M E D I A K I T 2 0 1 6

http://rsi.aip.orgwww.aip.org/pubs/advertising

Delivering Your Target Market

Review of Scientific Instruments (RSI) offers scientists and engineers peer-reviewed research papers and reviewarticles as well as features promoting awareness of new products, materials, commercial components, and books.J O U R N A L P R O F I L E

With monthly coverage of instruments, apparatus, and techniques,RSI responds rapidly to the needs of scientists and engineers inphysics, chemistry, and the life sciences. Keeping pace with currentresearch trends, it transcends the limitations of other journals thatconcentrate on a single discipline, instrument, process, ortechnique. It not only provides an inclusive, systematic approachto the most significant breakthroughs, it also promotes theinterdisciplinary cross-fertilization that stimulates innovation.

Concentrating on novel instruments, apparatus, and measurementtechniques and mathematical analysis, RSI covers a broad range oftopics including:i Biophysics and biomedical engineeringi Chemical analysisi Crystallographyi Electron and ion microscopiesi Ion sources and beamsi IR, optical, and electron spectroscopiesi Magnetic resonancei Optical instrumentationi Plasma diagnosticsi Scanning probe microscopiesi Superconducting materials characterizationi Surface analysisi Synchrotron radiation instrumentationi Vacuum technologyi X-ray technology

R E V I E W O F S C I E N T I F I C I N S T R U M E N T S

O N L I N E A D V E R T I S I N G

With close to 36,950 unique users each month, achieve maximum exposure with banneradvertising on RSI (http://rsi.aip.org). New content is published online daily.

2016 Rates

Runtime Options 1 Month 3 Months 6 Months 12 Months

Skyscraper/Month $1105 $1,050 $990 $925

Banner/Month $890 $835 $775 $715

Placement in rotation with other advertising possible

SpecificationsSkyscraper: 160 pixels x 600 pixelsBanner: 180 pixels x 150 pixels

Accepted files: GIF, JPG, HTML Maximum size: 40 KB

A d v e r t i s i n g O p t i o n s

D E M O G R A P H I C S

4% Other

15% Lasers, Optics

29% Materials,Magnetism

22% Surface Science

5% NuclearPhysics

10% Semiconductors

15% Spectroscopy

FIELD OF INTEREST

PLACE OF WORK

35% Academic/University

12% GovernmentAgency

51% Commercial/Industrial

2% Other

PRIMARY WORK ACTIVITY

33% AppliedResearch

25% BasicResearch3% Other

24% Product Design & Development

15% ProjectManagement

PURCHASING

30% Authorize

70% Specify &Recommend

R E V I E W O F S C I E N T I F I C I N S T R U M E N T SA d v e r t i s i n g O p t i o n s

Advertising Options, continued on next page A

2016 Rates – Published 12x Per Year Cost Per Insertion

1X 6X 12XFull Page

4 Color $2,306 $2,203 $2,0782 Color $1,856 $1,753 $1,628B/W $1,406 $1,303 $1,178

2/3 Page4 Color $2,078 $1,971 $1,9512 Color $1,628 $1,521 $1,501B/W $1,178 $1,071 $1,051

1/2 Page4 Color $1,925 $1,842 $1,7702 Color $1,475 $1,392 $1,320B/W $1025 $942 $870

1/3 Page4 Color $1,739 $1,647 $1,5492 Color $1,289 $1,197 $1,099B/W $839 $747 $649

1/4 Page4 Color $1,652 $1,595 $1,5232 Color $1,202 $1,145 $1,073B/W $752 $695 $623

1/6 Page4 Color $1,575 $1,549 $1,4822 Color $1,125 $1,099 $1,032B/W $675 $649 $582

P R I N T D I S P L AY A D V E R T I S I N G

Place your messaging in Review of Scientific Instruments in print. Physicists turn to RSI every month and rely on it for leading-edge information.

