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Issue 7 | September 2013 PLUS SPA HEAVEN SWITZERLAND GREAT AUTUMN TRADE FAIRS FINE GOODS MADE IN GERMANY Alexandra Maria Lara HOLLYWOOD’S DARLING FROM BERLIN

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Page 1: Discover Germany | Issue 7 | September 2013

Issue 7 | September 2013

PLUSSPA HEAVEN

SWITZERLAND

GREAT AUTUMNTRADE FAIRS

FINE GOODSMADE IN GERMANY

Alexandra Maria LaraHOLLYWOOD’S DARLING FROM BERLIN

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Discover real Private BankingAt SEB Private Banking, we acknowledge that everyone has a unique set of challenges. It’s why we do not offer ready-made solutions, concentrating instead on developing meaningful, long-lasting financial relationships and making the effort to really understand you and your requirements.

We look after all aspects of your personal and your family’s business finances – from daily transactions to long-term investments. And we offer everything from in-depth financial management to specialist advice on legal and tax matters.

As one of the world’s strongest banks and with more than 150 years of experience in private banking, we have just what it takes to ensure your future prosperity.

To find out what SEB can do for your personal wealth, contact us in London:Christian A. Hvamstad +44 (0) 20 7246 4307 [email protected]

Platz 5der Gesamtwertung

FUCHS REPORTVermögensmanagement im Test

TOPS 2012

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20 52

COVER FEATURE6 Alexandra Maria Lara

MeetAlexandraMaria Lara, the charming actresswho took Hollywood by storm. Playing NikiLauda’s wife in the Formula One themed block-buster The Rush, she has just added another greatrole to her portfolio.

FEATURES12 Read about the CJD Braunschweig’s excellence

programme to promote highly talented pupilsand what makes the International School so suc-cessful.

14 Discover Germany presents the Zeppelin Mu-seum Friedrichshafen.Take a peek at the world’slargest collection on the history of airship avia-tion.

SPECIAL THEMES19 Wellness & Spa Switzerland

Spectacular surroundings, thermal spas and re-laxing treatments are just a glimpse of whatSwiss spas have to offer.Take time out and enjoytotal pampering in these hand-picked retreats.

27 Made in GermanyGerman manufacturers are world-famous foroutstanding quality. Discover Germany presentssome of the finest producers of goods, who havegained fame far beyond the national borders.

38 Autumn FairsExplore the exciting trade fairs of the season,where the latest products and services arebrought to the world and plenty of inspirationcan be found.

REGULARS & COLUMNS9 Dedicated to Design

It is all about wood. Sleek, minimalistic or raw –this material never fails to impress.

10 Fashion FindsWith the Oktoberfest comes the Dirndl and wetell you the secret behind the bow.

16 Dine &WineBratwurst, Currywurst, Leberkäs and Co are con-quering London.

48 BusinessLegal expert advice, great conference venues anda different kind of head-hunter.

18 Restaurant of the MonthWinner of the European Hospitality Award in2012, the restaurant Sèvres in Frankfurt offersexcellent wine and gourmet dishes in a histori-cal ambience.

Hotels of the Month54 It’s all about horsepower in the V8 Hotel near

Stuttgart, where car lovers are treated to sometruly outstanding room design.

55 Our Austrian Hotel of the Month is the ArcotelKaiserwasser in Vienna. Located in the heart ofthe diplomatic centre of town the hotel has a lotto offer.

Attractions of the Month56 Our GermanAttraction of the Month leads us to

the town of Ludwigsburg with its MIKMuseum,where the Ludwigsburg museum, the tourist in-formation centre and the local art society arecombined under one roof. Ludwigsburg has anexciting event calendar and an impressiveBaroque residence too.

58 Austria’s Liechtenstein Garden Palace andLiechtenstein City Palace are our recommenda-tions of the month. The lavish splendour of theBaroque era has been well preserved in thesestately palaces which have been home to royaltyfor centuries.

60 Culture: Octoberfest 2013Plenty of insider information about this year’sOktoberfest will make sure that no question re-mains unanswered.Our witty columnist BarbaraGeier does not like beer, so how does she copewith the Oktoberfest?

ContentsSEPTEMBER 2013

Discover Germany | Contents

55

Photo: Prodinger GFB Hotel Post

Issue 7 | September 2013 | 3

Photo: Leukerbad Tourism

Photo: ARCOTEL Kaiserwasser

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4 | Issue 7 | September 2013

Dear Reader,Welcome to the September issue of Dis-cover Germany.This month we present youwith a very special bit of German culture.The Oktoberfest Munich officially starts onnoon September 21, when Munich’s LordMayor Christian Ude announces “Ozapftis!”–“the barrel is tapped!”Discover Ger-many takes a closer look at this year’s Ok-toberfest including the Dirndl dresses which

reveal the marital status of aWiesn lady. Read our fashion pages tofind out more.

This month’s cover is graced by Hollywood’s darling AlexandraMaria Lara, who stars alongside Chris Hemsworth and DanielBrühl in the thrilling movieThe Rush, an epic Formula One drama,based on true events, about the rivalry between Austrian pilotNiki Lauda and his British rival James Hunt. In our star interviewthe soon mum-to-be opens up about challenges on set and howbeing married to a Brit changed her life.

For all those who are looking for a great place to recharge the bat-teries we are featuring a wonderful selection of the finest spas inSwitzerland such as Leukerbad in south western Switzerland, thethermal spa resort which has been praised by Goethe andThomasCook.You’ll be amazed by what Swiss spas have to offer!

From total relaxation wemove to terrific trade fairs as autumn is thehigh season for those willing to exhibit great new products andservices and those business travellers on the hunt for the latesttrend. Featured trade fairs include some of the biggest names in theindustry as well as highly specialised niche market providers andan expert in setting up trade fair stalls across the globe.

Did you ever wonder what makes products made in Germany sospecial? Read our special theme to find out and prepare to bewowed as we present you with some great examples of manufac-turers who gained international fame with the creation of productsmade in Germany.

Our business section is packed with exciting information fromsetting up a business in the UK to the perfect conference venue.And we proudly present the only recruitment agency in the worldspecialising in connecting German speaking clients and candi-dates.

Truly special restaurants, amazing hotels and exciting things to doin Germany,Austria and Switzerland are show-cased in this mag-azine while our culture section brings you a little step closer to un-derstanding the German way of life.

Enjoy the magazine!

Discover Germany

Issue 7, September 2013

Published 15.09.2013

ISSN 2051-7718

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Her new movie, The Rush, has just had itsworld premiere in London and features theworld’s greatest sports rivalry ever. Oscar-winning director Ron Howard captures thefierce competition between Austrian For-mula One racing legendNiki Lauda and hisEnglish rival James Hunt. Both battle it outon and off the track during the 1970s. Basedon true events, the movie portrays the spiritand passion of both characters in the formof a high-octane, nail-biting drama. ActorChris Hemsworth (The Avengers) playsMcLaren pilot James Hunt, while DanielBrühl (Inglourious Basterds) plays NikiLauda in the Ferrari. Lauda famouslystepped back into the cockpit only 42 daysafter an almost fatal accident, which de-stroyed his face forever. Alexandra MariaLara plays the woman at Lauda’s side. Dis-cover Germany interviewed the charmingactress, who confessed her fondness forreading the British Guardian, drinkingYork-shire Tea and checking out the occasionalcricket result.

Issue 7 | September 2013 | 7

Alexandra Maria LaraFast cars, cool sneakers andYorkshire TeaRomanian-born German actress Alexandra Maria Lara (34) achieved her internationalbreak-through in 2004 by playing Hitler’s secretary Traudl Junge in the Oscar-nominated drama Downfall directed by Oliver Hirschbiegel. Lara subsequently landeda lead role in Francis Ford Coppola’s Youth Without Youth movie and ever since thenHollywood keeps knocking on her door.

TEXT: TINA AWTANI | PHOTOS: EDITH HELD FOTOGRAFIE BERLIN

Cover Feature | Alexandra Maria Lara

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The Rush is all about the rivalry between Aus-trian racing legend Niki Lauda and his Britishcolleague James Hunt.What did you find mostfascinating about these two characters?“It is about two outstanding personalities,two men, who couldn’t be more different.On the one hand it is precisely about theseopposite characters, while on the otherhand these men couldn’t be more similar insharing their unrestricted passion for thesport.”

You turned down a role beside Tom Cruise inValkyrie. Please describe what intrigued youabout playing Marlene Knaus, the wife of NikiLauda.“I imagine it is extremely difficult to standby a man who constantly puts himself indanger. How do you bear this? How farback do you have to stand with your ownlife? That interested me and when I firstsaw a photo of Marlene I was instantly fas-cinated by her charisma.”

The movie is set in the 1970s.The exciting at-mosphere back then was certainly one of akind. What was the biggest challenge on theset?

“Absolutely everything had to be right –Ron Howard really captured the spirit ofthe 70s and every little complicated detail ofthe Formula One world. It is about greatentertainment, but also a very touchingstory. Ron did a great job.”

Your portfolio as an actress is diverse, stretch-ing from comedy (Where is Fred) to darkermatters (Downfall). What role would like toadd in the future?“I’m very grateful for being offered such avariety of different parts and being able toplay them. To be honest I wish that thingswill continue just as they are.”

You have worked with some of the biggestnames in the industry such as Anthony Hop-kins, Francis Ford Coppola and Spike Lee -any favourite memory?“With Francis I celebratedmy 27th birthdayinto the early morning hours, Spike Leethought my sneakers were pretty coolwhen I arrived for the casting andAnthonyHopkins sent me themost beautiful Christ-mas card ever. I have a lot of favourite mo-ments!”

You are married to British actor Sam Riley.What would you describe as typically Britishand how do the British influence your dailylife?“ReadingThe Guardian, drinkingYorkshireTea, looking up the cricket scores. All thisslowly became part of our everyday life –and I love it!“

Congratulations! You will shortly be parents.Your baby will grow up very cosmopolitan,speaking various languages. What values doyou wish to impart for his or her future?“This is a big challenge and things will de-velop naturally over the years. I think it ismost important to give the child love andself-confidence on the way.“

Living in Berlin, do you have a Berlin insidertip to share with our British readers?“There is so much to see and to explore, butthe best drinks are definitely served in theGreen Door Bar.”

Cover Feature | Alexandra Maria Lara

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Discover Germany | Design | Dedicated to Design

Raw design and sustainability are the key features of thischair made by Kimidori. Created out of recycled shippingpallets and treated with organically cultivated oils thewooden structure is a prime example of striking and envi-ronmentally friendly design. £180. www.kimidori.de

Strict minimalism, clear geometry and fresh colours definethe Madera clock made by Sebastian Herbst. Carefullyhandcrafted, the warm and natural walnut material isblended with subtle colour splashes to harmoniously fit intoany room. £128. www.otono-design.com

Between is the name of this tension lamp which cleverly de-fines a new type of light. It is held taut between floor andceiling and achieves thanks to its grand gesture a curvedconnection between lighting and architecture. Between iseasily positioned, extremely flexible and needs minimal floorspace. £343. www.pliet.com

The clean and modern design of the Vario indoor and out-door seat combines uncompromising quality and perfecttechnical manufacturing. Made of two stackable parts andavailable in wood, concrete or leather one can play aroundand mix and match the different models.From £299. www.otono-design.com

Dedicated to Design...The German design scene is more vibrant than ever, with an array of new inventions and beautiful objects nowavailable in stores. Check out these award winning and inspiring design pieces that we have fallen in love withthis month.

BY TINA AWTANI

The Lobbyist Rocker rocking chair from Pliet is a light-weight chair, ideal for any lounge, wait-ing room or home. Made of sprayed plywood the Lobbyist is available in yellow or grey. Spe-cial colours are available on request. £410. www.pliet.com

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September brings the eagerly anticipatedOktoberfest to Munich and all over the world.Needless to say that Trachten, the traditionalcostumes, dominate the fashion scene not only inand around the Alpine regions. Hammerschmid,Anton Geiger, Krüger-Dirndl, Trachten Deiser orWenger are just a few examples of greatmanufacturers. Guys wear the leather pants andsome girls do too, but most ladies prefer the Dirndldress. It comes in traditional or contemporarydesigns, all sorts of colours and lengths. Beside thefashionable aspect a Dirndl reveals some personalinformation about its owner: if the bow is tied on theleft hand side it means that the lady is single!

BY TINA AWTANI

Fashion Finds

Dirndl Valerie is another gorgeous creation made by Alpenherz. This luxurious turquoise-coloured silkdirndl with delicate embroidery is a great example of an elegant and contemporary dirndl. £772.www.alpenherz.de

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The leather pants are a must-have for all men at the Okto-berfest, but there are pretty pants available for ladies too.Team with a casual shirt, a cute scarf and add some jew-ellery for glamour. £114. www.otto.de

The jacket Servus Toelz by Julia Trentini is great to add abit of Trachten-feeling to your normal wardrobe. Can beworn with a dirndl, but also looks very smart in combina-tion with skirts or slim trousers. £379. www.juliatrentini.de

Dirndl Lilly is made by Alpenherz. BecauseSandra Abt and Verena Bub couldn’t find adirndl they liked, the duo started creatingtheir own very special range and labelled itAlpenherz (alpine heart). Cute and classythe Alpenherz dirndls took the Oktoberfestfashionista’s hearts by storm. £557.www.alpenherz.de

Discover Germany | Design | Fashion Finds

Blouse Lilly is the secret behind a beautiful décolleté whenwearing a dirndl. Carefully crafted from fine lace this blouseadds a vintage touch to the perfect Wiesn outfit.£169. www.juliatrentini.de

Issue 7 | September 2013 | 11

Accessories such as bagsshould definitely have theAlpine touch too. ThisHohenstaufen bag modelgoes with many differentoutfits. Featuring thecolours red, green andgrey with beautiful stagstitching detail, this bag isa timeless classic. £51www.otto.de

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TheCJDBraunschweigboardinghouse –CJDstands forChristliches JugenddorfwerkBraun-schweig e.V., a Christian value based organi-sation - is a municipal boarding house withabout 120 students from two schools.TheCJDBraunschweig combines experiential educa-tion with a wide range of sport activities.

International School: Respect yourself firstThe International School Braunschweig-

Wolfsburg was founded in 2004 and is con-stantly growing. At the moment 250 stu-dents in total frommore than 20 nations at-tend the courses.The school is an “EnglishOnly Zone”, giving the opportunity to learnabout international culture through theEnglish language.The International Schoolis a private, all-day school, with instructionfrom 8 am to 4 pm. Not only the studentbody is multicultural; the dynamic teaching

team come from all over the world to edu-cate face to face.

The International School educates childrenas early as the age of 4 up to 18+, offeringthem amotivational learning environment.All pupils are required to wear school uni-forms. Courses are generally in English butthe school offers EAL (English as an Addi-tional Language) lessons for new students

CJD Braunschweig Boarding SchoolNot the same but the best for everyoneFounded in 1977 the high school “Christophorusschule” was the first school in Germany which started an excellenceprogramme to promote highly talented pupils in 1981. From that day on pupils have come from all over Germany to live inthe schools boarding house. Since 2004 the CJD Braunschweig additionally operates an International School. Two schoolsunder one roof give pupils a space to find and improve their individual talents.

TEXT: JESSICA HOLZHAUSEN | PHOTOS: CJD BRAUNSCHWEIG

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Discover Germany | Feature | The CJD Braunschweig

who need support for their English skills.The school offers language instruction in

Spanish, Chinese and German as well.Theschool has modern facilities, including afootball pitch and smart boards in everyclassroom.

