DE KUNSTEN, Nl

bUdA FAcToRy, SEcoNd FlooR (A)EvA MENGA & MEl ROOSE, bEXAvIER COENEN, bEElISAbETh lEENKNEGT, bEASSOCIAZIONE IN RESIDENCE DESIGN, IT: ANOTHER TERRA WITH TOMáS ALONSO, BCXSY, PIEKE BERGMANS, JULIEN CARRETERO, MAARTEN DE CEULAER, FORMAFANTASMA, GLITHERO, PEPE HEYKOOP, LANZAVECCHIA + WAI, TOMáš GABZDIL LIBERTINY, PHILIPPE MALOUIN, JO MEESTERS, MINALE-MAEDA, MISCHER’TRAXLER, LILIANA OVALLE, RAW-EDGES DESIGN STUDIO, STUDIO BESAU MARGUERRE AND ANKE WEISS.vATOS WAllCOvERINGS, bEATElIER bElGE, bEjOYCE FlENDRIE INTERIEURARChITECTUUR & DESIGN, NlRObERT vAN EMbRICqS, NlCASAlTO, bEMARKO vUIjK, NlbARRY RENGElINK, NlTOEGEPAST 17, bE bY MAISON CARO EN KASPAR hAMAChER: JENNY STIEGLITZ, MAKIKO SHINODA, NOORTJE DE LA HAYE, VEERLE TYTGAT AND ELINE CAUTREELS & MAARTEN DE BEUKELAER. MOUPIlA, bEChRIS RUhE MEUbElKUNST, NlMARKED, bE: LAURA BERGANS, JOëLLE BATENS, DORINDA BIELEN, NICK CEULEMANS, GILBERTE CLAES, DENISE GIELEN, ANDREA MOHR, JEROEN SERé, ASTRID VYT AND CAROLINE DAS & KIM NIVELLE.FlOWN, FR

bUdA GAllERy (b)STUDIO AvNI, IN. PRESENT FOR FOUR DAYS.jOhANNNES hEMANN, DE. PRESENT FOR FOUR DAYS.ANNAMARIA lITTERIO, IT. PRESENT FOR FOUR DAYS.bEN RYUKI MIYAGI ARChITECTURAl DESIGN, jP. PRESENT FOR FOUR DAYS.INSIDE OF MObIlE, Nl: JEROEN WAND, MIEKE MEIJER, DAPHNA LAURENS, JETSKE VISSER, LOTTY LINDEMAN & WOUTER SCHEUBLIN, PASCAL SMELIK, MAX LIPSEY EN KARMEN SAATTIM bAUTE, bEMINISTRY OF MASS, bEFRED&jUUl, ITThE hOME PROjECT DESIGN STUDIO, PT

oUTSIdE AT bUdA ISlANdKAThO UNIvERSITY COllEGE, bE (11)



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ThE ISlANd oF EXpEcTATIoNSBUDA Factory: A new way to produce

Over the last few years the urban renewal of the Buda Island in the heart of Kortrijk has been a labour of love - and probably a few sleepless nights about funding - for the many organisations and individuals that have made this idea a living, breathing reality. A cultural hub described as a ‘radical encounter of art and economy’, which has been seen through by the City of Kortrijk and supported by the Flemish Govern-ment, European Union, public institutions and private partners, after the successful transformation and opening of the BUDA Arts Centre and Buda Tower, now comes the BUDA Factory. In perfect timing with Interieur, DAMn° provides an insider’s view of this very modern interpretation of a production line. PIETER MICHIELS

The story of BUDA Island in Kortrijk is one of slow but steady growth. For me, it’s a story that I have seen emerge, develop and some-times experience struggles, from nearby, as a citizen, and from a distance, as a visitor. But the City and the organisations that al-ready welcome many artists, entrepreneurs, students, teachers and residents through various initiatives have maintained the firm belief that this island should be one of crea-tion. At its heart is the belief that opinions differ and that this difference is a good thing. It sets fire to ideas that never would have emerged in isolation, collisions that are not a car-crash but meeting points at unlikely crossroads. It would be lovely to say that ‘is-lands are meeting on an island’ and are able to turn the world around. Well, it’s not go-ing to happen overnight. But these kinds of breeding grounds are definitely surfacing all over the world. The fact that Kortrijk chooses to do this shows it has some balls. And it takes guts to achieve glory, does it not? But the atmosphere on BUDA Island has been shifting for some time. Shifting towards an air of interaction, creation: kitchen gardens are popping up; cosy bars with something to tell are opening, with more to come; there

Het verhaal achter het Buda-eiland in Kortrijk is er één van lange adem. Voor mij is het een ver-haal dat ik als burger van dichtbij en als bezoeker vanaf een afstand zag ontstaan, groeien en soms worstelen. Maar stadsbestuur en organisaties bleven er rotsvast van overtuigd dat creatie aan de basis van dit eiland moest liggen. Zij verwel-komden vele kunstenaars, ondernemers, studen-ten, leerkrachten en burgers in het kader van uiteenlopende initiatieven. Daarachter schuilt het geloof dat meningen verschillen en dat die verschillen net positief zijn. Ze stuwen ideeën voort die afzonderlijk nooit zouden zijn ontstaan. Het zijn botsingen, niet als bij een auto-ongeval maar als bij een ontmoeting op een onverwacht kruispunt. Een goede omschrijving lijkt me dat ‘eilanden elkaar ontmoeten op een eiland’ en de wereld kunnen veranderen. Niet van de ene dag op de andere uiteraard. Maar het zijn zeker dergelijke broedplaatsen die overal ter wereld opduiken. Dat Kortrijk deze kaart trekt, getuigt van lef. Wie niet waagt, niet wint, nietwaar? De sfeer op het Buda-eiland ondergaat sinds een tijdje veranderingen: het is steeds meer een plaats waar interactie en creatie centraal staan - moestuintjes zijn aan een opmars bezig, gezel-lige cafeetjes met een verhaal schieten als pad-denstoelen uit de grond. Er is veel belangstelling voor opvallende dans- en theatervoorstellingen, jongeren brengen er graag hun tijd door en nieuwe namen gaan op zoek naar vrije ruimte. De nieuwste aanwinst in deze oase in de stad voegt een extra sfeer toe: een stadsfabriek… de Budafabriek. Het is indrukwekkend om een filo-sofie tot stand te zien komen wanneer een oude textielfabriek omgetoverd wordt tot een fantas-tische, ultralichte openbare ruimte. Dit gebouw


The BUDA Factory Photos: David Samyn

BUDA::lab workshopPhoto: Pieter Michiels

Rendering: studio Woot Woot


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is a popular stage for high-profile dance and theatre performances; youngsters are hang-ing out there; and start-ups are hunting to find some tenantless ground. The most re-cent addition to this urban reef brings a new environment: a city factory… the BUDA Fac-tory. It has been astonishing to see a philoso-phy come together, with the old textile fac-tory of Desmet-Dejaeghere transformed by Flemish architect Peter Swinnen’s firm 51N4E into a fantastic, ultra-light public space. This building breathes life into the values of ‘meeting’, ‘creating’ and ‘sharing’ with which BUDA Island has been nourished since it was first conceived, fleshing out its thinking with something more tangible.

“...life is about the people you meet, and the things you create with them. So go out and start creating...” (Holstee Manifesto). Some critics would/will call it over-the-top to evoke these words, but for others the BUDA Factory is a tremendous opportunity because these places can become part of the changes happening within the (creative) economy. The power is shifting from the company that dictates what the customer needs to a vast number of customers who are becoming more and more conscious about their own (product or service) needs.

blaast nieuw leven in begrippen als ‘ontmoeten’, ‘creëren’ en ‘waarden delen’ die het Buda-eiland al voeden vanaf het prille begin. De redeneringen erachter worden nu tastbaar.

“...het leven gaat over de mensen die je ontmoet, en wat je samen met hen creëert. Ga dus naar buiten en begin te creëren...” (The Holstee Mani-festo). Sommige critici vinden het waarschijnlijk een stap te ver om die woorden aan te halen, maar voor anderen betekent de Budafabriek een geweldige kans. Deze ruimtes kunnen immers een rol spelen in de veranderingen die binnen de (creatieve) economie aan de gang zijn. De macht verschuift van het bedrijf dat dicteert wat de klant nodig heeft naar een groot aantal klanten die zich steeds bewuster worden van hun eigen be-


BUDA::lab workshopPhotos: Pieter Michiels


At the BUDA Factory, a collection of exist-ing principles and beliefs can be tested and pushed beyond their current boundaries: co-designing between a company and its cus-tomers; local and small-batch productions; hyper fast community driven innovations; group-buying applications; micro-funding of great ideas; the importance of an honest and sustainable story behind a product… these all indicate that a new, creative, parallel economy is reaching its breakthrough.

