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Page 1: December 2010 GDA

gists

Playthings – Toys NOT for Boys6 Ways to Make Your Store Fresh

A L S O I N S I D E :

What’s Writefor 2011

and decorative accessories®

T R E N D S & F O R E C A S T:

What’s New For a New Year

93YE

ARS OF EXCELLEN

CE

EST

AB L I S H E D . 1

917

WGDA

P L U S :

D E C E M B E R 2 0 1 0G I F T S A N D D E C . C O M

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www.kurtadler.com

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AMBIANCE | BEAUTIFUL AND AFFORDABLEOVER 65 STYLISH WOMEN’S ACCESSORY, STATIONERY AND JEWELRY PRODUCTS

NEW2011

OUR CATALOGS:

HOLIDAY TRADITIONS | IN THE GARDEN | FALL TRADITIONS | EVERYDAY LIFE | BABY IT’S YOU | SPRING SETTINGSINSPIRED LIVING | CELEBRATING HERITAGE | THE ART OF ENTERTAINING | SUMMER HOME | TIMES ARE CHANGINGHALLOWEEN | STUDIO 100 EVERYDAY | AMBIANCE | SERENDIPITY | SYMBOL THINGS | WEDDING | PET

Grasslands Road B2B online trade ordering coming soon!

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ATLANTA | DALLAS | LOS ANGELESSEATTLE | NEW YORKTORONTO | EDMONTON

1-800-444-8887WWW.GRASSLANDSROAD.COM

Did you know you could save up to10% off and receive 60 Days Dating?Ask us how.

GRASSLANDSROAD

REWARDS

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STUDIO 100 EVERYDAY | WHIMSICAL AND COLORFULA BRAND NEW COLLECTION WITH OVER 35 NEW SERVEWARE AND HOME DÉCOR PRODUCTS

NEW2011

OUR CATALOGS:HOLIDAY TRADITIONS | IN THE GARDEN | FALL TRADITIONS | EVERYDAY LIFE | BABY IT’S YOU | SPRING SETTINGSINSPIRED LIVING | CELEBRATING HERITAGE | THE ART OF ENTERTAINING | SUMMER HOME | TIMES ARE CHANGINGHALLOWEEN | STUDIO 100 EVERYDAY | AMBIANCE | SERENDIPITY | SYMBOL THINGS | WEDDING | PET

Grasslands Road B2B online trade ordering coming soon!

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ATLANTA | DALLAS | LOS ANGELESSEATTLE | NEW YORKTORONTO | EDMONTON

1-800-444-8887WWW.GRASSLANDSROAD.COM

Did you know you could save up to10% off and receive 60 Days Dating?Ask us how.

GRASSLANDSROAD

REWARDS

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Over 100 Lines of Modern Merchandise for Today’s Retailers

TM

California Gift Show®

January 18-24, 2011Anne McGilvray & Company Showroom, Suite 345 at the L.A. Mart

San Francisco International Gift Fair®

January 6-11, 2011Anne McGilvray & Company Showroom, Suite 527 at 888 Brannan (Gift Mart)

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The Chicago Market: Living and Giving®

January 20-26, 2011Anne McGilvray & Company Showroom, Suite 1461 at the Merchandise Mart

Dallas Total Home and Gift MarketJanuary 19-25, 2011Anne McGilvray & Company Showplace, 2332 Valdina St. Free Shuttle to/from WTC/DTM Call 214.630.RIDE During Show

Minneapolis Gift ShowJanuary 21-25, 2011Anne McGilvray & CompanyShowroom, Suites 378, 379the Minneapolis Mart

www.annemcgilvray.com800.527.1462Represented lines may vary in each showroom.

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Register and book your travel today at www.giftandhomelv.comor call 888.416.8600 for more information.

© 2010 World Market Center LLC. All rights reserved.

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Art & organization for everyday life!

Visit us at upcoming shows:Atlanta Gift Mart - Link2Sales - Building 2, Suite #1600 Dallas Gift Market - Next Generation - Trade Mart #1028New York Gift Show - Wellspring - Booth #1740 800.533.3561

www.WellspringGift.com

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I N S P I R I N G A N D C O N N E C T I N G W I T H C O N S U M E R S

2011 WINTER CONFERENCE & TRADE SHOW

Introducing the New CHA Conference!

Enjoy unlimited access to all conference programs and events

Shop thousands of innovative new products from over 600 exhibitors

Benefit from convenient new show hours

Register on-line to order your badge and to make your travel arrangements at www.chashow.org

January 29 – February 1, 2011Conference Begins January 28th

Los Angeles Convention CenterLos Angeles, California

L.A. Live Entertainment Campus & Convention Center

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Wedding and Special Occasion Accessories

Call today for a 2011 Catalog!1.800.821.2504 • www.hbhwedding.com 686

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Visit Our New Showrooms: Atlanta (Bldg. 2, Suite 840) Jan 12-19 & Dallas (1034 Dallas Trade Mart) Jan 19-25

1-866-392-1964 [email protected]

Tervis is making a

celebrating ourin the new yearsplash

birthday65th

new look new designs new products same great TERVIS!

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Laid Back® Kids is an Oak Patch Gifts® brand.www.oakpatchgifts.com | 800-824-2374

Look for new duffle, backpack,

album & pillow designs!

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Delivering room-filling fragrance in minutes, NEW QuickScent™ quick-melting candles were created to fit your customers’ hectic lifestyles. And with Candle Starter Kits and Refill Candles priced under $10, thisinnovative new product will stimulate lots of fresh selling opportunities.

Call today to learn more. Plus, ask about ourlimited-time introductory offer. 1.800.792.6180

NEWQuick

-Melting

Candles

ExpressDeliveryFresh Flowers

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december. 2010 | gifts & decorative accessories № 025

>table of contents

>home>Painterly florals take the table;

sea lifestyle; the industriallook comes home

Personal Touch 73What’s on the Table 74

Tiny Treasures 76Industrial Chic 78

Natural Adornments 82Timeless Classics 84

>fashion>Practical style in tech

covers and organization aids,plus earthy jewelry

Style It Forward 97Tech Chic 98

Natural Beauty 100Get Organized 102

>candles>Decorative containers,

complex scents and environ-mentally friendly packaging

Deliciously Fragrant 117Glow Home 118

Spring Clean 120

>bath and body>Functional problem solvers,

sophisticated looks and organic ingredients

Safe, SophisticatedSolutions 135

Face Time 136Skin in the Game 138

>stationery>Personalization, DIY and eco-

friendly, plus techie tie-ins

Random Rounds 143The Word on Stationery:It won’t be waning in 2011

By Kathy Krassner 144

>gourmet>Tasteful treats and housewares

to keep them coming back

Sweet Hearts 155Haute House 156

Artful Indulgences 158

>giftables>Fun finds and sentimental sou-venirs at impulse price points

InspirationalFramework 161

Nifty Gifts 162

>holidays>Making Q1 an occasion; mak-

ing your list for Christmas 2011

A Year of Celebration 177The Next Little Thing 178

Christmas Future 180

>departments >Editor's Letter 30

Re: Gifting 32

Backstory 228A visit to the Buyers Choice workshop | By Caroline Kennedy

We Ask 232How many shows do you attend per year?

D E C E M B E R 2 0 1 0 | G I F T S A N D D E C . C O M

ON THE COVER: Whimsical egg figures. Global Views. 888.956.0030. www.globalviews.com CIRCLE #920

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gifts & decorative accessories | december 2010№026

© 2

010

201

043

Call 800-547-9727 or visitwww.NashvilleWraps.com/GDA

Better by Design

50% Recycled Vintage Blooms Shopping Bag

Collection

BEAUTIFUL ECO-FRIENDLY

PACKAGING

Circle #235

>businessIt All Adds Up 36

News Roundup 38

Trends & Forecasts Survey 43Outlook 2011: Upbeat and Bright

By Daphne Garland-McLean

Color Forecast 2011 50

The Mall in Your Pocket 54Todays' consumers are phoning it in, using their

smartphones for product research, pricecomparison and purchasing on the go.

By Meredith Schwartz

>retailSix Steps to Fresh 60

These easy fix-ups can help you become the “don’t miss” store in your neighborhood.

By Ken Nisch

Visual Merchandising 66Fixture Fixer-Uppers

By Linda Cahan

Retail Enabler 68Display Case...or Coffin?

By Cinda Baxter

Gifted Retailer 70An Urban-Suburban Store: A&G Merch reflects the

personality of its Brooklyn, NY, neighborhood.By Jane Kitchen

>markets

International Report: Manila F.A.M.E. 216International Report: Ambiente 218International Report: Cologne 220

Market Calendar 221

Toys for the next generation of girls, tween accessories, what'sselling in outdoor and more 193

®

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gifts & decorative accessories | december 2010№028

3 6 0 PA R K AV E S O U T H

N E W Y O R K , N Y 1 0 0 1 0

3 7 3 1 N W 8 T H AV E

B O C A R AT O N , F L 3 3 4 3 1

561.750.0151

sandowmedia.com

Adam I. SandowCHAIRMAN AND CEO

V I C E P R E S I D E N T O F C R E AT I V E A N D E D I T O R I A L Yolanda E. YohE X E C U T I V E V I C E P R E S I D E N T , G R O U P P U B L I S H E R James Dimonekas

G R O U P P U B L I S H E R Kevin CastellaniD E S I G N D I R E C T O R Dean Sebring

S E N I O R D E S I G N E R S , S P E C I A L P R OJ E C T S Alvaro Diaz-Rubio, Valerie Sebring, Alyson StokkersC O N T R I B U T I N G D E S I G N E R S Mike Dudnick, Suing Song

B U S I N E S S E D I T O R Meredith Schwartz TRENDS/FEATURES EDITOR Bessie Nestoras

EDITORS-AT-LARGE Kathy KrassnerPamela Brill

C O N T R I B U T I N G E D I T O R S Linda Cahan, Carol L. Schroeder, Richard Gottlieb, Melissa Haberstroh, Cinda Baxter, Jane Kitchen, Mark Battersby, Ken Nisch

E D I T O R I A L D I R E C T O R Warren Shoulberg

P U B L I S H E R Nancy Wolkow 646.805.0228, c: 646.417.2483

M I D W E S T , P E N N S Y LVA N I A A N D C A N A D A Garry P. Grenier 224.558.9996 W E S T C O A S T , N E W Y O R K A N D N E W J E R S E Y Joy Adams 336.605.1071

S O U T H E A S T A N D N E W E N G L A N D Leigh Rippy 336.605.1136O N L I N E S A L E S M A N A G E R Penny Schneck 336.605.1084

C L A S S I F I E D A D V E R T I S I N G Spencer Whittle 336.605.1027Karen Hancock 336.605.1047

D I R E C T O R O F W E B O P E R AT I O N S Chris Schultz 336.605.1076A S S I S TA N T T O T H E P U B L I S H E R Virginia Engle 646.805.0234

P R O D U C T I O N M A N A G E R Chris Nicely 336.605.1058D I G I TA L M E D I A S P E C I A L I S T Mynda Bullock

S U B S C R I P T I O N S 800.309.3332, Outside of U.S: 515.247.2984

Caroline Kennedy EDITOR IN CHIEF

S N D O W M E D I

V V

Always exceeding expectations.

giftsanddec.com

gistsand decorative accessories®

H O N G K O N G , I N D O N E S I A , K O R E A , Quentin Chan [email protected] A L AY S I A , P H I L I P P I N E S , S I N G A P O R E , Leading Media Ltd., Kowloon, Hong Kong

TA I W A N , T H A I L A N D (852) 2366 1106 Fax: (852) 2366 1107

I N D I A Kaushal Shah [email protected], India+91 22 5663 4597

H O N G K O N G , I N D O N E S I A , K O R E A , Quentin Chan [email protected] A L AY S I A , P H I L I P P I N E S , S I N G A P O R E , Leading Media Ltd., Kowloon, Hong Kong

TA I W A N , T H A I L A N D (852) 2366 1106 Fax: (852) 2366 1107

M E X I C O Terry Weinberg [email protected] Salpro S.A. de C.V., Mexico City5255 5276-6380 Fax: 5255 5273-1681

C H I N A Nancy Yu [email protected] International Group Ltd., Shanghai, China+86 21 61409866 Fax: +86 21 6539 0321

OVERSEAS SALES

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>editor’s letter

Circle #139

IT’S THE SEASON OF GIVING … THAT MOSTWONDERFUL TIME OF THE YEAR (as the song goes)when so much of what this industry is all about becomescrystal clear (just like the season’s snow and ice!).

It’s that time when many of the things that we manu-facture, showcase, promote and sell make their way intothe hearts, hands and homes of consumers’ friends andfamily. This is not to say that people don’t buy and givegifts during the rest of the year — we would all be out

of business if that was the case. But at no other time of year is the spirit of giving celebrated by so many people all at the same time.

The early reports of this season’s retail sales are encouraging. Con-sumers seem to be spending a little more, but are still being careful. Weare not out of the economic woods yet. And small retail businesses arestill having a hard go of it. But even there, signs are encouraging. “ShopLocal” campaigns — whether it’s the 3/50 Project, Mainstreet, In-dieBound or some other movement — are gaining more momentum assmall retailers reach out to reinforce the importance of these businessesto their communities. Last month, the American Specialty Toy RetailingAssociation launched the first-ever Neighborhood Toy Store Day withmuch success. Participating retailers reached out to their local media topromote the day, they planned special events and reported increases insales and foot traffic. The idea for the day was conceived earlier this year,giving plenty of time to plan and promote the concept.

More recently, American Express Open promoted the Saturday following Thanksgiving as “Small Business Saturday” to encourageshoppers to remember to support their local small retailers during thefrenzied shopping time between Black Friday and Cyber Monday. Awonderful idea! The national attention that was given to the messagethrough American Express Open’s promotional efforts during the holiday weekend certainly helped to raise awareness. However, theidea was launched a little too late for many businesses to get behindthe idea and promote the heck out of it. Hopefully next year, given thetime to plan and promote, like Neighborhood Toy Store Day, retailersshould be able to benefit more.

A New Look BookThis issue — a newly redesigned Gifts & DecorativeAccessories — is our holiday gift to you. Going intoour 94th year, we took a page from our new sisterpublication, New Beauty, and have had a facelift.(Now 94 is the new … ?) It will continue to be a workin progress as we make adjustments in the comingmonths. We hope that you like it.

Caroline KennedyEditor-in-Chief

P.S. Congratulations to Chris Lowe of Bean Head Toys in Sandy Springs, GA,whose name was drawn from among those who correctly recognized the etiquetteerror on the cover of the September/October issue.

Happy Holidays!

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Branding your store!Our nationwide image consultants will show you how to present your image and brand through customized packaging. How to box it, bag it, tie it and label it. All with that special flair Gift Box

Corporation has perfected during 75 years of business. It doesn’t stop there. With an amazing rangeof “green” options we will help you demonstrate your concern for the environment by creating

a beautiful eco-friendly program featuring packaging products that are reusable, recycled, recyclable,biodegradable and even organic.

Your branding is more important now than ever before.

Gift Box Corporation of America305 Veterans Blvd. * Carlstadt, NJ 07072 * (800) GIFT BOX * Fax: (201)933-5316

Find your local sales rep or showroom online at www.800giftbox.comor visit us at the major gift shows nationwide

Showrooms: Atlanta * Dallas * Denver * Los Angeles * Minneapolis * New York

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gifts & decorative accessories | december 2010№032

>re: gifting

Sponsored by

For more information, contactMarie Kulik at +1 847.692.0139

or [email protected]

Designers navigate our needs,

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The InternationalHome + Housewares

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March 6 - 8, 2011

McCormick Place, Chicago • USA

For Free Registration, visitwww.housewares.org/attend

Circle #163

SO, THERE’S ANOTHER YEAR ABOUT TO STARTAND ALL MANY OF US CAN SAY IS THANKHEAVEN: WE’VE HAD JUST ABOUT ENOUGH OFTHE ONE JUST ENDING.

Whoever would have thought it could have possiblyturned out the way it did?

This year started out with such promise, with visions ofa robust economic recovery, ongoing change in our na-

tional government and reduced tensions around the world. Instead, the Great Recovery to the Great Recession hasn’t quite worked out,

and business conditions are pretty much no better than they were this time ayear ago. At the national political level, the country is as divided as it’s everbeen and the new year promises to be even more divisive.

All of that said, I think anyone running a business these days needs to stopa moment and give themselves a small figurative pat on the back: You made itthrough another one. Despite unprecedented times and conditions, you andyour company have survived to start another year.

What kind of year will it be? This we do know: The bill is finally about tocome due for raw material cost increases. Vendors and retailers alike havemanaged to absorb the added cost of producing products through somesqueezing of already well-squeezed margins, some subtle and not-so-subtlede-specing of products and abunch of good old fashionedsmoke and mirrors.

It’s hard to believe there’sanything left in the industry’sbag of tricks. Anything withcotton or polyester in it, anything that is made of petroleum derivatives andanything that comes from Asia by boat — in other words, pretty much every-thing — is going to go up in price in 2011. How sellers and buyers deal with itwill be the biggest single factor impacting business next year.

There will also be the inventory issue. Even as the supply pipeline gets in-creasingly longer, stretching into corners of the world that had never seen apurchase order before, retailers are asking — make that demanding — ven-dors carry more inventory for them… so they can carry less. While raw mate-rial costs go up and down, the new dynamics of inventory managementrepresent a fundamental change in the way business is done.

Vendors are going to need to continue to make enormous investments notjust in stock, but in the systems and facilities needed to manage that process.This may finally be the tipping point for larger suppliers to gain market sharein the still highly fragmented gift industry.

Lastly, retailers will need to continue to walk that very precarious tightropeof offering price-sensitive promotional goods while at the same time givingtheir customers those special products they will go out of their way to buy.

So, congratulations: You’re still here. And good luck over the next year.We’re reminded of a great Lily Tomlin quote we recently heard: “It’s going toget much worse before it gets worse.”

Let’s hope the much worse is over.

—Warren Shoulberg, Editorial Director

HereToday... Still Here Tomorrow

DESPITE UNPRECEDENTED TIMESAND CONDITIONS, YOU AND YOURCOMPANY HAVE SURVIVED TO START ANOTHER YEAR

Warren_1210_ds_Layout 1 12/10/10 11:44 PM Page 032

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www.calypsostudiosinc.com866-897-9648© 2010 Calypso Studios Inc

newnew

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OVER 400 NEW & EXCITING ITEMS FOR 2011Please stop by to preview & receive a free gift

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SHOPTOTE

Atlanta: The Southern LinkPhiladelphia: Ivystone GroupDallas: Thomas & Moore

Los Angeles: The NewcombsNew York Gift Show: Booth 1566

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>business IT ALL ADDS UP

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gifts & decorative accessories | december 2010№036

SHOPPERS TRACK TECH

14% |of shoppers have used their mobile phone

to take a picture of a product to send to someone,

reports InsightExpress.

40% |of Facebook users have been motivated to

“like” a brand to access a discount or promotion,

compared to 34 percent who did it to stay informed

of a company’s activities, finds Exact Target.

45% |of women aged 35–44 use their tech gadgets

or smartphones to research products or services at

least once a day, finds Burst Media.

12% |of messages posted on Twitter reference

companies or brands, according to 360i.

HowBigIs Home Furnishings?ACCORDING TO FIRST RESEARCH, THE U.S. HOME FURNISHINGS STORE INDUSTRY HAS ABOUT

20,000 STORES WITH COMBINED ANNUAL REVENUES OF ABOUT $25 BILLION (not counting furnitureor floor coverings). The 50 largest companies account for about 70 percent of revenue.

Major product categories are domestics (20 percent of sales); decorative accessories (15 percent); cookware(10 percent); window treatments (10 percent) and dinnerware (7 percent).

HowtheOtherTenth Lives> STILL CUTTING BACK, BUT LESS. Some 41 percent ofaffluent Americans — defined as the top 10 percent ofhouseholds based on annual income — are making an effort to reduce or defer spending in the coming year,down from 50 percent in fall 2009, reports the AmericanAffluence Research Center.

> SKIPPING THE BIG NAMES. Consumer Edge Researchrecently found that skipping top-shelf brands in favor oflower-end ones is most common in households with in-comes of $100,000 or higher.

> BUYING ONLINE. 76 percent of affluent Americans —defined as those with annual household incomes of$100,000 or more — conducted an online financial trans-action in the prior month, according to Ipsos Mendelson.

> GIVING A SPORTING CHANCE. Also from IpsosMendelsohn, half of affluent women (with household incomes of $100,000 or more) have attended a sports eventin the prior year, compared to 30 percent who have visiteda museum and only 6 percent who went to a ballet ordance performance.

FoodGisting GrowsConsumer food gifts grew by 9.6 percent, to $14.9 billion,

between 2007 and 2009, according to the new “Food Gifting in the

U.S.” report from Packaged Facts.

Packaged Facts projects that sales will top $21 billion by 2014.

Gift-packaged foods other than chocolate/candy are driving the

growth (though gift chocolates sales have also increased, to a

lesser degree).

Consumer interest in organic, natural and gourmet foods, as

well as healthier options, is also fueling purchases.

Online food gift retailers account for about a third of the mar-

ket, brick-and-mortar retailers have a nearly 50 percent share

(and mass merchandisers have the lion’s share of those). Direct

marketers make up the rest of the market.

HowWe BuyIsChangingBUYER SOURCING HABITS AND SPENDING ARECHANGING, ACCORDING TO A RECENT MARKETSTUDY CONDUCTED BY INDEPENDENT STRATEGYCONSULTANCY AMR INTERNATIONAL FOR THENEW YORK INTERNATIONAL GIFT FAIR.

• Nearly two-thirds of orders are now placed in the weeksand months following the Fair, rather than at market.

• Over 65 percent of attendees use catalogs and the Inter-net to find product, including the Fair’s Online CatalogGallery, which generated 5.2 million page views and10,300 sales leads from 38,000 retailers before, duringand after the Fair.

9.6%

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GHTA Meets in New Orleans

The Gift & Home Trade As-sociation’s annual meeting inNew Orleans in mid-Novem-ber attracted some 200 salesagencies, representatives,

manufacturers and retailers for a pro-gram heavy on hands-on managementand operational skills, with a touch ofwhat they call “lagniappe” — New Or-leans for something a little extra.

The meeting also saw the election ofnew officers and the announcementthat the organization will now offerhealth insurance to its membership.

The extras came in several forms.There was community service, whenmore than two dozen conference at-tendees spent the day helping to re-build a local home devastated byHurricane Katrina five years ago.There was also a rousing conferenceopening performance by the gospelchoir from an area high school. Andthere was the usual assortment ofnetworking, fundraising auctions andpersonal improvement sessionsrounding out the three-day schedule.

At the group’s business meetingMarc Rice of Fox Promotional Saleswas elected as the new president, suc-ceeding outgoing president BethLang of Alexa’s Angels who becomeschairwoman.

Julie Dix of Taggies was electedvice president and the slate was com-pleted with treasurer Todd Litzmanof Brandwise and secretary RickContino of Midwest-CBK.

A highlight of the program was apresentation by industry veteranRandy Eller on the need for the in-dustry to reinvent itself for the newbusiness climate, one in which salesreps and agencies play a vastly differ-ent role than they used to. His re-marks are intended to serve as ajumping off point for further discus-sions on reshaping the structure ofthe industry.

It was also announced that the IconHonors program, which GHTAlaunched last year with Americas-Mart would return in July 2011 with a

new media partner, the SandowMedia group of publications, includ-ing Gifts & Decorative Accessories.

GHTA Launches Health Insurance

The Gift and Home TradeAssociation (GHTA) part-nered with AssociationHealth Programs to offer itsmembers health insurance,

long-term care, disability income,critical illness, dental, vision and lifeinsurance.

“Health insurance has been, andcontinues to be, a tension issue for allindustry members — regardless ofcompany type or size or income,” said

Beth Lang, out-going presidentand chairpersonof the GHTA. “Wehope that thispartnership willease that tensionby providing sub-stantial savings to

our members.” GHTA members can provide their

current company or individual healthinsurance plan along with theirhealth history to AHP for review.AHP then advises the company as towhether or not they're adequately in-sured and works to get the companythe best possible insurance with an“A” rated carrier. To receive a healthinsurance quote or for more informa-tion, visit www.associationpros.com/assoc/ghta/ or call 888.450.3040.

Industry Veteran to Launch New Company

Michael Daley, formerly COO of JoanBaker Designs, is launching his owngift, garden and fashion accessoriescompany, In-design Studios Ltd. Thenew company and its fashion acces-sories arm, “Sophie” by In-design Stu-dios, will make an industry debut atthe Philadelphia Gift Show in Janu-

ary 2011, and then at subsequentshows across the country.

Daley resigned his position at JoanBaker to focus on launching In-de-sign Studios. Previously, Daley alsoserved as vice president of operationsfor Transpac Imports, The Van Groupand Westland Giftware.

Billerica Building Closing; Showrooms to Relocate

The Northeast Market Center perma-nent showroom building in Billerica,MA, closed in November. Howeverthe Gift and Decorative AccessoriesCenter Association plans to moveinto a new location. In the meantime,the Association will hold a temporaryshow January 25-27, 2011, in The Pa-rade Convention Hall at the HolidayInn in Boxborough, MA.

In Memorium

This past November, the gift andhome industry lost three of its pio-neers: Norman Sadek, who co-founded the Charles Sadek ImportCompany with his father, for whomthe company was named; HelenBoehm, who co-founded the BoehmPorcelain Studio with her husbandEdward; and Williams-Sonomachairman emeritus Howard Lester,who took a small local gourmet cook-ware store and built it into one of thebiggest lifestyle home furnishings op-erations in the country.

Conference Helps Industry Move Ahead on the Internet

Online technologies are shaping thefuture of the business world. Themost successful companies now arefinding ways to leverage the newtools available to them.

B Y J E N N Y H E I N Z E N YO R K

The first Sandow Media Online Technologies Conference, held at

BETH LANG

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Chicago’s Merchandise Mart in No-vember, sought to explain some ofthose tools and why companies needto aggressively enter the digital spaceto lay the groundwork for long-termsuccess. The day-long event was at-tended by more than 100 representa-tives from all areas of the gift andhome furnishings universe.

Comscore kicked off the day with asession on the State of Home Furnish-ings Online, followed by Mark Grodinof Shopatron, who spoke about in-store pickup as the future for e-com-merce. After a panel discussion on“What Works Online,” Whereoware’sAdam Schrier shared the Five Secretsto Sell More with Targeted Marketing.

The final presentations were The Dig-ital Media Landscape, led by MatthewKlein of Fuor Digital, who sharednew technologies and some of themarketing campaigns made possibleby implementing them, and a panel onsocial media.

Some of the key points to come outof the day’s presentations:

Shopatron’s Grodin noted that sell-ing online but offering in-storepickup avoids shipping costs, leads toadd-on sales and closes a sale before ashopper can get distracted. It is usedby many key retailers and can oftenlead to add-on sales. In-store pickupalso can solve some of the issues withonline purchasing: legal, shipping, se-curity and installation.

Texas retailer Robert Williams ofGallery Furniture, a panelist on“What Works Online” who has beensuccessful trying new things in thedigital world including scannable QRtags and social media, imparted, “It’snot always easy to determine the re-turn on investment, but you have tobe there. Mobile technology, socialmedia, your website … You may notlike it, you may not use it yourself …but you have to go where your cus-tomers are.” Which is also a pointmade by Ayr1’s Ron Goswell: mostpersonal online shopping happensbetween 9 p.m. and 1 a.m.

In “Five Secrets to Sell More withTargeted Marketing,” Schrier notedthat for an online message to be mosteffective, it needs to be targeted to aspecific reader. “Don’t send 10,000emails,” he said. “Send 2,000 to thepeople who want to get them.” His five“secrets” to marketing success: Profile,segment, target, measure and adjust.

In “The Digital Media Landscape,”Matthew Klein advised that the mostimportant thing to remember withonline marketing is to be everywhereand offer a complementary messageacross platforms and media. “A Face-book campaign, display ads, GoogleAd Words … everything works to-gether,” he said.

Sponsors for the event were Mer-chandise Mart Properties Inc.,Whereoware, Shopatron, Ayr1,SnapRetail and Myriad Software.•

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BUYER S MAR KET OF AMER ICAN CR AFT

SUPPLIERS • JEWELRY • WEARABLE FIBER • MIXED MEDIA • OUTDOORS • CERAMICS • GLASS • HOME FURNISH-INGS • WOOD • METAL • POLYMER CLAY • FASHION ACCESSORIES • JUDAICA • GIFTWARE • SUPPLIERS • JEW-ELRY • WEARABLE FIBER • MIXED MEDIA • OUTDOORS • CERAMICS • GLASS • HOME FURNISHINGS • WOOD •METAL • POLYMER CLAY • FASHION ACCESSORIES • JUDAICA • SUPPLIERS • JEWELRY • WEARABLE FIBER •MIXED MEDIA • OUTDOORS • GIFTWARE • CERAMICS • GLASS • HOME FURNISHINGS • WOOD • METAL • POLY-MER CLAY • FASHION ACCESSORIES • JUDAICA • SUPPLIERS •JEWELRY • WEARABLE FIBER • MIXED MEDIA •OUTDOORS • CERAMICS • GLASS • HOME FURNISHINGS • WOOD • METAL • POLYMER CLAY • FASHIONACCESSORIES • JUDAICA • SUPPLIERS • JEWELRY • WEARABLE FIBER • MIXED MEDIA • OUTDOORS • CERAM-ICS • GLASS • HOME FURNISHINGS • WOOD • METAL • POLYMER CLAY • FASHION ACCESSORIES • JUDAICA• SUPPLIERS • JEWELRY • WEARABLE FIBER • MIXED MEDIA • OUTDOORS • GIFTWARE • CERAMICS • GLASS •HOME FURNISHINGS • WOOD • METAL • POLYMER CLAY • FASHION ACCESSORIES • JUDAICA • SUPPLIERS •JEWELRY • WEARABLE FIBER • MIXED MEDIA • OUTDOORS • CERAMICS • GLASS • HOME FURNISHINGS • WOOD• METAL • POLYMER CLAY • FASHION ACCESSORIES • JUDAICA • SUPPLIERS • JEWELRY • WEARABLE FIBER •MIXED MEDIA • OUTDOORS • CERAMICS • GLASS • HOME FURNISHINGS • WOOD • METAL • POLYMER CLAY• FASHION ACCESSORIES • JUDAICA • SUPPLIERS • JEWELRY • WEARABLE FIBER • MIXED MEDIA • OUTDOORS• CERAMICS • GLASS • HOME FURNISHINGS • WOOD • METAL • POLYMER CLAY • FASHION ACCESSORIES •

FEBRUARY 18-21, 2011JEWELRY PREVIEW: FEBRUARY 17Pennsylvania Convention CenterPhiladelphia, Pennsylvania

REGISTER TODAY! For buyer admission, freeseminars and new Preferred Gallery benefits, go to www.BuyersMarketofAmericanCraft.com800.432.7238, ext. 272 | [email protected]

Stimulate your sales.Style-conscious retailers refresh their inventory withnew products handcrafted in the U.S. and Canada.

Wholesale to the trade only.

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THE GIFT AND DECORATIVE ACCESSORIES INDUSTRY REMAINS OPTI-MISTIC EVEN IN THE MIDST OF TODAY’S ECONOMIC INSTABILITY.VENDORS ARE DETERMINED TO ADJUST THEIR BUSINESS PLANS TOBE SUCCESSFUL REGARDLESS OF THE OBSTACLES THE ECONOMYPLACES UPON THEM.

According to Gifts & Decorative Accessories’ exclusive 2011 Trends and Forecastssurvey, a net of 29 percent of gift and decorative accessories vendors reportedthey fared better in 2010 sales than in 2009. And even more vendors are encour-aged that 2011 will bring sales increases. Per the data, 72 percent of vendorswithin the industry expect sales higher than in 2010, while only a mere 5 percentexpect lower sales next year.

B Y DA P H N E G A R L A N D - M C L E A N

>businessTRENDS AND FORECASTS

W

OUTLOOK2011

U P B E AT A N D B R I G H T

EXCLUS IVE

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>business TRENDS AND FORECASTS

giftsanddec.com

SalesPercentage of vendors responding

LOWERthan in 2009

2010HIGHERthan in 2009

51%

2011HIGHERthan in 2009

72%

5%

TEEING OFF ON“GREEN”

Innovation is essential for

many vendors as they seek to

reduce their carbon footprints

and develop environmentally

friendly products as well as

green business solutions.

