View
217
Download
1
Embed Size (px)
Citation preview
Inventory
• Inventory is a stock of anything held to meet some future demand. It is created when the rate of receipts exceeds the rate of disbursements.
ABC Analysis
10 20 30 40 50 60 70 80 90 100
Percentage of items
Per
cen
tag
e o
f d
oll
ar v
alu
e
100 —
90 —
80 —
70 —
60 —
50 —
40 —
30 —
20 —
10 —
0 —
Class C
Class A
Class B
Q1 – How Often to Order – Example #1 Product Data.
Annual Demand, D of 112 unitsCost $5.00Ordering Processing Cost, S of $2.00 per orderAnnual Holding, H cost is 20% of the cost or $1.00 per unit per year
Number of Orders Order Order Average Holding TotalPer Year Cost Quantity Stock Cost Cost
1 $2.00 112.00 56.00 $56.00 $58.002 $4.00 56.00 28.00 $28.00 $32.003 $6.00 37.33 18.67 $18.67 $24.674 $8.00 28.00 14.00 $14.00 $22.005 $10.00 22.40 11.20 $11.20 $21.206 $12.00 18.67 9.33 $9.33 $21.337 $14.00 16.00 8.00 $8.00 $22.008 $16.00 14.00 7.00 $7.00 $23.009 $18.00 12.44 6.22 $6.22 $24.22
10 $20.00 11.20 5.60 $5.60 $25.60
Q1 – How Often to Order – Example #2 Product Data.
Annual Demand, D of 1120 unitsCost $5.00Ordering Processing Cost, S of $2.00 per orderAnnual Holding, H cost is 20% of the cost or $1.00 per unit per year
Number of Orders Order Order Average Holding TotalPer Year Cost Quantity Stock Cost Cost
1 $2.00 1120.00 560.00 $560.00 $562.002 $4.00 560.00 280.00 $280.00 $284.003 $6.00 373.33 186.67 $186.67 $192.674 $8.00 280.00 140.00 $140.00 $148.005 $10.00 224.00 112.00 $112.00 $122.006 $12.00 186.67 93.33 $93.33 $105.337 $14.00 160.00 80.00 $80.00 $94.008 $16.00 140.00 70.00 $70.00 $86.009 $18.00 124.44 62.22 $62.22 $80.22
10 $20.00 112.00 56.00 $56.00 $76.0011 $22.00 101.82 50.91 $57.00 $79.0012 $24.00 93.33 46.67 $58.00 $82.0013 $26.00 86.15 43.08 $59.00 $85.0014 $28.00 80.00 40.00 $60.00 $88.0015 $30.00 74.67 37.33 $61.00 $91.0016 $32.00 70.00 35.00 $62.00 $94.0017 $34.00 65.88 32.94 $63.00 $97.0018 $36.00 62.22 31.11 $64.00 $100.0019 $38.00 58.95 29.47 $65.00 $103.0020 $40.00 56.00 28.00 $66.00 $106.00
Q2 – When to Order?
Various Sales PatternsQ
ua
nti
ty
Time
Qu
anti
ty
Time
Qu
anti
ty Year 1
Qu
anti
ty
Time
Fixed Order Quantity – Q System
On
-han
d i
nve
nto
ry (
un
its)
Time
Averagecycleinventory
Q
Q—2
1 cycle
Receive order
Inventory depletion (demand rate)
Fixed Order Quantity – Q – Example
• Suppose that you are reviewing the inventory policies on an item stocked at a hardware store. The current policy is to replenish inventory by ordering in lots of 360 units. Additional information given:
• D = 60 units per week, or 3120 units per year• S = $30 per order• H = 25% of selling price, or $20 per unit per year
Inventory Management and Dell
What is Inventory?
Why have Inventory?
Goal of using technology to enable effective inventory management.
The Internet
• Rapidly becoming infrastructure of choice• Universal, easy-to-use set of technologies
and standards• Web sites available 24/7• Extended distribution channels• Reduced transaction costs• Reduced network and coordination costs
Trends
China says it’s poised to be top Internet country
The Associated Press – 1/19/2008The Chinese government said Friday that its internet population has soared to 210 million, putting it on track to surpass the U.S. online community this year to become the world’s largest.