It is against this backdrop, but not in the background, that the BUDA Factory is, in a sense, part of a new kind of factory with a real (prototyping) production facility on its ground floor: BUDA::lab. This workshop, inspired by the ‘Techshop’ (www.techshop.com) initiatives spread out all over the USA, is open for everyone interested in creating just about anything: a student sweating over his or her graduation prototype; a small start-up unable to invest in its own small workshop; a resident in need of an accurate tool for a short period; an artist interested in testing new production tech-nologies; companies looking for a flexible workshop, inspiration, or a place to move-into temporarily; BUDA::lab offers a home to all. Furthermore, the BUDA::lab possess-es a broad range of machinery, but it is still quite basic. Thus, the aspiration is to set up concrete collaborations with production facilities in the locale in order to build-up a network of professional machinery that is available during otherwise idle times. At BUDA::lab, words and actions do not com-pete for intellectual priority but co-exist to explore a future that is both near and far. •

hoeften. In de Budafabriek kan een verzameling bestaande principes en overtuigingen getest en voorbij hun huidige grenzen geduwd worden: co-design tussen een bedrijf en zijn klanten, lokale en kleinschalige productie, razendsnelle maat-schappijgedreven innovatie, applicaties voor groepsaankopen, microfondsen voor grootse ideeën, het belang van een eerlijk en duurzaam verhaal achter een product. Het zijn allemaal indi-caties dat een nieuwe creatieve, parallelle econo-mie op het punt staat om door te breken.

Tegen dit doek, geen achtergrond weliswaar, be-hoort de Budafabriek in zekere zin tot een nieuw soort fabriek met een echte productiefaciliteit (prototype) op de benedenverdieping: BUDAlab.

BUDA::lab workshopPhoto: Pieter Michiels


Dit atelier is geïnspireerd op de ‘Techshop’*-initi-atieven die je over heel de VS vindt, en staat echt open voor iedereen die om het even wat wil creë-ren. Een student die zwoegt op het prototype dat hij als afstudeerproject maakt, een beginnend bedrijfje dat nog niet kan investeren in een eigen, klein atelier, een particulier die even een bepaald apparaat nodig heeft, een kunstenaar die nieuwe productietechnologieën wil uittesten, bedrijven die op zoek zijn naar een flexibel atelier, inspiratie of tijdelijk onderdak: BUDAlab verwelkomt hen allemaal. Daarnaast biedt BUDAlab een breed gamma van basismachines. De ambitie is dan ook om concrete samenwerkingsverbanden met productiefaciliteiten op te zetten en zo een net-werk en planning uit te bouwen met beschikbare professionele machines wanneer ze anders toch zouden stilliggen. Bij BUDAlab strijden woorden en daden niet om intellectuele prioriteit, maar verkennen ze hand in hand de nabije en verre toekomst. •

Make your own chair! In cooperation with sketchchair (1/2)

VAi workshop, © VAi (3)

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The Buda Factory is supported by a network of part-ners that includes the City of Kortrijk; Het Autonoom Gemeentebedrijf (AGB) Buda; BUDA Arts Centre; De-sign Region Kortrijk; Broel Museum; University College West Flanders (Howest); Flanders In Shape; Woon en Zorg Heilig Hart; Intermunicipal organisation Leiedal; and will develop joint projects with Vzw Arteconomy, Bolwerk, Unizo, Voka, Stichting Interieur, De Invasie & KATHO a.o

www.buda-eiland.bewww.budakortrijk.be

BuDA::lab hosts several workshops during the Interieur Design Biennale 2012:20 - 26/10: Make your own chair! In cooperation with sketchchair (sketchchair.com) (1/2)20 – 21/10: ultimaker building weekend in cooperation with timelab 22 - 26/10: Co-design workshops by VAi – Design battles by industrial design students of Howest (3)27 - 28/10: Designers of De Invasie invade BuDA::lab during ‘the Battle’ (deinvasie.be)


Armoedestraat 71, 8800 Roeselare - Belgiumfacebook.com/ModularLighting

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INTERIEUR TAlKS dESIGNAt the Xpo…dESIGN FUSIoN, VlAANdEREN dESIGN SUmmIT 201222 OCtOBer, eNtrANCe MeetING CeNtre HALL XXLDesign can be a tool for ground-breaking change, for the visualisation of business strategies and the improvement and re-finement of our lives and the world at large. But our world and our society are changing rapidly, which also means a changing role for design and the designer. We need to take a holistic responsibility, think in creative paths and develop more sustainable design intelligence. A joint initiative of the Design Platform Flanders, Design Fusion brings together Flemish and international speakers to explore the value of design and its implementation as a critical resource to transform Flanders into a creative, competitive, polyvalent and human economy that creates sustain-able wealth, employment and society in the context of global challenges.

PROGRAMME12h-13h: INeKe HANS - designer (NL), KOeN VerHAert - founder of Verhaert (BE)15h-16h: MAX frASer - deputy director London Design Festival (UK), ANNItA BeYSeN - managing partner at u-sentric (BE), JAMeS IrVINe - designer (UK)18h-19h: JAIMe HAYON - designer (ES), DIrK WYNANtS - Extremis (BE), MArCuS fAIrS - Dezeen editor-in-chief (UK).

The event will be followed by cocktail and network-ing + finger food (create your own creative dish) + music and party (programme subject to change)

Register now online. Seats are limited.drk.wufoo.com/forms/registration-design-fusion/Additional informationwww.designplatformvlaanderen.be

IdEAl loVE: A SerIeS Of SYMPOSIuMS BY COMMuNICAtION DeSIGNer, NuNO COeLHO (Pt)22 + 27/28 OCtOBer (check www.interieur.be/calendar for exact times)*

For Plato, a symposium was a philosophi-cal dialogue that dealt with ideal love and the vision of absolute beauty. Sym-posiums were in fact, a drinking party with music, performance and intellectual conversation. Yet today, they are too of-ten synonymous with long presentations, which while providing some useful in-sights can be simply dull. Not so at Kortrijk, where Nuno Coelho is organising a series of informal, yet philosophical conversa-tions fuelled by Belgian beer and snacks, which aim to bridge the gap between design theory, practice and commerce. In keeping with the roots of symposiums and interacting with the setting and at-mosphere of the Interieur Bistro, three hosts will lure guests to three different symposiums happening simultaneously at different tables.

ThE SYMPOSIUMS INClUDE ThE FOllOWING TOPICS:1. What is the current status of objects as meaning-making machines? 2. What sensorial experiences can be relevant in our future living environment? Which experi-ences are meaningful? Do we see our living environment, our interior, as the ideal place to create that balance?3. What is the relevance of ‘authorship’ or a signature style in todays design context?

*dates correct at time of going to print

In the City…


In the City…

CONTACT & INFOVELDKANT 21 | 2550 KONTICH | T +32 3 458 05 [email protected] WWW.SERAX.COM

DISCOVERSERAXAUTUMNWINTER 2012COLLECTION

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Food FoR ThoUGhTDesign gets tasty

The recipe for a satisfying and sometimes surprising culinary experience is not limited to the ingredients you put into your mouth. And design’s relationship to solids and liquids has long been more than flashy or raw interiors. Food-design and design-food, from how and where the stuff on your plate gets there to the sheer joy of sharing a meal, there’s a high and low calorie menu of ideas to tuck into. ALOK B. NANDI

The mood for food is in full swing these days. Interieur 2012 is of course follow-ing the trend, bringing the salon into the city and the city into the salon, with the Interieur Bistro at the BUDA Tower, pop-up bars, alternative eateries and other gastro-on-the-move experiences (see page 82). As to the world outside of Kortrijk, this year the noted Core77 Design Awards had - for the first time ever - a category for Food Design, and in a more academic tone, in June, London hosted a major con-ference on ‘Designing Food and Design-ing for Food’. These last few years have also seen the emergence of a fuzzy food-design terrain, with ‘design culinaire’ at the St-Etienne Design Biennale in France, among other things, and an avant-garde lead taken by the Eindhoven Design Acad-emy & co-adepts.