According to the survey, 55

percent of vendors currently

offer eco-friendly products

and 67 percent expect their

green line-up to stay about

the same in 2011. As for

green practices within their

businesses, 53 percent of

vendors are involved with

earth-friendly solutions.

BUSINESS SOLUTIONS

• “We’ve changed our packing

material from bubble wrap and

peanuts to Geami, a reusable,

recyclable, compostable Kraft

paper. We recycle all of our

cardboard, bubble sheets,

toner cartridges, copy paper

— any and all that we can.”

• “Catalog in 2011 will only be

offered in digital format. Limit

paper usage and use recycla-

ble or recycled paper when

available.”

• “Our waste materials (i.e.

glass) are being repurposed

into countertops and reused

as an additional product to

consumers.”

• “We’re changing over to

LED lighting for interior and

exterior displays.”

• “We plant two trees for

every tree we use to manu-

facture our games.”

Source: Gifts and Decorative Accessories Trends and Forecasts Survey, 2011

About theSAMEas 2009

27%

22%LOWERthan in 2009

23%About theSAMEas 2009

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So what are vendors planning for2011? Survey responses indicate ven-dors plan to introduce a median ofthree new collections or lines in 2011,a trend that continues and varies littlefrom the past several years. Nine out of10 of responding vendors reported anexpectation of introducing collectionsor lines of the same number or morethan those introduced in 2010.

Vendors are also developing newproducts targeted at specific marketsegments. The top group are thosewithin the Gen X segment. More thanhalf of vendors will target and developnew product for this group if forecastshold true. Younger Boomers and OlderBoomers fall next in line, a trend thatcarries over from 2010. The Gen Y seg-ment comes next with 37 percent ofvendors indicating a target of thisgroup. Rounding out the top five is theBaby/Kids segment — more than one-quarter of vendors will target and develop new product for this group inthe upcoming year.

Design directions remain importantto vendors as well. Modern/Contempo-rary designs, which have generatedmuch interest and popularity duringthe past few years, will gain moremomentum in 2011 and will outpace allother design directions and trends.However, this is not the only style ven-dors expect to be a trendsetter. Vendorsalso anticipate Traditional, Retro andSpiritual/Religious styles to be amongthe top design choices within the indus-try. A design trend that has madestrides over the last year and jumpedto the “in” category is Americana. No

Target Market for New Products Percentage of responding vendors

“We’re getting back to the basics: improved merchandising,focus on core products and simplifying promotions.”

“We are cuttingcosts and develop-ing more efficient

work flow.”

“Improving customer service and listeningto store owners to give them what their

customers are looking for.”

“We’re finding new sales channels, finding new waysto research customers and designing some lower-

priced items to appeal to a wider range of customer.”

“Pruning unnecessary expenditures; betterthan perfect customer service; and most of

all, never being out-of-stock!!”

WORKING IT OUTAs vendors plow through economic challenges, many decisions—both practical and complicated—have come into play. Here’s whatsome vendors had to say about their strategies in today’s economy.

Gen X - 35-45 yrs. old 54%Younger Boomers - 46-54 yrs. old 50%Older Boomers - 55-64 yrs. old 45%Gen Y - 16-34 yrs. old 37%Baby/kids 26%Teen- ages 13-17 14%Ethnic/religious groups 13%Tween - ages 8-12 13%

GDA TRENDS ANDFORECASTS SURVEY, 2011

Gifts and Decorative Accessories’ exclusive Trends and Forecasts

survey, fielded in September and October, is based on responses

of more than 100 vendors.

Thirty-two percent of the responding vendors have sales of less

than $500,000. The majority, nearly two-fifths, have sales ranging

between $500,000 to just under $5 million. Three out of 10 estimate

their annual sales to be $5 million or greater.

Gifts and Decorative Accessories’ research team, led by Research

Analyst Daphne Garland-McLean, conducted the survey.

Source: Gifts and Decorative Accessories Trends and

Forecasts Survey, 2011

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>business TRENDS AND FORECASTS

longer on the “outs,” Americana designscontinue to gain steam — perhaps aresult of today’s economic climate.

Bright colors are continuing theirreign as the most important colorscheme for 2011, according to respond-ing vendors. More than three-fifthsof vendors gave Brights a rating ofimportant or very important. Forty-nine percent of vendors respondedthat both Black and/or White colorschemes and Jewel tone colors eachheld great importance for the upcom-ing year. Earth tones and Metallics areon the radar for more than two-fifths of

Cha

ngin

g C

hann

els

2011 2010 2009 2008 2010 2009 2008

55% 44% 45% 34% 90% 87% 64%

Gift Specialty Store

37% 13% 10% 8% 53% 46% 39%

Direct-to-Consumere.g. Internet/Catalog/TV shopping

21% 5% 10% 15% 69% 63% 57%

Home Accessories Store

19% 3% 5% 4% 63% 54% 41%

Museum, "Attraction" or Souvenir Store

Stationery/Card Store

14% 3% 7% 7% 62% 51% 42%

Florist/Garden Center/Nursery

12% 4% 3% 4% 57% 45% 36%

Bookstoree.g. Internet/Catalog/TV shopping

11% 5% 1% 3% 22% 15% 16%

Discount Department Storee.g., Target, Wal-Mart

19% 5% 5% 6% 46% 33% 29%

Department Storee.g., Macy's

7% 2% 3% 2% 38% 36% 25%

Craft/Toy/Hobby Shop

2011 2010 2009 2008 2010 2009 2008

16% 7% 4% 7% 55% 53% 42%

* Percentage of vendors identifying as one of three channels projected to show the greatest sales growth for 2011** Multiple responses were allowed.

FASTEST-

GROWING

RETAILERS

(projected)*

MOST IMPORTANT

RETAILERS

DISTRIBUTING THROUGH

THE RETAILERS**

Source: Gifts and Decorative Accessories Trends and Forecasts Survey, 2011

FASTEST-

GROWING

RETAILERS

(projected)*

MOST IMPORTANT

RETAILERS

DISTRIBUTING THROUGH

THE RETAILERS**

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vendors and four out of 10 vendorsviewed Neutrals as a color palette of importance.

As for licensed product, about eightout of 10 vendors noted they carrythis type of product. However, thepercentage carried by the majority ofthese vendors is small. More thanthree-fourths of vendors encompassless than 10 percent of licensed prod-uct in their overall product line-up;while 24 percent of vendors include10 percent or more of licensed prod-uct in their product collection.

The most popular products manu-factured and/or distributed in 2010include Holiday products, Home accentpieces and Tabletop. Interestingly,more than six out of 10 vendors planto keep their price points the same forthe majority of products in 2011. ForHoliday decor, nearly two-fifths ofvendors — more than any other prod-uct category — plan to increase pricepoints in the upcoming year.

The Internet is important to thisindustry and vendors recognize thatfact. Eighty-two percent of surveyrespondents say they have an onlinecatalog for retailers to peruse. Andout of those 82 percent, almost sevenout of 10 allow product to be orderedonline by retailers.

Vendors also sell direct to con-sumers. Per the data, more thanone-half of vendors sell directly toconsumers via the Internet. Theseonline sales to consumers have ven-dors garnering a median of nearly 10percent of their total revenues fromthis marketing tool. That percentageis expected to increase even more in2011. According to vendor predictions,online sales directly to consumerswill likely grow to 12 percent in thenext year.

The most important channel ven-dors distribute product throughcontinues to be the gift specialtystore — nine out of 10 vendors use thischannel and 44 percent of vendorshave positioned this distributionchannel as the most important. Otherpopular channels include home acces-sories stores; museum, “attraction”orIsouvenir stores and florist/garden

Design Directions 2011

Color Trends 2011

Significant Licenses 2011Percentage of vendors reporting licenses

as "Important" or "Very important"

2011 2010 2009Modern/Contemporary 43% 29% 37%

Traditional 22% 32% 22%

Spiritual/Religious 20% 36% 26%

Retro 20% 19% 19%

Classical 13% 13% 12%

Americana 6% -4% -16%

Coastal/Cottage 3% 6% 14%

Celebrity/Pop Culture 0% -7% -5%

Safari/Adventure -27% -23% -26%

Asian -13% -20% -14%

Tropical/Island -13% -14% -8%

Lodge/Cabin -7% -17% -6%

Percentage of vendors rating color scheme as

"Important" or "Very important"

Percentage of vendors saying the design direction was hot

minus the percentage who said the design was not.

Measured on a scale of 1 to 3, with 1 equal to "Not", 2 equal to "Same" and 3 equal to "Hot".

Products 2010Percentage of vendors producing

Holiday decor 43%45%

Home accent 40%pieces 49%

Tabletop 26%28%

Baby/Infant 22%22%

Candles/Candle 20%accessories 36%

Kids 20%25%

Collectibles 19%23%

Jewelry/Fashion 18%accents 20%

Frames/Desk 16%accessories 32%

Stationery/Greeting 16%cards 29%

Garden decor 14%29%

Personal care/ 6%Aromatherapy 17%

Artists/Illustrators 50%44%

Fashion designers 43%40%

Book/Movie/ 40%TV characters 39%

Pop characters 34%28%

Sports/Collegiate 30%39%

Nostalgic/Retro 29%37%

Adventure/Lifestyle 22%29%

Historical/Americana 19%20%

Measured on a scale of 1 to 5, with 1 equal to "Not

very important" and 5 equal to " Very important".

WHAT’S HOT

WHAT’S NOT

2010

2009

2011

2010

Brights

Black

and/or

White

Jewel

Tones

Earth

Tones

Metallics

Primary

Colors

Neutrals

Pastels

Tropicals

Midtones

Measured on a scale of 1 to 5, with 1 equal to "Not very important" and 5 equal to " Very important".

2011 2010 2011 2010

2011 2010

63% 64%

49% 60%

49% 43%

47% 55%

42% 40%

40% 48%

28% 28%

28% 26%

21% 20%

30% 18%

Source: Gifts and Decorative Accessories Trends and

Forecasts Survey, 2011

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>business TRENDS AND FORECASTS

center/nurseries. More than three-fifths of vendors use thesedistribution methods. More than 50 percent of vendors alsomake use of bookstores; stationery/card stores; as well as di-rect-to-consumer sales mediums when allocating product.

No surprise, vendors forecast the fastest-growing channelin 2011 to be the gift specialty store — more than half of ven-dors anticipate this channel will continue its growth in thenext year. Thirty-seven percent view direct- to-consumersales as the next up and coming channel, while home acces-sories stores continue to hang onto their spot, ranking third,with more than one-fifth of vendors noting this channel asa fast-grower. •

Are you plugged in?Vendors' Online Presence 2010

65%ONLINE CATALOGPercentage of vendors

OFFERS RETAILERS ONLINE ORDERING

Percentage of vendors

Source: Gifts and Decorative Accessories Trends and Forecasts Survey, 2011

32%

of vendors say onlineordering by retailersincreased in 2010

NO

YES82%

48%NO

YES68%

18%NO

NOT LIKELY AT ALL

50%22%

CONSIDERING

28%VERY LIKELY

PLANS TO OFFER DIRECT-TO-CONSUMERINTERNET SALES IN 2011

Percentage of vendors

YES52%

DIRECT-TO-CONSUMERS VIA INTERNET

Percentage of vendors

BIZ_Forecast_1210_md_Layout 1 12/10/10 11:56 PM Page 048

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December Fractional pages.indd 1December Fractional pages.indd 1 12/9/2010 5:48:30 PM12/9/2010 5:48:30 PM

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LOOKING AHEAD TO 2012

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gifts & decorative accessories | december 2010№ 050

>business COLOR FORECAST 201 1

cottage industry – Tried and true themes are combined with modern day sensibilities. This palette is made up of softpastels and neutrals.

simply stated – Simplicity and comfort meet urban rustic. Dusty colors are mixed with earth tones in this color story.

style and substance – Elegant and sophisticated. Jet black and metallics of gold and silver are juxtaposed againstsubtle blue and frosted gray and a wine-ish brown called Chocolate Truffle.

AshleyBlue

GoldenHaze

LettuceGreen

Lilac Sachet

Praline Taffy Rosewood DappleGray

LunarRock

WinterWhite

DustyRose

AntiqueMoss

Avocado Deep Periwinkle

Sepia Moon Mist

VaporBlue

Incense Angora

Color Forecast 2011What’s your hue? Each year Pantone releases its color forecastand 2011 is looking bright, cheery, worldly and classic.

Pantone’s nine color Palettes for 2011:

Phantom Silver Frost Gray

Stonewatch Pale Gold Veronica Hollyhock ChocolateTruffle

WINTER 2011/2012 FORECAST

Blue Sky – A concept that focuses on fantasy and how it allows us to explore

• Imagination – A cool and rational range of tones, grounded with material neutrals

• Fairy Tale – Includes dark and light hues in which the shades in between cannot be defined and blur the shadows. Reds, rich browns and airy pales are part of this palette.

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december. 2010 | gifts & decorative accessories № 051

Clarity – A clean approach to design and color. This cool color palette is paired with contrasting tones of mauve, violetand Tibetan Red.

Fragments – A compilation of varying cultures around the world. This colorful palette combines soft hues of greenand blue with deeper, richer shades of clay, red and hot pink.

Archetypes – Classics that never go out of style. Black, brown and gray are accented with a Bossa Nova red.

Focal Points – Combining bold hues together to create an intense effect, this pink and coral color palette also includesreds, purples and wine tones.

HerbalGarden

Wild Lime

BrookGreen

DahliaMauve

Wood Violet

TibetanRed

Monument BrightWhite

Grenadine Amberglow StrawberryPink

CadmiumGreen

Dark Citron

BrightGold

BakedClay

ConcordGrape

BossaNova

TaosTaupe

CharcoalGray

Black Coffee

Breen Tan SilverGray

ChampagneBeige

Cordovan Dahlia Honey-suckle

Rose-bloom

AuroraRed

Muskmelon BurntCoral

Clay

LOOKING AHEAD TO 2012

Pantone’s 2011 Color of the Year

WINTER 2011/2012 FORECAST

Science - The wonder of engineering and scientific exploration and whatthat lets us become

• Pharmaceutical – Browns, beiges and pinks anchor this color palette.• Crystal Formations – This palette focuses on warm winter tones:

reds, roses and rouges.• 100% Pure – Cyan, magenta, yellow and black are all a part of this

color palette.

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LOOKING AHEAD TO 2012

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gifts & decorative accessories | december 2010№ 052

>business COLOR FORECAST 201 1

Mixed Media – Bringing various fabrications and colors together; deep teal, aqua and berry are highlighted withmetallic tones of gold, copper and Frosted Almond.

Wit and Whimsy – A fanciful palette: These colors are sweet and fun. Bright colors of pink, orange and coral arecooled with shades of blue and a touch of Brown Sugar.

Rich Gold FrostedAlmond

Copper Aqua Everglade Ermine Ochre HeatherRose

BerryConserve

BrightChartreuse

EmpireYellow

Sea Pink Deep SeaCoral

Carrot BrownSugar

Ultra-marine

ClematisBlue

BachelorButton

SPRING/SUMMER 2012 FORECAST

Perception – Indistinct metallics and chalky tones

Clay – Clay colors, more or less enlivened, more or less shaded, more or lessdry, more or less dampened

Now – Dark, dense shadows, contrasted with sparkles of blinding light, dis-cretely colored

Titanium – Precious metals oxidized by the sun; golden brown, dark blueand turquoise mixed with warm orange, sunflower and primary yellow

Spirit – Brown and terracotta melt into pink and are lighted by rose, coral,vivid orange and a trace of turquoise

Lens – Yellows set on neutrals with a bright, shiny gold at the center

Pier – Shades of blues, greens and foaming white with a milky misted color

Facade – This palette is based not on what we can extract from the naturalworld, but what we can learn from it.

WINTER 2011/2012 FORECAST

Cult of Nothing - The wonder of rediscovery and our need to slow down

• Family Ties – Similar tones emerge out of the shadows; colors in the half-light become de-saturated, creating soft hues. Muted, dusky oiled layers become indistinct and blend together.

• Surprise of Being – A neutral range accented with oxygenated greens• Lunar – Cool grays with accents of red and a soft, natural gold that adds a hint of warmth

BIZ_ColorTrends_1209c_vs copy_Layout 1 12/10/10 8:28 PM Page 052

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Untitled-3 1Untitled-3 1 12/3/2010 3:48:28 PM12/3/2010 3:48:28 PM

Circle #150

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gifts & decorative accessories | december 2010№ 054

>business TECHNOLOGY

Smartphones are funda-mentally changing the waytoday's consumers shop. Don't belulled by the fact that buying rightfrom the phone is still a tiny frac-tion of retail dollars. As happenedwith e-commerce, many more con-sumers are using the new technologyfor research.

The Mobile CustomerAccording to the Experian MarketingServices annual 2010 Holiday Mar-keter Benchmark Trend Report:● Consumers use their phones to

check prices (22 percent) and re-search products (21 percent).● 24 percent of online consumers

(with or without Web-enabledphones) say they expect to be compar-ing prices, and 22 percent expect to

be purchasing items fromtheir mobile phones, in the next

12 months.● 13 percent of consumers with

Web-enabled phones make purchaseswith their mobile phones.● Compared with 2009, consumers

are 38 percent more likely to findmobile ads from businesses includ-ing sales or promotions useful.

Not surprisingly, mobile shoppingis catching on fast among youngerconsumers. But this isn't just a GenY phenomenon. An Adobe surveyalso found that the most active mo-bile shoppers so far are men 30-49years old, offering an opportunity toreach out to the elusive male shop-per. Men also spend more and reporthigher satisfaction with the mobileshopping experience.

“It's taken a couple of years, butthey've figured out the mobile phoneis really a tool kit, and one of thetools it unlocks is this thing calledthe retail environment,” remarksPeter Johnson, vice president ofmarket intelligence for the MobileMarketing Association.

Mobile shopping is poised forgrowth. Says Johnson, “I would expectroughly a 25 percent net increase inmobile commerce usage in the nextsix months.” According to the Choic-eStream 2009 Personalization Sur-vey, 65 percent of mobile commerceshoppers would buy more productsfrom their mobile devices if it wereeasier to find products on them fromtrusted retailers.

Among those products are smallgifts, according to a global study

Todays' consumers are phoning it in, using their smartphones for productresearch, price comparison and purchasing on the go.BY M E R E D I T H S C H WA RT Z

TheMall inYour Pocket

21%of consumers use

their phones to

research products

22%of consumers plan to

purchase items in the

next 12 months13%of consumers with

Web-enabled phones

make purchases

BIZ_Technology_1210c_ss_Layout 1 12/10/10 11:48 PM Page 054

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produced by Buzz City advertising net-work. The Adobe Mobile ExperienceSurvey agrees: several categorieswhich overlap into the gift industryare popular with mobile shoppers,include fashion, health and beauty,kids’ products and home and garden.See chart for more details.

To App or Not to App?There are two basic approaches tomobile commerce: “there's an app forthat,” in which retailers developtheir own specialized shopping appfor the various smartphones thatare out there, and a version of theirwebsite optimized for viewing on amobile browser.

According to a Pew survey, some35 percent of U.S. adults have soft-ware applications or “apps” on their

phones, but only 24 percent use thoseapps. Fewer, only 29 percent, havedownloaded apps.

While that’s a lot, considering thatthe whole app concept is only abouttwo years old, older adults, in particu-lar, are less likely to use apps, as arewomen. Since those still representthe two main demographics of giftshoppers, developing an app for asingle independent gift store wouldalmost certainly not be cost effective —not least because you'd need at leasttwo different versions, for Androidand iPhone.

(That said, an app that offered access to a national directory of inde-pendent gift stores, or better yet, independent retailers across thewhole spectrum of consumer prod-ucts, might be a winner.)

Browse Better Fortunately for the budget-consciousindie store, what's cheaper in thiscase is also what's more popular.More people prefer using a mobilebrowser compared to downloadingan app, according to the Adobe Mobile Experience Survey: WhatUsers Want from Media, Finance,Travel & Shopping. In particular,two-thirds prefer the mobile Webfor shopping. “To maximize reach,invest in a mobile-optimized Webexperience and look beyond a singledevice,” says the study, which alsosuggests “businesses should utilizeexisting investments, tools, tech-nologies and applicable know-howfrom their desktop-delivery approaches to develop mobile-optimized experiences.”

CHECK YOURSELF

Don't know what your website looks like

on a smartphone? The easiest way, of

course, is to check it out on one. But

chances are you don't have all the differ-

ent models on hand, even if you make

your staff turn out their pockets. You, or

your Web designer, can download Keynote

Systems' Mobile Internet Testing Environ-

ment (MITE) for free at mite.keynote.com

to see how your site will look on a phone

right from your desktop.

Which of the following best describes your positionon mobile applications for your business?

HOLIDAY 2010

We have already created one and its very useful 10%We have already created one and it has not been useful 2%We plan on creating one soon 6%We have no plans to create a mobile app for our business 76%Don't know/ Refused 6%Source: American Express OPEN Small Business Monitor

This holiday season, will you use a smartphone (i.e. iPhone, Droid, etc.) to research or make holiday purchases from a retailer?

TEXTUAL MERCHANDISING

Neiman Marcus's holiday windows are

taking "interactive" to the next level.

Visitors can text a number from their

phone to control special effects inside

the display; using their camera phone,

they can place themselves in space

scenes. "Windows can be a 24/7 point

of access for people walking by. Phone

applications can capture information

about displayed products and brands.

Who knows?" Ignaz Gorischek, Neiman

Marcus vice president of store develop-

ment, told the Dallas Morning News. "It's

just the tip of the iceberg."

Source: BIGresearch, Consumer Intentions & Actions® Survey, Oct-10

YES15.4%

YES

22%42.4%I DO NOT HAVE

A SMARTPHONE

42.2%NO

ADULTS 18+ ONLINE SHOPPERS

39.5%NO

38.5%I DO NOT HAVE

A SMARTPHONE

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gifts & decorative accessories | december 2010№ 056

Key practices to transfer from desk-top to pocket include:● Full-screen viewing for images andvideo ● Larger text and buttons● Clean graphical interfaces withminimal clutter

Browse Wide, App DeepThat’s not to say, however, that appshave no value. The Adobe survey suggests that “a hybrid approach thatdelivers both Web and app experiencesis ideal,” and that apps are especiallygood for delivering “a new utility orservice for a loyal base.” Many majorretailers are going the app route, andindies should be aware of their offer-ings, if only as competition.

For example, Toys “R” Us launchedscanners which let clerks scan cus-tomers’ mobile e-mail coupons ande-gift cards straight from theirsmartphone. (Not so high tech butcheaper, indies could simply have

the clerk copy down a code). Tiffanyeven launched an app just for engage-ment rings.

There are also third party apps tohelp consumers shop smarter. Whilesome, especially those that tell of dis-counts on the same thing elsewhere,can add to retailers’ headaches, somemay even provide selling help, attract-ing new customers and giving themmore product detail than the mostencyclopedic salesperson.

ShopSavvy and RedLaser are twoof the best-known price comparisonengines. Stickybits allows conversa-tion around products, and BarcodeHero turns it into a game.

Consumer Reports offers 24-hour or30 day access to CR Mobile as well assubscriptions. Customers can scan thebarcode as well as using conventionalsearch options. MyRegistry.com letsany store that sells barcoded productscompete with the guy-grabbing fun ofprice guns without having to buy

>business TECHNOLOGY

AUTO MOBILE

Shopatron is already known in

the gift industry for solving the

dilemma of manufacturers selling

direct to consumer, by driving the

sales to the nearest retailer with

the product in stock for fulfill-

ment. Now the company is also

offering mobile commerce sites,

as of this August, for brands such

as Aurora, Wellspring, Crane,

Gund and more.

Mark Grondin, Shopatron's sen-

ior vice president of marketing,

told Gifts & Decorative Accessories"Some of Shopatron’s online

stores are now seeing as much as

8.5 percent of visitors arriving on

mobile devices. This is up as

much as 550 percent since the

same period in 2009.  We now

estimate that 1-2 percent of our

sales are on mobile devices. Given

current growth rates, we expect

this to be around 5 percent by the

end of 2011."

“We anticipate a sharp increase,”

in mobile commerce, said Michael

Kessler, senior vice president of

sales and marketing, Aurora World

Inc. "Retailers also benefit because

a third of online customers choose

to pick up products in store...

meaning more opportunities for

retailers to sell the other products

on their shelves.”

Consumer Products Purchased Through Mobile Devices in Last 6 Months

Movies, Music & Games (excluding iTunes & mobile games) 43%I haven't purchased any of these through my mobile device within the last 6 months 38%Clothing, Shoes & Jewelry 30%Electronics 28%Books, Magazines & Newspapers 26%Grocery, Health & Beauty 20%Computers & Office 20%Sports & Outdoors 16%Toys, Babies & Kids 16%Home, Garden & Pets 13%Tools, Auto & Industrial 13%

Source: Adobe Mobile Experience Survey

BIZ_Technology_1210c_ss_Layout 1 12/10/10 11:48 PM Page 056

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Dan DiPaolo is back at Primitives by Kathy.Don’t miss his best-ever, new designs for 2011!

..L, P

1.866.BYKATHY295.2849

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gifts & decorative accessories | december 2010№ 058

equipment. Free Android and iPhoneapps let customers scan barcodes withtheir phone to add to registries orwishlists. Of course, the site's univer-sal registry also puts those productscheek by jowl with competitors’.Online group coupon site GroupOneven launched an app for retailers to

scan and verify Groupons using theirAndroid or iPhone’s camera.

Retailers can opt out of a lot of thisby removing manufacturer barcodes,and even more by removing the man-ufacturer name, item number andother identifying marks from theproducts they sell. But think twice

before you do so: A poll of U.S. smart-phone owners by Compete found that29 percent want to be able to scanproduct barcodes to access relevantinformation. Not only would you beannoying the current customer whowants mobile-enabled shopping, youdrop off the radar of her sister downthe street.

It’s not all about the phone’s scan-ning capability, either. Women’slifestyle brand DailyCandy is takingadvantage of another smartphoneextra, the GPS. DailyCandy StylishAlerts (so far only available in NewYork City and on Android phones)deliver DailyCandy’s content basedon where the user is currently located,even when the app is closed. Theymay be on to something: Competeresearch found that 21 percent ofU.S. smartphone owners surveyedwould be in favor of receiving offersfrom retailers when they walkedpast stores. And location-based serv-ices from check-in games to mallmap-makers to Google Local arestepping up to help. (For more on location-based programs, see theJanuary issue.)

The Bottom LineRight now the number of peoplebuying gift product right from theirsmart phones is still pretty small.But it’s growing fast, at a time whensales in general aren’t. The numberof people finding stores and prod-ucts near them, comparing prices,checking reviews and bringing incoupons on their smart phones isnot small at all. And it’s only goingto get bigger.

If independent retailers don’t wantto lose market share, they need toavoid getting lapped by big boxes andnational specialty chains. Fortu-nately, a big investment in creatingyour own app isn’t needed. What'smore important is to make sure yoursite is readable on a smartphone andthat it contains the info mobile con-sumers are searching for. Then getlisted for free on as many of thethird-party sites mobile consumersare looking at as you can find. •

>business TECHNOLOGY

Circle #165

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1-800-222-1142 • www.tripar.com

See the newest in Fashion Displaysand Decorative Accessories!

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December Fractional pages.indd 2December Fractional pages.indd 2 12/9/2010 5:48:45 PM12/9/2010 5:48:45 PM

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>retail KEN NISCH

WE livE in an EraWhErE many ofour bEst shoppErs(our traditionalcorE consumErbasE) havE bEEnlurEd aWay fromour storEs bypricE, convenience andthe appeal of "new penny"concepts. they have foundthe "thrill" of shopping atthe big box warehouse club,with little selection but a“buy one, get two” pricingpromise on categories such

as candles, chocolates, jew-elry and seasonal. theyhave migrated to the treas-ure hunt of the off-priceoutlet for deep discounts onnational brands (or inmany cases faux nationalbrands). they have easedinto the convenience of thebig box discount store,where your core customersfind themselves shoppingon a weekly basis for“needs” and ultimatelybeing lured into looking atpurchasing their “wants.”this allure of convenience,pricing and the “limited-time only” treasure hunthas in many cases movedour local customer to “newretail lands.”

r e c o n n e c t w i t h c u s t o m e r sthe gift, stationery andhome accessory industryhas spent much of its timetrying to re-attain and re-attract the traditional corecustomer. is this the bestplace to put our efforts, oris it better to accept thechange in shopping pat-terns and attract a newcustomer that is lookingfor different attributes,new alternatives and a dif-ferent experience? theremay be different answers,depending on how youthink about the two pri-mary gift industry retailmerchants: gift and homeshops with a range ofcards, paper and stationeryproducts vs. the shop thatis primarily national-brand card-driven with

gifts and accessories as asecondary focus.

the answer for a cardand gift store with a na-tional brand affiliation is alittle more complicatedthan for the general giftstore. the national brandtie-in gives the customerssome reassurance of con-sistency and expectations.yet, it can also create asense of predictability andsameness. in this scenario,a great deal of pressure isput on the store operator todifferentiate, not only hisstore from others like it,but also to create a unique,creatively sourced, and in-terestingly presented mer-chandise mix throughdisplay and presentation(or even service) to breakthis mold of expectations.successfully done, the con-tinuity of brand with atwist of the unexpected canbe a win/win.

conversely, the shop thatis primarily a gift mixwithout the nationalbranding has to create abrand of its own. it needs apersonality to create an ac-tive tip-of-the-tongue famil-iarity with the customer,who in turn, becomes itsbest advocate. in this case,the brand is often aboutbreaking down expecta-tions and sameness, withthe only continuity beingits ability to surprise anddelight the customer.

Either example can cre-ate a surefire success tohelp the new or invigorated

Easy fix-ups can help you become the “don’t miss” store inyour neighborhood. BY KEN NISCH

SIX StepstoFresh

Leon & Lulu gift andhome shop with arange of cards, paperand stationery products

№ 060 gifts & decorative accessories | december 2010

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customer see you in a freshlight. As for new cus-tomers, in many cases thisperson is younger, morebrand fickle and lookingfor a place where their ownself-ignited sense of cre-ativity and self-improve-ment is reinforced. Theyare not looking for a store-in-a-box, a gift-in-a-box oreven an idea-in-a-box. In-stead they are seeking afertile bazaar of ideas thatreinforce their self-percep-tion and the perception ofothers as to their creativityand personal style. Outsideof our industry, you needonly to look at brands suchas Forever 21, H&M andTarget, who have deliveredjust this type of reinforce-ment to the customer on ahuge scale.•

H e r e a r e s i x f r e s Hi de a s t o H e l p yo uf i n d yo u r n e wb r a n d voic e :

1.Slipcover forFreshness

Even big companies, suchas Starbucks and others,are creating small town orneighborhood looks bydrawing upon materialsand other elements fromthe neighborhood that ef-fectively de-brand the indi-vidual business, while stillusing a footnote or twowithin the space to estab-lish the association withthe big brand itself. At facevalue it seems like a bit ofmarketing trickery, but itallows these companies toleverage their big (Brand)

capabilities, but in a small(brand) voice.

The card and gift re-tailer, who is inherently asmall brand, but equallyemanates a big personality,can do the same. Whilemuch of this is about sub-stance (how you buy, mar-ket and operate), it is, aswell, often about form.This can take the form ofwhat we call “Slipcover-ing,” pulling SKUs, materi-als, fixturing and artifactsfrom your local place ofbusiness. It might involvesalvaging the fixturing ar-chitectural elements andfurniture from a local insti-tution that is having agarage sale (perhaps Ishouldn’t share that someof my own personal bestfinds have involved a late

night trash day raid in mylocal neighborhood!).

2.Light theWay

Changing the mood of thestore can change the moodof the customer. In onecase, we removed about 40percent of the track lightsin the store, gathering theremaining lights to createstrong pools of illumina-tion, while leaving theother areas in relative“darkness.” Using a decora-tive framed picture, we cre-ated an accent that caused afeel of intimacy andwarmth, drawing cus-tomers nearer to the dis-play for closer inspection,yet accented with a focallight. Likewise at another

Found chairs from a local flea market create a unique lighting element. P H OTO: L A S Z LO R E G O S P H OTO G R A P H Y, B E R K L E Y, M I1.

