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Digital Marketing The Bali Today | Bali Net Design Passion never fail by Anak Agung Putu Asparjaya © Created & Designed by Bali Net Design 2017

Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

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Page 1: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

Digital Marketing

The Bali Today | Bali Net Design

Passion never fail by Anak Agung Putu Asparjaya

© Created & Designed by Bali Net Design 2017

Page 2: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

“HELLO” I am Aspar, Your Presenter!

Thankyoufortheopportunitytoprovideyouwithaquota4onforthesearchengine

op4mizinganddigitalmarke4ngproposedbyusforyourwebsite.

Page 3: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

Founded in November 2007 as a web design company and IT support First company that using our services is Prestige Bali Villas. Then 2015,

under the new idea, We build SEO and Digital Marketing division for private company and PMA.

WHO WE ARE

Page 4: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 4

LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest

Our service is a long-term solu/on to get your website search result to high posi4on

through organic search and pay per click adver4sing. We are sending you the overall

informa4on of how we will be able to provide you with pro-ac/ve SEOmaintenance,

adviceandregularSEOcampaignreports.

OurcomprehensiveSEOstrategiescompriseofOn-PageandOff-Pageop/miza/on.We

also give importance to any sugges4ons regarding the content, layout formaBng,

naviga4on requirements and overall structuring of the website given by the client.

balinetdesignhassa4sfiedvariousclientsandwehavebeenappreciatedbyu4lizingour

prompt website ranking strategies, instant yet successful results and unmatched

determina/ontogobeyondtheclient’sexpecta/ons.

Ifyouhaveanyques4ons,pleaseletusknow.Ifyouwouldliketoproceedwithconsul4ng

your website’s general requirements, you just need to contact us within this proposal.

Mostofyourques4onsshouldbeansweredwithinthisofferbutdon’thesitatetofindout

moresuchasclienttes4monialsandreferences.

Toimprovethesearchenginevisibilityofyourwebsite,wewilllookforwardtohearfrom

youwhenyou’ve4meaIerreadingourproposal.

“We will help you to increase your visibility in all the major search

engines by improving keyword rankings and boos/ng your real /me

websitetrafficwhicharealwaysdonethroughWhiteHattechniques.”.

Our pre-designed SEO packages give you an idea of the ac4on plan suitable for your

business.WewillcustomizeourservicesaccordingtoyourSEOrequirements.Ourproject

analyzingteamwillfirstexamineyourwebsiteandyourcompe44on’smarket.We,along

withourclients,discussandoutlinegoalsfrom4me-to-4meinordertostayontrack.

Page 5: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 5

OUR APPROACH an extensive knowledge of how the search engines work

AIer in-depth research about your

website and analyzing the targeted

marketforyourbusinesstoprevail,we

alsoexecuteeffec4veonlinemarke4ng

campaigns by targe4ng interna4onal

markets aswell. So youwill be geBng

all-in-oneserviceswhencontac4ngus.

balinetdesign team maps op4mum SEO strategies by

analyzingalgorithmsofthesearchenginesuchasGoogle.

This helps your website to go miles ahead from others

andrankatthetoponsearchengines.

RESEARCH AND READ Wedoin-depthindustryresearchbeforeworkingonthe

op4miza4on of your website. It gives us great insight

about the compe44ve advantage of yourwebsitewhen

compared to others. We take a deep look at the

keywordsyourrivalsaretarge4ngand inves4gatewhich

keyword they are geBng the highest amount of traffic.

Applying the unparalleled knowledge of our SEO

professionals, we are able to uncover the compe44ve

strategies used by your compe4tors and counter react

accordingly. We analyze the informa4on, which comes

fromthoroughresearchsomeofwhicharemen4onedin

thefollowing:

TargetedKeywords-LinkSourcesURLPopularity-TrafficSourcePayPerClickAdver/sing

Page 6: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 6

CONNECTION SEM AND SEO In-depth analysis about keyword to reach your goal

•  Theques4onare:

what keywords did you

choose?

•  When did you do keyword analysis?

we use the power of SEM to increase organic keyword rankings what we known as SEO. It is going to trigger better search result

Page 7: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 7

STEPS WE FOLLOW Website Analysis and Evaluating Competitors Progress

HAVE YOU DONE THIS? SORRY BUT NOT US TAKE A NAP BEFORE MEETING

01

Ouraimistoprovideyouwithcompletewebmarke4ngsolu4onstohelpyourwebsiterankhighonthesearchengines.

SETTING GOALS 02

The keywords with high conversion rate raise you ROI. The keyphrase selec4on is also done for tracking and improving the SEO

process.

