15159 HH Bro 2014S O U T H E A S T E R N
C O N F E R E N C E Frozen & Refrigerated
S
April 23-26, 2014
NEW this year!
Register Online WWW.CAROLINACOOLFOODS.COM
Delegate Welcome Reception 6:00 pm - 7:30 pm THURSDAY APRIL 24
Conference Registration 7:00 am - 10:00 am 4:00 pm - 6:00 pm
Welcome Breakfast Session 7:00 am
Keynote Speaker 8:00 am - 9:00 am
Retailer Meetings 9:00 am - 5:00 pm These appointments, pre-arranged by delegates, provide opportunities to conduct business in an ideal setting. All key retailers have been invited to host meetings.
Conference Café 8:00 am - 5:00 pm A perfect casual setting for impromptu meetings with retailers and delegates.
BISTRO Luncheon 2014 11:30 am - 1:30 pm
Emerging Trends Expo 11:30am – 1:30pm
Business Dinners (on your own)
FRIDAY APRIL 25
Breakfast 7:00 am - 9:00 am A buffet style breakfast for delegates & their families. Drop in!
Preliminary AgendaThe Southeastern Frozen & Refrigerated Conference will be held April 23 through April 26, 2014 at The Westin Hilton Head Resort and Spa. This conference is an incredible opportunity to hold one-on-one business appointments with top retailers. Delegates gather in one location to meet with top Frozen and Refrigerated Category Managers and Manufacturers - limiting travel, cost, and critical time spent away from the office.
This dynamic and informative conference provides delegates with a warm, familiar atmosphere for two days of key retailer business appointments, while at the same time providing many networking opportunities. This is an excellent opportunity to meet with retailers to discuss strategies for the upcoming year.
Southeastern Conference sponsorships offer your company increased visibility. There are a number of amazing opportunities to promote your products in front of retailers and delegates. For example: • The BISTRO 2014 Luncheon features frozen and refrigerated foods for retailers and attendees to enjoy. • The Conference Café will be open business hours throughout the weekend offering delicious snacks, free WI-FI, and a casual meeting place for delegates. • The Emerging Trends Expo will showcase Gluten-Free, Natural, and Organic products. Retailers are invited to stop by from 11:30-1:30 on Thursday to get the facts about GMO’s, Gluten-Free, and allergens affecting your consumers. • Conference Breakfasts are an opportunity to sample breakfasts products Thursday, Friday, and Saturday • Lobby Display Tables are available to exhibit your products and information during the entire conference.
As in the past, we ask that your company commit to these sponsorship opportunities. The success and quality of this conference depends greatly on the sponsorship support made by our manufacturers, brokers, and retailers. ALL sponsors will receive recognition throughout the conference. Please call any committee member for more information.
Mark your calendars! Begin making plans to meet with retailers, vendors and colleagues. Complete the registration form to be certain your name will be included in the pre-registration list. Experience all of the opportunities available at the Southeastern Frozen & Refrigerated Conference!
We look forward to seeing you there!
S O U T H E A S T E R N
C O N F E R E N C E Frozen & Refrigerated
S
Retailer Meetings 8:00 am - 11:00 am
Conference Café 8:00 am - 5:00 pm
Lunch & Leisure 12:00 pm - 5:00 pm Golf, Outdoor Activities ~ Pool Volleyball, Cornhole, Sand Castle Building contest (begins at 2pm), or on your own enjoy Hilton Head Island activities or hotel amenities.
Kids Pizza Party 6:00 pm - 11:00 pm
Dinner Banquet 7:00 pm - 9:00 pm
Casino Night and Dancing 9:00 pm - 11:00 pm Band of Oz - They hit the road traveling extensively in the Southeast playing the club circuit in the late 1970’s. They have released three CDs “One More Step,” “Let It Roll ” which contains “Shama Lama Ding Dong,” the People’s Choice Song of the Year at the Cammy Awards in 1995. Their latest CD is “Over the Rainbow.”
SATURDAY APRIL 26
Family Breakfast & Family Photo Raffle 8:30 am - 9:30 am
Door Prizes and Closing Remarks 9:30 am - 10:00 am
Conference Information Badges: During the entire Conference, we request that each delegate wear his/her name badge for all seminars, sessions, retailer business meetings, receptions, and dinner events.
Conference Attire: Recommended attire for the conference is business casual with the exception of Friday night’s Dinner Banquet for which is dressy casual (i.e. collared shirts and sports jackets.)
The Southeastern Frozen & Refrigerated Conference is a comprehensive event composed of: Retailer Business Meetings with Manufacturers Emerging Trends Expo Informal Meeting Opportunities New Item Sampling opportunities at the BISTRO and Conference Café.
Event Sponsors: The Southeastern Frozen & Refrigerated Conference offers manufacturers the opportunity to increase their visibility during the Conference. A sponsorship program has been established for the meeting sessions and conference events with each participating manufacturer receiving signage and recognition throughout the Conference. For more information on purchasing a sponsorship, contact Joe D’Alberto at (704) 227-7447 or jdalberto@acosta.com.