The curriculum is Cambridge certified andcheckpoint tests make sure students arelearning at a high, internationally compara-ble standard.The International School offerstwo degrees:The International General Cer-tificate of Secondary Education (IGCSE) andthe International Baccalaureate (IB), whichallow students to further their education inGermany or internationally.

Christophorusschule: securing educa-tion according to talent and value ori-ented

The second CJD Braunschweig school, the“Christophorusschule” Gymnasium, Ger-man for a grammar school, has about 850pupils in total, starting with form 5. As thefirst school in Germany promoting highlytalented pupils it focuses on the individualpromotion of giftedness and support forevery pupil. It is an all-day-school openfrom 7.45 am to 3.30 pm.

The intermediate grades (forms 8 to 10) aredivided into optimising classes for pupils,who need more support to develop theirtalents, and high performance classes forthose seeking more challenges than thenormal education according to the curricu-lum could give them.The high performanceclasses do not only set higher standardsbut are also distinguished by the pupil’s re-sponsibility for their own education, addi-tional time for projects and competitions tocreate further challenges. In the lowergrades (forms 5 to 6) project classes givehelp to those who have not yet found away to develop their talents, creating astructure to improve their working abilitiesand social competences.

In the last three years before gaining ahigher education entrance qualificationpupils can choose between competenceand excellence courses.

The competence courses offer the possi-bility of internships in business or science

and certificates for additional qualifications.They also allow early studies at theTechni-cal University (TU) Braunschweig or theOstfalia University of Applied Sciences,starting in grade ten.

The excellence courses offer individual tu-torship, counselling for study and job per-spectives and help with learning deficits.Atthe end of the Gymnasium the studentswill achieve the German Abitur, givingthem the opportunity to study at universi-ties.

CJD Braunschweig BoardingHouse: liv-ing diversity

The CJD Braunschweig makes it easy tochange school and courses according to thechildrens needs. About 120 students fromboth schools, the Christophorusschule andInternational School Braunschweig -Wolfs-burg, live together in the boarding house.The dormitories are separated into bothgirls’and boys’ facilities and further subdi-vided into smaller living groups to create afamily atmosphere. Boarders live in singleor double rooms. The structured daily lifeincludes times for study, leisure andplanned group activities. The boardinghouse is a safe place to stay and a homeaway from home.

The CJD Braunschweig is part of a strongnetwork of eight CJD boarding schools.Thehead of both Braunschweig schools, Ur-sula Hellert, advised during the foundingprocess of the International School. Shehas been working as a pedagogue at andhas been headmistress of both schoolssince 1993. Additionally she works as apedagogic consultant, advanced trainer andcoach. Among others she helped theBoarding School Marienau, Sir Karl PopperSchool inVienna and the German School inLondon to develop a curriculum to indi-vidually promote students.

This competence and the long experienceof teachers and staff make the CJD Braun-schweig a place for successful educationand learning.

www.cjd-braunschweig.de

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The birthplace of the most famous of allairships, the Zeppelin, can be found inSouthern Germany, in the town ofFriedrichshafen. Situated on the banks ofLake Constance, it hosts the Zeppelin Mu-seum Friedrichshafen,which is dedicated tothe history of Count Zeppelin’s invention.

The museum’s concept is twofold. It show-cases the world’s largest collection of air-ship aviation and it is also Germany’s onlymajor museum that combines technologyand art.Dr Ursula Zeller,managing directorof themuseum explains this: "Technical de-velopments such as airships are, just like art,achievements of the greatest creativity.Thatis what we want to show in the museum."

Themuseum’s technology collectionwith itsmany original exhibits, models, and photosgives an insight into the rich history of airshipaviation. The centrepiece of the technologycollection is the 33 metres long, authenticreproduction of the cabins of the airship LZ129Hindenburg.The airship became famouswhen it was destroyed by fire in 1937 whilelanding in Lakehurst,New Jersey.The replicais authentically furnished and lets visitorsexperience the atmosphere of crossing theAtlantic in an airship in the 1930s.The replicaof the cabins is also the favourite exhibit of DrZeller: "It is unique! Nowhere else in theworld can people experience what it felt liketo be a passenger on board a luxury linerairship of the 1930s, only in the ZeppelinMuseum Friedrichshafen." The museumtruly is a memorable experience for all kindsof visitors.A newly-opened exhibition spaceis dedicated to understanding the physics

behind aviation technology. Films, a 3DShow and multimedia devices enhance theexperience and understanding of airship his-tory and many exhibits are especially devel-oped in order to appeal to children.

Mock-up Zeppelins lift the visitors up tothe second floor, where the museum’s artcollection is exhibited. Displaying worksfrom five centuries, an important part ofthe collection are the works of artists whosework was ostracised as degenerate art bythe Nazis.One of these artists is the painterOtto Dix, who sought refuge on the shoresof Lake Constance. His works under oneroof with the world-changing inventionsof Count Zeppelin is what the ZeppelinMuseum Friedrichshafen is all about, cele-brating human creativity.

www.zeppelin-museum.de

Flying back in timein the Zeppelin MuseumFriedrichshafenThe world’s largest collection on the history of airship aviation captivates youngand old visitors.

TEXT: DORINA REICHHOLD | PHOTOS: ZEPPELIN MUSEUM FRIEDRICHSHAFEN

Above: Motorgondel

Discover Germany | Feature | Zeppelin Museum Friedrichshafen

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All the best of brand Scandinavia for you to taste, test and buy!

12-13 October 2013 Tobacco Dock, Wapping, London

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The Scandinavia Show will be returning to London on 12-13October 2013. This time at the historic TOBACCO DOCK inWapping, London.

The Scandinavia Show is the only UK show dedicated exclusively toshowcase the best of Denmark, Sweden, Norway, Finland and Iceland.The show incorporates Scandinavian design, travel, lifestyle, fashion,culture, music and food and all our exhibitors have well-stocked stalls– everything can be purchased at The Scandinavia Show.

DESIGN & LIFESTYLEIf you love the bright and airy Scandinavian design, then TheScandinavia Show will be a can’t-miss event. The show will exhibiteverything from top-end furniture, lighting, fabrics, carpets, interior de-sign items, designer clothes and footwear, to timeless classics that willalways embody the simple, yet stylish Scandinavian disposition.

For further information, competition and tickets:

www.scandinaviashow.co.uk

TRAVELDenmark, Sweden, Norway, Finland and Iceland are some of the great-est travel destinations in the world. And The Scandinavia Show will bethe UK’s single most important showcase for Nordic tourism this year.

FOODAll the most mouth-watering specialities from the Nordic culinary tablewill be handed out or sold at The Scandinavia Show.

NEW FOR 2013!- Get up close with the beautiful Reindeer- NORDICANA film experience by Arrow Films- See the live Viking battle

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It all started with Kurz & Lang at St. JohnStreet, a small sausage counter suitably lo-cated just opposite SmithfieldMarket, Lon-don’s oldest wholesale meat market. Thescent of Sauerkraut and smoked sausagegreets you as a whole range of sausagessizzles on the grill. Managing directorValentin von Amsberg, an ex-banker, cre-ated Kurz & Lang in 2006. “The idea was to

try and fill a market gap, to offer an alter-native to a sandwich,”he explains. In termsof German sausages, grilled on site, he wasthe pioneer: “We were the first to offerhigh-quality hot food on the go,”he says,emphasising that German sausages aremade from high-quality meat, rather thanthe off-cuts that often go into sub-stan-dard sausages. His bestseller is the classic

Bratwurst, served, just as in Germany, in aroll or with a side of potatoes and sauer-kraut and the obligatory Senf – or mustard– to take away. But he also offers a 100%beef version for non-pork eaters and a‘gourmet’edition.While the British banger– which differs completely in texture,flavour and composition – is usually con-fined to breakfast or hidden inside a‘toad-

German sausages conquer LondonWhat Frankfurters and Viennese (yes, pun intended!) have appreciated for centuries is quietly catching on in London: thehumble German sausage. Across London, Bratwurst, Currywurst, Leberkäs and Co are capturing hearts and palates – helpedalong by homesick German expats.

TEXT: ANNE KREBIEHL | PHOTOS: JONATHAN BANKS

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Discover Germany | Dine & Wine | Anne Krebiehl Column

in-the-hole’ weekday-supper, across Ger-many sausages have been a staple snack fordecades with dedicated stalls in every town,notwithstanding regional sausage varia-tions. Initially, von Amsberg was not sureif his idea would float, but then football co-incided and, all of a sudden, all things Ger-man were cool: “That’s the great thingabout London: people are really happy totry something new and therefore the re-ception was 100% positive! But the WorldCup 2006 really helped!”

Around the same time in Brighton,Germanphotography student Azadeh Falakshahi

missed her beloved German sausages.When she moved here with her boyfriendFlorian Frey from the Black Forest, the pairstocked up at home and treated their Eng-lish friends to the real thing. Then followedan invitation to cater at a festival, thesausages were put on the menu at a localpub and out of this, the ironic ‘Herman zeGerman’was born which opened its doorsin London’sVilliers Street in 2010. “Peoplejust loved it,”enthuses Asadeh. “Our logomakes it work: we laugh about the Ger-mans ourselves, we take the cliché andmake fun of it.” In July their second Lon-don location opened in Soho where Berlin-savvy clubbers love the Currywurst, agrilled Bratwurst covered in tomato sauceand curry powder. They recognise it fromtheir trip to the German capital. “It’s ourspeciality,”explains Azadeh,“we’ve workedon the sauce for such a long time, obviouslythe Berlin-thing helps!” Herman ze Ger-man is also the only one to offer Leberkäs,

sliced from a big oven-baked square loaf ofsausage. “Leberkäs took some explainingbut now we have a lot of regulars,”laughsAzadeh.

In the heart of London’s City, on Cornhill,The Wurst Club Ltd, is doing a brisklunchtime trade. German ship broker Tor-ben Bedau whose office is just around thecorner is a regular: “I come here quite of-ten,” he confesses,“the food really remindsme of home.” His personal favourite isCurrywurst. After work, he also likes tobring colleagues here who not only appre-ciate the sausages but also the Germanbeers that are served alongside them.Nathan Bainton who is serving behind thecounter today attests that the Wurst Clubhas quite a number of German regularsand is popular with surprised Germantourists, too. The English are open to grilledsausages but a little careful when it comesto sauerkraut, but once they try the tradi-tional pickled cabbage, they are won over:“They love that we actually sell sauerkraut,and the combination of flavours with thesausage is ideal,”he beams. TheWurst Clubis the brain child of André Stubbs, a half-German, and German sausage-barsupremo Peter Romanof. Opened in Janu-ary 2013, the idea was to re-introduce somehearty fare into the increasingly sushi andsalad-dominated City lunch options.

Kurz & Lang,Herman ze German andTheWurst Club all import their sausages fromsmall specialist butchers in Germany fororiginal taste and superior quality. A lot ofthought goes into the sausage seasonings,tailor-made sauces and condiments. OtherGerman treats are also on offer: numerousbeers of course, pretzels as well as sweettreats like doughnuts. Herman ze Germaneven offers theTeutonic cult soft drink FritzLimo. All of them have expansion plansand are scouting for more locations. Lookslike the sausages are here to stay! Langlebe die Wurst!

www.kurzandlang.comwww.herman-ze-german.co.ukwww.the-wurst-club.co.uk

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The restaurant gained its name from a giftof the emperor Napoleon: The Sèvresporcelain of one of Europe’s most impor-tant manufactures is exhibited in therestaurant and creates a unique atmospherefor dinner or lunch.

Fresh and local products guarantee thefood’s good quality or as chef MarcoWen-ninger puts it:“We choose the products touse in the kitchen from small and local dis-tributers and producers, not only to per-suade our customers with good qualityproducts but also to give them a good timein our restaurant.”

The restaurant has a wide range, from anindulgent three-course meal to a Cham-pagne breakfast buffet. Chef Marco Wen-ninger explains:“We have some highlightson our menu but one thing I like to distin-guish: we work a lot with domestic fruit and

therefore integrate them in nearly everydish, an ensemble accompanying the maincourses.”A veal tenderloin for example isaccompanied by papaya-tomato vegeta-bles, the saddle of venison by salad andbalsamic cherries.

The restaurant has space for 40 people anda very personal service: the guests areserved personally at their tables by themaître of the house,who has been working

in the hotel for over 35 years.The wellbeingof the guests is the main aim of the restau-rant Sèvres, as chef MarcoWenninger em-phasizes as well.“In our restaurant guestsshould be able to relax after a stressful dayor at the weekend with good food andgoodwine from our own vineyard,”he says.“Wewant to give our guests an opportunityto reduce the speed of every day life, sothat they are able to enjoy a great table cul-ture again.” In the summer this includessitting outside on the restaurant’s terrace.

For their good service the restaurant Sèvreswas awarded the European HospitalityAward in 2012 for having the "Best Servicein a European Hotel".

www.hessischer-hof.de

Chef Marco Wenninger

Excellent wine and gourmet dishes in a historical ambience

Restaurant Sèvres in FrankfurtThe hotel restaurant Sèvres in Frankfurt is a place for gourmets: Fresh localproducts are the bases for national and international dishes, many of them madewith fresh domestic fruit. Wine lovers will find a wide selection of wines from thein-house vineyard “Prinz von Hessen”.

TEXT: JESSICA HOLZHAUSEN | PHOTOS: RESTAURANT SÈVRES

Restaurantof the MonthGermany

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Health is the greatest of blessings, and thekey to this precious asset lies chiefly in ourown hands.Through a range of recognisedmethods we can actively guard against ill-ness – and, with newly won energy, slowdown the ageing process.This prevention-based approach lies at the heart of theSwiss Wellness Hotels’ philosophy. Theconcept rests on four elements: relaxation,movement, nutrition and outdoor wellness.And in order to keep offering guests thevery best, the hotels invest continuously inmodern facilities, inspiring surroundingsand well-trained staff.

Sparklingmountain lakes, cascading streams,forests, alpine meadows, invigorating freshair: nothing influences our wellbeing asmuch as nature.And Switzerland is full of it.Soak up the inspiring mountain scenery, letyour soul breathe, and treat your body well:that’sWellness in the mountain air.

In Switzerland it’s never far from a ski pisteto the next thermal baths, or from a footpath

to a refreshingmountain lake – and there areplenty of other locations where you canrecharge your batteries, too.Aside from theWellness Hotels, with their sensuous spasand panoramic pools, every corner ofSwitzerland has somewhere to energise you.Soak in an open-air whirlpool bath 3,000metres up, follow a pretty hydrotherapy trailthrough mountain meadows, or walk amoorland trail springy as a mattress. Eachregion has its own authentic specialities – inits bathing traditions as much as its cuisine.

In Switzerland, the path to happiness neednever be long. Come to Engadin Scuol,Leukerbad, Weggis Vitznau Rigi, Gstaad,Baden, Bad Zurzach or Charmey, and youenter a world of harmony and relaxation.Set among inspiring landscapes, theseseven Wellness Destinations exude peaceand tranquillity. Rivers and lakes promiserefreshment, car-free zones and parks inviteyou to stroll, fragrant forests tempt you tohike, and delightfully varied bike trails en-courage you to stretch your muscles.

www.MySwitzerland.com

Welcome to Switzerland – a spa heavenThe label is a promise: a “Swiss Wellness Hotel” guarantees a comprehensive programme for guests’ physical, spiritual andmental wellbeing. As well as a variety of spa facilities and individual treatments, each venue emphasises healthy cuisine andactive relaxation in nature.