KEY PHRASE RESEARCH 04

tounderstandyourcompe44on'sSEObenchmarking COMPETITOR BENCHMARKING ANALYSIS

03

OMG …. IT IS BORING LET START MAKING MONEY. WAIT THIS IS NOT

“DAGANG BASE” JUST HEAR SORTLY

Page 8: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN

WHAT’S NEXT On Page | Off Page | Social Media Optimization

We incorporate your selected keywords into exis4ng internet pages with

keywordsatura4onanddensitywhichisneededtoachievethetop10rankings

bymodifyingandop4mizingthecrucialareasinyoursite’ssourcecode.

balinetdesign is responsible to establish your posi4ve "Online Reputa4on

Management" which is also known as Off Page Op4miza4on. Whether its

crea4ngyourwebsite'sprofileonFacebook,andGoogle+.orblogging.

Sosial Media Op/miza/on of the toughest things within web marke4ng is

recognizingtherighttypeoflinkbuilding.Obtainingmassivenumberofrelevant

referral links has become themost important point of today'swebmarke4ng

strategy.Theidealmixtureof linkbuildingop4onswillbeselectedtocraIand

customize a link building plan for a long run ROI success and high-ranking

results.

WE ARE COMMITTED TO OUR GOALS AND POLICY!

balinetdesignhassa4sfiedvariousclientsandwehavebeenappreciatedby

u4lizingourpromptwebsiterankingstrategies,instantyetsuccessfulresultsand

unmatcheddetermina/ontogobeyondtheclient’sexpecta/ons.

Page 9: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 9

PACKAGE SEO AND DIGITAL MARKETING

SEO

GoogleAnaly/csReportGoogleWebmastertools

SitemapOnPage

PayperclickongoogleSEOcontentre-write:4pageonly

DIGITAL MARKETING

Google Analy/cs Report, Google Webmastertools,Sitemap

OnPage andOff Page, Pay per click on googleandfacebook,SEOcontentre-writeallpage

Social Media Op/miza/on, and Ecommerceconsultant

Page 10: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 10

GROWTH RATE IN 4 MONTHS Measuring activities

0% 5% 10% 15% 20% 25% 30% 35% 40%

JANUARY 0%

FEBRUARY 15%

MARCH 22%

APRIL 31%

10%

Minimum OCC will increase

depend on type of services

that you choose

GROWTH IN 30 DAYS

To achieve, we update your content, remarketing your website on google, facebook optimization, update your instagram, and be your ecommerce consultant

Page 11: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 11

KEY ACHIEVEMENT Online Travel Agent and Internal Booking System

Created in: Des Jan Feb Mar April May

Booking Button IDR 79,975,000 IDR 131,962,500 IDR 149,935,713 IDR 71,850,000 IDR 74,560,000 IDR 136,925,000

Number of Reservations 19 24 20 11 12 16

Number of Room Nights 62 87 86 43 42 69

DON’T WORRY BE HAPPY

Page 12: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 12

WORKLOAD Let us do the work base on your budget

Add more like and review

SOCIAL MEDIA 25%

Planning and Implementation

ADS BIDDING AND STRATEGY 16%

On page and off age

SEO 44%

Monitoring, and advise

ECOMMERCE CONSULTANT 15%

Time, content, and review

Target Implementation

Page 13: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 13

FLOWER SWOT ANALYSIS Never forget yours

S W

O T

Strengths Weaknesses

Opportunities Threats

Positive Negative

Inte

rnal

Fac

tors

E

xter

nal F

acto

rs

High brand recognition, Good employee retention, Ubud as tourism destination,

Good reputation in the market, Good review on tripadvisor

STRENGTHS Limited market, Human resource are limited, Internet connection, property

location, website programming and guest habit only stay at the hotel

WEAKNESSES

Innovation in customer services, Digitalization and better use of technology,

Europe and Indian as market to be considered.

OPPORTUNITIES Low price hotel and city type hotel

THREATS

Page 14: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 14

TOP COUNTIES USING SOCIALS Base on google data

1 United States 44.9%

2 Brazil 32.1%

3 China 25.8%

4 United Kingdom 21.2%

5 Germany 17.3%

6 France 15.2%

7 Russia 12.3%

8 India 7.8%

68%

32%

Page 15: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

BALI NET DESIGN DIGITAL MARKETING 15

ONLINE TRAFFICS BY DEVICES What they use to see your website (base on general global data collecting; google.com)

ONLY 24% of people don’t share any information of their device type

SMARTPHONE USERS

12%

DESKTOP USERS

22%

LAPTOP USERS

42%

Page 16: Digital Marketing - Balinet Design · BALI NET DESIGN DIGITAL MARKETING 4 LET START WITH SEO AND DIGITAL MARKETING Meet the power of Google and Social Media to get your guest Our

THANKS FOR WATCHING! Don’t forget say “Ok let me sign the contract”

Jalan Bukit Tunggal 1 / 4

081236777300

[email protected]

Contact us: