Embed Size (px)
DESCRIPTION
Dine With The Stars. Presented By: EPP Solutions ( PaCE 2). Executive Summary. The idea The 4 P’s SWOT analysis Financial projections Future plans Conclusion. Executive Summary DWTS 4P’s SWOT Finance Future Conclusion. - PowerPoint PPT Presentation
Citation preview
Presented By: EPP Solutions (PaCE 2)
• The idea
• The 4 P’s
• SWOT analysis
• Financial projections
• Future plans
• Conclusion
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
We have the place for you
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Product/Service
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Movie Theatre
Restaurant
Bar
Target Segment
Business professionals between 27-55
Benefit Profile:
Ambience
Quality
Variety
High Value
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Portland, OR
44% population between 15-44 (2007)
Median age 36
Fortune 500 Companies
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Promotion
Reviews & RecommendationsPortland Weekly (LA Weekly)
Good customer serviceAmbienceConvenience
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Price
Price of ticket – going with the market
Food – price for quality and variety.
Bar – Normal like other bars
Living Room Theater
McMenamins
Dine With The Stars
Ticket 9.00 3.00 7.00Food 10.00 8 14
Drinks (average) 4 4 4
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
SWOT Analysis STRENGTHS
Well-rounded team of
individuals
Restaurant industry
Project Management
IT experience and knowledge
WEAKNESS
Lack of start-up experience
Lack of access to initial funds
No name recognition
OPPORTUNITIES
Favorable target market
Prime developing location
Unique experience
THREATS
Competition
Substitute products
Limitation to movie deals
Fluctuation in economy
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
FINANCIAL PROJECTION
• Initial Project Cost - $450,000
• Capital Structure• Venture Capitalist’s Investment - 82% (Owner’s
equity)• Long Term Debt - 18%
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
FINANCIAL PROJECTION Net Income Comparison
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
FINANCIAL PROJECTION Break Even Analysis
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
FINANCIAL PROJECTIONInternal Rate of Return
Worst Scenario
IRR - 8% Most Likely Scenario - 23%
Best Scenario
IRR – 38%
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
FINANCIAL PROJECTION Value of Equity
Worst Scenario$293,000
Most Likely Scenario: $832,000
Best Scenario $1,371,000
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Future Plans
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
Conclusion
Feasible
Reachable
Valuable
Scalable
Durable
Sellable
Executive Summary DWTS 4P’s SWOT Finance Future Conclusion
EPP Solutions
5 Countries Diverse Backgrounds
6 Languages ???????????
Executive Summary EPPS DWTS SWOT Product Finance Conclusion