The very nature of design and its multiple dimensions are expanding design territo-ries. That’s obvious. We have seen the ap-pearance of so many sectors, such as stra-tegic design, interaction design, service design... and now food design. But design is about transformation. Process and form. The centre of gravity seems to be moving away from the 20th century industrial de-


Edible Containers by Diane Leclair Bissonfor Socially Creative, Inc.Professional Winner, Core77 Design AwardThe Edible Container invites us to reflect upon overconsumption and its impact on global pollution. The objective is to create a strong variety of products for diverse usage contexts, and a new material typology of shapes, colours and flavours that meet with high nutritional standards and sustainability.

PLANT by the Lund University for NASAStudent Notable, Core77 Design AwardPLANT is a concept developed in cooperation with NASA that enables as-tronauts to grow food on long duration space flights in a clean and safe way.

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sign focus, leaving behind the good old ‘products’ approach. So how can food be more than just an excuse to show more chairs and suspended lights?

From Milan to London, from the Helsinki World Design Capital to Design Week in any city, food is and will be a hot topic. The spectacle of food is pushing the bounda-ries from functional to aesthetic, and even non-aesthetic. There are also activities which allow us to look deep into the food matter, hence to explore design questions in which the wicked problems of human society not only stick to the icing on the

cake, a layer in which design and decora-tion are in complete confusion.

Let’s focus for example on Note by Note Cuisine. First proposed in 1994 by Hervé This (published in Scientific American magazine), the initial proposal was to improve food... but the next idea was ob-vious: to make dishes entirely from com-pounds. Note by Note Cuisine does not use meat, fish, vegetable or fruits, but rath-er compounds, either pure compounds or mixtures, just like electronic music is not using trumpets or violins, but rather pure waves in which sounds and music are

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THE ALLCONSUMINGHUMANPremsela’s exhibition at the Designhuis in Eindhoven, Food Culture: Eating by Design features works that link design, food and the origins of what we eat. Selected projects map our com-plex relationship with food and make visitorsconscious of how it is produced. The exhibition shows how designers can help humanity make necessary future changes to the food. food Culture: eating by Design exhibition runs untill 06 January 2013designhuis.nl

1. Stummerer/ Hablesreiter/ Koeb2. MRI Steak by James King3. GGlab Photo by Lizzy Kalisvaart


mixed. For Note by Note Cuisine, the cook has to design the shapes of the various parts of the dish, design the colours, the tastes, the smells, the temperatures, the trigeminal stimulation, the consistencies, the nutritional aspects, etc. Hervé This was the co-initiator of molecular cuisine, but these days he is more focused on Note by Note, showing the feasibility of many meals by well-known chefs. In Belgium, Sang Hoon Degeimbre is a chef explor-ing questions raised by the connections between culinary art, science and design, and would be an ideal candidate to inves-tigate the Note by Note approach.

Food design is an area where co-crea-tion dynamics are key. And the terrain is complex, as designers not only need to cooperate with scientists and policy mak-ers, but also with the rural sectors, and so forth. To quote Hervé This, we could argue that many design questions arise from this

new cuisine: land development, economy, sensorial technique, art, politics, nutrition, toxicology… Indeed, food design isn’t limited to the styling of a dish. The entire range, from critical design to experience design to systems shaping, let us all, as ‘designers’, act on form, process, and trans-formation - for the human being and for humanity! •

www.fooddesign2012.comwww.core77designawards.comwww.architempo.net/food-design

Hervé This, inventor of the ‘Molecular Gastronomy’ (1)

L’Air du Temps:Sang Hoon Degeimbre (2)

Photo: Gaetan Miclotte (3)

Jean-Pierre Gabriel (4)2

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THINK TECHNOLOGYdeltalight.com

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EAT, dRINK, INTERIEURThe flavours of Kortrijk

What does a biennale taste like? How does it pour itself into the memories of all those who take part? Exemplifying the sensory experience of this year’s Interieur, there is a pick ‘n’ mix of events and locations to suit those who like nothing more than to roll-up their sleeves and dive into their dishes, share, and make the act of eating and drinking a moment that fulfils and leaves more than a pleasant after-taste. Alternatively, you can go solo, take a pause, and swallow the atmosphere.

INTERIEUR bISTRoBuDA ISLAND, BuDA fACtOrY (1ST FLOOR)

Drawing the Interieur crowd into the heart of its city neighbourhood, keep checking the Interieur website for the plentiful ac-tivities that will take place on its urban reef. The UK’s DesignMarketo serves up Freshly Cut, a simple selection of daily menus, where visitors can ‘kijk in the kitch-en’ and eat freshly made local food in sur-roundings that drip with design. Choose your own chair from the selected designs; sniff the suspended garden of herbs and plants; and take a seat at the long, com-munal tables. It’s warm, welcoming, and a place where design, food, and the com-pany of friends are (within limits) guaran-teed not to give you indigestion! Interieur Bistro is open daily from lunchtime until late, offering a quick lunch or a more (in)formal evening dinner. To ensure a place call: +32 471 763 177

AT ThE Xpo…You need energy for Interieur and at the Xpo grounds there are plenty of bars to stop off at and refuel. Criss-crossing the halls, you can pause at Bar Maison, Black Bar, Box Bar, Be Bar, and if you want a mouthful of glamour, treat yourself to the Oyster Bar.


Jérôme Rigaud and Alex Bettler: DesignMarketo (1)Herbs Logo for the Interieur Bistro (2) Freshly Cut (3)

Taste & Colours (4)

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dE INVASIE: tHe VILLA, BuDA ISLAND, 27+28 OCtOBer (MAP 33)

Along with its Design Battle, the Belgian platform for young designers can also be digested during the last weekend of In-terieur. Working alongside baristas, a lab will experiment with coffee, while Palm – another essential fortifier – will be doing some on-site brewing. www.deinvasie.be

TASTE & coloURS: GrOeNINGeLAAN 22 (MAP 24)

Throughout Interieur, Kortrijk-based Taste & Colours will be fusing food, atmosphere and design with a selection of food that can be enjoyed in a loft space with an equally enticing walled town garden. Din-ner can be booked via [email protected] or on +32 (0)56 404040 www.tasteandcolours.com

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bAVETTE/SpITVElo IN frONt Of tHe BuDA tOWer (MAP 18)

Looking like an invention from Chitty Chit-ty Bang Bang, can there be a more active way of getting your BBQ? A historian and an architect, the guys from Bavette, Tim Vanrobaeys and Mathias Vandenbulcke, show how their motto of “eat vegetar-ian, but spear an animal and smoke a fish when there is something to celebrate” tastes in real-time. •kartelle.be/keuken

pop IT Up wINE bAR & cAmp hoTEl:CONDéDreef 97 (MAP 5)

Kortrijk during October might not be the obvious place to be under the stars, but this year Interieur is definitely running day & night. Condé97 provides a pop-up wine bar and camp hotel in the city, where guests can sleep in a tent inside an old atelier that used to be tent canvas fac-tory – where else? Ten pimped-up tents can be booked for €65 per person or €85 for two. The price includes a mattress, a personal sleeping bag & shower facilities, with breakfast extra. All further info: [email protected]. The wine bar is open on 19-20-21/10 & 25,26,27/10 from 6:00pm until 11:30pm, and the camp hotel from 19/10-29/10 at 4:00pm until noon. letspopitup.wordpress.com

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Bavette, photo: Arian Christiaens (1)photos: Astrid Agemans/Kartelle (2/3)

Condé97 (4)

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85 / DAMN° INTERIEUR Kortrijk Guide 2012Controlling the Gira KNX / EIB installationGira push button sensor 3www.gira.com/pushbuttonsensor3

hall 5, stand 520

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loVEGRoVE IN ThE lowlANdSRoss Lovegrove in Kortrijk & Lille

The Eurometropole is a somewhat jargonistic-sounding name, with a geographic vagueness that could be applied to anywhere in Europe, where there is - you guessed it – a metropole. However, don’t let the blandness of the banner put you off, the axis of Lille-Kortrijk-Tournai, is working together in more than words. And with the dates of the Interieur Design Biennale and Lille’s Fantastic nicely overlapping, British designer Ross Lovegrove embodies its boundary-breaking endeavours in projects for both Interieur and Fantastic 2012.EMMA FIRMIN

Ross Lovegrove is one of Interieur’s Future Primitives and installing his UFO project at the Gare Lille Flandres. Engaged and en-gaging with design from its philosophy, concept and economics to componentry, production and post-use life, for some his organic forms are too slick and shiny, but like an iceberg such object focus is only the surface of the mind at work. As he says, “be-ing an industrial designer is not about go-ing to Milan and doing a couple of chairs,” and is adamant that design, like art, needs more conceptual debate. It’s not superflu-ous self-indulgence, but the belief that “strangeness is the consequence of innova-tive thinking” and that industrial design has to address questions of “conscious, moral-ity, making, resources, global cultures and differences.” He is aware that even the job description ‘designer’ has become a “dis-posable, non-specific title,” missing a defini-tion that needs to be “more involved in the philosophy of [its] time” and not reduced to just a question of money that doesn’t ex-ercise minds – whether you are making or consuming the product.