TEXT & PHOTOS: SWITZERLAND TOURISM

All images: New Mineralbad - Rigi Kaltbad

Discover Germany | Special Theme | Wellness & Spa Switzerland

Special Theme

Wellness & SpaSwitzerland

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The resort offers relaxing and fun holidaysfor people who like to be active, as well asfor visitors who like to spend quality timewith their family. Visitors can choose be-tween different outdoor sports all year long,take a ropeway to enjoy the alpine land-scape or experience one of several culturalevents taking place throughout the year.28 hotels and guesthouses as well as 1,700holiday apartments offer accommodationand a camping ground is available in whichthe grand alpine scenery and nature can beenjoyed even more closely.

The main attraction in Leukerbad is thethermal baths, which offer refreshing re-laxation for visitors and contain a lot ofhealing mineral substances.

The thermal water sources were alreadyknown during Roman times and have at-tracted a lot of notable visitors to Leuker-bad, such as Mark Twain, Lenin and Pi-casso. The British travel-pioneer ThomasCook admired the picturesque landscape ofLeukerbad which he visited in 1863: "Thebeauty is fascinating, the colourful flowers

on the mountain pastures, the wildlife andthe grazing cows’ gentle tinkling." Cook

Relax in a thermal spa resort praised byGoethe and Thomas CookLeukerbad welcomes visitors from all over the world to enjoy its alpine beauty and refreshing thermal baths. Situated insouthwestern Switzerland, in the heart of the breathtaking Valais mountain landscape, Leukerbad is the largest thermal spaand wellness resort in the Alps.

TEXT: DORINA REICHHOLDT | PHOTOS: LEUKERBAD TOURISM

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Discover Germany | Special Theme | Wellness & Spa Switzerland

went on about the challenge of crossingthe Gemmi Pass at a height of 2,350 metresabove sea level but states that: "the strainsare forgotten quickly in the thermal bathsand the pain is eased."

The water’s health benefits were alsopraised by poet Johann Wolfgang vonGoethe, who visited Leukerbad in 1779 onhis Italian Journey: "It is, when it comes outof the earth, very hot and famous for itsgreat powers." There are 65 thermal watersources in total which release 3.9m litres aday, making it the most voluminous re-serve of thermal water in Europe. The wa-ter is rich in different minerals and has atemperature of up to 51 centigrade. It flowssubterraneanly through the rocks for more

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than 40 years, enriching itself with miner-als on its way.The water in Leukerbad is es-pecially rich in calcium sulphate, whichhelps to ease rheumatism and accident se-quelae. Visitors can get information aboutthe healing qualities of the thermal waterson the Thermal Canyon Walk, a path thatleads 600 metres into the Dala gorge to animpressive waterfall, 35 metres deep andlets visitors experience the force of water atclose range.

There are four great public baths in Leuker-bad and several spa hotels with privatelyowned thermal baths, all offering a widerange of treatments to their visitors, fromclassical spa to Ayurveda with a fantasticview of the impressive surrounding moun-tains. One noticeable event of the publicbathWalliser Alpentherme & Spa Leuker-bad is the monthly Roman-Irish Night, inwhich visitors will be greeted by the ‘Im-perator’, dressed in a tunic, enjoy an au-thentic Roman buffet accompanied by tra-ditional music and experience the Romannude bathing tradition. Other offers aremoonlight bathing and the 300 square me-tre Valaisian sauna village, incorporating,

for example, a rustic farmhouse and a stonemill. The public Leukerbad Therme is thelargest alpine thermal spa and stages AquaMystica once a month during autumn andwinter, in which steam, light effects andmusic stimulate all the senses.

In addition to the thermal baths, there areplenty of outdoor activities available for vis-itors to enjoy the mountain landscape. Inthe summer, there are more than 200 km ofhiking trails, plenty of space to enjoy un-spoilt nature and wildlife.Mountaineering,mountain-biking, swimming, golf, mini- &disc-golf, tennis and paragliding are fur-ther options to explore the outdoors. Inwinter, theAlps are the most perfect settingfor all kinds of winter sports. Leukerbadoffers 50 km of ski trails, as well as a wholerange of different winter sport opportuni-ties such as snow hiking, sledging andsnowboarding.Two ropeways, the Gemmi-Bahn and theTorrent-Bahn will take visitorsthrough two different but equally amazingalpine landscapes. A cultural highlight ofthe region is the International LiteratureFestival which takes place every July.Otherevents that showcase regional Swiss culture

are the Wine Weeks in August and Sep-tember, in which Valais wine is presentedand tasted and the folkloristic event of theEringer Cow Fight in March and August, acow fight in which the cow“queens”fightfor the title“Queen of Queens”.Whateverthe choice, all daily activities in Leukerbadare best finished off with a relaxing visit toa thermal bath to be refreshed for the nextday. Just as Goethe did.

www.leukerbad.ch

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The little town of Sedrun, situated around130 kilometres south of Zurich in the SwissCanton of Graubünden, and itssurroundings are a popular vacation spot.During the winter visitors can admire awonderful snowy landscape, in thesummer the region impresses through itsstunning panoramic view of the Alps.

Right in the middle of this natural idyll liesthe ultimate relaxation oasis: the WellnessSpa andAdventure Pool Bogn Sedrun.Herevisitors find harmony for the senses, indul-gence for body and mind as well as adven-ture and culinary delicacies for the wholefamily.

In the atmospheric Roman bath guests canenjoy soothing steam and water baths sur-rounded by gentle illumination and pleas-antly fragrant herbal essences. By alternat-ing between heat and refreshing cool, thesauna strengthens the immune systemwhilst the outdoor footbath, in the styleapproved by therapist Sebastian Kneipp,

stimulates the circulation. To completelyleave tension and stress behind Bogn Se-drun offers a great range of massages fromclassic full and partial-body massages tofoot reflexology, lymphatic drainage andmany other programmes. In the solarium,guests can finish their wellness-treatmentwith the perfect combination of warmthand light, soak up the sun in any weatherand give their complexion an attractive tan.

Those who are more looking for fun andsporting activities will enjoy the Bogn Se-drun water park. The 25-metre-long ad-venture pool, the wild water rapids and themassage waterfall are certain to pleaseevery water lover, especially the youngerones. In warm weather the outdoor lawnoffers plenty of space to relax in addition toa beach volleyball court. In a cosy atmos-phere the restaurant serves culinary delica-cies from small snacks to healthy meals.

Whether you want to enjoy Sedrun’s win-ter wonderland or come for a hiking tour in

Oasis at the source of theRhineIf you are looking for relaxation and recovery from everyday life, the Wellness Spaand Adventure Pool Bogn Sedrun is just the right place for you. In its world ofwarmth, water and light you can recharge energy for both body and mind.

TEXT: LYDIA EVERS | PHOTOS: BOGN SEDRUN

the summer, Bogn Sedrun will help youforget everyday stress, recharge energy andfind your inner self. It will make your stayunforgettable – and more.

bognsedrun.ch

- Entrance to the spa and wellness area isopen to adults aged 16 or over

- Adult Ticket Wellness Combi: 31.00 CHF

- Adult Ticket Adventure Pool: 9.50 CHF

- Child Ticket Adventure Pool(from 6 years): 6.00 CHF

Special Theme | Wellness & Spa Switzerland

Issue 7 | September 2013 | 23

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Despite manager Raphael Bruderer’s state-ment, even Swiss customers’ queries varysignificantly, ranging from the demand forcertain materials to questions about lay-out, design and control. Still, his small busi-ness will confidently attend to every singleaspect of the sauna building business.

From consulting to constructing, mount-ing and maintaining, all tasks and servicesare carried out by the small yet devotedteam of just 12 members of staff.The com-pany’s compact size produces a lack of te-dious hierarchical protocol so it quicklyadapts and adjusts its production to suddenchanges and demands, Raphael Bruderer

emphasises. He adds,“We are thus able tooffer our services at a competitive price.”

Fitness-Partner AG produces around 100saunas and 40 steam baths each year aswell as a variety of other spa equipment in-cluding infrared and salt cabins. Currently,private client orders account for roughly 80per cent of the company’s production out-put while requests from the business sectortake up around 20 per cent.With over 5,000customers, the clientele is constantly grow-ing and changing. Still, Fitness-Partner AGdoes have its regulars who will order againand again, amongst them many architecsand building companies. Based in Heiden

in the north eastern canton of Appenzellbordering Germany, the company operatesmainly in the German speaking part ofSwitzerland. Moreover, it delivers to cus-tomers in the central and southern parts ofthe country and has also sold to spasabroad, for example to the five-star hotelHertelendy Castle in Hungary and to pri-vate clients in Northern Italy.

The current firm basically resulted fromfamily tensions in its predecessor Finn-mark-SaunaMöckli AG in 1969.Had it notbeen for a disagreement between the com-pany owner and his son, the Swiss mighthave had to wait much longer for their

24 | Issue 7 | September 2013

Fitness-Partner AGSaunas from SwitzerlandWith true passion and a flair for quality, the Swiss family business Fitness-Partner AG present their clients with tailor-madesauna and spa constructions. Their success is based on 40 years of experience and a pithy formula: “Only a Swiss knowswhat a Swiss wants.”

TEXT: FRANZISKA NÖSSIG | PHOTOS: FITNESS-PARTNER AG

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Discover Germany | Special Theme | Wellness & Spa Switzerland

warm relaxation moments. Möckli’s sonhad been very keen on joining his dad’skitchen building business but his father, bythe way a devoted sauna enthusiast, didn’tthink he had the ability. Möckli senior’sharsh rejection, however, actually fuelledhis son’s imagination and ambition. In-

spired by his dad’s private outdoor sauna,he decided to prove his capability by build-ing – saunas.

While Möckli senior kept building kitchens,his son began pioneering in the healthbusiness and thus developed his very own,independent sauna manufacturing busi-ness. In 1971, Raphael Bruderer’s fatherjoined, and took over the firm ten yearslater. Initially, he and Möckli junior had toexplain more than once why deliberatesweating in a wooden box and inhalingsteam evaporating from sizzling stones wasconsidered beneficial for the body. Theirpowers of persuasion were supported notleast by the Swiss climate as they wouldoriginally present their saunas at the virtu-ally open-air trade fair OLMA in snow-clad St. Gallen. It probably goes withoutsaying that the heated wooden cubiclesproved to be an unexpected, yet welcomenovelty.

Supplying the then start-up business di-rectly with all the materials needed, theFinns themselves were thrilled that theircenturies-old tradition was being taken upby Swiss enthusiasts, Ralph Bruderer re-ports. He and his brother both grew upwith regular sauna turns and a generalsense of wellbeing.He says,“For us, a sauna

is part of everyday life, so we’ll put ourhearts and minds to each of our construc-tions to turn them into quality pieces.”

Today, the slow-growing and delicate typesof wood suitable for building saunas stillonly originate in Scandinavia and Canadaand have to be imported. But wherever elsepossible, Fitness-Partner AG will rely onregional products and contacts and thussupport their domestic economy. For ex-ample, the controlling system for the saunabooths was developed with the company’slocal electronics partner of many years.“Our small Swiss team understands andthus fully satisfies its countrymen’s highstandards, their need for impeccable qual-ity and love for the tiniest detail,”Brudererunderlines.

The manager suggests that today we live ina so-called age of wellness. He elaborates:“The term is being used everywhere and foreverything, be it toothbrushes, shoes orbeds for your health and wellbeing. Per-sonally, for my brother and I, ‘wellness’means to feel comfortable and safe.To havea place of retreat and to treat yourself. Theart of living well is something you can’tbuy – you simply have to live it.”

www.fitness-partner.ch

Left: Saunas

Bottom: Steam Rooms

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Since its opening in December 2010 theBergspa Hotel La Val has enchanted bothlocals and foreigners equally. At 1,300 me-tres above sea level in the heart of Sur-selva, Switzerland, guests can chose be-tween 32 tastefully designed rooms andsuites, relax in the hotel’s mountain spa orenjoy culinary delicacies in two restaurants.In 2012 the SonntagsZeitung elected theBergspa Hotel LaVal as one of the top fivefour-star winter hotels in Switzerland.

Ambience of the Alps

By the use of local wood and stone as wellas rustic and authentic decorations LaVal’sdesign reflects everything this beautiful re-gion has to offer.With an incredible atten-tion to detail the directors Susan and ChrisFaber successfully combine traditional val-ues and alpine modernity throughout theentire hotel, resulting in the very distinctive“Chalet Chic”-design, which is both cosyand stylish.

Relaxation oasis, culinary pleasures andoutdoor fun

In the LaVal’s mountain spa and wellnesscomplex guests can relax and recuperate: AFinnish and herbal sauna, hydro-massageshowers, two steam baths and a wellness

pool with integrated whirlpool cover anarea of more than 500 square metres. Se-lected treatments such as massage, facialand body care further ensure ultimate re-laxation. The spa won the Senses Award2012 in the category“Best Alpine Spa”.

The hotel’s Bistro da Rubi offers fine snacksand refreshing drinks, while the restaurant“Ustria Miracla”, which was awarded 14points by Gault-Millaut in 2013, serves ex-quisite Mediterranean and traditional del-icacies. In the luxurious“Furnascha”smok-ers’ lounge, connoisseurs can enjoy finetobacco products from all over the world(including the hotel’s very own LaVal cigar)in a cosy ambience.

Brigels is one of the places with the longesthours of sunshine in Switzerland and isknown for numerous outdoor activities.During the winter the region shinesthrough its number one skiing slope. In thesummer visitors can admire the golfing idyllon the Brigels panorama plateau with abreath-taking view of the Grisons Alps orsimply enjoy the fresh air on hiking andclimbing tours.

www.laval.ch

Alpine Charm at its finestThere are some places where you simply want to hide away, take all the time in theworld and enjoy life to the fullest. The beautiful four-star Bergspa Hotel La Val inthe little Swiss mountain village Brigels is certainly one of them – whether for aromantic weekend, a wellness vacation or a business occasion.

TEXT: LYDIA EVERS | PHOTOS: HOTEL LA VAL

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Taking a closer look at German goods andthe way they are developed and manufac-tured leads to the identification of two keyfactors that determine the success of theseproducts.“The competitiveness of the Ger-man economy is decisively characterizedby the development of innovative and re-source-efficient products,” the GermanChamber of Commerce (DIHK - DeutscheIndustrie- undHandelskammer) states.Theconstant quest for the perfect product andthe never ending search for improvementare deeply rooted in the German entrepre-neurial spirit. Rising energy costs and anabove-average environmental awarenesshave resulted in the focus on sustainability.But apart from constantly striving to im-prove a product’s quality and finding moresustainable solutions , a third factor plays avital role in securing a successful economy.“For German companies, education andtraining are among the most importantqualities of skilled employees. Companies

provide training because they want to en-sure the supply of skilled employees for to-morrow. In an international comparison,the dual system is the most successfulmodel for the integration of young peoplein the employment market,”says the DIHK.German companies, especially the Mittel-stand, invest a high amount of resources inthe training of tomorrow’s skilled work-force. Most professions have to be learnedfrom scratch usually in form of a three longand year well organised apprenticeship.During this time the young employee isfully trained on site, while he also has to at-tend a profession-related academic courseduring the apprenticeship period. Exami-nations have to be mastered, in theory andin practice, before the apprentice finally re-ceives his certification by the DIHK. Thissystem ensures that young people are pre-pared thoroughly for their integration inthe job market and in the long-term astrong and qualified workforce is provided.

Made in Germany is not a myth: it is the re-sult of painstaking research, the focus onsustainability and securing a highly skilledworkforce for the future.

Discover Germany presents some out-standing manufacturers of goods made inGermany, extending from one of the finestwatch makers to the leading manufacturerof snowboards.

Special Theme | Made in Germany

Made in Germany– The secret of successProducts made in Germany are world-famous and globally high in demand. Adidas,Audi, Mercedes, Miele and Siemens are prime examples of top brands carryingthe iconic quality seal. But what is the secret behind quality made in Germany?