Internally lit accessories fixtures juxtaposed against thet-shirt wall serve as an intriguing source of light withinthe store. P H OTO: PA U L B I E L E N B E R G A SS O C I AT E S, LO S A N G E L E S

2.

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time, the lights can be added back into give the store a sense of brightnessand freshness that will equally cre-ate a second look and yet anothernew experience.

3. Create LoftyIdeas

Now is the time to deconstruct yourstore; rip up that carpeting, be itharvest gold or prison-modern gray.Seal and paint the concrete and in-troduce other elements that repli-cate more of a modern urban loftlook; this will make your newfoundtrendy customer feel right at home.The explosion of “fake lofts” is ahome or apartment alternative toconsumers with their open ceilings,exposed mechanics, and yes, con-crete floors that give off a young,urban vibe. All can offer inspiration.

4. Color Me Fresh

Your refresh might involve movingfrom a light color scheme to a darkone. Maybe too, add some commu-nity spirit by inviting a local highschool art class or even an energeticpreschool to create a “talk back”wall. This allows them to bring intheir own sense of local creativity toserve as a backdrop to a section or afixture. It becomes a temporary can-vas that is sure to attract locals andnotoriety, not to mention proud par-ent visitation.

5. Find Your Rediscovery Path

Creating “rooms” in the store canalso be an interesting way to look forrediscovery. Fixturing elements canbe rearranged to help create virtual

>retail KEN NISCH

The use of textures typically found in the home — slate, painted wood, brick, stone— reinforces the customer’s comfort level via a new fresh and bright palette.

P H OTO: L A S Z LO R E G O S P H OTO G R A P H Y, B E R K L E Y, M I3.

gifts & decorative accessories | december 2010№ 062

Circle #132

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( 800.390.1193

January 19,

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gifts & decorative accessories | december 2010№ 064

>retail KEN NISCH

rooms. While the opportu-nity naysayer might pres-ent all sorts of barriers tothe idea (from theft to thebreaking of sight lines),many home furnishings re-tailers have successfullyimplemented this strategy;maintaining clear pathsand trails, while at thesame time, breaking downthe open sameness thatuniform height fixturescan create.

6.Be the Life of Your Party

Lastly, you can become oneof the most vital elementsof your own store. Cele-brate/create holidays thatyou and your staff can par-ticipate in. Don't be afraidto have fun with your cloth-ing, accessories and expressyour own personality inways that bring your shopto life.

With little investmentbeyond a little hard workand relentless passion to

move forward, this new po-tential customer — the onewho seeks out and appreci-ates the local, unique andthe less processed — willrecognize the promise of abrand that can give yourbusiness, and maybe evenYOU, a new lease on life.•

Kenneth Nisch is an archi-tect and chairman of JGA, aretail design and brandstrategy firm in Southfield,MI. Named a 2010 RetailDesign Luminary, Nischapplies his knowledge and

entrepreneurial insight intoconsumer markets to createconcept and prototype devel-opment, brand image posi-tioning and architecturaldirection. JGA’s clients in-clude LittleMissMatched,Things Remembered, Bor-ders, Detroit Institute ofArts (DIA), Godiva,Spencer’s, The Stores atStatue of Liberty/Ellis Is-land, Crislu and the Mu-seum of Arts and Design(MAD). Ken may bereached at 248.355.0890 [email protected].

>retail KEN NISCH

Flexible fixture solutions divide a perimeter wall to implydepartments within.

P H OTO: H A N S O N P H OTO G R A P H Y, C L E V E L A N D, O H5.

Interesting vignettes can bring your merchandise tolife, while you and your staff celebrate the spirit of yourstore personality.

P H OTO: B YC H A N C E P R O D U CT I O N S.C O M6.

This window display is an inset platform base where mer-chandise can be updated frequently on dimensional dowelsand changing forms to create intrigue and excitement.

P H OTO: L A S Z LO R E G O S P H OTO G R A P H Y, B E R K L E Y, M I4.

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Candle Warmers Etc. was founded in 2001,

with the idea that a different and safer method

should be used for releasing fragrance from

a candle. After 10 years and hundreds of

products later, Candle Warmers Etc. has

become the market leader and innovator in

candle warming products!

Join us on Facebook!www.facebook.com/candlewarmersetc

Join us on Twitter!www.twitter.com/candlewarmeretc

Ten YearsLET’S CELEBRATE!

DALLAS Gift Market January 19-25, 2011

Suite 1610

CHICAGO Merchandise Mart January 20-26, 2011

Booth 8-2118

MINNEAPOLIS Gift Mart January 21-25, 2011

Room 355

ATLANTA AmericaMart January 12-19, 2011

Building 1600

VISIT OUR SHOWROOMS IN:

Untitled-3 1Untitled-3 1 11/12/2010 4:34:26 PM11/12/2010 4:34:26 PM

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gifts & decorative accessories | december 2010№066

>business VISUAL MERCHANDISING

LINDA CAHANis a retail visual design consultantbased in WestLinn, OR.

For photos of additional Visual Merchandising displays from Gifts &Decorative Accessories magazine, go to GiftsandDec.com

You always know when it’s time to get a new fixture. Either you’verun out of room for merchandise or a fixture falls apart — usuallywhile someone is shopping it. BY LINDA CAHAN

Above: Sand rough edges socustomers don't catch theirclothing. The contrast withcrude wood highlights thedelicacy and fineness of thechina. An inexpensive fixturewould place a 1/2" piece ofglass directly on the top of theslats. Bergdorfs' raised theperception level with theaddition of a spacer andthicker glass.

A Pallet-able Idea

FixtureFixer-Uppers

What do you do when your budget is approximately zero? Get creative. Oftenyou can find fixtures on Craig’s List or through a classified ad. Over the yearsI’ve seen all sorts of cheap finds transformed into fabulous fixtures by mirrors,contact paper, decoupage, wood shingles, overlapping laminate samples, mo-saics and more. An old quilt over wood stretchers and batting can be attachedto the face of your wrap desk or fixture to look fun, warm, textural and inter-esting. Frosted Plexiglass mounted to the front of a fixture with spacers letsyou add thin fluorescent lights so the entire fixture will glow. Copper nailed tothe surface with decorative upholstery nails/tacks will give a gleam of warmth.For texture, small carpet squares in a monochromatic color scheme attachnicely to the entire bottom of a fixture. If the top is beat-up laminate, try cover-ing it with ceramic or glass tiles.

Get brave with an old piece. Chances are you can only improve it, and if youmess it up, that’s what paint is for! •

Wood pallets are seen on loading docks,but at one of the most exclusive storesin the world? If Bergdorf Goodman inNYC can do it, so can you!

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december 2010 | gifts & decorative accessories №067

Just Add Art

Completely Blocked A Moveable Treat

Raw Material

West Seattle Nursery’s cash/wrap area was beat-up, butthey had a limited budget. They had large blocks of wood,and used varying depths of wood blocks on the face andsides with the help of a friend/carpenter. The in-out patterncombined with the rings in the wood made the fixtures organic and textural. Glue was used to hold the slices sono nail heads mar the surface and feel.

Black Wagon, a children's gift, toy and clothing store in Portland, OR, is owned by Sarah Shaoul. Her vision involvedfixtures that could be moved, were fun, unusual, casual,childproof, easy to merchandise and affordable. Ben and Todd from spacecraftpdx.com designed these out of wirecable wooden spools. White paint, casters, spacers and shinytops turned them from basic to fabulous.

Workbench metal tables at Wisteria Chic in Sisters, OR,range from $95 to $110 each. Debra, the owner, leftthe tables "raw." Her style of merchandising makesthe fixtures disappear.

Aria Boutique at the Portland airport needs storage on thesales floor since there's no stockroom. These black woodcontainers have locking doors. They hired a local artist to cut,paste and add a few coats of polyurethane for protection.The materials include wallpaper, contact paper and paint.

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gifts & decorative accessories | december 2010№068

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DisplayCase...or Coffin?

>retail RETAIL ENABLER

CINDA BAXTERis a retail expertand consultant.

A FUNNY THINGHAPPENED ONTHE WAYTHROUGH THERECESSION.A number of vendorsramped up their displayfixturing — expansive, ex-pensive units, designed tofit their goods. By makingdisplay purchase a require-ment for opening (or keep-ing) an account, a newrevenue stream was born— one that often includeshealthy margins for theircompanies.

Retailers, however, viewdisplay units differently.They look nice, but cus-tomers don’t buy displays(when was the last timeyou heard a purse con-sumer ask “How much forthe 20 foot fixture?”). Theyhogtie cash resources, gobbleup space and rarely returntheir investment in atimely manner.

Let’s Do the MathSay a vendor requires$1,500 in product, plus $800in display cases to open anaccount. Yes, cases will as-sure the line gets a setamount of space in thestore, but most retailerswill then limit product pur-chase to the bare mini-mum. That $800 fixturedisplaced $1,700+ in retailpriced inventory.

Let’s change things up.Say the retailer is given anoption of choosing between

the $2,300 product/displaycombo and a $2,000 prod-uct-only order. I’m willingto bet most retailers wouldbump their product orderup $500 to avoid the $800display because they cansell product; they can’t sella display. Your line getsmore shelf space or deeperback stock, which servesthe customer. (Instead ofsending them to a competi-tor looking for out of stock items.)

Reality CheckEvery time a branded dis-play case is sold, it comeswith a caveat: Do not ever— in this lifetime or yourchildrens’ — even thinkabout putting anotherproduct line in here. Well,guess what? That’s exactlywhat’s going to happen un-less those trays, shelves orhutches light your line onfire, make it dance out thedoor and prove that noother line on earth can pos-sibly sell as well.

Shelf space is a pricelesscommodity. You want to“own” 60 square feet of thefloor? Don’t tell a buyerhow many boxes of goods aunit will hold; tell themhow soon it will pay for 60square feet worth of theirmonthly rent. Then offer topick it up or buy it back ifthe numbers don’t pan out.

(Yes, I hear chokingsounds, but how longwould you pay an employeewho didn’t produce?)

Display units are likebuilding tenants — if theydon’t pay their portion ofthe rent (and CAM andtax), someone else getstheir space. If a line doesn’tsell like hotcakes out of anexpensive required unit,that unit will be filled withother product soon... possiblyfrom their competitors.

So What’s the Solution?

VENDORS SEEK THREE THINGS:

1Guaranteed squarefootage competitors can’t touch

2Their name shownprominently in your store

3 Sales

RETAILERS SEEK THREE THINGS: 1Guaranteed exclusivity

their competitors can’ttouch

2 Freedom to display goodsin a way that fits theirstore

3 Sales

Cinda Baxter is a retail coach(Always Upward) andfounder of both The 3/50 Proj-ect and RetailSpeaks.com, anonline community of inde-pendent retailers. She can bereached at [email protected].

VENDORS, PLEASE LOOK AT MANDA-TORY DISPLAYS AS PAID PARTNERSHIPS:

• If a store promises squarefootage for your displays,promise them ironclad territory protection. Chasedown accounts that ship toone address, then sell out ofanother. Close them. • If your line doesn’t sell for six months, offer to takethe displays back and reim-burse the store for them.A depreciated value makessense, provided it’s reasonable. • Give buyers a less expen-sive option that doesn’t require display purchase,but still brings in product.More sellable inventorymeans more cash and morecash means reorders. • Accept the fact that sometimes your display (nomatter how attractive) won’tlook nice in some stores.One specific paper linenever got my business be-cause their black monolithwall unit would have lookedhorrid in my all-ivory shop.The competition got me in-stead, sans fixtures.

In the end, we share onegoal — selling product.Making the process afford-able and easy serves every-one, while increasing theodds we’ll all still be stand-ing later, when funds aremore plentiful... and cus-tom fixturing more viable.

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januarymarketsatlanta • dallas • los angeles • chicago • new york • minneapolis

www.tagltd.com800.621.8350

®

we’re it TMtag...

join tagas we present our newfall holiday 2011 collection

®

© 2011 trade associates group, ltd

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gifts & decorative accessories | december 2010№ 070

>retail GIFTED RETAILER

A&G Merch reflects the personality of its Brooklyn, NY, neighborhood. BY JANE KITCHEN

AnUrban-Suburban Store

New York City is a web of intricately woven smaller neighborhoods, eachwith its own distinct character. With this in mind, David Alhadeff and JillGoldhand opened A&G Merch in Brooklyn's Williamsburg in 2005, with avision of it reflecting "the personality of the neighborhood." "It has a realindustrial feel, and it’s a very D.I.Y neighborhood," says Goldhand.

Goldhand has a background in music management, while Alhadeff pre-viously owned what Goldhand called a "high, high, high-end gallery store"in Williamsburg. Her experience in branding and growing a business andAlhadeff’s experience in retail made them perfect partners.

While Alhadeff falls in love with product and brings it to the store toshare with his customers, Goldhand takes a much more practical approach,identifying core customers and thinking about what types of products theymight need.

B R O O K LY N R E H A B⁄ * ⁄⁄ * ⁄

K I K K E R L A N D⁄ * ⁄

K N O C K K N O C K⁄ * ⁄

U P T O W N S OA P N E W Y O R K⁄ * ⁄

* W H AT ’ S O N T H E S H E L F

B AG G U

CUTE, BUT CHIC

“Everything has a strong

purpose, is very down to earth,

but also very urbany, and very

edgy, and often slightly ironic.

It’s cute but not cutesy,”

says Goldhand.

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december 2010 | gifts & decorative accessories № 071

The 2,000-sq.-ft. store is a 50/50 mix-ture of small goods to large goods, sell-ing everything from coffee mugs,glassware, tea towels, placemats anddessert plates to case goods, rugs, smalldesks and upholstery. A&G Merch hasalso started its own line of brandedcandles and eco-friendly tote bags.

The larger goods Goldhand calls“rustic-y but very well priced,” whilethe small goods are very utilitarian. “Idon’t go for the object d’art,” saysGoldhand.

Also paramount: good value. "Every-thing is very medium price point,” saysGoldhand. "Even if it’s the greatestproduct in the world, I won’t bring it inif it isn’t well-priced."

While Goldhand buys from a fewlarger vendors, she concentrates onproducts that other stores don’t carry;,so she often works with smaller ven-dors. She often stocks a single productfrom a vendor because it sells so well.For instance, a series of mugs with

Richard E. Bishop fish and fox images,normally found in hunting and fishingstores, takes on new meaning in theenvironment of A&G Merch.

“I try to be open to everything,” saysGoldhand. “I also love it when some-thing is a great value for the moneyand looks really rich and substantial.”

For 2011, they’re setting their sightseven higher, scouting locations fortheir next two neighborhood stores in

Cobble Hill and Astoria. “Now that we have the interior look-

ing the way we want it to … we want toreplicate it,” says Goldhand. What sheand Alhadeff originally planned backin 2005, and what they still hope, isthat one day each area of Brooklyn willhave its own urban-suburban store,each unique enough to show off thepersonality of its neighborhood.

“We wanted to do a realneighborhood store in

an urban-suburban setting,where you’re not in themain city, but you’re stillurban,” says Goldhand.

⁄ * ⁄D O W N T O W N L O C A L

RoomiesThe store expanded from its original 1,000 sq. ft. to 2,000 sq. ft. a year after opening. “And then,”

says Goldhand, “the market tanked.”

To stay afloat, Goldhand and Alhadeff rented outkiosks in the back of their store to local artisans, including aphotographer, woodworker and bamboo furniture maker. The experience

added to the neighborhood flavor of A&G Merch. Explains Goldhand,“The idea that we had new things and local people mixing it up was great.”

Still, this past September, with business picking up, Goldhand and Alhadeff returned to their original vision for the store, and said goodbyeto all but one jewelry maker.

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www.eliseentertains.com

Quality, Design and Convenience in Premium Paper Tableware

Debuting at the January Gift Shows

AtlantaDugan BlissAmericasMart 17th Floor

DallasNext GenerationDallas Trade Mart 1st Floor

Untitled-2 1Untitled-2 1 11/24/2010 11:00:47 AM11/24/2010 11:00:47 AM

Circle #215

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december 2010 | gifts & decorative accessories №073

>home

Above: New Newport large oversized bowls are made of light concrete, a mixture

of fiberglass and concrete, and come in 13"x5", 17½"x 6" and 22"x 8". $15, $45.90

and $88, respectively. Accent Decor. 800.385.5114. www.accentdecor.com

CIRCLE #916

Whether traditional, modern or eclectic, decorative accentsbring out the homeowner’s personality.

PersonalTouch

Newport bowls aremade of light concrete,a mixture of fiberglassand concrete.

Coordinating displaycolumns are alsoavailable in brown andgrey colorways, andthree sizes.

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gifts & decorative accessories | december 2010№074

>home

b Charcoal Floral by Kate Spade.

$80, four-piece place setting. Lenox.

800.63.LENOX. www.lenox.com

CIRCLE #883

c Cuckoo Tea Story collection.$50–$100. Wedgwood. 212.532.5950.

www.wedgwood.com

CIRCLE #886

What’sontheTable AWillow dinnerware.$125, five-piece place setting.

Waterford. 212.532.5950.

www.waterford.com

CIRCLE #885The floral trend in tabletop continues to go strong, but thistime manufacturers present them with a painterly approach.Blue is also a popular color on the table for next season, butwhite reigns as the go-to color of choice.

d Bliss dinnerware by Monique Lhuillier.

$75, four-piece place setting. Royal Doulton.

212.532.5950. www.royaldoulton.com

CIRCLE #887

ALL PRICES RETAIL

* M O R E O N T R E N D

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december 2010 | gifts & decorative accessories №075

hFarmhouse dinnerware comes in plain

white (Touch), an imprint (Touch Relief) and

a blue floral stripe (Touch Decorated Relief).

$33–$100. Villeroy & Boch. 800.VILLEROY.

www.villeroy-boch.com

CIRCLE #890

iBlu Bianco accent plates, serveware

and decorative objects. $38–$394. Vietri.

800.277.5933. www.vietri.com

CIRCLE #889

jTitanic dinnerware was first used on

the ill-fated ship. $475, five-piece place

setting. Royal Crown Derby. 818.754.6300.

www.royalcrownderby.co.uk

CIRCLE #872

ALL PRICES RETAIL

gDevore dinnerwareby Donna Karan.

$18–$75. 800.63LENOX.

www.lenox.com

CIRCLE #881

* M O R E O N T R E N D

eGarden Palette Meadow.$49.99, four-piece place setting.

Mikasa. 516.740.6723.

www.mikasa.com

CIRCLE #884

fBrandebourg Blue dinnerware.

$351, five-piece place setting. Haviland.

212.355.8536. www.haviland-limoges.com

CIRCLE #888

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gifts & decorative accessories | december 2010№076

>home

b Songbird vase. 5”x4”.

$365. Herend. 800.643.7363.

www.herendusa.com

CIRCLE #872

cRed Rabbit and Baby Red

Rabbit paperweights. $135

and $90, respectively. Royal

Crown Derby. 818.754.6300.

www.royalcrownderby.co.uk

CIRCLE #873

A Chinese New Year Rabbit. $325. Steuben. 800.STEUBEN.

www.steuben.com

CIRCLE #871

d Candleholder features

three anemones.

$1,100. Lalique.

800.CRISTAL.

www.lalique.com

CIRCLE #870

ALL PRICES RETAIL

* M O R E O N T R E N D

TinyTreasuresThey always say good things come in small packages.And these small pieces are the perfect heirlooms to behanded down to future generations.

Franz Collection Inc.

505 Sansome St., STE 375,San Francisco, CA 94111

Tel: 415-296-8183www.FranzCollection.com

Enter the Realm of Dreamswith our new

Philadelphia Museum of Art Collection

featuring the artwork of

Picasso, Matisse,Gauguin, Monet,

Miro, Modigiliani,Leger and Juan Gris.

Circle #217

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gifts & decorative accessories | december 2010№078

>home

b Ujala lamp looks best with a 30-watt

Regular Edison Light Bulb. 5”x12”. $78.

The HomePort Collections. 636.583.4410.

www.thpcollections.com

CIRCLE #862

c Loft style train trestle end table

features a slate top. 24”x24”x24½”. $790.

Vagabond Vintage. 404.351.6484.

www.vagabondvintage.com

CIRCLE #861

Industrial ChicAWorkshop Cage lamps come in a

variety of styles and sizes. $130. Bulbs

sold separately. $8–$24. Roost.

415.339.9500. www.roostco.com

CIRCLE #863

Metal, vintage finds and factory parts are just some ofthe elements that make up this very masculine, veryurban style trend.

d Railroad lantern holds a pillar candle.

Available in two sizes: 11”x11”x16½” and

14”x14”x20½”. $178 and $298. Global Views.

888.956.0030. www.globalviews.com

CIRCLE #864

ALL PRICES RETAIL

* M O R E O N T R E N D

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(888) 889 - 9868sales@galler iei i .comwww.galler iei i .com

[email protected] • www.kitras.com530 Dickson Drive, Fergus ON N1M 2W7

Beautiful Designs for every Home, Garden & Lifestyle

Enchanted GardenMany new and

exciting garden products for 2011.

Come by oneof our booths or request

a new product flyer today!

Atlanta, New York, CGTA, Columbus,

Minnesota, Dallas, Edmonton, Maritimes

and Montreal.

Circle #224

Circle #167Circle #221

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Atlanta • Boston • Columbus • Dallas • Las Vegas • Los Angeles • Minneapolis

Atlanta Showroom:AmericasMart Gift Mart

Building 2, Showroom 1435404-523-0034

Dallas Showroom:333 World Trade Center

Dallas, TX 75207800-527-6664

Las Vegas Showroom:World Market Building C

Suite 701888-889-9868

(888) 889 - 9868 • sa les@gal ler ie i i . com • www.gal ler ie i i . com

© Teresa Kogut, Licensed by Linda McDonald, Inc.

© Olika Licensing, Inc. / Lori Siebert.© Joe Spencer

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>home

b Shell decorative piece. $290. Bliss Studio.

714.540.7140. www.blissstudio.com

CIRCLE #876

cAgnes mirror features green sea urchin

shapes. 26”x38”. $1,875. Made Goods.

626.333.1177. www.madegoods.com

CIRCLE #875

d Knobby starfish. 20”x20”. $450. Karen

Robertson Collection. 904.280.5758.

www.karenrobertson.biz

CIRCLE #874

ALL PRICES RETAIL

A Star Fish Float. $350. Jamie Dietrich.

818.913.0438. www.jdvintage.net

CIRCLE #8774

Natural AdornmentsSea creatures are wonders all on their own. Which iswhat makes them the perfect embellishment on decorative accents.

This hand solderednatural starfish sitsatop a vintage float.

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Please call 8OO.248.1983 to locate a showroom or sales representative

nearest you.

The Original Hand-Painted Art Glass Company

www.joanbaker.com ©2010 Joan Baker Designs

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gifts & decorative accessories | december 2010№084

>home

b Candelabra is solid wood made of turned

maple and painted in black, white or turquoise.

$700. Dunes and Duchess. 203.733.5598.

www.dunesandduchess.com

CIRCLE #868

cFleur-de-Lis charm is made of resin. 2¼”x3”.

$14 each; $39.99 for a three pack. ChandiCharms.

800.715.1456. www.chandicharms.com

CIRCLE #867

d Keller candlesticks are part of the new Ralph Lau-

ren Home collection. $395 for the pair. Ralph Lauren

Home. 888.475.7674. www.ralphlaurenhome.com

CIRCLE #869

ALL PRICES RETAIL

A Tecun wall tapestry is part of the Whimsy

series. 42”x67”. Artful Life. 281.901.0050.

www.itsanartfullife.com

CIRCLE #866

Timeless ClassicsEven classic homes need refreshing. Offer your customers a subtle update to freshen antiques and traditional decor.

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Be inspired! Celebrate the winter season with adorable decorations and sweet, special details. Your holiday is sure

to shine bright with unique, sparkling accents. Shimmering snow, nostalgic rickrack and festive confectionary

delights. Each special collection has original creations to give you an extra edge in seasonal decorating.

Join us at the shows and get inspired!

A T L A N T A L O S A N G E L E S D A L L A S C O L U M B U S C H I C A G O M I N N E A P O L I S L A S V E G A S

8 0 0 . 2 8 2 . 2 1 4 4 2 1 7 . 2 2 2 . 2 1 4 4 m e l r o s e i n t l . c o m

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At Ambiente you will find the largest and most diverse range of consumer goods. It is the ideal place to spot the latest trends, innovations and new products. Place your orders at the world’s leading Dining, Giving and Living shows and fulfill your customers buying needs.

Come on in. Get all information about the show by visiting www.ambiente.messefrankfurt.com

Tel. [email protected]

cominghome

Be a part of it!

February 11 – 15, 2011Frankfurt, Germany

Bringing Into Focus The Art That Surrounds U

s

Unique Photographic Word Art

www.languageartonline.com

Atlanta ~ Jan. 14th - 18th Bldg. 3 2-404See Us At The Following Shows !

Boston ~ Mar. 27th - 30th 943Chicago ~ Jan. 22nd - 25th 8-6070

Call 574-202-8183

Stock words... Custom wordsThe perfect gift for any occasion.

Artistry Charm Collection

See Whats ComingFor 2011

Circle #176 Circle #169

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QMTWindchimes™manufacturer ofCorinthianBells®,ShenandoahMelodies®,Arias®Elite,andWeatherland®Windchimes.

QMTWindchimes™manufacturer ofCorinthianBells®,ShenandoahMelodies®,Arias®Elite,andWeatherland®Windchimes.

COME,LISTEN,and

BEMOVED!

COME,LISTEN,and

BEMOVED!Callustodayat800-345-2530foryourcatalog.

www.QMTwindchimes.com [email protected]

Corinthian Bells®, the bestselling chimes on the market

today, combinedistinctive styling withincredible tones and

resonance.

Shenandoah Melodies® usestriking design, vibrant colors

and exceptional sounds totransport you to the world of

gentle streams and loftymountains.

Proudly made in the USA!

CorinthianBells®

Shenandoah Melodies®

Visit Us At These Shows;Dallas Gift Show booth # 4602

Philadelphia Gift Show booth # 1430Denver Merchandise Mart Gift, Home,

Jewelry and Resort Show, Feb. 26 - March 1Atlanta Gift Show booth # 2WW3-418 andbooth # 2WW 10B 75-78 (In The Gardens)San Francisco Gift Show booth # 414

Visit Us At These Shows;Dallas Gift Show booth # 4602

Philadelphia Gift Show booth # 1430Denver Merchandise Mart Gift, Home,

Jewelry and Resort Show, Feb. 26 - March 1Atlanta Gift Show booth # 2WW3-418 andbooth # 2WW 10B 75-78 (In The Gardens)San Francisco Gift Show booth # 414

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With innovative, new products, trend-setting designs, and service that always puts you fi rst, your success is what drives everything we do.

Call today and discover why so many independent retailers have come to depend on us for superior products and exceptional customer care.

We celebrate the bold thinking and enterprising spirit of independent retailers every day.

CommittedT O I N D E P E N D E N TT H I N K I N G

SEE US IN ATLANTA!The Gardens: 9-B-84, Building 2 West

NOW REPRESENTED BY:Link 2 Sales: 1600 Building 2

1.800.886.3121www.magnetworks.com

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Music Boxes20 new designs of Music Boxesare introduced in a rich honeywood finish. The reorders willbe music to your ears!

|800-888-1918

@carsonhomeaccents.com

# circle #303

← C A R S O N H O M E A C C E N T S

Butterfly Kisses15"(W) x 15" (L) Octagon window decor panel. Tempered glass, polished aluminum framesuggest retail price : $59.00

|800-571-4665

@amiastudios.com

# circle #300

A M I A S T U D I O S

FlagtrendsGet your new FLAGTRENDS Catalog! Our selection includes flags, mailbox covers andnow mats & mat inserts. Feel the differenceof our flags!

|800-888-1918

@carsonhomeaccents.com

# circle #304

C A R S O N H O M E A C C E N T S

Gem Trendz Frame The fresh, bold design of ourGem Trendz collection is accented with crystal gemsadding some “bling” to our ceramics!

|800-888-1918

@carsonhomeaccents.com

# circle #302

← C A R S O N H O M E A C C E N T S

Blooming Butterfly Garden15"(W) x 15"(L) Octagon window decor panel. Tempered glass, polished aluminum framesuggest retail price : $59.00

|800-571-4665

@amiastudios.com

# circle #301

A M I A S T U D I O S

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Ceramic Quote BarsSelect any of our 16 styles of ceramic quote bars and you’ll haverecognizable quotes from famous people throughout time.

|800-888-1918

@carsonhomeaccents.com

# circle #305

C A R S O N H O M E A C C E N T S

Wooden Penguins These friendly little guys are so uniqueand cute, you'll want to leave them outall year round.

|601-366-4229

@kalalou.com

# circle #309

← K A L A L O U

Owl Parts Use these adorable little owl parts to accessorize any fruit or vegetable, or think of some other creative way to use them!

|601-366-4229

@kalalou.com

# circle #306

K A L A L O U

Sonnet chimeThe #1 selling Sonnet chime! Emits deep, richtones & has a sentimental message printed directly on the anodized aluminum tubes.

|800-888-1918

@carsonhomeaccents.com

# circle #307

C A R S O N H O M E A C C E N T S

Gray Flowers With Natural StemThese gorgeous flowers, made of latex, look so real, and you can mold them into any shape you want.

|601-366-4229

@kalalou.com

# circle #308

K A L A L O U

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december 2010 | gifts & decorative accessories №091

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Expressions TilesLanguage Art introduces "Expressions" 2 x 3 tiles in Color! New for 2011. Looking for thatunique gist with a personal touch? Language Art Expressions line now offers color as wellas black and white. Perfect for desks or shelves.

|574-202-8183

@ languageartonline.com

# circle #312

← L A N G U A G E A R T

MatMates™ InterchangeableComfort Mat SystemComfort Trays’™ thick, stress‐relieving PVC foam and MatMates™interchangeable mat inserts combine amazing comfort and sensational artwork.

|800‐886‐3121

@magnetworks.com

# circle #314

← M A G N E T W O R K S , LT D .

Geranium Tabletop CollectionJump start spring with our new Geraniumtabletop collection by Gail Flores. Available in melamine trays, plates, paper napkins & more...

| 215-732-2614

@kellercharlesgiftware.com

# circle #311

K E L L E R C H A R L E S H O M E

Medallion Sun Catchers These pressed disks feature over 84 differentdesigns and are available in 6 different colors.Made out of 100% recycled glass they are abeautiful and affordable way to add somecolor to a sunny window. Great Indoors andout! SRP: $9.00

|800-439-6393

@kitras.com

# circle #313

K I T R A S A R T G L A S S

One Sip Feeder These cute little feeders are perfect for the birds,who just need a sip! Available in 6 differentbright colors they are sure to brighten up anygarden. Handmade in our studio in Fergus, Ontario Canada. SRP: $36

|800-439-6393

@kitras.com

# circle #310

← K I T R A S A R T G L A S S

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

SnowmenLet Melrose help you with the Spirit of Christmas byadorning your package, tree, table top, or mantle.

|800-282-2144

@melroseintl.com

# circle #316

M E L R O S E

Bell Candle HoldersLet Melrose help you with theSpirit of Christmas by adorningyour package, tree, table top, ormantle.

|800-282-2144

@melroseintl.com

# circle #318

← M E L R O S E

BreezeArt® Premium Decorative FlagsBreezeArt® premium decorative flags feature ourSolarSilk™ polyester fabric. They’re 40% heavier, yetsofter and silkier for better drape and movement.

|800‐886‐3121

@magnetworks.com

# circle #315

M A G N E T W O R K S , LT D .

SnowflakeLet Melrose help you with the Spirit ofChristmas by adorning your package, tree,table top, or mantle.

|800-282-2144

@melroseintl.com

# circle #319

M E L R O S E

Santa Let Melrose help you with the Spirit of Christmas byadorning your package, tree,table top, or mantle.

|800-282-2144

@melroseintl.com

# circle #317

← M E L R O S E

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Whimsical Picture FrameThis delightful bluebird willsing his way into your heart onthis whimsical picture framefrom Split P. Join him and hisfriends in the “Garden Party”collection of textiles, ceramics,and giftables from Split P.

|800-326-3382

@ split-p.net

# circle #323

← S P L I T P.

Notes to SantaLet Melrose help you with the Spirit of Christmas byadorning your package, tree, table top, or mantle.

|800-282-2144

@melroseintl.com

# circle #320

M E L R O S E

Jacquard Dish TowelA wonderful jacquard dish towel highlights the fun and trendy colors of the “Flutter By”collection from Split P. Little winged wondersflit about on textiles, ceramics, and giftables in teals, blues, greens, and browns.

|800-326-3382

@ split-p.net

# circle #324

S P L I T P.

Appliquéd Dishtowels Think pink for the holidays with the newChristmas Blush collection from Split P.This collection of whimsical trees in pinks,blues and greens with splashes of redsadds a fresh new twist to the holidays.Shown here: appliquéd dishtowels with argyle embroidered trim.

|800-326-3382

@ split-p.net

# circle #322

← S P L I T P.

Mini Real Wax CandlesGreat canvas art from Split P encourages you to “Bloom whereyou are planted!”. Cheery artwork from Betsey Cavallo inspiresthe entire “Bloom” collection of textiles, ceramics, and giftablesfrom Split P. This bright collection is sure to bring you smiles.

|800-326-3382

@ split-p.net

# circle #321

←S P L I T P.

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Hand Painted Ceramic MugsYou’ll get along swimmingly with these fun new ceramicmugs from Split P. These four great hand painted designs aresure to brighten your day with their funny faces and happytails. Take the dive into the “Summer School” collection fromSplit P.

|800-326-3382

@ split-p.net

# circle #325

← S P L I T P.

Botanique–FragrancesBotanique–Fragrances that enrich yourlifestyle with details beyond all the rest.Wholesale price $6.00

|800-648-5153

@pearlessence.com

# circle #327

← P E A R L E S S E N C E

Annie's Garden ArtVintage Seed Packets in box signsfor shelf or wall.

|866-295-2849

@primitivesbykathy.com

# circle #329

← P R I M I T I V E S B Y K AT H Y

Heart ExpressionsHeart Expressions, a treasured collection byPavilion Gift Company® delivers kind messagesand genuinely conveys what’s in your heart.

|888-762-4457

@paviliongift.com

# circle #326

P AV I L I O N G I F T

ModèlesElegant, classic beauty combined with contemporary simplicity gives the Modèlescollection by Pavilion Gift Company® a trulytimeless look.

|888-762-4457

@paviliongift.com

# circle #328

PAV I L I O N G I F T

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Amusements™ Holiday Scene Musical Gist BoxRoman, Inc. is excited to introduce our new Amusements™ line featuring scenic musical products, such as this beautiful Christmas Gist Box. Open up this delightful package to find anadorable miniature Christmas village with a motorized train, iceskaters, and a cute mini town tree! Watch this small town cometo life with lights, music and plenty of little Christmas action.Roman’s Musical Gist Box retails for $85.00.

|800-729-7662

@ roman.com

# circle #332

← R O M A N

LED Wall CrossRoman’s beautiful Wall Cross pictures the biblical story of babyJesus. This stunning display is illuminated with LED technology,creating a lasting multi-color glow.This product stands 22” tall and retails for $50.00.

|800-729-7662

@ roman.com

# circle #334

← R O M A N

BirdhousesEvery snowbirds dream house in colors of thebeach with weathered finishes.

|866-295-2849

@primitivesbykathy.com

# circle #331

P R I M I T I V E S B Y K AT H Y

Wooden Chicks. Dan DiPaolo designed baby chicks just for Kathy!

|866-295-2849

@primitivesbykathy.com

# circle #333

P R I M I T I V E S B Y K AT H Y

Coffee and Chocolate Box Sign collectionIn rich brown with vintage letters and finish.

|866-295-2849

@primitivesbykathy.com

# circle #330

← P R I M I T I V E S B Y K AT H Y

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Tis’ the Season A new-found Roman exclusive line, featuring these decorativeresin words integrated with 45 mm snow globes. Chose eitherPeace, Hope, or Joy for a perfect inspirational accent. These ornamental items measure about 7.5” wide and retail for $18.50.

|800-729-7662

@ roman.com

# circle #336

R O M A N

Forever Plaid Forever Plaid with Sullivans’vintage look box.

|800-456-4568

@ sullivangift.com

# circle #338

← S U L L I VA N S

Joseph Studio® Collection Santa on Sleigh As an exclusive distributor for the Joseph Studio®line, Roman, Inc. is excited to announce a beautifulnew addition to this 5 year old partnership, Santaon his Sleigh Figurine. This detailed structurestands 10.5” tall and delightfully displays Santagetting ready to take a generous trip around theworld on his sleigh. This piece retails for $33.00.

|800-729-7662

@ roman.com

# circle #337

← R O M A N

Classic ClocheMagical Mix from Sullivans–glass and vintagestone combine to create classic cloche. It isthe perfect accent for any home décor.

|800-456-4568

@ sullivangift.com

# circle #339

S U L L I VA N S

Joseph Studio® Collection Dristwood Santa As an exclusive distributor for the Joseph Studio® line, Roman,Inc. is excited to announce a striking new addition to this 5year old partnership, Driftwood Santa. This detailed structurestands 8.75” tall and uniquely displays Santa in a naturethemed setting. This piece retails for $21.50.

|800-729-7662

@ roman.com

# circle #335

R O M A N

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>fashion

Above: Keep customers up to date by offering them stylish accessories fortheir tech gear. See page 124.

Fashion accessories continues to be a growing profit center for gift retailers.How about trying on a trendy wardrobe for gadgets and other goodies forsize? And don’t forget freshen up your jewelry offerings.

Style It Forward

Brightly coloredargyle pattern ison trend for 2011.

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>fashion

b Jewel of the ’Gyle laptop sleeve comesin a Gigabyte and Megabyte size. Scout.877.639.6287. www.bungalowco.comCIRCLE #909

c Colorful case fits the iPad, Kindle andNook readers. $39.99. Suburban Silk.702.433.0035. www.suburbansilk.com CIRCLE #910

TechChic

A EReader pouch in Carya pattern.10”x7”. $30. Fern. 646.725.2134.www.fernbrooklyn.comCIRCLE #908

There isn’t a person around who doesn’t own at leastone of today’s electronic gadgets. Offer shoppers astylish selection of accessories to keep their iPods,iPads, computers and eReaders safe.

d The cell phone wristlet is part of the WaterCollection, a limited edition in printed leather.3½”x4¾”x¾”. 6” wrist strap. $37. Baekgaard.800.323.5413. www.baekgaardltd.com CIRCLE #911

ALL PRICES RETAIL

* M O R E O N T R E N D

Carya pattern alsoavailable in laptopsleeve, iPod pocket,iPad sleeve and more.

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Quality Fashion Affordability Style

The 2011 Catalog

®

by

The New Annaleece Collection is now available! Contact us today and request your Annaleece 2011 catalog.

toll-free: 866.401.6700 www.Annaleece.com/gda

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gifts & decorative accessories | december 2010№ 100

>fashion

b Rose bracelets are made of woven silky cordand plastic. Adjustable 6”–11”. $15. Alexa’s Angels. 877.264.3576. www.alexas-angels.comCIRCLE #905

cAspen ring is made of sterling silver and copper.$58. Big Sky Carvers. 888.336.3226. www.bigskycarvers.com CIRCLE #906

d Redwood bracelet is made from post-consumersoda can tabs. $20–$25. Ann-Made LLC.800.240.8323. www.annmadeart.comCIRCLE #907

ALL PRICES RETAIL

A Necklace made of mixed metals and featuringa dyed cotton cord. $24.99. The Good Bead.952.938.3455. www.thegoodbead.comCIRCLE #904

Natural BeautiesJewelry gets earthy. Vendors turn to nature for inspiration,some keeping the environment in mind by using reclaimedobjects, to create a casual collection of fashion accents.

Necklace is handcrafted inthe U.S.A. using materialsfrom around the world.

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SPRING 2011 COLLECTION

WOODWORKERS & WEAVERS, INC.

Hendersonville, NC • 800.542.3139 • www.manualww.comAtlanta • Chicago • Dallas • Las Vegas

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>fashion

b The UNII palette keeps makeup neatly organized. $29. UNII. 626.502.7470. www.uniicosmetics.comCIRCLE #913

cLaptop sleeves feature a neoprene outer bodyand soft fleece inner lining. Available in four sizes.$29.50–$39.50. Melissa Beth Designs Inc.416.505.4240. www.melissabeth.com CIRCLE #914

d Congo purse pouch holds essentials for easytransfer between bags. 10½”x2”x6”. $28. Toss Designs. 415.721.1036. www.tossdesigns.comCIRCLE #915

ALL PRICES RETAIL

A Glam Naturale i.d. holder in keys design.3¼”x4¼”. $21.50. Triple C Designs.212.965.0626. www.triplecdesigns.comCIRCLE #912

GetOrganized!Stylish women on the go want to keep their essentialsfashionably organized. Items like these are the idealtools to help them keep things perfectly in place.

The vintage key designis in keeping with thevintage jewelry trend.

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Spend $250 & use

offer code: GD111

to receive a FREE GIFT!*

*orders can be placed at www.pinkhouseimports.com or call customer service at 888-355-6907. Offer expires Jan. 31, 2011

Wholesale prices on items shown $5.50 to $14. Our low wholesale prices and amazing product allow you endless opportunities to increase your bottom line.

See us at these shows in 2011:

Jan. 9-11 Jacob Javitz Accessories The Show: Booth 1749

Jan. 4-18 Americas Mart Bldg. 3Atlanta Gift Show: Booth 4-1605

Jan. 19-25 Dallas World Trade CenterDallas Gift Show: Showroom 13880

Jan. 29-Feb.2 Jacob JavitzNY Intl Gift Fair: Booth 8537

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Products that Sell!

www.clockittoya.com Suisse™

To order call: 1-877-584-6362We offer over 350 new Spring watch styles with matching mini purses and cell phone cases, all uniquely created by ourown designers.

San Francisco International Gift FairJanuary 8th–January 11th

Atlanta International Gift & Home Furnishings MarketJanuary 12–January 19thBooth #3-5-109

Dallas Gift ShowJanuary 21st–January 24th

Chicago Gift ShowJanuary 22nd–January 25thBooth #8-1105

New York International Gift FairJanuary 29th–February 3rdBooth #1566

ASD-Las Vegas ShowSands Expo & Convention CenterFebruary 27th–March 2ndBooth G-568

Pre-packs with free displays available

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The hottest productin the gift industry today(but you won’t find it at market)

www.snoozies.com252.991.3373

non-skid sole

snoozies!®cozy little foot coverings

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Waxing PoeticMMODDEERRNN HHEEIIRRLLOOOOMM JJEEWWEELLRRYY

www.waxingpoetic.com • 877.724.5434 • [email protected]

A menagerie of possibilities.

Insignias, icons, amulets ~each a beautiful addition to

your personal lore.

Waxing Poetic jewelry,

luminaries, and giftware...

to gift, to keep, to treasure,

to delight.

The originator of the

wax-style insignia charm.

SShhoowwrroooommss:AAttllaannttaa: Tango - Bldg 2 #1000B

LLooss AAnnggeelleess: Stephen Young - LA Mart #830DDaallllaass: Portico Collection - WTC #576

CChhiiccaaggoo: Casa Bella - Merchandise Mart #1578SSeeaattttllee: Barron Collection - Market Center #432

DDeennvveerr: Montage - Merchandise Mart #1250

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gifts & decorative accessories | december 2010№108

Watch with Matching Mini PurseThis high quality watch comes with matching minipurse and is available in over 300 styles and colors. By far the hottest item we have ever carried!

|877-584-6362

@clockittoya.com

# circle #341

C L O C K I T T O YA

SPICE ISLAND Collection Handbags & Small Leathergoods with bold hardware offered in shimmering colorsInclude Mango, Ocean Mist,Black Coral & Sand Stone.

|800-261-2351

@kristine.com

# circle #343

← K R I S T I N E A C C E S S O R I E S

Cell Bag WatchesOur Cell Bag Watches are that "something extra".Every detail is hand picked from the style of the dialto the design of the fabric. We've added the matchingmini purse to turn a watch into a great gift idea.

|877-584-6362

@clockittoya.com

# circle #340

C L O C K I T T O YA

Watch Display TreeIndividually designed watches with matchingmini purse. Featuring our uniquely designedwatch display tree. This fashion accessory is sure to be a top seller.

|877-584-6362

@clockittoya.com

# circle #344

C L O C K I T T O YA

CABARET CLASSICS Collection Coordinating crocodile & timeless fabrics allow for versatility & all-season wearability. Featuring new colors for spring 2011.

|800-261-2351

@kristine.com

# circle #342

← K R I S T I N E A C C E S S O R I E S

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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december 2010 | gifts & decorative accessories №109

Isabella’s JourneyTM CharmsOur double sided charms are available in 3 sizes, along with silvertone chains & bracelet and black ribbon necklace. Jewelrymannequin sold separately. Charm Sizes: 1” x 1”, 1” x 2”, 1.5” x 1.5”. Necklace Lengths: 30” L, 18” L & Bracelet: 8” L. SRP: $3 - $9 each.

|800.542.3139

@manualww.com

# circle #347

← M A N U A L W O O D W O R K E R S & W E AV E R S

Isabella’s JourneyTM ParasolsPink or black umbrellas with Victorian detailed chrome handle.Collapses to a compact size and includes matching cover. SRP: $24.00

|800.542.3139

@manualww.com

# circle #349

Tie Dye CollectionSoft-to-touch, easy-to-wear…..Multiple boldmixtures of Tie Dye & Sting Ray, offered invegan leather is RIGHT ON the current trends.

|800-261-2351

@kristine.com

# circle #346

K R I S T I N E A C C E S S O R I E S

Pop of Color HandbagsNew patent leatherette handbags are availablein 3 lively colors – green, turquoise, and pink.Silvertone embellishments add style and polish. Size: 11.75” x 14.25” x 5.75” SRP: $40.00

|800.542.3139

@manualww.com

# circle #348

M A N U A L W O O D W O R K E R S & W E AV E R S

DENIM ROAD CollectionNew DENIM ROAD collection by Kristine Accessories. Light & Dark Denim handbags & accessories lined with cotton floral for a crispsummer look.

|800-261-2351

@kristine.com

# circle #345

← K R I S T I N E A C C E S S O R I E S

M A N U A L W O O D W O R K E R S & W E AV E R S

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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gifts & decorative accessories | december 2010№110

Sost Touch Crocodile CrossPink and black faux crocodile manicure sets are adorned witha silver decorative cross. Sold separately or as an assortmentof 24 sets. Size: 2.75” x 4.5” x .5”. SRP: $9.00

|800-542-3139

@manualww.com

# circle #350

M A N U A L W O O D W O R K E R S & W E AV E R S

Zebra Print Bags:Isabella’s JourneyTM ZebraPrint Bags are patentleatherette, roomy and stylish. Choose from oversized bag (20.25” x 13.25” x 10.5”) or pocket tote bag (20” x 14.5 “ x 9”). SRP: $42-$60

|800-542-3139

@manualww.com

# circle #352

← M A N U A L W O O D W O R K E R S & W E AV E R S

Beaded beltsBeaded belts with wooden bucklesare hotter than ever so don’t missthis high trend opportunity at PinkHouse.

|888-355-6907

@pinkhouseimports.com

# circle #354

← P I N K H O U S E I M P O R T S

Heart ExpressionsJody Coyote® is offering over 30 new excitingcollections, including 6 new Spring-Summercolor collections – expanded by popular demand!

|800-824-2374

@www.jodycoyote.com

# circle #351

O A K P AT C H FA S H I O N

IZAKH2Z has IZAK…do you?! A totally “ohso” chic collection of functional gifts,featuring fashion illustrations fromIzak Zenou.

|888-762-4457

@h2-z.com

# circle #353

PAV I L I O N G I F T

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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december 2010 | gifts & decorative accessories №111

Leather Cuffs and Resin BanglesPink House Imports dials upthe color and texture this sea-son with Leather Cuffs andResin Bangles.

|888-355-6907

@pinkhouseimports.com

# circle #358

← P I N K H O U S E I M P O R T S

Hibiscus BagsPretty Hibiscus Flowers adorn Pink House Imports best selling beaded bag line.

|888-355-6907

@pinkhouseimports.com

# circle #355

P I N K H O U S E I M P O R T S

Personalized Jewelry Personalize your necklace with our unique antique silver/ gold initials and matchingcharms. Our new charm collection includesCupid, I Love You, Shamrock and Fleur de lis.Be unique and different, express yourself inRhinestones! Jewelry Charm: $3.75 Silver/ Gold Necklace : $3.75 /Black LeatherNecklace : $4.00/ Leather Bracelet : $5.50

| 212-290-7699

@ rhinestoneruby.com

# circle #359

R H I N E S T O N E R U B Y

Leather Rose Hairpins Accessories for your hair! Beautiful handmade leather rose hairpins in hotsummer colors at Pink House.

|888-355-6907

@pinkhouseimports.com

# circle #357

← P I N K H O U S E I M P O R T S

Isla CollectionTropical and sensuous Isla Collection for Spring / Summer fromPink House at prices that promise fatter margins.

|888-355-6907

@pinkhouseimports.com

# circle #356

←P I N K H O U S E I M P O R T S

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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Metallic Flip FlopsGet into the holiday seasons with these cool and glittery metallicflip flops. Personalize them with your Holiday wishes, New Yearresolutions or anything you didn’t dare to say in 2010! A perfectgift and with a lot of laughs. Metallic Flip Flops: $8.50Suggested retail price: $18.00

| 212-290-7699

@ rhinestoneruby.com

# circle #360

← R H I N E S T O N E R U B Y

Pink Leopard print The snoozies!® Spring 2011 Collections offer 18 distinctivesnoozies! designs with our most popular animal prints featured. Available in sizes small to xlarge. Lined withsnoozies! Exclusive pom pom Sherpa. Machine washable.MSRP $12.00

| 252-991-3373

@ snoozies.com

# circle #364

← S N O O Z I E S !

I love Mom snoozies!® Mother's Day Collection offers 6 exclusive prints just for Mom.Mom has a warm heart and now you can give her the gist of warm feet tooon her special day! Sizes s-xl, non skid soles with MSRP of $12.00

| 252-991-3373

@ snoozies.com

# circle #363← S N O O Z I E S !

Sequin Wristlets/ Mini pursesSuch a perfect gift for the holidays! No better purse forholding cash, credit card, IDs and PDA. Comes with a detachable strap which you can personalize with rhine-stone letters and charms. Make it unique for your loveones! Wristlets: $8.75. Suggested retailed price: $18.00

| 212-290-7699

@ rhinestoneruby.com

# circle #361

R H I N E S T O N E R U B Y

Blue DaisyPart of the 2011 spring 2011 snoozies!® collectionfeaturing numerous floral prints. Non skid soles,pom pom Sherpa lining and an MSRP of $12.00.Sizes s to xlarge.

| 252-991-3373

@ snoozies.com

# circle #362

S N O O Z I E S !

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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december 2010 | gifts & decorative accessories №113

Cupcake Printsnoozies!® Birthday Collection is comprised of 6 Birthday themedprints that make great and comfy gists! Sizes s-xl, machine washable and a great MSRP of $12.00 Non Skid soles.

| 252-991-3373

@ snoozies.com

# circle #367

← S N O O Z I E S !

← T R I P A R

← T R I P A R

← T R I P A R

Tribal PrintThe snoozies!® 2011 Tribal print Collection is righton target for spring. 3 prints in two colorwayseach. MSRP $12.00. Machine washable and nonskid soles.

| 252-991-3373

@ snoozies.com

# circle #365

S N O O Z I E S !

Rectangular DisplayBaskets Ideal for in-store display,display baskets are alsogreat for home use. The largest stand is 38” in height.

|800-222-1142

@ tripar.com

# circle #368

Unique and Eye-Catching Displays In-store displays are crucial to retail success. Tripar offersunique floor and tabletop fashion displays for purses,scarves and jewelry that fill this need.

|800-222-1142

@ tripar.com

# circle #369

Jewelry Displays Check out our new styles in jewelry displays and decorative mirrors. Theunique antique bronze assortment beautifullyhighlights a broad range of jewelry.

|800-222-1142

@ tripar.com

# circle #366

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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gifts & decorative accessories | december 2010№114

Seville print Seville print in Ella handbag – new from the Bella Taylor Collection by VHC, Inc, Seville is available in 18 sizes includingaccessories, wallet, purses and travel items. Retailing from $9.95 to $59.95

|888-334-3099

@victorianheart.com

# circle #371

V I C T O R I A N H E A R T

Love Pendant Our creamy brass heart is aglow with love and andadoration. To give, to keep and to share with all deserving darlings. Available January, 2011.

|877-724-5434

@waxingpoetic.com

# circle #372

← WA X I N G P O E T I C

Aqua Patch pattern Aqua Patch pattern in Claire handbag – newfrom the Bella Taylor Collection by VHC, Inc,Aqua Patch is available in 18 sizes includingaccessories, wallet, purses and travel items.Retailing from $9.95 to $59.95.

|888-334-3099

@victorianheart.com

# circle #374

V I C T O R I A N H E A R T

Intrigue print Intrigue print in Sydney handbag – new from the Bella TaylorCollection by VHC, Inc, Intrigue is available in 18 sizes includingaccessories, wallet, purses and travel items. Retailing from$9.95 to $59.95.

|888-334-3099

@victorianheart.com

# circle #370

V I C T O R I A N H E A R T

Carved in Stone Hand-carved white stone heartsare graced with heirloom-stylefloral etching to create thesestriking beauties.Available January, 2011.

|877-724-5434

@waxingpoetic.com

# circle #373

← WA X I N G P O E T I C

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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december 2010 | gifts & decorative accessories №115

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Write Your Own WaySometimes we all need alittle direction! Make youown mark. Be brave, beloved, and be true.Available January, 2011.

|877-724-5434

@waxingpoetic.com

# circle #376

← WA X I N G P O E T I C

Rope HeartCelebrate the ties that bind!Wherever we go, we are nevertoo far for love’s cords to reachus, and keep us safe.Available January, 2011.

|877-724-5434

@waxingpoetic.com

# circle #375

← WA X I N G P O E T I C

Newport print Newport print in Traveler handbag – new from the BellaTaylor Collection by VHC, Inc, Newport is available in 18 sizes. Retailing from $9.95 to $59.95.

|888-334-3099

@victorianheart.com

# circle #379

← WA X I N G P O E T I C

Joyous ReturnShining, brave and hopeful, our Joyous Return charm is sure to light up even thegloomiest of days. Available January, 2011.

|877-724-5434

@waxingpoetic.com

# circle #377

Blue Tropic print Blue Tropic print in RingSnap handbag – new from the Bella Taylor Collectionby VHC, Inc, Blue Tropic isavailable in 18 sizes. Retailing from $9.95 to$59.95.

|888-334-3099

@victorianheart.com

# circle #378

← V I C T O R I A N H E A R T

V I C T O R I A N H E A R T

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For the first time, the San Fran-cisco International Gift Fair isthe first show of the year. Cali-fornia’s biggest gift event is a

style-setting marketplace where the hottestdesign trends and movements start andevolve. With more new resources thanever before, you’ll find something surpris-ing in every aisle — top name manufac-turers, innovative newcomers, and cuttingedge designs. Best of all, it’s in San Fran-cisco, America’s most eclectic, excitingcity. So make plans now to join us. First ofall, it’s second to none.

SAN FRANCISCOINTERNATIONAL GIFT FAIR

MOSCONE CENTER, SAN FRANCISCO, CA | www.sfigf.com

January 8-11, 2011

California’s biggest show is the first show in 2011.

Visit us online tofind low hotel rates!

Product photos, top row (l-r): Altam Skyworks/Roman Glass Co.; Golden Gate Park NationalConservancy; middle row: Hazel Violet Ink; Roost; bottom row: Viz Glass; Newgate.

WASHINGTON STATE CONVENTION CENTER, SEATTLE, WA

AHEAD OF THE CURVEWant to be ahead of the trend curve? The Seattle Gift Show lives ahead

of the curve. Catering to the trend-forward tastes of the discerning Pacific

Northwest consumer, you’ll find thousands of forward looking products

from the industry's leading lines, Plus, you’ll get to enjoy your week in

the nation’s most forward thinking city, while staying close to home in

the Pacific Northwest. Join us in February. Stay ahead of the curve.

SEATTLE GIFT SHOWFEATURING BIRDWATCH AMERICA WEST

www.seattlegiftshow.comFebruary 5-8, 2011

Order toll free at 1•800•446•8150

or visit our website!

A Family Company–Committed To Your Business

For Over 55 YearsCall for your Catalog Full of

the Finest Candles & Accessories for all Holidays and Occasions

Circle #196203 Circle #

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december 2010 | gifts & decorative accessories № 117

Above: Ecojar and EcoVotive candles and Fragrance Diffusers. All vegetable wax;handmade in L.A. $8.25-$25. Bluewick Home & Body Co. LLC.866.BLUEWICK. www.bluewick.comCIRCLE #817

The new Ali Collection from Bluewick exemplifies the trend toward elegant yet simple, environmentally friendly packagingthat puts the decoration on the container, not the box. It alsorepresents the direction to more unusual, complex scents.

Decoration is onthe container, notthe box.

>candles

DeliciouslyFragrant

Mariposa, Palmetto, Paloma,Santorini, Takao and Zoysiafragrances come in Ecojarand EcoVotive candles andFragrance Diffusers.

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b Antiqued Painted Terracotta Jars are filled withsoy wax. Four colors each come in three scents. 4-8 oz.; $12-$20. Himalayan Trading Post.770.761.6761. www.himalayantradingpost.comCIRCLE #814

c New Chesapeake Bay Candle Collection includeseight scents from Vanilla Bourbon to Orchid Guava.Featured items have opaque suede finish. $10-$36.Chesapeake Bay Candle. 800.331.8339. www.chesapeakebaycandle.com CIRCLE #815

d Poe is from the Library collection, which alsoincludes scents inspired by Austen, Whitman,Dickens and Thoreau. $8-$28. Paddywax.866.PADDYWAX. www.paddywax.comCIRCLE #816

ALL PRICES RETAIL

>candles

A Dream Candles are scented and flameless. Come in threesizes: 5”, 7” and 9”; Ivory Fresco, Amaretto Fresco and BurgundyPolished Marble. Luminara. 877.90 LUMIN.www.myluminara.comCIRCLE #813

Disney-patentedtechnology used in the HauntedMansion createsflame-like flicker.

GlowHomeThese sophisticated takes on scented candles blendwith home décor statements and look good long afterthey come out of the box.

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gifts & decorative accessories | december 2010№ 120

>candles

b Colonial Candle’s new scents include Co-conut Rain, Spring Awakening, Wild Iris, Grape-fruit & Wheatgrass, Dragon Fruit and MangoSalsa. Votives-23 oz., $2.25-$25. Midwest-CBK.800.394.4225. www.midwestofcannonfalls.com CIRCLE #873

c C’est Cute comes in Bergamot Fig, Car-nation Clove, Oak Berry and Apple Jasmine.10 oz. $30. Seda France. 800.474.0854.www.sedafrance.com CIRCLE #811

d New smaller Mini Reed Diffuser is designed to provide scent in small places.$9.99. Yankee Candle. 800.792.6180.www.yankeecandle.comCIRCLE #812

ALL PRICES RETAIL

A dash of color updates the traditional pastel spring palette.Mid-tones paired with nature-inspired scents are bright and fresh but not overpowering.

SpringClean

ANew screen-printed soy and beeswax candlesburn for 100 hours. $28. K. Hall Designs.314.961.1990. www.khalldesigns.com CIRCLE #809

* MOR E ON T R E N D

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Kringle CandleHow a father and son launched America’s hottest new candle line

Launching a new retail and manufacturing enterprise in a difficult economy involved great risk, but as my

father and I pursued the notion, we realized the basic concepts behind Kringle Candle were very strong. Our goal in launching Kringle Candle was to offer the world a fresh new take on scented

candles. We carefully developed a line that would stand out, give consumers something truly differ-ent and also be easy for gift stores to try at a low investment level.

And so, less than a year after ourearliest discussions, the Kringle Candle Company opened its first wholesale accounts inside New England. In October 2010, we cut

the ribbon for thesparkling destination showroom/retail headquarters and production facilityof Kringle Candle just off Interstate 91 in Bernardston, Massachusetts, near the Vermont state line.

Mick and Mike Kittredge

I N T R O D U C I N G

I was only eight years old in 1998when my father Mike Kittredge II soldthe company he’d founded, YankeeCandle. I’d always dreamed ofworking alongside him someday, butI understood the many reasons whyhe was compelled to sell at that time.

Over a decade later, I ventured into the cellar myself to make some candles for a 2009 college marketing course. They turned out so well I proudly showed those initial creations to my Dad, wondering if theyhad potential beyond my classroom. Together we developed the name Kringle Candle, and my childhood dream soon re-surfaced: could this school assignment possibly become an actual

business? We knewthere was a need in the candle industry for somethingexciting, so we began exploring the idea at length. The more we talked, the more our enthusiasm grew.

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KRINGLE CANDLE COMPANY TM

www.kringlecandle.com

The Kringle Candle Team

two sizes of traditional pillars plusa variety of tea lights and floatingcandle packages help round outour wholesale offerings. Best ofall, we already know this lineexcites customers, creates fastturn and yields speedy profits persquare foot.

Looking back, Iguess running abusiness likeKringle Candlewas in my bloodall along.

Looking forward,we’re hoping you might want to try something that’struly innovative in your store – Kringle Candle.

We’d love to work withyou starting in 2011!

Mick Kittredge III

Thus far, the marketplace seems toreally love the Kringle concept.And now, we’re making ourdistinctive agrance line ofintensel cented candles availableto wholesale accounts outside ofNew England as well.

What makes Kringle Candle so different? The heart of the Kringle concept is the white wax. Since they are 100% free of dye, Kringle candles blend beautifully with any décor, burn cleaner and emit a unique luminous glow. And if the white color is the heart, then the outstanding scents have to represent the soul. We’ve worked

create an array of robust, realistic candle fragrances that has the gift industry really buzzing.

The top seller in theKringle range is theClassic jar line, featuringelegant footed glasscontainers in three appealing sizes from 3 to 21ounces. Cheery votives,

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HabershamCandleCompany

PO Box 129 Cornelia, GA 30531 1-877-823-5138 Fax (706) 776-1634

www.habershamcandle.com

IT JUST KEEPS ON GROWING

WAX POTTERY®

ANDBOTANICAL CANDLES

New for 2011

Home Fragrance without a Flame®

Gardenia Water Lily

Pink Grapefruit & PatchouliSee us in:Atlanta- Bldg. 3 #1-321&Bldg. 2WW #3-319Las Vegas- Bldg. C #599-91Chicago- Beckman’s 8th floor #7105New York-Javitis Center #7315

®

2 New Fragrancesfor 2011!

Votives * Click Clack Tins Glass Tumblers * Glass Jars7 sizes 46 different scents!Room Sprays & Bath Salts

Phone: 1-888-752-2635Fax: 1-877-245-3798

www.lakeshorecandlecompany.com

“Our Fragrance Lasts the Life of the Candle”

Circle #159

Circle #231

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A n n a l e e I n c . | M e re d i t h , N H 0 3 2 5 3

Kim and Chris from the Flag and Gift Connection in Plaistow, New Hampshire had great success with Program 21! In business for over 18 years, they stated, “It was extremely easy to place the order and the customer representatives were great to work with. Best of all, you don’t have to risk money up front! This program is a ‘no-brainer’!” Get with the program, PROGRAM 21 JUST SAY YES!