So Lovegrove, whose forms are rooted in “the deep past and the deep future”, must have eloquently screamed out for inclu-

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loVEGRoVE IN ThE lowlANdSRoss Lovegrove in Kortrijk & Lille

sion in Lowie Vermeersch’s Future Primitive project rooms at Interieur. At the BUDA Fac-tory in Kortrijk, visitors will see an installa-tion that was partly inspired by a Pininfarina CNR study in the mid-1970s, a concept car that Lovegrove describes as a “weird look-ing fish you could see swimming in the Amazon.” Testing ideas with its original designers in Turin and collaborating with a Columbia University architect, he has taken this form several stages further, to simulate the “purest aerodynamic form containing humans that I can create,” re-versing the logic and going for “instinctive override.” There’s no wheels, but a ‘”super digital flow that feels like new nature.” You will only be able to read the form through projections, which will be streamed, accel-

UFO by Ross Lovegrove on show in Lille during Lille Fantastic (1)

Sketch of the Future Primitivism car by Ross Lovegrove in Kortrijk (2)

Ross LovegrovePhoto: Siegrid Demyttenaere (3)

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erated and decelerated, Lovegrove aiming “to create an amazing, experiential dimen-sion, closer to art than design.”

The UFO experience at Lille will be simi-larly out of this world. Built in Montpellier, even Lovegrove is impressed by the scale of the object, which at the end of the day is still transport. Space, the objects that do/could fly through it and even extra-terrestrials is a subject that Lovegrove finds compulsive. On the one hand you have the serious scientific analysis by NASA and the likes, and on the other hand there are the little green men hunters. But as he showed with a poster of around 50 UFO typologies there is a biodiversity of these objects – some of which look plain wrong in their aerodynamic approach to the biosphere, while others…well maybe they could work.

And as for COS, it’s a city-based car project that has been actively bouncing around Lovegrove’s mind for some eight years, even getting to engineering stage. He sees Lille as somewhere that has not giv-en up on the car, but unlike other places like London is not infested by these “mini elephants.” Breaking free from the linear movement of cars, combustion engines and even hybrids, as well as challenging “product economics relative to industry standards”, COS would use I.A and solar energy, exemplifying Lovegrove’s idea


*taken from Lovegrove’s Future Primitivism state-ment, 2012

UFO by Ross Lovegrove on show in Lille during Lille Fantastic (1)

COS, car on a stick by Ross Lovegrove (2)

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of relating car to nature, and a way of tackling the dangerous detachment that the usual tin car promotes. And whether such a vehicle could or should happen in Lovegrove’s lifetime, it is part of his ‘future primitivism’ and search for the “genesis of form” that is a “…soft slow silent walk to view an object through the evolutionary spirit of mankind.” *•

www.rosslovegrove.comwww.eurometropolis.euwww.interieur.bewww.lille3000.euwww.lille-design.comwww.designregio-kortrijk.be

The Eurometropole was created in 2008 and incorpo-rates 147 Belgian and French communes. The Pop Up Design programme meanders through its passage, providing a snapshot that is long in exposure for design in the region (see page 120 for highlights.)

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Interieur Design Biennale: 20 – 28 October 2012Fantastic 2012: 6 October – 13 January 2013


AUBSVP

in de voormalige ingang van de cinema de la monnaie -dans l’ancienne entrée du cinema de la monnaie -

yves guns kenny bernaerts

gip- authentic food bart lens

painture recepturenouriturearchitecture

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INTERIEUR: ThE cITy EXpERIENcEBUDA Island highlights

The ‘Biennale in the City’ is a many-tentacled array of exhibitions, installations, pop-up events, talks, workshops, design-defined happenings and even concerts that will reach into the many corners of Kortrijk, extending its reach with the Interieur Extra programme (highlights, from p.102). Throbbing away at its centre is the BUDA Island, where the urban spaces it provides are ideal for exploring the many ways that design can be manifested, with projects from long-established designers, architects and artists, and young & upcoming creatives, together testing the boundaries of what design and a biennale looks, sounds, feels, thinks and tastes like.


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Project rooms ‘Future Primitives’ at Buda Island: Troika explores the line between light and architecture (1)Underwater by David Bowen(2) is a large-scale suspended installation that gives the impression of being under the surface of water.Future Primitive car by Ross Lovegrove (3)

FUTURE pRImITIVESBuDA ISLAND

RoSS loVEGRoVE BuDA fACtOrY, 1St fLOOrdAVId bowEN BuDA tOWer, 1St fLOOrTRoIKA BuDA tOWer, GrOuND fLOOr

One of Interieur’s headline exhibitions, the Future Primitives projects also find their way into the city of Kortrijk. Artist David Bowen (USA) presents ‘underwa-ter’, a large-scale suspended installation that uses Microsoft Kinect to collect re-al-time surface data from the local river Leie, which then articulates the project’s mechanics. Meanwhile, the collective of Eva Rucki, Conny Freyer and Sebastien Noel that makes up Troika (GB), inscribes one architectural space within another,

with a cathedral of 22 columns made of light, bent with lenses, to create a struc-ture that you can see but can’t touch. And at the crossroads between technology, materials science and intelligent organic forms, Ross Lovegrove (GB) uses compu-tational fluid dynamics and informs the software to define the ideal streamlined shape of his optimal streamlined vehicle, in an experience he says will be closer to art than design.

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INTERIEUR dESIGN AwARdSBuDA fACtOrY, GrOuND fLOOrWell over 200 entrants from 33 countries submitted designs to this year’s award, which was divided into two distinct cat-egories: ‘Object’ and ‘Space’. In the former category first prize was awarded to Elisa Honkanen from Finland, whose ‘Purist’ chair engages in a gravity game with rope, while in the latter the winner was the ‘De-formable Wall’ by Japanese creative plat-form Sandwich in cooperation with blue architects from Switzerland, a concept that focuses on the walls we often forget about. The jury was composed of jour-nalist Felix Burrichter, artist Jan De Cock, graphic designer Sara De Bondt, design retailer Sheikh Majed Al-Sabah, Torafu ar-chitects from Japan, together with design-ers Tomas Alonso, Oskar Zieta and Bruno Vermeersch.

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Object winner: Purist by Elisa Honkanen (1)

Object 2nd prize: Kishu by Maya Selway (2)

Object 3rd prize: Rings by Zascho Petkow (3)

Space winner: Deformable Wall by Sandwich + blue architects (4)

The jury © Wouter Van Vaerenbergh (5)

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Please visit our website www.royalbotania.com to discover our collection and to find your Royal Botania specialist.