$43 $109$251
$499
$2,500
$200
$1,331
$843
$108$76$52$33$18$8$0
$500
$1,000
$1,500
1998 1999 2000 2001 2002 2003 2007
B to B B to C
Source: e-Marketer, U.S. Dept. of Commerce, Jupiter
$’s in Millions$’s in Millions
$1.78T Growth$1.78T Growth
The - Revolution ContinuesThe - Revolution Continues
Commerce and E-commerce
• E-commerce is changing everything• Electronic commerce (e-commerce) – commerce, but it is
commerce accelerated and enhanced by IT– Build powerful relationships with customers– Build powerful relationships with suppliers– Build powerful relationships with partners
Creating a Sustainable Competitive Advantage
• Brand-Name Recognition• Best-of-Breed Processes and Features• Creating Repeat Customers• Customization
B2B E-Commerce
when a business sells products and services to customers who are primarily other businesses
– Where all the e-commerce money is– Basically, it’s about businesses doing business with other businesses– Supply chain management is a big part of B2B e-commerce
Potential Benefits
• Faster transactions • Lower cost transactions• Fewer transaction errors• Reduced cycle time• Reduced inventory• Increased information flow• Increased customer satisfaction• Improved cash flows
B2C E-Commerce
$15.7 Billion spent online in December 2002$15.7 Billion spent online in December 2002
Books / Movies
Online Reservations
Apparel / Jewelry
Cons. Electronics
Toys / Video
Other
Source: Goldman sachs, Harris Interactive, and Nielsen/NetRatings
The - ProductsThe - Products
20%
17%
26%
12%
12%13%
Top 10 US Shopping SitesTop 10 US Shopping Sites
0
1000
2000
3000
4000
5000
2001 Holiday Shopping Season0
1000
2000
3000
4000
5000
2001 Holiday Shopping Season
Source: Jupiter Media Metrix – 2001 – 5 Week Average Daily Unique Visitors in US Home/Work combined
Source: Jupiter Media Metrix – 2001 – 5 Week Average Daily Unique Visitors in US Home/Work combined
$’s in Millions$’s in Millions
B2B and B2C Success Criteria
• Understand your business and your customers• Find and establish relationships with customers• Move money easily and securely
Understand your business and your customers
• Who are your target customers?• What is the value of your products and services as perceived by your customers?
Find Customers and Establish Relationships
B2C• Registering with search engines• Online ads• Viral marketing• Affiliate programs
A blog (a portmanteau of web log) is a website where entries are commonly displayed in reverse chronological order. "Blog" can also be used as a verb, meaning to maintain or add content to a blog.
Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (), photographs (photoblog), sketchblog, videos (vlog), music (MP3 blog), audio (podcasting) are part of a wider network of social media. Micro-blogging is another type of blogging which consists of blogs with very short posts.
As of December 2007, blog search engine Technorati was tracking more than 112 million blogs.[1]
Viral marketing and viral advertising refer to marketing techniques that use preexisting social networks to produce increases in brand awareness, through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet.[1] Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily.[2] Viral promotions may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages.It is claimed that a satisfied customer tells an average of three people about a product or service he/she likes, and eleven people about a product or service which he/she did not like.[3] Viral marketing is based on this natural human behavior.The goal of marketers interested in creating successful viral marketing programs is to identify individuals with high Social Networking Potential (SNP) and create Viral Messages that appeal to this segment of the population and have a high probability of being passed along.The term "viral marketing" is also sometimes used pejoratively to refer to stealth marketing campaigns[4]--the use of varied kinds of astroturfing both online and offline [5] to create the impression of spontaneous word of mouth enthusiasm.
B2B• Relationships• Supply Chain Management• Information Technology
Find Customers and Establish Relationships
Move Money Easily and Securely
• Secure Sockets Layer (SSL)…– Creates a secure connection between a Web client and
server– Encrypts the information– Sends the information over the Internet
• Denoted by lock icon on browser or https:// (notice the “s”)
B2C Payment Systems
• Credit Cards• Financial cybermediaries• Electronic checks• Electronic bill presentation and payment• Smart Cards
Financial Cybermediaries
– Internet-based company that makes it easy for one person to pay another person or organization over the Internet
– PayPal (www.paypal.com) is the most well-known
Electronic Check
• Electronic check – mechanism for sending money from your checking or savings account to another person or organization
– Many implementations
– Most common implementation is online banking
EBPP
• Electronic Bill Presentment and Payment (EBPP) – system that sends bills over the Internet and provides an easy-to-use mechanism (perhaps a button) to pay for them if the amount looks correct
– Available through Checkfree (www.checkfree.com) and Quicken (www.quicken.com)
Smart Cards
• Smart card – plastic card (the size of a credit card) that contains an embedded chip on which digital information can be stored and updated
– Debit cards are an implementation
Electronic Data Interchange - EDI
• Electronic data interchange (EDI) – direct computer-to-computer transfer of transaction information in standard business documents, such as invoices and purchase orders, in a standard format– How businesses communicate with each other– Used in e-marketplaces and VANs
Private Network
Value-Added Network
E-Business Trends
• “E” is certainly changing many things• Many trends in every part of your life• Three important ones
1. Youth
2. M-commerce
3. The Long Tail
E-Business Trends, Youth
• Screenager – person who spends a lot of time in front of a screen – TV, iPod, computer, cell phone
• Digital native – personal ushered into this world alongside the digital revolution
• Most young people are screenagers and digital natives• They readily embrace technology and therefore are most suited
to running a business in the “e” world
E-Business Trends, M – Mobile Commerce
• Mobile computing – your ability to use technology to wirelessly connect to and use centrally located information and/or application software
• M-commerce – e-commerce conducted over a wireless device– Subset of mobile computing
• Mobility is key for the next generation of e-commerce that will rely on
1.Knowing where we are
2.Our ability to do anything from anywhere
E-Business Trends, Long Tail
• Long Tail – first offered by Chris Anderson; explains e-commerce profitability in terms of a sales curve
• Brick-and-mortar businesses carry limited inventory, inventory that is popular
• E-businesses can carry huge amounts of “niche” inventory that may only sell a couple of times a year