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Flickers like a real candle

flameless real wax candles

www.candleimpressions.net

Featuring5-HOURTIMER

Shows/Showrooms ATLANTA

Link Lifestyle Building # 2 , Showroom # 1417

Candle Impressions Building # 3, Booth # 5-301

DALLAS

Thomas & Moore Inc. MarketingDallas Trade Mart Showroom # 2953

PHILADELPHIA

Van & CompanyBooth # 1427

CHICAGO

and! SalesMerchandise Mart Showroom # 14-109

MINNEAPOLIS

Johnson Waters Minneapolis Gift Mart Showroom # 261

SEATTLE

DGAPacific Market Center Showroom # 144

Safe around children and pets

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Circle #234

Circle #210

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gifts & decorative accessories | december 2010№130

Inspirational CandlesNew candles with heartfelt thoughts are sure to bringa peaceful smile to all, available in many designs andtwo fragrances, soy based.

|866-870-4847

@designingducks.com

# circle #381

D E S I G N I N G D U C K S

Flameless Carved 4” Hurricanes with 5-Hour Timer2 designs. Featuring patented,realitstic wick design. $14.99

|888-644-4373

@candleimpressions.net

# circle #383

← C A N D L E I M P R E S S I O N S ®

Mini Real Wax Candles4 shapes. Patented, realistic wick design. 2 packs – batteries included. $5.99

|888-644-4373

@candleimpressions.net

# circle #380

C A N D L E I M P R E S S I O N S ®

Flameless Rustic Candles with NEW Programmable Timer4” & 6” pillars; 3 pack votives. 4 colors. $9.99-19.99

|888-644-4373

@candleimpressions.net

# circle #384

C A N D L E I M P R E S S I O N S ®

Glass Amber Leaf Votive Candleholder Glass Amber Leaf Votive Candleholder gives a classicglow to any setting! A very affordable luxury: Suggestedretail just $2.95!

|800-446-8150

@biedermannandsons.com

# circle #382

← B I E D E R M A N N & S O N S

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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TIN PUNCHED IlluminationFragrance Warmer™

This decorative ceramic Illumi-nation Fragrance Warmer is designed to warm scented oilsand wax creating the glow andambiance of a burning candlewhile releasing the candle’s fragrance. Each style brings arelaxing mood to the room andelegance to any home décor.

|800-262-2305

@candlewarmers.com

# circle #385

← C A N D L E WA R M E R S E T C .

CandleAire™ Cand-O™ Warmer™

Create a memorable setting with the CandleAire™ electric Cand-O™ Warmer.Dim the lights and let CandleAire™

warm and release your favorite Cand-O™

fragrance throughout your home with it’spatented whisper quiet fan. The sost glowof a flickering light adds a touch ofwarmth and relaxing mood to any home.

|800-262-2305

@candlewarmers.com

# circle #387

← C A N D L E WA R M E R S E T C .

Plug-in Fragrance Warmer™

These decorative Plug-in FragranceWarmers are designed to warmscented oils and wax creating theglow and ambiance of a burningcandle while releasing the fragranceinto the home. Ideal for small roomsand small spaces, each style bringsa relaxing mood to any room.

|800-262-2305

@candlewarmers.com

# circle #389

← C A N D L E WA R M E R S E T C .

Small Candle Breeze™ Cand-O™ WarmerThese decorative hand painted lamp shadesbring an added touch of style to our AuroraLamps. Candle Warmers Etc.

|800-262-2305

@candlewarmers.com

# circle #386

C A N D L E WA R M E R S E T C .

Large Candle Breeze™ Cand-O™ WarmerCreate the ambiance of a burning candle withthe Large Candle Breeze™ electric Cand-O™

Warmer. Let the Large Candle Breeze™ warmand release your favorite Cand-O™ wicklesscandle fragrance throughout your home withit’s patented whisper quiet fan. The soft glowof a flickering light adds a touch of warmthand relaxing mood to any home.

|800-262-2305

@candlewarmers.com

# circle #388

C A N D L E WA R M E R S E T C .

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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gifts & decorative accessories | december 2010№132

Floral candlesFloral candles in a beautiful tall glasscan turn your home into a relaxinggarden party.

|800-979-4326

@decoglow.com

# circle #391

D e c o G L O W

SCENTdisplayAn assortment of candles withwonderful sayings to warm yourhome and heart. A delightful giftfor those with exceptional taste.

|800-979-4326

@decoglow.com

# circle #393

← D e c o G L O W

CharmbianceHand painted glass jar candles with distinct fragrances and whimsical charms make an exquisite gift that is sure to please.

|800-979-4326

@decoglow.com

# circle #390

D e c o G L O W

NaturalsThe newest candle innovation, our Candle onthe Rope, is both fun and functional. A greatgift with phenomenal fragrances.

|800-979-4326

@decoglow.com

# circle #394

D e c o G L O W

Debbie Taylor-KermanCandles Debbie Taylor-Kerman candlesinspired by her sophisticatedEuropean flair, have three layers of colored wax with adelicious scent and are set in a matching gift box.

|800-979-4326

@decoglow.com

# circle #392

← D e c o G L O W

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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Garden Moss Collection™Mossy green, exquisitely detailed containers, filled withbest selling Habersham Sage fragrance and creamyclean burning soy wax. Enjoy indoors or out.

|877-823-5138

@habershamcandle.com

# circle #396

H A B E R S H A M

Lake Retreat Candle10oz Glass Tumbler. Each scentnamed after a fun in the suntheme. Suggested Retail Price$14.99.

|888-752-2635

@ lakeshorecandlecompany.com

# circle #398

← L A K E S H O R E C A N D L E

Habersham NaturalsGreat blend of all natural fragrances with know insectrepelling properties. Enjoy bug free outdoor time. Nocitronella and DEET free.

|877-823-5138

@habershamcandle.com

# circle #395

H A B E R S H A M

Bird of Paradise Featured in our 10oz Tumbler. Suggested Retail Price $14.95.

|888-752-2635

@ lakeshorecandlecompany.com

# circle #399

L A K E S H O R E C A N D L E

Habersham Signature7oz. Glass FillGlass Amber Leaf Votive Candleholder gives a classicglow to any setting! A very affordable luxury: Suggestedretail just $2.95!

|877-823-5138

@habershamcandle.com

# circle #397

← H A B E R S H A M

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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Iron Fireplace CandelabraAntique Bronze. Holds 6 3" Diameter Candles.

|800-621-8350

@ tagltd.com

# circle #402

← TA G

Holiday Snowman CandleHandpainted with Embossed Detail andSnowy finish Holiday packaged in acetatebox with red ribbon.

|800-621-8350

@ tagltd.com

# circle #401

TA G

Tealight AssortmentHarvest Footed Tealight Assortment of 6 Multi-ColorAssortment. Holds standard tealight

|800-621-8350

@ tagltd.com

# circle #404

← TA G

LemongrassOur number one selling fragrance acrossall product lines. Featured in a CandlePotVotive and 10oz Tumbler. Suggested Retail Price $3.25 Votive, $14.95 10ozTumbler

|888-752-2635

@ lakeshorecandlecompany.com

# circle #400

← L A K E S H O R E C A N D L E

Nostalgic Milkbottle CandleNostalgic Milkbottle Candle by MilkhouseCreamery. Natural soy wax and pure beeswax. Suggested retail: $12

|641-832-2516

@milkhousecandles.com

# circle #403

M I L K H O U S E

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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december 2010 | gifts & decorative accessories № 135

Above: Lemon lime Shea butter is launching in the first quarter of 2011 alongwith Citrus lotion and newly redesigned packaging. 4 oz. $25. HollyBeth.404.549.7403. www.hollybeth.net

CIRCLE #834

Tight budgets or not, today's consumers are willing to pay for practical productsthat fight aging and other problems, particularly if they also have organic ingredients, avoid chemicals and of course, boast good looks and scents.

SafeSophisticated Solutions

>bath&body

For all skin types;can even be usedon hair. Made withorganic fruit andcitrus oils.

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b TimeBalm Primer minimizes fine linesand enlarged pores. Includes vitamins A, C and E and Allantoin and Bioflavonoidanti-inflammatories. 1 oz. $30. The Balm.415.359.0955. www.thebalm.com CIRCLE #801

c Wine Wipes come in a 20-wipe compactwith mirror to remove red wine stains onthe go without impacting the taste. $6.95each. Borracha LLC. 805.556.4211.www.winewipes.com CIRCLE #803

FaceTime

A New line of luxury day creams is made from all organicingredients. Balancing, Cooling and Repairing available. About$26 each. Cupcake Organic Divine Skincare. 011.44.1273.251131.www.cupcakeorganic.comCIRCLE #803

* M O R E O N T R E N D

Functional facial products are a rapidly growing segment of thegift personal care market— the more specific, the better.

Created by atrained naturalfoods chef.

d Splendid Dirt mud mask contains yogurt,pumpkin, clay, and more, to fight acne, red-ness, blotchiness and excessive oil production.3 oz. $20. FarmHouse Fresh. 888.773.9626.www.farmhousefreshgoods.comCIRCLE #804

ALL PRICES RETAIL

>bath&body

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®

MORELIAMONARCH

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b Inspired by nature and nostalgia, bubble bathhas interesting double-sided labels. No. 35, Petalscent. $24. Simpatico. 314.961.1001. www.simpatico-home.comCIRCLE #808

cMultipurpose Balm can be used on hands, bodyand even hair. Handmade with organic ingredi-ents. By Nieves. 2 oz., $14. 415.350.7632.www.bynieves.comCIRCLE #806

d New soapbox includes 12 blends of organicsoaps inspired by the Amazon rainforest. $70.Wembé. 718.858.6152. www.wembe.comCIRCLE #808

ALL PRICES RETAIL

A Body washes are new to the “I’m not here,I’m really…” collection. $20. Not Soap, Radio.323.650.1900. www.notsoapradio.comCIRCLE #805

Escapism in abottle is great forceleb or awardthemed events.

Skin in the GameThese sophisticated takes on scented candles blend withhome décor statements and look good long after theycome out of the box.

>bath&body

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Glycerine Hand Therapy™4oz Glycerine Hand Therapy™ in new fragrance No. 25. Retail: $10.50

|800-433-0060

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# circle #407

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OH! MY GOODNESSWell Behaved Products Rarely Make History!Down & Dirty Natural Waterless HandCleanser For Hands So Clean, It’s Almost Obscene! 2oz-$2.50; 8oz-$6.00; 32oz-$15.00Coming Clean Natural Hand SoapWashing Away All Your Dirty Little Secrets! 8oz-$6.00The Oh~ Zone For Air So Fresh You’ll Want to Slap It! 8oz-$7.50

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New Camille Beckman fragrance - No. 25.25th Anniversary Fragrance. Retail: $8.50, $10.50. $15.95

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# circle #406

C A M I L L E B E C K M A N

Glycerine Hand Therapy™4oz Glycerine Hand Therapy™ in new fragrance Morelia Monarch. Retail: $10.50

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# circle #408

C A M I L L E B E C K M A N

New Camille Beckman fragrance-Morelia Monarch•Mandarin Green Tea •Sensual Amber •Vanilla OrchidRetail: $8.50, $10.50. $15.95

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# circle #405

← C A M I L L E B E C K M A N

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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OMG Shhh… Oh! My Goodness Shhh… It HappensBefore-You-Go Bathroom Spray. 2oz-$5.00; 4oz-$7.50Spray the Bowl. Do the Doo. Your Secret is safe. They won’thave a clue. This blend of natural essential oils of fresh grapefruit creates a protective film on the surface of the water effectively eliminating any odor before it even begins.

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# circle #411

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Travel Lunch Totes Send her to Paris on her lunch!Travel Lunch Totes feature top traveldestinations and each city’s hottestlunch spots.

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# circle #413

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POO~POURRIPoo~Pourri Original 2oz-$5.00; 4oz-$7.50Spritz the Bowl Before You Go and No One Else Will Ever Know!This blend of natural essential oils creates a protective film on the surface of the water effectively eliminating any odor before it even begins.

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plastic hotel shower capNo need for a plastic hotel shower cap! Ouramazing soft vinyl Sequin Shower Caps comein four vibrant colors.

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# circle #414

D A N I E L L E B Y U P P E R C A N A D A

Compact and Razor Combine a girl’s needs &wants! A picture perfectcompact and a glam razoradorned with Swarovskijewels and gems!

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# circle #412

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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Above: A set of 12 with 12 different inspirational messages comes in a reusabledrawstring cloth bag. $8. regreet. 612.817.0373. www.regreet.comCIRCLE #930

ALL PRICES RETAIL

Hop-a-rounds can be likened to random acts of greeting. Each cardhas a unique tracking code that allows ‘greeters’ to follow the card’spath along a journey on regreet’s tracking system, utilizing GoogleMaps technology.

RandomRounds

Follow a card'sjourney on re-greet's trackingsystem.

These small circular mes-sages can be tucked into apocket or lunchbox, or evenleft on a keyboard or wind-shield.

>stationery

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Greeting cards, invitations and othersocial stationery-related products arean integral part of our culture, whichis what makes them consistently reli-able and profitable items for your storein 2011 and beyond. To get a finger onthe pulse of this important categoryand to help you prepare for the upcom-ing winter markets, Gifts & DecorativeAccessories spoke with a number ofexperts in the stationery industry.

One key element affecting thenear-future outlook is the economyand its impact on the holiday sellingseason. On this front the view ishopeful. “Initial reports indicate thatconsumers intend to spend more thisholiday season than last, which isgood news and could kick-start retailactivity for 2011,” states Jack With-iam, executive vice president of theGreeting Card Association (GCA).

Adds Patti Stracher, GCA generalmanager as well as manager of theNational Stationery Show: “The eco-nomic conditions are slowly gettingbetter. In fact, retail sales rose 0.6 per-cent in September, according to aCommerce Department report, withsales beating analysts' expectations.This news is offering merchants newhopes for the holiday season and into2011. As a result, I believe that enter-taining will be on the rise, wedding

and party budgets will increase, moregreeting cards will be sent and moregifts will be exchanged.”

And, despite worries that youngerconsumers haven't embraced thewritten word on paper as much asthey have on electronic devices, it'simportant to note that the stationerycategory won't be waning in 2011 oranytime soon. “How the stationeryindustry will do will likely be a func-tion of how the economy does, muchlike every other consumer-productsbusiness out there,” remarks KerryAmidon, product manager forCheckerboard. “That said, people arehungry for personal connections andmeaningful communications. Whiletechnology is certainly efficient forsome communications, it isn’t appro-priate for everything.”

“Sending and receiving greetingcards is a tradition that is still firmlyentrenched in the consumer's mindand lifestyle … we all still appreciatepersonal acknowledgement andthoughtfulness,” states Susan Janu-ary, vice president of product man-agement at Leanin' Tree. “Even GenX- and Y-ers are learning the impor-tance of handwritten communicationand card-sending as they acknowl-edge gifts … and as they begin enter-ing the job market, sending personalnotes of thanks.”

Patti Stracher, noting how technol-ogy has changed the world around us,reinforces the fact that handwrittencommunication is still here to stay.

>stationery

It won’t be waning in 2011. BY KATHY KRASSNER

TheWordon Stationery:

Paper Luxe: A natural element is incorporated on this “Plumeria” invitation. $439/100.

Checkerboard. 508.835.2475. www.checkernet.com

CIRCLE #927

Retailer P.O.V.“Just as television, film and video games all coexist with oneanother, the wider use of social media does not eliminate thefundamental need and desire to connect — it’s in our DNA!Manufacturers and retailers should embrace the opportu-nity to tap this emotional need and provide their customerswith products that help them stay connected with eachother in one of the most meaningful ways — ink on paper!”

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Get your glam on.

Gifts for the girls.

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Building 2, 13th Floor, 1325BJanuary 12 - 19, 2011

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January 20 - 26, 2011

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12th Floor, Booths 3802-3903January 21 - 24, 2011

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PRODUCT TRENDS• Photographic Personalization —“Personalization continues to be ahuge trend across many product cate-gories, as it has really tapped into theconsumer's desire to make a productspecial while also being able to testout their own creative abilities,”states Leanin’ Tree’s Susan January.And, thanks to advances in digitaltechnology, photos are increasinglybeing employed to enhance and tocustomize a variety of stationeryitems. “Any product feels and looksmore special when you're able to addelements that make it personal [suchas] using your child's or family'sname, or by adding personal photosfor special occasions,” says January.Particularly popular, according toJanuary, are photos combined withinteresting stripes and patterns.

• The D-I-Y Element — Another off-shoot of personalization is the “DIY”(do-it-yourself) category, which con-

tinues to grow and expand. “This istrue in both physical and digital for-mats,” states Stracher, “where cards,boxes, packaging and other paper-based products are created [by hand],as well as in scrapbooking and mem-ory-making where digital productsare entering the market in a big way.”

• Green and Eco-friendly — Green ishere to stay and is being embraced bymore stationery companies. This isnot a temporary fad but rather an en-during mindset, says Stracher. Theadoption of green is widespread bothin product and in the workplace, andis being accomplished without sacri-ficing great design.

“Sustainably designed and pro-duced products are good for people,for the planet and for profits. As con-sumers demand more value fromtheir products and vendors demandmore sustainable packaging and pro-duction, we see this category onlygrowing more important every year,”

remarks Jennifer Slaughter, market-ing manager for iota.

• Complementary Gift Lines — Manystationery companies are expandingtheir lines beyond paper to includecomplementary, gift-oriented items tohelp enhance stationery retailers' bot-tom lines. “I think stationery compa-nies will continue to utilize their designresources to expand beyond paperproducts into gift categories that arefun, have utility and offer good value,”remarks Glen Biely, co-president ofThe Madison Park Group (MPG).

>stationery

Photo Personalization: Greeting card in-

corporates personal photo and children’s

art. Helps to fight autism. Vanilla Print.

919.637.0745. www.vanillaprint.com

CIRCLE #921

The D-I-Y Element: Changeables Design Kit

with stamper to personalize notes, wrapping

paper, gift tags and more. $29.99. Three De-

signing Women. 877.267.4334. www.three-

designingwomen.com

CIRCLE #922

Eco-friendly: Envelopes are post-consumer

chlorine-free recycled paper. Made in the

U.S.A. Green Paper Company. 614.633.7967.

www.greenpapercompany.com

CIRCLE #923

ALL PRICES RETAIL

*

Directions 2011As you prepare to head to the trade shows and to work withyour reps on purchasing products for 2011, keep in mind thekey merchandise categories, product themes and color and design trends that stationery industry experts predict will sell well in the coming year.

Retailer P.O.V.“Our customers rarely

limit their choice to onlygreen products, but if aproduct is made from

eco-friendly materials orthe company uses eco-

friendly practices, it is adefinite plus,” shares re-

tailer Hannah Rodewald,owner of The Pleasure of

Your Company inLutherville, MD.

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New Birthday and Occasions for

Willow Tree® cards

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Retailers are loving the 64% margins they can get with Pumpernickel’s unique greetings and furniture grade merchandisers. They also love the fact that customers keep coming back for Pumpernickel cards. Made in the US with exclusive brilliant color printing on an uncoated recycled paper, detailed sculptured embossing that is unmatched in the industry, and unique custom wood merchandisers, there is no better card with no better value in the market today.

PumpernickelOPressgallery quality embossed greetings

888-760-9012www.pumpernickelpress.comMade in USA

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These line extensions have naturalappeal for the customer, especiallywhen they are fashion-driven. SaysStacy Waller, creative director at Well-spring: “We have seen stationerystores in particular carry quick pick-up personal accessories that express awoman's style and speak to her desireto treat herself to something pretty.”

DESIGN THEMESDesign themes in the coming year willrange from images of nature, to retromotifs from the '50s through '70s, totropical prints, to Victorian and Asianthemes and more. Much of what we'llsee on stationery merchandise will, asalways, be influenced by the fashionrunways; therefore, global imagery, mil-

itary motifs, ethnic patterns, femininesilhouettes and the like will be makingappearances on paper products.

• Inspirational — Products that offerencouragement will continue to ringin sales in the new year. Stracher pre-dicts that the 'Friendship,' 'Encour-agement' and 'Inspiration' categorieswill continue to gain strength. “Thepower of love, connection and faithare critically important in good timesand tough times,” she notes.

• Humor — Expect humor to remain abest-selling theme on many sta-tionery products in 2011. NotesCheckerboard’s Kerry Amidon, “De-signs will be a bit more fun. We arefacing economic challenges, so de-signs need to boost happiness.” MPG’sBiely agrees that “Uplifting and fun-filled greetings that celebrate every-day life will be well received.”

• Paper Luxe — This key design trendhas everything to do with luxuriouspapers and printing, ribbons and ap-pliqués, and the handmade touchesthat make an invitation a keepsake,according to Checkerboard’s Amidon.“Paper Luxe,” defines Stracher, “en-compasses more sophisticated produc-tion techniques —laser, engravingand die-cutting in particular, as wellas larger formats and layering, all inthe custom-invitation sector.”

Complementary Gifts: Tech accessories are from thenew “iota chic” line and coordinate with iota’s papers. $14–$25. iota. 800.243.6004. www.everyiota.com CIRCLE #924

>stationery

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Technology: Silly Frog “Sight 'n Sound” card has sound effects. $7.99. Up With Paper.800.852.7677. www.upwithpaper.com CIRCLE #928

ALL PRICES RETAIL

Inspirational: Card has inspirational design and message. $2.95. Leanin'Tree. 800.525.0846. www.tradeleanintree.comCIRCLE #925

Humor: Humorous card isfrom the “Cheezburger” line.$2.95. The Madison ParkGroup. 800.638.9622. www.madisonparkgroup.com CIRCLE #926

Cookbooks, Gift Books & Much More!

Mad

e in

US

A

Circle #206 Circle #137

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This direction also extends intogreeting cards. “We’ll see manufac-turers continuing to explore the per-fect balance of incorporatingtreatments such as die-cuts, glitterand bronzing, while still maintainingthe boutique feel specific for the spe-cialty marketplace,” observes Biely.

• Technology — Technological ad-vances, such as sound chips, bothrecordable and pre-recorded, andlight effects will also continue to addexcitement and a higher perceivedvalue to cards and stationery items.Comments George White, presidentand COO of Up With Paper, which isintroducing “Sight 'n Sound,” a newline of cards: “Indications are that theluxury/high-end spending is return-ing first, which should benefithigher-end greeting card offerings.”

COLOR TRENDSWhen it comes to color, “Consumers[gravitate to] colors that speak to themand their mood, and how [those col-

ors] relate to the specific card-sendingoccasion they're shopping for,” Janu-ary observes. “Colors seem to be mov-ing to sophisticated, more subduedshades of gray, turquoise and yellow,or to bright and whimsical combina-tions of pink, green and brown.”

Colors most often mentioned byindustry experts as being strong for2011 are purples, including lavenderand eggplant; neutrals such as graysand desert tones; metallics thatrange from bronze to pewter to cop-per; nature-inspired greens; andcoral tones.

While these color palettes mightseem diverse, one thing most agreeon is that bright colors will dominateon stationery items. As MeganGandt, MPG's senior art director,notes, the brights aren’t necessarilymutually exclusive of the richer,more subdued tones. “We've incorpo-rated deeper hues in background artwith bright florals or patterning.The unexpected palette feels sophis-ticated and pops on the card spin-ner,” she remarks.•

>stationery

Color: Trendy colors and

designs are offered on “Flip

Notes.” $9.99. Wellspring.

800.533.3561. www.well-

springgift.com

CIRCLE #929

ALL PRICES RETAIL

Retailer P.O.V.Bright colors are

already trending upwith the stationeryconsumer: “Brightzig-zag stripes andstripes in a bright

color are really picking up,” notes

Hannah Rodewald.

A Division of The Gift Wrap Company338 Industrial Blvd. Midway, GA 31320

To order by phone call 1.800.443.4429International customers and distributors

please call 912.884.9727

Ride away with sales, thanks to our Retro collection of eco-friendly, eco-festive, eco-fun journals and note cards, new for 2011 from Pepperpot. Printed on 100% recycled paper, our color-splashed graphics are happily hip, uniquely eye-catching,& sure-to-be profitable!To get a sneak peak at allof Pepperpot’s fashionable products for 2011, visit our online order site:

www.giftwrapcompany.comSee us at the Atlanta Gift Show

January 12 - 19th, Showroom #1735

Nostalgia isEco-Cool!

Circle #153

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Green2 Everyday Greeting Cards Using green methods and recycled papers, Green2™ everyday greeting cards celebrate the natural beauty of an eco-friendly world.

|800-334-3348

@designdesign.us

# circle #415

← D E S I G N D E S I G N , I N C .

Fill-in Invitations New Fill-in Invitations are great for kids birthday parties, bridal and babyshowers. Hang Pack or Box of 10. SRP $7.00 - $9.00

|800-228-4856

@ginabdesigns.com

# circle #419

← G I N A B . D E S I G N S

What Happens Tonight... CollectionWhat happens tonight goes onFacebook tomorrow. Spread theword with this hilarious productcollection.

|800-334-3348

@designdesign.us

# circle #417

← D E S I G N D E S I G N , I N C .

Bright Birthday Totes Bold and bright gist totes, and mixable, matchable tissueby Design Design grab attention and create excitement.

|800-334-3348

@designdesign.us

# circle #416

← D E S I G N D E S I G N , I N C .

Clipboard Gist Set The “Natalie” Clipboard Gift Set featuresan 80-sheet notepad and matching penon a handy clipboard that is tied with aribbon for gift-giving. Retail: $9.99

|800-433-7610

@brownlowgift.com

# circle #418

B R O W N L O W G I F T S

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

← L A -T E E - D A !

Note Cards Box Sign note cards. Keep calmand carry on in vintage blackand white. 8 cards and envelopes to a pack.

|866-295-2849

@primitivesbykathy.com

# circle #424

AromaLumeYou won’t believe your nose! The new AromaLumeFragrance Generator produces pure scent essencewithout flame of heat.

|800-246-1826

@ ltdfragrance.com

# circle #421

L A -T E E - D A ! ®

Daily Planners Watch for new Daily Planners coming soon!

|800-331-9843

@ ittakestwo.com

# circle #423

I T TA K E S T W O

Guest Book and Pen Stunning color is in full display with the Peacock Feather Guest Book and Pen.

|800-821-2504

@hbhwedding.com

# circle #420

← H O R T E N S E B . H E W I T T C O .

Scent Notes Scent Notes make special occasions more memorable with fragrance. A greeting and diffuser in one ($10.99 rtl).

|866-598-6339

@bananagrams.com

# circle #422

← P R I M I T I V E S B Y K AT H Y

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CoastalFor sun and surf lovers, Pumpernickel Press has introduced 38 newembossed coastal designs for 2011. Suggested Retail: $3.29- $3.99

|888-760-9012

@pumpernickelpress.com

# circle #426

←P U M P E R N I C K E L P R E S S

Willow TreeBy Pumpernickel Press. Willow Tree embosseddesigns are available in two sizes, now withnew birthday and occasional greetings. Madein USA AND Printed on Recycled Paper usingAgri-Based Inks. Suggested Retail: $2.79 to$4.79 (size dependent)

|888-760-9012

@pumpernickelpress.com

# circle #428

← P U M P E R N I C K E L P R E S S

Christmas Pumpernickel Press embossed Christmas cards havetremendous sell through. 16 cards & 17 envelopes per box.Made in USA AND Printed on Recycled Paper using Agri-Based Inks. Suggested Retail: $19.50 per box

|888-760-9012

@pumpernickelpress.com

# circle #425

P U M P E R N I C K E L P R E S S

FixturePumpernickel Press offers 6 new furniture-gradewood fixtures in two color finishes. Floor andcounter display choices to suit your store. Madein USA AND Printed on Recycled Paper usingAgri-Based Inks.

|888-760-9012

@pumpernickelpress.com

# circle #429

P U M P E R N I C K E L P R E S S

Everyday Pumpernickel Press offers unmatched quality with over 200 nature and outdoor embossed greetings in birthday and many occasions. Made in USA AND Printed on Recycled Paper using Agri-Based Inks.

|888-760-9012

@pumpernickelpress.com

# circle #427

← P U M P E R N I C K E L P R E S S

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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Circle #00

Circle #250

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>gourmet

Above: Truffle assortment is available two sizes: 11½ oz./$18.95 or 5½ oz.$10.95. Abdallah Candies. 952.890.4770. www.abdallahcandies.comCIRCLE #932

Stick with tradition at Valentine’s Day and sweeten up sales withgourmet chocolates and other candies for sweetheart gifting. Thesefresh whipping cream Truffles are wonderful sweet indulgences forthe Romeo to woo his Juliet. Before you close the sale, make sureyour customer has the card to go with the gift.

SweetHearts

Heart-shaped boxes holding luscioustruffles are covered in a fancy fabrictied with a bow

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>gourmet

c Hot chocolate maker has a 33 oz. capac-ity. $99.95. Bialetti. 800.421.6290.www.bialetti.comCIRCLE #878

A Add Colour teapot, coffee maker and coffeepot designed by Paul Smith. $229–$499. Stelton. 262.886.3995. www.stelton.comCIRCLE #879

d Salad spinner available in five colors and two sizes. $49 and $55. Guzzini.011.39.071.9891. www.fratelliguzzini.comCIRCLE #881

b Elevate kitchen tools have heads that are heat resistant upto 480 degrees. Feature a weighted handle to keep the headoff the surface. $8 each; $40 gift set. Joseph Joseph.516.248.1875. www.josephjoseph.comCIRCLE #880

e Mezzaluna and rubber wood board fromthe Jamie Oliver collection. Hermes-OTTOInternational USA. 212.286.0240. www.hermes-ottoint.comCIRCLE #882

ALL PRICES RETAIL

HauteHouse

* M O R E O N T R E N D

The latest kitchen tools and gadgets arehigh in design and quality.

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Every garden deservesat least one beautiful

Blue Hydrangea...

Visit us in Atlanta, Chicago, Minneapolis, Los Angeles, New York

and Seattle to find the perfect Blue Hydrangea

for your garden.

Catalog requests215 • 732 • 2614

www.kellercharlesgiftware.comBlue Hydrangea

by Tim Coffey

• Melamine

• Paper

• Acrylics

• Wicker

Circle #166

Circle #213 Circle #228

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>gourmet

b Old-fashioned caramels in six flavors are made by hand.In gift boxes or bulk. About$9/5-oz. box. King Caramel.206.463.3782. www.kingcaramel.com CIRCLE #936

c Handcrafted chocolatediscs are decorated in colorfulvintage patterns. $24/box ofsix; $4/wrapped single. RogueConfections. 212.541.7286.www.rogueconfections.com CIRCLE #933

a Easter Coconut Nestscome individually wrapped.$1.49. Long Grove Confec-tionery Co. 800.373.3102.www.longgrove.com CIRCLE #934

d Tigerpaws areGeorgia pecanpieces topped with caramel andmilk chocolate. $18.95/box ofeight; $29.95/16. The OrchardsGourmet. 800.950.4320. www.theorchardsgourmet.comCIRCLE #935

ALL PRICES RETAIL

* M O R E O N T R E N D

ArtfulIndulgencesAlways welcome gifts, quality confections will sweetenup anyone’s day. In addition to boxed varieties, considerstocking individually wrapped pieces for that affordable impulse indugence.

Milk chocolate and whitechocolate are mixed withcoconut and topped with jelly beans.

Circle #149

®

®New YorkInternational Gift Fair

asd livingwww.artstyledesignliving.com

Joseph Joseph www.josephjoseph.com

Bella Cucinawww.bellacucina.com

The Tabletop and Housewares division of the NYIGF offers a stunning collection of 300+ resources for home entertaining and specialty tabletop resources.

nyigf.com

JAN 30 – FEB 3 , 2011

JAVITS CENTER | PIERS 92 & 94, NYC

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december 2010 | gifts & decorative accessories №159

Pineapple Pecan Cheesespread MixSweet and Savory all wrapped-up in one delicious mix. Order today!

|800-457-3477

@countryhomecreations.com

# circle #432

← C O U N T R Y H O M E C R E AT I O N S

Special Day Plate & Mug SetCelebrate birthdays or accomplishmentsby gifting with our new Special Day Plateand Mug Set. Design Design, Inc

|800-334-3348

@designdesign.us

# circle #434

← D E S I G N D E S I G N , I N C

Pillow Packs! Bitterman’s exclusive: Pillow Packs! Mints,cinnamon hearts, and tart ‘n sweet candies in 1.75 oz. packages – great items for yourcashwrap! Bitterman Family Confections

|800-53-CANDY

@bittermancandy.com

# circle #431

B I T T E R M A N G O U R M E T

No Bake Lemon and PumpkinCheesecake MixesChampagne Taste on a Beer Budget!Try our NEW no-bake cheesecakes.

|800-457-3477

@countryhomecreations.com

# circle #433

C O U N T R Y H O M E C R E AT I O N S

“Sweet T’s”! Only at Bitterman’s -“Sweet T’s”!Twelve assorted bags of our bestselling candies with graphic “t-shirt” labels. Bitterman FamilyConfections

|800-53-CANDY

@bittermancandy.com

# circle #430

B I T T E R M A N G O U R M E T

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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Melamine ProductsBeautifully illustrated by Susan Winget, Pinot is available on a wide assortment of melamine products,paper napkins and coordinating acrylics.

| 215-732-2614

@kellercharlesgiftware.com

# circle #436

K E L L E R C H A R L E S Janey Lynn’s Designs ShrubbieFor gentle safe cleaning, color combo packages of white/mustard;red/khaki; suggested retail 2-pack $4.99

|888-608-5336

@ janeylynns.com

# circle #435

J A N E Y LY N N

Glass Amber Loaf Votive Candleholder Milkhouse Candle CreameryLoaf Crock Natural candlecomplete with recipe to promote reuse.Retail: $45

|641-832-2516

@milkhousecandles.com

# circle #437

M I L K H O U S E

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Circle #204

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Above: Frames measure 5 5/8” and are available in black or white. $9.95.Quotable Cards. 212.420.7552 www.quotablecards.com

CIRCLE #946

Quotable Frames turn favorite Quotable Cards into a lasting inspirationalgift. Rather than throwing out or recycling the greeting card, these alderwood frames are just the right size to preserve a favorite sentiment.