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ThE bATTlE by dE INVASIEBuDA ISLAND, VILLA, 27-28 OCtOBer Featuring over 40 designers and 20 open workspaces, the Belgian design platform De Invasie presents The Battle, where you can both see and buy the work of young designers, and also discover how they make their products. The Warriors include MaaK, Joeri Reynaert, Stefan De Pauw, Atelier Bonk, Lien Hereijgers, Evert Martin, Ambet Manalo, Jolien Holvoet, Stal collec-tief, Margo Slingerland, Margerita Sanders, Julie Van Mulders, NOT TOO ARTY, Marl-ies Davans, Ilse Acke, Black Balloon, Cari-boudeficelle & Katja Van Breedam.www.thebattlekortrijk.be

Atelier Blanco, Gent (1)Atelier Obi-One, Heule (Kortrijk) (2)ZWERT (3)Laure Dever (4)Vostokring by Lien Hereijgers (5)STAM (6)

VAi workshop, © VAi (7)

INTERIoRcITy*BuDA ISLAND, VILLA (MAP 4)

A collaboration of Interieur, the Flemish Architecture Institute (VAi) and architec-ture and interior architecture students from Belgian and Dutch schools. This workshop examines the relationship be-tween the inner life of buildings and the city, between the fair and the city and be-tween people: those living in Kortrijk and visitors to the Biennale. www.vai.be

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*The workshop is also related to the ambitions laid out in the ViA Vlaanderen in Actie Plan, the Vokaplan Kortrijk and by the Flemish Government Architect, engaging with the initiatives of Design-cityKortrijk and BUDA::lab. School of Interior Architecture, Sint Lucas School of Architecture


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Sanitaryware, bathroom furniture, bathtubs, shower trays, wellness products and accessories: Duravit has everything you need to make life in the bathroom a little more beautiful. More informations? Duravit BeLux Bvba-Sprl., Tel. +3226560510, Fax +3226560515, [email protected], www.duravit.be

BE_Damn_DL_002_150x210.indd 1 07.09.12 11:05



Opa Piet by Chris Ruhe (1)

Marius Op ’t Eynde / MariusPetrus (2)

Rendu by Casalto (3)

Awareness Award winner: Wrapped Carpet by As-sociated Weavers (4)

BakZit by Fermetti for ATELIER BELGE (5)

Makiko for Toegepast 17,Z33 Photo: Kristof Vrancken

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VENTURA INTERIEURBuDA fACtOrY (GROUND FLOOR & 2ND FLOOR)

BuDA GALLerY (GROUND FLOOR)

The opening of the BUDA Factory pro-vides Organisation in Design with a wide-opened welcome to host a showcase of new talent that responds to its architec-tural setting, presenting a diverse range of international young designers, new brands, academies and institutions. In-cluding those who will show at the Xpo, Ventura Interieur exhibitors will number more than 70. Especially after Ventura Project’s success in the Lambrate district of Milan, the partnership with Interieur is a no-brainer when it comes to the bien-nale-city equation. www.venturaprojects.com

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SoU FUjImoTo: IN ThE cloUdSBuDA GALLerY (GROUND FLOOR)

One of the team involved in the Toyo Ito-curated Japanese pavilion at this year’s Venice Architecture Biennale, which won the Golden Lion for National Pavilions, for Interieur architect Sou Fujimoto presents an installation that reflects his fascination with those fluffy things in the sky, previ-ously imagined as a series of irregular geo-metric American tulipwood ‘clouds’ that float on transparent Plexiglass legs. •www.sou-fujimoto.net

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FUTURE FoRm lAb BuDA fACtOrY (GROUND FLOOR)

How can innovative soft- and hardware radically change the way in which we are dealing with forms and environments? De-sign possibilities based on the principles of generative design respond in Flemish re-search, experimentations, prototypes, DIY installations and produced objects by the Experimental Media Research Group of Sint Lucas University College of Art & Design (Antwerp), Unfold (Antwerp), Noumenon (Brussels) and MGX by Materialise (Leuven). •


L’Artisan Electronique by Unfold & Tim Knapen.In l’Artisan Electronique, pottery, one of the oldest artisanal techniques for making utilitarian objects, is combined with new digital media. Photos by:Liesje Reyskens (1)Kristof Vrancken (2)Unfold (3)

AI.MGX by Assa Ashuach for .MGX by Materialise (4)Bloom by Patrick Jouin for .MGX by Materialise, photo © Thomas Duval (5)

In the Clouds by Sou Fujimoto (6)

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for beams aluminium radiator and accessories www.vasco.eu

form follows emotion

design by studio segers

adv Vasco damn.indd 1 20/09/12 09:03

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pIET hEIN EEKBuDA tOWer (3D FLOOR)

His scrapwood cupboard from 1990 has been described by Piet Hein Eek as his personal “reaction against the prevalent craving for flawlessness.” It’s a piece and approach that con-tinues to strike a joyful chord and evolve, with the Dutch de-signer presenting a selection of his self-initiated works that in-cludes items from the scrapwood collection, the waste table in plywood and the old lampshade lamp. •www.pietheineek.nl

bUdA ARTS cENTREBuDAVIStA At BuDASCOOPThree films and a performance-installation that focus on design and interiors from an-other perspective:20/10, 8:15pm: LuCIeN HerVe, PHOtO-GrAPHe MALGre LuI (première), doc / Gerrit Messiaen, 2012 21/10, 8:15pm: NOrtH BY NOrtHWeSt, thriller / Alfred Hitchcock, 195922/10, 8:15pm: ANtWerPeN CeNtrAAL, doc / Peter Kruger, 2011, with Johan Leyson22/10, 6pm: WeLCOMe tO tHe JuNGLe, open studio with Andros Zins-Browne, who talks about the sensory experience of his soon to premiere performance-installation. •Info & details: +32 56 22 10 [email protected] /www.budakortrijk.be


Oak chair by Piet Hein Eek (1)

Lotus Leaf by architectChang Yung Ho for Alessi.The lotus plant is a favor-ite food of the Chinese people. Lotus leavesare also used to wrap or serve food. We picked a lotus leaf and let it drie as a reference. (2/3)

Lucien Hervé, a documentary by Gerrit Messiaen, avant-première on 20/10 at 20:15pm (4)

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(UN)FoRbIddEN cITy, AlESSIBuDA tOWer (5TH FLOOR)

Bridging cultures, this exhibition shows what happened when the Italian company Alessi asked eight Chinese architects to re-interpret one of the most archetypal of their products, the tray, in order to explore the potential of Chinese product design. Cu-rated by Gary Chang, his work is joined by Chang Yung Ho, Liu Jiakun, Ma Yansong, Ur-banus, Wang Shu, Zhang Ke, and Zhang Lei.www.alessi.com


IMAGINE DESIGNdeltalight.com

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bRoElmUSEUmBuDA ISLAND, BrOeLKAAI 6 (MAP 2)

The ‘Vierjaarlijkste Prijs Vormgeving’ is a prestigious award in the sector and is pre-sented by the Province of West-Flanders. The exhibition opens to the public on 19/10. www.kortrijk.be/broelmuseum

odIloN cREATIoNSVAArtStrAAt 130 (MAP 4)

Expo & creative network that integrates con-temporary organic materials and natural ele-ments in architecture. Featuring Jan Vander-beken (Odilon Creations), Frank Lefebvre (Bleu Nature) and Philippe Rigaux (Art Propos).

GySElINcK dESIGN + wIjNEN dE clERcK +WIJNGAArDStrAAt 26-28 (MAP 6)

BISSeGeMSeStrAAt 65 (MAP 7)

Design exhibition (20-30 October) with work of Michel Charlot, Alain Berteau & Objekten, Sylvain Willenz & Chevalier Edi-tion, Matthieu Lehanneur, The AlfredCol-lection, LABT and Arflex: sixtyearsofhisto-ry, a.o. Also on show will be Millesime, an original look at the relationships you can build between wine & design.

KATho & co: hUb01 DOOrNIKSeSteeNWeG 145 (MAP 11)

‘HUB01’, a mobile, personalised and afford-able student-housing terminal. Focused on flexibility and mobility the idea responds to the idea of learning anytime, anywhere and in every way. A project from Katho Universi-ty College in collaboration with Vitra, Modu-lar, Niko, AVC, Centric, Ideal Standard, Quick-Step, Recticel, Remmerie’s, VSK, Pilkington, Kortrijk, Flanders DC, and many others.www.hub01.com


STAl 13KLeINe SINt-JANSStrAAt 13 (MAP 15)

STAL13 is an atelier where old objects get a much-needed makeover by Peter Ver-meulen. During the Interieur Design Bien-nale, Stal13 will be organising an exhibi-tion open daily and welcome to all.