TEXT: TINA AWTANI

Special Theme

Made inGermany

Top left:Training in the MedTech-Industry.© obs BV Med Bundesverband Medizintechnologie

Top right:Young Volkswagen apprentices at work.© obs-VW Volkswagen AG

Below:Dr. Eric Schweitzer, President German Chamber of Commerce.© DIHK / Thomas Kierok

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NOMOS Glashütte crafts wristwatcheswhich are both the best instruments and anhonour for the wrist. As important as theGlashütte movement ticking in them, asimportant as all the elaborate manufactur-ing work NOMOS does – that’s how im-portant the design of these watches is: theform, along with outstanding descent, tra-ditional craftsmanship, and high tech, iswhat makes quality visible in a NOMOSGlashütte watch.Timeless and yet contem-porary, well thought through down to thesmallest detail, suitable for Sundays,Mon-days, summer and winter, at the office andat the beach: that’s what this manufacturerin the famous watchmaking Mecca nearDresden stands for.

The production division at NOMOSGlashütte makes the components for thein-house built NOMOS calibers. Researchand development, construction, millingshop, lathe shop, and surface treatment are

the most important units, all in the formerGlashütte train station, the headquarters ofNOMOSGlashütte. From the train station,these parts then make their way to thewatchmaker’s tables in what’s called thechronometry – the section of NOMOS inGlashütte where watchmakers build wholecalibers from individual parts, the accuracyof their rate regulated in six positions.Afterthe elaborate processes of assembly, adjust-ment, and testing, the calibers receive dials,hands, cases, and watchstraps – everythingthat turns movements into watches.

The design of these trappings is no less in-volved than the interior life: as with themovement, so too with a watch’s external-ities: a tenth or hundredth of a millimetrecan make a difference. Aesthetics dependson tiny things, too. The smaller the space,the greater the effort: that’s the law.The ef-fort expended is inversely proportional tothe size of the surface designed.And this is

one of the things that the watchmakersand employees in production in Glashüttehave in common with the manufacturer’sdesigners, who have worked in Berlin,Ger-many’s art and design capital, since 2002.

NOMOS Glashütte builds eight differentwatch families – the design classics Tan-gente, Tangomat, Orion, Ludwig, and Tetra,the Club and Zürich models, as well as theAhoimodel since 2013.Everymodel,most ofthem unisex, are available in a number ofvariants – technically in terms of differentcalibers and functions, and also in terms ofdesign with diverse typographies, indexes,materials, colours, and cases. In mechanicsand in design, at NOMOS Glashütte, formfollows function.Thewatches aremade to beuseful, but also elegant companions whichare still interesting at second and thirdglance,without pushing themselves into theforeground,without wearing thin.Only de-signs and developments thatmeet this stan-dard can claim the title NOMOS Glashütte– and the more than 100 prizes and awardsthat watches with this trademark have wonin the last decade alone confirm this rule.

www.nomos-glashuette.com

Left: NOMOS watchmakers at work

Below:In the NOMOS workshops: mounting the three-quarter plate

NOMOS GlashütteWhere traditional craftmanshipmeets timeless designTEXT & PHOTOS: NOMOS GLASHÜTTE

Below: NOMOS headquarters overlooking the train platform

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Discover Germany | Special Theme | Made in Germany

For frequent fliers, globetrotters, people in long-distance relationships – and for those who love things reduced and simple:

Tangomat GMT from NOMOS Glashütte distinguishes the time zones on the basis of airport codes.

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“We excel in the production of furniturefor the top end of the spa and ‘wellness’market, and manufacture everything fromdeckchairs to bar tables ourselves,”says Su-sanne Henkel who now heads the mediumsized family business in its third generation.Richard Henkel GmbH (Richard HenkelLtd) also stands out in the field of surfacetechnology, applying their expertise to theaviation and car industries.

Based in the small town of Forchtenberg-Ernsbach in northern Baden-Wuerttem-berg, the company delivers furniture to pri-vate clients as well as hotels, saunas andlarge public swimming pools all over Eu-rope. The loungers’back-friendly seats arehand-braided with durable plastic cordwhich stretches tightly over a tubular steelframe, creating a uniquely taut yet elasticsurface. “No machine, only the human

hand will know how to achieve this, whichis why we still manufacture every singlelounger today,” Henkel stresses.After all, itis functionality and not design that comesfirst.

The original 1949 Gesundheitsliege, nowwith a modern makeover, is still an ab-solute classic, the manager points out. It isa chair-lounger especially developed for

Sustainability in SteelRichard Henkel GmbHEver thought of a spa as an inspirational backdrop? Well, neither did company owner Richard Henkel when treated for aheart attack in Baden-Baden back in 1947. Dissatisfied with the lack of reclining facilities at the very place where he wassupposed to recover, ideas formulated on how to rectify this. On leaving the spa, Henkel already had a new type of seat – alounger – in mind. It proved to be the corner stone for Richard Henkel GmbH’s two new business domains: tubular steelfurniture and surface engineering.

TEXT: FRANZISKA NÖSSIG | PHOTOS: RICHARD HENKEL GMBH

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Discover Germany | Special Theme | Made in Germany

customers wishing tolive more healthily or inneed of extra comfortbecause of their age,with demand for the‘stainless steel’ modelgrowing considerably.“More and more cus-tomers choose thishigh-quality, durableand visually pleasantoption.” The plastictwining comes in a va-riety of fashionablecolours. Currently, softshades of warm bur-gundy or unobtrusive,translucent grey such asIce are bestsellers. “Ofcourse, we offer a selectrange of colours tocompanies who wantour furniture to matchtheir corporate iden-tity,” Henkel adds.

Her company’s corporate philosophy isfounded on the core principles of produc-ing only the highest quality, and replacingparts whenever required. The firm’s credostill holds today: Why discard a top of therange product with minor flaws if it can berepaired? Susanne Henkel states with con-viction, “This benefits both our environ-ment and our clients’pockets.”Nowadays,this is called ‘sustainability’, but the com-pany’s outlook existed long before the termwas ever coined, the manager stresses. Soinstead of just quoting the buzzword of thehour, Richard Henkel GmbH puts it in ac-tion, offering lifelong and Europe-widecustomer support as well as interim repairsfor competitors’products.Additionally, theyadapted their range three years ago for thedemands of the mature market by intro-ducing furniture with height adjustability.

Founded in 1922, the Richard HenkelGmbH originally manufactured burlapsacks and almost simultaneously begansteel production. In 1949, Susanne Henkel’sgrandfather presented his prototype healthchair-lounger and,Henkel adds, in terms ofcomfort and hygiene it has remained unri-valled.

She stresses that caring for the environ-ment has always been a priority of the com-pany. Thus, historically, they galvanizedtheir steel frames instead of using wastefulliquid protective coatings. Nowadays, themethod of powder-coating is solely em-ployed, and has been since Richard HenkelGmbH built one of Germany’s first facilitiesin 1973.

All substances and processing techniquesutilised at the firm are chosen according totheir impact on the environment, as well astheir longevity and the ease with whichthey are recycled and maintained. “Weknow every component part and will onlyconsider environmentally friendly elementsin the mix,” Susanne Henkel stresses. Astheir focus is on energy and material effi-ciency, managing a ‘no waste’ production

process is as crucial to the firm as increas-ing their customers’environmental aware-ness.“We go that extra mile to research ourresources’ provenance and methods of at-tainment.” About 90 per cent come fromGermany while fabrics, for instance, derivefrom Italy. Regarding sustainable wood, thecompany only uses the European variety ofBlack Locust tree, indigenous to France,Northern Italy and the Czech Republic.

On the subject of reclining furniture SusanneHenkel closes by saying that private clientsparticularly like purchasing directly at thecompany’s premises. “Having experiencedour products on holiday or while spendingtime at a German-style Kur, convalescingand relaxing, they don’t want to forgo thatcomfort at home. Nothing else will do.”

www.richard-henkel.de

Main image: Relax Loungers

Left, from top down: Sunloungers Sunpur Tuttlingen; Oceanside;The plastic twining comes in a variety of fashionable colours, such as apricot & burgundy.

Below: Steel Lounger

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The newly introduced snowboards made inGermany soon attracted international in-terest and it didn’t take long for the duo torealise that they had struck gold.Today thePogo product range includes snowboards,longboards, ski and accessories, all com-bined with an outstanding customer serv-ice as many boards come with a life-timeguarantee. Pogo boards may appear pricy,but taking a closer look at the workshop ex-plains why a Pogo board is a good invest-ment. The factory is still located in theoriginal old barn in the picturesque town ofLöwenstein near Stuttgart. Here every sin-gle board is painstakingly handcrafted fromthe finest materials, responsibly sourced.Every single board leaving the workshop isabsolutely unique and a piece of art. Latesttechnology and traditional craftsmanshipare blended to create cutting-edge boardsthat leave no room for desire. Research and

development are key, so every product istested over and over to identify opportuni-ties for improvement. “Our clients are of-ten doctors, dentists, businessmen, lawyersor teachers – rather those with a higher in-come; or those people who live in themountain regions and who use the boardsa lot, for them it is well worth to invest inhigh quality material,”Martin explains. Per-formance aside, the Pogo design aspect isremarkable with ever new creative ideasturned into reality. The RoadKill 95 down-hill freeride longboard just scooped an ho-nourable mention at the Red Dot DesignAwards 2013 and the jury stated: “Thelongboard’s striking features are the so-phisticated lines of the design and its highmaterial quality.”Even after 30 years Pogodoesn’t fail to impress with ever new cre-ations, sophisticated designs and unrivalledproduct quality.

Pogo also operates the oldest and largestlongboard shop in Europe, where an im-pressive range of great brands and productsis available to order online.

www.pogo.bizwww.longboardshop.eu

30 years of passion, performance and perseverance

Pogo boards are made to lastOn 19 October Joachim März and Martin Sammet will celebrate the 30th anniversary of what started as the dream of twoyoung and sporty lads. Inspired by American surfers the two enterpreneurs wanted to create boards they could use to surfdown the snow-capped mountains in their home country.

TEXT: TINA AWTANI | PHOTOS: POGO

Above right: Road Kill 96 - Red Dot Design Award

Below: Board La Grave Mars 2013. Photo: Jorgen Karstrom

Photo: Heiko Loffler

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The corporate philosophy of the Magde-burg-based manufactory can be summa-rized as strict quality control. The brandstands for maximum safety and optimumcomfort. German engineering at its bestwith technical skill and precision!

Aside frommotorcycling helmets the com-pany’s range includes working and indus-trial helmets as well as fire-fighter’s, policeand military helmets. Schuberth has devel-oped almost all innovations on the motor-

cyclingmarket since the 1970s. It is home tothe first integral helmet made of glass-fibre,the first one with a sun-visor and the firstflip-up helmet as well as today’s smallest,lightest and quietest flip-up helmet in theworld! The list of ground-breaking inven-tions seems endless as communicationsmanager Marc-Thorsten Lenze adds: “In2010 Schuberth produced the world’s firstfully integrated Bluetooth-based commu-nication system followed by the first auto-matic GPS- and GSM-based emergency-

call system,which automatically recognisesaccident situations and sends the coordi-nates to a rescue centre. This adds lifesav-ing minutes to the rescue chain.”

The company is also the exclusive develop-ment partner of the Scuderia Ferrari. Lenzeexplains: “Since 2000 Schuberth developsand produces special carbon helmets toequip Formula 1 pilots. In the current sea-son German pilots Nico Rosberg, NicoHülkenberg, the two Ferarri-pilots Fer-nandoAlonso and Felipe Massa, as well asFrench F1-rookie Jules Bianchi wear Schu-berth helmets.”World record championMichael Schumacher plays a major roletoo:“He has not only trusted in Schuberthsince 2001, but also works closely with ourengineers and acts as an ambassador.Manyinnovations go back to Schumacher’s sug-gestions.” Most of the manufacturing workis still done manually because of compli-cated shapes and the number of in- andoutputs. There is absolutely no place forerror when it comes to safety helmets.“Thetransfer of technology is particularly im-portant. Valuable knowledge gained fromthe Formula 1 production is also used inother sectors and vice versa,”Lenze adds.

The Schuberth group is expanding rapidlyoutside Germany. Success abroad is guar-anteed by the strong commitment to theGerman location.“The term Made in Ger-many is an important international seal ofquality,”says Lenze.“It stands for sophisti-cated German engineering and top-notchworkmanship.”

Schuberth has been paving the way ofprogress in the past and will certainly con-tinue doing so in the future.

www.schuberth.com/en

Cutting edge technologymade in Germany!Premium helmet manufacturer Schuberth has continuously revolutionized headprotection systems and today exports helmets to more than 50 countries. Becausequality saves lives!

TEXT: MARILENA STRACKE | PHOTOS: PRESS IMAGES

Special Theme | Made in Germany

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“Our family-run business stands for reliabil-ity, elegant design and timeless functionality,”says themanagement.The company is basedin Dinkelsbühl, a small town in the South-German part of Franconia. It is here thatRommelsbacher was founded in 1928 andre-invented for modern times. The historictown ofDinkelsbühl is located along the en-chanting “Romantische Straße” (RomanticRoad) that leads from Würzburg to Füssenand attracts tourists from all over the world.

This inspiring region is important to Rom-melsbacher’s own accomplishments, andthe company says it fosters“a strong dedi-cation to tradition and expansion.” Fromstarting out by building electrical kitchenand household appliances, to the renowned‘robusta’ single stove, today Rommels-bacher’s high-tech products are among themost sought-after appliances.

Family-run success

Now in its third generation, the businessvalues stable client relations, a continuoushuman resource policy and strong ties to theregion. At Rommelsbacher, the trademark

“Made in Germany” is more than an ab-straction and has become engrained in theirown philosophy, as they feel“very commit-ted to Germany as a production site.”

In fact, industry experts and customers allover the world alike value Rommels-bacher’s dedication to perfectionism andGerman business morale, as products aredesigned,manufactured and shipped fromthe site in Bavaria.

The firm is represented at various trade fairsthroughout the year and Rommelsbacher’sproducts have been globally recognizedwith numerous awards and critical praise.

The product rangecomprises classicssuch as inductionstoves, party grills,fondues, coffeegrinders, sandwichor waffle makersand many otherattractive kitchenappliances.

Humility as a virtueEven though the company has defined andre-defined itself, the focus remains on en-suring the highest quality of its electricalproducts.This specialisation in a number oftop-notch appliances provides Rommels-bacher with a competitive advantage, andits detail-oriented manufacturing processcontributes to the company’s success story.Their business maxim is to “offer a rangethat is balanced between tradition andmodernity, new and established products.”

Experience and innovation

Drawing on more than 85 years of experi-ence, Rommelsbacher still aspires to com-bine both functionality and simplicity andto make its products even more innova-tive, energy-efficient and durable. For thefuture Rommelsbacher seeks to accelerateelectrical innovation and improve the func-tionality of electrical house appliances,while offering the best customer service.

www.rommelsbacher.de

Below: Rommelsbacher today

Under: Rommelsbacher in 1974

Switch on successRommelsbacher’s electrical appliances are the epitome of German Mittelstandquality. The Bavarian company has a longstanding reputation of being amongmarket leaders in its field and while drawing on its own expertise, it continues tobe innovative and geared towards success.

TEXT: ELISABETH DOEHNE | PHOTOS: ROMMELSBACHER

Gustav Rommelsbacher

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PURE COOKING PLEASURE

Grilling with electricity – quick and safe grilling, enjoy versatile applications Grilling made easy – innovative technology and high ease of use Grilling like a pro – perfect results thanks to excellent workmanship

Experience the new dimension of grilling!

ROMMELSBACHER ElektroHausgeräte GmbH · Rudolf-Schmidt-Str. 18 · D-91550 Dinkelsbühl · Germanyphone +49 9851/5758-0 · fax +49 9851/5758-59 · [email protected] · www.rommelsbacher.de

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Since she was a teenager CEOTanja Diet-zig has dreamed of having her own label:“I remember it was often difficult to findthe right sizes. Either the sleeves were tooshort or the whole t-shirt itself didn’t fit! Orclassmates at school already wore it.Around 15 years later I started thinkingabout this again and the idea for the labeljust grew and grew over the followingmonths.”At the beginning of 2012 TanjaDietzig designed the logo and registered itimmediately at the German patent andtrademark office. “The number 78 is theyear I was born in and the viper from thelogo goes back to 1978 being the Chineseyear of the snake,”she explains.

The new online label 7TY8 was born! Sincethen it has attracted great attention andquickly established itself in the fashionworld.Right from the start Tanja Dietzig kept awayfrom mass products and mainly works withexperienced German partners. For example,thewatches aremade by a clockmaker in theGoldstadt Pforzheim and truly deserve thefamous Made in Germany tag.

Hence the hip label stands for quality andinnovation, and offers a variety of trendyclothes and fabulous accessories. Sophisti-cated and creative designs simply speak forthemselves. 7TY8 constantly re-invents it-self and keeps surprising the online fashionworld.

Tanja Dietzig is proud that she has securedinteresting projects and collaborations forher label despite it being still relativelyyoung and small. Using contacts, social me-dia and smart marketing strategy has madeall the difference.“At the moment we areopening a new shop category called Crys-tal ART Collection.Together with SwarovskiElements we present finished individualpieces and limited small editions. Thoseitems will be guaranteed exclusive.”

But that is not all. 7TY8 is also going to of-fer 3D wall paintings made with the use oflasers. At the moment they all have thesame form with different colour combina-tions but it looks like there is a lot more tocome! In the future Tanja Dietzig hopes to

develop the label’s fashion portfolio fur-ther and in alignment with her philoso-phy. “Everything is done according to themotto: No is not an option,”she smiles.

And with that can-do attitudeTanja Dietzigand her label are bound to succeed!

www.7ty8.dewww.blog.7ty8.dewww.asigns.eu

Unique fashion byup and coming label 7TY8!The young fashion and lifestyle label 7TY8, based in Southern Germany, offerstrendsetters a sophisticated online shopping experience!

TEXT: MARILENA STRACKE | PHOTOS: 7TY8

Main image, left: 7TY8 LOVE Collection 12

Right above: 7TY8 Crystal ART Collection

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The world

of fine watches

at the hotel

Free entry !

of fi ne watches

at the hotel

Free entry !Free entry !

November 1st to 3rd 2013Hotel Bayerischer Hof, Munich

www.munichtime.de

November 15th to 17th 2013MAK - Austrian Museum for applied Arts andContemporary Arts, Vienna

www.viennatime.at

Mediapartners:

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Main image, left: © Deutsche Messe AG CeBIT

Botom, from left to right: ©Light+Bulding, Messe Frankfurt / Pietro Sutera© Messe Duesseldorf / Constanze TillmannBAU 2013 © Messen Muenchen BAU

Trade fairs are recognised as outstandingplatforms for presenting innovations to thepublic.Thus, for exhibitors at German tradefairs showcasing new products and servicesis one of their most important aims. Onthe one hand trade fairs mirror an indus-try’s innovative potential and markettrends.On the other,German trade fairs area reflection of the main trends in industryand society. Examples are innovative ur-ban infrastructures, sustainable productiontechnologies, intelligent energy production,eco-friendly transport, food security andhealthcare, as well as demographic changeand living in a digital world. In recent yearstrade fairs dealing with these topics havebeen established or existing shows haveexpanded to include these product groups.

One of the reasons why German trade fairsare so successful is that they engage withthe market.This year AUMA, the organisa-tion representing the German trade fair in-dustry, forecasts trade fair figures to remainstable or reflect slight growth. In 2013, 140international and national trade fairs arescheduled to take place in Germany, manyof them world leaders. An estimated165,000 exhibitors will take part, occupyingstands covering around 6.5 million m². Atapproximately 10million, visitor attendanceis likely to remain the same.

Germany has 22 exhibition venues withover 2.75 million m² of available hall space.Their trade fairs are of international andnational importance. At ten of the exhibi-tion grounds hall capacity exceeds 100,000m²; three of the world’s five largest exhibi-tion grounds are in Germany.Trade fair or-ganisers in Germany register a totalturnover of more than 3 billion euros. Interms of turnover, four of the world’s tenleading exhibition companies are based inGermany.

The most important aspect of Germantrade fairs is their international appeal.More than half of the exhibitors are fromabroad, a third of whom come from coun-tries outside Europe.More than one in fourvisitors come from abroad.

AUMA, the Association of the GermanTrade Fair Industry, represents the inter-ests of exhibitors, organisers and visitorsto trade fairs. Its website at www.auma.deprovides information on trade fairs in Ger-many and around the world. AUMA cur-rently has 76 members, including 38 asso-ciations representing exhibitors and visitorsfrom industry, as well as 38 companies or-ganising trade fairs.

www.auma.de

Discover Germany | Special Theme | Autumn Fairs

Special Theme

AutumnFairs

Ideally suited for innovationsTrade fairs in GermanyTEXT: DR. PETER NEVEN, MANAGING DIRECTOR OF THE ASSOCIATION OF THE GERMAN TRADE FAIR INDUSTRY (AUMA)

PHOTOS: PRESS IMAGES

Dr. Peter Neven

Issue 7 | September 2013 | 39

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With approximately 6,700 exhibiting com-panies and 160,000 expected trade visitors,the 32ndAnuga Food Fair (from 5 to 9 Oc-tober 2013) will again be the global hub forthe trade in food and beverages. Since 2003the fair has consisted of ten trade showsthat expertly and internationally representthe ten largest core segments in the foodand beverages industry: Anuga Fine Food,Anuga Chilled & Fresh Food,AnugaMeat,Anuga Frozen Food, Anuga Dairy, AnugaBread & Bakery, Hot Beverages, AnugaDrinks, AnugaFood Service, Anuga Retail-Tec and Anuga Organic.

This year, Anuga’s profile will be even fur-ther sharpened by the expansion and ac-

centuation of its trade fair concept and newmodules, recognising trend themes andtherefore responding to highly topical con-sumer demands. For instance, organicproducts may now only be presented aspart of Anuga Organic if proof can be pro-vided that they have the appropriate andapproved organic certificates, giving buyersmore security in terms of quality. Othertrends themes include Fair Trade Products,Gourmet Products and Regional Speciali-ties, Vegetarian Products, Health & Func-tional Food or Finger Food.

The Anuga FoodService will be even moreprecisely tailored to the needs of trade vis-itors. The three themes of institutional/

communal catering, food service conceptsin the food trade and innovative restaurantkitchens, as well as target groups related tothese topics will be addressed in motiva-tional presentations given by top-class in-ternational speakers and other exciting ac-tivities. Moreover, numerous specializedevents and a networking platform willcomplement the information that is avail-able at Anuga. The Executive Summit, theForum for System Catering, theWine Spe-cial (including award ceremony) or the newproducts platform taste13 represent only asmall part of the supporting programmethat the fair has to offer.

Once again, the Anuga Food Fair will con-tinue its success story and remain the mostup-to-date and therefore most importantinformation and sourcing platform in theindustry. If you are in the food or beveragesbusiness, do not miss out on this fabulousevent!

It is the world’s largest and most important meeting place for the international foodand beverage sectors: the Anuga Food Fair in Cologne. Every two years itsuccessfully brings together the latest trends, new themes and target groups,always at the highest level.

TEXT: LYDIA EVERS | PHOTOS: KOLNMESSE

All the food industry has to offer and more

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Discover Germany | Special Theme | Autumn Fairs

There are several food exhibitions around theworld.What makes Anuga so special?A simple but true fact about Anuga is thatthe show stands out simply because of itsdimensions. This year, the fair will onceagain occupy the entire hall complex ofKoelnmesse: 284,000 m² of gross exhibi-tion space, the fifth-largest trade fairgrounds in the world. Over 80 per cent ofthe around 6,700 Anuga exhibitors comefrom abroad,many of them from Europeancountries. However, a share of 35 per centof the exhibitors come from non-Europeancountries, from the Americas, from Asian,from the Middle East and Africa and evenfrom Australia.

Which are the highlights for you at this year’sevent?Anuga will present attention-getting spe-cial shows, which include the taste13 trendshow. Here trend products from the ex-hibitors’ product ranges will be on show, amain attraction for trend scouts as well asfor the whole food industry. At anotherspecial show, called OliveOil Market, sup-pliers will present different olive oils fromvarious countries and regions. And againthe final round of the Anuga Chef of theYear-competition for professional chefs willtake place on theAnuga Culinary Stage: Anexciting and highly emotional event.More-over, each day there will be a pizza bakingcompetition including the finale of the Eu-ropean Pizza Championship. Visitors willfind wine tasting events, product presenta-tions of numerous kinds, cooking demon-strations and workshops on different top-ics. For five days in Cologne Anugaconcentrates all that there is to see and toknow in the food business.

Which are the important trends and develop-ments that influence the food industry andthus the Anuga right now?In general, consumers are demonstratingan increased willingness to pay more forhigh-quality food.And the primary charac-teristic of food quality is flavour. But trust inthe product and its producer also plays animportant role. Consequently, transparencyand sustainability are crucial themes forthe food industry.The market potential fororganic and fair-trade products as well asregionally produced food is growing. Fast-paced and individualized lifestyles are driv-ing the trend toward convenience productsand also toward eating out more often. Allof these trends in food are addressed atAnuga as well as the challenges the inter-national food and beverages industry has toface in the future.

www.anuga.com

Issue 7 | September 2013 | 41

Interview with Ms. Katharina C.Hamma, Chief Operating OfficerKoelnmesse GmbH

- Next Anuga Food Fair in Cologne:5th – 9th October 2013

- Organizer: Koelnmesse GmbH

- Approx. 6.700 exhibiting companies

- Expected visitors: 160.000

- Trade visitors only

Main image, left: Anuga Fine Food - Eastern Poland

Left, from top to bottom:Anuga Fine Food - CologneAnuga Fine Food - Wine SpecialAnuga Fine Food - Competition Chef of the YearAnuga Fine Food - Organic FoodAnuga Fine Food - Bioitalia, organic jam producer

Ms. Katharina C. Hamma,Chief Operating Officer Koelnmesse GmbH

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Discover Germany | Special Theme | Autumn Fairs

The Austrian capital Vienna, once the po-litical and economical hub between West-ern and Eastern Europe, is nowadays atrendy, vibrant city.WithVIENNAFAIRTheNew Contemporary, it is reclaiming its sta-tus as an interface between East and Westfor the contemporary arts scene. ChristinaWerner from the PR department says:“Weare redefining the idea of‘East meetsWest’in a completely new way and offer art col-lectors, curators and art lovers of all ages an

interesting mix. DuringVIENNAFAIR TheNew Contemporary, the creative forcesfrom the East, a current mainspring in theworld of arts, gather inVienna. Paired withthe city's cultural offerings, it is an unbeat-able experience.”

Last year, the art fair attracted more than17,000 visitors from Austria, the neigh-bouring countries, Russia and abroad.Thisyear's fair will see galleries from 27 differ-

ent countries represented. It includes exhi-bitions by established as well as young, upand coming galleries. Poland and otherEastern European countries will be on theforefront, as well as Turkey, Russia andSwitzerland. Roughly one third of galleriesare from Austria.

Searching for happiness

The guiding theme of the upcomingVIEN-NAFAIR The New Contemporary is“Hap-

Left: Egor Koshelev, Dental Terror,2012. Courtesy: Regina Gallery,Moscow

Below: Pablo Rasgado, ArquitecturaDesdoblada, 2013. Courtesy: Theartist and Steve Turner Contempo-rary, Los Angeles

Down: Adam Rzepecki, I knowDada, 1983. Courtesy: DawidRadziszewski Gallery, Warsaw

East meets West atVIENNAFAIR The New ContemporaryBorn out of the need for Austrian contemporary art galleries to represent themselves at an international level, VIENNAFAIRThe New Contemporary has gained momentum during its nine year run. The annual art fair is now the premier place todiscover new and established talent from Austria and Eastern Europe.

TEXT: JULIKA HÜTHER | PHOTOS: PRESS IMAGES

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piness”. There will be talks and dialoguesbetween artists and experts from differentfields such as psychology and philosophyunder the heading“School of Happiness”.The“VIENNA Pop”events will presentAus-trian and international artists exploringfundamental questions about life: Howshould we live in these times? What rulesshould determine our lives? Can art influ-ence life and offer alternatives for living?

The theme is underlined by artworks suchas the installation“Evil Eye Removal Kit”byAmerican artist Michael Bühler-Rose andthe photography of the Soviet avant gardefrom the thirties with works by AlexanderRodchenko, Boris Ignatovich, Jacob Khalipand Mark Markov-Grinberg with supportfrom the Lumiere Brothers gallery inMoscow. Young Austrian artists such asFranz Cserni, Hanna Putz, Lilli Thießen,Wendy & Jim and Alexander Ruthner willalso be presenting their works.

VIENNAFAIR for everyone

But the programme of the fair stretches fur-ther, attracting different targets and inter-est groups. Under the heading “VIENNATalks”, visitors can attend talks, discussionsand other events where they can meet im-portant protagonists of the contemporaryart scene. There is a special series of talksand discussions for students and young artlovers tailored to their interests.Talks on theAustrian art scene, the role of institutionsfor art in Eastern and Southeastern Europeand on buying works of art open up newaspects of the current scene and create al-ternatives for accessing art.

Those who want to learn from successfulart collectors can attend the talks labelled“20 four 7 - Collecting the New Contem-porary”.“VIENNA Live”consists of a seriesof performances which invite the visitor tointeract directly with artists.There are tailor-made programmes in which families withchildren, students or seniors can join dis-cussions with young artists.

The best of East andWest

At this year's fair, there will be two curatedexhibitions from Poland, which has an in-teresting young scene, and fromGeorgia, ayet widely unknown art scene, which willfinally be presented to the world. Some ofthe galleries exhibiting at VIENNAFAIR2013 for the first time are already wellknown among art enthusiasts.They are Ga-lerie Crone, Galerie Christian Ehrentrautand Galerie Nordenhake from Berlin,Regina Gallery from Moscow, GalerieClemens Gunzer and ribordy contemporaryfrom Switzerland, Division of Labour fromGreat Britain and SteveTurner Contempo-rary from Los Angeles.

First-time participators from Eastern andSoutheastern Europe include kim? Con-temporary Art Centre from Riga, PolanskyGallery and Svit from Prague, Czułosc, Ga-leria Stereo and Dawid RadziszewskiGallery from Poland, Baril from Rumania,Sariev Contemporary from Bulgaria andGallery On The Move fromTirana.

VIENNAFAIR The New Contemporary2013 promises to be a highlight on every artlovers' calendar this season. Christina

Werner explains why this art fair acts like amagnet for collectors, galleries and visitorsalike:“Those who want to discover the artand creative scene of Vienna should starttheir discovery at VIENNAFAIR The NewContemporary, because this is where youwill get to know the largest part of thescene, while simultaneously discoveringthe art scenes of Eastern and SoutheasternEurope.”

www.viennafair.atwww.thenewcontemporary.comwww.facebook.com/Viennafair

Issue 7 | September 2013 | 43

Discover Germany | Special Theme | Autumn Fairs

Martin Sedlak (Slovakia), LP (Long Play), 2010.Courtesy: Roman Fecik Gallery. Photo: Martin Sedlak

VIENNAFAIRThe New Contemporary 2013

from 10/10/2013 to 13/10/2013

Messe Wien, Halle A, Messeplatz 1,1020 Vienna

Below left: Georg Karl Pfahler, Small Sao Paulo Zyklus Nr. 5, 1978. Courtesy: Galerie Crone. Photo: Marcus Schneider. Middle: Lori Hersberger, GEIST X, 2012. Courtesy: Lori Hersberger, GalerieClemens Gunzer, Elias Ulli. Right: Marjetica Potrc

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Discover Germany | Special Theme | Autumn Fairs

For ten years now theART.FAIR in Colognehas been realizing the unique concept ofuniting established artists, artist newcom-ers and lovers of art in one venue.This yearagain, fromOctober 31 to November 3, theART.FAIR will host more than 34,000 visi-tors in the Staatenhaus in Cologne whocan admire artworks from 90 galleries.Among the more renowned galleries arethe Galerie Osper from Cologne which willexhibit works from Gerhard Richter, theGalerie Rainer Klimczak fromViersen withworks by Andy Warhol and Tom Wessel-mann or the Galerie Berlin from Berlinwhich has in store paintings from JoachimBöttcher and Hans Brosch.

“Upcoming artists benefit hugely from thefair as well. They can present and sell theiroeuvre to the public, exchange ideas with

fellow artists and get inspired by the mas-ters,” says co-manager and co-founderWalter Gehlen. Him and Andreas Lohausinitially organized the fair as an Off-Showfor art up to a value of 5,000 Euros. It rap-idly developed into an international fair forthe contemporary art scene.

“This year we kick off the event with a pre-liminary vernissage and prize nominationof the simultaneously happening ceremonyof the BLOOOMAward byWARSTEINER,a global art competition for young creatives.1,125 applications from 55 countries com-

pete for the award,”explainsWalter Gehlen who is partof the jury. The vernissagewill be concluded with thesmart Vernissage party andan exclusive fashion showby the German-Americanlabel Ludwig&Schwarz.

www.art-fair.de/artfair_en

International and contemporary art in Cologne

The ART.FAIR in Colognetakes place this autumnFrom October 31 to November 3 one of Germany´s biggest art fairs hosts new andestablished artists

TEXT: JESSICA POMMER | PHOTO: ARTFAIR

Artfair 2012

22-24 November 2013 Albion Street, Rotherhithe, London, England

All exhibitors will have well-stocked stalls, so visi-tors can rummage through, taste and purchasesome of the best Scandinavian food, furnitureand design at the Scandinavian Christmas Market.

Come soak in the festive atmosphere atthe Scandinavian Christmas Market, takingplace outside the Finnish and NorwegianChurches in London on the 22-24 Novem-ber 2013.

Browse through our different stalls for Scandi-navian presents and decorations, and samplesome hearty Scandinavian food together with amug of hot mulled wine.

The Scandinavian Christmas Market is the per-fect place to pick up some unique Christmaspresents for your family and friends, with stallsselling everything from Scandinavian jewelleryand furniture to Christmas decorations.

www.scandinavianchristmas.co.uk

SCANM A G A Z I N E

Media Partner

OrganiserGold Sponsor

Partners

The Finnish Churchin London

2

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Who is behind it? Marco Fuß is the founderof the Berlin based GLEICH & GLEICH[equal & equal] agency,which specialises inthe consultation, planning and realisationof extraordinary weddings all over Ger-many and even in Tuscany, Italy.With pas-sion and great attention to detail Marcoand his team make dream weddings cometrue. If you are planning to tie the knot instyle, this is your perfect partner. It didn’ttake Marco long to realise that Berlinneeded a high-class wedding fair, so he es-tablished the Just Queer Wedding Fair acouple of years ago.

Marco and his team put all wedding wor-ries at bay. Specialising in gay weddings, hisexpertise is unrivalled.“It is not only aboutfinding the right location, pretty flowerarrangements, the right caterer, the DJ ormaking sure that things run smoothly.There’s much more to a single sex mar-riage. Families and friends, straight or gay,sometimes get together for the first time atthis occasion,”Marco explains.This requiresa lot of tact and sensitivity.“For the couple,the wedding must become one of the mostbeautiful lifetime memories. I am well

aware of the responsibility,”he assures us.According toMarco, Just Queer visitors canexpect“high class entertainment and inspi-ration for their ownwedding.Our exhibitorscover a sensible range of goods and servicesnecessary for a wedding you’ll never forget.It is quality instead of quantity.”Highlightsinclude a live act from singer Andrew Car-rington, former member of the Ten Tenors.VOXTVwill capture the atmosphere for theprogramme Four Weddings & A DreamHoliday and a mouth-watering weddingcake will be ready for tasting.

A visit to the JustQueerWedding Fairwill feeljust like attending a spectacular wedding.

www.gleichundgleich.comwww.justqueer-hochzeitsmesse.de

Issue 7 | September 2013 | 45

Special Theme | Autumn Fairs

JUST QUEER – the special wedding fair

20 October 2013, 1pm-8pm

Lebensort Vielfalt, Niebuhrstr. 59-60

10629 Berlin-Charlottenburg

Planning to get married?The Just Queer Wedding Fair in Berlin showcases everything a dream weddingrequires no matter if you are planning a small and intimate wedding, a themedparty or a lavish extravaganza. With romance in the air, couples who dare to sayyes are most welcome to find inspiration for their big day.

TEXT: TINA AWTANI | PHOTOS: GLEICH & GLEICH / NORBERT BENIKE

Marco Fuß. Photo: Jan Dommel

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One of the key destinations for Baeren isRussia. With its own Moscow based salesand planning office, the company has beenable to build strong relationships with localfirms which allows Baeren’s clients easieraccess to Russian trade fairs.

In Germany, Baeren has its own productionincluding CNC, woodcutting plants andpainting station. With 1,500 sqm storage,the company can easily manage severalprojects at the same time. Professionalequipment as well as a network of 155 in-ternational top quality partner firms en-sures that all projects run smoothly.“Baeren tailors its services to the individualclient’s needs. We can deliver under timepressure,” says Ingo Tschudowsky, HeadMarketing Manager. “ One of the out-standing examples is a 300 sqm hotel lobbywe had to practically rebuild, rearrange andredecorate for Sberbank at three WorldEconomic Forums in Davos in a row. Andall this within 48 hours for build-up and 12hours for dismantle at night without any ofthe hotel guests being disturbed!”

High profile Baeren clients includeGazprom, ROSTEC,Mazak and others.Thecompany successfully completes more than150 projects per year for internationalclients worldwide. You will always findBaeren team working at such events asMIPIM in Cannes, Paris Air Show at LeBourget,World Economic Forum in Davos,Green Week in Berlin, MAKS in Moscowand many others. Sport fans could haveseen Baeren works at Winter Olympics inVancouver (2010) and Summer OlympicGames in London (2012).

Baeren is a recognized Octanorm ServicePartner International. In 2013 Baeren re-ceived certification asa contractor for thepublic service, which isa further proof of highquality standards, andmakes it one of the fivetrade show exhibitionstands constructionfirms with this qualifi-cation in Germany.

Baeren not only builds stands, the com-pany also creates designs, rents audio/videoequipment and furniture. They have pro-fessional florists in house.And last but notleast Baeren project managers speak Eng-lish, German, Russian, French and Spanish,which makes them a real one-stop-shop ofany exhibiting company in need for a reli-able exhibition contractor.

www.baeren-messebau.de

Baeren turns your tradeshow vision into realityExhibitions have always been a big international market, and Baeren GmbH in tryingto deliver the best possible service to each of its clients has definitely become one ofthemain players on thismarket. BaerenGmbH is aGerman exhibition stand contractorbased in the Munich area. The company operates not only in Europe but worldwide.

TEXT: JULIEN RATH | PHOTOS: BAEREN GMBH

Above, left: GAZPROM 2013, Hannover Messe

Above, right: MAZAK 2013, Messe IntecROSNEFT 2013, Hannover MesseWWF 2012, Davos

Below: Ekaterinburg Expo Gala Dinner 2013, Paris

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“The Designers’Open has secured itself afirm spot in national as well as interna-tional creative industries,” says project di-rector for Leipziger Messe, NikolausSchwarz-Hykel. The exhibition this Octo-ber will be the first to be held in theLeipziger Messe building and in the light-flooded glass hall. The Leipziger Messe isone of Germany’s oldest trade show com-panies with a history spanning more than850 years. Each year it hosts 140 tradeshows and congresses, which attract morethan 1.3 million visitors.

Last year’s Designers’ Open featured 105stands alongside a number of exhibitionsand different contact points throughout thecity. Previous visitor numbers reached12,500 and that number is set to grow overthe coming years after a newly established

partnership with the Leipziger Messe. TheDesigners’Open has become an influentialevent for interior as well as fashion design.The fair is also known for bringing excep-tional scientific discoveries and research todesign and industry. For the first time thisyear the Designer’s Open will dedicate asection to architecture, where presenta-tions, panel discussions and special exhibi-tions will be hosted. The focus of the De-signers’ Open this year is“smart technology- new design”which is also something thatthe architecture part of the exhibition willtake up. This is the first time that a designtrade fair has included architecture as partof its programme.“To add this programmeto the concept of the Designers’Open is anenormous enrichment. Not only for thebuilding culture of Sachsen and CentralGermany but also in Germany itself,”says

SebastianThaut, spokesperson for the BDAregional group Leipzig and operationsmanager for the architectural bureau Atel-ier ST.

The Designers’Open Leipzig is open fromOctober 25 to 27 for the general public.Trade visitors are permitted entrance onthe evening of October 24 for an exclusivepreview and this year’s awards ceremony,where winners of the Designers’Open Juryaward as well as the MDR Design Prizewill be announced.Tickets for this eveningare available online from September 9.

www.designersopen.dewww.leipziger-messe.de

Top image: Glashalle Magnolienallee. Photo: Grubitzsch

Leipziger Designers’Open gets ready for 2013This October the annual Designers’ Open will be opening its doors in Leipzig. Since its inception in 2005 the Designers’ Openhas become one of Germany’s biggest design festivals. Founders Jan Hartmann and Andreas Neubert have now teamed upwith the Leipziger Messe.

TEXT: JULIEN RATH | PHOTOS: PRESS IMAGES

Issue 7 | September 2013 | 47

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Britain has now overtaken both France andthe United States to become Germany’ssingle largest global trading partner, withAnglo-German trade in goods and serv-ices reaching an all-time high exceedingC150bn during the first nine months of2012. German companies and investorssuch as Siemens and BMW are attracted byfactors such as Britain’s investor friendlyclimate, competitive costs, highly skilledlabour force, flexible employment laws, andexcellent international transport connec-tions. The good news is that the English le-gal system is designed to attract foreign in-vestment and to facilitate the setting up ofnew businesses.

German companies wishing to expandtheir business activities and presence in theUK often initially engage commercialagents or distributors, or set up a joint ven-ture operation or partnership, to benefitfrom local know-how and expertise andtest the market for their products and serv-ices before committing to direct investmenton a more permanent basis.

Once a decision has been made to set up alocal subsidiary, legal and tax advice shouldbe obtained on the most suitable businessstructure and to draft the necessary docu-mentation, including corporate statutes andany shareholder or partnership agreementsthat may be required. The procedures forsetting up a limited liability company orpartnership are straightforward and fast.There are no restrictions on foreign owner-ship of English companies and foreign na-tionals can become directors and officers ofcompanies incorporated in England.

Securing business premises is likely to forma significant part of the initial financial in-vestment and investors should make sure

that they fully understand the terms of anyproposed property transaction,whether it isthe purchase or lease of a property. Inchoosing the location of business prem-ises, investors can often take advantage ofregional investment incentives and grants.Directors should be provided with servicecontracts and employment agreementsmust comply with statutory requirements.

Before starting to do business with suppli-ers and customers, the company’s standardcontract terms and conditions should bereviewed to ensure that they are compati-ble with local commercial practice andcomply with English law, including as toproduct liability and consumer protection.Products must also be brought in line withlocal rules on packaging and labelling re-quirements. A review should be carriedout as to whether the company’s intellec-tual property in any business names, trademarks, designs, inventions and products isadequately protected in the UK market.

Tax registrations must be carried out forbothVAT and corporation tax and transferpricing arrangements checked for tax com-pliance. Other registration requirements,such as the obligation to register with theInformation Commissioners Office underdata protection legislation, must also beborne in mind.

This article of course only provides a briefoverview of the matters that should be con-sidered and issues to be addressed. How-ever, provided that professional advice issought at the outset to ensure compliancewith local legal requirements and to avoidproblems further down the line, there is noreason why new businesses should not beoff to a flying start.

Gregor Kleinknecht LLM MCIArb

is a German Rechtsanwalt and English solicitor,

and the founder and managing director of Klein

Solicitors, a successful independent boutique law

firm in Mayfair in the West End of London.

Klein Solicitors, 42 Brook Street,

London W1K 5DB,

E-mail: [email protected]

www.kleinsolicitors.com

Business | Solicitor Column

Setting upa business in EnglandTEXT & PHOTO: GREGOR KLEINKNECHT

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Located just north of Nuremberg the over300 year old Schindlerhof features 92 indi-vidually designed hotel rooms reachingfrom Japanese Ryokan style to car themedaccommodation or country style. Ten con-ference rooms cater for 2 to 180 people andculinary treats are offered in the un-vergESSlich (unforgettable) restaurant.Heart and soul of the Schindlerhof is theKobjoll family.

ThinkArt, the conference centre, has beenbuilt in a minimalistic style and consistsmainly of wood and glass. Based on Japan-ese and Chinese feng shui traditions, thepremises are ideal for seminars and feel veryinspiring. The architecture is focussed onessentials and the rooms are fully equippedwith the latest high tech. Outside a Japan-ese garden offers space for relaxation.

The Schindlerhof has won countlessawards in recent years and Nicole Kobjollproudly says:“This year we were voted thebest employer in Germany in the category

50-500 employees – and within Europe werank at 29th place. We are really proud ofthis as it is part of our vision.We are a tal-ent workshop and at the same time a placeof pilgrimage for geniality.”But that is notall, as she continues.“The cream on top isour European Quality Award – today Euro-pean Excellence Award. We received it in1998 and until today we are the only Ger-man company to ever receive this highestEuropean quality award.”

At the Schindlerhof everyone is given awarm welcome and the friendly and moti-vated teammakes sure that visitors enjoy astay they will always remember.“We con-sider ourselves researchers in the field ofgeniality – every employee is challenged totry new things every day in order to im-prove our service. Everyone is included,even the accounting department,”Ms Kob-joll explains.

www.schindlerhof.de

Main image: Award-winning team

Above right: Think Room; Japanese garden

Below: Nicole Kobjoll

Discover Germany | Business | Conference of the Month

Conferenceof the Month

Germany

Where the good vibes ruleThe Schindlerhof hotel and conference venue offers visitors a different kind ofexperience. Emotions are key and guests are seduced by the positive ambiencefrom the moment they step inside. The company culture is based on geniality andthe Schindlerhof is proof that happy employees make happy guests.

TEXT: TINA AWTANI | PHOTOS: SCHINDLERHOF

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Above: Rebecca Schween, Managing Director

With about 100 million native Germanspeakers across Europe and further 80 mil-lion people who speak German as a secondlanguage, it didn’t take Rebecca Schween,Wordkonnekt Founder and Managing Di-rector, long to identify the huge potential of

specialising in this niche. Having spent alarge part of her career outside Germany,she realised how important German lan-guage skills are for the global economy.Af-ter all Germany is Europe’s largest economyand the world’s third largest export country.