Inspirational Framework

>giftables

A greeting card becomes a lastingkeepsake in a perfectly sized frame.

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c Wooden photo frames feature a weathered look.5”x7”. $17.99. Creative Co-Op. 866.323.2264.www.creativecoop.com CIRCLE #815

d Book Lover’s Gift Set comes with a readingjournal, two magnet clip bookmarks, 20 bookplatesand 125 page markers. $28. Mudlark.630.771.0000. www.mudlark.com

CIRCLE #899

ALL PRICES RETAIL

>giftables

Buying the perfect gift is no easy task. Offer a varietyof gift options that appeal to hobbies, like reading andgardening. And keep the selection under $30 to fitevery budget.

A Numero napkin rings are styled after classic European hotel numbers. 2½”. 12 assorted. $4 each.Abbott. 800.263.2955. www.abbottcollection.com CIRCLE #903

NistyGists

b Le Jardin Writer’s Block is from the Lily McGeecollection. $12. Lady Jayne. 800.274.7685. www.ladyjayneltd.com CIRCLE #900

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>giftables

fHarper photo frames come in 4”x6”,5”x7” and 8”x10” sizes. $14.99, $17.99 and $24.99, respectively. Prinz Ltd.800.323.8360. www.prinzusa.com CIRCLE #901

gCeltic Colors Journal features 192 linedpages. Hardcover. 7¼”x9”. $14.99. PeterPauper Press. 914.681.0144. www.peterpauper.com CIRCLE #898

hHeart-shaped dishes comes in two sizes: 3½” or 4½”. Six large dishes, $22.99;10 small dishes, $14.25. Ivy Lane Design.800.888.6866. www.ivylanedesign.com CIRCLE #897

ALL PRICES RETAIL

* M O R E O N T R E N D

eOrganic Micro Green Kits include certified organic seeds, threebiodegradable pots, eco-friendly coir discs and a reusable and recyclable lunch bag. $22. Seracon. 800.465.1818. www.eco-cuture.caCIRCLE #902

Chia, Basil, Curly Cress; Garlic Chives, Arugula,Bull’s Blood Beet and Daikon Radish, Broccoli,Mizuno Mustard versions available.

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www.BlossomBucket.com | ph: 330-834-2551Learn more about what Blossom Bucket can

do for you at www.BucketvilleGazette.com!

Coming soon!

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www.carpentree.comwww.carpentree.com

10% Discount when you mention Promo Code GD2011. Call 1.800.736.ARTS(2787) Today!

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#31992 13x13 On Trend Design MSRP: $28

#93385 Metal Photo Frame 10x7 MSRP:$20

#93397 Metal Photo Frame 7x7 MSRP: $15

www.carpentree.com

Circle #146 Circle #257

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This charming collection rekindles the wonder of an

old fashioned Christmas with 12 collectible pieces including

the Post Office, Village Tavern, and a Country Cottage. Come

see the full set on display at the January Gift Shows.

For more information please contact Customer Service at 1-800-RADKO-09

Atlanta Gift MartBuilding 1 Suite 18E-20

January 12th-19th

Dallas F!nds Show!Temporary Booth 12-1301

January 21st-24th

presents

The Radko Village

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Easter CandiesFun and functional for Easter candies and more, BarbaraLloyd's “Set of 4 Easter Bunnies with Eggshells”' are amust-have for your Easter collection!

|800-662-5923

@BlossomBucket.com

# circle #438

B L O S S O M B U C K E T

Birthday Celebrations Line The new “50-ish: Welcome to Over the Hillville” is a welcome addition toBarbara Lloyd's creative, colorful, andfun-loving Birthday Celebrations line!

|800-662-5923

@BlossomBucket.com

# circle #442

← B L O S S O M B U C K E T

LED House The “Home for Christmas" LED House” by designer Robin Davis will truly shine at the heart of your 2011 Christmas collection!

|800-662-5923

@BlossomBucket.com

# circle #440

← B L O S S O M B U C K E T

Valentine GirlsThese lovely little Valentine girls, designed by Suzi Skoglund,are sure to steal your heart, but not your profits!

|800-662-5923

@BlossomBucket.com

# circle #439

B L O S S O M B U C K E T

Dreidel OrnamentsBroaden your collection and your profitsby encompassing multiple traditionswith this “Set of 4 Dreidel Ornaments”by Blossom Bucket Originals!

|800-662-5923

@BlossomBucket.com

# circle #441

B L O S S O M B U C K E T

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Golf Princess Collection The Golf Princess Collection, new fromDesign Design, is the perfect gist forany diva of the divot.

|800-334-3348

@designdesign.us

# circle #446

← D E S I G N D E S I G N

iPhone / iPod TouchSilicone Sleeves Silicone sleeves protect your phonein style and make it easy to locate!Available in 10 designs to fit anypersonality. SRP $12.00 each

|870-672-9820

@ frazzledandbedazzled.com

# circle #447

F R A Z Z L E D A N D B E D A Z Z L E D

LoveCelebrate the holiday season with this beautifully handcrafted “Love” ornament.100% handmade in the USA.

|800-521-5001

@chemart.com

# circle #444

C H E M A R T C O M P A N Y

Sterling Silver Snowflake Indulge in elegance, at any time of theyear, with ChemArt’s chic Sterling SilverCollection. Splurge with an ornamentfrom our open line, or customize yourown sterling silver keepsake.

|800-521-5001

@chemart.com

# circle #445

C H E M A R T C O M PA N Y

Noah’s Ark Delight the child in your life, or bring to life the child that liveswithin each of us, with this miniature work of art.

|800-521-5001

@chemart.com

# circle #443

← C H E M A R T C O M PA N Y

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Sweetheart Mini Vase and BowlJust in time for Valentine’s Day, “Sweetheart” joins our collection of mini vases and bowls January 2011. Handmadein Seattle, WA. Suggested Retail Price: $46.00 each.

|800-237-6961

@glasseye.com

# circle #449

G L A S S E Y E S T U D I O C O R P.

Glitz and Glam PillowGlitz and Glam Collection features gem accents on six coordinating pieces.

|800-821-2504

@hbhwedding.com

# circle #451

← H O R T E N S E B . H E W I T T C O

Initial Compact Brushes Compact brushes are a great hair brushand mirror combination! Available in fuchsia, orange, and lime green with aninitial. SRP $6.50 each

|870-672-9820

@ frazzledandbedazzled.com

# circle #448

F R A Z Z L E D A N D B E D A Z Z L E D

Heart-shaped Jewelry BoxSurprise bridesmaids with a personalizedheart-shaped jewelry box. Request a catalog toshop the full collection of bridal party gifts.

|800-821-2504

@hbhwedding.com

# circle #452

H O R T E N S E B . H E W I T T C O

Two-piece Favor Boxes Treat guests with classic damasktwo-piece favor boxes. For a custom look, mix and matchwith 17 additional colors.

|800-821-2504

@hbhwedding.com

# circle #450

← H O R T E N S E B . H E W I T T C O

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Poppy GardenSpring is blooming in vibrant reds at JoanBaker Designs, with the introduction oftheir newest hand-painted art glass collec-tion, Poppy Garden.

|800-248-1983

@ joanbaker.com

# circle #456

← J O A N B A K E R D E S I G N S

Holy NightJoan Baker Designs introduces Holy Night, a collection ofhand-painted art glass nativity pieces, for Christmas 2011.

|800-248-1983

@ joanbaker.com

# circle #453

J O A N B A K E R D E S I G N S

Glass Cross Joan Baker Designs introduces a new line ofglass crosses that function as tealight holdersto gently illuminate the hand-painted art.

|800-248-1983

@ joanbaker.com

# circle #457

J O A N B A K E R D E S I G N S

Serving Set This Glitzy Glitter Serving Set dazzles with bling! Coordinatingtoasting flutes and pen set also available.

|800-821-2504

@hbhwedding.com

# circle #455

← H O R T E N S E B . H E W I T T C O

Black BearsWildlife is the theme in a new series of hand-painted art glasspanels from Joan Baker Designs, featuring moose, eagles, wildducks and more.

|800-248-1983

@ joanbaker.com

# circle #454

←J O A N B A K E R D E S I G N S

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Luggage TagsNo more delays at the airport! Our new collection of melamine luggagetags makes finding your suitcase a snap. Available in fifteen great designs & a counter display rack.

| 215-732-2614

@kellercharlesgiftware.com

# circle #458

K E L L E R C H A R L E S

Car MagnetsSpread peace and love along your travelswith these free spirit car magnets!

|800-884-3856

@naturallife.com

# circle #460

← N AT U R A L L I F E

Gypsy Luggage TagsNever lose your luggage again!These gypsy luggage tags add a little groove to your travels!

|800-884-3856

@naturallife.com

# circle #462

← N AT U R A L L I F E

Chip Clip SetsFor life’s smaller tasks, why not use afree spirit chip clip to keep them all together!

|800-884-3856

@naturallife.com

# circle #461

N AT U R A L L I F E

Wind ChimesHand-painted art glassfrom Joan Baker Designsgoes to the garden with anew series of tuned windchimes in two sizes.

|800-248-1983

@ joanbaker.com

# circle #459

J O A N B A K E R D E S I G N S

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Aprons & AttitudeAprons & Attitude, new from Laid Back®, is an edgy celebration of domestic bliss that every woman will love. Line includes cheeseboards,coasters, hanging trivets, magnets & napkins.

|800-824-2374

@ laidback.com

# circle #465

← O A K PAT C H

← O A K P AT C H

Tiny BoxesUse these little boxes for your irresistibletreasures while adding some free spirit styleto your room!

|800-884-3856

@naturallife.com

# circle #464

N AT U R A L L I F E

Laid Back’s®Laid Back’s® new Vintage Dude line extension offers fun newdesigns that are perfect for the hard-to-please fellow in yourlife: tankards, ball caps, coffee mugs & t-shirts.

|800-824-2374

@ laidback.com

# circle #466

O A K PAT C H

Painted Metal SignsGive your walls some free spirit style with these funmetal signs!

|800-884-3856

@naturallife.com

# circle #463

← N AT U R A L L I F E

Vintage VixenThe new Vintage Vixen line fromLaid Back® features art of renownedpinup artist Gil Elvgren and tapsinto today’s popular vintage look.Line includes flasks, compact mirrors, change purses, purse notes, magnets, napkins, travel mugs & coasters.

|800-824-2374

@ laidback.com

# circle #467

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Happiness – Adam Goddard & Dr. Lee R. Bartel Improve your mood with scientifically designed music thatboosts alpha and beta brainwaves to promote a happier, more relaxed state of mind. SRP - $15.99

|800-788-6543

@ retailinfo.somersetent.com

# circle #469

S O M E R S E T E N T E R TA I N M E N T

Love Changes Everything –Various Artists The stars of London’s famed WestEnd present the most romanticpieces ever heard on stage, fromproductions including The Phantomof the Opera, Cats, South Pacific andmany more. SRP – $15.99

|800-788-6543

@ retailinfo.somersetent.com

# circle #471

← S O M E R S E T E N T E R TA I N M E N T

Boogie Wonderland – Earth, Wind & FireThe iconic R&B group is celebrated on this retrospective collection featuring all of Earth,Wind & Fire’s greatest hits, from September andShining Star to After the Love Has Gone and thelegendary title track. SRP – $15.99

|800-788-6543

@ retailinfo.somersetent.com

# circle #470

← S O M E R S E T E N T E R TA I N M E N T

Celtic Dream Irish and traditional classics like Carrickfergus, The Water IsWide, Greensleeves and She Moved Through the Fair are beautifully presented by Rowena Taheny and a traditionalCeltic ensemble. SRP – $15.99

|800-788-6543

@ retailinfo.somersetent.com

# circle #468

S O M E R S E T E N T E R TA I N M E N T

Majestic Alaska – Dan GibsonThe breath-taking beauty of Alaska is por-trayed in this blend of gently uplifting musicand indigenous natural sounds. SRP – $15.99

|800-788-6543

@ retailinfo.somersetent.com

# circle #472

S O M E R S E T E N T E R TA I N M E N T

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Definition MugsThirty Assorted Titles

|800-880-5117

@ tumbleweedpotterywholesale.com

# circle #476

← T U M B L E W E E D P O T T E R Y

Manly Man Gists12 Pilsner Titles And 6 Giant Pilsner Titles

|800-880-5117

@ tumbleweedpotterywholesale.com

# circle #477

← T U M B L E W E E D P O T T E R Y

Dip ChillerSix Festive Designs

|800-880-5117

@ tumbleweedpotterywholesale.com

# circle #474

T U M B L E W E E D P O T T E R Y

Girly Word Jars Twelve Girly “FUND” Titles

|800-880-5117

@ tumbleweedpotterywholesale.com

# circle #475

T U M B L E W E E D P O T T E R Y

Glass Cake Plate With Dome LidOffered In Two Designs: Happy Birthday & All Occasion SRP: $36

|800-880-5117

@ tumbleweedpotterywholesale.com

# circle #473

← T U M B L E W E E D P O T T E R Y

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Easy, quick, affordable, personal. #1 for resort, rustic, lodge, Native American & western. An unsurpassed

variety of gifts, home accessories, jewelry & apparel. We care about our buyers and their businesses.

That’s why buyers keep coming back to Denver. 2011 dates: February 24 – March 1 & August 25 – 30.

D E NV E RG I F TH O M EJ E W E L R Y& R E S O R TS H O W

permanent showrooms FEB 24–MAR 1, 2011 temporary exhibitors FEB 26–MAR 1, 2011D e n v e r M e r c h a n d i s e M a r t 8 0 0 2 8 9 - 6 2 7 8 d e n v e r m a r t . c o m

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december 2010 | gifts & decorative accessories №177

It is anchored ina metallic lookresin base.

Lighter than it looks: thissubstantial-looking pieceis made of Styrofoam.

>holiday

AYear of CelebrationSpring holidays are just around the corner, page 178. Meanwhile,pick out out 2011 Christmas statement pieces at the January showsto lock in prices and ship dates and start planning your displays.

Above. Red berry topiary is from the “Winter Forest” Collection. 34”.

$70. Gallerie II. 888.889.9868. www.gallerieii.com

CIRCLE #826

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gifts & decorative accessories | december 2010№178

b Chinese To Go Box is filled with six

grapefruit scented soap hearts. $14.

Essential Journeys LLC. 828.350.0395.

www.essentialjourneys.com

CIRCLE #833

d Brooch-embellished nesting heart

trinket boxes comes in three sizes. $32.

Punch Studio. 310.391.7170.

www.punchstudio.com

CIRCLE #831ALL PRICES RETAIL

c Spring Birds from the Hippity Hop collec-

tion are made of paper pulp and wire.

4"x2¼"x4¼". $5.25 each. Midwest-CBK.

800.394.4225. www.mwcbk.com

CIRCLE #871

TheNextBigThingThe holiday rush is almost over, but spring occasions arecoming on fast, and can drive sales and traffic in the oftenquiet first and second quarters.

* Y O U M I G H T A L S O L I K E

aCookie molds and presses for

creating traditional springerle,

speculaas and gingerbread

treats are individually hand-cast

and hand-finished. Can be used

for paper-crafting too. $18-$29.

House on the Hill. 877.279.4455.

www houseonthehill.net

CIRCLE #830

Some molded designsshown on Easter cookiesinclude Ric Rac Rabbit,Pashcal Lamb andEaster Egg Hunt

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gifts & decorative accessories | december 2010№180

b Sectioned server is from the “Peace on Earth”

dinnerware collection. 11”x11”. $20. Abbey Press.

800.621.1588. www.abbeypress.com

CIRCLE #825

c Joy Nativity Scene ships in June 2011.

16¼". $47. NAPCO. 410.490.8401.

www.napcoimports.com

CIRCLE #827

d Bird is from the new Christmas Garden theme

with a Hamptons’ seaside feeling, focusing on a

figural collection from Joseph's Studio. Roman.

800.SAY.ROMAN. www.roman.com

CIRCLE #828

ALL PRICES RETAIL

>holidays

aSilver-plated Real Leaf Wreath is made from Monterey Cypress

leaves, Double Holly, Acorns and Redwood cones. Includes velvet

ribbon with Swarovski crystals for hanging. 10" diameter. $500.

Still Life. 800.211.2511. www.StillLifeGifts.com

CIRCLE #829

ChristmasFutureEven as stores enter the final days of last minute holidayshopping, vendors are gearing up for Christmas 2011, withnew products debuting at the January markets. Start plan-ning while this year's hits are still fresh in your mind.

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www.roman.com • retailers.roman.com1-800 SAY-ROMAN

AT L A N TA • C H I C A G O • D A L L A S • D E N V E R • L O S A N G E L E S • M I N N E A P O L I S • S E AT T L E

Y o u ’ r e j u s t a v i s i t , c a l l o r c l i c k a w a y f r o m e x c i t i n g o p p o r t u n i t i e s f o r 2 0 1 1

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Atlanta, GA AmericasMart # 1, Showroom #20-C-2Dallas, TX World Trade Center, 12th Floor, Booth #1319www.inge-glas.com · phone 800-967-2066

Circle #227

Circle #241

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Snowbabies

Circle #73 Circle #42

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The Gifts of Faith line helps you grow your sales and profits thru proprietary designs with high-perceived value and attractive margins. We want to be your inspirational resource for quality, value and profits. We offer generous discounts and dating for qualified retailers.

Come to the showrooms listed below to learn about exciting show specials and to see Gifts of Faith’s complete line of inspirational designs or visit us online at www.GiftsFaith.com.

Gifts of Faith . . . traditional values and valued traditions.

Atlanta Gift MartBuilding #2Suite 1330/1361Davis Marketing

Dallas Trade MartRoom 2232Thomas & Moore, Inc

Cross Creations celebrates special occasions in people’s lives with unique, design-it-yourself keepsakes.

Each Cross Creations kit comes with an 8” decorative metal cross and occasion-specific magnets to apply to the cross to make that special day even more memorable.

New from

Cross Creations

art glassBalloon BouquetsCircle #223

Circle #155

For more information, please contact Penny Schneck, Online Sales Manager 336.605.1084 | [email protected]

Untitled-4 1 12/10/2010 4:46:01 PM

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gifts & decorative accessories | december 2010№186

"Christmas Stocking" Wooden Advent Calendar A unique twist to a centuries-old holiday tradition. Start a new family tradition that can be enjoyed everyyear.18.5"W x 15"H; SRP $74.50

| 215-822-6700

@www.byerschoice.com

# circle #478

T R A D I T I O N S B Y B Y E R S ’ C H O I C E LT D .

Nautical Santa & Mrs. Claus Our Nautical Mr. & Mrs. Claus will bemaking waves this summer with beachlovers everywhere! Approx. 13” Tall. SRP $72.00

| 215-822-6700

@www.byerschoice.com

# circle #482

← B Y E R S C H O I C E

Spearmint Holly Gingerbread House Elaborate Victorian gingerbreadhouses make their most impressiveappearance at Christmastime. Thisresin showpiece will last forever.12"W x 17"H x 10"D; SRP $85.00

| 215-822-6700

@www.byerschoice.com

# circle #480

← T R A D I T I O N S B Y B Y E R S ’ C H O I C E LT D .

The Kindles Guardians of the Christmas Spirit, Kindles also make greatadditions to your holiday decor! 7” Tall; SRP $25.00

| 215-822-6700

@www.byerschoice.com

# circle #479

B Y E R S C H O I C E

SnowmenThese unique snowmen come in 12 assorted styles to choose from. Each one stands approximately 7.5" tall. SRP $20.00ea.

| 215-822-6700

@www.byerschoice.com

# circle #481

B Y E R S C H O I C E

productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Call Me ESC Exclusive Design by Alycia Matthews$7.50 each, Minimum Buy 2 Paper PulpPlaster 7.5” tall.

| 614-794-0568

@esctradingcompany.com

# circle #486

← E S C T R A D I N G

“Forest Moose” Glass Ornament by G. DeBrekht Hand-painted Russian miniature inpearl technique. SRP: $30

|800-787-7442

@gdebrekht.com

# circle #487

G D E B R E K H T

“Beary Friends” Ornament by G. DeBrekhtNEW “Santa's Travelers” series of outstanding 12 ornaments with a point of sales display. SRP: from $19.50

|800-787-7442

@gdebrekht.com

# circle #484

G D E B R E K H T

Angelina Spring Bunny ESC Exclusive Design by Heather Myers $17.50 each, Minimum Buy 2 Fabric/Misc. 15” tall.

| 614-794-0568

@esctradingcompany.com

# circle #485

E S C T R A D I N G

Springtime Ride ESC Exclusive Design by Nicol Sayre $6.50 each, Minimum Buy 2 Paper Pulp Plaster 6” tall.

| 614-794-0568

@esctradingcompany.com

# circle #483

← E S C T R A D I N G

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

First Communion Memories DisplayThe gift center display pulls together the best sellers inthe category to ensure success.

|800-572-5780

@GiftsFaith.com

# circle #489

G I F T S O F FA I T H

Gingerbread Dolls"Candy" is just one of the newadorable gingerbread dolls forour 2011 Christmas Collection.

|877-837-8838

@HoneyandMe.com

# circle #491

← H O N E Y & M E

“Candy Cane Surprise” by G. DeBrekht New in secret boxes collection, snowman surpriseinside Santa’s hat. SRP: from $45.00

|800-787-7442

@gdebrekht.com

# circle #488

G D E B R E K H T

Celebration Stones DisplayRemember the special people and occasionsin your life with a carded pocket stone withsentiment.

|800-572-5780

@GiftsFaith.com

# circle #492

G I F T S O F FA I T H

Amazing Grace Candles Candles have a decorative metallicfinish to enhance any home décorsetting, making the perfect gift ofbeauty and value.

|800-572-5780

@GiftsFaith.com

# circle #490

← G I F T S O F FA I T H

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december 2010 | gifts & decorative accessories №189

Dear Santa CollectionFind all you want for Christmas in Midwest-CBK’s new Dear Santa collection, featuringfun, retro-inspired icons and colors! SRP: $40 each.

|800-394-4225

@mwcbk.com

# circle #496

← M I D W E S T

ScarecrowOur New Scarecrow "Hector", is sure to put you in the Harvest Mood for the entire fall season.

|877-837-8838

@HoneyandMe.com

# circle #493

H O N E Y & M E

"King of the Hill" Finial Collection Inge-Glas of Germany

|800-967-2066

@ inge-glas.com

# circle #497

I N G E - G L A S

"Ring Around Snowy" 5.75" Inge-Glas of Germany

|800-967-2066

@ inge-glas.com

# circle #495

← I N G E - G L A S

“Kind Reflection” 4.5" Annual Reflector Series Inge-Glas of Germany

|800-967-2066

@ inge-glas.com

# circle #494

← I N G E - G L A S

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Mini ShimmersCheers to shimmering lights at an excellent price! Midwest-CBK’s wildlypopular Mini Shimmers feature new designs to light up holiday sales.SRP: $4.50 each.

|800-394-4225

@mwcbk.com

# circle #498

M I D W E S T

Easter Nesting BlocksHand-crasted stackable blocks depictingunique vintage Easter designs

|877-874-3750

@ ragonhouse.com

# circle #500

← R A G O N H O U S E

German Sheep Pull ToyAntique reproduction of a 19th century child's toy.

|877-874-3750

@ ragonhouse.com

# circle #502

← R A G O N H O U S E

Spigot BirdhouseHand-painted wooden birdhouse withantique metal spigot.

|877-874-3750

@ ragonhouse.com

# circle #501

R A G O N H O U S E

Crimson Holiday CollectionMake an elegant statement with therich colors, ornate accents and classicicons of Midwest-CBK’s new Crimsonholiday collection. SRP: $29.

|800-394-4225

@mwcbk.com

# circle #499

M I D W E S T

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Flap Hat Fun Collection FREE SHIPPING....Adds to your profit margin.

|800-657-4641

@ stonycreekathome.com

# circle #503

← S T O N Y C R E E K

← S T O N Y C R E E K

Many Blessings Collection FREE SHIPPING...One less thing to worry about.

|800-657-4641

@ stonycreekathome.com

# circle #504

Christmas Sentiments Collection FREE SHIPPING...On reorders also!

|800-657-4641

@ stonycreekathome.com

# circle #506

S T O N Y C R E E K

Angelic Christmas Collection ...did we mention FREE SHIPPING?

|800-657-4641

@ stonycreekathome.com

# circle #505

← S T O N Y C R E E K

Winter Cardinals Collection FREE SHIPPING... ALWAYS!

|800-657-4641

@ stonycreekathome.com

# circle #507

S T O N Y C R E E K

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Felt Birdhouses Colorful Cuties-Set of 2 assorted felt birdhouses from Sulllivans

|800-456-4568

@ sullivangift.com

# circle #509

S U L L I VA N S

Jumbo Pine BranchFrom Sullivans extensive pine collection, 36” jumbo pine branch.

|800-456-4568

@ sullivangift.com

# circle #511

← S U L L I VA N S

Egg OrnamentExclusively from Sullivans’ Williams Collection,stained glass window egg ornament.

|800-456-4568

@ sullivangift.com

# circle #510

← S U L L I VA N S

Let it Snow Let it Snow Let it Snow. Irish and traditional classics like Carrickfergus, The Water IsWide, Greensleeves and She Moved Through the Fair are beautifully presented by Rowena Taheny and a traditionalCeltic ensemble. SRP – $15.99

|800-456-4568

@ sullivangift.com

# circle #508

S U L L I VA N S

Old World Santa FiguresThree’s a charm with this group of Old WorldSanta figures.

|800-456-4568

@ sullivangift.com

# circle #512

S U L L I VA N S

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december 2010 | gifts & decorative accessories № 193

Above: Attendees at the Building Our Future Toy Conference;see page 204.

While toy experts brainstorm how to take girls' toys to the next level,Gottlieb debates whether havoc is necessary to revamp retail. In trendnews, Funosophy shares market insights and the Nuremberg fair fore-casts directions. In product, kids books inspire, fashion accessories arehot for tweens and outdoor toys are selling strong.

Game Plan

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gifts & decorative accessories | december 2010№194

STR’s toy safety and quality assurance experts can help you

detect and prevent hazards. A CPSC-accredited laboratory,

STR can help you comply with CPSIA regulations and reduce

costly recalls and injuries.

Protect your brandfrom the unexpected

Contact us www.STRQuality.com

Visit us at Toy Fair Booth #2613February 13–16, 2011 Javits Convention Center, NY

>playthings TABLE OF CONTENTS

196 Does the Toy Industry Need a Revolution?BY RICHARD GOTTLIEB

198 Market InsightBY NANCY ZWIERS

200 Nuremburg Toy Fair

202 What’s Selling: Outdoor and MoreBY PAMELA BRILL

204 Are Toys Shortchanging Girls?BY MEREDITH SCHWARTZ

208 Fashion Fun

210 Playful Retailer: GiggleBY PAMELA BRILL

212 Inspiring Reading

204 BUILDING OUR FUTURE TOY CONFERENCE

208 FASHION FUN 210 PLAYFUL RETAILER

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DEAR CAROL,In answering your question, I have tostart by pointing out that any time youchange a first principle you are en-gaged in revolution and not innovation.For example, in our last exchange wespoke about the first principle of gen-der. Under that organizing principle,toys are divided into “Girls’ Toys” and“Boys’ Toys.” In that case, an innova-tion might mean that a retailer devel-ops a new way of displaying dollswithin the girls’ toy section. A revolu-tion would be for the same retailer todo away with the term “Girls’ Toys”and the girls’ toys section completely.All toys, no matter the gender, wouldbe merchandised together. That’s apretty big difference.

Innovation is like tossing a pebbleinto a quiet pond. A leaf laying on thewater moves, fish darts away andeverything quickly returns to normal.In the case of the innovative conceptof developing a new way of displayingdolls, there would be only a ripple ef-fect as the manufacturers would re-ally not have to do anything to theirproduct, marketing or merchandis-ing. They would just have to wait andsee if they gained or lost space.

Revolution is like throwing a can-non ball into a bathtub. The resultwould be an enormous mess, withwater and pieces of shattered bathtuball over the floor. In the case of therevolutionary concept of doing awaywith the girls’ department, every con-stituency from designer to manufac-turer to marketer to packager and soon would have to completely rethink

the doll category. There would indeedbe “havoc,” with some manufacturersgoing out of business.

Bottom line, I believe “havoc” is in-evitable when challenging first prin-ciples. But we should call it creativedestruction. Creative destructionhurts in the short term, but generatesenormous benefits for the long term.

Best,Richard

DEAR RICHARD,I’m all about revolution, particularlyin retail, and I think we’re at the endof the beginning in that regard. Afteryears of retailers obsessing about effi-ciency and trying to perfect their opti-mization strategies, we’re entering anew era of retail risk-taking that willbe much more revolutionary thanevolutionary. What may surpriseeveryone, though, is that much of therevolution will be driven by retailersrather than brands.

I’ll expand on your pebble-in-the-pond metaphor to describe how I seeit already unfolding: The pebbles hit-ting the water are a series of initia-tives that various retailers areincubating and launching but thatnonetheless go largely ignored. How-ever, those ripples gain momentum asthey interact with other ripple poolsand waves begin to form — until atidal wave (or two) finally appears,seemingly out of nowhere. As brandsand manufacturers gaze at each iso-lated ripple, they fail to recognize theprofound ways they connect and in-teract with each other — and eventu-

ally create something brand new (andunexpected) as a result.

Of course, this has happened manytimes throughout the history of retail.The advent of the private label is agreat example. Manufacturers firstsaw it as a completely non-threaten-ing experiment in “generics.” Fromthere, it was rationalized as an open-ing price point option that only lowerincome shoppers would favor. Asmore retailers began to expand theirprivate label programs, many in theindustry still called it a “cyclical”brand dynamic, and predicted a swingback to national and licensed brands.

Today, private “label” is now chang-ing into private “brand,” and shows nosign of slowing down. In fact, not con-tent to stop at private brand products,Best Buy, Target and other retailers arenow layering on private brand services(such as Geek Squad and Bullseye Mo-bile). The tiny ripple created by the pri-vate label gained unhinderedmomentum for years, finally gainingattention only when the wave crashedonto retail shores — and completelytransformed branding as we know it.

With social networking, digitalmarketing, proximity promotions andmulti-channel, retailers have neverhad a bigger pond to play in. The dif-ference between then and now is thatthe pebbles are no longer hitting thewater one at a time. As retailers be-come less risk-averse and more deter-mined than ever to control theconversation, hundreds of pebbles arehitting simultaneously — withoutwaiting for the pool to settle. I’m ex-pecting big waves. How about you?

Best,Carol

Richard Gottlieb is president of RichardGottlieb & Associates LLC, a provider ofbusiness development services. He has35 years experience in the toy industry insales and sales management. He can bereached at [email protected].

>playthings

Part two of a series of letters between Carol Spieckermanand Richard GottliebAt the end of her last letter, Carol Spieckerman, president of new mar-ket builders and an expert on retailing and branding, wrote: “Perhapsvarious first principles warrant further discussion? What are yourideas for creating a new framework that will foster innovation withoutwreaking havoc?”