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Odilon Creations (1)

TheAlfredCollection by by Maison Marie Mees and Cathérine Biasino at Ghyselinck design (2)

HUB01by the KATHO students (3)


Home influences 18-22 JAN. 2013PARIS NORD VILLEPINTE www.maison-objet.comThe show for home-fashionTrade only.Visitors: PromosalonsTel. +32 (0)2 534 98 98 [email protected]

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odIloNBuDA tOWer (5TH FLOOR)

Looking like an invention from Chitty Chit-ty Bang Bang, can there be a more active way of getting your BBQ? A historian and an architect, the guys from Bavette, Tim Vanrobaeys and Mathias Vandenbulcke

m.KINT bIcyclESPrOOSDIJStrAAt 21 (MAP 21)

Create your own Marcel Kint bike or check out ‘The Magnificent 7’, customized bicycles based on the profiles of seven famous Belgians.

howEST INdUSTRIAl dESIGN cENTERMArKSeSteeNWeG 58 (MAP 23)

A broad portfolio from Howest Industrial (Product) Design graduates, who have gone on to work for Philips, Etap, Barco, Greenpan, Barbecook, Deceuninck, a.o. www.industrialdesigncenter.be

dEwEER GAllERy ‘RE-opENING’tIeGeMStrAAt 6A, 8553 OteGeM (MAP 26)

The recently renovated & expanded gal-lery presents a three part group-show featuring the works of 25 artists, includ-ing Stephan Balkenhol, Monica Bonvicini, Keren Cytter, Jan Fabre, & Alexandre Singh.www.deweergallery.com

RENATEX : ART ANd FAbRIcSJAN PALfIJNStrAAt 20 (MAP 25)

Proving that the heritage of Kortrijk’s tex-tile industry is not consigned to past his-tory, local company Renatex presents an exhibition combining materials & art.


cARRElAGE dU mARAIS + VAlERIE TRAAN GAllERy + ThomAS NAchTERGAElEVeLDStrAAt 73 (MAP 16)

A meeting of art, design and architec-ture. In a part of the former Vetex factory that is being restored by interior architect Thomas Nachtergaele, artist Benoît Van Innis, who already has a track record of successful collaborations with renowned architects such as noaArchitecten and Robbrecht&Daem, combines his work Portuguese partner Bela Silva, designer of many sculptures and tiles for public areas.www.carrelagesdumarais.be, www.valerietraan.be

Bela & Benoît at Interieur Extra, represented by Val-erie Traan gallery. Photo © Fien Muller (1)

The Magnificent 7 by Marcel Kint (2)

Christophe Denys at Renatex (3)

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NEY+Partners, Glass roof of the National Maritime Museum - The Netherlands © Jean-Luc Deru – JDS Architects Julien De Smedt, New Holmenkollen Ski Jump - Norway © JDS Architects – Frederic Haesevoets Architecture, Duplex in Paris - France © Frederic Haesevoets Architecture – Vers plus de bien-être V+, Private house in Châtillon - France © Maxime Delvaux Bureau Greisch, Millau Viaduct - France © Jean-Luc Deru

WB A promotes ∑®chitects and rel∑ted p®ofessions (pl∑nne®s, l∑ndsc∑pe®s, photog®∑phe®s, etc.) f®om B®ussels and W∑lloni∑ on the inte®n∑tion∑l st∑ge

COME AND MEET US

At the Istanbul Design Biennialfrom 13 October to 12 December 2012

At the Hong Kong Business of Design Week from 3 to 8 December 2012

Discove® the t∑lents of ∑®chitects from Belgiumwww.wb∑®chitectu®es.be

CONTACTWallonie-Bruxelles Architectures 12 Boulevard Baudouin, B-1000 BrusselsT +32 2 421 83 [email protected]

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The prestigious champagne house Veuve Clicquot has teamed up with Belgian design label Fusiontables for a somewhat heavenly sort of project. And what, you might ask, is the result of this curious collaboration? Well, an elegant dining table that transforms into a billiards table, that’s what. This was not at all a frivolous choice of object, for everyone knows that the game is popular worldwide. And to nicely round things off, the design agency Saluc created an exclusive range of balls in Veuve Clicquot’s beloved yel-low. The numbered series of ‘Veuve Cliquot by Fusiontables’ tables, in which precious materials were employed by highly skilled Belgian craftsmen, is presented as a very special limited edition of 99. This innovative product in the emblematic Veuve Clicquot colours thus perfectly illustrates the fa-mous champagne brand’s love for design, expounding upon the link between inno-vation and the French art de vivre, two es-sential values it heartily upholds. The table premiered in Brussels during the opening of Design September 2012.

Since its beginnings in 1772 Veuve Clicquot has always put quality before quantity. To-day it affirms its bold and modern approach by taking part in various events around contemporary design and by working with various artists. Many designers and archi-tects of international renown have mean-while contributed to different projects. An example of a recent realisation is the thor-ough renovation of the Hôtel du Marc in Reims, France by architect Bruno Moinard, complete with a gazebo in the garden de-signed by the Campana Brothers. •


A collAboRATIoN ThAT clIcKSVeuve Clicquot meets Fusiontables


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bRUSSElS________________________________APertO CHIuSODesign Flanders Gallery, BrusselsUntil 04 November 2012 Opening and closing. This applies to many things in our daily lives. If well designed, it is an unremarkable aspect. If things don’t run smoothly, then the item can be the source of consider-able annoyance. An infinite number of components, systems or objects make this state possible. On show is enough material to shake a stick at.www.designvlaanderen.be

________________________________JuLeS WABBeSfurniture DesignerBOZAR, BrusselsUntil 13 January 2013Jules Wabbes was one of Belgium’s lead-ing designers of the post-war period. This exhibition presents a complete overview of his work as a furniture designer, from his earliest models, such as a tabouret, to furniture for student accommodation, with a focus on the Foncolin building and on his participation in the Milan Triennales of 1957 and 1960.www.bozar.be

________________________________tAPIS trIDIMeNSIONNeLLibrairie Quartier Latin, BrusselsUntil 31OctoberDelphine Beau Morandini recycles materials that were once part of our daily life, discarded worn-out textiles such as old bed sheets or jeans. Han-dling, transforming and combining them, forming volumes and enhancing their appearance in order to create a


multipurpose 3D carpet to be used by several people to sit or lay down upon, to cover oneself or to hide in, to engage in conversations... www.cfc-editions.be________________________________PArQue DO fLAMeNGO La Loge, BrusselsUntil 03 November 2012Belgian artist Sophie Nys filmed

the ‘Parque do Flamengo’ in Rio de Janeiro. This semi-documentary’s main character is the park designed by the landscape architect Roberto Burle Marx between 1954 and 1959. Simultane-ously a painter, sculptor, poet and botanist, he is known worldwide as one of the greatest landscape architects of the 20th century. www.la-loge.be

Jules Wabbes with a prototype of his stainless steel lamp at the XIth Triennale, Milan, 1957 (right)

Tapis Tridimensionnel at Librairie Quartier Latin. A graduation project developed as part of a Master’s of Textile Design course at the Brussels Fine Arts Academy.

Sweetietas by Awardt. Photo: Eddy Fliers


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________________________________

WHAt’S uP Flore, BrusselsUntil 26 October 2012Galerie Flore initially based in Paris, has recently moved to Brussels, bringing with it a love for a mix of styles and a taste for rare objects. Located in a beau-tiful Art Nouveau building, a stimulating dialogue has been created between the architecture and the art on display. Louis XVIII furniture stands alongside contemporary offerings by Zaha Hadid, Jurgen Bey, and many others.www.galerieflore.com________________________________INterSeCtIONS#2Atomium, BrusselsUntil 06 January 2013Symbol of modernity, technical prow-ess and architectural statement, the Atomium has been a place dedicated to creation since its opening in 1958. Natu-rally the ‘most Belgian Brussels building’ pays special attention to modern design. ‘Intersections’ offers a cross-sectional and innovative look at young Belgian creation, with three Belgian designers presenting their work and thoughts about textile, urban and industrial design.www.atomium.be

________________________________XX MODeLSYoung Belgian architectureBOZAR, BrusselsUntil 25 November 2012N|I|C|H|E is a selection of 20 promising young architectural practices, compris-ing of 20 models of one of their first large-scale projects, and 20 talks. The

end of a series of micro-exhibitions held here over four years is celebrated by the publishing of a catalogue bringing to-gether all the practices for one last time.www.bozar.be________________________________LeIGH LeDAre: LeIGH LeDAre, et AL. WIELS Centre for Contemporary ArtBrusselsUntil 25 November 2012Comprising of over 100 pieces, including examples from nearly all his photo-graphic series to date, as well as video, text-based, and several newly produced works never before shown. Ledare uses photography, archival material, and text to explore human agency, social rela-tionships, taboos and the photographic, in equal turns. www.wiels.org

