Digipak DesignResearch and templates in to the design of my digipak

CD digipacks When it came to researching CD digipacks I

thought that they would be full of images about the artists and maybe have some details about the artist or just a thanks to fans by the artist. But this is not the case, in fact they contain a bit of both text wise (some information about the artist and a thanks by the artist) and they are not usually more than 3/4 images.

They tend to include exclusive remixes and or tracks

Rihanna: As you can see the to Digipaks are in a completely different style, they are both 3 sections long and feature very unique pictures of Rihanna. The top one has no text about the artist but instead it features a second disk, this second disk could be one that you place in a PC to receive special content, whereas on the other digipack there is a lot of text about the artist including pictures of her album covers, both don’t feature that many pictures of the artist, I would have expected more.

Mariah Carey: In this top digipack, Mariah has a fold over full version of the digipack making the actual design a t-shape this is unusual compared to the others but it still features text a some images form of the artist , but more importantly a CDThe bottom design features images of Mariah behind the CD’s this is something that I might look in to. I also like how the text is bent round the arm in the first image at the bottom , it never actually goes over the arm but instead is word wrapped round it.

Kylie: This Digipack features not that much text when opened up fully but instead features a lot more images, this could be because the text is featured on the back of one side meaning that I could possibly include more images of the artist

Nine inch Nails: These digipaks are by a rock group this features no images of the artist what so ever, instead they feature band logo/symbols that represent the band and their band image

Overall I think that the research in to digipaks has been interesting and informative, it needs to have a good amount of text as well as some interesting images, a band logo is necessary and needs to be incorporated in to the digipak front cover, inside, and on the disk. I think that if I can include a signature by the artist then it will give the digipak a more personal feel. When it comes to displaying the content I like the idea that Rihanna has done of including a second dick with bonus features on possibly including text and other information i.e. tour dates.

DVD digipacks A DVD digipak tends to contain a

documentary about a music video’s production and will have a lot of face time by the artist, this is because they want to make it seem as close to the artist as possible.

Here we have a landscape DVD digipak, this is just the outside cover of the DVD digipak but it gives the idea of the contrast that I can get with the height. I can play effectively with shadows/reflections in the DVD digipak. This is know as a 6 panel DVD pack.

Possible design templates The next few slides feature some

interesting design templates. Ranging from ones previously slides as well as some that could possibly feature pull out information sleeves.

The scale and design that I have chosen for my DVD Digipak and CD pack (4 Panel DVD digipak and a 6 Panel CD Digipak

Key information for the Digipak: (CD)

Some biographical information about the band or artist. Their sound, where they are from, information about their album/single release.Information about live concerts, maybe some footage, exclusive documentary by/on the artist; interviews; making of the music video.Artwork/images/photography – The digipak must look interesting though the use of Artwork/ images/ photography; it should also represent the artist or band in an appropriate way. It should feature a picture of the band or artist but it is not necessary depending on the genre.The artist’s logoDigipaks normally have an information booklet that fits on the inside sleeve of the cover.BBFC certification (12A, 15, 18)Record company logoMySpace addressBar codeBlurb on the back that tells you what is inside the digipak.Review quotes (Kerrang, NME etc.)

Key information for the Digipak: (DVD)

Includes images of well-known actors/actresses/artistsOn the back of a box there is often a quote form the filmInclude special features Website (featured on the back)Quotes form reviews about the dvd/film, always positive coments

Flat plan text Alyshen Taken form his

website. Will have to Photoshop the

hhhh

Music Magazine research Music Magazines tend to included

include a lot of information about the music and where you can get the track from, the first example that I will show is the typical advert with lots of quotes and places where you as the customer can by the track.

The Stone Roses: 20th Anniversary

This advert was very cleverly put together, form looking at the advert I can tell that this is the 20th year of the group being together they are rated highly by MOJO NME and Q magazine, these magazines all feature around the Rock genre/culture so I can assume that Rock is the genre of the band. Also on the advert you can see the bands record label, and the Apple/iTunes logo as a very popular source of download, there are also websites featuring direct links to some pages featuring information about the artists etc.

AC/DC: Back In Black This advert is very unique,

and I love it. It plays very effectively with space and emptiness. We can also tell that AC/DC is a rock group as there is no picture of the band (in urban genres its all about band/artist image) I like they way that they have promoted the single/track using just a simple after effect and the colour black. This works well with the bands rock image including the album/single name Back in Black.

However this kind of advert does not say much about the release date or the artist its self such as tour dates.

Greenday: Wake me up when September ends

This advert is again for a rock pop. As the bad has some pop elements their needs to be a band image included.

I really like the layout of this advert and will try to follow it for my actually magazine advert.

I like the fact that it features not only the band and information but it also features the recent singles and the album, it also features information about the album including information about the DVD.

Overall I think this advert works because of the layout.