For New Item Sampling please contact Karen Griffin (803) 327-3078, karengriffingms@comporium.net
Beaches: Hilton Head Island offers 12 miles of beaches, with public access and metered parking available at the following locations: Coligny Beach, Alder Lane, Folly Field Road, Dreissen’s Beach Park, Islanders Beach Park, and Collier Beach Park.
Shopping: More than 200 shops are located on Hilton Head Island, from elegant boutiques and art galleries to an indoor mall with major department stores and specialty shops. The largest of these three outlet malls is the Tanger Outlet Stores 1 & 2. This outlet is located at the gateway to Hilton Head Island, with over 100 outlet stores including Nike Factory Store, Donna Karan, Nautica, Eddie Bauer, and Polo Jeans by Ralph Lauren.
Hilton Head Island Information Hilton Head Island is located off the Atlantic Coast of South Carolina. The Island’s pristine natural environment offers a relaxing, hospitable atmosphere with subtle signage and no neon lights. Fertile salt marshes, networks of lagoons and creeks, forests of moss-draped oaks, magnolias, pines, palmettos, and 12 miles of sandy beaches are interspersed with championship golf courses, tennis courts, fine restaurants and luxurious hotels, resorts and private villa accommodations.
Weather: Hilton Head Island’s average temperature is a mild 76 F (21 C). The average annual ocean temperature is 67 F (20 C).
Optional Activities Participation is at the participants own expense and payment will be handled directly though each individual activity company.
Hilton Head Island offers awesome activities including kayaking, deep sea fishing, parasailing, sailing, dolphin tours and bicycling. Contact the Westin Concierge at (843) 681-4000 to participate in these activities.
HEAVENLY SPA BY WESTIN™ Amidst palmetto-lined boardwalks, lush gardens, serene fountains and enchanting lagoons rests a heavenly oasis. Welcome to Heavenly Spa by Westin. Celebrating the revitalizing benefits of herbs, minerals and customs of the region - we invite you to experience one or many treatments that soothe the spirit, rejuvenate the body and enrich the mind. The overall goal of the spa is to create a holistic, relaxing environment filled with natural materials evoking a sense of renewal while using elements that recall the dunes of Hilton Head Island and the plantations of the South Carolina low country. Colors are various shades of neutrals accented with white and a sea blue.
Spa Hours 9:00 am - 6:00 pm Salon Hours 9:00 am - 6:00 pm To schedule an appointment, please call the guest service desk at (843) 681-1019 or email at heavenlyspahhi@westin.com.
Conference Activities CONFERENCE ACTIVITIES – FRIDAY APRIL 5, 2013
Golf: 12:00 noon - 5:30 pm The Hilton Head Island area is one of the nation’s foremost golf meccas. Golf Digest readers named Hilton Head Island Number 10 on its list of the world’s best golf resorts. Hilton Head Island is sure to provide you with a memorable golf experience! Golfers will play 18 holes on a prestigious golf course in Port Royal Plantation. Cost is $170.00 per person
Outdoor Activities: 12:00 noon - 5:30 pm Take a trip outdoors to enjoy Pool Volleyball, Cornhole (aka Bag Toss), or enter to win a Sand Castle Building Contest! (begins at 2pm)
Contacts Joe D’Alberto, Acosta Charlotte (704) 227-7447 jdalberto@acosta.com
Steven Leslie, Advantage Greenville (864) 295-8692 steven.leslie@asmnet.com
Tom Lavaty, Advantage Charlotte (704) 587-0035 tom.lavaty@asmnet.com
Bob Belsky Alliance Sales & Marketing (704) 752-1919 bbelsky@alliancesalesinc.com
Gary Beiland Merchants Distributors, Inc. (828) 725-4375 gary.beiland@merchants distributors.com
Karen Griffin, Griffin Marketing Services (803) 327-3078 karengriffingms@comporium.net
John Bottomley, Sargento Foods (813) 963-7120 john.bottomley@sargento.com
Teri Amthor, Acosta Jacksonville (904) 296-6397 tamthor@acosta.com
Bruce McKee, Crossmark (704) 529-1176 bruce.mckee@crossmark.com
Cathy Threatt & Adriane Beaver Advanced Marketing, Inc. (704) 548-0119 cthreatt@carolina.rr.com ajbeaver@carolina.rr.com
CONFERENCE SPECIAL PRICING
PLEASE FILL OUT COMPLETELY. PRINT or TYPE Company _____________________________________________________________________________________________ Delegate Name_________________________________________________________________________________________ Spouse Name (if attending) _______________________________________________________________________________ Child(rens) ages (if attending) ________ ________ ________ ________ ________ ________
Address ________________________________________________________________________________________________
Office Phone __________________________ Cell __________________________ Email ______________________________
Registration Form HILTON HEAD ISLAND RESORT & SPA 2 Grasslawn Avenue • Hilton Head Island, SC 29928
EVENT PARTICIPATION (Check box and indicate total number of participants including yourself)
REGISTRATION PAYMENT INFORMATION
HOTEL INFORMATION
Account #_______________________________________Exp. Date____________
Signature_________________________________________________________
CREDIT CARD TO GUARANTEE HOTEL RESERVATION n Visa n American Express n Mastercard n Discover Starwood Points #________
Single Occupancy Double Occupancy# of Rooms needed R O O M S E L E C T I O N S
King Size Bed 2 Double Beds
n Check here if you require any special assistance to fully participate.