Does the Toy Industry Need a Revolution?

RICHARD GOTTLIEBis president ofRichard Gottlieb &Associates LLC

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>playthings MARKET INSIGHT

Types of Toys Boys Want NowBEFORE HEADING INTO THE HOLIDAY SEASON, Funosophy wanted to findout what types of toys and other playthings boys were most interested in. Online re-search was conducted among 150 boys between the ages of 7 and 10 in early fall. Sincethe holidays were still a couple of months away, an open-ended question designed to un-derstand what boys wanted at that time was asked: “If your birthday were next week,what would you most want for a present?”

Below is a summary and presentation of the responses from the research. Note thatboys were free to respond to the questions any way they wanted. Funosophy chose tocode specific brand mentions as a type of toy so that the full results could be reported ina consistent manner. If boys mentioned more than one toy or product, only the firstmention was used.

SummaryWhile traditional toys continue to compete with non-traditional playthings for boys’ attention,plenty of boys are still interested in traditional toys like action figures. •

Nancy�Zwiers�is�Chief�Funosopher�and�CEO�of�Funosophy,�Inc.,�a�leading�toy�industry�consultingfirm�and�girls’�brand�design�and�invention�firm.�For�more�information�on�company�services,�including thecompany’s�extensive�research�services,�call�562.436.5251�or�email�[email protected].

BOYS TOP TOY PICKS

Boys ages 7—10 are still playing withtraditional toys, but other products likevideo games and electronics are continu-ing to make significant in-roads. The twocategories that received more mentionsthan any other by these boys includedVideo Games/Game Consoles (24 percent)and Action Figures (23 percent). Thesetypes were followed by Wheeled Goods,like bikes, scooters, skateboards, etc.(19 percent).

VIDEO GAMES

Some 24 percent of boys either wanted aspecific video game or game system for apresent. Of these, 42 percent wanted a Wiiconsole or game. The next most popularsystem was Playstation 3; of boys whosaid they wanted a video game-relatedpresent, 19 percent mentioned PlayStation3 games or consoles. Once the leader withyounger consumers, Nintendo has lostsignificant ground in recent years, withonly 3 percent of respondents mentioningit by name.

DIFFERENCES IN AGE

For the most part, younger boys in theresearch (7—8 year olds) are interestedin the same things as 9—10 year olds,with a few slight differences. Theyounger boys are more interested inAction Figures than any other type oftoy or plaything. More older boys aged9—10 showed preferences for non-tra-ditional toys such as Video Games,Electronics and Wheeled Goods.

TOTAL BOYSAGES 7–10

VIDEO GAMES ANDGAME CONSOLE

DIFFERENCESIN AGE

NANCY ZWIERSis chief Funosopherand CEO of Funosophy.

7 to 89 to 10

Wheeled19%

Construct3%

Other12%

Action Figures23%

Sport Gear2%

Video Games/Console24%

ElectronicTechnology

13%

MusicalInstrument

4%

No Mention ofof Console

25%

PS319%

Nintendo DS8%

PSP3%

XBox 3603%

Wii42%

30

25

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15

10

5

0

Action Figures

Construction

Electronic Technology

Musical Instrument

Other

Sports Gear

Video Game/Console

Wheeled

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T OYAWA R D 2011The fair will present its annual Toy-Awards recognizing high qualitynew toys, but with some innova-tions, including a new logo. Thisyear, Spielwarenmesse has im-proved the new product award andwill reduce the number of categoriesfrom the previous eight to five: Baby,PreSchool, SchoolKids, Teenager &Family and an annually changingSpecialAward. This year the Spe-cialAward will recognize Green-Toys, toys that particularly stand outfor sustainability during manufac-ture or promote children’s environ-mental awareness.

There will also be a two-stage judg-ing — a preliminary judging andmain judging — process to winnowdown the number of entries. Toys are

judged on the basis of play fun, cre-ativity and comprehensibility of theproduct concept, toy safety and mate-rial properties. The main judgingprocess will narrow down the entriesto three finalists with the winner ineach category being announced dur-ing the opening ceremony of the fair.During the fair, attendees have theopportunity to vote for the final toptoy award out of the five award win-ners. The main winner, which re-ceives a prize of approximately$27,000, will be announced at the endof the fair. All ToyAward winners re-ceive marketing and promotion sup-port throughout the year.

For more information, visit www.toy-fair.de. To help plan your visit:www.toyfair.de/onlinecatalogue.

>playthings

Playing to the World: Nuremberg Intl. Toy Fair

TOY TRENDS

SEVERAL TOY TRENDS THAT

HAVE COME TO THE FORE AND

SEEM TO BE ON THE RISE FOR

2011, ACCORDING TO SPIEL-

WARENMESSE ARE:

TOYS GO ONLINE: More toy manufacturers are taking

advantage of and using the Internet to

create a platform for communities

with access via real toys or as a

medium to convey additional product

information, such as to explain the

rules of board games.

TOYS GO GREEN:Sustainability is a big issue for the toy

industry and the trend to “eco-cor-

rect toys” is gathering steam. More

manufacturers are using renewable

raw materials, such as natural rub-

ber or bamboo, and completely new

bioplastics for the manufacture of

toys, as well as promoting environ-

mental awareness through play.

Green toys will be a prominent focus

at the upcoming fair and will be spot-

lighted by a special award at this

year’s updated annual ToyAward.

TOYS GO HIGH-TECH:Moores Law, which says that the per-

formance of integrated circuits dou-

bles every two years, could certainly

also be applied to the toy industry, al-

though with some exceptions. The

new “electronic intelligence” pro-

duces increasingly powerful toys.

TOYS GO CUSTOM-MADE:Children become heroes themselves

in personalized children’s books or

design soft animals based on their

own imagination.

SPIELWARENMESSE INTERNATIONAL TOY FAIR will welcomethe world’s toy manufacturers, retail buyers, licensing agents and sales repre-sentatives to Nuremberg, Germany, February 3-8, 2011. The fair is one of theworld’s major platforms focused on the world of play and is known as a placefor discovering innovative toys and trends in toy directions.

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L A K E O R I O N, M I

LITTLE MONSTERSBefore the cold weather sets in, out-door active toys are still tops at thisMidwestern specialty toy shop. Co-owner Chris McKenna shares hercustomers’ favorites as of late:

Yo Baby Kick Flippers from Yo Baby

OgoDisk from Ogosport

Myachi from Myachi

Magformers from Rainbow Products

Citiblocs from Citiblocs

Migoga Marble Run from Querzetti

OgoDisk, an easy item to ship, is recom-mended to grandparents with out-of-state grandchildren. “This item is alsopopular with occupational therapists,”says McKenna. For the holidays, im-pulse buys mean big business at thisneighborhood toy store. “A lot of peoplecome in for stocking stuffers,” she ob-serves, noting the latest “anything bacon”craze — from bandages to gumballs.

M E D I A, PA

LB TOYSOwner Jamie Burdette revealsboard games and crafts kits as hercurrent top-selling toys in variouscategories. Among her customers’favorites are:

Trunkis from Melissa & Doug

Pocket Yamslam from Blue Orange Games

Magformers from Rainbow Products

Assorted craft kits from Melissa & Doug

Clue Classic from Winning Moves

A ride-on toy and suitcase in one,Trunkis are a hit with kids whosefamilies are traveling during the holi-days. Speaking of the fourth quarter,Burdette says shoppers seem to bekeeping a low profile this year. “Over-all, this holiday season does not ap-pear to be strong this year, orconsumers are waiting much longerthan in years past to start their shop-ping,” she reports.

NE W O R L E A NS, L A

THE MAGIC BOXRide-ons are also all the rage at thistoy store nestled in the heart of TheBig Easy. Manager James Dello Strittoreveals his current customer favorites:

Bubber from Delta N.A.

Entire 4M line from Toysmith

Rody Horse from Rody Toy

Wahoo from Marky Sparky

Chomp & Clack Alligator Push Toy fromMelissa & Doug

Perplexus from PlaSmart

The perplexing 3D marble maze fea-tured in a clear globe really catches cus-tomers’ eyes, says Dello Stritto of hisclientele, which is largely comprised oflocals. As his store gears up for Christ-mas, he expects the season to resemblelast year: “quiet, but in the last twoweeks, things should really take off.”

B E R K E L EY, CA

THE ARKThis high-end specialty toy store isknown for classic wooden toys.Among the shop’s best sellers are:

Waldorf Wooden Pirate Ships from Estia

Assorted wooden figurines from Ostheimer

Wooden rattles from Haba

Cuboro marble run from Cuboro

Tea set, cooking sets, fire truck vehiclefrom Green Toys

Assorted vehicles from Bruder Toys

“Nativity figures are especially popularthis time of year,” says manager AshWebb, as are fairy figurines. While shenotices that shoppers remain mindful oftheir dollar this year, she emphasizes thecontinuing trend toward buying qualitytoys. “People are buying things that lastand last, instead of choosing things thatonly last a short time,” Webb reports.

>playthings

BY PAMELA BRILL

What’s Selling: Outdoor and More

Classic Clue from Winning Moves.

800.664.7788. www.winning-moves.com.

Circle #950

Trunkis from Melissa &

Doug. Accessories sold

separately. 203.762.4500.

www.melissaanddoug.com.

Circle #951

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[email protected](866)-HEY-UGLY

ALWAYS GOOD TO SEE YOU

™ ® and © 2010, Pretty Ugly, LLC. All Rights Reserved.

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From top left: Andrea Barthello, AnnPleshette-Murphy, Barbara Isenberg,Catherine McMillen, Chris Bensch,Cynthia Breazeal, David Elkind, GinaBeebe, Joan Luks, Judy Ellis, JuliaFitzgerald, Kathleen Alfano, Kris Soumas,Lisa Paulson, Madeline Di Nonno,

Next page from top left: Michael Cohen,Nancy Balter, Nancy Zwiers, Patti Becker,Paula Silver, Peggy Brown, Renee Weber,Richard Gottlieb, Ruth Synowic,Samantha Freeman, Stacy Leistner,Stevanne Auerbach, Victoria Cushey

So asked a recent conference, which brought together some30 toy industry leaders, from retailers to manufacturers.

T H E BUI L DI NG O UR F UT UR E T OY C ONFE R E NC E: Girls andToys brought together a group of toy experts and industry leaders for aday-long off-the-record interchange. Richard Gottlieb, organizer of theevent and Playthings contributor, noted that the conference topic wasinspired by a comment made in the previous year's event. What fol-lows is a summary of some of the discussion and what it may meanfor the future of the toy business.

>playthings

BY MEREDITH SCHWARTZ

Are ToysShortchanging Girls?

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Nature versus NurtureUnsurprisingly, a debate which hasperplexed science for decades was notresolved in a single day, with some par-ticipants maintaining that differencesin girls’ and boys’ play styles is causedby genetics, some by environment, andmany by a combination of the two. Re-search cited supported both views —from monkey studies that show thatmale monkeys prefer trucks and fe-male, dolls, to “epigenetics,” in whichthings thought to be genetic turn out tobe the result of early experiences. However all agreed that individualpersonality is as much a factor as gen-der, and that how girls play with thetoys they choose — or are given — is asmuch a factor as the toys themselves.One interesting point made was that

the influence of gender waxes andwanes according to developmentalstage: Hyper-feminine and -masculineat age 3 with gender formation, thenmoving back toward gender-neutral.

Pink ThinkDepartment stores, it was explained,decided the current assignment ofpink for girls and blue for boys in the1930s. Before that, infant clothing waswhite for both sexes, and pink was ac-tually considered the more manlycolor. So we know that whatever elsemay be, the association of pink withgirls is not hardwired.

Yet, when Toys “R” Us started doingpink and regular versions of basic toysin 2004-2005, it worked, according to aparticipant who’d expected the experi-

ment to fail. The added pink SKUsdramatically increased sales. “It is al-most like our world is color coded,” oneparticipant explained.

Design for GirlsSo how do we make products appeal togirls? Attention to design, of productand packaging, is part of the answer.That doesn’t mean it has to look “girly”but that girls put a higher emphasis onaesthetics; adding a design element toany functional product is one way toincrease its appeal. Another is to em-phasize the potential for social connec-tion. For example, the number of girlswho decide to study computer sciencehas gone up because of social media.

Another thing to watch is inadver-tent messaging. On science toys, often

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only a boy is shown. And, examplesfrom the Strong Museum of Play show,when boys and girls are both depicted,the boy tends to take the active rolewhile a girl helps or watches. The sub-conscious message is that science kitsare a boy’s toy. (Arts and crafts sufferfrom the opposite problem.)

The Gatekeepers“What gets on the shelf is dictated bythe buyer,” one participant remindedthe group. And “a lot of buyers aremen.” Buyers aim to pick the toys thatwill sell the best, but they don’t neces-sarily get it right. “Companies that relyon consumer research are more bal-anced, but a lot of companies don’t useresearch, they use judgment. And themen are better at boys’ toys than girls’toys,” one participant observed. Theanswer? More research, both in childobservation and focus groups, and listening more to the women in the industry. But buyers themselves areconstrained by the department system,which segregates everything by gender, causing problems for toys andproperties that appeal to both.

Of course, stores are only the firstgatekeeper. Parents themselves are thesecond. Educating parents was atheme that came up repeatedly.

How the Other Half PlaysOne thing that came up over and overis that we can’t free girls from stereo-types without freeing boys as well.And parents these days are likely to beless tolerant of boys wanting to playwith girls’ toys than vice versa.

“Boys can be 50 percent of a prop-erty [primarily] targeted toward girls,but it is not accepted by parents,” oneparticipant explained. Boys will playwith dolls and girls with boys toys “in the safe space of the play lab,” onemanufacturer explained, but thereare many men who won’t let theirsons have dolls. Even a gender-neu-tral item isn’t free from parental gender prejudice. One participant

cited a popular licensed property:Boys wanted a particular characterbackpack, but because of the color,parents wouldn’t buy it.

Story IncludedThe influence of the media was an-other ongoing concern, because of theprevalence of licensing in the toy busi-ness, particularly in the mass market.While licensing is good for companies,since it reduces the risk of introducingnew items, is it good for kids?

“The stories children hear have asbig an impact as toys,” it was noted.

With the convergence of entertain-ment, toys and technology, and chil-dren engaging with media muchmore, there is concern that childrenwill play differently with items that already have a backstory, and thus licensing will inhibit creativity. “Somuch is pre-packaged, features replaceimagination,” was one comment. Thisis particularly a concern for girls sincethe media they are consuming is prob-ably not free from sexist messages,however subtle or unconscious.

What Do Girls Want … That they’re not getting? Sportier fig-ures, for one thing – as Title 9 has nor-malized team sports for a generation of American girls, their toys have notkept pace. More individuality in char-acters — a bigger range of role models,and large dolls that exemplify thoserole models. “Boys need nurturing andgirls need action,” one suggested. An-other said her own daughter “doesn’twant Barbie. She wants to play withmore of the technology toys. She wantssomething she can relate to and shecan’t find them.”

New career options is one of themost obvious changes to be made, butit’s not just a matter of putting Barbiein a spacesuit; it’s offering toys thathelp teach the skills needed to takeup those new careers for real.

It looks as if some gender growingpains are generational, and may sim-ply fade away. As one person pre-dicted, “There will be many moreopportunities going forward becausesensibilities are changing; some of theissues that are driving us crazy won’teven be issues.” •

>playthings

THE SPECIALTY DILEMMAMany of the problems highlightedat the conference are not as bigan issue, if at all, at specialtyretailers. When one attendee said,“We don’t want it in the girl or boysection, we’re over that. We needto be thinking differently aboutwhere we put things.” Anotherreplied, “Where we see thathappening is in the smallest giftstores, which are having troublestaying afloat.”Lack of ability to see and touch

product out of the package isanother common problemspecialty stores avoid. “FAO for awhile had a wonderful section ofcraft toys that were all open andyou could play with them. But FAOof course is specialty and you don’thave that anymore. That’s what’shappening in retail: The amount ofsales help that could actuallyspeak to a parent or a child is justdecreasing.” In place of people, bigbox stores are trying to substituteinteractive displays.

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>playthings

cBoot Hugs embellishments come in a variety of styles. $20. Bandals.800.311.8522. www.boothugs.comCIRCLE #891

dMadcap is a soft bandana for younggirls. Made of ringspun cotton lycra. $14.Mugsy & Lulu. 443.994.8552.www.mugsyandlulu.com CIRCLE #892

BSweet Life Cupcakes necklace.$8.99. Zorbitz Inc. 323.571.4944.www.zorbitz.net CIRCLE #893

ePersonalize bracelets and cuffs with a variety of icons. $1 for four icons; $16 for a bracelet with 100 elements. Shainsware.818.404.9131. www.shainsware.comCIRCLE #894

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FashionFunGirls just want to have fun. And these fashionable finds fortweens are just that. Taste-ful jewelry, sporty headwear andcool embellishments are just a few of the items that willhelp make up a young and trendy section in your shop.

A Charm It! bracelet. Bracelet, $5;charms, $5 each. High IntenCity.201.663.4538. www.highintencity.comCIRCLE #895

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gifts & decorative accessories | december 2010№ 210

>playthings PLAYFUL RETAILER

C O M P E N D I U M⁄ * ⁄⁄ * ⁄

D W E L L S T U D I O⁄ * ⁄

S K I P H O P⁄ * ⁄

G R E E N T OY S⁄ * ⁄

M A N H AT TA N T OY

Happiness is a successful retail brand BY PAMELA BRILL

The LastLaugh

Ali Wing is smiling — and with good reason. It’s not just because her line ofchildren’s specialty stores bears the aptly named Giggle moniker, but be-cause her burgeoning business remains strong despite a weakened economy.

Last month, Wing opened a Giggle branch in Scottsdale, AZ — the four-teenth store in an expanding retail enterprise. Bringing 18 years of experi-ence as a lifestyle marketer to the table, she has been tracking consumerbuying habits for nearly two decades. Her findings are what prompted her tolaunch Giggle in the first place. “I observed the growing average age of firsttime parents and a demand for smarter — healthier, less toxic, more develop-mental — products,” explains Wing. “I became convinced that a best-of,trusted resource for parents was a big opportunity.”

To test her theory, Wing decided to open a concept store in the SanFrancisco Marina near where she lived. “I ran more than 75 focus groups

SMART FUN

“With toys, we pay a ton of extra attention to

developmental criteria tomake sure fun is alsosmart,” says Ali Wing.

* W H AT ’ S O N T H E S H E L F

Views of the SanFrancisco and NewYork City’s Sohostorefronts reveal how Giggle maintainsits unique identity andoffers a consistentlook from West Coastto East Coast.

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december 2010 | gifts & decorative accessories № 211

out of that store for 18months before rolling itout,” she adds, noting theimportance of utilizingmarket research for estab-lishing the Giggle name.The end result was a retailresource for new parentsthat quickly amassed astrong following.

Like any good busi-nessperson, Wing realizedthat creating a uniqueidentity for Giggle was es-sential for sustaining long-term growth. And thatmeant choosing her mer-chandise very carefully.

“We don’t carry every-thing; you will never see80 car seats or 50 feedingspoons in a Giggle store,”she tells Playthings. “We gothrough a disciplinedprocess to select products andprioritize what parents can’t livewithout.” Merchandise must ad-here to at least three of the 10Giggle criteria (see box), which isbased on market research andaddresses such concerns ashealth/safety and developmentalmilestones. “With toys, we pay aton of extra attention to develop-mental criteria to make sure funis also smart,” she adds.

Wing also empathizes with thefrustration of first-time parentswho are waiting for a crib orpiece of baby furniture that mustbe ordered and shipped. Gigglemakes a point of partnering withsuppliers that can fulfill ordersfor all 14 stores, and is able tostock whatever items it offers inits own warehouse.

Customer service is also criticalfor differentiating Giggle from itscompetitors. All employees at-tend Giggle University, a trainingprogram that covers everythingfrom understanding the nuancesof shipping, to learning how toopen and fold a stroller with fi-nesse. Wing created the positionof a Giggle Dean who visits eachstore and educates employees on

these practices, ensuring aconsistent approach to day-to-day operations.

Consumers reap thebenefits of such stellar cus-tomer service with Giggle’sRegistry Night when, on aselect night of the week,parents-to-be have thestore to themselves andcan peruse products first-hand for their gift reg-istries. Personal shoppersare also on hand to answerquestions and even pay vis-its to customers’ homes oroffices when they can’tmake it into the store.“We’re deeply committedto being a trusted resourcefor parents,” says Wing.“We spend the majority ofour time understandingtheir needs and helping

them solve them.”Since Wing realized that an on-

line component is essential to ex-tending business beyond storehours, she pays special attentionto her site. “Giggle.com is as muchour brand’s portal as it is our 24/7store,” she explains. “What wecan offer in resources on- and off-lines is complementary ratherthan interchangeable.” She un-derstands that while shopperslike to see and touch things inperson, they also like to go home,do their research and come backagain. “We have a personal, cus-tomized touch in store, andquickly filtered, easy-to-researchinfo online,” Wing says.

With a balanced approach todoing business virtually and inthe real world, the Giggle for-mula has clearly succeeded in theretail marketplace. “We under-stand that specialty is about morethan cool products or a great lo-cation,” says Wing. “It’s abouttrust and great value. We don’trequire customers to guess whichday of the week they can get adeal. We are who we are withgreat products, services and valueevery day, everywhere.”•

The GiGGle 10

The interior of the Soho store in New York City is an inviting bright,open and playful environment.

1 BABY BASICS: the tried-and-true must-haves every new parent needs; a new babystarter kit, so to speak

2 GOOD VALUE: regardless of price, itemsshould offer a good value.

3 HEALTHY: because babies are more sensi-tive to chemicals and other toxins, we look forproducts without harmful chemicals,formaldehyde finishes and other toxins.

4 MULTI-STAGE: great products that take achild from infancy into the toddler years

5 INNOVATIVE: products are just plain smart:a new twist on an old product, a great designor a fresh idea

6 EASY/SIMPLE: products that offer conven-ience and functionality to make parentingeasier

7 PORTABLE: products that help make travelsimple and stress-free

8 SPACE SAVING/COMPACT: space-consciousessentials that don’t take up a lot of room

9 RESPONSIBLE: products that are nontoxicor recycled, good for the earth, or that sup-port charitable causes

10 TESTED: products that get a thumbs-upfrom Consumer Reports, focus groups andother parents

SOURCE: GIGGLE.COM

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>playthings

dThe Ink Garden of BrotherTheophane presents the taleof a medieval monk whobrings color to the manu-scripts being copied. The il-lustrated story by C.M. Millenis written in rhyme. $17.95.Charlesbridge. 617.926.0329.www.charlesbridge.com CIRCLE #943

cEight folktales about danceare presented in the beautifullyillustrated book The BarefootBook of Dance Stories by JaneYolen and Heidi E.Y. Stemple. Italso contains a CD with narra-tion by Juliet Stevenson. $23.99.Barefoot Books. 866.417.2369.www.barefootbooks.comCIRCLE #942

fThe Klutz Book of Inven-tions is a compendium of wildand wacky new product ideas;some might even have merit.Contains more than 200 inven-tions. $19.99. Klutz/Scholastic.800.737.4123. www.klutz.com CIRCLE #945

ALL PRICES RETAIL

eDon’t Touch That Toad &Other Strange Things AdultsTell You by Catherine Rondinasets straight the truth or fiction behind the myths and expressions we hear everyday,such as touching a toad willgive you warts. $14.95. KidsCan Press. 416.479.7000.www.kidscanpress.com CIRCLE #944

Inspiring ReadingBooks unplug the kids from so much of today’s electronic media while still providingentertainment and educational value. These books for tween readers will engage kidsand spark ideas, dreams and creativity — in addition to being just plain good reads.

aThe Biggest and BrightestLight by Marilyn Perlyn is aheart-warming story about howa little girl learns the reward of helping others. $16.95.Jungle Bundle. 914.393.7171. www.biggestandbrightestlight.comCIRCLE #940

bRock legend Jimi Hendrix’life story is presented in Jimi: Sounds Like a Rainbow,by Gary Golio. $16.99. ClarionBooks/ Houghton Mifflin Harcourt. 800.597.6127.www.hmhbooks.comCIRCLE #941

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productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

Sweet Pea Ballerina A collection of pose able ballerinas with incrediblysoft touch & sweet looks.

|888-AURORA2(287-6722)

@auroragift.com

# circle #513

A U R O R A W O R L D

Lucha Libre Group Perfect gists & collectibles for LuchaLibre fans around the world! Collectthem all.

|888-AURORA2(287-6722)

@auroragift.com

# circle #517

← A U R O R A W O R L D

Dress-Ups for YooHoo & FriendsYou can now dress up 5” YooHoo &Friends with your favorite outfits, and there are so many different styles to choose from!

|888-AURORA2(287-6722)

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# circle #515

← A U R O R A W O R L D

New Pet Carrier Group Introducing new pet carrierswith unique embroidery & appliqué of your favorite animals!

|888-AURORA2(287-6722)

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# circle #514

← A U R O R A W O R L D

Cheeky Charlie GroupSuper Hero Cheeky Charlie & Cheerleader Carmen for popular demand! Collect all Cheeky Charlie &Carmen styles, and don’t forget the new backpack.

|888-AURORA2(287-6722)

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# circle #516

A U R O R A W O R L D

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productprofile A S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

← B A N A N A G R A M S ®

ZIP-IT™ ZIP-IT™ is the 20 second word race you can play anyplace. Players track scoring by moving their zipper up the pouch

|866-598-6339

@bananagrams.com

# circle #522

BANANAGRAMS®BANANAGRAMS®is the award-winning anagramgame for ages 7+. BANANAGRAMS needs no pencil,paper, or board. Fast and Fun!

|866-598-6339

@bananagrams.com

# circle #519

B A N A N A G R A M S ®

Double BANANAGRAMS® Double BANANAGRAMS plays the sameas classic BANANAGRAMS for groups ofup to 16 players.

|866-598-6339

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# circle #521

B A N A N A G R A M S ®

PAIRSinPEARS® PAIRSinPEARS® is a word construction game for players age 6+. Players race to make pairs of connecting words in matching patterns.

|866-598-6339

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# circle #518

← B A N A N A G R A M S ®

APPLETTERS™ APPLETTERS™ is a word game for ages 6+. Tiles areadded to the first or last letter of a word creating acontinuous “snake” of new words.

|866-598-6339

@bananagrams.com

# circle #520

B A N A N A G R A M S ®

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JumbulayaThis triple-award-winning word game has been called “The bestword game since Scrabble®”. From Legendary Games for ages13 and up.

|888-454-2637

@ [email protected]

# circle #524

← L E G E N D A R Y G A M E S

Laid Back’s® Snuggle DuffleDon’t miss the expansion of Laid Back’s®Snuggle Duffle line! Find charming newcharacters & current favorites in soft, cuddly pillows, photo albums & tote bags.

|800-824-2374

@ laidback.com

# circle #526

← O A K PAT C H

Ninety Nine or BustThe fastest, most addictive and most educational cardgame available. From Legendary Games for ages 8 and up.

|888-454-2637

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# circle #523

L E G E N D A R Y G A M E S

My Little CupcakeNo-Bake Cupcake POP Mold. Fun and easy touse for kids. MSRP: $5.95

| 774-521-3521

@MyLittleCupcakePOP.com

# circle #527

M Y L I T T L E C U P C A K E

Let’s Have A Farkel Party This popular gift set was completelysold out in just hours by many giftshops in 2008.

|888-454-2637

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# circle #525

← L E G E N D A R Y G A M E S

productprofileA S P E C I A L A D V E R T I S I N G S E C T I O N T O G I F T S & D E C O R A T I V E A C C E S S O R I E S

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WHEN IT COMES TO INTERNA-TIONAL GIFT AND HOME TRADESHOWS, Manila F.A.M.E. Interna-tional, which was held in the Philip-pines October 18-21, is a gem of ashow, which should not be overlookedby buyers making their sourcingrounds of the Asian-Pacific Rimshow circuit. Although the show isrelatively small, especially when com-pared to the Hong Kong shows, it islarge in quality and inspiration.

Produced by the Center for Inter-national Trade Expositions and Mis-sions (C.I.T.E.M.), Manila F.A.M.E. isbeing repositioned as Asia’s BoutiqueShow to differentiate it from otherAsian shows. To that end, it is placingan emphasis on unique, creative prod-ucts and great design with the hand-crafted artisan touch. This is not a

show to shop for a large selection ofeveryday mass commodities. It is awell edited presentation of nearly 300exhibitors, each of whose offeringsare different from one another.

“This is a design market,” statedexhibitor Rashmi Singh of Light-works Furniture and Accessories.And indeed, just a glance at theLightworks display supports. Singh’sstatement. Lightworks’ offerings areas much art as they are furniture andaccessories, and they can be some-what surprising — a sculptural chairthat appeared to be fabricated out ofmetal and looked as if it would becold and uncomfortable to sit on wasactually crafted from fiberglass andresin with a metallic finish and wasvery comfortable.

Not only does Manila F.A.M.E. pro-

vide a showcase for Filipino design, ithighlights the Filipinos’ artisancraftsmanship and creative use ofnatural and recycled materials. Andit is also a platform for new indus-tries, such as the select grouping ofpersonal care manufacturers, a newdirection in Philippine enterprise.

The show provides a relaxed andwelcoming atmosphere in which todo business. The main show floor wasdivided into four easy-to-work quad-rants: Holiday, Fashion, Home andGarden. A second smaller hallhoused the Boutique and Furnitureexhibitors. Overall, the show is a vi-sual feast and one that buyers inter-ested in design and craftsmanshipshould put on their list of resources.The next Manila F.A.M.E. is sched-uled for April 16-19, 2011. •

>International Report MANILA

Asia's boutique showBY CAROLINE KENNEDY

Manila F.A.M.E

Collage art “up-cycles” waste papers andother recyclables at Mind Masters.

Masaeco’s handmade paper tapestriesprovide a backdrop for Wataru Sakuma’shome products display.

Paper Capers bowls are made of recycled materials.

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>International Report FRANKFURT

WHAT ARE THE TRENDS COMING FROM THE OTHER SIDE OF THE POND FOR 2011?The Berlin-based style agency bora.herke stilbüro has developed a trend forecast for MesseFrankfurt’s Ambiente fair. The four trends (Cute, Raw, Refined and Mash) will be presentedat the upcoming show, February 11-15, 2011. Here is a sneak peek at what will be on displayin Frankfurt.

Ambiente

EUROPEAN FLAIR

The four trends being introduce in Europe cover

all the bases, whetheryou’re traditional, quirky

or sophisticated.

1 CuteThis style trend looks to the 1950s,but is given a fresh interpretationthrough the interplay of opposites.Nostalgic patterns and traditionalmaterials take on a modern lookthat at the same time celebratesfemininity. Dreamlike motifs will beprevalent in this style trend. Birds,fruit, drawings, embroidery andpaintings are juxtaposed withgraphically stylized patterns. Thepatterns that were popular then aremaking a comeback. Look forstripes, dog’s tooth and Vichychecks, as well diamond-shapedquilted reliefs on surfaces.

The materials used include pol-ished wood, colored laminates,enamels, metal and wire objects,

acrylic, colored leather and semi-precious stones, ceramics, delicateglassware and fine bisque porcelain,printed textiles, crochet lace, satinribbons, linen, laser cuts and fin-ishes with a paper-look.

2 R awThis style trend is anything but fem-inine. Inspirations are drawn fromworkshops, factories and garages.How a product was created is of in-terest, and wear and tear is consid-ered part of its charm and anexpression of its personality. In thisstyle trend, surfaces remain unfin-ished and unadorned, or they maybe discolored, painted over, “metal-ized” and artificially aged.

Industrial materials, such as cast

1

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iron, aluminum, copper and deco-rative brass, pressed and industrialglass, rubber and mirrors are usedwithin this style trend. They arecomplemented by natural materi-als like unworked stone, clay, ce-ramic, straw, hemp, raffia,non-woven fabrics, coarse-knotwoolens, hides, meshwork, nettingand leather tape.

3 RefinedSimple and minimalist is whatthe Refined style trend is about.Products in Refined use the finestmaterials, innovative technology,flawless finishes and unobtrusivepatterns. The looks are less rigidand are softly rounded off. Youwill see fine checks, diagonal andhorizontal stripes or hatching. Re-lief meshwork, complex lacquercoating and high gloss surfacesunderline the clarity and eleganceof this style.