________________________________WItHOut (Jonathan Monk)Meessen De Clercq, BrusselsUntil 10 November 2012Without is about the artist without the artist. The beginning of Jonathan Monk’s work – and one of its primary points of investigation – typically emerges from


Nicolas Todd & Damien Fitch at Galerie Flore

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Leigh Ledare, Personal Commissions, 2008: Let theGood Times Roll. 1 Blond, 53 yrs old, curvy, buxom, slim,clean, petite. No diseases or drugs. Seeking healthy, hon-est, reliable, financially secure younger man for discreetsensual fun. Image courtesy of the artist, Pilar CorriasGallery, London, and Office Baroque, Antwerp. Jonathan Monk’s studio, © Jonathan Monk


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the point at which other artists’ ideas culminate into works of art. Artworks are shown by a number of international artists who continue this process of, and approach to, the production of art. www.meessendeclercq.be________________________________HIGH fASHION LOW COuNtrIeSMAD, BrusselsUntil 26 OctoberThis is a vivid example of how relevant entities and cutting-edge designers from Belgium and the Netherlands take note of changing times. The selected designers present unique pieces result-ing from their most comprehensive research on new technologies and in-novative approaches to sustainable de-sign and traditional craftsmanship. Also shown are their research diaries, video interviews and other editorial content.www.madbrussels.be

________________________________

ANTwERp________________________________NeW CerAMIC SCuLPtureS BY tHOMAS SCHütteMiddelheim Museum, AntwerpUntil 13 January 2013German artist Thomas Schütte has created ceramic sculptures for the inau-


guration of the new exhibition pavilion Het Huis. Presented are fragile works in terracotta, for which this protected environment forms the perfect setting. Schütte’s works have been exhibited here on numerous occasions, but this is the first time the artist has had a solo exhibition at the Middelheim.www.middelheimmuseum.be________________________________GerrIt tHOMAS rIetVeLDStudio Job Gallery, Antwerp 11 October 2012 - 11 January 2013A number of outstanding works and several idiosyncratic pieces are shown in this exhibition. Particularly impres-sive are the scale models Rietveld produced himself. These works have seldom been exhibited since 1990, and then only in museums, so this is indeed a great opportunity to see some of Rietveld’s masterful furniture items. www.studiojob.be

________________________________MADAMe GrÈSSculptural fashionMoMU, AntwerpUntil 10 February 2013Madame Grès felt herself as a kind of sculptor, draping or pleating the fabric directly onto the model without artificial devices and mostly without using scissors and needles, so that she also came to be known as the pioneer of seamless garments. In the 50 years of her career, her work went through

a range of stylistic periods, from Hel-lenistic, draped evening dresses to modern, minimalist daytime garments and stylish beachwear.www.momu.be

________________________________

hASSElT________________________________DreSSING tHe 20tH CeNturYWomen’s fashion in the Designer eraModemuseum, HasseltUntil 06 January 2013The 20th century was characterized by extremely diverse fashions that followed each other at a breathtaking rate. The status of the designer was also redefined within this context. This

High Fashion Low Countries. Photos: Magali Elali

Model of Rietveld’s Philips Pavilion, World Expo ‘58, Brussels

Madame Grès. Sculptural Fashion.

Photo © Joris Casaer


Madame Grès. Sculptural Fashion.

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exhibition focuses on fashion designers from Limburg, a region that continues to generate a diverse group of fashion talents -Raf Simons, Maison Martin Margiela, Les Hommes, and Sofie Claes, to name a few.www.modemuseumhasselt.be

________________________________

GhENT________________________________DANIeL BureNLe Décor et son DoubleS.M.A.K., GhentUntil 04 November 2012For the ‘Chambres d’Amis’ exhibition in 1986, the French artist Daniel Buren applied his familiar banded motif to the guestroom in the house of the art collectors Annick and Anton Herbert. He also installed a copy of the room in the museum at the time. This public half of ‘Le Décor et son Double’ is shown again for the first time and is also being incor-porated into the S.M.A.K. collection.www.smak.be________________________________CHAMBreS D’AMISCollection presentationS.M.A.K., GhentUntil 04 November 2012As part of TRACK, S.M.A.K. brings together several works created for the ‘Chambres d’Amis’ citywide exhibition in 1986, unique in its departure from the museum building and its introduction of 51 works of contemporary art into private houses in Ghent’s city centre. The artists: Christian Boltanski, Günther

Förg, François Hers, Joseph Kosuth, Mario Merz, Helmut Middendorf, Bruce Nauman, Oswald Oberhuber, Royden Rabinowitch, Norbert Radermacher, Paul Thek, Jan Vercruysse, Lawrence Weinerwww.smak.be________________________________foAM – Borrowed Scenery Snoepwinkel Vooruit, GhentUntil 04 November 2012Brussels collective FoAM attempts to develop new forms of society modelled on the world of plants. Plants are sustainable, recycle their own waste, produce their own energy, feed the soil instead of polluting it, and clean the air. During ‘Electrified’, FoAM builds a new world called Borrowed Scenery in the Snoepwinkel – the small building next to Vooruit’s box office. Visitors can explore this ethno-botanical laboratory at liberty. www.vooruit.be

________________________________CIrCuMStANCe | tomorrow the ground forgets you were hereWalpoortstraat, Lammerstraat and Het Zuid (square), GhentUntil 04 November 2012Listen to the city; hear the thoughts of the coffee shop manager, the choco-latier, the lady from the tobacco shop, the library desk clerk. Circumstance creates an audio walk, a unique experi-ence with text, music and background noise. Two streets and a square become a reality film set in the place you are walking around.www.vooruit.be ________________________________

moNS________________________________CLAuDe AïeLLO & LeS DeSIGNerSGrand-Hornu Images, HornuUntil 16 December 2012Claude Aiello is involved in the reinvigoration of contemporary crafts in Vallauris, the cradle of ceramic production in France, bent on finding new ways to create ceramics, contact-ing designers and offering them his expertise and technical skills. Together their combined talents have given birth to original works. www.grand-hornu-images.be

Dressing the 20th Century, © Anders Edstrom

Installation by Mario Merz, Chambres d’Amis, 1986

FoAM, Borrowed Scenery Mathieu Lehanneur, the brain behind the so-called Age of the World containers made of enamelled ceramic, by Claude Aiello in Vallauris.

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lIèGE________________________________reCIPrOCItY DeSIGN LIÈGe Various locations throughout Liège05 - 28 October 2012 RECIPROCITY design liège is the new name and sixth outing of the International Design Biennial in Liège. It’s a title that is reflected in the event’s programme, which underlines some of the ethical values that define design: exchange, respect and generosity. Committing itself to exploring social innovation in this and future editions, the role of design and of designers in what is a process of change is explored in different ways, from scales to system-ics, memories to masterplans, and one of the aims of event is to recognise and translate the potential of a social project into a new prototype of product-service, highlighting the frameworks that rationalise the intentions of local actions to make them feasible and accessible at the public level. At the Meeting Point and the Mapping the Design World project, visitors can immerse themselves in every aspect of the event and its theme: social design and the way it manifests itself in a worldwide context, with a focus on the interests of the entire city and its population. The biennial features the key exhibitions Memorabilia, Craft&Industry, Welcome to Saint-Gilles, and KidsDrivenDesign, plus guest shows, conferences and projects that involve everyone from the city’s shopkeepers to its students.