German is officially spoken in five differentEuropean countries includingAustria, Ger-many, Lichtenstein, Luxembourg andSwitzerland. Language skills aside, the Ger-man work ethic and skills are high in de-mand not only amongst German corpora-tions.

How do they do it?

“Worldkonnekt is a German language re-cruitment firm focused exclusively on Ger-man speakers and businesses looking forGerman speakers. We assist firms lookingfor German speaking professionals across arange of areas including finance, engineer-ing, IT, sales and marketing,”explains MsSchween. Given our focus, Worldkonnekt

As the only recruitment firm operating internationally and exclusively specialisingin connecting employers with highly qualified German speaking professionals,London-based Worldkonnekt has quickly become a household name in theindustry.

TEXT: TINA AWTANI | PHOTOS: STEPHANIE ANDREI

All they do is German

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Discover Germany | Business | Worldkonnekt Human Resource

assists clients not only within Europe, butalso in the Middle East and Asia.“We helpGerman companies who would like tosource talent outside of Germany, for posi-tions inside and outside of Germany, in-cluding the Middle East. Given the exportorientation of German businesses, in par-ticular the Mittelstand, we ask businesseswhy confine your search to Germany for aGerman speaking professional. We alsowork with companies who are establishingor growing their physical presence in Ger-many. This assistance extends to culturalguidance as there are many distinct differ-ences between German and other cultures,”she describes. Being trilingual herself andhaving spent large parts of her professionallife in various countries, the recruitment

expert knows exactly how to handle re-gional and cultural differences.

German speaking work force

Worldkonnekt understands that culturaldifferences are one of the main, but un-derappreciated, reasons why new hiresdon't work. They believe it is critical thatcultural awareness is an input into any re-cruiting strategy.“We are the natural firstcall for German clients, International clientshiring German speaking professionals andcandidates looking to leverage their Ger-man language skills.We try every day to ap-ply the German culture of excellence andhard work in ensuring we deliver the bestpossible experience for our clients and can-didates,” Rebecca carries on.This is exactly

what lays the foundation for a successfuland long-term relationship between clientsand candidates.There is a growing percep-tion and recognition that compared toother nations, on average, German speak-ing talent tends to be above average. Butwhy is that?“ German speakers are gener-ally hard working, well-educated andskilled. They are dependable and respectthe contract of employment with their em-ployer. Long term commitment is also amajor factor,” the managing director says.German speakers tend to be direct whichcan be refreshing for employers. She re-members one candidate who was very se-rious when asked about geographicallyflexibility and replied, “I would be prettyamenable to living anywhere except inplaces where I’d need to travel wearing anarmoured vest or a breathing apparatus".

The future looks bright

‘Made in Germany’, these three words havebecome synonymous with high quality, ef-ficiency and premium output.The Germanemployment market remains strong withan unemployment rate of 5.4 per cent.“Theeconomic strength of the German domesticeconomy has pushed German unemploy-ment lower, resulting in fewer available Ger-man speakers. The growing movement ofGerman speaking professionals around theworld has increased the need for specialistsoperating internationally with greater in-sight into this specific segment to assist inthe fulfilment of German speaking roles.”

Worldkonnekt is passionate about deliver-ing the best possible experience for clientsand candidates with the aim of buildinglong-term term partnerships. Be it throughproviding clients with the best Germanspeaking candidates to enable further de-velopment of their business or assistingcandidates to conquer a new step on thecareer ladder. Rebecca and her Worldkon-nekt team are certainly committed to con-tinue delivering that ‘Made in Germany ‘experience for clients and candidatesaround the world.

www.worldkonnekt.com

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Tucked away between majestic Alps, beau-tiful green valleys and lavish fields, theAlpine Luxury Hotel Post is convenientlylocated in the town of Leermos at an alti-tude of 1,000 metres, bordering Germany,Austria, Switzerland and Italy.

Natural paradise

Open all year round, this renowned Aus-trian resort is the perfect place to embarkon a wellness journey this fall. As thecolours of the trees are changing and thegolden sun sets low, theWetterstein moun-tain ranges look more glorious than ever

from the hotel’s windows. The Zugspitze,Germany’s highest peak at 2,962 metres isjust 10 minutes away and easily accessiblewith theTiroler Zugspitzbahn.Activity op-tions are plenty such as mountain biking,golfing, hunting or wildlife watching.

Relax or explore

Visitors can sit on the hotel’s spacious ter-race and overlook the scenic valley, breath-ing in the crisp air that feels revitalising orthey can plan their very own mountain ad-venture.All rooms are equippedwith hikinggear and backpacks and members of staff

are more than helpful in pointing out routesthat are perfect for the occasional wandereror challenging enough for experienced hik-ers. Another exclusive treat comes in theform of Swarovski crystal binoculars, whichcan be borrowed by guests.

A beautiful blend of comfort and elegancelies at the very heart of Hotel Post. Stayingtrue to its alpine character, the traditionalAustrian resort was modernised in 2006and now offers a dazzling spa area withworld-class facilities. For almost threedecades now, the hotel has been family-

Embracing the change of seasonAlpine luxury, sports and wellnessWith the changing of the seasons comes a new time to relax and restart. The 4 Star-Superior Hotel Post in the Tyrol regionof Austria embraces modern comfort and elegant design, outdoor delights and delicate culinary compositions.

TEXT: ELISABETH DOEHNE | PHOTOS: PRESS IMAGES

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Discover Germany | Business | Prodinger GFB Hotel Post

run by Mr Franz and MrsAngelika Dengg, who tellus that they embody adedication to service, well-being and professionalism.

Alpine hospitality at its finest

The great location makes the Hotel Postthe ideal venue to enjoy a weekend get-away, spend a longer vacation, or hold cor-porate events.“The combination of comfort,wellness and sports is appealing to allguests and our alpine hospitality is deeplyrooted in our 453 year-long history,” saysthe management. The beautiful lodge iswell known for its innovative hospitalityand for constantly setting new standards inthe field of Austrian tourism.The stunninglocation, great attention to detail and the

luxurious yet relaxing ambiance, are fac-tors that are highly appreciated by visitorsof all age groups.

Revitalise your soul

Spa, wellness and pool areas are of an ex-quisite nature. At Hotel Post, relaxationgoes hand in hand with sports and an ac-tive lifestyle.“A haven for nature enthusiastsand wellness lovers alike, our hotel offersthe best of both worlds,” states the man-ager. Being recognised as one of the bestwellness hotels in Austria, it comes as nosurprise that Post Alpin SPA excites visitorswith 2,000sqm of various pools, a Laco-

nium, herbal and aromatic baths, aTyroleanas well as a family sauna, Kneipp area androoms to relax with waterbeds and readingoptions. A wide spectrum of beauty treat-ments, massages, various peelings areavailable. A large gym room features thelatest fitness equipment.Hotel Post offers aplethora of active or wellness options and“guests will value the time there to relaxbody, mind and soul,”promises the hotel’sstaff.

Rooms to love

The rooms are characterised by the balancebetween tasteful interior, sophisticated fur-niture, contemporary design, and the mag-nitude of the natural setting. Almost all ofthe 76 suites have direct views towards theenchanting mountains and most windowsoffer a direct glance at the Zugspitze. Inaddition,Hotel Post offers a luxurious pent-house with 127sqm living space and a gar-den chalet.

Dine in style

In the restaurant healthy and light culinarycreations are served alongside typical Ty-rolean hearty specialities.The dining roomsare tastefully furnished with delicate fabricssuch as satin, traditional ornate and com-fortable furniture; lights are dimmed, soguests enjoy the Austrian“Gemütlichkeit”in full splendour.

Attentive staff ensures that all stress is leftbehind from the moment guests step in-side. Fresh ingredients are sourced fromregional farmers and an impressive list of600 wines has carefully been created tomatch all seasonal dining options.

How to get there

Getting to the 4-Star Hotel Post is easy, asit is centrally located between the cities ofInnsbruck (70km), Munich (140km),Salzburg (270km), Stuttgart (230km), andall highways lead there.There is a train sta-tion at Leermoos or guests can arrangetransportation from the nearest airport.

[email protected]

Left: The Alpine Luxury Hotel Post. Photo: Somweber

Middle below: Post Alpin SPA

Bottom: Dining Room Jagdstube

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Highlights of the hotel are the ten themedrooms where guests can sleep inside a car,obviously modified to fit a bed in. Populartheme rooms such as the drive-in movietheatre, car wash, petrol station or garagemake the experience one of a kind.

Founder and manager of the V8 HOTELSimeon Schad had always been a car fansince he was a child. “When we got the ho-tel we knew that the size, 34 rooms with 70beds,would force us to do something out ofthe ordinary,” explains Schad.“That’s whywe decided to work together with artists toconnect the most important themes of theautomobile with what we’re doing.”Theartists, a painter and a furniture designer,with whom Schad worked on his hotel

transformed running classic cars into bedsfor hotel guests.Not only does the room of-fer an incredible experience to fall asleep inbut also during the day the hotel offersguests something exceptional all round theregion where the German car industry iscentred. Hotel guests can spend a day vis-iting the Mercedes and Porsche Museums.Even a visit to theMercedes factory is some-thing unmissable, even more so becausethe factory is only 500metres away from theV8 HOTEL. Being a recognised four starhotel theV8 HOTEL offers its guests all theamenities that you would expect.

Every year theMeilenwerk hosts 3 differentevents: season opening, summer festivaland season closing, which will be in Octo-

ber this year. For every event theV8 HOTELorganises a programme centred on eventsfor its guests with music, gastronomy andshows.

www.v8hotel.de/en

Main image: V8 Hotel

From top to bottom:V8 Hotel LobbyV8 Hotel Themed Room - Car washV8 Hotel Themed Room - Petrol station

54 | Issue 7 | September 2013

V8Hotel offers out of the ordinaryautomobile hotel experienceCombine a 4 star hotel with a love for driving and automobiles and you get the V8Hotel in Böblingen, near Stuttgart. On what used to be an airport now stands aunique hotel. Here everything is centred around the love of cars. In 2009 the formermilitary airport was opened up to public construction and the first projects arrived.Now it has been turned into an area centred on cars called Meilenwerk. In themiddle of all this visitors will find the V8 HOTEL built in the Bauhaus style.

TEXT: JULIEN RATH | PHOTOS: FRANK HOPPE

Hotelof the Month

Germany

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Originally Austrian, the ARCOTEL hotelgroup aims at giving its guests a homelyfeeling and radiatingAustrian charm.With282 rooms available, comprising rooms,suites, apartments and business suites, thehotel offers plenty of space for recoveryfrom a stressful day full of work. Six indi-vidually furnished theme rooms integrateinnovative architectural elements such asround-shaped beds, a baldachin or a pen-dant sofa.“Business does not have to be de-layed in the ARCOTEL Kaiserwasser. TheExecutive Lounge on the fifth floor pro-vides a private and relaxed place to holdbusiness meetings,” says Manfred Mayer,CEO of ARCOTEL Hotel AG.“Its exclusiv-ity is guaranteed by a separate reception.The seven seminar rooms amount up to anarea of 350 square metres and can host up

to 280 people. Additionally, there are fivebusiness suites for private meetings, whichdispose of state-of-the-art technology.”

Due to its convenient location close to thecity centre and green space, the ARCOTELKaiserwasser is also an attractive place forfamilies.With the underground station justaround the corner, the city centre can bereached within a fewminutes.On the otherhand, guests can enjoy nature by strollingon the Danube shore or sunbathing on thenearby natural“Gänsehäufel”beach. Sincespring 2012,ARCOTEL Kaiserwasser ownsits own dock so that visitors can relax in aprivate atmosphere.

The hotel´s restaurant “UNO” spoils thepalate of all guests with original Austrian

dishes and international cuisine. In 2007and 2013 it was awarded one toque byGault Millaut. Executive chef JohannSchwarz takes care of a various and fre-quently changing menu. The restaurant`sterrace opens up a view of the Kaiserwasser.The celebration of weddings or Christmasstaff parties in theARCOTEL Kaiserwasseris becoming increasingly popular as the ho-tel staff secures a professional organisationand smooth procedure for each event.

www.arcotelhotels.com/en/kaiserwasser

Hotelof the Month

Austria

Enjoy and relax in thediplomatic heart of ViennaVienna, the capital of Austria, is not only a metropolis known for its imperial history,but also a city with diplomatic status which has one of the highest quotas of annualconferences. Located just across the “UNO City”, Vienna´s diplomatic district, the4-star-superior-hotel ARCOTEL Kaiserwasser lends itself as a place for business-related stays.

TEXT: JESSICA POMMER | PHOTOS: ARCOTEL KAISERWASSER

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300-year-old imperfections in the walls,room layout dating back to the early 18thcentury combined with contemporary de-sign features: the building that houses theLudwigsburgmuseum is an exhibit in itself!With its grand reopening in May 2013, themuseum revealed additions to the originalbuilding, well thought out architecture byArno Lederer, Jórunn Ragnarsdóttir andMarc Oei. The combination of contempo-rary work by brilliant architects and themonumental building structure creates aunique atmosphere, ready to be explored.

The Ludwigsburg Museum is dedicated tomaintaining the city’s 300-year-old historyin its best form. In various theme roomsyou will find yourself wandering around

the precisely positioned exhibition land-scape, shaped by Museum-designer hgmerz. The continuous exhibition of Lud-wigsburg’s 300-year-old cultural and urbanhistory is the heart of the MIK.The best ofthe museums 25,000 piece sumptuous col-lection of historically relevant objects is fea-tured in the exhibition of Ludwigsburgplanned city. Discover ideas and visionsthat minted the city over the years and findout more about influential people over thelast three centuries.You’ll start with a modelof Ludwigsburg, allowing you to let youreyes fly over the city, discovering structuresyou otherwise couldn’t. Further into theexhibition theme rooms, highlights like cer-tificates from Ludwigsburg’s founding timeand graphic prints displaying the theWurt-

temberg Castle’s landscape will catch theattention of curious minds.

The city’s comeback in terms of industrialactivity is also featured in the exhibition. Avariety of objects and industrial objectsfound their way into the brightly lit exhibi-tion place. Objects telling you the silentstory of people’s lives, centuries before thepresent time. All these interesting insightsare complemented by media stations. Fur-thermore this inviting place offers exhibi-tion-guides in English and French for its in-ternational guests. This cultural forum(which, by the way, is free) is worth a visitand certainly will make your legs want tocontinue to explore the present Ludwigs-burg. Well, if they do need a rest after thisinsightful visit, luckily you’ll find one of thecity’s best coffees right under the same roof.

Enjoy!

www.mik-ludwigsburg.de

Forward thinking and extraordinarydesign in a traditional settingMIK Museum – Information – Kunst (museum, information, art): Ludwigsburg’snewly opened innovative centre combining the Ludwigsburg museum, the touristinformation centre, the local art society, and café Zichorie. A welcoming culturalget-together for local residents and visitors.

TEXT: LEONIE PUSCHER | PHOTOS: © ROLAND HALBE

Attractionof the Month

Germany

Discover Germany | Attraction of the Month | Germany

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If you are looking to receive a proper Ger-man cultural experience, this is the place togo. The city’s tourism association has madeit their priority to show visitors Ludwigs-burg at its best. Plenty of exciting walkingtours take groups through the 300 years ofLudwigsburg’s history. If you think of theaverage flag-holding guide, occasionallypulling an overused joke, think again! Hereyou’ll find an authentic Ludwigsburger,dressed according to individual tours. FromApril to November kitchen maid Annaguides you through the tasks of her every-day life in 1815. The tour leads to theweekly fruit and veg market to buy ingre-dients for her masters, the owners of a lo-cal gastro pub. She knows her way aroundand will want to show newcomers her fa-vorite walk through the oldest district in

town. Be prepared for some burning earsthough, becauseAnna knows all the gossipin town and she’s not afraid to spill.