There is a balance between theelegant and the rustic here. Thin,colored glass, flexible leather, wal-nut, cherry, chestnut and ash in amatte or oil gloss finish. Polishedstone and concrete finishes, stain-less steel, sterling silver, nickel andporcelain are complemented withflannel and tweed, cashmere, vel-vet and velour.

4 MashThis trend brings together a vari-ety of styles from around theworld. It is both sophisticated andcarefree. It is colorful, cheerful andexpressive. You will find that tra-ditional handcraftsmanship meetstechnical innovation. There areAfrican, Asian and European in-fluences in this style trend. Themany materials, patterns and sur-faces include ethnic prints, ki-mono patterns and folkloric motifs.

Silk, ikat, sequins, colored glass,teak and bamboo, inlay work, tor-toiseshell, pearls, glass stones,coral and mussels, raffia, bas,woolen embroidery and appliquésare some of the materials used.Also included are mirrors, var-nishes, aluminum, plastics, vinyland rubber. •

2

3

4

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1 E m o t i ona l aust E r i t yAustere beauties: The elegant am-biance is defined by clear and unosten-tatious aesthetics. Despite theirseverity, the forms and lines are notcold; they are steeped in detail andquality. In their search for the essenceof things, the designers encounter clas-sic forms that are equipped with newfunctions and produced with high-tech. This playful mixing with newtechnologies and piecing together ofold and new details are symptomatic ofa desire to dismantle and re-arrange.This trend is characterized by filigreeforms and soft colors, as well as prettybut modest basic forms with boxy orrounded contours. The colors and ma-terials are dominated by nature: wood,leather, felt and plant fibers are com-plemented by technical fabrics; anearthy olive hue dominates over lushand pale shades of green and is joinedby powder shades from rosé to brown.

2 su r pr i s i ng E m pat h yShedding ballast: Who says the futureisn’t sensual? New forms and new ma-terials are teaching us a new way ofseeing things. What looks light turns

out to be heavy and resilient, whatseems heavy captivates with its light-ness. This applies to both forms andmaterials. Volumes appear airy or re-duced to outlines, while honeycombedand woven structures add depth totwo-dimensional surfaces.

Light and flowing materials contrastwith their cold and heavy counterparts.The aesthetics are defined by angularand folded structures. The dominantcolor is a cold grey, accompanied by ashgrey and black and brightened with vi-brant dashes of citrus yellow and man-darin orange. A light taupe mediatesbetween grey and white and adds a lit-tle softness.

3 r E - ba l a nc i ngPerhaps surprisingly, in the generallyso tranquil world of harmony-seekingfamily-minded consumers, the box isbecoming the epitome of universal fur-niture, a symbol of the search for per-sonal, meaningful pieces populated bytruly practical things — icons of every-day life. Even angular and simple indi-vidual structures can be fashioned intorounded and astonishingly comfortableopportunities for retreat — soft

padding or sheepskins emanate asense of luxury. The preference is fornatural materials. Surface textures areknitted or woven. A warm rhubarb-redradiates positive energy and warmthand is combined with creamy-white,corn-yellow and tan shades rangingfrom light brown to terracotta.

4 t r a ns f or m i ng pE r s pE c t i v E s

This interior trend is not so much inter-ested in a long-term relationship as it isin a snapshot, a response to the naturecult, the hype surrounding cult objectsor “green design.” Insight is conveyedthrough archaic forms, simple solutionsand “it” products taken to cliché-like ex-tremes. Importance here is attached tomaterial finishes, polished or matte sur-faces. The experimental workshop of“Transforming Perspectives” prefers towork with foamed metals, compositemineral materials, glass and metal fab-rics. A dark plum-blue provides thedominant background for both an artifi-cial lavender shade and a dove-greywith a violet shimmer. Important fea-tures are emphasised in a caramelshade with a metallic-brown gleam. •

>International Report COLOGNE

To produce its annual Trend Book for 2011, imm-Cologne brought five international designexperts together for an intense two-day workshop. Together, Patricia Urquiola, Defne Koz,Harald Gründl, Martin Leuthold and Marco Velardi defined the interior trend directionsto be seen at the upcomimg imm-Cologne Furniture Fair, January 18-23, 2011.

imm-Cologne

1 2 3 4

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January NATIONAL

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(978) 670-6363

www.northeastmarketcenter.com

C H A R L O T T E, NC

• Charlotte Gift Show . . . . . . . . . . . NA

The Park (formerly Charlotte

Merchandise Mart]

(704) 365-4152

www.charlottegiftshow.com_________________________________

C H ICAG O

• The Chicago Mkt.: Living & Giving . . . . . . . . . . . . . . 20-26

• Market Suites temporaries, including Beckman’s . . . . . . . . . 22-25

The Merchandise Mart

(312) 527-4141 www.shopchicagomarket.com

• TransWorld Jewelry, Fashion & Accessories (JF&A) Show . . . . . . 21-24

Donald E. Stevens Convention Ctr.,

Rosemont, IL

(800) 323-5462

www.transworldexhibits.com_________________________________

C OLU M BUS, OH

• The Heritage Cash & Carry Wholesale Mkt. . . . . . . . . . . . . . . . . . 14

Aladdin Shrine Complex

(717) 249-9404

www.heritagemarkets.com

• Columbus MarketPlace Show . . . N.A.

Columbus MarketPlace

(800) 686-MART

www.thecolumbusmarketplace.com

• Offinger’s Handcrafted Marketplace. . . . . . . . . . . . . . . . . . . . 22

Veteran’s Memorial Building

(888) 878-GIFT,

(740) 452-4541

www.offingershandcrafted.com

DA L L A S

• Total Home & Gift Market . . . . 19-25

• Holiday & Home Expo . . . . . . . 19-25

• Intl. Lighting & Accessories Mkt.. . . . . . . . . . . . . 20-24

• F!nds temporaries. . . . . . . . . . . 21-24

Dallas Market Ctr.

(800) DAL-MKTS

www.dallasmarketcenter.com_________________________________

GE T T YS BU RG, PA

• The Heritage Cash & Carry Wholesale Mkt. . . . . . . . . . . . . . . . . . . 5

Eisenhower Inn Allstar Complex

(717) 249-9404

www.heritagemarkets.com_________________________________

H ONOLU LU

• Hawaii Market Merchandise Expo . . . . . . . . . . . . . 8-10

Blaisdell Exhibition Ctr.

(800) 525-5275

www.douglastradeshows.com_________________________________

L A S V E GA S

• Las Vegas Market . . . . . . . . . . . 24-28

World Market Center

(888) 962-7469

www.lasvegasmarket.com

• Gift + Home . . . . . . . . . . . . . . . 24-28

World Market Center

(702) 599-3064

www.giftandhomelv.com

• Las Vegas Kids . . . . . . . . . . . . . 24-28

World Market Center

(702) 599-3064

www.vegaskidslv.com

JA N UA R Y | F E B R UA R Y | 2 0 1 1

NATIONAL AND INTERNATIONAL

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L OS A NGE L E S

• California Gift Show . . . . . . . . . 18-24

L.A. Mart

(800) LA-MART-4

www.lamart.com

• California Gift Show Temporaries, including Beckman’s West . . . . . . . . . . . . . 21-24

L.A. Mart and L.A. Convention Ctr.

(800) LA-MART-4

www.californiagiftshow.com

• Gift & Home Market . . . . . . . . . 18-24

California Market Center

(866) SHOP-CMC

www.californiamarketcenter.com

• CHA Show . . . . . . . . . . . . . . 29-Feb. 1

L.A. Convention Center

(201) 794-1133

www.chashow.org_________________________________

M A DI S ON, W I

• The Buyers Cash & Carry Show at Madison. . . . . . . . . . . . . . . . 10

• Market Square Midwest Mkt. . . . . . . . . . . . . . . . . . 9-10Alliant Energy Ctr.

(717) 796-2377 www.marketsquareshows.com_________________________________

M E X IC O C I T Y, M E X IC O

• Mexican Gift Show . . . . . . . . . . . 11-14

Hipodromo de las Americas www.espaciosalpro.com_________________________________

M I A M I

• Jewelers Intl. Showcase . . . . . 22-24

Convention Ctr.,

Miami Beach

(561) 998-0205 www.jisshow.com_________________________________

M I N N E A P OL I S

• Minneapolis Gift, Home & Accessory Show with Temps . . . 21-25

Gift Mart, Minnetonka, MN (800) 626-1298

www.mplsmart.com

N E W YOR K

• Printsource New York . . . . . . . . 10-12

7 West 34th St.

(212) 279-6063

www.7wnewyork.com

• New York Intl. Gift Fair . . . 29-Feb. 3

• New York’s Newest . . . . . . 29-Feb. 2

Passenger Ship Terminal Pier 92

• At Home . . . . . . . . . . . . . . . 29-Feb. 2

Passenger Ship Terminal Pier 94

• Licensing Gallery . . . . . . . . . . . 29-31

• Handmade, Baby & Child . . . . . . . . . . . . 29-Feb. 2

• Accent on Design, General Gifts, The Museum Source, Tabletop & Housewares, Details, Personal Accessories, At Home/Home Textiles, ExTracts, Studio . . . . . . . . . . 30-Feb. 3

Javits Convention Ctr.

(800) 272-SHOW

www.nyigf.com

• New York Gift & Home Textiles Market Week. . . . . . 28-Feb. 3

7 West 34th St.

(212) 279-6063

www.7wnewyork.com

Pier 94 and Javits Convention Ctr.

(800) 272-SHOW

www.nyhometextiles.com

230 Fifth Ave.

(800) 698-5617

www.230FifthAve.com

• New York Gift Show . . . . . 29-Feb. 3

41 Madison Ave.

(212) 686-1203

www.41madison.com_________________________________

OR L A N D O

• Orlando Gift Show . . . . . . . . . . 22-24

Orange County Convention Ctr.

(678) 285-3976

www.orlandogiftshow.com

• IDEX Premiere . . . . . . . . . . . . . 27-30

Rosen Shingle Creek

(404) 378-2217

www.dollexpo.com

PH I L A DE L PH I A

• Philadelphia Gift Show . . . . . . . . 8-11

• Birdwatch America Show . . . . . 8-11

The Greater Philadelphia Expo Center

Oaks, PA

(800) 318-2238

www.urban-expo.com_________________________________

PH OE N I X

• OASIS Gift Show . . . . . . . . . . . . 13-15

Phoenix Convention Ctr.

(800) 424-9519

www.oasis.org_________________________________

S T . L O U I S

• St. Louis Gift Show . . . . . . . . . . . 9-10

St. Charles Convention Ctr.

St. Charles, MO

(513) 861-1139

www.stlouisgiftshow.com_________________________________

SA LT L A K E C I T Y

• Salt Lake Gift Show . . . . . . . . . 27-29

South Towne Exposition Ctr.

(801) 782-7771

www.saltlakegiftshow.com_________________________________

SA N F R A NC I S C O

• Pre Fair . . . . . . . . . . . . . . . . . . . . . 6-7

888Brannan

(415) 861-7733

www.888brannan.com

• San Francisco Intl. Gift Fair . . . . 8-11

Moscone Ctr., 888Brannan

(678) 285-3976

www.sfigf.com

• NASFT Fancy Food & Confection Show . . . . . . . . . . . . . 16-18

Moscone Ctr.

(212) 482-6440

www.fancyfoodshows.com

>Calendar NATIONAL AND INTERNATIONAL

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BATON ROUGE JEWELRY & GENERAL MERCHANDISE SHOWat the Baton Rouge River Center – Baton Rouge, Louisiana

December 11, 12, 13, 2010December 10, 11, 12, 2011

MEMPHIS GIFT & JEWELRY SHOWat the Memphis-Cook Convention Center – Memphis, Tennessee

February 5, 6, 7, 2011 | August 27, 28, 29, 2011

NEW ORLEANS GIFT & JEWELRY SHOWat the New Orleans Morial Convention Center – New Orleans, Louisiana

February 18, 19, 20, 21, 2011 | August 13, 14, 15, 16, 2011

MID-SOUTH JEWELRY & ACCESSORIES FAIRat the Memphis-Cook Convention Center – Memphis, Tennessee

April 9, 10, 11, 2011 | November 19, 20, 21, 22, 2011

INTERNATIONAL JEWELRY FAIR/GENERAL MERCHANDISE SHOWat the New Orleans Morial Convention Center – New Orleans, Louisiana

May 21, 22, 23, 24, 2011 | November 5, 6, 7, 8, 2011

2010/2011 Show DatesHelen Brett Enterprises, Inc.

The largest wholesale order writing and immediate delivery shows in the gift, jewelry, apparel, and accessories industry. Helen Brett Enterprises manages over eight shows a year.

For more information regarding our wholesale (order writing and immediate delivery) shows, contact: Helen Brett Enterprises at 5111 Academy Drive, Lisle, IL 60532-2171 | (630)241-9865 | Fax (630)241-9870 | www.gift2jewelry.com

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SA N J UA N, PR

• Caribbean Apparel, Shoe and Accessories Show . . . . . . . . 23-25

Puerto Rico Convention Ctr.

(787) 781-3050

www.tsc-pr.com_________________________________

T ORON T O, CA NA DA

• Canadian Gift & Tableware Assn. (CGTA) Show . . . . . . . 30-Feb. 3

Intl. Ctr., Congress Ctr.

(800) 611-6100

www.cgta.org_________________________________

WA S H I NGT ON, D C

• Sugarloaf Chantilly Crafts Festival . . . . . . . . . . . . . . . 28-30

Dulles, Expo Ctr.,

Chantilly, VA

(800) 210-9900

www.sugarloafcrafts.com

February NATIONAL

A L B E RTA, CA NA DA

• Alberta Gift Show . . . . . . . . . . 20-23

Northlands, Edmonton

(877) 281-0005

www.albertagiftshow.com_________________________________

BA LT I M OR E

• ACC Crafts Show . . . . . . . . . . . 22-23

Baltimore Convention Ctr.

(800) 836-3470

www.craftcouncil.org_________________________________

C OLU M BUS, OH

• Columbus MarketPlace Show . . . N.A.

Columbus MarketPlace

(800) 686-MART

www.thecolumbusmarketplace.com

DE N V E R

• Denver Gift, Jewelry & Resort: Permanent showrooms . . . 24-March 1

• Denver Gift Jewelry & Resort Show: temporaries . . . . . . . 26-March 1

Denver Merchandise Mart

(800) 289-6278

www.denvermart.com_________________________________

E DI S ON, NJ

• Larry Karel’s Edison Furniture & Accessory Mkt. . . . . . . 6-8

New Jersey Convention Ctr.

(305) 792-9990

www.kemexpo.com_________________________________

H A L I FA X, CA NA DA

• Atlantic Craft Trade Show . . . . . . 5-7

World Trade and Convention Centre

(902) 424-8609

www.actshow.ca_________________________________

H O US T ON

• CAMEX—Collegiate Retailing Conference and Show . . . . 25-March 1

George Brown Convention Ctr.

(800) 622-7498

www.camex.org_________________________________

L A NS I NG, M I

• Lansing Gift Show . . . . . . . . . . . . 6-8

Lansing Center

(231) 526-1270

www.lansinggiftshow.com_________________________________

L A S V E GA S

• Off-Price Specialist Show. . . . . 13-16

Sands Expo & Convention Ctr.

(702) 414-1000

www.offpriceshow.com

• ASD/AMD Variety Merchandise Show, Jewelry Show & Gift Expo. . . . . . . . 27-March 2

Las Vegas Convention Ctr.;

Sands Expo Ctr.,

(800) 421-4511

www.asdamd.com

L O U I SV I L L E, K Y

• Louisville Gift Show . . . . . . . . . 27-28

Paroquet Conference Centre

Shepherdsville, KY

(513) 861-1139

www.louisvillegiftshow.com_________________________________

M E M PH I S

• Memphis Gift & Jewelry Show. . . 5-7

Memphis Cook Convention Ctr.

(630) 241-9865

www.gift2jewelry.com_________________________________

N E W OR L E A NS

• New Orleans Gift & Jewelry Show . . . . . . . . . . . . . . . . 18-21

Morial Convention Ctr.

(630) 241-9865

www.gift2jewelry.com_________________________________

N E W YOR K

• New York Toy & Trim Week . . . 13-16

7 West 34th St.

(212) 279-6063

www.7wnewyork.com

• Toy Show . . . . . . . . . . . . . . . . . . 13-16

230 Fifth Ave.

(800) 698-5617

www.230FifthAve.com

• American Intl. Toy Fair . . . . . . . 13-16

Javits Convention Ctr.

(212) 675-1141

www.toyassociation.org

• JA Intl. Jewelry Show . . . 27-March 1

Javits Convention Ctr.

(877) 693-4478

www.ja-newyork.com_________________________________

PH I L A DE L PH I A

• Market Square’s Gallery of American Craftsmen. . . . . . . . . . . . 6-7

• Buyers Cash & Carry Show . . . . . 6-7

The Greater Philadelphia Expo Ctr.

Oaks, PA

(717) 796-2377

www.marketsquareshows.com

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• The Market Place . . . . . . . . . . . . . 6-8

The Greater Philadelphia Expo Ctr.

Oaks, PA

(678) 285-3976

www.urban-expo.com

• Art to Wear and Jewelry Preview. 17

• Buyers Mkt. of American Craft. 18-21

Pennsylvania Convention Ctr.

(800) 432-7238

www.buyersmarketofamericancraft.com_________________________________

RO C H E ST E R, N Y

• Western New York Gift Show . 20-22

Monroeville Convention Ctr.,

Monroe, NY

(585) 254-2580

www.pittsburghgiftshow.com_________________________________

S E AT T L E

• Winter Seattle Market Week. . . . 2-8

Pacific Market Ctr.

(800) 433-1014

www.pacificmarketcenter.com

• Birdwatch America Show . . . . . . 5-8

• Seattle Gift Show . . . . . . . . . . . . . 5-8

Washington State Convention & Trade Ctr.

(678) 285-3976

www.seattlegift.com_________________________________

V E RONA, N Y

• Upstate NY Gift Expo . . . . . . . . 14-16

Turning Stone Resort and Casino

(315) 738-4342

www.upstatenygiftexpo.com

January INTERNATIONAL

AUST R A L I A

• Melbourne Gift Trade Fair . 29-Feb. 1

Melbourne Exhibition &

Convention Centre

(203) 840-5662

www.reedexpo.com

AUST R I A

• Casa Salzburg (Interior and lifestyle) . . . . . . . . . . . . . . . . 26-29

Exhibition Ctr.

(203) 840-5662

www.reedexpo.com_________________________________

B E L GI U M

• Intirio . . . . . . . . . . . . . . . . . 30-Feb. 2

Flanders Expo, Ghent

(011) (329) 223-5911

www.intirio.be_________________________________

C H I NA

• Hong Kong Toys & Games Fair . . . . . . . . . . . . . . . . . . 10-13

Convention & Exhibition Ctr.

(212) 838-8688

www.hktoyfair.com

• Hong Kong International Stationery Fair . . . . . . . . . . . . . . . 10-13

Exhibition Ctr.

(011) (852) 2584-4333

www.hkstationeryfair.com

• Global Sourcing Fair: Gifts & Premiums, Baby & Children, Fashion Accessories, Home Products. . . . . . . . . . . . . . . 12-14

International Expo Center, Shanghai

(011) (852) 8199-7308

www.chinasourcingfair.com_________________________________

F R A NC E

• Children’s World . . . . . . . . . . . 23-25

Grand Hall de la Villette

(011) 33 (0)1 41 98 40 00

www.univers-enfants.com

• Maison & Objet . . . . . . . . . . . . . 21-25

Paris-Nord Villepinte Exhibition Ctr.

(703) 522-5000

www.maison-objet.com

• Eclat de Mode/Bijorhca: costume jewelry . . . . . . . . . . . . . 21-24

Paris Expo Porte de Versailles

(703) 522-5000

www.bijorhca.com

GE R M A N Y

• Heimtextil: Intl. Home & Household Textiles . . . . . . . . . . . . 12-15

Messe Frankfurt

(770) 984-8016

www.messefrankfurt.com

• Intl. Moblemesse: Intl. Furnishings Show . . . . . . . . . . . . 18-23

Messe Koln, Cologne

(773) 326-9922

www.imm-cologne.com

• Christmasworld. . . . . . . . . . 28-Feb. 1

• Creativeworld . . . . . . . . . . . 28-Feb. 1

• Paperworld . . . . . . . . . . . . . 28-Feb. 1

Messe Frankfurt

(770) 984-8016

www.messefrankfurt.com_________________________________

I R E L A N D

• Showcase Ireland . . . . . . . . . . . 23-26

Royal Dublin Soc. Exhibition Comp.

(212) 371-3600

www.showcaseireland.com_________________________________

I TA LY

• Festivity: Christmas and festival decorations . . . . . . . . . . 23-27

• Macef Spring: table, household,gifts, gold, & silverware . . . . . . . 28-31

Fairgrounds, Milan

(212) 459-0044

www.fmi.it

• Vicenzaoro First: gold jewelry, silverware, watches. . . . . . . . . . . 15-20

Fairgrounds, Vicenza

(800) 443-1479

www.firstevent.it_________________________________

JA PA N

• Intl. Jewelry Tokyo. . . . . . . . . . 26-29

Big Sight, Tokyo

(011) (81-3) 349-8503

web.reedexpo.co.jp

NORWAY

• Gift & Interior Trade Fair . . . . . 27-30

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ExhibitionCentre, Lillestrom

(011) (476) 682-0900

www.messe.no

• Expohogar . . . . . . . . . . . . . . . . . 21-24

Gran Via Exhibition Ctr., Barcelona

(011) 902 233 200

www.expohogar.com_________________________________

SW E DE N

• Formex . . . . . . . . . . . . . . . . . . . 20-23

Stockholm Intl. Fairs

(011) (46 8) 749 41 00

www.stofair.se_________________________________

SW I T Z E R L A N D

• Ornaris: the Tendency & Novelty Fair . . . . . . . . . . . . . . . . . 16-19

Parc des expositions, Zürich

(011) (031) 331-3724

www.ornaris.ch_________________________________

U N I T E D K I NGD OM

• Harrogate Intl. Toy & Christmas Fair . . . . . . . . . . . . . . . . 9-12

Intl. Ctr., Harrogate

(011) (44-193) 282-8877

www.harrogatefair.com

• Giving & Living (formerly Torquay Fair) . . . . . . . . . . . . . . . . 16-19

Westpoint, Exeter

(011) (44-1934) 733-233

www.givingliving.co.uk/

• Top Drawer Spring. . . . . . . . . . . 16-18

Earls Court One, London

(011) (44 20) 737-08210

www.topdrawer.com

• Wales Spring Fair: crafts, gifts, textiles . . . . . . . . . . . . . . . . 23-26

Cymru Llandudno, N. Wales

(011) (44-1938) 555-313

www.walescraftcouncil.co.uk

• Scotland’s Trade Fair . . . . . . . 23-25

• Scotland’s Food Fair . . . . . . . . 23-25

SECC, Glasgow

011 44 (0)20 7370 8168

www.scotlandstradefairs.com

• Asia Expo London . . . . . . . . . . 24-26

National Hall, Olympia

(011) (852) 2311 8216

www.londonasiaexpo.com/EN/

• The Toy Fair . . . . . . . . . . . . . . . 25-27

Grand Hall, Olympia, London

(011) (44-171) 385-1200

www.toyfair.co.uk

February INTERNATIONAL

AUST R A L I A

• Home & Giving Trade Fair . . . . 19-22

Sydney Showground

(011) (612) 9437-5233

www.agha.com.au

• Sydney Reed Gift Trade Fair . . . 19-23

Sydney Convention & Exhibition Centre

(203) 840-5662

www.reedexpo.com_________________________________

DE N M A R K

• Formland. . . . . . . . . . . . . . . . . . . . 3-6

Exhibition Ctr., Herning

(011) (454) 542-5711

www.formland.dk_________________________________

D OM I N ICA N R E P U B L IC

• Caribbean Gift & Craft Show. . 18-20

[email protected] www.caribbeangiftandcraft.com _________________________________

GE R M A N Y

• Frankfurt Intl. Fair: Ambiente . . 11-15

Messe Frankfurt

(770) 984-8016

www.Ambiente.messefrankfurt.com

• Nurnberg Intl. Toy Fair. . . . . . . . . 3-8

Nurnberg Exhibition Ctr., Nuremberg

(404) 847-0883

www.toyfair.de

I N DI A

• Indian Handicrafts & Gifts Fair. . . . . . . . . . . . . . . . . . . . 19-22

India Expo Center

Greater Noida, New Delhi

(877) INDIA50

www.epch.com_________________________________

JA PA N

• Tokyo Intl. Gift Show . . . . . . . . . . 1-4

Big Sight

(011) (81-3) 3843-9854

www.giftshow.co.jp_________________________________

S PA I N

• GiftTrends Madrid: Iberjoya, Bisutex, Intergift: Intl. Gift Fair . . . 3-7

Feria de Madrid, Madrid

(212) 860-2983

www.ifema.es_________________________________

SW E DE N

• Intl Furniture Fair . . . . . . . . . . . . 8-12

Stockholm Intl. Fairs

(011) (46 8) 749 41 00

www.stofair.se_________________________________

T H A I L A N D

• Bangkok Gems & Jewelry Fair . . . . . . . . . . . . 25-March 1

Exhibition Centre

(312) 787-3388

www.thaitrade.com_________________________________

U N I T E D K I NGD OM

• Spring Fair Birmingham. . . . . . . 6-10

Natl. Exhibition Ctr., Birmingham

(609) 921-0222

www.springfair.com

In most cases, shows are to the trade only.The dates listed are provided by show man-agements. Before traveling to an event, however, please check the particulars withthe organizer by calling the contact telephonenumber or visiting the website. Internationalcontacts are preceded with (011). Show datesnot available at press time are marked n.a.

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>backstory

A visit to the Byers Choice workshop in the Pennsylvania countryside, wherepeople, not elves, are hard at work crafting Santas, elves and other holidaysinging characters by hand BY CAROLINE KENNEDY

ACarolingWe Did Go

THE MUSEUM

The tour finished with a visitthrough the company museum

(which is open to the public), whereone wanders through a Dickens-like street of Victorian shop frontsall decked out for the holidays and displays of figures in variousscenes — all an inspiration for visual merchandising ideas.For visiting information seewww.byerschoice.com.

Earlier this year, Gifts & Decorative Accessories played hooky from the of-fice and took a drive to nearby Chalfont, PA, to visit Byers Choice Ltd. Wewere warmly greeted by the Byers — Joyce, Bob Jr. and Jeff — and given abehind-the-scenes tour of the premises to see how their caroling figuresare skillfully crafted by hand.

Surprisingly, the first stop was the company lunchroom and entrancefrom the employee parking lot (mostly hidden from direct view). The brightcheerful room overlooks an expanse of lawn with a gazebo and small pond.One wall of the lunchroom features The Great Wall of Byers’ Choice withindividual photos of all the employees — the Byers’ Choice “family.”

On the factory floor, we moved from the making of armatures and moldingheads and feet to painting or “fleshing,” on to wrapping of armatures andcutting and sewing to dressing, quality control and shipping (a fascinatingprogression!)

One would think that as company principal and chief designer, JoyceByers would have her office/design studio elsewhere in the facility, awayfrom the nitty-gritty of the production floor. But no, the originator of thecaroling figures works right in the thick of things; her work area is rightin the heart of the factory floor, visible to all of her “family,” the artisanswho turn her vision into reality.

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THE CRECHE DISPLAY

In addition to all the displays of carolingfigures, the Byers also showed off theirextensive collection of Christmascrèches from around the world, which isalso on display in their headquarters. Itsvariety is impressive. The highlight oftheir collection, an 18th century Italianpresepio, is not to be missed. It is one ofonly a few complete antique presepiocollections in the U.S.

THE FACILITY

The company’s headquarters, production facility and museum is tucked up awinding drive and situated in a park-like setting with lots of trees, plantingsand rolling expanses of lawn.

THE FLESHING

Molded heads are painted in flesh tonesand detailed.

BODY BUILDING AND DRESSING

The armatures of the figures are wrapped in plain tissue to fill out the bodies before dressing them.The armatures are made from wire coat hangers just as Joyce’s originals were. The company is oneof the largest individual consumers of wire coat hangers in the country.

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Page 231: December 2010 GDA

See the Wonder of Woozie in Philadelphia + Atlanta + Los Angeles + DallasChicago + New York + Seattle + Denver + Minneapolis

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How many shows do you attend per year, and is this fewer or more than youattended three years ago? Do you go back to the same ones or change it up?

We Ask, You Answered

Ted Kennedy WatsonWATSON KENNEDYSeattle, WA

Mandy BeckerSWAGGER GIFTSCary, NC

Michele BesseyPERCH HOMEMaplewood, NJ

I attend two shows per year —AmericasMart Atlanta in Januaryand July. I used to attend NewYork in addition, but I couldn’t con-tinue to justify the cost. New Yorkis a great market, but I wasn’t find-ing that many new lines that I hadn’tseen in Atlanta. The thing I lovemost about attending Americas-Mart is that I get to work with thereps that call on our store through-out the year. A great relationshipwith a rep is essential — they lookout for new lines that “screamSwagger Gifts,” help when issuesarise with a manufacturer andprotect our bestselling lines frombeing sold nearby. It is great towork with someone who has beento our store, understands the lookand feel and what type of clientelewe serve. The key to shopping thesame market is you can’t get lazy.You have to walk the entire showand check out every nook and crannywithout preconceived notions — younever know what you are going tofind in the temps or the corner ofthat random showroom you’venever purchased from before!

I have really changed how I attend shows over the last fewyears. I still attend about thesame number of markets, but Inow go to the Fancy Food Showand the National StationeryShow, as opposed to just goingto gift shows. This year I willattend both of those, plus theSan Francisco gift show in Jan-uary and the New York giftshow in August.

This has really helped me tohone in on small suppliers andproduct that is not overly satu-rated in the market. I think toomuch retail is too similar, so Iam always looking for goodsthat are not over-exposed.

I attend three to five shows peryear. I always go to the New YorkInternational Gift Fair and do themajority of my buying there. Ispend fewer days than I used to,because I have established rela-tionships with so many vendors. I always attend the National Sta-tionery Show. Occasionally I attendCircuit, Moda and Fame. This January I plan to go to Atlanta tosearch for new vendors, and longto go to Vegas... because it’s Vegas!I also plan to go to the Buyers Mar-ket of American Craft in 2011.

Overall I attend more shows thanI did three years ago, but spend lesstime at the shows, because I’m abetter, more focused buyer than Iwas when I first started.

Gifts & Decorative Accessories® (USPS 432-050) (ISSN 0016-9889), the international publication of the gift industry, is published monthly except for the combined March/April and September/October issues by Sandow

Media, 360 Park Ave. South, New York, NY 10010-1710. Subscription rates: $63.99 one year, $115.99 two years, $179.99 three years in the U.S., Canada and Mexico. Single copy sales: $10. Group subscriptions (5 or more):

$42 one year. Canada Post International Publications Mail Product (Canadian Distribution) Sales Agreement No. 40624074. Return undeliverable Canadian addresses to: PO Box 503, RPO West Beaver Creek, Richmond

Hill, ON L4B 4R6. In other countries, $159.99 one year. Subscription address: Gifts & Decorative Accessories®, P.O. Box 5879, Harlan, IA 51593-1379; (800) 309-3332. Outside the United States, call (515) 247-2984.

Requests may also be e-mailed to us at [email protected]<mailto:[email protected]>. Periodicals postage paid at New York, NY, and additional mailing offices. Please give 60 days notice

for change of address. Direct other inquiries to: Gifts & Decorative Accessories , 360 Park Ave. South, New York, NY 10010; (646) 746-6400. Copyright © 2010 by Sandow Media; all rights reserved. Gifts & Decorative

Accessories® and Gifts & Dec® are registered trademarks of Sandow Media. Gifts & Decorative Accessories® is audited by BPA Worldwide. Printed in the USA. POSTMASTER: Send address changes to Gifts & Decorative

Accessories®, P.O. Box 5879, Harlan, IA 51593-1379. Publications Mail Agreement No. 40624074. Return undeliverable Canadian addresses to:. PO Box 503, RPO West Beaver Creek, Richmond Hill, ON L4B 4R6.

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