Check website for details of the open debates relating to Mapping The Design World/Meeting.Also free and interesting: Public and Collaborative days, 27 – 28 October, seminar and philosophy talk organised by DESIS (Design for Social Innovation and Sustainabilty) network and moderated by its founder, Ezio Manzini.www.designliege.be

MINIMATO by Nils Holger Moormann / Trames-Wefts

Heidelberg Project / Mapping the Design World

Connecting Gardens by Martina Muzi (Design Academy Eindhoven) / Welcome to St-Gilles

Miroir, Miroir by David Richiuso (Defact Studio) © Sebastien Cuvelier / MEMORABILIA designing souvenirs

KDD project / Kids Driven Design


MINIMATO by Nils Holger Moormann / Trames-Wefts

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AGENdA ThE bIG woRld ARoUNd bElGIUm________________________________

pop Up: dESIGN IN ThE lIllE-KoRTRIjK-ToURNAI EURomETRoplE________________________________futurOteXtILeS 3 Le Ceti, L’UnionTourcoing, Roubaix, Wattrelos13 October - 30 December 2012 New, incredible materials, microencap-sulated lace, and magical textiles are at the heart of this exhibition whose com-mon thread is ultra-lightweight fabrics. Fashion, contemporary art and industrial objects are featured, with a focus on bio-textiles, smart textiles, recycling, and composite materials in the many and various fields of geotextiles, architecture, transport, housing, furniture, sports, protection, medicine and well-being. The exhibition is also presented on the occasion of the inauguration CETI, the European Centre for Innovative Textiles.www.ceti.com________________________________LIVING DeSIGN Gare Saint Sauveur, Lille19 - 28 October 2012 A look behind the scenes reveals a space of multiple components: fabulous ideas for children, a manufacturing laboratory of unusual objects, experimental proj-ects involving unsuspected resources. Living design provides a showcase of ambitious projects that exceed the limits of our imagination. Designers, design schools and businesses come together in an exhibition to explore, live and experience.www.designregio-kortrijk.bewww.weekvanhetontwerpen.be


________________________________DeSIGN fOr CHANGe L’Imaginarium, Tourcoing 26 - 28 October 2012 Nearly 20 international design schools are participating in the second edi-tion of Design for Change. All for the purpose of reflecting on design and its uses, to launch innovative ideas and new practices in Lille. The new works are anchored in the heart of the selected archetypical neighbourhoods, chosen as archetypical changing places, just like those found throughout the world.imaginarium-society.org

________________________________LOOP.PH eNerGY LABParc Jean Baptiste Lebas / Gare Saint-Sauveur, Lille06 October 2012 - 13 January 2013 Along with an expo on sustainable design, creative workshops are on offer for visitors to explore the energy potential of fruit and vegetables, use algae to produce biofuel, make bioluminescent lanterns and more! And the park has been transformed into a mystical, futuristic place by illu-minated works of art, drawing a poetic line between electricity and energy of plant origin.www.lille3000.eu/gare-saint-sauveur

________________________________LILLe DeSIGN - POurQuOI uN COrBeAu reSSeMBLe à uN BureAu? (Why does a raven look like a writing desk?)Ventura Interieur, Kortrijk Xpo20 - 28 October 2012 Lille Design offers a journey to the centre of the imagination, through the works of 20 designers from the Euro-region. Just as design generates an experience of use and sensation, this exhibition changes the way we look, inviting the visitor on a novel journey of empathetic, unex-pected, human design, and so offering a way to restore one’s dream of daily life.www.lille-design.com

Veasyble. Unfold a beautiful intimacy, a set of objects, 2010 by GAIAdesign © GAIAdesign. Photo: Luca Nelli

Bocal à poisson by Marc Ange, 2012 Chimère ÉditionLe Verger Énergétique © Loop.Ph


www.viteo.com

20 – 28 Oct, Hall 3 / Booth 316

See you in Kortrijk:

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________________________________

lIllE FANTASTIc________________________________MétAMOrPHOSeS urBAINeS Throughout Lille06 October - 13 January More than 25 metamorphoses transform the surrounding metropolis: a house that has fallen from the sky, a flying saucer that welcomes travellers from the train station, while a tousled giant surprises those at the station... these feasts outside of the norm can be found in the four corners of the city during the Fantastic festival.www.fantastic2012.com

________________________________PHANtASIA Tripostal, Lille Centre06 October - 13 January In Phantasia an unbridled imagination reigns free. At the Tri Postal artists take the visitor outside of the real and the ordinary during a stroll that leads into in-explicable, magical and fictional worlds. Ten artists are responsible for the ten extraordinary works to be found here.www.fantastic2012.com________________________________LuCY + JOrGe OrtA Fouilles FantastiquesThroughout LilleOctober - December 2012When scouting round in Lille, the artists Lucy + Jorge Orta found some strange bones, seeming to belong to a huge creature. Surely there was a mysterious


skeleton hiding underground... To help them in their quest, they appealed to the children of the metropolis. Their search was successful - the animal has been exposed!www.fantastic2012.com________________________________ANAtOMIeS De L’étrANGeMusée d’histoire naturelle Lille city centre19 October - 03 March In composing this exhibition, the Museum of Natural History had the wonderfully fresh intention of question-ing the notion of fantasy within its collections. The extraordinary monsters and objects on display demonstrate that which is remote, misunderstood or fantasised about..www.fantastic2012.com________________________________LA VILLe MAGIQueLaM, Musée d’Art Moderne, d’Art Contemporain et d’Art BrutVilleneuve d’AscqUntil 13 JanuarySince the end of the 19th century, the city has played the main character in some fantastic tale for certain artists... Magical City exhibition offers a plunge into various urban myths of the interwar period, when the city seemed to amass all the fantasies and fears of the Western world. Brought together are over 200 paintings, drawings, collages, photo-graphs and films.www.fantastic2012.com________________________________OtHerWOrLDLYOptical delusions and small realitiesMUba Eugène Leroy , Tourcoing05 October - 13 JanuaryOtherworldly: Optical Delusions and Small realities highlights the phenom-enon of the renaissance of interest among artists of the world for miniature

buildings and descriptions of artificial environments or alternative realities, handmade at a small scale or in the form sculptures, as subjects for photography or video.www.fantastic2012.com________________________________rOBert & SHANA PArKeHArrISONMaison Folie le Colysée, Lambersart 17 November - 13 JanuaryThe dreamlike, poetic, and decidedly unreal universe of Robert and Shana ParkeHarrison plunges the viewer into a peculiar environment, halfway between dream and reality. At once fantastic and realistic, their work provides a surreal vi-sion of the world, a universe that leaves a whole lot of room for imagination.www.fantastic2012.com________________________________frANçOIS SCHuIteNDeNteLLe SteLLAIre LA rAMBLARue Faidherbe, Façade Voix du Nord, Central Lille 06 October - 13 JanuaryA work of fantasy, La Rambla is an extravagant, illuminated work of art designed by François Schuiten, a Belgian comic book artist and scenographer, and created by Ricardo Basualdo. This instal-lation measures 200 metres high and is made up of more than 5,000 LED bulbs, transforming the street into a palace of interwoven lace comprised of lights.www.fantastic2012.com

La maison tombée du ciel© Jean-François Fourtou, Courtesy JGM. Galerie, Paris

James Prinz Photography. Courtesy of the artist (Nick Cave) and Jack Shainman Gallery, New York

Frank Kunert, Children ! 2006, C-Print © Courtesy of the artist


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________________________________

EINdhoVEN________________________________DutCH DeSIGN WeeK Various locations throughout Eindhoven, Netherlands 20 - 28 October 2012Taking place in perfect parallel with Interieur 2012 is the Dutch Design Week. Eindhoven, the veritable capital of design in the Netherlands, positively bursts with displays of industrial design, products, graphics, textiles and fashion, spatial and service design, and food, to fulfil a public yearning for innovative finds. With a daily calendar full of activi-ties including exhibitions, workshops, seminars, lectures, award-giving ceremonies, and even a mini-festival, there is truly something for all tastes and temperaments every day of the week. The whole city exudes the keen sense of enthusiasm brought by a staggering amount of boundless creativity from hundreds of renowned designers and young talents. An atmosphere of pride and good-spiritedness prevails. Thrilling ideas, mind-blowing experiments and extraordinary collaborations are what this nine-day week promises, with an array of themes that explore co-creation, design education, design thinking, sustainability, crafts and future concepts. And the designers are not only keen to


Crafting Sustainability: experiments with upholstery are performed in the carpenters’ workplace

Designing Out Crime (DOC) at STADHUIS MEETS DESIGN

From the One +1 series by Daniel Eatock 76: Cabinet Project at Onomatopee

share their wares but also their thoughts on what exactly design means to them, such as Stampiet’s Piet Bergmann who says: “A good concept even makes Ital-ians forget about their pasta.”www.ddw.nl

Stummerer / Hablesreiter / Loeckinger / KoebFood Culture: Eating by Design at the Designhuis

Beyond the Body by Imme Van Der HaakRCA Collective 2012 at Sectie C

From This to These: Progressive copying one form, endless ideas, by Niko Leun at the Graduation Show 2012, Design Academy Eindhoven


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