i Fee for color non-commissionable i No charge for bleedi 15% agency discount for qualified agenciesi Frequency rates are earned during a 12-month periodi Contact Advertising Sales Office for booking and

materials deadlinesi Ad files due 4 weeks prior to issue publication date

2016 Issues Conference Ad ClosingJanuary APS March Meeting December 1, 2015February MRS Spring Meeting December 30, 2015March AVS/ICMCTF February 2, 2016April CLEO Meeting March 2, 2016

Society of Vacuum CoatersSeptember AVS Annual Symposium August 3, 2016October MRS Fall Meeting September 1, 2016

Bonus Distribution

Offset Width DepthFull Page 7” 9-3/4”2/3 4-1/2” 9-3/4”1/2 Horizontal 7” 4-3/4”1/2 Vertical 3-3/8” 9-3/4”1/2 Island 4/9/16” 7-1/2”1/3 Square 4-1/2” 4-3/4”1/3 Vertical 2-1/8” 9-3/4”1/4 3-3/8” 4-3/4”1/6 2-1/8” 4-3/4”Trim Size 8-1/4” 11”Bleed Size 8-1/2” 11-1/4”

Specifications

All advertising production for AIP Publishing journals is 100% digital: Properly sized, high resolution (300 dpi) PDF files, CMYK modewith all fonts embedded are required.

http://rsi.aip.orgwww.aip.org/pubs/advertising

DIRECTOR, JOURNAL ADVERTISING Robert FinneganPhone: 516-576-2433Fax: 516-576-2481rfinnegan@aip.org

ADVERTISING REPRESENTATIVEMichelle JaninPhone: 516-576-2435Fax: 516-576-2481mjanin@aip.org

ADVERTISING DEPARTMENTAIP PublishingToll-free: 1-800-247-2242AIPadvertising@aip.org

R E V I E W O F S C I E N T I F I C I N S T R U M E N T SAdvertising Options, continued

A R T I C L E C O V E R S H E E T – Exclus ive to AIP Publ ish ing

AIP Publishing offers a unique opportunity to place youradvertising on a cover sheet provided for each article download.For more information and rates contact Robert Finnegan at 516-576-2433 or rfinnegan@aip.org.

A D F I L E S U B M I S S I O N(Electronic and Pr int Adver t is ing)

Send files via email to Chris DiPasca at cdipasca@aip.org.Files larger than 10 MB must be sent via FTP.

C L A S S I F I E D A D V E R T I S I N G

Placing recruitment advertising on the RSI website or in the print journal brings yourcareer opportunities to the attention of highly qualified job candidates. Take advantage of the same formats and attractive rates as display advertising.

2016 RatesReleased MonthlyNumber of Months 1 Month 3 Months 6 Months 12 MonthsTop Leaderboard/Month $540 $490 $440 $385Bottom Leaderboard/Month $325 $300 $275 $225

e T O C E M A I L A L E R T S

Advertise to over 3,400 opt-in email subscribers via RSI’s Table of Contents Alerts. Thelink to your ad within this information-rich environment will provide you with high impactexposure with readers who are interested in and PURCHASING instrumentation.

SpecificationsLeaderboard: 728 pixels x 90 pixelsNon-animated ads onlyTop and bottom positions available

Accepted files: GIF, JPEG, HTML Maximum size: 40 KB

R E S E A R C H H I G H L I G H T Se N E W S L E T T E R S

Released to close to 37,800 RSIcontributing authors and readers eachmonth, this opt-in enewsletter delivershigh open and click-through rates.

2016 Rate$600 per month

SpecificationsSkyscraper: 160 pixels x 600 pixelsNon-animated ads only

Accepted files: GIF, JPEG, HTML Maximum size: 40 KB

M E A S U R A B L E R E S U LT S

We take the guess work out of your onlineadvertising program by providing you withperiodic tracking reports of impressionsand click-through rates of your banner ads.

Rates effective from January 1, 2016All rates are gross

C O N T A C T S