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The10th Annual
DC Loves Dilla Tribute & FundraiserFriday, July 10 2015 |
The Howard Theatre, Washington, DC
Benefiting the J Dilla and Lupus Foundations
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James Dewitt Yancey Jay Dee/J. Dilla as he is affectionately
called is a Grammy Award winning producer from Detroit who has
worked with heavyweights The Roots, Common, A Tribe Called Quest,
Busta Rhymes, De La Soul, Erykah Badu, Notorious B.I.G., Janet
Jackson, The Pharcyde, his founding group Slum Village and
more.
J Dilla achieved a genuine level of respect and greatness
obtained by a select few - Legendary trackmasters DJ Premier (Jay Z
to Christina Aguilera), DJ Pete Rock (Public Enemy to Kanye West)
come to mind. Always creative and crafted without being
overproduced or commercialized, his brand of soulful swing was
unique and uncompromising. What started as a humble beginning in a
Detroit basement has grown into a global movement, touching
music-lovers from diverse cultural backgrounds.
J Dilla had suffered for over three years with an incurable
blood disease, and had also been diagnosed with lupus. He passed in
February 2006 at the age of 32. His legend lives on and his musical
influence still grows to this day.
The Jay Dilla Overview
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When you enter the DC Loves Dilla Tribute, you enter a
space...sacred and revered by music-lovers and hip-hop aficionados.
You enter a space where creativity is king. A space where respect
for the microphone is trumped by only the music on which the lyrics
are laid. A sonic church where the aggressively aspirated drumbeat
is calmly massaged by sweet melodies in a way that only J Dilla
could marry. From the first horn blair to the last piano key. From
the first thump of the kick to the last sample played. From the
first guitar lick to the last word sung. You realize and know...you
are somewhere very special. Lets Go!!!
Event
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Live musical celebration of J Dilla 12 piece band (live and
electronic) complete with horn section and
background vocalists
Top home-grown talent ie Raheem Devaughn (Grammy nominee),
Kokayi (Grammy nominee), Kev Brown, Oddissee, Wayna (Grammy
nominee)
Top imported talent De La Soul (2013) The Pharcyde (2011) Talib
Kweli (2010) Phife Dawg (A Tribe Called Quest) Pete Rock (2008)
Dwele (2007) Slum Village (2006)
Partnered and programmed with the Annual Hip Hop Theater
Festival. Benefits The J Dilla Foundation, The Lupus Foundation of
Greater
Washington, DC
Event Goodies
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Mos Def Joey Badass Black Thought
[The Roots]
Common
Talib Kweli Q-Tip DJ Jazzy Jeff Jay Electronica
Talent Pool 2015
*Talent Pool subject to change. Number of artists depends on
budget
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MediaCommon BlessesDC Loves Dilla
Talib Kweli Rocks 2010
Robert GlasperTeaser
The Pharcyde2012 Recap
Click Image to View
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Demographic Multi-Cultural Artists, Musicians Music-Lover
Brand-Loyal
Professional & Blue-Collar Tech-Savvy Taste-Makers
Fashion-Conscious
25%
40%
35%18-2526-3233-42
Age
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Numbers
0
300
600
900
1,200
2006 2008 2010 2012
Attendance
0
250,000
500,000
750,000
1,000,000
2006 2008 2010 2012
Impressions
*
*SiriusXM Satellite Studios Live Broadcast (60 max cap)
*
NA
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The DC Loves Dilla event utilizes traditional and non-
traditional marketing methods. These include
Web Distribution, List Serves Print (City Paper, Express) Radio
Social Media & Lifestyle Sites, Blogs
Lifestyle/Guerilla Marketing
Marketing &Promotions
Examples
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Logo placement on official event website 140,000 impressions /
93 Clickthrough rate
On-premise banners/POP Stage/Screens
Ad placement in Washington City Paper 73K distribution Targeted
Facebook, Twitter and YouTube
posts1M+ followers/fans
On-site product distribution and sampling* 1,200 unique
guests
Customized benefit packages and opportunities upon inquiry.
Sponsor Benefits
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Heres a few of the folks that have supported us over the past
nine years.
PartnersPresenting Sponsor $20,000 - Special recognition as
Presenting Sponsor- Twenty (20) tickets to Benefit Concert (VIP
area)- Listing in event credits, marketing and promotion- Ten (10)
Invitations to pre-events ( TBD)- Social media campaign sponsor
(opportunity)- Sponsor VIP Reception (opportunity)
SupportGold Sponsor $15,000- Recognition as a Gold Level
Sponsor- Twenty (20) tickets to Benefit Concert (VIP area)- Listing
in event credits, marketing and promotion- Ten (10) invitations to
pre-events (TBD)- Co-sponsor VIP reception (opportunity)
Silver Sponsor $10,000 - Recognition as a Silver Level Sponsor-
Ten (10) tickets to Benefit Concert- Six (6) Invitations to
pre-events (TBD)- Co-sponsor event (panel opportunity)
Bronze Sponsor $5,000 - Recognition as a Bronze Level Sponsor-
Four (4) tickets to Benefit Concert- Six (6) Invitations to
pre-events (TBD)
Partnership and Sponsorship Options
Friends of Jay Dilla Sponsor $2,500 - Recognition as Event
Sponsor- Two (2) tickets to Benefit Concert - Four (4) Invitations
to pre-events (TBD)
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Contact
ProducerHedRush [email protected]
Press RelationsRY InkRitza [email protected]
Thanks For Your Time & Energy