Preferences will be noted on reservation, but are not guaranteed. All preferences are subject to availability upon check-in.
WEDNESDAY, April 23 n Delegate Welcome Reception - 6:00 pm #______
THURSDAY, April 24 n Welcome Breakfast Session - 7:00 am #______
FRIDAY, April 25 n Breakfast - 7:00 am #______ n Golf - 12:00 noon #______ Handicap ______
n Dinner Banquet - 7:00 pm #_____ n Kids’ Pizza Party - 6:00 pm #________
SATURDAY, April 26 n Family Breakfast - 8:30 am #_______
n Registration $725.00 Non-members $875.00 n Golf - $ 170.00 per person
n Check enclosed, payable to Frozen Food Council of North Carolina n Visa n Mastercard n American Express n Discover
Departure DateArrival Date TRAVEL DATES
Rates: The SEAFRC 2014 Conference rate is $219 single or double. All room rates are quoted exclusive of applicable state and local taxes, currently 10% (includes Beach Preservation Fee). An additional Resort Services Charge of $20 per room per night will apply plus applicable state and local taxes, which are currently 8% and a $1 Tourism fee per room per night. No gratuities included. Please check the type of room accommodations that you desire above. No refunds after March 21, 2014.
Name as it appears on card ______________________________________________
Account #_______________________________________Exp. Date____________
April 23-26, 2014
S O U T H E A S T E R N
C O N F E R E N C E Frozen & Refrigerated
S O U T H E A S T E R N
C O N F E R E N C E Frozen & Refrigerated
SOUTHEASTERN
CONFERENCE
FROZEN & REFRIGERATED
Outdoor Activities - 12:00 noon n Volleyball #____ n Cornhole (Bag Toss) #____ n Sand Castle Building #____
begins at 2pm
Conference Policies CONFERENCE REGISTRATION
• Contact Information: Joe D’Alberto - Phone: (704) 227-7447 Fax: (910) 439-3089 Email:jdalberto@acosta.com • Members are defined as active participants on NC, SC, North FL, or Central FL Frozen and Refrigerated Food Councils. • Make checks payable to Frozen Food Council of North Carolina. Mail registration and payment to: SEAFRC 2014; PO Box 38036, Charlotte, NC 28278 or fax Registrations available with credit card use only. • Total payment must accompany the completed registration form in order to process registration, badge and housing requirements. Deadline for advance registration is March 21, 2014. • Only registered delegates and their guests may attend Conference activities and business meetings. • A guest is a spouse/significant other, friend or an adult child (18 and over) who is not in an industry-related occupation. Registered guests may participate in all official social events, meal functions and general sessions. • A co-worker or an associate within the industry may not use the guest registration policy but must register as a delegate. • Conference cancellation and registration transfers must be made through the SEAFRC no later than March 21, 2014. No charge for transfers. No refunds will be made after March 21, 2014.
HOTEL POLICIES
• The Headquarters Hotel will not accept direct room requests. • The Westin requires a credit card or check to guarantee reservations, as well as an arrival and departure date. • If guaranteeing room by check, checks should be made payable to The Westin Hilton Head Resort & Spa in the amount of $262.50, representing one night’s room rate and tax, to be applied to the first night of your reservation request. Please attach your check and mail to: SEAFRC 2013; PO Box 38036; Charlotte, NC 28278 as soon as possible. • The credit card will be charged for the entire stay of the reservation as of March 21, 2014, and the charge is non-refundable. • The conference rate quoted is a preferred rate that has been negotiated for your group only. (April 22 - 29, 2014) Based on this special rate, specific room locations cannot be guaranteed. Rooms will be assigned at check-in subject to availability. Specific room requests will be granted based on availability and/or at published rack rates. • All room rates are quoted exclusive of applicable state and local taxes, currently 10% (includes Beach Preservation Fee). Additional fees include the Resort Services Charge of $20 per room per night plus applicable state and local taxes, which are currently 8% and a $1 Tourism fee per room per night. • Current Resort Services Charge and taxes are subject to change without notice. Resort Service Charge includes: Unsecured wireless internet in the guest rooms, shuttle to Port Royal Golf, Tennis and Shelter Cove Mall & Marina; 24 hour access and use of Westin WorkoutTM; Overnight Self-Parking; Wireless internet access in lobby; Access and use of Westin Business Center; Local and toll free call access. • Individuals are responsible for their own room, tax, and incidental charges upon departure. • Valet Parking available at $17 per night. • CHECK-IN TIME 4:00 PM; CHECK-OUT TIME 12:00 noon
NEW this year!
Register Online WWW.CAROLINACOOLFOODS.COM