development of quality culture.ppt

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    Quality Culture

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    Theories of motivation

    Moslows list of human need Usual form of quality motivation

    Physiological needs: i.e. need for food,

    shelter, basic survival. In an industrial

    economy ,this translate into minimum

    subsistence earning

    Safety Need : Need to remain employed

    at that time

    Belongingness &love need :i.e. the

    need to belong to a group and be

    accepted

    Esteem Need : i.e. need for self respect

    and for the respect of others

    Self actualization: i.e. the urge for

    creativity for self expression

    Opportunity to increase earning by

    bonus for good work

    Job security :e.g. quality makes

    sales; sales makes job

    Appeal to the employee as a

    member of the team he or she

    must not let the team down

    Appeal to pride of workmanship, to

    achieving a good score

    .Recognition through rewards,

    publicity, etc

    Opportunity to propose creativeideas , to participate in creative

    Moslows hierarchy of human

    need

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    Herzberg Theory -Job Dissatisfaction and

    satisfaction

    Job dissatisfaction is the result of specific dislikes- the pay is low, working

    condition are poor, the boss is unpleasant.Job satisfaction depends on what the worker dose. Satisfaction comes from

    doing motivation from such factors as job challenges, opportunities for

    creativity, identification with group, responsibility and planning.

    Douglas McGregor-Theory X & Theory Y

    McGregor's X-Y theory is a salutary and simple reminder of the natural rules for

    managing people, which under the pressure of day-to-day business are all too

    easily forgotten.

    Under theory X, the modern worker has become lazy, uncooperative

    Under theory Y, there has been no change in human nature. What has changed

    is the way in which work has been organised

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    Quality culture bring change

    Kilmann suggest five track necessary for change

    Culture, management skills, team building, strategy structure and the reward systemPeters and waterman 7s factor of change

    Shared values, strategy, systems, staffing , style, structure, and skills

    Differences in the quality culture can have extreme illustration

    Negative quality culture Ex Pudumjee paper Industry (Chinchwad, Pune)

    Positive quality culture Ex BGPL (Bhigwan, Pune)

    Culture can be change

    We need to provide

    Awareness of quality

    Upper management leadership,

    self development, and empowerment.

    Participation

    Recognition and reward

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    Create and maintain awareness of quality

    To ensure action on quality a starting point is to create and disseminate

    information on the current status of the quality

    To create awareness we need to present information in different languages for

    different population in an organisation e.g. Ritz Carlton

    Upper management

    Language of money

    Middle management

    Bilingual

    Lower management

    Language of product

    How to maintain awareness of quality ?

    The message of quality must be sustained

    through contentious reinforcement

    Quality measurement e.g. Cargil Corn Milling Units of measures must be carefully defined

    to inspire a positive priority for quality

    Report and quality can be highly effective

    Use poster and other media to improve

    quality

    Techniques include quality newsletter ,quality

    items on all meeting agendas, announcementon quality by key executive, company

    conferences on quality, and interest arousers

    Ideas for mainta in ing a focus on q ual i ty can never be subst i tute for real act ion by

    management

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    Provide evidence for management leadership

    Management commitment is necessary but not sufficient

    Single most important element is management leadership on qualitywith the

    evidence to prove it

    Eight key task for the good

    leadership

    Establish and serve on a quality

    council

    Establish quality circle

    Establish and deploy quality goals

    Provide the resources

    Provide problem oriented training

    Serve on upper managementquality improvement teams

    Stimulate improvement

    Provide reward and recognition

    Management Styles

    When an upper management

    spend time on these activities, it

    provide the evidence leadership

    that inspire others to do their sharee.g. LOreal Safety stop

    Some upper management group

    lead quality training

    Form quality improvement team

    0102030405060708090

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    Managemet Style

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    Provide for Self-Development and

    Empowerment

    Every individual plays either of the three roles in an

    organization.

    Individual

    Supplier

    CustomerProcessor

    Supplier-

    Producer

    processing

    system

    Customer-

    user

    processing

    system

    Outpu

    t

    Requir

    ements

    Input

    Requi

    reme

    nts

    Customer Satisfaction

    Feedback loop

    Input

    (Resource)

    Outputs

    Match ?

    Each stage is a supplier to subsequent stages and also a

    customer of previous stages

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    The Taylor System

    Introduced by Frederick W. Taylor, a mechanicalengineer .

    Basic problem as identified by Taylor : The

    supervisors and workers of his time lacked the

    education needed to make important decisions.

    Taylors Remedy: Separation of Planning and

    Execution Engineers

    SpecialistsPlanning

    Supervisors

    WorkersExecution

    Increase inProductivity!

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    Self-Control

    Concept of self-control: Knowledge of work

    Feedback on performance

    Means to regulate their work if they are failing to

    meet the goals

    Importance of self-control:

    It is a pre-requisite to using behavioralapproaches to motivate employees

    Job Designs place a greater degree of self control on the

    workers.

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    Job Design

    Job Characteristics Five Characteristics asdescribed by Hackman and Oldham ( 1980 )

    Skill Variety

    Task Identity

    Task Significance

    Autonomy

    Feedback

    Self- Managing Team- A special form of Job

    enlargement

    Each worker is trained to have a variety of skills

    The team is given formal authority to executecertain ob- lannin and su ervisor tasks

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    Empowerment-A process of delegating

    decision-making authority to lower levels within

    the organization. Involves additional training. E.g.self- managing teams

    Upper Management:Coaches and Mentors

    Middle Management:Integrate all parts of the

    organization

    Work Force: Identifythe best possible way to

    get the work done

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    Participation Means of inspiring

    action

    Word Total in TQM emphasize the involvement of everyone for qualitymanagement right from top management to first line supervisors and the

    work force

    By participating in quality activities people acquire new knowledge, see

    the benefits of quality discipline and achieve a sense of accomplishmentby solving problems

    Participation at all level is decisive in inspiring action on quality

    Good quality control involving everyone leads to a better return to allstakeholders

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    Provide Recognition and Reward Recognition is public acknowledgement of superior performance of

    specific activities while Rewards are benefits which are conferred for

    generally superior performance against goals

    Such expression of esteem play an important role in inspiring people on

    quality

    Recognition through public acknowledgement of superior activity can be

    provided at several level-individual ,team or business unit level

    People get a positive feeling when There job has been designed to focus on self development

    They are given opportunities to participate in planning and decision making

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    Forms of Recognition Range from simple verbal message to modest or token award

    Token award may be tangible ( e.g. saving bond, dinner etc. ) or

    intangible ( letter of praise, sending an employee to seminar etc.)

    Recognition must fit the local culture

    Sometimes programmes for recognition is more useful than monetary

    award as people feel that the decision for reward takes a very long time

    and the award was too low

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    Forms of Rewards Reward for quality related activities are increasingly becoming part of

    the annual performance evaluation of middle managers, specialists and

    first line supervisors

    Forms of rewards include changes in base pay, incentives , skill- based

    wages , a bonus, and stock plans

    Meeting the current year goal takes a precedence over the qualityimprovement initiative and this is the biggest weakness of quality

    managers

    Reward system should be formed so as to inspire the manager to make

    breakthrough to improved quality level

    Adequate resources in the form of infrastructure and training must be

    provided for quality improvement

    Example : Texas Instruments

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    Thank You

    From Books to You

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