Dave TuckerInternational House Santa ClaraMacmillan EnglishKaplan International

Making language

stick

SUCCES

implenexpectedoncreterediblemotionaltory

Made to Stick (Dan Heath & Chip Heath, Random House 2008)

Baddeley’s model of memory

What did you say again…?Working memory

• I wish I hadn’t given up playing the piano. If I hadn’t, I could’ve been a concert pianist.

• I wish I’d learnt Japanese when I had the chance.

• I wish I was better at getting out of bed in the morning.

• I wish I hadn’t drunk that third glass of wine last night. I’m feeling a little tired today.

• I wish I was more organised and didn’t leave things to the last minute.

Making language memorable

Repetition

Personalisation

Motivation

ChunkingAssociatio

ns Contextualisation

Affective factors Physicality

Decision making

Taken from. http://uwaterloo.ca/counselling-services/curve-forgetting

Our job is to intervene in the process of forgetting.

Lexical FurnitureThe method of loci

stick

credible

retrieval

moon

chunk

forgetting

The power of the absurdbudgerigar breeding

weight training trainspotting

clay pigeon shootingflower arranging

wine tasting

ice sculptingwindsurfing

folk dancing

The inner workbench

• Intense focus on form

• Highly controlled AND personalised

• Caters for all types of learners

• Working memory at its most pure!

• Stimulate

• Rehearse

• Rock ‘n’ Roll!!!• Recycle

Thank you for

listening!