Moving up the society ladder, CountessWilhelmine von Grävenitz will take you ona walk through the town centre of 1736.Themistress of Duke Eberhard Ludwig wasseen as an influential force in lawmakingduring her time. If you come along, shewill hesitate to tell you all about her excit-ing life, full of love, power, and intrigue.Her sassy ways will keep your eyes glued toher lips. Don’t forget to look up, though,she’ll show you things you wouldn’t knowwere there.

Later in the year, Christmas time in Lud-wigsburg is definitely worth a visit. Skip

Winter Wonderland or the SouthbankXmas market – you won’t find a better at-mosphere to get your holiday mood going.Ludwigsburg Christmas Market is full oftraditional stands serving the best Germanfood and, of course, mulled wine! All yoursenses will be on a high at this baroque-style Christmas market in the heart of Lud-wigsburg.

Another Highlight in the town’s calendar isthe two-yearly Venice masquerade fair.From 12 until 14 September 2014 everyonewill dive into the fantastic world of lushcostumes, enchanting vibes andmysteriousmasks.

www.ludwigsburg.de

Discover Germany | Attraction of the Month | Germany

LudwigsburgExtravagant culture and styleCozy alleyways, town squares, the impressive residence castle and a typicalbaroque town layout: Ludwigsburg, a colorful diamond in the southwest ofGermany.

TEXT: LEONIE PUSCHER | PHOTOS: PRESS IMAGES

Main image: Ludwigsburg Christmas Market

Top right: Ludwigsburg Castle

Below right: Ludwigsburg kitchen maid

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Page 58: Discover Germany | Issue 7 | September 2013

58 | Issue 7 | September 2013

The building and grounds belong to thePrincely Family of Liechtenstein, whosepredecessor Johann Adam Andreas I. vonLiechtenstein acquired the land and hadthe Garden Palace built as a summer resi-dence around the year 1700. A great ad-mirer of the Italian arts, von Liechtensteincommissioned Domenico Egidio Rossi tocreate a draft for a city mansion resemblinga Roman Palazzo, which was put into exe-cution by Domenico Martinelli.

The neo-classical building with its cool,monumental air, its impressive splendourand stylistic uniformity greatly influencedthe development of Baroque architecture inVienna. The Hercules Hall, measuring 550square metres and including a ceiling frescobyAndrea Pozzo,was the biggest andmostimpressive secular Baroque hall in the en-tire Austrian capital.

The Garden Palace has seenmany changes.In the early 19th century, a large part of

the Princely Collections, which nowadaysinclude masterpieces from early Renais-sance to the Biedermeier era, was trans-ferred to the Garden Palace and made ac-cessible to the wider public.The addition ofthe library saw another major adaptation ofthe palace to a newly acquired function.Magistra Julia Holter from the communi-cation and event management departmentsays:“The odour of 100,000 historic bookscreates a special atmosphere.”

After the SecondWorldWar, during whichthe artefacts were removed from the Gar-den Palace for security reasons, the palacebecame ameeting place for Austria's build-ing trade. Later, the mumok Museum ofModern Art moved in, before the palaceunderwent a lengthy refurbishment whichnot only returned it to its former glory butcreated a modern exhibition space.

Today, the Garden Palace is an exclusivevenue that can be booked for guided tours

of the Princely Collections as well as forcorporate and private events where guestscan soak in the splendour of the magnifi-cent rooms and garden. It is available forgroups of ten to 1,600 guests and can hostgala dinners, seminars, trade shows, sum-mer parties, fashion shows, concerts, wed-dings, anniversaries and other events whichbring its 300 years of history back to life.

www.palaisliechtenstein.com

Liechtenstein Garden PalaceCelebrate like a PrinceThe Liechtenstein Garden Palace, a High Baroque masterpiece that influencedVienna's architecture for decades, is now an exclusive venue for hire and a popularbackdrop for photos and films. Art lovers will be enthralled by masterpieces fromRubens to Raphael whilst strolling through the palace's grand rooms and exquisitegarden.

TEXT: JULIKA HÜTHER

Attractionof the Month

Austria

Main image: Garden Palace. © LIECHTENSTEIN. The PrincelyCollections, Vaduz–Vienna, La Veduta, Katharina Drexler

Top right: Garden Palace library. © LIECHTENSTEIN. ThePrincely Collcetions, Vaduz Vienna

Below right: Garden Palace Sala Terrena Liechtenstein.© Palais Liechtenstein GmbH

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Page 59: Discover Germany | Issue 7 | September 2013

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The City Palace was commissioned by Jo-hannAdamAndreas I. von Liechtenstein inthe late 17th century and was built byDomenico Martinelli. The interior came tolife with dedicated artists such as stuc-coworker Santino Bussi, sculptor GiovanniGiuliani and painters Andrea Lanzani andAntonio Bellucci.

In the years 1836 to 1847, the palace was re-decorated, creating the first and most im-portant example of Neo-Rococo interiors inVienna. Large ceremonial rooms with elab-

orate parquet floors and complex inlays, silk-covered furniture and prodigious chandeliersreflected thewealth and taste of the PrincelyFamily as much as it did their love of art.

Ingenious engineering included novelty fea-tures such as an elevator, an inter-phonewith ivory mouthpieces, a hot air radiatorsystem with exhaust openings artfully dis-guised as parts of chandeliers, as well asdoors, windows and mirrors that could beturned and opened, by the use of a lever, totransform the rooms within seconds.When

the City Palace was refurbished between2008 to 2013, it was restored to its formergrandeur. With a budget of more than 100million Euros,“the palace has been adaptedto modern standards through laborious anddetailedwork,protecting and rejuvenating itshistorical charms perfectly,”says S.D. PrinceHans-Adam II. von und zu Liechtenstein.

The City Palace is now an exclusive venuefor hire and an exhibition space for the Bie-dermeier artefacts from the Princely Col-lections, one of the most valuable andlargest private art collections in the world.The public can visit the palace and collec-tion, which features works by Friedrich vonAmerling and Ferdinand Georg Wald-müller, by booking guided tours. Severalof the grand rooms can be hired for exclu-sive events which can be individually cus-tomised.

Magistra Julia Holter from the communi-cations and event management departmentsums up the unique appeal:“Both the Gar-den Palace and the City Palace are in theprivate ownership of the Princely Family,who themselves use them for special occa-sions and conduct tours of their private artcollection. Visitors become immersed in apiece of living history and the world of thePrincely Family.”

www.palaisliechtenstein.com

Left: City Palace. © podpod

Middle: City Palace. © LIECHTENSTEIN.The Princely Collections, Vaduz, Vienna

Bottom left: City Palace vestibule. © podpod

Bottom middle: City Palace square room. © LIECHTENSTEIN.The Princely Collections, Vaduz–Vienna, La Veduta

Bottom right: City Palace ballroom detail. © LIECHTENSTEIN.The Princely Collections, Vaduz–Vienna

Liechtenstein City PalaceFinesse and FineryThe Liechtenstein City Palace is the former residency of the Princely Family in theheart of Vienna, home to the Biedermeier artefacts from the Princely Collectionsand a venue for hire. It is also a primary example of the detailed splendour andclever engineering of the Baroque and Neo-Rococo periods.

TEXT: JULIKA HÜTHER

Attraction of the Month | Austria

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Page 60: Discover Germany | Issue 7 | September 2013

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The Oktoberfest is officially inauguratedwhen Munich’s Lord Mayor Christian Udeexclaims“Ozapft is!”–“the barrel is tapped!”after traditionally broaching the first cask ofbeer at noon on 21 September 2013 in theSchottenhamel festive hall.

TheOktoberfest had its origin in 1810 whenCrown Prince Ludwig – who later becameKing Ludwig I of Bavaria – and PrincessTherese of Saxony-Hildburghausen cele-brated their wedding.The festive grounds inthe middle of the town were named afterher: “Theresienwiese”which the locals af-fectionately abbreviated to“Wiesn”. So fartwenty-four October festivals have had tobe cancelled – during the war and post-warperiod and because of cholera epidemics in1854 and 1873.This year joy in life and pureenjoyment will be experienced below thestatue of Bavaria for the 180th time, whenlocals and guests again respond to the pop-ular call “Come on to theWiesn!”

The festive areaThis year the festive area will extend over34.5 acres. 613 companies have been ad-mitted, including 141 caterers, 173 show-men, 300 marketers as well as several serv-ice providers (electric installation, tentconstruction, etc.). A total of about 13,000persons work at the Oktoberfest.

Organization of theWiesnThe City of Munich is the organizer and de-veloper of the Oktoberfest. Dieter Reiter,Chief Executive and GoverningMember ofthe Munich City Council, is the man re-sponsible for the planning, managementand execution of this world-renowned fes-tival.

Discover Germany | Feature | Oktoberfest 2013

Come on to the Wiesn 2013!From September 21 to October 6, 2013 staunch Oktoberfest aficionados and those who are aspiring to become Wiesn fanscan enjoy the world’s largest folk festival for 16 days.

TEXT & PHOTOS: MUNICH TOURIST OFFICE

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Wiesn NewsThe greatest mobile adventure ride“Odyssee”will have its funfair premiere atthe Wiesn as does “Sky Fall”, the highesttransportable free-fall tower which allowsits passengers to plummet from the sky likea rock.This year the compact roller coaster“Cobra”will be put into operation; it alsopermits children over 1.30 meter in heightto join in the ride.The high-tech funhouse“Pirates’Adventure”takesWiesn visitors tothe fantastic world of pirates and corsairs.

Fish is king at “Fisch-Bäda”, a culinaryvenue for those who like fish as well as atthe “Flammlachs” booth where salmon isfreshly smoked over beech wood. Thosewho enjoy pork sausages, Polish sausagesand the like will get their money’s worth atBurtscher's Wurstbraterei. At Martl's Her-zlmalerei, hearts made of gingerbread arelettered with tooth-curling sweetness. ACaterpillar ride, bumper cars made ofwooden posts and a small Ferris wheel arethe“new”old attractions at the OideWiesn.

Festive Beer and Delicacies

In the 16 festive halls with a total seatingcapacity for more than 115,000 guests thespecial Oktoberfest beer brewed by the sixmajor Munich breweries (Augustiner,Hacker-Pschorr, Löwenbräu, Paulaner,Spaten and Staatliches Hofbräuhaus) withan original wort of about 13 percent isserved. The beer is best accompanied byBavarian delicacies such as radishes,Obatzda (specially garnished creamcheese), sausages and roast chicken or spicyfish grilled on a skewer. Another Wiesnspecialty is the ox roasted on a spit at the

Discover Germany | Feature | Oktoberfest 2013

Main image: Photo: F Mueller

Right top: Photo: B Roemmelt

Right below: Photo: R Haas

Left: Beer tent. Photo: A KupkaPhoto: F Bauer

Issue 7 | September 2013 | 61

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Ochsenbraterei. A total of about 141medium-size and small caterers invite theirguests to enjoy and party.The price of beerisC9.40 -C9.85.Alcohol-free beer is avail-able at the same price.

Round and RoundWe Go Again

Almost 173 rides, displays and sideshowspromise thrills and enjoyment.The distinctmix of high tech and nostalgia is typical ofthe Oktoberfest. In addition to spectacularlarge rides such as “Höllenblitz” (“Light-ning fromHell”) and“Flip Fly”you will findfunfair attractions with a long-standing fair-ground tradition that can only be found attheWiesn, such as the“Teufelsrad”(“Devil'sWheel”), the “Krinoline” (old-fashionedmerry-go-round) and the Schichtl VarietyShow, the latter being a true Oktoberfestinstitution. About 90 percent of the attrac-tions have their roots in the 19th century,including swingboats, slides and mazes.

Die OideWiesn

At the OideWiesn, in the southern part ofTheresienwiese, folk festival traditions,Bavarian customs, Munich hospitality, tra-

ditional and young folk music have beenfirmly established. The festive tent“Tradi-tion” invites guests to have a swell timeand enjoy old Munich delicacies. TheHerzkasperl Tent provides a forum foryoung Bavarian folk and dance culturewhich presents itself in all of its diversity:vivacious, intercultural, cheeky and wild.At the velodrome daring souls can hit thetrack on joke bikes.A museum tent is ded-icated to the history of showmanship. En-tertaining plays are staged at the PuppetTheatre. Folk fest attractions and rides ofthe olden days can be explored at the spe-

cial price of one Euro. The Oide Wiesn isopen daily from 10 am to 10 pm. The ad-mission fee is three Euro (children up to 14years are free).

www.muenchen.de/int/en/events/oktober-fest.html

Photo:Frank

Bauer

Photo:G

Blank

Photo:Frank

Bauer

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Page 63: Discover Germany | Issue 7 | September 2013

Issue 7 | September 2013 | 63

Discover Germany | Culture | Barbara Geier

Why am I saying this? Well, because it’sOktoberfest season, Germany’s belovedbeer festival that despite its name starts inlate September and each year draws hugeinternational crowds, all because of thebeer. Right?Well, no, not from my point ofview. Because I’ve been three times so far,never had a drop of beer but still a fabuloustime.My visits were slightly different to thevery liquid merriment of Australians, NewZealanders, Italians, Brits – and, of course,Germans.The general image of theWiesn,as the locals call the Oktoberfest, that theworld sees is one of lots of people drinkinglots of beer and getting very drunk. Bierle-ichen (beer corpses) on the meadowsaround the Bavaria statue on the fringes oftheTheresienwiese where the festival takesplace are a common sight.

However, there’s another side to it.My per-sonal Wiesn memories include sunshine,relaxed weekend mornings sitting on beerbenches outside with good food and a niceglass of sparkling wine or white winespritzer (that’s possible, yes, no one is go-ing to shoot you).Or another year, dancingon benches in the Weinzelt (wine tent),singing silly songs and madly clapping

hands while it was raining cats and dogsoutside. Unlike the typical big tents such asthe Hippodrome or Augustiner, the winetent serves wine, sparkling wine, cham-pagne and wheat beer only, not the tradi-tional one litre Maß. Just a hint for fellownon-beer drinkers out there who think theOktoberfest is not for them.

The thing is, there is a very important ele-ment of the Oktoberfest that tends to beoverlooked outside Germany,which is thattraditionally it’s also a fantastic family funfair with lots of rides, modern and won-derfully nostalgic ones, delicious foods andsweets and – a personal favourite of mine –‘Bodos Cafézelt’, a tent entirely dedicated tocakes, coffee and massive hot chocolates.For international visitors – and from mypoint of view this is a bit unfortunate – it’smore or less all about drinking as muchbeer as possible. For me, as a German liv-ing abroad, it’s more about a special senseof Heimat – even if I’m not Bavarian. It’sabout tradition, about beautiful colourfulDirndls and Lederhosen and socialisingwith friends and strangers. Believe it or not,that’s possible without drinking beer. Evenfor Germans.

It’s Oktoberfest SeasonToday, dear readers, I have a confession to make. One that might shock you since, after all, I’m German and there are certainthings that all Germans are (have to be) very fond of. At least, according to popular British belief. So, be brave because I’mgoing to tell you now that despite my Germanic roots I don’t like beer. Not at all. I don’t drink it, never. Simply can’t stand thetaste.

TEXT: BARBARA GEIER

Barbara Geier is a London-basedfreelance writer, translator andcommunications consultant. She is also theface behind ww.germanyiswunderbar.com,a German travel and tourism guide andblog that was set up together with UK travelwriter Andrew Eames in 2010.

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